english

MEDIADATEN 2016
Preislist No. 5
director Media Sales
Sigrid Pinke
[email protected]
summary
porsche klassik print
2
3
dimensions / rates /
publication schedule
German issue4
International issue5
DK-brand-combination6
ad specials 7
details of printing8
porsche klassik digital porsche klassik app contact
9
10
11
click
content
for instant
information
English
issue
Porsche Klassik Print
published since
2012
sold circulation* 46.400 copies
the magazine
the readers
PORSCHE KLASSIK ANALYSES HISTORY
It is not enough to write what others have
already written. That’s why PORSCHE
KLASSIK delves deeply into the history of
the brand and its cars to reveal completely
new aspects of Porsche’s amazing story.
People with an eye for quality – successful
and with a high level of disposable income.
The average age of our overwhelmingly male
readers is between 20 and 59. Their level
of education is far higher than the “average”
driver. The target group has a high net
household income. The magazine’s readership is particularly brand conscious and has
considerable purchasing power.
PORSCHE KLASSIK PUTS ITS READERS IN
THE DRIVER’S SEAT
Porsche makes sports cars that want to be
driven. And PORSCHE KLASSIK drives them
to their limits. Behind the wheel: experienced
automotive journalists and world-class racing
drivers.
frequency of publication PORSCHE KLASSIK MEETS THE PEOPLE
2 × per year
BEHIND THE BRAND
PORSCHE KLASSIK introduces the people
magazine size
230 mm × 280 mm
that have made the brand. Draughtsmen,
designers, drivers and other personages:
processing Adhesive binding
the protagonists that have shaped the
Porsche legend. The magazine brings them
into the present.
PORSCHE KLASSIK RELIES ON
FASCINATION
PORSCHE KLASSIK focuses on sports
cars. We show how Porsche icons such as
the 911, 356, 550 or 944 were created and
why they continue to fascinate on the road
and the racetrack.
english
issue
sold circulation*
10.000 copies
frequency of publication
2 × per year
magazine size
230 mm × 280 mm
processing
Adhesive bindingg
* according to the publisher
3
Porsche owners love to get lost in the world
of their automotive treasures. And PORSCHE
KLASSIK is the only magazine that fully captures this world, including the fascination and
passion of its readers.
dimensions / rates
4
editorial section german issue
1/1
5,900.00 €
5,900.00 €
incl.
digital/app*
6,100.00 €
1/2
3,050.00 €
3,050.00 €
3,250.00 €
1/3
2,100.00 €
2,100.00 €
2,300.00 €
format
2/1 page
Type area 432 × 254
Trim size* 460 × 280
1/1 page
Type area 202 × 254
Trim size* 230 × 280
b/w
4c
1/4
1,550.00 €
1,550.00 €
1,750.00 €
2/1
11,800.00 €
11,800.00 €
12,000.00 €
back cover
4c
7,670.00 €
incl.
digital/app*
7,870.00 €
Inside front cover
4c
7,080.00 €
7,280.00 €
Inside back cover
4c
6,800.00 €
7,000.00 €
positions
All prices exclude statutory VAT.
1/2 page
vertical
Type area 101 × 254
Trim size* 115 × 280
* Print - discountable, App without discount
1/2 page
horizontal
Type area 202 × 127
Trim size* 230 × 140
agency commission 15%
discounts
2 adverts: 5%
Classic-Combination*: 10%
*Not valid with the DK-Brand-Combination
1/3 page
vertical
Type area 67 × 254
Trim size* 78 × 280
1/3 page
horizontal
Type area 202 × 85
Trim size* 230 × 93
1/4 page
1-column
Type area 50 × 254
Trim size* 57 × 280
1/4 Spage
2-columns
Type area 101 × 127
Reprints and pfds of editorial content on request.
Please ask for our price list.
Any changes to the price list can be found at
www.delius-klasing.de/mediainformationen
1/4 page
4-columns
Type area 202 × 63
Trim size* 230 × 70
*Trim on all sides + 3 mm. Text and image-critical parts must be placed 10 mm from the outside.
