March 21, 2011 - CBJonline.com

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March 21, 2011 - CBJonline.com
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SAN DIEGO BUSINESS JOURNAL
Volume 32, Number 12
THE
COMMUNITY
OF
B U S I N E S S TM
March 21-27, 2011
$2.00
Acquisition
Starting to Pay
Off for AMN
Law
STAFFING: Deal, Growth of
Core Business Line Lead to
52% Rise in Q4 Revenue
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Page 3
Finance
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HEALTHY BOTTOM LINE
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Page 39
The Lists:
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Inside
WORK FORCE: Program
HEALTH CARE: County
Aims to Improve Residents’
Health, Strengthen Economy
Works With Businesses to
Boost Families’ Wellness
O#Z50.:03,
O#Z50.:03,
Nick Macchione, director of the Health &
Human Services Agency for the County of
San Diego, is on a quest to improve the health
of the county’s 3 million residents — and he’s
seeking help from businesses.
He’s leading his fight under “Live Well, San
Diego!” — banner programs that “touch”
500,000 residents.
Poor lifestyle behaviors among employees
and their dependents can have a big impact
on sales and profits, the dapper 43-year-old
executive says.
His program, what he calls “Healthy Bottom Line,” is geared toward helping local resi-
As Nick Macchione works to create a
healthier local economy, he keeps hearing
the same questions from businesses.
“How can I contribute to the health of
my employees, and what are some of the
things that I can do, and where can I go
to get some help?”
Macchione, director of the County of
San Diego’s Health & Human Services
Agency, said he is looking at ways to
connect various programs run by the
county to help boost the overall health
of business owners, their employees and
dependents as he makes a push to get
¨Health page 29
¨Wellness page 29
Number of Deaths
¨AMN page 28
UNHEALTHY FORECAST
Based on current disease rates, the county predicts that by 2050, more than
twice as many San Diegans will die from chronic diseases such as cancer and
diabetes compared with 2007. Diabetes deaths will increase by 111 percent, while
cancer deaths will increase by 109 percent. A new program is addressing behaviors
that cause these diseases and cost the county $4 billion a year in medical costs.
111%
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Source: County of San Diego’s Health & Human Services Agency
AMN Healthcare, a nursing and medical
staffing firm, is seeing the benefits from last
year’s acquisition of another medical staffing business in the form of higher revenue,
although the deal isn’t
resulting in profits just
yet.
For the fourth quarter, San Diego-based
AMN reported March 8
a net loss of $1.6 million,
compared with a net loss
of $2.7 million for the
4VTBO34BMLB
like quarter of 2009. Yet
its revenue grew 52 percent to $220 million
compared with the final quarter of 2009.
Chief Executive Officer Susan R. Salka said
while the acquisition of Texas-based Medfinders Inc. was the main reason for the big jump
Facility Helps
Firm Increase
Its Efficiency
TECHNOLOGY: ATK Uses
Lean Manufacturing Approach
For Aerospace Projects
O#Z#3"%(3"7&4
Frank Bernas is escorting a guest across
the floor at Alliant Techsystems Inc.’s Miramar-area factory when they slow to let some
workers pass.
The scene looks like two guys carrying
a 4-by-8 sheet of plywood through a bigbox building materials store, with a man
on the front and another man bringing up
the rear.
One day, the piece will be part of a satellite, zooming through space at thousands of
miles per hour. First, however, the panel has
to cross the factory floor without a mishap,
which is why a third man walks ahead of
them, shouting that there is a part coming
through.
The component, made of composite materials, will go together with others to form
a satellite’s core, called the bus structure. It
49241 83136
¨ATK page 28
12
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bucadibeppo.com
MARCH 21-27, 2011 VOLUME 32, NUMBER 12
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ON THE COVER
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Congratulations WRWKH
Combined Health Agencies
HEALTH HEROES
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Sponsored in part by:
More information at combinedhealth.org
GOVERNMENT — County works with businesses to
boost families’ wellness.
HEALTH CARE — Program aims to improve residents’
health, strengthen economy.
HEALTH CARE — Acquisition starting to pay off for
AMN Healthcare.
TECHNOLOGY — ATK takes efficiency to the next
level at its new facility.
COMMENTARY
GOVERNMENT — The standard budget process needs
to be replaced .....................................................................39
TRADE — Opportunities to export to Singapore
accelerating .........................................................................39
CONSTRUCTION
RESIDENTIAL — Home builders more upbeat about
local market...........................................................................8
ENERGY
MANUFACTURING — Solar power pact brings energy,
jobs to region.........................................................................3
FEATURES
COLUMN — SDBJ Insider................................................3
REPORTING — News in Brief ......................................21
ROUNDUP — Regional Report.....................................23
COLUMN — Twilight in Tuscany brings home big
donation for hospital, as reported in the Kudos/Giving
column ................................................................................38
INNOVATION
SMALL BUSINESS — Translator has good words to
say about providing a human touch.................................4
INVESTMENTS & FINANCE
TRADING — San Diego Stock Chart ..........................37
THE LISTS
HOSPITALITY — Hotels ................................................14
FOOD AND BEVERAGE — Independent Caterers...19
HOSPITALITY — Meeting, Convention Facilities.....20
DEFENSE — Defense Contracts...................................24
QUOTE OF THE WEEK
‘If we have healthy kids,
healthy parents and
healthy workers, then we
have a healthy economy,
and that’s the bottom
line of what we are
trying to do.’
— Nick Macchione, director of the county’s
Health & Human Services Agency. To read the
story, please turn to Page 1.
PEOPLE
Q&A — Executive Profile: Mark Albers of Merrill
Lynch Wealth Management...........................................15
REAL ESTATE
RETAIL — A growth season for retailers, restaurants...5
COLUMN — Things may be looking up as office
market is on the bottom, as reported in the Commercial
Real Estate column...........................................................12
TRANSACTIONS — Top Industrial, Flex Leases......30
ROUNDUP — Projects, developments and other
activities in cities in and around San Diego County, as
reported in the Real Estate Roundup............................33
TECHNOLOGY
TRANSACTIONS — Rumors circulate that Websense
is exploring sale .....................................................................3
WIRELESS — Rising fuel prices pump up fleet management businesses...............................................................6
MEDIA — As competition mounts, producers shoot
for higher-quality video....................................................10
WORK FORCE
LAW — McKenna Long hires rival’s entire IP team.....3
The entire contents of this newspaper are copyrighted by San Diego Business Journal with all rights reserved. Reproduction or use, without
permission, of editorial or graphic content in any manner is prohibited.
San Diego Business Journal (ISSN 8750-6890) is published weekly by San Diego Business Journal, 4909 Murphy Canyon Road, Suite
200, San Diego, CA 92123-5381. Periodical postage paid at San Diego, California. For additional information, call (858) 277-6359. Advertising
fax: (858) 277-2149. Circulation fax: (858) 277-6398. Cost is $99.
POSTMASTER: Please send address changes to: San Diego Business Journal, 4909 Murphy Canyon Road, Suite 200, San Diego, CA
92123.
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Local Firm Links Solar Power Pact Brings Energy, Jobs to Region
Relief Workers in ENERGY:Local Factory CONCENTRIX SOLAR INC.
Employ 450 Workers,
Japan to the Net Will
Supply New Power Plant
CEO: )BOTKPSH-FSDIFONVMMFS
Financial data: /PUEJTDMPTFE
Corporate parent: 4PJUFDPG#FSOJO'SBODF
A local angle
on the Big Story.
San Diego’s XCom
Global Inc., which
rents portable
electronic devices to
U.S. travelers headed
overseas so that they
can access the InterSDBJ INSIDER
net wirelessly (and
Tom York
inexpensively), is offering free access to emergency workers
in Japan helping with massive disaster
relief efforts there. The company will
ship units overnight to workers in advance of their departure. Those already
in Japan can pick up the units in Tokyo
at XCom Global’s parent, Inter Communications Co. Ltd., headquarters. Browse
over to xcomglobal.com for details … A
sign of the (very tough) times? In a report to the county Board of Supervisors
about CalFresh, or California’s federally
funded food stamp program, county
Health and Human Services Agency
Director Nick Macchione recently notes
in a presentation before the Board of
Supes that the number of recipients has
jumped to 220,000 from 80,000 in just
four and a half years. Macchione’s office
is doing what it can to handle the surge,
such as allowing applicants to apply using a cell phone. But county workers say
they’re hard-pressed to keep up with the
demand. … And while we’re on the topic
of those in need of food. Mayor Jerry
Sanders is penciled in for an appearance
on March 25 to help the Jewish Family
Service of San Diego celebrate 40 years
of foodmobile services. The birthday
celebration is set for the College Avenue
Older Adult Center, where seniors are
always guaranteed a good meal … One
of my favorite TV reality show personalities will be in town in a few weeks.
Rick Harrison of the History Channel’s
popular “Pawn Stars” series plans to
speak to the Gemological Institute of
America in Carlsbad during its Symposium 2011 event on May 29-30. “Pawn
Stars” chronicles the customer flow at
the Gold & Silver Pawn Shop in Las
Vegas, a family-owned business run by
Harrison, his father and son. Harrison
appears May 30. Perhaps, more importantly to us business folks, Steve Forbes,
editor-in-chief of Forbes magazine and
one-time presidential candidate, is scheduled to appear, too — on May 29. He’s a
hoot and a half, if you’ve ever heard him
speak — a wryly witty, but very informative speaker. For details, browse on over
to gia.edu/symposium2011/ … The local
chapter of the National Association of
Women Business Owners, or NAWBO,
is seeking items for an auction in connection with its annual Bravo! Awards
scheduled for May 18. Donations must
be worth at least $50 and received no
later than May 6. Contact Audrey Welch
at [email protected], if you have
an item to donate … Finally, check this
out. Culture Shock San Diego is set to
present “Culture Shock 101,” a history of the company through hip-hop
dance at the Jewish Community Center
on April 22-23. Ducats and details at
cultureshockdance.org.
Contributing Editor Tom York pens
the SDBJ Insider. You can reach him at
[email protected] or [email protected].
®Ê#Z-06)*34)
A new solar energy contract involving
San Diego Gas & Electric Co. is expected
to help reduce air pollution, while creating up to 450 local manufacturing jobs on
the ground.
The utility firm, a division of San Diegobased Sempra Energy, recently announced
that it would work with Tenaska Solar
Ventures of Nebraska to obtain solargenerated power from a facility being built
by Tenaska in Imperial County, under a
25-year contract.
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That facility will use solar panels to be
produced by Concentrix Solar Inc., a divi¨Solar page 26
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McKenna Long Hires Rival’s Entire IP Team
LAW:Stephanie Seidman,
17 Members, 20 Clients
Depart From K&L Gates
®Ê#Z."35:(3")".
The local office of McKenna Long &
Aldridge LLP has recruited life sciences
patent prosecuting powerhouse Stephanie
Seidman — and all 17 members of her
intellectual property team — from the law
firm of K&L Gates LLP.
Seidman, who started with McKenna
Long on March 7, said that she is pleased
to arrive as a partner at the firm, which first
tried to recruit her in 2005. She brought all
Rumors Circulate
That Websense
Is Exploring Sale
Stock traders swapped shares of Websense Inc., the Sorrento Valley Web security firm, at a brisk pace March 16 after
rumors surfaced that the company was
exploring a sale.
Websense spokeswomen did not return
phone calls for comment on March 17 as
this newspaper was going to press, and
there was no reference to any transaction
on the San Diego company’s Web site.
Citing unnamed sources, the Wall Street
Journal reported March 16 that Websense
was exploring a sale with the help of
San Francisco-based Qatalyst Partners,
the technology-focused investment bank
founded by Frank Quattrone. The Journal
said Websense could fetch a price of up to
$1 billion.
Some 3.57 million shares traded hands
March 16, fetching between $20.16 and
$27.96 before closing the day at $22.85.
Volume was 4.5 times greater than March
15 and 10 times greater than March 14,
when some 334,000 shares traded hands.
Shares, traded on the Nasdaq as WBSN,
closed March 17 at $22.02 on volume of
733,545 shares. The stock’s 52-week range
has been $17.03 to $27.96.
Websense reports some 40.62 million
shares outstanding.
For 2010, the company had net income
of $18.7 million on revenue of $332.8
million.
‡#SBE(SBWFT
of her team’s approximately 20 clients and
her patent prosecution team of 17 people
with her, she said.
“These things take
a long time to reach
fruition,” Seidman
said. “I hope it is
the last move of my
career. I hope to stay
here for the rest of my
career.”
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Seidman, who
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holds a Ph.D. in molecular biology and biochemistry, has
been practicing law since she passed the
bar exam in Washington, D.C., in 1985.
In 1998, she joined the now-defunct Heller
Ehrman LLP, then moved to Fish & Richardson P.C. in 2004. In 2008, she joined
Bell Boyd & Lloyd LLP, which merged
with K&L Gates in 2009. K&L Gates has
more than 2,000 attorneys in 37 offices
from Anchorage to Warsaw, according to
its Web site.
No Longer a Good Fit
“They were very nice to me; I have no
complaints,” Seidman said. “But it wasn’t
a good match after the merger — working
at a very large firm wasn’t what I signed
up for. Large firms tend to focus on big
companies, and that presents the potential
for a lot more conflicts (of interest).”
¨Law page 26
Strategize.
Execute.
Innovate.
Fulfill your aspirations through your education
Argosy University’s Master of Business Administration (MBA)
degree program is designed to develop the strategic thinking and
problem solving skills critical to successful business leaders.
In pursuing your degree, you can apply leadership principles in
a collaborative learning environment.
Take the next step in pursuing your professional goals.
business.argosy.edu
1.866.549.1963
Argosy University, San Diego 1615 Murray Canyon Road, Suite 100, San Diego, CA 92108
Financial Aid is available to those who qualify. Argosy University is accredited by the Higher Learning Commission and a member of the
North Central Association (230 S. LaSalle Street, Suite 7-500, Chicago, IL 60604-1413, 1.800.621.7440, www.ncahlc.org).
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INNOVATION
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A look at innovative
organizations, concepts,
products and people
Translator Has Good Words to Say About Providing Human Touch
SMALL BIZ: Technology
Plays Role, But Company
Touts Its Personal Service
BEATBABEL
®Ê#Z#3"%(3"7&4
No. of local
employees: 4JY
Burckhardt Rueffer does not expect
Google to put him out of business.
Not yet, at least.
Rueffer and business partner Marie
Flacassier own BeatBabel, a San Diegobased business able to
translate documents
into 100 languages.
It provides other services as well, going
beyond translation
into the realm of what
the industry calls “localization.”
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Rueffer says that
skeptics ask him why they would want
human translators at all. Software such
as Google Translate can convert a phrase
from language A to language B with minimal effort, and for free.
Such a service has its place, Rueffer said,
and it’s always worth a try. The technology
is better than it was three years ago, and
much better than 10 years ago, he said.
The crucial test, Rueffer said, is “what
you get after the round trip.” That is, after
translating an English phrase to another
language — Spanish, for example — then
plugging the Spanish sentence into the
CEO:#VSDLIBSEU
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Revenue:JO
Investors: #VSDLIBSEU
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Headquarters: (BTMBNQ
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Year founded: What makes the company innovative:
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computer for a translation back to English.
The businessman is willing to bet the
software-only approach won’t produce
exactly what the client wants.
Tools of the Trade
It’s not that Rueffer and Flacassier
want to shun technology. Their business
depends on it.
An extranet allows them to work from a
very small office in the Gaslamp Quarter,
or from the local coffee shop, and communicate with a network of translators all
over the world.
Technology is also at the heart of the
material they are asked to translate.
BeatBabel has targeted the life sciences
market as well as the e-learning software
market. Computer-based learning is gaining on paper-based learning, Flacassier
said. “Big companies are going that direction,” she said. Flacassier noted that
retailers such as Inter Ikea Systems B.V. are
producing videos to go with their products.
In Ikea’s case, they show how to put the
furniture together.
One not-so-obvious aspect of software
translation is translating the text in help
functions as well as other documentation.
BeatBabel employs computer-assisted
translation in cases where it’s appropriate.
Localizing a document to a particular
market involves explaining things peculiar
to one part of the world. For example, it
might involve converting the A-F letter
grade system of American education into
the number-based system of European
countries. In France, for example, the
grading scale runs 0-20 with 20 as the top
grade. In Germany it’s 1-6; however, 1 is
the top grade. There are other nuances.
In Germany, a failing grade can indicate
partial success, Rueffer said; “You can fail
without completely failing.”
BeatBabel ended 2010 with revenue of
$500,000 and a profit, the partners said.
Continuing on a path that mixes technology with the more time-honored aspects
of translation, the partners hope to double
their revenue this year.
Rates depend on the supply of, and demand for, experts in a certain language.
Europeans Excel in the U.S.
Elsa Depeupiere, executive director of
the San Diego French-American Chamber
of Commerce, works downstairs from
BeatBabel in the same Gaslamp Quarter
building.
Depeupiere describes Rueffer and
Flacassier as good examples of European
entrepreneurs who have been successful in
the United States. Rueffer grew up in Germany and the United States. He’s worked
in the translation field since the late 1980s
for clients such as Microsoft. Flacassier
is from Limoges, France. In addition to
languages, she has built skills in graphic
and Web design. She is a board member
of the French-American chamber and sits
on its technology committee.
Depeupiere, the chamber executive, said
the owners of BeatBabel are customer-oriented and good to their employees.
It is probably easier to be an entrepreneur in the United States than it is in
France, she observed.
The U.S. Bureau of Labor Statistics
estimated there were 50,900 people working as translators and interpreters in the
United States in 2008. It’s a growing field.
The bureau forecasts that number will
swell to 62,200 by 2018. Roughly a quarter
of the translators are self-employed, the
bureau reports.
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It’s Growing Season for Retailers, Restaurants
REAL ESTATE:Climate
Favorable to Chains’
Expansion Nationally
®Ê#Z-06)*34)
National store and restaurant chains
are looking to ride an improving retail climate by opening new locations, although
experts note that high-profile expansion
venues remain extremely limited in San
Diego County.
Atlanta-based ChainLinks Retail Advisors, which provides brokerage and research services to retailers, landlords and
investors, recently issued its annual report,
indicating that national chains’ expansion
plans are up 40 percent from a year ago.
“The current surge demonstrates to us
two key factors,” said Garrick Brown, a
Burlingame-based research director with
ChainLinks. “The return of optimism within the retail sector, and the desire to expand
quickly now, while rents are still low.”
According to the report, some of the
most active U.S. retailers currently planning to expand over the next two years
include 7-Eleven Inc., Aldi, Apple Inc.,
Bottom Dollar Food, Dollar General Corp.,
Dollar Tree Inc., HHGregg, Save-A-Lot,
and Wal-Mart Stores Inc.
Several are seeking to boost their California presence, though only two companies are listed by ChainLinks as having
San Diego among specific target markets.
They are L’Occitane Inc., a French niche
retailer of beauty products that plans to
add at least 10 new U.S. stores during the
next 18 months; and Pizza Patron, a Dallas-based franchise company catering to
the Latino community.
ing the feasibility of a major retail project
at that location, off Market Street.
A Good Spot
“Right now there are no big retailers in
that neighborhood, and it’s a potentially
good spot,” Buttner said.
Elsewhere in the county, particularly
central San Diego, viable new locations to
expand a retail footprint
are rare. In markets
including Mission
Valley, Kearny Mesa
and La Jolla, the best
existing locations have
been filled and there is
little or no land available to add shopping
3PO1FQQFS
centers.
“There are just too many barriers to
entry right now,” said Ron Pepper, a principal in Retail Insite, a San Diego-based
consulting and brokerage firm.
Past big-box vacancies in the local market
have been filled quickly, Pepper said, and
spaces soon to be emptied — for instance
at Borders Group Inc., which is closing two
local bookstores among 200 nationwide
— are likely already spoken for.
According to a recent report by the
national office of commercial brokerage
firm Cassidy Turley, San Diego has among
the lowest retail vacancy rates among big
U.S. metro areas, at 7.5 percent.
The report noted that U.S. consumer
confidence still hovers around recessionary
levels despite improvements in retail sales
and household finances.
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A Bigger Slice of Pie Market
Pizza Patron recently opened in Escondido and plans to have a total of 11 San
Diego County locations in place over the
next three years, according to a February
statement from the local franchisee, Pizza
De la Comunidad LLC.
Wal-Mart, the world’s largest retailer,
announced earlier this year that it planned
to “create about one dozen projects of
varying size and format” throughout San
Diego over the next five years. The news
came as the retailer fended off a city move
to impose more stringent review requirements for big-box superstores.
Wal-Mart has recently been testing
smaller retail formats, including one called
Walmart Express, which have not yet debuted in California.
“We are always looking for ways to better
serve our customers and think our smallformat stores can be part of the solution
in urban and rural communities where
residents don’t have convenient access to
healthy, affordable food,” Wal-Mart spokesman Steven V. Restivo said in a March 14
e-mail. “However, we do not have any announced small-format projects in San Diego
at this time.”
