Oral Hygiene Market in Brazil

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Oral Hygiene Market in Brazil - Product Launch Almanac 2010
Description:
Introduction
Datamonitor’s Oral Hygiene market in Brazil – Product Launch Almanac 2010 provides a complete guide to
new product launches in Brazilian oral hygiene market since January 2010, This report includes detailed data
on products including Package Type, Package Material, # SKUs, Description, Package Tags, Ingredients,
Shelving, Innovation and Flavor/Fragrance. This report also provides an overview of the oral hygiene market
in Brazil, with data from 2004 to 2009 and forecasts to 2014.
Scope
- Oral Hygiene market in Brazil - New product SKUs by category
- Oral Hygiene market in Brazil - New product SKUs by manufacturer
- Oral Hygiene market in Brazil - New product by pack type and materials
- Oral Hygiene market in Brazil – New Product descriptions
Highlights
- 76 product SKUs launched in the Brazilian oral hygiene market
- Toothbrushes is the leading category in Brazilian oral hygiene market
- Johnson & Johnson is the leading manufacturer in terms of new oral hygiene products in Brazil
Reasons to Purchase
Tracking your competitors latest innovations (and trends)
Determine product innovation patterns by studying the characteristics of innovation activity in Brazilian Oral
Hygiene market
Analyze trends in product development over time
Contents:
Overview
Catalyst
Summary
Executive Summary
76 product SKUs launched in the Brazilian oral hygiene market
Toothbrushes is the leading category in Brazilian oral hygiene market
Johnson & Johnson is the leading manufacturer in terms of new oral hygiene products in Brazil
Rack displays was the dominant packing type in the new products launched in Brazilian oral hygiene market
Majority of the products launched in the oral hygiene market used plastic as the package material
Introduction
How to use this report
Disclaimer
Market definition
Oral Hygiene Market Overview
Market value, 2004–09
Market value forecast to 2014
Oral Hygiene Product Analysis
New product SKUs by category
New product SKUs by manufacturer
New products by package type
New product by package material
Detailed Product Descriptions
Appendix
Further reading
Datamonitor consulting
How to contact experts in your industry
LIST OF FIGURES
Figure 1: Brazil, oral hygiene market value by category ($m), 2004–09
Figure 2: Brazil, oral hygiene market value by category ($m), 2009–14
Figure 3: Brazil, oral hygiene market, new product SKUs by category, Jan 2010 – Dec 2010
Figure 4: Brazil, oral hygiene market, new product SKUs by manufacturer, Jan 2010 – Dec 2010
Figure 5: Brazil, oral hygiene market, new product by package type, Jan 2010 – Dec 2010
Figure 6: Brazil, oral hygiene market, new product by package material, Jan 2010 – Dec 2010
LIST OF TABLES
Table 1: Oral hygiene category definitions
Table 2: Brazil, oral hygiene market value by category ($m), 2004–09
Table 3: Brazil, oral hygiene market value by category ($m), 2009–14
Table 4: Brazil, oral hygiene market, new product SKUs by category, Jan 2010 – Dec 2010
Table 5: Brazil, oral hygiene market, new product SKUs by manufacturer, Jan 2010 – Dec 2010
Table 6: Brazil, oral hygiene market, new product by package type, Jan 2010 – Dec 2010
Table 7: Brazil, oral hygiene market, new product by package material, Jan 2010 – Dec 2010
Table 8: Colgate Plax Magic - Enxaguante Bucal com Fluor - Tutti-Frutti
Table 9: Jadefrog Premium - Fio Dental - Menta Blue; Menta Green; Menta Red