All format specification in mm (Width x Height)
publication schedule
issue
first selling day
copy deadline
print data deadline
01/2016
06.04.2016
29.02.2016
14.03.2016
02/2016
26.10.2016
21.09.2016
05.10.2016
dimensions / rates
5
editorial section International issue
2/1 page
Type area 432 × 254
Trim size* 460 × 280
1/1 page
Type area 202 × 254
Trim size* 230 × 280
b/w
1/1
1,060.00 €
1,060.00 €
1,260.00 €
1/2
610.00 €
610.00 €
810.00 €
4c
1/3
420.00 €
420.00 €
620.00 €
1/4
355.00 €
355.00 €
555.00 €
2/1
2,595.00 €
2,595.00 €
2,795.00 €
Back cover
4c
1,378.00 €
incl
digital App*
1,578.00 €
Inside front cover
4c
1,272.00 €
1,472.00 €
Inside back cover
4c
1,200.00 €
1,400.00 €
positions
1/2 page
vertical
Type area 101 × 254
Trim size* 115 × 280
1/2 page
horizontal
Type area 202 × 127
Trim size* 230 × 140
incl.
digital App*
format
All prices exclude statutory VAT.
* Print - discountable, App without discount
Agency commission 15%
discounts
2 adverts: 5%
Classic-Combination*: 10%
*Not valid with the DK-Brand-Combination
Reprints and pfds of editorial content on request.
Please ask for our price list.
1/3 page
vertical
Type area 67 × 254
Trim size* 78 × 280
1/3 page
horizontal
Type area 202 × 85
Trim size* 230 × 93
1/4 page
1-column
Type area 50 × 254
Trim size* 57 × 280
1/4 Spage
2-columns
Type area 101 × 127
Any changes to the price list can be found at
www.delius-klasing.de/mediainformationen
1/4 page
4-columns
Type area 202 × 63
Trim size* 230 × 70
english
issue
*Trim on all sides + 3 mm. Text and image-critical parts must be placed 10 mm from the outside.
All format specification in mm (Width x Height)
publication schedule
issue
first selling day
copy deadline
print data deadline
01/2016
06.04.2016
29.02.2016
14.03.2016
02/2016
26.10.2016
21.09.2016
05.10.2016
DK-brand-combination
header
number
of magazines
dk-brandcombination-discount
6
the DK-brand-combination
2 issues
5%
3 issues
10 %
Under the brand of DK, 15 special interest magazines are being published.
Many of them are Market leaders within their field. For the discounts of the
DK-BRAND-COMBINATION the magazines TREKKINGBIKE and E-BIKE
are counted as one.
4 issues
15 %
the combination discounts
5 issues
20 %
apply for a customer’s advertisments and offer an enormous potential for
saving up to 20%. With an identical volume of advertising placements
you may vary and change the advertising motive and the date of publishing.
header
ad
specials
7
inserts*
weight
price
less than 25 g 90.00 € per thsd.
less than 50 g 120.00 € per thsd.
less than 75 g 145.00 € per thsd.
maximum size
(widht x height)
insertion
200 x 270
3 samples upon issuing
of the order
Total circulation
Upgrade your loose insert from print to our APP (see also page 10).
adhesive inserts
Format
price
Postcard
47.00 € per thsd.
Envelopes
68.00 € per thsd.
Product sample 77.00 € per thsd.
CD/DVD
105.00 € per thsd.
Format
prrice
+ Costs for 1/1 page carrier ad
+ E xtra expenses for booking a subscription
circulation. Stand samples and 10 adhesive inserts for test run before the closing date.
Postcard bound inserts
210 mm (w) x
100 mm (h)
+ 3 mm
Trim size
3.680.00 €
per card
(incl. print)
7.000.00€
per doublecard
(incl. print)
The closing date for postcard bound inserts are 2 weekls
before closing date.
bound Inserts*
Format
price
4-page
110.00 € per thsd.
6-page
130.00 € per thsd. 8-page
150.00 € per thsd.
12-page
170.00 € per thsd. 190.00 € per thsd.
16-page
*) Others on request
Formats: for technical specifications, please speak with
the Media Sales Department.
Insertion: total circulation only
Paper quality: 70-150 g/m2
Position: – in the middle of the magazine „artificial middle“
(Additional costs on request)
important notes
*) A
closed edge is necessary for the machine processing of inserts. The broadside of inserts may exceed the width of the magazine.
Inserting items by hand and other formats on request plus additional costs.
The material must be delivered at least three weeks before the on-sale date (duty paid and delivered free to the printers).
Please include the following information on the delivery papers: Purpose, magazine, issue number, total weight, total quantity and pack size.
Other ad specials available upon request. Just ask for our ad specials brochure.