According to a project developer for
the nonprofit Jacobs Center for Neighborhood Innovation, Wal-Mart and rival
Target have both expressed serious interest
in a vacant parcel in Chollas View, one
of several low-income neighborhoods in
southeast San Diego where Jacobs has
retail, residential upgrades in the works.
Chip Buttner, president and CEO of the
center’s Diamond Management Inc., said
that because of limited space at the site, the
store built there would likely be in a small
format or have multiple levels. Jacobs is currently getting residents’ feedback and study-
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1BHF
Front Page
.BSDI
Rising Fuel Prices Pump Up
Fleet Management Businesses
TECHNOLOGY: Vehicle
Monitoring Services Track
Speed and Performance
®Ê#Z50.:03,
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/FUXPSLáFFUTNPEFM(14EFWJDFJOTUBMMFEJOáFFUFOHJOFTSFMBZTSFBMUJNFFOHJOFEJBHOPTUJDT
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8FCTJUF$VTUPNFSTBDDFTTUIFEFUBJMFEJOGPSNBUJPOBCPVUUIFáFFUTPQFSBUJPOTVTJOHBDPNQVUFS
BOE8FCCSPXTFS
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and CEOs running
businesses with
10 to 50 people!
How Much Money Are You Losing
By Not Understanding Cloud Computing?
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Fuel prices may be headed up, but fuel
consumption is under control for customers of San Diego-based Networkfleet
Inc., a unit of Atlanta-based Hughes
Telematics Inc.
The 12-year-old company sells GPS
wireless fleet management monitoring
services, which help to save fuel, reduce
emissions and lower maintenance costs,
and even offer emergency roadside assistance to customers, fleet operators of
two to 20 trucks or cars scattered across
the private sector, including Kraft Foods
Inc.’s Oscar Mayer division, operator of
the famed Wienermobiles.
Networkfleet also has customers in the
public sector, including the state of Delaware and San Diego County.
“Our phone really isn’t ringing off the
hook just yet,” said Craig Whitney, vice
president of marketing. “But we will see
far more calls in the
coming weeks and
months as fuel prices
continue to rise.”
Whitney noted that
his sales jumped 50
percent in 2007-2008,
$SBJH8IJUOFZ
when gas prices spiked
near $5 a gallon, and have averaged an
increase of 10 percent since then, but that’s
going to change if high fuel prices hold.
Networkfleet, which has installed 120,000
units in the U.S., is one of the top three
competitors domestically serving a market
of 20 million vehicles (that does not include
the 2 million long-haul trucks).
Substantial Market Potential
Market research firm Frost & Sullivan
said the European and North American
markets for fleet telematics could jump
to $700 million in 2015 from $80 million
in 2008, as businesses rush to make their
fleets more efficient.
Bakersfield-based Britz-Simplot Grower
Solutions LLC, which wholesales fertilizers,
pesticides, seed, and on-farm services to
farmers, saved 30 percent on its $1 million
a year in insurance after installing Networkfleet devices on its fleet of 265 trucks.
The monitoring system has the effect of
forcing drivers to obey speed limits and
not use the trucks or other vehicles for
personal use.
Using a desktop browser, customers sign
onto a Web site where they can track what
their fleet is doing.
Woodbine, Md.-based D&D Drilling
Inc. uses Networkfleet to schedule up to
20 projects a day for its fleet of 32 trucks.
The system helps D&D Drilling track the
progress of its workers, as well as making
sure that they are at the proper work site.
The driller estimates it is saving $270,000
a year through more efficient use of its
trucks and employees.
Partner Installs Devices
As a Networkfleet partner and reseller,
privately held Fallbrook-based RMJ
Technologies installs the GPS tracking
services and engine diagnostics, and offers
devices of its own, such as cameras which
give drivers a view of what is behind their
NETWORKFLEET INC.
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RMJ TECHNOLOGIES
CEO:.BVSJDJP#FSCFS
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employees:'PVS
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vehicles as they back up.
“We’ve been expanding the business
based on the business buzz we’ve been getting because of the fuel savings that can be
achieved,” said RMJ Technologies Chief
Executive Officer Mauricio Berber.
In fact, Berber said the business grew
174 percent between 2007 and 2008, when
fuel prices drastically increased.
RMJ Technologies has been designated
as the provider of the services by the Association of California Water Agencies in
Sacramento, according to Berber.
His 25-plus customers include such
public service agencies as the Eastern
Municipal Water District in Perris, Los
Angeles Department of Water & Power
and the Yorba Linda Water District in
Orange County.
Berber said RMJ has achieved an overall fuel reduction of between 20 percent
and 25 percent for customers.
Effective Pilot Program
In 2008, RMJ did a pilot for the City
of Ventura.
Berber’s company put devices in seven
of the city’s 425 fleet vehicles.
Over the two-month pilot period, four
of the trucks used 30 percent less gas than
in the same period of the previous year.
One vehicle cut its fuel use 50 percent.
Based on the success, the city installed
eight more units.
So far, the devices have reduced gas
consumption 10 percent for the eight additional vehicles.
Mary Joyce Ivers, the city’s fleet manager, said, “It works really well with routing and the productivity of employees.”
For example, she noted that it helps meet
city policy not to let engines idle.
The Eastern Municipal Water District
estimates that it saved $136,000 in fuel
costs and reduced the number of miles
traveled by its fleet of 600 trucks during
the first year.
Tom York is a contributing editor for the
San Diego Business Journal.
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Pay the balance in full within 10 days of the statement closing date and get a 1.5% discount on virtually all purchases made that month. The discount will appear as a credit on the following billing statement. Pay 10% of the balance from new activity on your billing statement, plus the entire amount
of any previously deferred payment or amounts past due by the “Please Pay By”date on that statement, and you can extend payment on the rest until the closing date of your next billing cycle, without penalty. Visit open.com/plum for details. ©2011 American Express Bank, FSB. All rights reserved.
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Home Builders Are More
Upbeat About Local Market
CONSTRUCTION:Del Sur
Getting Larger Houses;
‘Old Gang’ Back at Work
City National allowed us to grow and make the
the developer has plans for more than
3,000 homes sited on 4,700 acres north of
state Route 56 and east of Interstate 15.
The grading is the latest step in building
out the project at Del Sur, which means
that more homes will be hitting the market
in about a year, said Bill Ostrem, president
and chief executive officer of privately held
Black Mountain Ranch LLC.
More than $45 million is being spent
to prepare for new homes, as well as on
build-out of other pieces of the project
that have been approved by the City of
San Diego.
In the meantime, Ostrem said Standard Pacific Homes, based in Irvine, and
California West Communities, based in
Carlsbad, planned to open three more
subdivisions at Del Sur on March 19.
For the first time, the builders in these
new “neighborhoods” are putting up larger
— 2,600- to 3,200-square-foot homes with
big backyards, said Ostrem — compared
with previous sizes of 1,600 to 2,000
square feet.
“It’s the first time we have the large-sized
home in our product mix,” he said.
The construction also includes the widening of Camino Del Sur, the main road
through the project, to four from two lanes
in two locations.
The work features restoration of habitat
along Lusardi Creek, which was included
in an agreement between the developer and
Sierra Club signed 15 years ago, and the
construction of two more neighborhood
parks, bringing the total to six. They also
were set to open March 19.
investments necessary to be competitive. They’re
Recovery Is Under Way
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The lumbering
earth movers, not
to mention the fluttering banners and
flags, are back in
action at the sprawling Black Mountain
Ranch residential
development, where
#JMM0TUSFN
“City National helps
us compete.”
I
n the aerospace industry, there is no room
for failure, so we need a very reliable bank.
proactive and our banker is a member of our team.
We use their full suite of online banking services and
they provide our equipment financing and a strong
line of credit.
City National is The way up® for our business.
Kellie Johnson
President, ACE Clearwater Enterprises
View Kellie’s complete story at cnb.com/thewayup.
©2011 City National Bank
For a relationship you can trust, call (619) 677-1988.
City National Business Banking
Member FDIC
“The flurry of activity is a vote of confidence in the local real estate market,” said
Ostrem, a market that has been hit hard
by the 2008-2009 recession.
Ostrem said the downturn had brought
new-home construction to a near standstill
until Jan. 1, when buyers, mostly younger
families in their late 20s and 30s with a child
or two, began re-entering the market.
Del Sur is one of two developments
within the sprawling Black Mountain
Ranch confines; the other is Santaluz,
a 1,000-home project that was built out
several years ago.
Alan Nevin, who runs the San Diegobased real estate consulting firm MarketPointe Realty Advisors, said the activity at
Black Mountain Ranch reflects what’s happening in the county’s housing market.
“When we have a recovery, it usually
starts with move-up products, and this
is a very good example of that,” he said.
“When you look at the sale of new detached homes, the last six to seven months
have been increasingly strong for homes in
the $600,000 to $900,000 range.”
Many of the new homes in the Del Sur
project start in the $600,000 range.
“I talk to the builders quite regularly,
and they are feeling somewhat upbeat,”
he said. “It’s nice to see the old gang (of
builders) back at work.”
Nevin said the fact that the highly rated
Poway Unified School District includes
Del Sur makes the development that much
more attractive to parents with school-age
children.
“Home values slipped less in these
districts than they did in other systems,”
said Nevin.
Tom York is a contributing editor for the
San Diego Business Journal.
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.BSDI
As Competition Mounts, Producers
Shoot for Higher-Quality Video
MEDIA:Industry Faces
Challenges as Folks Take
Do-It-Yourself Approach
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The proliferation of affordable camera
devices mixed with the growing popularity
of YouTube and similar do-it-yourself social
media sites are leaving a lasting impression
on the video production industry.
“The tools are getting better and
cheaper, but, if the artists don’t know what
they’re doing, they won’t end up with a
good product,” said Mark Schulze, chief
TOO BIG
TO FAIL
TOO BIG
TO CARE?
executive officer, director of photography
and a producer for San Diego-based Crystal Pyramid Productions. “More people
can afford to do video production, but the
quality has gone down.”
While the availability of small, inexpensive cameras makes video production more
accessible to the masses, Schulze says that it
takes a multifaceted set of equipment and
skills to make an impressive video. Among
them are good lighting, audio, script and
voice-over techniques. And the small cameras can’t accommodate the bigger lenses
that go into making beautiful pictures.
On the flip side are technological advancements that have introduced such
things as high-definition video equipment,
which produces better quality pictures
that reproduce well on the big screen for a
fraction of the price of standard definition
equipment. New microphones, the size of
a button, are also producing good audio,
Schulze says.
Schulze, who has worked on productions for adidas, Qualcomm Inc. and Oprah
Winfrey, estimates that 80 percent of Crystal Pyramid Production’s work is for corporate clients, while the remaining consists
of broadcast and TV commercials.
With a staff of four employees, the 30year-old company generated $588,000 in
gross revenue for 2009, ranking it No. 5
on the San Diego Business Journal’s latest
Video Production Companies list.
Swinging and Missing
Jim Staylor, president and executive
producer of locally based Staylor-Made
Communications Inc., said, “You can buy
the same bat that Tony Gwynn uses to hit
home runs, but that doesn’t mean you
know how to use it.”
Because the price has come down on
the cost of video production, Staylor says
people are willing to try to do it themselves,
but often they’re disappointed with the
result.
“There’s people willing to do things so
inexpensively they’re really dumbing it
down,” said Staylor, a 25-year industry
veteran who works solo from his Poway
home with a cast of contractors on corporate videos. “They think ‘good enough’ is
good enough, and it’s not.
“If the goal is to have a video on a Web
site, that’s easy,” he added. “To actually have
a good video, that’s something else.”
Cost containment is an issue for Staylor
these days because he says people aren’t
willing to pay as much for his services.
Staylor-Made Communications, which
ranks 11th on the Video Production Companies list with $179,449 in gross revenue
in 2009, has produced training videos for
Souplantation, a promotional piece for
Outback Steakhouse, and recordings of
Honda sales training seminars.
Quality Still Counts
David Zeigler, president and executive
producer of Wind River Media in Golden
Hill, says that in some situations the advanced tools available today make it easier
to do quality work as well as make the
production process
easier.
Editing suites on
computers, for example, enable video
producers to keep
their work in-house
and make it possible
%BWJE;FJHMFS
to work with much
shorter timelines.
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.BSDI
Things May Be Looking Up as Office Market Is on the Bottom
San Diego is by no
means alone in having an office market
that remains in the
“bottoming” phase
of its real estate cycle.
In fact, the latest
National Office Occupier Outlook report,
REAL ESTATE
by the brokerage firm
Lou Hirsh
Jones Lang LaSalle,
categorizes nearly every major U.S. market
in that mode.
There are no markets listed as “peaking” or “falling,” and only three are
considered to be “rising” — San Francisco, Pittsburgh and Washington, D.C.
Meanwhile, Baltimore and Denver are
on the borderline between a bottoming
and rising market.
The largest group of office markets,
including San Diego, is no longer in free
fall but hasn’t yet left the bottom, because
of a combination of excess supply, high
vacancies and limited employment growth
that is dampening office space demand.
San Diego sits near the middle of the
pack, at about the same stage of its office
real estate cycle as markets including Chicago, Los Angeles, Silicon Valley, Charlotte, N.C., and Fort Lauderdale, Fla.
But the national situation is steadily
changing as the economy improves.
The brokerage firm notes that while 94
percent of U.S. markets are now “tenant favorable,” that figure will be just 31
percent in 2012.
In San Diego, the firm says asking
rents dropped 7.3 percent during the past
year, largely due to the “flight to quality”
trend of companies relocating to better
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sites thanks to competitive incentives.
Rents in various submarkets are down
10 percent to 25 percent from pre-recession highs, with some vacancy rates still
above 20 percent.
However, while there is some light
mixed-use and build-to-suit activity, the
development pipeline for speculative
office buildings is empty, and 2011 could
be the first year in decades with no new
spec office development.
That means tenants’ window of opportunity is gradually closing, as some
industry sectors see employment growth
and the best locations get snapped up.
Jones Lang LaSalle says tenants in a
position to renew in the next year are
encouraged to do so before the market
begins a more robust recovery and rents
head upward.
•••
Tracking the Big Downtown Markets:
Jones Lang LaSalle also recently released
its inaugural “Skyline 20” report, comparing the downtown office markets of
20 large U.S. and Canadian cities. And
it appears that San Diego’s performance
— based on what was happening with
its 20 biggest downtown high-rises at
the end of 2010 — has a lot of room for
improvement.
San Diego’s downtown total vacancy
rate of 17.6 percent places it 15th among
the major markets. (New York City’s
vacancy was lowest at 10.5 percent.) San
Diego’s 2010 net absorption, at negative
51,979 square feet, placed it 16th. (Charlotte was first with a positive 1.2 million
square feet.)
The average asking rent of $27.96 per
square foot placed San Diego at 17th.
(Washington, D.C., was first at $70.64.)
The 12-month rent change of negative
8 percent placed it at 18th. (No. 1 San
Francisco saw a 6 percent rise.)
•••
Capital Firm Backs La Jolla Project:
Since its founding in 2009, San Diegobased Presidio Residential Capital has
wasted little time putting its cash to
work. The privately held company, led by
founder and Chief Executive Officer Don
Faye, has financed 10 projects throughout California in the past 14 months,
exceeding $120 million.
The latest is a 24-home development in
the heart of La Jolla. Presidio announced
March 3 that it made a $10.5 million loan
to Zephyr La Jolla Investors LLC, which
plans to build 24 townhomes on Pearl
Street at Herschel Avenue.
The low-rise luxury town houses,
called La Jolla Townhomes, will replace
an existing six-unit apartment complex
and a single-story commercial office
building.
The loan to Zephyr will help fund the
land purchase, demolition and construction at the site, which covers about a third
of an acre. Zephyr bought the parcel from
Pearl & Herschel LLC for $7.6 million,
according to brokerage firm Lee & Associates, which represented the buyer.
Zephyr is looking to break ground in
the next three to four months.
Send commercial real estate and development news of general local interest to
Lou Hirsh via e-mail at [email protected].
He can be reached at 858-277-8904.
THE EMC BUSINESS FORUM PROUDLY PRESENTS THE SIXTH ANNUAL CLOSELY-HELD AND FAMILY BUSINESS RETREAT
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The Stories. The Wisdom. The Facts
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3. Understand and create an effective succession and transition strategy
To register visit our website at www.sdsu.edu/emc or call Braden Priest 619.594.2781
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March 30 -April 2, 2011
Presented
by
Twenty-Two
Empowering Speakers
t%S,FO%SVDL
Wendy Walker
Producer of Larry King Live
Author, The Secrets Men Keep
Founder of the Jenna Druck Foundation
t5JOB.JDLFMTPO
PGA Golf Professional
t&E-PJT4NBSU
Parents of Elizabeth Smart
John Assaraf
Winning the Game of Success
Featured in the Secret
t$BSPM-F#FBV
Former News Anchor and Health Reporter
t%S/JDL:QIBOUJEFT
The Miracle of Personal Transformation
Tina Mickelson
PGA Golf Professional
t4VTJF8BMUPO
Empowering Our Children
t5BOZB#SPXO
Meeting Everyone Else’s Expectations
Sister of Nicole Brown Simpson
t,JN#BSOPVJO
Sam the Cooking Guy
Feeding your Soul
and your Stomach
New York Times Bestselling Author
Skinny B and Skinny B in the Kitch
t$BUIZ"OEFSTPO
How Women Can Succeed in the Film Industry
Ingrid Croce
Owner, Croce’s Restaurant
Tickets $25 ~ $59
858.487.1767
sdwomensweek.com
March 30 - April 2 at the California Center for the Arts, Escondido
1BHF
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SDBJ User Guide
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¨continued on page 16
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EXECUTIVE PROFILE
Mark Albers is the director of Merrill Lynch Wealth Management for San
Diego, which includes offices in San
Diego, La Jolla, Rancho Bernardo
and University Towne Center. Merrill
Lynch provides comprehensive wealth
management and a range of products
and services for individuals and institutions.
BUSINESS PHILOSOPHY
Essential business philosophy: Share
your vision and goals with those you
work with, empower them and watch
them grow.
Best way to keep a competitive edge: Be
connected with clients, and respond to
what they want to make them successful.
Guiding principles: Deal with issues
immediately; there is no point to a to-do
list.
Yardsticks of success: Hearing and
seeing how we have helped a client create
a reality out of their dream.
Goals yet to be achieved: We are always
raising the bar with regard to growing
our financial advisers and assets under
management.
JUDGMENT CALLS
Best business decision: Joining Merrill
Lynch.
Toughest business decision: Personnel
issues are always the toughest.
Mentor: John Jensen, my former director.
Word that describes you: Decisive.
TRUE CONFESSIONS
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Mark Albers
Coaching and working with our financial advisers.
What you like least about your job:
Administrative duties.
Pet peeves: Long answers.
Most important lesson learned: Get the
tough work done first.
Person most interested in meeting:
Lewis MacKenzie — retired Canadian
general, author and media commentator, most famous for establishing and
commanding Sector Sarajevo as part
of the United Nations Protection Force
UNPROFOR in Yugoslavia in 1992.
General MacKenzie was a great leader
and I would love to hear about his leadership challenges and decision-making
process.
Three greatest passions: My family, my
dogs (Alaskan klee kai, aka “mini-huskies”), and golf.
First choice for a new career: No idea.
PREDILECTIONS
Favorite quote: “The future depends
on what we do in the present” — Mahatma Gandhi.
Most influential book: “The Alchemist,” by Paulo Coelho.
Favorite status symbol: Free time.
Favorite restaurant: Soleluna Cafe in
San Diego.
Favorite place for business meetings:
The US Grant hotel.
Favorite vacation spot: Hawaii.
Favorite way to spend time: Hanging
out with our family.
What you like best about your job:
‡4UFWF"EBNFL
RESUME
Name: Mark Albers.
Company: Merrill Lynch Wealth
Management.
Title: Director, San Diego region.
Revenue — 2010: $87,000,000 (local revenue).
Education: Business Administration, Royal Military College of
Canada, 1985.
Birthplace: Montreal, Canada.
Age: 47.
Current residence: San Diego and
Redondo Beach.
Family: Wife, Karen; four children.
TAXES IN 2011:
What They Mean to Hospitality Businesses
The Tax Relief, Unemployment Insurance Reauthorization and Job
Creation Act of 2010 (“the Act”) provides significant tax planning
opportunities for hospitality businesses, including:
DEPRECIATION INCENTIVES
The Act increases the 50 percent bonus depreciation deduction to
100 percent for qualified investments made after September 8, 2010
Marshall Varano, CPA
and before January 1, 2012. Qualified real property improvements
are not included in these bonus depreciation provisions but may
qualify for other deductions. A cost segregation study may be useful in identifying qualifying
property for these provisions and identifying assets with shorter depreciable lives.