Table 10: Bitufo - Escova Dental de Dois Tufos - Macia
Table 11: Bitufo - Escova de Lingua
Table 12: Bitufo CN Ben 10 - Protetor de Cerdas de Escova Dental
Table 13: Condor - Escova de Dentes para Viagem - Media
Table 14: Sensodyne - Creme Dental - Rapido Alivio
Table 15: Carrefour - Fio Dental - Hortela
Table 16: Carrefour - Escova Dental - Whitening
Table 17: Oral B Pro-Saude Noite - Anti-Septico Bucal - Menta Fresca
Table 18: Colgate Plax Whitening - Anti-Septico Bucal com Fluor - Tartar Control
Table 19: SaniFill Junior - Escova Dental - Macia
Table 20: Aquafresh - Creme Dental com Fluor - Sensitive; Triple Protection
Table 21: Aquafresh White & Shine - Escova Dental - Medium
Table 22: Weleda - Gel Dentifrico para Criancas
Table 23: Listerine Agente CoolBlue - Enxaguante Bucal - Menta Glacial
Table 24: Carrefour - Antisseptico Bucal - Whitening
Table 25: Colgate Portable - Escova Dental Portatil
Table 26: Carrefour - Gel Dental - Green Mint; Red Mint
Table 27: Bitufo CN Ben 10 - Escova de Dentes com Suporte
Table 28: Bitufo CN Ben 10 - Gel Dental - Morango
Table 29: Bitufo CN Ben 10 - Creme Dental - Tutti Frutti
Table 30: Bitufo CN Ben 10 - Antisseptico Bucal - Tutti Frutti
Table 31: Johnson & Johnson Reach Agente CoolBlue - Escova Dental - Macia
Table 32: Johnson & Johnson Reach Agente CoolBlue - Fio Dental - Tutti-Frutti
Table 33: Bitufo CN Ben 10 - Escova Dental - Extra Macia
Table 34: Colgate Total - Escova Interdental
Table 35: Bitufo CN Ben 10 - Fio Dental - Tutti Frutti
Table 36: Johnson & Johnson Reach Eco Essencial - Escova Dental - Macia
Table 37: Listerine Essencial - Enxaguatorio Bucal - Fresh Mint; Ice Mint; Lemon
Table 38: Carrefour - Escova Dental - Sensitive Macia
Table 39: Carrefour Evolution - Escova Dental
Table 40: Ultra Action Kids Mickey Copa 2010 - Gel Dental com Fluor Ativo - Bubble Gum
Table 41: Logodent Naturkosmetik - 2in1 Organic Peppermint Tooth Gel
Table 42: Colgate - Fio Dental Encerado
Table 43: Bitufo Luminus Plus - Escova Dental - Macia; Media
Table 44: Sorriso Kolynos Master - Escova Dental - Macia; Media
Table 45: Prophyto - Gel Dental
Table 46: Equate Dentes Sensiveis - Creme Dental - Original
Table 47: Oral B Pro-Saude Pulsar - Escova Dental Antibacteriana - Macia
Table 48: Listerine - Mini Anti-septico Bucal - Cool Citrus; Mint
Table 49: Oral B Pro Saude - Creme Dental Antibacteriano com Fluor - Hortela Refrescrante
Table 50: Pro Plus Maior Alcance - Escova Dental - Tamanho 40 Media
Table 51: Sorriso Original - Escova Dental - Dura; Macia
Table 52: Johnson & Johnson Reach Comfort Clean - Escova Dental Tamanho 40 - Macia; Media
Table 53: Johnson & Johnson Reach Total Care - Escova Dental Cabeca Pequena: 30 - Macia
Table 54: Johnson & Johnson Reach One - Escova Dental - Cabeca Pequena 30, 3 em 1
Table 55: Colgate Sensitive Pro-Alavio - Creme Dental
Table 56: Colgate 360o Compacta - Escova Dental - Extra Macia; Macia; Media
Table 57: Oral B 1 2 3 - Creme Dental - Menta Suave
Table 58: Colgate 360 Actiflex - Escova Dental
Table 59: Carrefour - Antisseptico Bucal
Table 60: Carrefour - Creme Dental - Herbal Branqueador
Table 61: Carrefour - Gel Dental - Tutti Frutti
Table 62: Carrefour - Creme Dental - Dentes Sensiveis Branqueador Fresh Mint
Table 63: Carrefour - Creme Dental - Acao Total Branqueador Fresh Mint
Table 64: Carrefour - Gel Dental - Blue mint
Table 65: Sensodyne - Antiseptico Bucal
Table 66: Oral B Plus - Creme Dental - Menta Original; Menta Refrescante
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