There are no discounts on ad specials!
All prices exclude statutory VAT.
*) Inserts and bound inserts featuring the adverts of third parties may only be included with the publisher‘s prior permission.
header of printing
details
8
Printing process
Content: Web-fed offset; Profile: ISO-Coated V2 FOGRA 39L European colour scale.
Cover: Sheet-fed offsett-Profile: ISO-Coated V2 FOGRA 39L European colour scale.
Slight tone values depend on the printing process
File Format
Composit-PDF 1.3, Apple Macintosh EPS
Costs for the data generation are not included in the advertisement price. (Special colours and datas in the RGB-Mode
are not processable. The guarantee for the replication quality and the correct data transfer is the function of the customer.
The printer doesn‘t conduct any corrections.)
Fonts
Use only PostScript Level 1-Fonts of the Linotype Library as Macintosh Format. Change modified fonts into pathways and
integrate them in the file. Please send a list of all fonts used (in texts and illustrations) along with the file.
Colour
All colours have to be in CMYK-Mode. Max. 320 % area coverage.
colour images
Colourmode CMYK – EPS-format (8bit), TIFF LZW, resolution 300 dpi
grey images
Colourmode Gray – EPS-format, TIFF LZW, resolution 300 dpi
Line Illustr.
Colourmode Bitmap – TIFF, resolution 1200 dpi
Processing
Adhesive binding. Trim will be included as delivered.
data delivery
The files you sent via data media, email or FTP have to be named clearly with: title, issue, customer-name and motif e. g.:
porsche klassik_1/15_ABCXYZ
We also need phone no. and name of the person who send the file.
E-Mail: [email protected] (until 10 MB); [email protected] (over 10 MB)
handling
terms of payment
standard terms and
Franziska Netwall
Tel.: +49/521/559298
Fax: +49/521/55988298
[email protected]
Payment in advance is much preferred,
sometimes compulsory. It can be made
either by credit card (Visa or Master
Card) or money transfer (bank account):
conditions
Commerzbank Bielefeld
IBAN DE20 4808 0020 0208 3942 00
BIC: DRES DE FF 480
Postbank Hannover
IBAN DE65 2501 0030 0109 0213 01
BIC PBNKDEFFXXX
The current terms and conditions are
available at:
www.delius-klasing.de/agb
header klassik digital
porsche
9
header KLASSIK app
porsche
10
Our readers use the different media together.
The booking of digital media complements the communication possibilities and increases the number of contacts. In addition to classical
print media we offer Digital-Apps for exclusive additional value.
There you can book various integration options as well as Display Ads.
advert
Print-/App combination
run time
1 issue
run time
specifications
Data Delivery:
• Print-/App-combination: Your print ad will automatically taken over into the digital app issue.
• AppOnly: We need your double page ad analog to our print specifications. Therefore the ad should be created in the size of 460x280 mm.
• Inserts: Please send us your insert as a PDF-file with single pages. The supplement should preferably be in portrait mode to ensure the best possible presentation. Functionalities such as slides or swipes are added
by us.
In all types of app integrations, except for the inserts, you
have the opportunity to provide additional information.
The additional content is always indicated with icons.
Linkactivation: Up to three links possible.
Please inform us about the desired positioning of the links
and make sure that your links refer to a landing page without flash as these can not be displayed on iOS devices
otherwise.
1 issue
Please note that we need both formats (portrait and
landscape) for the banner.
agency commision 15%
Price
Advertisement Print
= minimum size 1/8
page
Link activation
Gallery integration
Video integration
200.00 €
app only
advertising
Basis Format
format
2/1 page
Link activation
Gallery integration
Video integration
Price
950.00 €
Print-/App combination
run time
package
advertising
format
Standard
1 insert up to 16 pages
plus1 Link activation
Premium
1 insert up to 32 pages
plus 1 Link activation,
1 Video integration,
1 Gallery integration
1 issue
run time
package
app only
advertising
format
Standard
insert up to 16 pages
plus1 Link activation
Premium
1 insert up to 32 pages
plus 1 Link activation,
1 Video integration,
1 Gallery integration
1 Ausgabe
Delivery Date: We need the data until the material
deadline of the print magazine.
Display Ads: Banner must be checked and provided
in a good condition. Please deliver the files as a JPEG
or PNG file with a separate link (landingpage without
Flash).
We need the banner four business days prior the start
of the campaign.