TAX CREDIT INCENTIVES
The Research and Development credit may apply to self-created software and certain
production processes (i.e., those used in breweries). The Work Opportunity Tax Credit has
been extended for hires beginning employment after August 31, 2011 and before January 1,
2012. There are also Federal and state Enterprise and Empowerment Zone credits available
to employers for certain qualifying employees. The HIRE Act, also passed in 2010, provided
a significant provision that gave a payroll tax holiday for employers that, in general, hired
a worker, after February 3, 2010, who was not employed for more than 40 hours during
the 60-day period prior to the hire by the taxpayer. Additionally, if the employee remained
on the payroll for a continuous 52-week period, the employer may be eligible for a
non-refundable income tax credit. The Act also extended many energy credits.
OTHER TAX ISSUES TO CONSIDER
„ FICA: Employers must adjust the amount withheld for Social Security’s Old Age, Survivors,
and Disability Insurance (“OASDI”), also known as Social Security tax.
Meals: Generally meals provided for the convenience of the employer are not
considered taxable income to the employee and are deductible by the employer.
„ Gift Cards: Hospitality companies must report revenue received from gift card sales in
accordance with IRC Section 451 and determine if it is eligible for deferral pursuant to
Revenue Procedure 2011-18
„ Wholesale Sales: If your business makes wholesale sales, have you determined if you
qualify for the IRC Section 199 deduction?
„ Lease Considerations: Pursuant to IRC Section 110, in certain situations, cash allowances
or rent deduction amounts may be excluded from taxable income.
„ Internet Sales and Other: Are your internet sales subject to sales tax? Have you properly
addressed the issue of sales tax with respect to complimentary meals and discount
coupons? Are smallwares expenses being deducted pursuant to Revenue Procedure
2002-12? These are only a few of the many tax-related issues applicable to your industry.
Combining a tax check-up with proper cost management, inventory control, employee
theft, and pricing and concept branding, an owner can achieve success in a very
competitive and ever-changing industry.
„ Employee
Marshall Varano, CPA, is a tax partner
in the San Diego office of J.H. Cohn.
Contact Marshall at 858-300-3424
or visit www.jhcohn.com.
1055 Second Avenue, San Diego, CA 92101
Telephone: 619-238-1818 | westgatehotel.com
We turn expertise into results.
Note: For state income tax purposes, California offers limited
or no conformity to these Federal provisions.
Circular 230 Notice: In compliance with U.S. Treasury Regulations, the information included herein (or in any attachment) is not
intended or written to be used, and it cannot be used by any taxpayer for the purpose of i) avoiding penalties the IRS and others
may impose on the taxpayer or ii) promoting, marketing, or recommending to another party any tax related matters.
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¨continued from page 14
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¨continued on page 18
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CREATE A CULTURE OF GOOD HEALTH.
Employers that choose Kaiser Permanente are not only making an investment in their business,
they’re making an investment in their people. In fact, companies with the most effective health
plans consistently report higher revenue per employee as well as higher shareholder returns. Of
course, the biggest benefit of all is keeping the people you work with happy and healthy. Find out
how we can help at kp.org/totalhealthandproductivity.
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¨continued from page 16
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¨continued on page 22
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4"/%*&(0#64*/&44+063/"-
NEWS IN BRIEF
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www.sdbj.com
Breaking news
from www.sdbj.com
City Transfers Ownership of
Redevelopment Properties
Officials have approved the transfer of
ownership on 133 properties, valued at more
than $250 million, from San Diego’s redevelopment agency directly to the city.
San Diego City Council backed the
move on March 15, as officials moved to
protect redevelopment projects in the event
that California proceeds with a proposal
to do away with the state’s 325 local redevelopment agencies.
The properties to be transferred include
several in the downtown area, including
Balboa Theatre and Lyceum Theatres, both
located next to Horton Plaza. There are also
47 properties, including historic buildings,
at the former Naval Training Center, which
in recent years has been developed as the
mixed-use Liberty Station.
Other properties are in redevelopment
project districts including City Heights,
Gateway Center West, Linda Vista, Mount
Hope, North Park and Southcrest.
The transfer followed the council’s
recent move to approve $4.1 billion in
redevelopment projects.
State legislation has not been finalized.
However, a legislative panel has approved
a portion of a plan by Gov. Jerry Brown, in
which the state in 2012 would take control
of $1.7 billion in unspent redevelopment
funds, then send them directly to school
districts, city and county general funds
starting in 2013.
‡-PV)JSTI
Astute Medical Wraps Up
$13M Financing Round
Astute Medical, a San Diego-based
medical diagnostic company, said March
8 that it completed a $13 million financing
round, which was an extension of a $12.5
million round completed in May.
Together with an initial investment
round of $6.2 million, Astute has raised
$45.7 million since its founding in 2007.
Among the investors in the latest
round are the same that participated in
last year’s round, including Domain Associates L.L.C., Delphi Ventures, De Novo
Ventures and Johnson & Johnson Development Corp.
The company makes diagnostic tools
that improve the detection of high-risk
conditions through the identification and
validation of protein biomarkers.
‡.JLF"MMFO
Certified Public Accounting
Firm Names Audit Partner
McGladrey & Pullen LLP announced on
March 14 that Keith Spicher has joined the
firm as an audit partner in its San Diego
office. Spicher has more than 16 years of
experience providing audit and business
advisory services to a broad range of public and investor-backed private companies.
He comes to McGladrey from the San
Diego practice of a regional firm.
‡#SBE(SBWFT
Dr. Comfort’s in the House:
DJO Buying Footwear Firm
Vista-based DJO LLC said March 15
that it has agreed to buy Wisconsin-based
Rikco International LLC for $254.6 million
in cash. Rikco makes footwear for diabetics
and sells it under the name Dr. Comfort.
Credit Suisse Group AG will provide DJO
with up to $260 million to finance the acquisition, which is expected to close in 30 to 45
days, pending government approval.
Rikco reported net sales of $71.8 million
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in 2010, up from $58.6 million in 2009.
DJO’s product line includes orthopedic
braces and other medical devices. The company serves athletes and the medical community. DJO reported $966 million in sales
in 2010, up from $946 million in 2009.
‡#SBE(SBWFT
Successful meetings so easy,
they’re a walk on the beach.
Fallbrook Technologies Joins
Chinese Firm in Joint Venture
Fallbrook Technologies Inc. said March
14 that it has forged a joint venture with
Ningbo Shentong Group, a Chinese autoparts manufacturer, to develop and market
Fallbrook’s transmission technology for
the Chinese and other foreign markets.
The joint venture, called Shentong Fallbrook CVT Co. Ltd., will apply Fallbrook’s
transmission to electric and hybrid electric
passenger cars as well as light trucks.
Fallbrook Technologies invented the
NuVinci continuously variable planetary
transmission. The company’s headquarters
is in Sorrento Mesa.
With 65,000 square feet of flexible indoor and outdoor
space, 44 acres of lush tropical gardens and more than a
mile of white sand beach, meetings at Paradise Point are
a little different. Located 10 minutes from San Diego Airport,
on Mission Bay.
‡#SBE(SBWFT
Ace Parking’s Expansion
Extends Into Nebraska
San Diego-based Ace Parking Management Inc., among North America’s largest
privately owned parking management
companies, has expanded its operations
to Omaha, Neb.
A March 15 company statement said
Nebraska is now the seventh state in which
Ace Parking has operations. The firm will
provide management services for the newly
renovated City Center Garage and Doubletree Hotel in downtown Omaha, which are
served by an 800-car garage.
Ace Parking Management was founded
in 1950 and has annual revenues exceeding
$369 million.
‡-PV)JSTI
FREE DAILY UPDATE
Keep up with the latest local business news
prepared by the reporters and editors of the
San Diego Business Journal and sent to you
by e-mail every business day.
Sign up now at
sdbj.com
Meet in Paradise
Book your next meeting by June 30th and receive
5% OFF your master bill,
250,000 American Express Membership
Rewards Points and more!*
ParadiseMeetings.com | 855.244.4662
*Must book by 6/30/11 and actualize by 12/31/11. Valid for new business only.
Other restrictions may apply. Minimum spend to receive 5% discount is $10,000.
1BHF
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SDBJ User Guide
.BSDI
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4"/%*&(0#64*/&44+063/"-
REGIONAL REPORT
News and notes from
communities around
San Diego County
X $"3-4#"%
CARLSBAD
Harlingwood Takes
Stake in Orange 21
Carlsbad-based Orange 21 Inc., which
produces Spy Optic glasses and goggles for
the youth market, received a $1.17 million
infusion from a private equity firm in late
February.
An affiliate of Carmel Mountain-based
Harlingwood Equity Partners, Harlingwood
Alpha LLC, bought 712,121 shares of
Orange 21 stock at $1.65 a share in a deal
finalized Feb. 28. The sale came on a day
when the stock was trading at $1.85. Orange
21 made the deal public March 4.
Harlingwood will be able to name a
director to the Orange 21 board. Harlingwood Alpha’s manager is Fir Geenen.
“We are thrilled to have them as shareholders,” said Stone Douglass, Orange 21’s
chief executive officer.
For the 52 weeks ending March 11,
shares of Orange 21 have swung between
25 cents and $2.25. Shares hit that 52-week
high on March 9. The stock trades over the
counter as ORNG.OB.
‡#SBE(SBWFT
X 108":
POWAY
ISE Says Shareholders
Unlikely to Get a Return
ISE Corp., a Poway maker of hybrid
electric drive systems for trucks and buses,
said in a March 8 securities filing that it
sold the firm’s assets in a bankruptcy court
approved auction for $3.72 million.
As reported in the Feb. 21 San Diego
Business Journal, Bluways USA, a Belgium-based company, was the buyer. The
new owners said they intend to continue
ISE’s operations, although its staff was
reduced to about 40 from the previously
disclosed staff of 75 in September. At its
peak, it had 138 workers.
In the most recent filing, ISE said after
court expenses are paid, proceeds from
the sale will be distributed to outstanding
general unsecured claims. The company
said shareholders will likely get nothing.
ISE raised $20.7 million in February 2010
in an initial public offering conducted on the
Toronto Stock Exchange. Yet soon after,
the business got into a cash crunch and was
unable to find additional financing.
ISE also said it won’t be filing any further financial statements as it has no funds
to pay auditors.
‡.JLF"MMFO
X 4"/%*&(0
SAN DIEGO
Fallbrook Technologies
Makes Texas Acquisition
Fallbrook Technologies Inc., a San
Diego maker of gearless transmissions,
said March 7 it acquired Hodyon LP,
a Texas business that makes energy-efficient products. Terms of the deal were
not disclosed.
Hodyon’s main product is a diesel-electric
auxiliary power unit used in heavy trucks to
provide power for heating and air conditioning, lighting and electronic systems when
the diesel engine is turned off.
Located in Round Rock near Austin,
Hodyon both makes and distributes its
systems, and has 28 employees. That would
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bring Fallbrook’s total employment to
about 90.
Since its founding in 2000, Fallbrook
Technologies has raised $95 million in venture investment. The major shareholders
are Macquarie Capital Markets, NGEN
Partners and Robeco.
‡.JLF"MMFO
X $"3-4#"%
CARLSBAD
Gaming Platform Provider
Relocating Headquarters
NTN Buzztime Inc., which provides a
console-based social entertainment, gaming and marketing platform used in bars
and restaurants, is relocating its Carlsbad
headquarters.
The company will move in June from its
current Class B office space on La Place
Court, after recently signing a lease for
28,458 square feet of Class A space at
2231 Rutherford Road, in the Carlsbad
Courtyard complex at Carlsbad Research
Center.
The new space is within a two-story
building totaling 40,000 square feet, according to a March 7 statement from
Voit Real Estate Services Inc. and 360
Commercial Partners, which represented
NTN Buzztime. Financial terms were not
disclosed, but the brokerage firms said the
transaction is among Carlsbad’s largest office leasings by square footage in 2011.
The building’s landlord, Bill Beckman of
Solana Beach, was represented by Cassidy
Turley BRE Commercial. The building was
previously home to Smiths Medical and
Axis Financial Services Inc.
‡-PV)JSTI
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CHULA VISTA
Goodrich Acquires Work
On Fuel-Efficient Jet Engines
Goodrich Corp. said March 9 that it will
provide nacelles for a new, fuel-efficient engine to be fitted on A320 jets from Airbus
S.A.S. Nacelles, or engine housings, are a
specialty at the local Goodrich plant.
Financial terms of the deal were not
disclosed.
The engine is a Pratt & Whitney model,
called the PurePower 1100G. Pratt & Whitney is a division of Connecticut-based
United Technologies Corp.
The modified A320 is called the
A320neo, standing for new engine option.
The new engines are expected to burn
about 15 percent less fuel than current
engines. The modified aircraft is scheduled
to enter service in 2016. Goodrich will also
provide thrust reversers.
‡#SBE(SBWFT
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SDBJ User Guide
.BSDI
DEFENSE CONTRACTS - FEBRUARY 2011 - RANKED BY AMOUNT TO SAN DIEGO
Rank
Date
Military
Branch
Prime Contractor
Location
Contract
Amount
Project
Percent to
San Diego County
Amount to
San Diego
Address
1
2/2/2011
Air Force
General Atomics
Aeronautical Systems Inc.
Poway, CA
24 MQ-9 Reaper production aircraft
$148,255,502
100%
$148,255,502
14200 Kirkham Way
Poway, CA 92064
858-312-2294
www.ga-asi.com
2
2/23/2011
Navy
Superior Services
Fresno, CA
Operate 20 Marine Corps garrison mess halls
$55,426,171
80%
$44,340,937
1505 N. Chestnut Ave.
Fresno, CA 93703
559-458-0507
www.superiorservices.com
3
2/25/2011
Navy
Lafayette Group Inc.
Vienna, VA
Technical support to federal, state
and local government agencies
$18,042,428
85%
$15,336,064
1919 Gallows Road, #630
Vienna, VA 22182
703-760-8866
www.lafayettegroup.com
4
2/16/2011
Navy
Sygnos Inc.
San Diego, CA
Repair of facilities at Marine Corps Base Camp Pendleton
and Naval Weapons Station Fallbrook
$15,000,000
100%
$15,000,000
3996 Mahaila Ave., Suite D
San Diego, CA 92122
858-552-0314
www.sygnos.com
5
2/18/2011
Navy
Northrop Grumman
Systems Corp.
Bethpage, NY
Airborne sense and avoid capability for the
broad area maritime surveillance unmanned aircraft system
$25,575,767
50%
$12,787,884
600 Grumman Road W.
Bethpage, NY 11714
516-575-0574
www.northropgrumman.com
6
2/3/2011
Navy
BAE Systems San
Diego Ship Repair
San Diego, CA
USS Benfold extended dry-docking maintenance
$11,000,218
100%
$11,000,218
2205 E. Belt St.
San Diego, CA 92113
619-238-1000
www.baesystems.com
7
2/25/2011
Air Force
Northrop Grumman
Systems Corp.
San Diego, CA
Ground station for the Air Force global hawk program
$10,375,000
100%
$10,375,000
9356 Spectrum Center Blvd.
San Diego, CA 92123
619-239-9856
www.northropgrumman.com
8
2/7/2011
Navy
BAE Systems Information
and Electronic Systems
Integration Inc.
Wayne, NJ
Link 16 software in-service support for the
Joint Program Executive Office, Joint Tactical
Radio System Network Enterprise Domain
$9,393,974
50%
$4,696,987
164 Totowa Road
Wayne, NJ 07474
973-633-6000
www.baesystems.com
continued on page 25
Source data: U.S. Department of Defense
N A T I O N A L
U N I V E R S I T Y
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GAIN BUSINESS AND
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IMPROVE YOUR CHANCES IN TODAY’S COMPETITIVE JOB MARKET ZLWK
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Management
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The University of Values
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DEFENSE CONTRACTS - FEBRUARY 2011 - RANKED BY AMOUNT TO SAN DIEGO
Military
Branch
Prime Contractor
Location
Project
Contract
Amount
Percent to
San Diego County
Amount to
San Diego
Address
9
2/2/2011
Navy
ViaSat Inc.
Carlsbad, CA
Multifunctional information distribution system
for Joint Tactical Radio Systems
$6,824,000
30%
$2,047,200
6155 El Camino Real
Carlsbad, CA 92009
760-476-2200
www.viasat.com
10
2/2/2011
Navy
Raytheon Co.
Falls Church, VA
Upgrades to the tactical control system for the
Office of the Secretary of Defense architecture
$6,667,569
21%
$1,400,189
7700 Arlington Blvd.
Falls Church, VA 22040
703-560-5000
www.raytheon.com
11
2/11/2011
Navy
CACI Technologies Inc.
Chantilly, VA
Systems engineering services
in support of integrated ship self-defense
$24,162,560
5%
$1,208,128
14151 Park Meadow Drive
Chantilly, VA 20151
703-802-8400
www.caci.com
12
2/18/2011
Navy
BAE Systems
Technology Solutions
& Services Inc.
Rockville, MD
Support of electronic communication
equipment, systems and subsystems
$7,745,712
6%
$464,743
1601 Research Blvd.
Rockville, MD 20850
301-838-6000
www.baesystems.com
13
2/16/2011
Navy
CAE USA Inc.
Tampa, FL
Upgrade of one MH-60S operational flight trainer;
MH-60S software engineering environment virtual
development laboratory; upgrade and pre-integration testing
of an MH-60S tactical operational flight trainer
$7,405,368
1%
$88,864
4908 Tampa W. Blvd.
Tampa, FL 33634
813-885-7481
www.cae.com
14
2/25/2011
Navy
Lockheed Martin Corp.
Moorestown, NJ
Engineering services for DDG 51 class and CG 47
class Aegis combat system installation,
integration, test and fleet life cycle engineering
$7,500,000
1%
$75,000
199 Borton Landing Road
Moorestown, NJ 08057
856-722-4100
www.lockheedmartin.com
15
2/11/2011
Army
Helix Electric Inc.
San Diego, CA
Electrical system upgrades to
the San Francisco Veterans Affairs Medical Center
$13,478,700
nd
nd
8260 Camino Santa Fe, Suite A
San Diego, CA 92121
858-535-0505
www.helixelectric.com
Total Contract Amount:
$366,852,969
Total Amount to
San Diego:
$267,076,716
Source data: U.S. Department of Defense
nd Not disclosed
If amount to San Diego is not disclosed, contracts are ranked by contract amount.
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Solar:
¨from page 3
sion of France-based tech provider Soitec,
which plans to build a new factory in the
San Diego region.
Clark Crawford, general manager of
business development for Concentrix’s
North American operations, said the exact
location of the plant will likely be finalized
this summer, with construction to take
about 18 months. The factory is expected
to employ 450 at full capacity.
That will be a significant boost from
the eight people currently employed at the
company’s U.S. headquarters in La Jolla.
Concentrix’s main global operations are
based in Germany.
Crawford said the San Diego region was
chosen for the factory for access to a trained,
technology-oriented work force, and also
to minimize transportation costs related to
serving customers in its target markets.
“Most of our U.S. customers are in
places like the Southwest, where you get
access to large amounts of direct sunlight,”
Crawford said.
Employment Opportunities
Concentrix officials estimated that in
addition to the 450 manufacturing jobs,
the San Diego plant at full capacity will
generate more than 1,000 indirect jobs in
the region.
Nearly 300 construction jobs also are
expected to be created in the Imperial
Valley during the two-year construction of
the power generation facility. The contract
calls for up to 150 megawatts of solar energy to be generated at the Imperial Solar
Energy Center West’s proposed 1,057-acre
facility near El Centro.
That facility will connect with SDG&E’s
Imperial Valley substation, and its renewable solar energy will be transmitted over the
utility’s Sunrise Powerlink transmission line
to serve its San Diego County customers.
The transmission line is under construction
and slated for completion in 2012.
The utility estimates that the Imperial
Valley solar project will help prevent the release of 117,000 metric tons of greenhouse
gas emissions into the air, the equivalent
1IPUPDPVSUFTZPG$PODFOUSJY4PMBS
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JO*NQFSJBM$PVOUZ
of taking 20,000 cars off the road locally.
James Avery, SDG&E’s senior vice
president of power supply, said the utility is about two-thirds of the way toward
reaching its goal, set in 2008, of obtaining
at least a third of all its power from renewable sources.
Similar Projects Yet to Unfold
Negotiations are in progress with other
Law:
MCKENNA LONG &
ALDRIDGE LLP
¨from page 3
Managing partner: .BSL'MBOBHBO+S
Sue Hodges, a managing partner for
K&L Gates, declined to comment on
Seidman’s departure, which stripped the
firm of its local life sciences patent prosecution practice.
“Firmwide, we have a very robust intellectual property practice, both patent
prosecution and intellectual property
litigation and counseling,” Hodges said.
“Both firmwide and locally, we have a
very robust lateral partner recruiting effort
under way.”
McKenna Long ranked 48th on the San
Diego Business Journal’s latest list of Law
Firms with 12 local lawyers as of Jan. 1,
while K&L Gates ranked 57th on the 69firm list with eight local lawyers.
Most of Seidman’s clients are emerging, early stage life sciences companies
seeking vigorous patent representation
to protect complex intellectual property,
she said.
The Right Move
McKenna Long recently moved to the
University Towne Center area from its
longtime downtown Symphony Towers
location. The move was critical to Seid-
Gross revenue: NJMMJPOJO
BCPVUNJMMJPOJO
No. of local employees:
Year founded:
Company description:*OUFSOBUJPOBMMBX
àSNUIBUPGGFSTUSBOTBDUJPOBMMJUJHBUJPOBOE
HPWFSONFOUBMSFHVMBUPSZTFSWJDFT
man’s decision to join the firm, according
to Chris Humphreys,
the San Diego office
managing partner.
“You need to be in
a physical location
to practice what Dr.
Seidman’s group does,
to service the sector’s
clients,” Humphreys
$ISJT)VNQISFZT
said. “We didn’t move
to recruit her — this is where the top sectors of our business are clustered. But
she was, by far, the first choice for our life
sciences team.”
Seidman’s team is expected to beef up
McKenna’s life sciences IP practice. While
declining to give annual billing figures for
the 20-person team — the firm plans to
corporate partners on similar alternative
energy projects. “I’m confident we’ll be
able to announce the details by the end of
this year,” Avery said.
The San Diego Concentrix factory will
produce proprietary concentrated photovoltaic panels and related equipment. In
addition to supplying materials for the
Imperial County power plant, company
officials said the factory will be able to
hire two to three more attorneys — Humphreys described the group as financially
self-sustaining.
“We have a fantastic intellectual property practice in our Washington, D.C.,
office,” Humphreys said. “We did not have
capability in life science and we didn’t have
anybody on the West Coast.”
Humphreys said McKenna Long has
added more than 30 attorneys since December.
“We’ve been looking to grow the San
Diego office in ways that make sense
— intellectual property is one of those
ways,” he added.
Pairing Scientists With Attorneys
Kate Patterson of PattersonDavis Consulting, a San Francisco-based attorney
recruitment firm, said Seidman was one
of the earliest to hire scientists and pair
them with attorneys.
“When you have a very forward looking science need, someone who has been
in law school and away from the science
for a while isn’t as current,” Patterson
said.
Patterson added, “Stephanie is widely
known for her tremendous depth in life
sciences and extremely loyal clients.”
Marty Graham is a freelance writer for
the San Diego Business Journal.
supply other utility-scale solar projects
throughout the desert Southwest.
In a statement issued by SDG&E, Tenaska and Soitec, San Diego Mayor Jerry
Sanders said the factory project serves as
a model for how the shift toward clean
energy can boost the region’s economy.
“It creates skilled manufacturing jobs and
builds our base of innovative companies,”
Sanders said.
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News tips and story ideas: E-mail us at
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com and click contact us.
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submissions and corrections:
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“Visionaries, Innovators and Overachievers—
50 Years of Achieving the Extraordinary”
Fifty years ago, the founders of the University of California,
San Diego had one criterion for the campus:
It must be distinctive. Since then, UC San Diego has accomplished
the extraordinary in education, research and innovation. Its work has a
significant economic impact on our community, and on the world.
UC San Diego is an economic engine:
MÊÊTotal economic impact of UC San Diego in San Diego
County: $5.7 billion*
O $3.7 billion in direct and indirect spending
O Nearly $2 billion in personal income
O More than 33,600 jobs
M Total economic impact of UC San Diego in the state:
$7.2 billion*
O $4.6 billion in direct and indirect spending
O $2.6 billion in personal income
O 39,000 jobs
M UC San Diego is a magnet for state and federal funding
MIts alumni and faculty have created more than 500
start-up companies – including many local biotech
companies
O More than 100 of those companies are actively in
business in the State of California, with an annual
impact of over $30 billion and 130,000 jobs
statewide
M UC San Diego is the 3rd largest employer in the county
with a total of 25,938 employees including:
O18,348 staff
O 7,590 faculty
The San Diego Business Journal
will publish a special section about
UC San Diego’s 50th Anniversary to
acknowledge the vital role it plays in
our region’s overall economy.
4FDUJPO1VCMJTIFT
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Sponsorships and advertising opportunities are available by contacting your
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.BSDI
ATK:
ALLIANT
TECHSYSTEMS INC.
¨from page 1
CEO:.BSL8%F:PVOH
is the backbone that supports electronics,
tanks and other satellite components.
There are both military and commercial
satellites being assembled on the floor.
Customers include Bethesda, Md.-based
Lockheed Martin Corp. and Dulles, Va.based Orbital Sciences Corp.
Recent work includes bus structures
for the GPS III satellite system, intended
to make the U.S. government’s Global
Positioning System work faster and more
accurately. ATK expects to ship the first
structure this summer.
Revenue:CJMMJPOJOCJMMJPO
JO
Net income:NJMMJPOJONJMMJPO
JO
No. of local employees:
Headquarters:.JOOFBQPMJT
Year founded: BTBTQJOPGGGSPN
)POFZXFMM
Stock symbol and exchange: "5,POUIF
/FX:PSL4UPDL&YDIBOHF
Company description: "FSPTQBDFBOE
EFGFOTFDPOUSBDUPS
Go With the Flow
The scene is happening in a new building, put up specifically for this type of
work and built to accommodate a lean
manufacturing approach. Lean manufacturing emphasizes efficiency, visual cues,
tools in their proper places, a certain flow
of product through the factory, and continuous improvement.
The 60,000-square-foot bus structure
production facility is a year old. It replaced
a less efficient, 100,000-square-foot building in Corona, Bernas said.
Alliant Techsystems, better known by
the initials ATK, grew its San Diego floor
space by 38 percent to 220,000 square feet
when it opened the new building. It also
grew its work force by 70 people. Many of
the new jobs at the plant went to workers
from the old factory, said Bernas, who is
vice president and general manager for
Space Structures at ATK. The company
has worked to retain its Corona staff by
operating a van pool from the Los Angeles
area, he added.
ATK is in “a modest growth environment,” Bernas reported, growing 5 percent to 10 percent year- over-year, and
outpacing flat to very modest growth in
the aerospace and space sector.
When ATK opened the new factory in
March 2010, the Minneapolis-based corporation predicted it would add up to 200
employees over three years. Bernas offered
an update, saying that by operating with
greater efficiency, ATK has scaled back
those growth plans. During the transi-
AMN:
¨from page 1
in sales, the company also grew its core
business line of supplying hospitals and
health clinics with traveling nurses, which
increased 25 percent year over year.
AMN’s fourth quarter was the fourth
consecutive one of improved revenue, and
the first time it’s seen a year-over-year rise
in revenue in two years, Salka said.
For the full year, AMN reported a net
loss of $52 million, compared with a net
loss of $122.2 million for 2009. The annual
revenue was $689.2 million, down 9 percent from 2009. In 2008, AMN’s revenue
was $1.22 billion.
Analyst: Revenues to Rise
While AMN doesn’t provide an annualized forecast, Jeffrey Silber of BMO
Capital Markets Corp. estimated that its
2011 revenue will finish at $914 million,
up by a third from last year.
Silber also increased his estimate on
AMN’s per share earnings from 13 to 14
cents, and its target price at year end from
$6 to $8. However, Silber kept his recommendation at market perform or hold.
Listed as AHS on the New York Stock
Exchange, AMN ranks 11th on the San Di-
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4"/%*&(0#64*/&44+063/"-
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Aeronautical Systems Inc.’s Predator series
aircraft as well as Northrop Grumman’s
Global Hawk.
Business Heats Up
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"MMJBOU5FDITZTUFNTSFDFOUMZXPSLFEPOCVTTUSVDUVSFTGPSUIF(14***TBUFMMJUFTZTUFNEFTJHOFE
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tion, the operation was filling an average
of five positions a month, he said. This
year, he said, the unit forecasts hiring five
to 15 people.
In the Beginning
The local ATK plant has its roots in
a San Diego business called Composite
Optics Inc., which was founded in 1976.
ATK bought the business in 2003 when it
had $50 million in sales. Bernas, who was
Composite Optics’ chief operating officer,
got to stay. ATK has since grown sales to
$80 million, Bernas said.
Bus structures are but one part of ATK’s
Space Structures business in San Diego.
ATK makes other satellite components,
ego Business Journal’s latest Largest
One of the
Public Companies
Region’s Largest
list with $759.8
Companies
million in fiscal
2009 revenue.
Salka said the business will complete
the integration of Medfinders this month,
and that it should expand market share for
what already is the nation’s largest health
care staffing company.
ONE TO WATCH
Benefits of the Deal
AMN, which announced completion of
the deal Sept. 1, said it anticipates gains of
about $8 million in earnings before income
taxes and depreciation costs this year from
the acquisition.
The deal will give AMN a more diverse
portfolio of offerings, analysts noted.
While AMN’s core business involves
providing traveling nurses for 13-week
assignments, on average, Medfinders’
model includes temporary nurses to more
localized facilities and shorter stints, as
well as nurses for the home care market.
It also provides management services to
health facilities.
Salka said the company is already enjoying cross-selling opportunities from
the acquisition. Since the purchase, AMN
such as solar array substrates (which resemble wings), communications reflectors,
mirrors and stable platforms.
The factory includes specialized equipment, including autoclaves and test
chambers with the floor space of small
garages. A half-million-dollar thermal
cycle chamber simulates conditions in
space, varying the temperature from 180
C below zero to 140 C.
The San Diego outpost also makes
aircraft components, including the spoonshaped radar domes that form the nose of
unmanned aerial vehicles. The radomes
must use materials compatible with the radio frequencies the drones use to communicate. The domes go on General Atomics
signed 20 new managed staffing provider
contracts that will generate about $45 million annually.
AMN said its gross margin in the fourth
quarter declined to 28.1 percent, down 30 basis points from the prior year’s fourth quarter,
while the full year’s gross margin was 27.8
percent, up from 26.9 percent for 2009.
Selling, general and administrative expenses increased by $11 million compared with
the like quarter in the prior year due mainly
from the Medfinders acquisition costs. Its expenses also included $1.2 million in bad debt
related to a radiology contract that didn’t pay
as it should have, AMN said.
ATK is also part of a joint venture with
United Technologies Corp.’s Pratt & Whitney jet engine unit. Under that umbrella,
the San Diego factory makes ceramics that
can withstand high temperatures. Some
will go on the next-generation F-35 Lightning II fighter, aka the Joint Strike Fighter.
Prime contractor Lockheed Martin Corp.
envisions building three versions of the
F-35 for the U.S. Air Force, U.S. Marine
Corps and U.S. Navy.
Beyond San Diego, ATK’s aerospace
business produces the solid-propellant rocket
boosters that help the space shuttle get off the
ground. It also provides aerospace structures,
including “wing skins” for the F-35, and
airframes for the Airbus S.A.S. A350XWB
wide-body commercial aircraft.
In a Feb. 4 research note, analysts Peter
Skibitski and Robert Takacs of Atlantabased SunTrust Robinson Humphrey Inc.
predicted less revenue in ATK’s aerospace
business in fiscal 2012, citing a “slow ramp
in non-NASA programs.” ATK’s fiscal
year ends March 31.
ATK’s other businesses include missile
components, ammunition, gun systems,
and gun components such as optics.
The Robinson Humphrey analysts note
ATK is sitting on an ample supply of cash:
$700 million, which could likely grow to $1
billion, they wrote.
AMN HEALTHCARE
CEO: 4VTBO34BMLB
Revenue:NJMMJPOJONJMMJPO
JO
Net loss: NJMMJPOJONJMMJPO
JO
No. of local employees:
Headquarters: $BSNFM7BMMFZ
Year founded:
Stock symbol and exchange:")4POUIF
/FX:PSL4UPDL&YDIBOHF
Company description:1SPWJEFTUSBWFM
OVSTFTMPDBMQFSEJFNOVSTFTBOEQIZTJDJBO
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Looking to Reduce Debt
According to a November securities filing,
AMN paid $193 million for the company that
is the parent of Nursefinders. The amount
was comprised of stock, cash and assuming
$133 million in Medfinders’ debt.
As of Dec. 31, AMN reported debt of
$215 million. Salka said a key goal is to
reduce that amount by about half in the
next two years.
Like Silber, another AMN stock analyst
wasn’t overwhelmed by the company’s
most recent financial report, maintaining
his neutral or hold rating on the stock.
Ty Govatos of CL King & Associates in
Albany, N.Y., said, “While the temporary
nurse staffing business seems to be in the
initial stages of a rebound, the rate of
recovery remains uncertain.”
Govatos said AMN has only two competitors in the same managed service provider market — Cross Country TravCorps
and Medical Staffing Networks Healthcare,
which is emerging from bankruptcy.
“The growing importance of MSP
(managed service providers) should allow
AMN and Cross Country to capture share
from the rest of the country,” Govatos said
in his report.
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Health:
¨from page 1
dents make better choices in how they live,
so that the regional economy benefits.
“Businesses drive the economy, and
pay the taxes that support all of our programs,” said Macchione, who presented an
overview of his ongoing efforts before the
county Board of Supervisors on March
15.
“If we have healthy kids, healthy parents and healthy workers, then we have a
healthy economy,” said Macchione, “and
that’s the bottom line of what we are trying to do.”
Aiding Small Biz
He especially wants to reach out to
businesses with 10 or fewer workers, which
account for 95 percent of the work force
locally.
These are the entities most hurt when
employees call in sick because of their own
health issues, or the issues of their spouses
and dependents, he says.
“We applaud efforts set forth by the
county to assist businesses develop and
grow,” said Debra Rosen, president and
chief executive officer of the San Diego
North Chamber of Commerce, which
represents businesses large and small along
the Interstate 15 corridor. “As a chamber
key focus, health in the workplace is especially important for small employers. A
county program to support this initiative
would be a momentous step and the chamber would be proud to support it.”
Macchione is getting bigger entities
involved, too.
In the past year, he’s worked with the
San Diego County Regional Airport
Authority, which manages the day-to-day
operations of San Diego International
Airport, and Intercare Insurance Solutions, a Sorrento Valley-based insurance
broker, to encourage the two to develop
internal programs to improve the overall
health and wellness of employees and their
dependents.
Improving Literacy, Job Training
But “Healthy Bottom Line” — a sixmonth-old program still in the formative stages — also includes such steps as
improving literacy and job training, both
needed to get off public aid and into private sector jobs.
And changing age-old business practices
to benefit consumers and companies.
Wellness:
¨from page 1
businesses involved in the concept of the
“Healthy Bottom Line” program.
The program is designed to help local
residents make better choices about exercising, smoking and overeating in an effort
to benefit the regional economy.
In working with Sorrento Valley-based
insurance broker and benefits consultant
Intercare Insurance Solutions, for example,
he speaks to businesses to help them understand the importance of their workers
maintaining healthy lifestyles.
John Kale, Intercare’s chief wellness officer, said the company’s ongoing association with the county has proven valuable.
Companies, Government Team Up
Macchione is a regular speaker at the
company’s Intercare University, held eight
times a year in a hotel in Torrey Pines,
where 80 to 120 customers of Intercare
gather to hear the latest news about the
benefits and services for employees, as well
.FMJTTB+BDPCT
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BOEPWFSFBUJOH‡UIBUDBVTFEJTFBTFTTVDIBTDBODFSBOEEJBCFUFTJTPOFPGUIFHPBMTPGUIFQSPHSBN
Macchione notes that most of the food
grown in the county is trucked to Los Angeles for processing and packaging, then
shipped back to San Diego, a waste of fuel
as well as a contributor
of air pollutants.
“We’re trying to
change that,” he said,
adding that county Supervisor Ron Roberts is
working with Mayor
Jerry Sanders at the
urban-rural round3PO3PCFSUT
table to set up a local
food processing and distribution center.
Such a center would add jobs and provide fresher, healthier produce for local
residents.
$4 Billion in Medical Costs
To be sure, Macchione’s attention is
clearly focused on bigger issues, too.
First and foremost, he is attacking three
behaviors that cause the crippling diseases,
such as cancer and diabetes, that account
for 50 percent of all deaths in the county.
The behaviors — not exercising, smoking and overeating — cost the county $4
billion a year in medical costs, not to mention loss of job productivity, he says.
Macchione notes that half the adults
and one-third of middle school students
are obese or overweight, which portends
a lot about the future work force in San
as programs to improve wellness.
“Outreach is so difficult, and this is one
way of reaching out,” said Kale. “Nick as
a government (official) in a governmental
entity understands that he has to interact
with the business community. He sees the
business community as being part of the
solution.”
Kale added, “And the business community understands that they have to be
involved with that side of the equation,
as well.”
In October at the Rancho Bernardo Inn,
Macchione served as the keynote speaker
at the San Diego Employer Advisory
Council’s annual conference, a gathering
of businesses sponsored by the San Diego
County Regional Airport Authority, operator of Lindbergh Field.
The authority’s human resources department sponsors a successful health and
wellness program, now in its eighth year,
and the department staff has been working
with Macchione to share its secrets, according to Mike Ellington, HR manager.
“We’re eager to share the components of
Diego County. “The future pipeline of our
working population will grow to adulthood with chronic conditions.”
Such chronic conditions account for
higher health care premiums for employers, because insurers give costlier ratings to
those areas with populations that indulge
in poor lifestyle behaviors, and don’t maintain their wellness.
Those behaviors have an immediate
impact, too.
“Losing a couple days of work a month
has a huge impact on a small business,”
said Macchione. That’s why “businesses
have to promote employee wellness.”
“They have to promote things that are of
low costs, such as supporting breast feeding where possible, because that child has a
lower chance of having a chronic condition
as it becomes an adult,” he said.
“The ‘Healthy Bottom Line’ is that
we both have to meet together, and work
together,” he added.
“It’s a new way of thinking in how we
conduct our business,” said Macchione,
noting that the idea for the program grew
out of the national debate surrounding
health care reform three years ago.
So the agency began to make changes to
its services to tackle the behaviors as well
as the treatment of the diseases caused by
these behaviors.
Before launching the Live Well programs, the county’s Health & Human
our program,” said Ellington, who noted
that the authority’s insurance premiums
jumped only 5 percent instead of the
average 20 percent because of the overall
health of its 360-plus work force.
“We are a strong proponent of a healthy
lifestyle and a healthy work force,” said
Ellington.
Sick Kids Impact Bottom Line
Macchione recalled an interaction with
one of the business owners attending
the conference in Rancho Bernardo, the
purpose of which was to educate small
to midsized concerns about such issues as
health and wellness.
“One of the owners with a dozen employees told me she’s just keeping up with
her payroll and her employees, and wanted
to know how ‘Healthy Bottom Line’ would
help her business,” said Macchione, who
was attending and presenting along with
another manager from his department.
“I asked her if any of her employees
had dependents, and she said four have
dependents. So, I asked, ‘What happens
Services Agency had no coherent program
to improve the wellness of the region.
Working With Businesses
After the county hired Macchione three
years ago, he started focusing efforts on
improving the health of county workers
and residents who benefit from his agency’s
many services. But he came to realize that
business needed to participate.
He says one large part of the program is
making businesses aware of where they can
go to get help, such as the county’s 211 San
Diego telephone help line, which operates
around the clock to provide information
on county services.
In response to Macchione’s presentation
to the Board of Supervisors, Roberts said,
“This is not going to make a difference in
a few weeks, or a few months, but it will
make a difference over the long term.”
Roberts added: “As someone who also
spent 20 years in the private sector, I know
the value of having employees who are able
to work each day without worrying about
their health or the health of their families.
We have a comprehensive plan through our
Live Well, San Diego! initiative that guides
county departments, employees and their
dependents to healthy and productive lives.
It is our responsibility to share that with
the business community.”
Tom York is a contributing editor for the
San Diego Business Journal.
when their kids get sick?’ ”
“They have to stay home, responded the
owner,” he said. “So, I asked what does
that do to your business, and she said,
‘Well, we eat it.’ ”
Macchione said he was thus able to draw
the connection with the owner between
the condition of a sick child of the stayat-home employee and the bottom line of
the employer.
He said the owner should get involved
in the local schools to make sure they have
programs in place to encourage kids to
adopt the right behaviors so they’re not
sick so much.
He also encouraged her to consider the
resources around the neighborhood, such
as the YMCA branch in Kearny Mesa, or
calling the 211 San Diego help line, which
links callers with the many services offered
by the county.
“It’s not always about money, it’s raising the consciousness of the things we can
do,” he said.
Tom York is a contributing editor for the
San Diego Business Journal.
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na Not available
nnn Triple net lease: A lease in which a tenant is responsible for all expenses associated with the tenant’s proportional share of occupancy of the building.
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This event recognizes the most outstanding CFOs who work in San Diego
as nominated by their employers, employees or clients.
Nominees should be Chief Financial Officers or heads of finance.
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• Public Company (publicly traded) • Privately held Company • Nonprofit Organization (e.g., 501(c)3)
• Business Nonprofit (e.g., credit union) • Government Agency
23
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Please e-mail nominations to [email protected] or submit online at www.sdbj.com/bizevents/
WE
Please keep responses to 200 words or less when responding to each question.