Size of the Skyscraper: 160x600 pixel
Size of the Banner: 1024 x 120 pixel (landscape) and
768 x 120 pixel (portrait)
advertising
format
inserts
gallery: JPG, max. 1 MB/file, max. 10 images, recommended image width or height 2048 pixel, please number
the pictures if an image order is desired
Videos: max. 30 MB, recommended format .mp4, max.
1 video. Please deliver the video as a file or a download
link.
basis format
Price
650.00 €
950.00 €
Price
780.00 €
1140.00 €
Additional multimedia features (audio files, videos, galleries and links) on
request.
run time
1 issue
Display ads
advertising
dimension
format
Banner
1024 x 120 pixel
(Landscape)
Banner
768 x 120 pixel
(Portrait)
Skyscraper
Skyscraper:
160 x 600 pixel
Display Ads in rotation with max. 3 clients possible.The prices quoted are exclusive VAT.
Price
95.00 €
125.00 €
contact
header
11
specialized customers
Spain
Bavaria
germany, austria,
Eckart May
Tel.: +34/934/126292
Fax: +49/721/151418468
[email protected]
Christiane Tausch
Tel.: +49/89/122236220
[email protected]
switzerland
Sigrid Pinke
Tel.: +49/521/559272
Fax: +49/521/55988272
[email protected]
Delius Klasing Verlag
Siekerwall 21
33602 Bielefeld
Consulting Eckart May, SL
Plaza Duque de Medinaceli, 2-3-1
E-08002 Barcelona
www.cemedia.net
France
Isolde Decker
Tel.: +49/201/85019252
Mobil: +49/171/3631339
[email protected]
Marc Jouanny
Tel.: +33/1/43553397
Fax: +33/1/43556183
[email protected]
ACB Verlag
Leggewiestr. 14
45359 Essen
International Media Press + Marketing
16, rue Saint Ambroise
F-75011 Paris
representatives
Italy
Benelux
Dario Mozzaglia
Tel.: +39/010/583684
Fax: +39/010/566578
[email protected]
Alex Worms
Tel.: +49/173/5872860
[email protected]
Delius Klasing Verlag
Media Sales Benelux
Ediconsult Internazionale S.R.L.
Piazza Fontane Marose, 3
I-16123 Genova
Bardenberger Str. 67a
52146 Würselen
branded goods customers
Baden-Württemberg,
Great britain, USA,
Australia, New zealand, Turkey
Claire Beattie
Tel.: +44/1428/741633
Mobil: +44/7768/583368
[email protected]
Delius Klasing Verlag
Media Sales UK
austria, Switzerland
Ann Katrin Richard
Tel.: +49/521/559275
Fax:+49/521/55988275
[email protected]
Delius Klasing Verlag
Siekerwall 21
33602 Bielefeld
1 Drakeley`s Field, Milland
West Sussex, GU30 7NH UK
Rettig Media GmbH
Baierbrunner Str. 3
81379 Munich
Schleswig-Holstein, Hamburg,
Bremen, Berlin, lower saxony,
Mecklenburg-West Pomerania,
Brandenburg, Saxony ,
Saxony-Anhalt, Thuringia
Bettina Gebhard, Dirk Struwe
Tel.: +49/40/28058060
Fax: +49/40/28058089
[email protected]
Struwe Medienvermarktung
Poelchaukamp 8
22301 Hamburg
North Rhine-Westphalia
Bettina Gebhard, Dirk Struwe
Tel.: +49/211/69802330
[email protected]
Delius Klasing Verlag
Büro Düsseldorf
G+S Medienservice oHG
Mörsenbroicherweg 191
40470 Düsseldorf
hesse, saarland,
Rhineland-Palatinate,
nordbaden
Uwe Stolte
Tel.: +49/6123/7016884
[email protected]
Delius Klasing Verlag
Office Frankfurt
G+S Medienservice oHG
Gartenstr. 13
65343 Eltville
delius klasing
publishing house
Siekerwall 21
33602 Bielefeld
Tel.: +49/521/5590
Fax: +49/521/55988114
publishing director
Olaf Klinger
director media sales
Sigrid Pinke
[email protected]
director branded goods
customers
Ann Katrin Richard
[email protected]
editorial office
Editor-in-Chief
Thomas Fuths
Anton-Günther-Str. 4
26180 Rastede
Tel.: +49/4402/982230
Fax: +49/4402/9822319
[email protected]