• Nominee name, title, company, mailing address, phone number, e-mail
address, company website, company industry and years in role with
company
• Nominator name, title, company, mailing address, phone number and
e-mail address and company website
• Into which category does the nominee fall:
- Public Company (publicly traded)
- Privately held Company
- Nonprofit Organization (e.g., 501(c) 3)
- Business Nonprofit (e.g., credit union)
- Government Agency
• Nominee’s company information: number of employees, number of
full-time San Diego employees, date established, where headquartered,
number of offices and office locations
• Nominee’s company’s gross revenue in 2008, 2009 and 2010 (optional)
• Please explain in 200 words or less why this person should be
considered for a CFO of the Year Award
• Describe the nominee’s career success
• How has the CFO contributed to the organization’s growth and profitability?
• How has the CFO contributed to other areas of the organization?
• List significant awards, certificates or recognition received
(PME4QPOTPS
Mayer
Hoffman
McCann P.C.
• Of what professional industry associations or other groups is the
nominee a member?
• Describe the community involvement of the nominee
• List four professional references and contact information:
- Accounting Firm
- Bank
- Law Firm - Major Vendor/Other
• Additional required information:
- Nominee’s resume
- Letters of recommendation and/or testimonials
- High-res photo in jpg format (500 KB or larger)
- Company logo (eps format)
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'03.03&*/'03."5*0/
Contact April West at (858) 277-6695
Sponsorships Available
An Independent CPA Firm
Updated 03/14/11
4909 Murphy Canyon Rd., Suite 200, San Diego, CA 92123 | fax 858.277.2149 | www.sdbj.com/bizevents/
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The Cybersecurity Symposium – Spring will feature engaging presentations focused on
the San Diego business community. Immediately following, the Information Technology
Executive of the Year Awards will recognize the most outstanding IT executives who
work in San Diego,as nominated by their employers, employees or clients.
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• Public Company (Publicly Traded) • Private Company (Privately Held) • Nonprofit Organization (e.g., 501(c)3)
• Government Agency • Business Nonprofit (e.g., Credit Union) • Education
NOMINATION CRITERIA
Please e-mail nominations to [email protected] or submit online at www.sdbj.com/bizevents/
Please keep responses to 200 words or less when responding to each question. Nominations not to exceed 5 pages.
• Nominee name, title, company, mailing address, phone number,
e-mail address, company website, company industry and years in
role with company
• What professional industry associations or other groups is the
nominee a member of?
• Nominator name, title, company, mailing address, phone number
and e-mail address and company website
• List four professional references and contact information:
• Nominee’s company information: number of employees, number
of full-time San Diego employees, date established, where
headquartered, number of offices and office locations
• Nominee’s company’s gross revenue in 2008, 2009 and 2010
(optional)
• Please explain in 200 words or less why this person should be
considered for an Information Technology Executive of the
Year Award
• Describe the nominee’s career success
• How has the executive used information technology to contribute
to the organization’s growth and profitability?
• How has the executive contributed to other areas of the organization?
• List significant awards, certificates or recognition received
(PME4QPOTPS
• Describe the community involvement of the nominee
- Bank
- Accounting Firm
- Law Firm
- Major Vendor/Other
• Additional required information:
- Nominee’s resume
- Letters of recommendation and/or testimonials
- High-res photo in jpg format (500 KB or larger)
- Company logo (eps format)
/0.*/"5*0/%&"%-*/&
'3*%":."3$)
'03.03&*/'03."5*0/
Contact April West at (858) 277-6695
Sponsorships Available
4909 Murphy Canyon Rd., Suite 200, San Diego, CA 92123 | fax 858.277.2149 | www.sdbj.com/bizevents/
Updated 3/15/11
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REAL ESTATE ROUNDUP
Projects, developments and
other activity in cities in and
around San Diego County
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1BHF
Compiled by Daina Yousif
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Two Classroom Buildings
Open at Miramar College
Miramar College recently celebrated a
grand opening of two of its newest classroom buildings — the Humanities & Arts
building and the Mathematics & Business
building.
As part of the unveiling of the new
Compass Center on campus, nearly 60 students, staff and faculty lined the walkways
connecting the new buildings with the new
quad. Each held a 10-foot length of red
ribbon ready to be tossed into the air upon
the ceremonial ribbon-cutting.
“This is wonderful to see that the academic core of Miramar is not only built
out with one of the finest groups of faculty you can find, but the finest collection
of facilities to match the caliber of those
faculty members,” said Constance Carroll,
chancellor of the San Diego Community
College District.
The Humanities & Arts building consists of approximately 45,000 square feet
of new construction for the English, visual
arts, music, speech and foreign language
programs. The building includes “smart”
classrooms equipped with computers,
audiovisual and multimedia equipment, a
60-seat tiered lecture theater, a recording
studio, studio space for drawing, painting
and ceramics, and related office space for
faculty and staff.
The Mathematics & Business building
consists of approximately 45,000 square feet
of new construction including new “smart”
classrooms, six new business computer labs,
a mathematics research center and related
office space for faculty and staff.
The buildings were the first in the construction bond program to be fully integrated in Building Information Modeling,
a cutting-edge tool that allows architects,
engineers, builders and owners to construct a building in digital space before
constructing it in real space.
In addition to the contributions to education, the new buildings also generated
economic benefits.
“We’re our own stimulus package for
San Diego,” said Rich Grosch, president of
the board of trustees for SDCCD.
The project generated nearly 500 jobs
for local builders, professional services
providers and subcontractors.
The $34.4 million dual classroom building project was funded by the San Diego
Community College District’s $1.55 billion
Propositions S and N construction bond
program, which is providing new teaching
and learning facilities, major renovations
and campuswide infrastructure projects at
City, Mesa and Miramar colleges and six
Continuing Education campuses throughout San Diego.
All construction and major renovations
included in the bond program are designed
and built to obtain the highest possible
Leadership in Energy and Environmental
Design certification from the U.S. Green
Building Council. Designed by NTD Architecture with construction management
services provided by Sundt Construction,
the Humanities & Arts and Mathematics
& Business buildings are on track to obtain
a LEED Gold certification.
Sustainable features include: sloped
roofs with north-facing clerestory windows
(a band of narrow windows along the very
top of a high wall, allowing light to filter
into adjacent spaces) and south-facing
photovoltaic panels.
The design includes efficient thermal
“massing,” which delays the transfer of
heat throughout the course of a day, and
minimizes the impact of a heating or cooling load on a building.
Recycled materials, high-efficiency lighting, plumbing and mechanical systems are
used throughout.
Local Contractor Completes
$12.5M Military Projects
San Diego-based general contractor
T.B. Penick & Sons Inc. has completed
$12.52 million of construction on two
single-story buildings including a 28,000square-foot Marine Reserve Training
Center and 7,000-square-foot Vehicle
Maintenance Facility at the Naval Air
Station Lemoore.
A second phase of the project, including
the design-build of a $1.7 million photovoltaic array system on site, is scheduled
for completion in May. The project was
designed by the Naval Facilities Engineering Command Southwest San Diego
and managed by NAVFAC Southwest
Lemoore.
The Reserve Training Center features
administrative and support spaces along
with a vehicle maintenance facility with
six large truck repair bays. Construction of
both buildings was comprised of slab on
grade with masonry wall exterior, interior
metal-framed walls with gypsum and bar
joist roof frame with standing seam roof
panels. The training facility features a 140
kilowatt photovoltaic energy system in
addition to translucent panels and blastresistant windows and doors for optimum
natural lighting. The project is seeking
Leadership in Energy and Environmental
Design Gold certification from the U.S.
Green Building Council.
T.B. Penick team members included
Mark Minieri, project engineer; Jeff Turk,
superintendent; Earl Jeremy, quality control
manager; Rolinda Lett, project administrator; and Dan Curley, project manager.
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The NAVFAC project team was comprised of Nat Chang, construction manager; Mark Pohle, engineering technician;
and James Cauthorn, project architect.
Major subcontractors included A&P
Drywall, Advanced Masonry Inc., Agate
Steel, Aluminum Window Systems Inc.,
American Pride General Engineering,
Brahma Construction, Commerical Openings, J. Noble Binns Plumbing Co. Inc.,
MGS Construction Inc., Mid-Land Sheet
Metal Inc., Summit Drywall and Painting,
Rex Moore Electrical and Engineering
Contractors.
Leases Signed at New Retail
Center in North County
Cushman & Wakefield Inc.’s Urban
Property Group announced that Road
Runner Sports Inc. will be opening its
newest store this spring at Paseo Carlsbad,
North San Diego County’s newest shopping and dining destination.
Also signing leases are Nutrition Zone
Inc. and T-Mobile USA Inc., joining the
existing lineup of Corner Bakery, Pretty
Please, Color Nails, Elephant Walk Outdoor Footwear and Menchies Frozen
Yogurt, all of which opened in late 2010
along with East of Bali Day Spa, which is
scheduled to open in March. The existing
tenants are all reporting solid sales that are
growing on a weekly basis. The project is
anchored by BJ’s Restaurant Brewhouse
and P.F. Chang’s China Bistro, both of
which opened in late 2009.
Paseo Carlsbad is a development of
PacTen Partners for CPT/SC Title Holding Corp. The 75,000-square-foot center
is located on a highly visible 7-acre site at
the intersection of Palomar Airport Road
and Interstate 5.
“Paseo Carlsbad is being very well-received by prospective tenants and customers,” said Bill Shrader with Cushman &
Wakefield’s Urban Property Group. “P.F.
Chang’s and BJ’s, along with King’s Seafood already bring a high-traffic volume
to the center that will only be enhanced
with the addition of these new leadingedge tenants.”
In each of the recent transactions,
Shrader, David Strauss and J.P. Sutro of
the Cushman & Wakefield Urban Property
Group represented the landlord. The new
tenants are scheduled to open for business upon completion of construction, in
spring 2011.
Road Runner Sports, the world’s largest
running and walking store, signed a 5,243square-foot lease for 10 years. Thomas
Gotfredson of Thomas Gotfredson Esq.
represented Road Runner Sports. This will
be its second location in San Diego County
and 11th in California.
Nutrition Zone, a weight loss and sports
nutrition retailer, signed a 972-square-foot
lease. Corey McHenrey of Colliers International represented Nutrition Zone.
T- M o b i l e, a l e a d i n g c e l l u l a r
provider, signed a 1,645-square-foot lease.
JP Holland of Del Sol Realty represented
T-Mobile.
Paseo Carlsbad is designed by Gene
Fong Associates and features an open-air,
mission-style design complete with fountains and lushly landscaped promenades.
The general contractor for the site is Kunzik & Sara.
For more information on Carlsbad Paseo, contact Strauss, Shrader or Sutro with
Cushman & Wakefield at 858-452-6500.
Remodel Planned for Newly
Purchased Office Building
MCR Office has purchased the 14,883square-foot office building located at 4455
Murphy Canyon Road for $2,300,000. The
seller was San Diego Business Solutions,
with Tracey Walcott as its president. The
managing members of MCR Office are Pat
Millay and Joe Bonin. Psomas Engineering
was the building anchor tenant.
Longtime East County brokerage, ECP
Commercial, will be moving its headquarters into the building after a complete
building remodel. This move was scheduled to be completed March 1.
The property will be repositioned to
also operate an Executive Suites operation called CanyonView Biz Center. These
suites shall range in size from shared virtual office suites to multiple office suites
up to 2,000 square feet. Individual offices
will also be available for lease.
The suites will include full-service reception, phone, mailbox and shared conference and lunch room facilities. This space
will also feature an art gallery curated by
Hugh Bagely of St. Clair Galleries who
will display art from emerging Southern
California artists and host reception shows
every six weeks.
Completion of the Executive Suites
project is expected by April.
This is the fourth development project
by the development team of Joe Bonin and
Pat Millay. Other projects include Via Orange Industrial, Greenfield Industrial and
the award-winning Aztec Center located in
the College District. All projects are leased
and managed by ECP Commercial.
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4"/%*&(0#64*/&44+063/"-4%#+."3,&51-"$&
4%#+MARKETPLACE
PUBLIC NOTICE
.BSDI
5PQMBDFBOBEDPOUBDU.BMMPSZ#VMMBSEBU
BUSINESS PRODUCTS & SERVICES
PUBLIC NOTICE
City of San Diego
Draft FY 2012 Annual Action Plan
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• Sales • Rentals
• Service – all makes and models
www.qualitylift.com
(619) 425-1640
The City of San Diego is expecting a 25% reduction
from the U.S. Department of Housing and Urban Development (HUD) for FY 2012 Community Development
Block Grant (CDBG) Entitlement which is estimated to
be $12,243,327. In addition to the CDBG Entitlement
funds, the program will be adding a Redevelopment
Agency FY 2012 Repayment of $3,294,500 and approximately $639,400 in Program Income to be made
available to fund eligible FY 2012 projects from
applications received. This represents an estimated
total of $16,177,227 available for the FY 2012 CDBG
allocation process.
COFFEE SERVICES
Bringing Coffee to the
Business World
Coffee Ambassador delivers the great
taste of STARBUCKS COFFEE
to your office
NOTICE IS HEREBY GIVEN that a public hearing is
scheduled for Monday, March 21, 2011 at 2:00 pm in
the City Council Chambers, 202 C Street, 12th Floor,
San Diego, CA 92101. The purpose of this public
hearing is to adopt and approve recommended funding
allocations for the FY 2012 CDBG funds, Redevelopment Agency Repayment, and Program Income.
Show your employees you appreciate them
Impress your clients
Call 1-800-783-5282 for a FREE Office Trial!
Authorized Office Distributor of Starbucks Coffee in San Diego
To request an agenda in an alternative format or to
request a sign language or oral interpreter for the meeting, call the City Clerk (533-4000-voice or 236-7012-TT)
at least five working days prior to the meeting to ensure
availability. Assistive Listening Devices (ALDs) are
available from the City Clerk’s Office prior to the meeting, and are to be returned at the end of the meeting.
COMMERCIAL LEASING
Under Title 1 of the Housing and Community Development Act
of 1974, as amended, the City of San Diego invites citizens
to participate in the preparation of the FY 2012 Annual Action
Plan (AAP). The AAP is the yearly update to the Five-Year
Consolidated Plan and consists of the activities to be funded
through the Community Development Block Grant (CDBG),
Emergency Shelter Grant (ESG), HOME Investment Partnerships
(HOME), and Housing Opportunities for Persons with AIDS
(HOPWA).
Notice is hereby given that the City of San Diego’s Draft FY
2012 AAP is scheduled to be available for a 30-day public
review from April 4 through May 5, 2011. The purpose of the
review is to provide the public with an opportunity to comment
on the planned expenditure of approximately $29 million in
funds.
The draft document will be available at the CDBG Program
office located at 1200 Third Avenue, Suite 1400, San Diego, CA
92101. The plan will also be available for review on the City’s
CDBG Program website (www.sandiego.gov/cdbg/general/) and
the Housing Commission’s website (www.sdhc.org).
A schedule of community meetings in which the draft AAP will
be presented will also be listed in the City’s CDBG Program
website upon confirmation. Public comments may be provided
at these meetings or can be submitted in writing to the CDBG
Program office in person, via mail, or via E-mail (CDBG@
sandiego.gov). All information and updates regarding this
process will be posted on the City’s CDBG website.
FOR LEASE
Mammoth Lakes, CA
Retail & Restaurant Space
800-8000 sq. feet
Public comments will be accepted during this hearing.
In addition, written comments will be accepted prior to
the public hearing at the CDBG Program office (1200
Third Avenue, Suite 1400, San Diego, CA 92101) or by
email ([email protected]) through March 21, 2011.
All updates will be posted on the CDBG website (http://
www.sandiego.gov/cdbg/general/
Matthew Lehman
760-822-5845
5PQMBDFBOBEJOUIF
#VTJOFTT.BSLFUQMBDF
DPOUBDU.BMMPSZ#VMMBSEBU
http://www.trademarkmammoth.com
WEBCONNECT
5PQMBDFBOBEDPOUBDU.BMMPSZ#VMMBSEBU
24 Hour WebSite Builder
Providing professional websites quickly
at an affordable price
www.24hrwebsitebuilder.com
[email protected]
619.306.0999
Award from Carlsbad Chamber of
Commerce
Full Service Catering including
Equipment and Bar Service
www.isaacscatering.com
[email protected]
(760) 931-0267
Bookkeeping
Copy Service / Printing
Advertising & Design
The Business Wizards
QuickBooks integration and training
www.thebusinesswizards.com
[email protected]
619 464-4341
Business & Technology
Solutions
QB SOLUTIONS
QuickBooks – Solution Integration
www.QB-Solution.com
[email protected]
858.663.4321
Catering
Isaac’s Catering
Corporate, Event and Aviation
Catering
Business Meetings/Events from
10-1400
Menus designed to meet desires
and budget
5 Full Time Chef’s, Insured,
Experienced Staff
Fleet of Delivery vehicles with
equipment to maintain temperatures
to insure freshness
Awarded Small Business of the Year
5½¢ Color Copies at:
ColorCopiesToday.com
Employment Screening
XactCheck
www.xactcheck.com
[email protected]
866.373.5655
www.PlanPrep.com
[email protected]
858.259.5436
Insurance
Cavignac & Assoc.
www.cavignac.com
619.234.6848
Investigations
Palomar Investigative Group, Inc.
Licensed & Insured
www.piginc.com
P.O. Box 130158, Carlsbad, CA
92013
760.931.1300
Law Firms
Financial Advisor
Smith Barney – Investment
recovery begins
with a plan. Call or e-mail me to
discuss your options.
Gary P. Hettler
619-544-6554
[email protected]
www.fa.smithbarney.com/
garyhettler
Financial Planning
PlanPrep - Your source for business,
estate and investment advice.
Burt Williamson
MBA, Certified Financial Planner ™
Unique approach - Independent advice
CA Insurance Lic. # 0D33315
Bierman Law Group
Specializing in Business, Internet and
Software Law
www.BiermanLawGroup.com
[email protected]
760.931.2700
Law Firms
Neil Dymott
www.neildymott.com
[email protected]
619.238.2276
Law Firms
Law Offices of Benjamin L.
Meeker
Law offices specializing in civil
litigation and transactions, including
construction, real estate, employment,
and general business matters.
www.blmeeker.com
949.388.0442 tele
949.606.8359 fax
[email protected]
Multicultural and General
Market,
Advertising & Design Agency
whitfieldbarrett - marketing
communications
www.whitfieldbarrett.com
shine@whitfieldbarrett.com
858.549.8475
Networking Organizations
Athena
www.athena.ucsd.edu
858.964.1343
Networking Organizations
USD Family Business Forum
www.sandiego.edu/continuing_
education
619.260.4585
619.497.3410
Passport Services
A Official Passport Photo
Passports, Photos & Fingerprinting
services
Save time and money obtaining
passport office & related travel
services in San Diego County
2353 Midway Dr. San Diego, CA 92110
(619)223-1661
737 Third Ave. Ste. A Chula Vista,
CA 91910
(619)422-8551
212 S. Orange St. Escondido, CA
92025
(760)741-9663
www.AOfficialPassport.com
Sales Improvement Programs
The Sales Alliance Inc.
Customized sales training, sales
improvement, new business
generation, compensation, management & coaching programs. Tailored
workshops for field sales, telesales,
major account sales, technology sales
& sales management.
20 year track record of producing
significant sales increases.
Craig Arnoff
www.sales-alliance.com
619.501-1040
Sales-Marketing-Business
Development
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Beach Cities Protective Services
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Experience
Beachcitiesprotectiveservices.com
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877.Protcu2
877.776.8282
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Sign Here, Inc. Erik Valentine
www.sign-here-inc.com
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Commercial, Architectural & Corporate
858-558-7446 or 1-888-677-7446
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Richard Carpenter, Tax Attorney
Specializing in civil and criminal tax
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Adjunct Law Professor.
24 yrs experience, 2008 “Super
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www.IRSTaxDisputes.com
619.696.8607
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KPBS Video Production Services
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MARKETPLACE
INDEX WATCH
Index
3/15/11 3/8/11 Net Change %Change
San Diego Business Journal Index
1818.30
1910.62
-92.32
-4.83%
Dow Jones Industrial Average
11855.42 12214.38
-358.96
-2.94%
S&P 500 Index
1281.87
1321.82
-39.95
-3.02%
NASDAQ Composite
2667.33
2765.77
-98.44
-3.56%
MARKET TRENDS
Date
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1BHF
San Diego Public Stocks
EXCHANGE
TICKER
SYMBOL
PRICE
3/15/2011
PRICE
3/8/2011
NET
CHANGE
PERCENT
CHANGE
52-WEEK
HIGH
NASD
ACAD
ACADIA PHARMACEUTICALS INC.
1.53
1.86
-0.33
-17.74%
2.00
0.65
39300
NASD
ACCL
ACCELRYS INC.
7.21
7.41
-0.20
-2.70%
8.95
5.96
55690
401524.9
AMEX
ANX
ADVENTRX PHARMACEUTICALS INC.
2.01
2.07
-0.06
-2.90%
7.25
1.50
14700
29547
NASD
ATEC
ALPHATECH HOLDINGS INC.
229862.5
NYSE
AAT
AMERICAN ASSETS TRUST INC.
NYSE
AHS
NASD
NASD
COMPANY NAME
52-WEEK SHARES
MARKET
LOW OUTSTANDING CAPITALIZATION
60129
2.59
2.75
-0.16
-5.82%
7.62
1.85
88750
20.95
21.35
-0.40
-1.87%
22.00
20.45
35030
733878.5
AMN HEALTHCARE SERVICES INC.
7.21
7.24
-0.03
-0.41%
10.00
4.14
39100
281911
AMLN
AMYLIN PHARMACEUTICALS INC.
11.03
11.43
-0.40
-3.50%
24.21
9.51
144430
1593062.9
ANDS
ANADYS PHARMACEUTICALS INC.
1.14
1.25
-0.11
-8.80%
3.24
0.90
57140
65139.6
NASD
APRI
APRICUS BIOSCIENCES INC.
4.73
5.20
-0.47
-9.04%
9.30
1.60
12850
60780.5
NASD
ARNA
ARENA PHARMACEUTICALS INC.
1.49
1.49
0.00
0.00%
8.00
1.26
121410
180900.9
SDBJ
S&P 500
NASDAQ
DJI
NASD
BOFI
B OF I HOLDING INC.
14.97
15.09
-0.12
-0.80%
19.27
10.80
10240
153292.8
3/15/2011
1818.30
1281.87
2667.33
11855.42
NYSE
BMR
BIOMED REALTY TRUST INC.
17.30
17.62
-0.32
-1.82%
19.50
14.79
131290
2271317
3/8/2011
1910.62
1321.82
2765.77
12214.38
NYSE
BPI
BRIDGEPOINT EDUCATION INC.
18.71
18.25
0.46
2.52%
27.50
12.75
53120
993875.2
3/1/2011
1917.82
1322.75
2737.41
12058.02
NASD
CADX
CADENCE PHARMACEUTICALS INC.
8.72
8.44
0.28
3.32%
10.63
6.29
63150
550668
NYSE
ELY
CALLAWAY GOLF CO.
6.99
7.44
-0.45
-6.05%
10.19
5.80
64120
448198.8
2/22/2011
1940.91
1315.44
2756.42
12212.79
AMEX
CXM
CARDIUM THERAPEUTICS INC.
0.37
0.39
-0.02
-5.13%
0.72
0.30
78570
29070.9
2/15/2011
1935.22
1328.01
2804.35
12226.64
NYSE
CFN
CAREFUSION CORP.
27.13
28.05
-0.92
-3.28%
30.08
20.63
223000
6049990
2/8/2011
1899.05
1324.57
2797.05
12233.15
NASD
COHU
COHU INC.
13.58
14.95
-1.37
-9.16%
17.35
11.16
24000
325920
2/1/2011
1881.64
1307.59
2751.19
12040.18
AMEX
CUB
CUBIC CORP.
50.19
52.09
-1.90
-3.65%
52.90
33.22
26740
1342080.6
1/25/2011
1823.79
1291.18
2719.25
11977.19
NASD
CYMI
CYMER INC.
47.45
50.17
-2.72
-5.42%
53.01
28.31
30150
1430617.5
NASD
DXCM
DEXCOM INC.
13.40
14.30
-0.90
-6.29%
16.06
8.92
62210
833614
NASD
DRAD
DIGIRAD CORP.
2.58
2.55
0.03
1.18%
3.21
1.71
19160
49432.8
NASD
HILL
DOT HILL SYSTEMS CORP.
2.34
3.03
-0.69
-22.77%
3.86
1.01
55330
129472.2
NASD
ECPG
ENCORE CAPITAL GROUP INC.
24.65
26.00
-1.35
-5.19%
27.67
16.42
24020
592093
NASD
ENTR
ENTROPIC COMMUNICATIONS INC.
7.90
8.95
-1.05
-11.73%
13.96
4.25
85320
674028
NYSE
EXL
EXCEL TRUST INC.
11.59
12.30
-0.71
-5.77%
13.72
10.77
15660
181499.4
NASD
FPTB
FIRST PACTRUST BANCORP INC.
16.14
16.43
-0.29
-1.77%
16.68
6.08
9690
156396.6
NASD
GPRO
GEN-PROBE INC.
63.22
65.21
-1.99
-3.05%
66.12
42.00
48280
3052261.6
NASD
HALO
HALOZYME THERAPEUTICS
6.30
6.97
-0.67
-9.61%
9.11
6.08
100430
632709
NASD
ILMN
ILLUMINA INC.
64.19
67.10
-2.91
-4.34%
74.12
36.70
127630
8192569.7
TOP GAINERS & LOSERS
Top Dollar Gainers
Leap Wireless International Inc.
Bridgepoint Education Inc.
Cadence Pharmaceuticals Inc.
Santarus Inc.
Vical Inc.
0.54
0.46
0.28
0.17
0.16
Top Percentage Gainers
Vical Inc.
Santarus Inc.
Leap Wireless International Inc.
Cadence Pharmaceuticals Inc.
Bridgepoint Education Inc.
7.17%
5.14%
4.33%
3.32%
2.52%
Top Dollar Losers
Qualcomm Inc.
-4.15
Illumina Inc.
Cymer Inc.
-2.91
-2.72
NuVasive Inc.
Life Technologies Corp.
-2.28
-2.24
Top Percentage Losers
NASD
IFON
INFOSONICS CORP.
0.90
0.98
-0.08
-8.16%
1.28
0.50
14180
12762
AMEX
INO
INOVIO BIOMEDICAL CORP.
1.13
1.19
-0.06
-5.04%
1.56
0.76
104210
117757.3
NASD
ISIS
ISIS PHARMACEUTICALS INC.
8.86
9.03
-0.17
-1.88%
11.43
7.59
99580
882278.8
NASD
JACK
JACK IN THE BOX INC.
22.63
23.09
-0.46
-1.99%
26.37
18.42
50760
1148698.8
NASD
KTOS
KRATOS DEFENSE & SECURITY SOLUTIONS INC.
13.42
13.98
-0.56
-4.01%
15.56
9.36
23680
317785.6
NASD
LEAP
LEAP WIRELESS INTERNATIONAL INC.
13.02
12.48
0.54
4.33%
19.11
9.51
78650
1024023
NASD
LIFE
LIFE TECHNOLOGIES CORP.
50.96
53.20
-2.24
-4.21%
57.25
41.10
180000
9172800
NASD
LGND
LIGAND PHARMACEUTICALS INC.
9.46
10.72
-1.26
-11.75%
14.80
8.14
19630
185699.8
NASD
LRAD
LRAD CORP.
2.34
2.35
-0.01
-0.43%
3.10
0.71
30690
290327.4
NYSE
MCZ
MAD CATZ INTERACTIVE INC.
1.65
1.83
-0.18
-9.84%
2.09
0.34
55720
130384.8
NYSE
MXL
MAXLINEAR INC.
NASD
MXWL
MAXWELL TECHNOLOGIES INC.
NASD
MNOV
NASD
MITI
NASD
NAII
8.98
9.85
-0.87
-8.83%
19.50
9.00
31930
52684.5
15.77
17.25
-1.48
-8.58%
19.65
10.16
26490
237880.2
MEDICINOVA INC.
3.80
5.04
-1.24
-24.60%
9.00
3.28
12440
47272
MICROMET INC.
5.08
5.65
-0.57
-10.09%
8.98
5.14
81000
411480
NATURAL ALTERNATIVES INTERNATIONAL INC.
5.45
5.49
-0.04
-0.73%
8.34
4.85
7120
38804
NASD
NBIX
NEUROCRINE BIOSCIENCES INC.
6.80
7.02
-0.22
-3.13%
9.30
2.30
54890
373252
NASD
NVTL
NOVATEL WIRELESS INC.
5.34
5.57
-0.23
-4.13%
11.53
5.46
31730
169438.2
AMEX
NTN
NTN BUZZTIME INC.
0.43
0.43
0.00
0.00%
0.74
0.31
60230
25898.9
NASD
NUVA
NUVASIVE INC.
25.17
27.45
-2.28
-8.31%
46.83
22.11
39630
997487.1
NASD
OPTR
OPTIMER PHARMACEUTICALS INC.
11.76
11.71
0.05
0.43%
13.72
7.68
39080
459580.8
NASD
OREX
OREXIGEN THERAPEUTICS INC.
2.76
2.86
-0.10
-3.50%
11.15
2.47
47580
131320.8
NASD
OVRL
OVERLAND STORAGE INC.
1.76
1.79
-0.03
-1.68%
3.52
1.13
14330
25220.8
NASD
PACW
PACWEST BANCORP
20.49
21.24
-0.75
-3.53%
24.98
16.56
35440
726165.6
NASD
PICO
PICO HOLDINGS INC.
27.74
29.60
-1.86
-6.28%
39.49
27.18
22700
629698
NASD
PSMT
PRICESMART INC.
33.86
35.06
-1.20
-3.42%
40.53
15.00
29900
1012414
NASD
PURE
PURE BIOSCIENCE
1.69
1.92
-0.23
-11.98%
3.74
1.60
37020
62563.8
NASD
QCOM
QUALCOMM INC.
53.00
57.15
-4.15
-7.26%
59.84
31.63
1640000
86920000
Medicinova Inc.
Dot Hill Systems Corp.
Royale Energy Inc.
Acadia Pharmaceuticals Inc.
-24.60%
-22.77%
-22.10%
-17.74%
NASD
QDEL
QUIDEL CORP.
11.81
12.04
-0.23
-1.91%
15.46
10.48
33140
391383.4
NYSE
O
REALTY INCOME CORP.
34.40
35.25
-0.85
-2.41%
36.12
28.42
118200
1395942
NYSE
RMD
RESMED INC.
30.07
32.15
-2.08
-6.47%
35.90
29.32
1530000
52632000
NASD
RFIL
RF INDUSTRIES LTD.
3.89
4.39
-0.50
-11.39%
4.47
2.40
5860
22795.4
NASD
ROYL
ROYALE ENERGY INC.
4.97
6.38
-1.41
-22.10%
7.90
1.76
10240
50892.8
NASD
SNTS
SANTARUS INC.
3.48
3.31
0.17
5.14%
5.67
2.09
58820
204693.6
Senomyx Inc.
-12.18%
NYSE
SRE
SEMPRA ENERGY
51.94
54.03
-2.09
-3.87%
54.45
43.91
240500
12491570
NASD
SNMX
SENOMYX INC.
5.77
6.57
-0.80
-12.18%
7.92
2.74
38890
224395.3
NASD
SQNM
SEQUENOM INC.
5.82
5.82
0.00
0.00%
8.20
4.69
76330
444240.6
NYSE
SLH
SOLERA HOLDINGS INC.
48.88
50.55
-1.67
-3.30%
54.80
32.43
70450
3443596
NASD
TSRX
TRIUS THERAPEUTICS INC.
5.44
5.97
-0.53
-8.88%
7.49
2.93
23580
128275.2
NASD
VSAT
VIASAT INC.
39.20
40.67
-1.47
-3.61%
46.00
30.60
41600
1630720
NASD
VICL
VICAL INC.
2.39
2.23
0.16
7.17%
4.05
1.70
71720
171410.8
NASD
WDFC
WD-40 CO.
40.39
41.14
-0.75
-1.82%
41.77
30.11
17070
689457.3
NASD
WBSN
WEBSENSE INC.
20.43
21.25
-0.82
-3.86%
25.28
17.03
40620
829866.6
Market Recap
Advancers
7
Decliners
Unchanged
62
3
Source: Trade Trends Inc. 303-665-5881
Note: Shares outstanding and market capitalization are listed in thousands.
Phoenix Footwear was delisted from the AMEX on 3-10-11 and removed from the index.
RF Industries had a 2:1 stock split effective 3-11-11.
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.BSDI
Twilight in Tuscany Brings Home Big Donation for Hospital
Twilight in
Tuscany, the 102nd
anniversary charity
ball, was held on
Feb. 19 at the Hotel
del Coronado. The
event, chaired by
Lisa Vieira, raised
KUDOS/GIVING
$270,000, which will
go to benefit Rady
Joyce Glazer
Children’s Hospital
— San Diego Heart Transplant Program. Gold sponsors included Ayres
Advisors, SDG&E, Union Bank and
Wells Fargo. Silver sponsors were Bank
of America, Bridgepoint Education,
Audrey S. Geisel/
The Dr. Seuss Fund
/San Diego Foundation and the Hotel
del Coronado. Other
sponsors included
TriWest Healthcare
-JTB7JFJSB
Alliance and Victory
Pharma … Three San Diego Chargers
players Shaun Phillips, Stephen Cooper
and Antoine Cason raised $22,700 for
After-School All-Stars San Diego as
part of the Touchdown vs. Shutdown
pledge. Companies including Scott
& Cronin and The UPS Store locations matched donations for a total of
$44,700. The funding supports after
school programs which provide physical activities for children, regardless of
athletic ability and parents’ income …
The College of Business Administration
at San Diego State University recognized Gail Naughton with Beta Alpha
Psi’s Outstanding Dean for 2011. Beta
Alpha Psi is an honorary and service
organization for accounting, finance
and information systems students attending AACSB or Equis-accredited
universities. Naughton was selected
for the award based on her support of
Beta Alpha Psi and the students of the
SDSU chapter … The Jewish Women’s
Foundation awarded $245,000 in grants
to support five programs in the community that develop self-esteem and leadership skills in teenage girls. “This is
an extraordinary initiative that has the
ability to touch the lives of girls from
all walks of life,” said Jennifer Levitt,
INDEX
5IFTFJOEFYFTMJTUUIFQFPQMFCVTJOFTTFTBTTPDJBUJPOTPSHBOJ[B
UJPOTFUDUIBUBSFOBNFEJOUIJTXFFLTJTTVF5IFOVNCFSTSFGFSUP
UIFQBHFPOXIJDIUIFOBNFJTGPVOE
PEOPLE
David Adelman ........................... 39
James Avery .............................. 26
Hugh Bagely............................... 33
Bill Beckman .............................. 23
Mauricio Berber ........................... 6
Frank Bernas ................................ 1
ORGANIZATIONS
A
A&P Drywall............................... 33
AACSB ....................................... 38
Ace Parking Management Inc. ... 21
adidas ........................................ 10
Advanced Masonry Inc. ............. 33
After-School All-Stars San Diego 38
Agate Steel ................................. 33
Airbus ........................................ 28
Airbus S.A.S............................... 23
Aldi,.............................................. 5
Alliant Techsystems Inc................ 1
Aluminum Window Systems Inc.33
American Pride
General Engineering ................... 33
AMN Healthcare ........................... 1
Apple Inc. ..................................... 5
Astute Medical ........................... 21
Audrey S. Geisel/The Dr. Seuss
Fund /San Diego Foundation ...... 38
Axis Financial Services Inc. ........ 23
Ayres Advisors ........................... 38
B
Bank of America ......................... 38
Bell Boyd & Lloyd LLP ................. 3
Beta Alpha Psi ............................ 38
BJ’s Restaurant Brewhouse ....... 33
Black Mountain Ranch LLC .......... 8
Bluways USA.............................. 23
BMO Capital Markets ................. 28
Borders Group Inc. ...................... 5
Bottom Dollar Food ...................... 5
Brahma Construction ................. 33
Bridgepoint Education ................ 38
Britz-Simplot Grower Solutions
LLC .............................................. 6
C
CalFresh ....................................... 3
California West Communities ....... 8
Cassidy Turley .............................. 5
Cassidy Turley BRE Commercial 23
ChainLinks Retail Advisors........... 5
City Center Garage, Omaha ........ 21
City of San Diego ......................... 8
City of San Diego
Redevelopment Agency.............. 21
Joe Bonin ................................... 33
Garrick Brown .............................. 5
Jerry Brown ............................... 21
Chip Buttner ................................. 5
Constance Carroll....................... 33
Antoine Cason ............................ 38
James Cauthorn ......................... 33
Nat Chang .................................. 33
City of Ventura ............................. 6
CL King & Associates................. 28
College Avenue Older
Adult Center ................................. 3
Colliers International .................. 33
Color Nails ................................. 33
Commerical Openings ................ 33
Concentrix Solar Inc..................... 3
Corner Bakery ............................ 33
County of San Diego .................... 1
Credit Suisse Group AG ............. 21
Cross Country TravCorps ........... 28
Crystal Pyramid Productions ..... 10
Culture Shock San Diego ............. 3
Cushman & Wakefield Inc. ......... 33
D
D&D Drilling Inc. .......................... 6
Del Mar Country Club................. 38
Delphi Ventures.......................... 21
Del Sol Realty............................. 33
De Novo Ventures ...................... 21
Diamond Management Inc. .......... 5
DJO LLC..................................... 21
Dollar General Corp ...................... 5
Dollar Tree Inc. ............................. 5
Domain Associates L.L.C. .......... 21
Doubletree Hotel, Omaha ........... 21
E
Eastern Municipal Water District .. 6
East of Bali Day Spa ................... 33
ECP Commercial ........................ 33
Elephant Walk Outdoor Footwear33
Equis .......................................... 38
F
Fallbrook Technologies Inc... 21, 23
Fish & Richardson P.C.................. 3
Forbes magazine .......................... 3
Frost & Sullivan ........................... 6
G
Gemological Institute of
America Inc. ................................. 3
Gene Fong Associates ................ 33
General Atomics
Aeronautical Systems Inc........... 28
Girl Scouts San Diego-Imperial
Council ....................................... 38
Gold & Silver Pawn Shop ............. 3
Paulo Coelho .............................. 15
Stephen Cooper ......................... 38
Clark Crawford ........................... 26
Dan Curley ................................. 33
Elsa Depeupiere ........................... 4
Stone Douglass .......................... 23
Mike Ellington ............................ 29
Marie Flacassier ........................... 4
Mark Flanagan Jr. ....................... 26
Steve Forbes ................................ 3
Mahatma Gandhi ........................ 15
Fir Geenen .................................. 23
Audrey S. Geisel......................... 38
Thomas Gotfredson ................... 33
Ty Govatos ................................. 28
Rich Grosch ............................... 33
Tony Gwynn ............................... 10
Goodrich Corp............................ 23
Google ......................................... 4
H
Harlingwood Alpha LLC ............. 23
Harlingwood Equity Partners ..... 23
Health & Human Services Agency 1
Heller Ehrman LLP ....................... 3
HHGregg ...................................... 5
History Channel ........................... 3
Hodyon LP ................................. 23
Honda ........................................ 10
Hotel del Coronado .................... 38
Hughes Telematics Inc. ................ 6
I
Intercare Insurance Solutions .... 29
Inter Communications Co. Ltd. .... 3
Inter Ikea Systems B.V. ................ 4
International Facility
Management Association ........... 38
ISE Corp..................................... 23
J
J. Noble Binns
Plumbing Co. Inc. ...................... 33
Jacobs Center for
Neighborhood Innovation ............ 5
Jewish Family Service of
San Diego .................................... 3
Jewish Women’s Foundation...... 38
Johnson & Johnson
Development Corp. .................... 21
Jones Lang LaSalle .................... 12
JP Holland.................................. 33
K
K&L Gates LLP............................. 3
King’s Seafood ........................... 33
Kraft Foods Inc............................. 6
Kunzik & Sara ............................ 33
L
L’Occitane Inc............................... 5
Lee & Associates ....................... 12
Lockheed Martin Corp................ 28
Los Angeles Department of
Water & Power............................. 6
M
Macquarie Capital Markets ......... 23
Make-A-Wish Foundation of
San Diego .................................. 38
chair of the Jewish Women’s Foundation.” … The Make-A-Wish Foundation
of San Diego raised $103,000 at the second annual Walk for Wishes on Feb. 26
at SeaWorld. Major sponsors included
SeaWorld, San Diego County Credit
Union and Bridgepoint Education. The
funds raised will be used to grant wishes to children with life-threatening medical conditions … The Sundt Foundation
granted $12,000 to nonprofits during
the past quarter. The Foundation was
founded in 1998 to give employees of
Sundt Construction a means of giving
back to the communities where they live
and work. Seven organizations received
grants ranging from $1,000 to $2,500
… The International Facility Management Association began working on
its 2011 Hands on Project for the San
Diego Youth Services on March 5. The
Spring Valley and East Communities
Center was created two years ago after
an elementary school was closed down.
IFMA obtained donations for materials and labor for six new planter boxes
to be used as a platform to begin the
community garden project. The goal of
Rick Harrison ............................... 3
Sue Hodges................................ 26
Chris Humphreys ....................... 26
Mary Joyce Ivers.......................... 6
John Jensen............................... 15
Earl Jeremy ................................ 33
John Kale ................................... 29
Hansjorg Lerchenmuller ............... 3
Rolinda Lett................................ 33
Jennifer Levitt ............................ 38
Nick Macchione........................ 1, 3
Lewis MacKenzie........................ 15
Corey McHenrey ........................ 33
Pat Millay ................................... 33
Mark Minieri............................... 33
Gail Naughton ............................ 38
Alan Nevin .................................... 8
MarketPointe Realty Advisors ...... 8
McGladrey & Pullen LLP ............ 21
McKenna Long & Aldridge LLP .... 3
MCR Office................................. 33
Medfinders Inc. ............................ 1
Medical Staffing
Networks Healthcare .................. 28
Menchies Frozen Yogurt............. 33
Merrill Lynch Wealth Management .
15
MGS Construction Inc................ 33
Microsoft ..................................... 4
Mid-Land Sheet Metal Inc. ......... 33
Miramar College......................... 33
N
National Association of
Women Business Owners ............ 3
Naval Facilities Engineering
Command Southwest
San Diego .................................. 33
NAVFAC Southwest Lemoore ..... 33
Networkfleet Inc. .......................... 6
NGEN Partners ........................... 23
Ningbo Shentong Group ............ 21
Northrop Grumman.................... 28
NTD Architecture........................ 33
NTN Buzztime Inc....................... 23
Nursefinders .............................. 28
Nutrition Zone Inc. ..................... 33
O
Orange 21 Inc. ........................... 23
Orbital Sciences Corp................. 28
Outback Steakhouse .................. 10
P
P.F. Chang’s China Bistro ............ 33
PacTen Partners for CPT/
SC Title Holding Corp. ................ 33
PattersonDavis Consulting ......... 26
Pearl & Herschel LLC ................. 12
Pizza De la Comunidad LLC ......... 5
Pizza Patron ................................. 5
Polinsky Children’s Center ......... 38
Poway Unified School District ...... 8
Presidio Residential Capital ........ 12
Pretty Please .............................. 33
Promises2Kids ........................... 38
Psomas Engineering .................. 33
SDYS is to dedicate part of the property to be a training, demonstration and
community garden where community
members can take classes… Promises2Kids received a $30,000 grant from
the S. Mark Taper Foundation. The
grant will be used for general operating
support to help strengthen programs
and services including Mary’s House
Transitional Housing Program at the
Polinsky Children’s Center. The Guardian Scholars Program will also receive
support … An Evening of Excellence
is is scheduled for April 9 at the Parma
Payne Goodall Alumni Center at San
Diego State University. The event is
in honor of President Stephen Weber
and Susan Weber for fifteen years of
dedication and service to SDSU … Girl
Scouts San Diego-Imperial Council held
its “10 Cool Women of 2011” on March
15 at the Del Mar Country Club. Those
being honored were recognized for their
professional accomplishments, community contributions and leadership, making them role models for young girls.
Please send Kudos and Giving items to
Joyce Glazer at [email protected].
Barack Obama ............................ 39
Bill Ostrem ................................... 8
Kate Patterson............................ 26
Ron Pepper .................................. 5
Shaun Phillips ............................ 38
Mark Pohle................................. 33
Frank Quattrone ........................... 3
Steven V. Restivo ......................... 5
Ron Roberts............................... 29
Debra Rosen .............................. 29
Burckhardt Rueffer ....................... 4
Susan R. Salka ............................. 1
Jerry Sanders................... 3, 26, 29
Keith Schneider ............................ 6
Mark Schulze ............................. 10
Stephanie Seidman ...................... 3
Bill Shrader ................................ 33
Jeffrey Silber .............................. 28
Peter Skibitski ............................ 28
Keith Spicher.............................. 21
Jim Staylor................................. 10
David Strauss ............................. 33
J.P. Sutro ................................... 33
Robert Takacs ............................ 28
Jeff Turk ..................................... 33
Lisa Vieira .................................. 38
Tracey Walcott ........................... 33
Stephen Weber........................... 38
Susan Weber.............................. 38
Audrey Welch ............................... 3
Craig Whitney .............................. 6
Oprah Winfrey ............................ 10
David Zeigler .............................. 10
Q
Qatalyst Partners.......................... 3
Qualcomm Inc............................ 10
Smiths Medical .......................... 23
Soitec ......................................... 26
Soleluna Cafe ............................. 15
Souplantation ............................. 10
St. Clair Galleries........................ 33
Standard Pacific Homes ............... 8
Staylor-Made
Communications Inc. ................. 10
Summit Drywall and Painting..... 33
Sundt Companies Inc. ................ 38
Sundt Construction .................... 33
Sundt Foundation....................... 38
SunTrust Robinson
Humphrey Inc. ........................... 28
R
Rady Children’s Hospital —
San Diego .................................. 38
Rancho Bernardo Inn ................. 29
Retail Insite .................................. 5
Rex Moore Electrical and
Engineering Contractors ............ 33
Rikco International LLC.............. 21
RMJ Technologies........................ 6
Road Runner Sports Inc. ........... 33
Robeco....................................... 23
Royal Military College of Canada 15
S
S. Mark Taper Foundation .......... 38
San Diego Business
Journal ..................... 10, 23, 26, 28
San Diego Business Solutions ... 33
San Diego Chargers ................... 38
San Diego City Council............... 21
San Diego Community
College District........................... 33
San Diego County Board of
Supervisors............................ 3, 29
San Diego County Credit Union.. 38
San Diego County Health and
Human Services Agency .............. 3
San Diego County Regional
Airport Authority ........................ 29
San Diego Employer
Advisory Council ........................ 29
San Diego French-American
Chamber of Commerce ................ 4
San Diego Gas & Electric Co. ....... 3
San Diego North Chamber of
Commerce.................................. 29
San Diego State University ......... 38
San Diego Youth Services .......... 38
Save-A-Lot ................................... 5
Scott & Cronin ........................... 38
SDG&E ....................................... 38
SeaWorld ................................... 38
Sempra Energy ............................ 3
7-Eleven Inc. ................................ 5
Shentong Fallbrook CVT Co. Ltd. 21
Sierra Club ................................... 8
T
T-Mobile USA Inc. ...................... 33
T.B. Penick & Sons Inc. .............. 33
Target ........................................... 5
The UPS Store ........................... 38
The US Grant ............................. 15
Thomas Gotfredson Esq............. 33
TriWest Healthcare Alliance ........ 38
U
U.S. Air Force ............................. 28
U.S. Bureau of Labor Statistics .... 4
U.S. Green Building Council ....... 33
U.S. Marine Corps...................... 28
U.S. Navy ................................... 28
Union Bank ................................ 38
United Nations Protection Force 15
United Technologies Corp. ... 23, 28
V
Victory Pharma Inc. ................... 38
Voit Real Estate Services Inc. ..... 23
W
Wal-Mart Stores Inc. .................... 5
Wall Street Journal....................... 3
Websense Inc............................... 3
Wells Fargo ................................ 38
Wind River Media....................... 10
World Bank ................................ 39
X
XCom Global Inc. ......................... 3
Y
Yorba Linda Water District ........... 6
YouTube ..................................... 10
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COMMENTARY
Editorials, letters, columns and other opinions
The Standard Budget Process Should Be Replaced
As California
confronts years of
wrenching financial
challenges, it is time
for state legislators to
make good on their
pledge to make bold
changes to the way
COMMENTARY
our state operates.
We need to fundaNathan Fletcher
mentally change
the way the state conducts its business.
Today’s budget crisis gives us an opportunity to propose solutions that will make
state government more accountable, more
transparent and ultimately, more effective.
I am the proud co-author of Senate
Bill 14 that will put in place performance-based budgeting. Currently, the
state budget operates on the principle of
baseline budgeting. Many programs take
the previous year’s amount and factor in
an automatic increase. So what is often
discussed in public as a cut is, in fact,
simply a reduction in the rate of growth
of a program. This not only confuses
the public, but it also shifts the budget
debate. Instead of focusing on whether a
program is working efficiently or is even
needed, the entire discussion becomes
about the size of the increase.
The baseline model does not facilitate
discussion or agreement on priorities.
Making Informed Decisions
The budget process needs to be about
goals and desired results. Under the baseline model, state officials do not have the
necessary information to determine which
programs are really working. Baseline
budgeting does not provide data to help
policymakers exercise needed oversight
on the cost or effectiveness of public
programs, when we have more money to
invest or when we must make cuts.
To improve budget accountability, the
governor and state Legislature should
adopt clear and compelling goals for
each of California’s agencies. Citizens
and policymakers should understand
specifically what the state is trying to
accomplish in education and work force
development, health and human services,
public safety, resource management
and environmental protection as well as
other public programs.
We should then be able to see how
much we are paying to reach those goals.
The governor and Legislature should define achievable targets that allow members
of the budget committees and the public
to evaluate the progress being made.
The critical first step toward reforming
our budget system is to implement performance-based budgeting. This action
would improve accountability and put
California on the leading edge of budget
reform.
SB 14 establishes a performance-based
budget process for California that would
be phased in completely for all departments and programs by the 2014-15
fiscal year.
Practical Considerations
The bill requires that the government
makes its budget decisions in the same
way businesses do — through a performance-based model that includes:
1. The mission and goals of the
agency;
2. The activities and programs focused
on achieving those goals;
3. Performance metrics that reflect de-
sired outcomes for existing and proposed
activities and a targeted performance
level for the following year;
4. Prior-year’s performance data and
an explanation of any deviation from
previous goals; and
5. Proposed statutory changes, including creation of incentives or elimination
of disincentives, which could improve
outcomes or hold down costs.
Just as businesses do, state program
goals must be supported by results — or
performance measures — that allow
public managers to report their progress
and propose future targets. Performancebased budgeting will allow us to identify
and then work to lower the cost of labor
for each area of state government.
We know that performance-based
budgeting is a successful business model,
so why would it not be equally effective
for government?
This issue isn’t a partisan one. I am
proud to partner with my colleagues
across the aisle in pushing for a common-sense change that is long overdue.
We know it won’t be easy to tackle
entrenched bureaucracies and counter
the argument of “that’s the way it has always been done.” However, tough times
require new ways of thinking.
Instead of letting our financial challenges erode California’s greatness, we
can use the state’s budget crisis to focus
our efforts on doing the best job we can
with our limited resources. The time for
real change and a fundamental restructuring of the way our state operates
is now. This opportunity must not be
squandered.
Nathan Fletcher represents California’s
75th Assembly District.
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Opportunities to Export to Singapore Accelerating
Sales Administrator/Receptionist
Kathi McArthur [email protected] • 858-634-4631
Events Coordinator/Supplements Editor
In January 2010,
President Obama
announced the
National Export
Initiative, or NEI,
which aims to
double U.S. exports
by 2015 while supporting millions of
COMMENTARY
new American jobs.
David Adelman
The NEI marks the
first time the United States implemented
a governmentwide export-promotion
strategy with focused attention from the
president and his Cabinet.
As a dynamic Asian market and
gateway to all of East Asia, Singapore is
playing a vital role in fueling demand for
U.S. goods and services, and I proudly
support this development. We’ve already
seen good progress as overall U.S. exports were up nearly 17 percent in 2010,
and our exports to Singapore are up an
even more impressive 30.5 percent.
The NEI focuses on five key areas:
improving trade advocacy and export
promotion efforts; increasing access to
credit, especially for small and midsize
businesses; removing barriers to the
sale of U.S. goods and services abroad;
enforcing trade rules; and pursuing policies at the global level to promote strong,
sustainable and balanced growth.
Last year, Golden State companies
shipped $4 billion worth of products
to Singapore, and the state’s exports to
this Asian market were up 25 percent in
2010 compared with the previous year.
Singapore, with a population of just 5
million, ranks as the 10th largest U.S.
export market.
Driven by its role as a regional highend manufacturing center and trading
gateway, Singapore has bounced back
strongly from the worldwide economic
downturn with 14.5 percent growth in
2010, the second highest growth rate in
the world last year. American exporters
should also consider what Singapore
has to offer: A first-world country with
all the amenities; the second-highest per capita gross domestic product
(more than $42,000) in Asia behind only
Japan; strong intellectual property rights
protection; and a country where English
is spoken as a first language. In fact, the
World Bank has consistently ranked
Singapore as the easiest country in the
world in which to do business, thanks
in large part to its transparent business
environment.
Environment Conducive to Business
Because of opportunities and its
welcoming environment, more than
1,500 American companies — including
many from California — have operations
in Singapore, focusing on the regional
market in sectors ranging from environmental and information technologies to
biomedical, cosmetics, aviation, oil and
gas, education and logistics.
Our trading relationship continues to
be enhanced by the U.S.-Singapore Free
Trade Agreement. There are virtually no
barriers to the entry of U.S. goods to the
Singapore market. Since the agreement
went into effect in 2004, total merchandise trade between our two countries has
grown by 47 percent and U.S. exports by
76 percent (to $29.1) billion last year.
Only a small fraction of all U.S.
businesses export, and of those that
do, 58 percent sell to only one market.
As such, Singapore not only represents
an important market, but it also holds
great potential for U.S. companies as a
regional hub for expanding their sales
into Southeast Asia and beyond to other
countries.
I encourage U.S. companies to take
a close look at what Singapore’s market has to offer. To get started, visit the
U.S. Commercial Service at buyusa.
gov/SanDiego and our U.S. Embassy at
buyusa.gov/Singapore.
David Adelman is U.S. ambassador
to Singapore and conducted a business
outreach tour to Houston, San Diego, Los
Angeles, San Francisco and Seattle last
fall and another to the southeast United
States this winter.
Carole Ravago [email protected] • 858-634-4634
Events Specialist
April West [email protected] • 858-277-6695
ART & PRODUCTION DEPARTMENT
Director of Art & Production
Michael S. Domine [email protected] • 858-634-4628
Design Editor/Graphic Artist
Darlene Alilain-Horn [email protected] • 858-277-1516
Graphic Artist
Rick Pearce [email protected] • 858-634-4630
CIRCULATION
Director of Circulation & Marketing
Linda Olander [email protected] • 858-277-2914
Director of Circulation Sales
Lawanda Ashworth [email protected] • 858-277-9734
Circulation & Marketing Associate
Casimira Lavala-Martinez [email protected] • 858-634-4629
Circulation Assistant/Receptionist
Shannon Snyder [email protected] • 858-277-6391
ADMINISTRATION
Controller
Mark J. Misiano [email protected] • 858-277-6778
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San Diego Business Journal digital edition provides links to navigate through pages and articles easily whether you are on your
mobile device such as iPad and computer. With a the touch of your fingertips on the headlines, the digital edition will directly link
you to the website where the article is placed and can be forwarded through email or copied and pasted on documents of choice.
1
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2
page jumps
3
Advertising link to website
4
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Computer
Click or touch the headline for any story to link to the Web edition of the story.
Subscribers can email any story from the sdbj.com Web site.
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Computer
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To read Digital Edition on your iPad, you must use iBook app that is a standard app for iPads.
​
1. Click on the below listed URL: www.sdbj.com/digital-editions/
2. Click on the edition you wish to download (the editions for each paper are represented by an icon which appears on the
Web page you access with the browser).
3. Wait as the selected edition is downloaded into your browser. Download progress is marked by a blue thermometer
indicator in the URL bar of the browser.
4. The downloaded edition will appear in your browser
5. Move the downloaded edition into the iBooks digital reader (iBooks is a standard app delivered on all iPads. The app is
available free on in the Apple app store should you need to download a copy of the app) by tapping in the center of the
page until you see the "open in" button appear in the upper right-hand corner of the page.
6. Tap on the "open in" button. A list of apps will appear. Select iBooks. After a delay of a few moments, the digital
edition will appear on a bookshelf in the iBooks app.
7. Tap on the image of the digital edition shown on the bookshelf and the edition will open in iBooks.
8. Use the tools at the top of each page of the digital edition in combination with the built in tools in iBooks to read and
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9. Enjoy reading your weekly digital edition of the San Diego Business Journal
10. Please give us feedback by sending me an email at: [email protected]
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San Diego Business Journal digital edition provides links to navigate through pages and articles easily whether you are on your mobile
device such as iPad and computer. With a the touch of your fingertips on the headlines, the digital edition will directly link you to the
website where the article is placed and can be forwarded through email or copied and pasted on documents of choice.
sdbj.com
SAN DIEGO BUSINESS JOURNAL
THE
Volume 32, Number 5
Innovation
COMMUNITY
OF
B U S I N E S S TM
January 31-February 6, 2011
$2.00
HEALTHY IMPACT
STAFFING: Health Care Reform Likely
To Create Growth Opportunities for Firms
O#Z45&7&4*/07*$
Venkat Shastri serves
as president and CEO
of PCN Technology.
Page 4
Retail
Health care reform may be a permanent fix to provide every
American with basic medical services, but look to temporary
staffing firms to do a lot of the heavy — and challenging — lifting on the patient care recruitment front.
Landmark legislation signed into law by President
Obama promises to bring far-reaching change to the
nation’s health care system.
While many of the law’s provisions don’t take effect
until 2014, access to health care provided under this bill
will greatly increase the need for clinical professionals.
At the same time, a large number are already leaving the
AMN page 27
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UFNQPSBSZIFBMUIDBSFTUBGàOHDPNQBOJFTNJHIUCFOFàUGSPN
UIFPWFSIBVMPGUIFOBUJPOTIFBMUIDBSFTZTUFN
Campaign Promotes Region as Tech Center
Debra Jensen is chief
information officer
for Charlotte Russe,
which has more than
10,000 employees.
Page 33
WORK FORCE: Local Offices
Look to Fill 6,000 Job Openings in
Software, Information Technology
O#Z.*,&"--&/
The List:
Commercial Real
Estate Brokerages
Page 16
1
Responding to a projected dearth of local
engineering talent to fill the growing number
of jobs created by San Diego’s high-tech companies, two organizations are joining with the
private sector to launch a recruiting campaign
to attract such workers from other areas of
the state.
In March, the San Diego Software Industry
Council and San Diego Regional Economic Development Corp. plan to roll out the campaign
promoting San Diego as a tech center in Los
Angeles and Orange counties.
“There are many people outside this region
who aren’t terribly aware of the tremendous job
opportunities we have here,
so we have to do a better
job of promoting that idea,”
said Bob Slapin, executive
director of the Software
Industry Council.
Slapin said the goal is
to publicize that local tech
#PC4MBQJO
firms have about 6,000 job
openings in the software
(SPXJOH4PGUXBSF and information technol$PNQBOZ(FUT ogy fields.
/FX/BNF
Lauree Sahba, chief operating officer at the EDC,
PAGE 3
Tech page 27
Hoteliers Exuberant About Lodging Prospects
Investment
headlines:
Touching headlines
leads you directly
to Summit.
the sdbj.com article.
HOSPITALITY:
Optimism
More than 2,000 attended the conference,
Tempered With Skepticism
On the Employment Front
O#Z-06)*34)
49241 83136
Continued challenges in financing new properties, combined with a gradually improving
economy, should bode well for current hotel
operators in the coming year, industry leaders
predicted at an international hospitality conference in San Diego.
“There seems to be a very broad recovery
under way,” said Arne Sorenson, president and
chief operating officer of Marriott International
Inc., during a session at the Americas Lodging
among the industry’s largest annual gatherings,
Jan. 24-26 at the Hilton San Diego Bayfront
Hotel. The event draws a crowd that includes
representatives of global firms in the realm of
hospitality and finance.
At a panel discussion featuring leaders from
some of the largest chain hotel companies, the
executives predicted a continued slow rebound
in room rates during 2011, as business travel
increases while cost-conscious consumers shop
around for the best deals on the Web.
David Kong, president and chief executive
officer of Best Western International Inc., said
gains in the stock markets, which have generally
Lodging page 26
Pentagon Cutting
Exquisite Programs
DEFENSE: Money Going to
Projects Deemed More Worthy
O#Z#3"%(3"7&4
With the U.S. Department of Defense
keeping a closer eye on spending, the defense
industry’s main customer has less tolerance for
the “exquisite” program.
That was one of the messages that Robert O.
Work, undersecretary of the Navy, delivered
Jan. 26 at the San Diego Convention Center
during the West 2011 military conference.
The Pentagon is cutting programs that Work
calls exquisite — meaning
programs that are highly
capable but very expensive
— and shifting money to
programs it decides are
more worthy, Work said
in separate appearances
3PCFSU08PSL
before a luncheon audience and before a gathering of defense industry
reporters.
This comes as Pentagon leaders increasingly
view the federal budget deficit as a risk to national security.
Work limited his remarks to program cuts
that had previously been announced. The
undersecretary told the defense business community to wait for President Obama to release
his budget, on Feb. 15 or thereabouts, to get a
better idea of the Pentagon’s spending plans.
He listed the upgraded Presidential Helicopter program as one of the exquisite programs
Military page 26
05
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New Challenge Firm Asserts Edgy Image With New EdgeWave Name
TECHNOLOGY:Refreshed EDGEWAVE
Is on the Plate
Moniker Part of 2-Year
Of Media Maven Reinvention Process
CEO:-PV3ZBO
Revenue: NJMMJPOGPSàSTUOJOF
NPOUITNJMMJPOGPSUIFMJLFQFSJPEPG
2
Well, when we
last checked in with
new media guru Ron
James — the genius
behind San Diego
Magazine’s pioneering Web site and a
former key player
at signonsandiego.
SDBJ INSIDER
com and the now
Tom York
defunct San Diego
News Network — he was heading off to
retirement in the Wine Country to write
about his favorite wines and really good
food. Well, he’s decided to stay a little
closer to home. He launched his newest brainchild, Wine & Dine San Diego
Magazine, on Jan. 24, and has assembled
a first-class team of food writers to turn
out reviews and profiles. The site will also
provide one-stop browsing for deals and
discounts at area restaurants. Former
L.A. Times restaurant reviewer David
Nelson serves as associate publisher ...
After a year and a half of utter silence,
the dynamic radio duo of Jeff and Jer
(Jeff Detrow and Jerry Cesak) returned
to the airwaves Jan. 24 during the morning drive time on local station KyXy/96.5.
Thanks to Insider correspondent and
publicist Jan Rieger for the reminder
about their return ... Former East County
Chamber of Commerce CEO Mike
Cully’s attorney was threatening to file a
breach of contract lawsuit against Cully’s
former employer the week of Jan. 24. He
is seeking $12,000 he says he’s owed for
his sudden termination Sept. 23. Cully,
currently an M.B.A. student, is a former
television journalist who successfully
served as the head of the Visalia Chamber of Commerce. No comments from
East County chamber executives about
the dispute ... The Thomas Jefferson
School of Law, which recently started
classes in its eight-story urban campus
in East Village, said it has assumed the
master lease of Entrada, a 172-unit
residential complex located at Island and
11th avenues a block away. The lease will
enable the law school to recruit nationally
and provide housing, and then move up
the food chain of high-profile law schools
... Happy birthdays! San Diego-based
financial services firm Rosner Brown
Touchstone & Keller celebrates its 30th
year anniversary in January. Krispin
Rosner started the firm three decades
ago, and now includes Kevin Brown,
Dan Touchstone, Lorrie Keller and Scott
Trendel as partners ... United Way is
honoring its 90th birthday this year with
an unusual photo exhibit in the lobby of
NBC Plaza on Broadway in downtown
San Diego. The exhibit, “Home Again,”
focuses on the stories of formerly homeless who have found new homes and new
lives, thanks in large part to the efforts of
United Way. For details, browse on over
to uwsd.org ... Finally. What’s new on
the horizon? Balboa Park’s Museum of
Man opens its latest exhibit, “Race: Are
We So Different?,” on Feb. 12. The show
explores the everyday experience of living
with race — the conceptions and misconceptions about race in society — and the
findings of contemporary science. Details
at museumofman.org. Till next week!
Tom York pens the SDBJ Insider, and is
always on the lookout for interesting bits
and tidbits. Reach him at [email protected].
page jumps:
Net losses:NJMMJPOGPSàSTUOJOF
NPOUITGPSUIFMJLFQFSJPEPG
®Ê#Z.*,&"--&/
Reinvention is a wonderful thing, and
when companies do it, they sometimes
change their names as well.
Hence, what was once called St. Bernard
Software Inc. was rebranded this month
as EdgeWave. Yet, why would a business
abandon the moniker that elicits images
of the stalwart canine saving stranded
climbers?
“This company has completely reinvented itself in the last couple years and
we thought that it was appropriate to give
it a new name,” says Chief Executive Of-
No. of local employees: Year founded:
Stock symbol and exchange: 4#480#
POUIF05$#VMMFUJO#PBSE
Company description: %FTJHOFSBOENBLFS
PGTFDVSFDPOUFOUNBOBHFNFOUTPGUXBSFGPS
NFEJVNBOEMBSHFDPNQBOJFT
ficer Lou Ryan.
The name is meant to suggest a company operating on the edge of technology,
with solutions that help customers catch a
wave propelling them forward, he said.
In simple terms, EdgeWave’s secure content management software products protect data at medium to large businesses.
“We help organizations protect their employees and their digital assets from harm
with all the bad things
that can happen to
you when you’re out
in cyberspace with a
Web browser … or exchanging e-mail with
somebody outside the
#SJBO/VHFOU
organization,” said
Brian Nugent, EdgeWave’s chief operating officer.
Boost in Customers, Employees
Now with more than 8,000 customers,
EdgeWave page 30
Cadence Makes Big Addition to Pain-Relief Arsenal
HEALTH CARE:Firm’s
Injectable Acetaminophen
Aids Postoperative Patients
®Ê#Z45&7&4*/07*$
Befitting the company’s name, San
Diego-based Cadence Pharmaceuticals
Inc.’s sales staffers are marching to appointments to get a share of the pain-relief
business at the nation’s hospitals.
The company’s distribution centers are
fully stocked and accepting orders for
Ofirmev, the injectable therapeutic now
being marketed by Cadence.
‘Our therapeutic is addressing incisional pain
following surgery. When combined
with a stronger drug, it allows for
much better pain relief.’
— Ted Schroeder
Cadence Pharmaceuticals founder, president and CEO
After an expensive seven-year process to
bring the drug to market, the company’s
top executive said Cadence is looking to
meet a huge unmet need at the nation’s
hospitals with its intravenous pain reliever
Qualcomm’s
First Quarter
Tops Forecasts
Qualcomm Inc. beat Wall Street analysts’ expectations both in revenue and
profit growth for its fiscal 2011 first quarter
results released Jan. 26.
For its first quarter ended Dec. 26, the
San Diego-based designer and maker of
chips used in wireless devices and base stations reported $3.35 billion in revenue, up
25 percent over the like quarter of the 2010
fiscal year. The number was above the $3.2
billion average forecast by stock analysts.
Net income for the first quarter was $1.17
billion, up 39 percent from the prior fiscal
year’s first quarter. On a diluted share basis,
the profit was 71 cents, compared with 50
cents per share in the 2010 first quarter.
“It was just an all-around great quarter,”
said Bill Kreher, an analyst with Edward
Jones, quoted in an Associated Press report.
“They are really in the sweet spot in the shift
toward smart phones and tablets.”
Shares of Qualcomm, traded on Nasdaq under QCOM, soared by about $3 in
after-hours trading to just below $55 Jan.
26, above the company’s previous 52-week
high of $53.10.
Qualcomm also revised upward its
guidance for the second quarter and the
rest of the fiscal year, with revenue next
quarter expected to be $3.45 billion to
$3.75 billion.
For the full year, the company forecasts
revenue of $13.6 billion to $14.2 billion.
for patients who are unable to swallow
pain pills.
Helping fund the company’s various
efforts was a November 2010 financing
Cadence page 30
ARE YOU IN JEOPARDY OF LOSING
YOUR PROPERTY TO THE BANK?
W
Touch jump tags leads you to and from the jump
page
e faced our own challenging situations in commercial real estate and development business
‡.JLF"MMFO
during these past several years. Fortunately, due to decades of experience, we knew how
to work with various banks and to restructure and settle all our debts successfully! Since then,
we have helped many banks and clients successfully reach suitable restructuring plans!
At NO COST TO YOU, we will analyze your situation and determine if we can be of substantial
benefit to you! If so, on a contingency basis, this is what we will do for you:
• Analyze and update your financial statement and balance sheet
• Take over all your negotiations with the bank subject to your ultimate agreement
• Use our proven expertise to achieve an acceptable solution for you and your lender
• Avoid foreclosure/bankruptcy
• Avoid further damage to your personal and
financial life
With a proven track record of restructuring
more than $100 million of debt, we would like
to help our fellow citizens in need of guidance
and assistance during these difficult times,
with debts of $5 million or more.
Ben Badiee
Badiee Development Inc.
4747 Viewridge Ave., Suite 108
San Diego, CA 92123
858-337-7323
Moniker Part of 2-Year
Reinvention Process
tect data at medium to large businesses.
“We help organizations protect their employees and their digiNet losses:NJMMJPOGPSàSTUOJOF
tal assets from harm
®Ê#Z.*,&"--&/
Well,
when we
Thumbnails SDBJ User GuideNPOUITGPSUIFMJLFQFSJPEPG
Front Page Table of Content Zoom
with
the badOut
thingsNext Page
Previous Page 2-Page
Spread
In all Zoom
1-Page View
last checked in with
that can happen to
Reinvention is a wonderful thing, and No. of local employees: new media guru Ron when companies do it, they sometimes Year founded:
you when you’re out
James — the genius
in cyberspace with a
change their names as well.
Stock symbol and exchange: 4#480#
behind San Diego
Web browser … or exHence, what was once called St. Bernard POUIF05$#VMMFUJO#PBSE
Magazine’s pioneerSoftware Inc. was rebranded this month Company description: %FTJHOFSBOENBLFS changing e-mail with
ing Web site and a
somebody outside the
#SJBO/VHFOU
as EdgeWave. Yet, why would a business PGTFDVSFDPOUFOUNBOBHFNFOUTPGUXBSFGPS
former key player
organization,” said
abandon the moniker that elicits images NFEJVNBOEMBSHFDPNQBOJFT
at signonsandiego.
SDBJ INSIDER
Brian Nugent, EdgeWave’s chief operatof the stalwart canine saving stranded
com and the now
ing officer.
Tom York
ficer Lou Ryan.
climbers?
defunct San Diego
The name is meant to suggest a com“This company has completely reinNews Network — he was heading off to
vented itself in the last couple years and pany operating on the edge of technology, Boost in Customers, Employees
retirement in the Wine Country to write
Now with more than 8,000 customers,
we thought that it was appropriate to give with solutions that help customers catch a
about his favorite wines and really good
EdgeWave page 30
it a new name,” says Chief Executive Of- wave propelling them forward, he said.
food. Well, he’s decided to stay a little
closer to home. He launched his newest brainchild, Wine & Dine San Diego
Magazine, on Jan. 24, and has assembled
a first-class team of food writers to turn
out reviews and profiles. The site will also
provide one-stop browsing for deals and
‘Our therapeutic is addressing incisional pain
discounts at area restaurants. Former
L.A. Times restaurant reviewer David
following surgery. When combined
Nelson serves as associate publisher ...
with a stronger drug, it allows for
After a year and a half of utter silence,
the dynamic radio duo of Jeff and Jer
®Ê#Z45&7&4*/07*$
much better pain relief.’
(Jeff Detrow and Jerry Cesak) returned
Befitting the company’s name, San
— Ted Schroeder
to the airwaves Jan. 24 during the mornCadence Pharmaceuticals founder, president and CEO
ing drive time on local station KyXy/96.5. Diego-based Cadence Pharmaceuticals
Inc.’s sales staffers are marching to apThanks to Insider correspondent and
pointments to get a share of the pain-relief
publicist Jan Rieger for the reminder
After an expensive seven-year process to for patients who are unable to swallow
about their return ... Former East County business at the nation’s hospitals.
The company’s distribution centers are bring the drug to market, the company’s pain pills.
Chamber of Commerce CEO Mike
top executive said Cadence is looking to
Helping fund the company’s various
fully
stocked
and
accepting
orders
for
Cully’s attorney was threatening to file a
meet a huge unmet need at the nation’s efforts was a November 2010 financing
breach of contract lawsuit against Cully’s Ofirmev, the injectable therapeutic now
hospitals with its intravenous pain reliever
Cadence page 30
being marketed by Cadence.
former employer the week of Jan. 24. He
is seeking $12,000 he says he’s owed for
his sudden termination Sept. 23. Cully,
currently an M.B.A. student, is a former
television journalist who successfully
served as the head of the Visalia Chamber of Commerce. No comments from
East County chamber executives about
the dispute ... The Thomas Jefferson
School of Law, which recently started
classes in its eight-story urban campus
in East Village, said it has assumed the
master lease of Entrada, a 172-unit
Qualcomm Inc. beat Wall Street anaresidential complex located at Island and
lysts’ expectations both in revenue and
11th avenues a block away. The lease will
profit growth for its fiscal 2011 first quarter
enable the law school to recruit nationally results released Jan. 26.
and provide housing, and then move up
For its first quarter ended Dec. 26, the
the food chain of high-profile law schools San Diego-based designer and maker of
... Happy birthdays! San Diego-based
chips used in wireless devices and base stafinancial services firm Rosner Brown
tions reported $3.35 billion in revenue, up
Touchstone & Keller celebrates its 30th
25 percent over the like quarter of the 2010
year anniversary in January. Krispin
fiscal year. The number was above the $3.2
Rosner started the firm three decades
billion average forecast by stock analysts.
ago, and now includes Kevin Brown,
Net income for the first quarter was $1.17
e faced our own challenging situations in commercial real estate and development business
Dan Touchstone, Lorrie Keller and Scott
billion, up 39 percent from the prior fiscal
during these past several years. Fortunately, due to decades of experience, we knew how
Trendel as partners ... United Way is
year’s first quarter. On a diluted share basis,
to work with various banks and to restructure and settle all our debts successfully! Since then,
honoring its 90th birthday this year with
the profit was 71 cents, compared with 50
we have helped many banks and clients successfully reach suitable restructuring plans!
an unusual photo exhibit in the lobby of
cents per share in the 2010 first quarter.
NBC Plaza on Broadway in downtown
“It was just an all-around great quarter,”
At NO COST TO YOU, we will analyze your situation and determine if we can be of substantial
San Diego. The exhibit, “Home Again,”
said Bill Kreher, an analyst with Edward
benefit to you! If so, on a contingency basis, this is what we will do for you:
focuses on the stories of formerly homeJones, quoted in an Associated Press report.
less who have found new homes and new
“They are really in the sweet spot in the shift
• Analyze and update your financial statement and balance sheet
lives, thanks in large part to the efforts of
toward smart phones and tablets.”
• Take over all your negotiations with the bank subject to your ultimate agreement
United Way. For details, browse on over
Shares of Qualcomm, traded on Nas• Use our proven expertise to achieve an acceptable solution for you and your lender
to uwsd.org ... Finally. What’s new on
daq under QCOM, soared by about $3 in
the horizon? Balboa Park’s Museum of
after-hours trading to just below $55 Jan.
• Avoid foreclosure/bankruptcy
Man opens its latest exhibit, “Race: Are
26, above the company’s previous 52-week
• Avoid further damage to your personal and
We So Different?,” on Feb. 12. The show
high of $53.10.
financial life
explores the everyday experience of living
Qualcomm also revised upward its
Ben Badiee
with race — the conceptions and miscon- guidance for the second quarter and the
Badiee Development Inc.
With a proven track record of restructuring
ceptions about race in society — and the
rest of the fiscal year, with revenue next
4747 Viewridge Ave., Suite 108
more than $100 million of debt, we would like
findings of contemporary science. Details quarter expected to be $3.45 billion to
San Diego, CA 92123
to help our fellow citizens in need of guidance
at museumofman.org. Till next week!
$3.75 billion.
858-337-7323
and assistance during these difficult times,
Tom York pens the SDBJ Insider, and is
For the full year, the company forecasts
with debts of $5 million or more.
always on the lookout for interesting bits
revenue of $13.6 billion to $14.2 billion.
‡.JLF"MMFO
and tidbits. Reach him at [email protected].
Of Media Maven
Revenue: NJMMJPOGPSàSTUOJOF
NPOUITNJMMJPOGPSUIFMJLFQFSJPEPG
Digital edition users guide | Advertising links
San Diego Business Journal digital edition provides links to navigate through pages and articles easily whether you are on your
mobile device such as iPad and computer. With a the touch of your fingertips on the headlines, the digital edition will directly link
you to the website where the article is placed and can be forwarded through email or copied and pasted on documents of choice.
Cadence Makes Big Addition to Pain-Relief Arsenal
HEALTH CARE:Firm’s
Injectable Acetaminophen
Aids Postoperative Patients
Qualcomm’s
First Quarter
Tops Forecasts
ARE YOU IN JEOPARDY OF LOSING
YOUR PROPERTY TO THE BANK?
W
3
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San Diego Business Journal digital edition provides links to navigate through pages and articles easily whether you are on your mobile
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1BHF
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www.sdbj.com
+BOVBSZ
JANUARY 31-FEBRUARY 6, 2011 VOLUME 32, NUMBER 5
Business
is Green!
EXPO
1IPUPDPVSUFTZPG1SVEFOUJBM$BMJGPSOJB3FBMUZ
Wednesday, March 16, 2011
2 - 6 p.m.
Windmill Banquet and Catering
1BHF .PUIFSEBVHIUFS TBMFT UFBN .BYJOF (FMMFOT MFGU BOE .BSUJ (FMMFOT PG 1SVEFOUJBM
$BMJGPSOJB3FBMUZBSFCFJOHSFDPHOJ[FEGPSUIFJSPVUTUBOEJOHQFSGPSNBODF
ON THE COVER
DEFENSE — Pentagon cutting exquisite programs.
STAFFING — Health care reform likely to create growth opportunities for firms.
HOSPITALITY — Hoteliers exuberant about
lodging prospects at investment summit.
WORK FORCE — Campaign to promote region
as a tech center.
890 Palomar Airport Road
Calrsbad, CA 92008
BIOTECHNOLOGY
For more information
on how to become
a vendor call:
760.931.8400 or visit
www.carlsbad.org
COLUMN — Regional life sciences group thinks
globally, as reported in the Biotech column... 11
COMMENTARY
DEVELOPMENT — Before cutting redevelopment, look at the property tax laws .............. 39
ENERGY
A Global Tradition Making History in La Jolla
were hours at Harry’s
when it filled with the
people that you knew...”
4
Across the River and Into the Trees
Table of content:
Hours
Mon-Fri: 11am-10pm
Sat: 5pm-10pm
‘Virtually all the companies I’m
running into have job
openings on the technical side.
This region needs a highly
skilled work force, and right
now we’re not producing
enough of them.’
— Kevin Carroll of TechAmerica, a high-tech
industry trade group. To read the story,
please turn to Page 1.
SPECIAL REPORT — Executive Profile:
Jonathan Y. Freeman of Cassidy Turley ...... 18
Q&A — IT Executive Profile Debra Jensen of
Charlotte Russe ............................................ 33
ENVIRONMENT — Port program promotes
green practices on waterfront ......................... 8
REAL ESTATE
FEATURES
SPECIAL REPORT — Brokers share best strategies for locating suitable space; class A office
deals are plentiful .................Starts on page 13
COLUMN — FBI getting new campus, as reported
in the Commercial Real Estate column ............15
TRANSACTIONS — Top Multifamily Sales .... 28
ROUNDUP — Projects, developments and
other activities around San Diego County, as
reported in the Real Estate Roundup ........... 29
COLUMN — SDBJ Insider ............................... 3
REPORTING — News in Brief ........................ 12
ROUNDUP — Regional Report ...................... 12
COLUMN — Cities protect resources, as reported
in the Business in the North County column ...29
COLUMN — Gift helps foster kids, as reported in
the Kudos/Giving column...............................38
HEALTH CARE
— Ernest Hemingway,
QUOTE OF THE WEEK
PHARMACEUTICALS — Cadence makes big addition to pain-relief arsenal ............................ 3
WIRELESS — Connect forum tackles issues of
advancing wireless health care ........................ 6
PHARMACEUTICALS — Amylin plans for future
as it rebounds from recent FDA setback ........ 7
SUPPLEMENT
OFFICE EQUIPMENT — Office furniture and
office machines ..........................................A-21
Touch table of content teaser will jump directly to the page TECHNOLOGY
of the story.
Happy Hour
Mon-Fri: 3pm-7pm
Tapas
Mon-Fri: 4pm-CLOSE
4370 La Jolla Village Dr. Suite 150 | 858.373.1252 | www.harrysbarandamericangrill.com
Every Saturday night enjoy food and wine specials
Ernest Hemingway loved Harry’s and so will you!
Catering & Private Rooms Available
INNOVATION
TECHNOLOGY — Company creates an ‘all-terrain vehicle’ of communication ...................... 4
INVESTMENTS & FINANCE
COLUMN — Credit union finds strength in
numbers, as reported in the Finance column 11
TRADING — San Diego Stock Chart ............. 31
MARKETING — Firm asserts edgy image ........ 3
EARNINGS — Qualcomm’s revenue rises......... 3
WIRELESS — Verve Wireless names CEO .... 10
THE LISTS
REAL ESTATE — Commercial Real Estate
Brokerages .........................................................16
TRANSPORTATION
TECHNOLOGY — Cubic collects $220M deal ... 8
PEOPLE
WORK FORCE
ECONOMY — SDG&E chief executive appointed co-chair of leadership council ......... 10
RECOGNITION — Treating employees well helps
contractors make a fortune ............................ 5
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permission, of editorial or graphic content in any manner is prohibited.
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fax: (858) 277-2149. Circulation fax: (858) 277-6398. Cost is $99.
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San Diego Business Journal digital edition provides links to navigate through pages and articles easily whether you are on your mobile
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