BRUNO BARRETO DE GÓES March 2015 Ph.D. Candidate in

BRUNO BARRETO DE GÓES
March 2015
Ph.D. Candidate in Strategic Management & International Business
The Fox School of Business, Temple University
Philadelphia, Pennsylvania, USA
Phone: (267) 275-3189 (cell)
E-mail: [email protected]
Skype: brunodegoes
EDUCATION
Degrees:
Ph.D. Candidate (ABD) Bus. Admin., Fox School of Business, Temple Univ., Philadelphia PA, U.S.A. (Fall 2009 - Spring 2015 Exp.)
• Specializations: Strategic Management and International Business.
• Dissertation Title: Sustainable Supply Chain Management and Competitive Advantage: Theoretical and Empirical Perspectives.
• Dissertation proposal defended in September, 2014.
• Dissertation Committee:
Prof. Masaaki Kotabe Ph.D., Temple University, (Chair).
Prof. J. Jay Choi Ph.D., Temple University.
Prof. Sheryl Winston Smith Ph.D., Temple University.
Prof. Ronaldo Parente Ph.D., Florida International University (External Member).
M.Sc. in Business Administration, COPPEAD Graduate School of Business - UFRJ, Rio de Janeiro, Brazil
• Specializations: Marketing and International Business.
• Dissertation Title: “International Expansion to China: Case Study of a Brazilian Firm”.
Bachelor of Arts (Cum Laude), St. John's University, Collegeville, MN, U.S.A.
• Major in Philosophy.
• Minor in French.
(2003 - 2005)
(Fall 1995 - Fall 1999)
Academic Exchange Programs:
Erasmus University, Rotterdam School of Management, Rotterdam, The Netherlands.
• Exchange M.Sc. Student.
(Fall 2004)
WHU Koblenz, Otto Beisheim Graduate School of Management, Vallendar, Germany.
• The Changing Environment for International Business in Europe.
(Spring 2004)
College International de Cannes, Cannes, France.
• Diplôme de Langue Française de l'Alliance Française de Paris; Diplome d'Etudes en Langue Française ler Degrè.
• Intern, Service de Communication de la Mairie de Cannes, France, 1996.
(Fall 1996)
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PUBLICATIONS
Refereed Articles (In Press):
1. de Góes, B. B., da Rocha, A. “International expansion of Marcopolo (A): Adventures in China” , Journal of Business Research,
Available online 12 October 2014, ISSN 0148-2963, http://dx.doi.org/10.1016/j.jbusres.2014.09.031. (http://
www.sciencedirect.com/science/article/pii/S0148296314003142) (JBR Impact Factor = 1.306)
2. da Rocha, A., Arkader, R., de Góes, B. B. “International expansion of Marcopolo (B): Manufacturing in ‘the other side of the
world’ ”, Journal of Business Research, Available online 12 October 2014, ISSN 0148-2963, http://dx.doi.org/10.1016/
j.jbusres.2014.09.032. (http://www.sciencedirect.com/science/article/pii/S0148296314003154) (JBR Impact Factor =
1.306)
Non-Refereed Articles
3. de Góes, B. B. "A expansão internacional para a China: estudo de caso de uma empresa brasileira." M.Sc. diss., Universidade
Federal do Rio de Janeiro, 2005.
Conference Presentations and Proceedings:
4. de Góes, B. B. da Rocha, A. “International expansion of Marcopolo (A): Adventures in China”, The Business Association of
Latin American Studies (BALAS), Lima, Peru, March 2013.
5. da Rocha, A., Arkader, R., de Góes, B. B. “International expansion of Marcopolo (B): Manufacturing in ‘the other side of the
world’ ”, The Business Association of Latin American Studies (BALAS), Lima, Peru, March 2013.
6. de Góes, B. B. Masullo, D. “Voluntary Environmental Reporting and the Reduction of Moral Hazard - Impacts on Firm
Performance in Brazil” (Extended Abstract), SMS Special Conference in Brazil, Rio de Janeiro, Brazil, March 2011.
7. de Góes, B. B., da Rocha, A. “Learning and Strategic International Expansion to Psychically Distant Markets: A Case Study of a
Brazilian Firm.”, Academy of International Business (AIB) Annual Conference, San Diego, CA, U.S.A., June 2009.
8. de Góes, B. B., da Rocha, A., Arkader, R., “Entering BRIC Markets: A Case Study” (Extended Abstract), Consortium for
International Marketing Research (CIMAR), Rio de Janeiro, Brazil, June 2008.
9. de Góes, B. B., da Rocha, A. “The Geostrategic Logic of Business Expansion: Case Study of a Brazilian Firm” (Extended
Abstract), III Encontro de Estudos em Estratégia (3E’s), ANPAD, São Paulo, Brazil, May 2007.
10.de Góes, B. B., “International Expansion to China: The Marcopolo Case”, V Workshop on Business Internationalization,
COPPEAD, Rio de Janeiro, Brazil, October 2005.
Works in Progress:
11.de Góes, B. B., Kotabe, M. “Sustainable Supply Chain Management: A Multi-Theoretical Approach”
12.de Góes, B. B., Kotabe, M. “Sustainable Supply Chain Management: A Network Perspective”
13.de Góes, B. B., Kotabe, M. “CSR Reporting and Diffusion within Global Supply Chains”
Book Edited:
14.de Carvalho, Antonio Carlos Campos, Diógenes de Almeida Campos, and Luiz Bevilacqua. “Science in Brazil”. Brazilian Academy
of Sciences, 2002.
TEACHING EXPERIENCE
The Fox School of Business, Temple University, Philadelphia PA, USA
Instructor:
• Spring 2014: IB3101 - Fundamentals of International Business.
Class size: 37 students. Average evaluation score: 4.16/5.00
• Fall 2013: IB3101 - Fundamentals of International Business.
Class size: 19 students. Average evaluation score: 4.50/5.00
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The COPPEAD Graduate School of Business/UFRJ, Rio de Janeiro, Brazil
Instructor:
• 2008: “Evaluation of International Markets” Pre-Experience Program in Int. Business.
“Modes of Entry in Foreign Markets” Pre-Experience Program in Int. Business.
“International Negotiation Strategies” Pre-Experience Program in Int. Business. Average evaluation score: 4.61/5.00
“Introduction to Marketing” Business and Mathematics Joint Undergraduate Program with the Mathematics Institute.
• 2007: “Evaluation of International Markets” Pre-Experience Program in Int. Business.
“Modes of Entry in Foreign Markets” Pre-Experience Program in Int. Business. Average evaluation score: 4.76/5.00
“International Negotiation Strategies” Pre-Experience Program in Int. Business. Average evaluation score: 5.00/5.00
• 2006: “Evaluation of International Markets” Pre-Experience Program in Int. Business. Average evaluation score: 5.00/5.00
“International Negotiation” Pre-Experience Program in Int. Business. Average evaluation score: 3.85/4.00 (Old Scale)
• 2005: “Evaluation of International Markets” Pre-Experience Program in Int. Business.
GRANTS & AWARDS
The Fox School of Business - Temple University, Philadelphia PA, U.S.A.
• University Fellowship
(Fall 2009 - Spring 2011)
The COPPEAD Graduate School of Business - UFRJ, Rio de Janeiro, Brazil.
• M.Sc. Fellowship, Brazilian National Council of Scientific and Technological Development (CNPq).
St. John's University, Collegeville, MN, U.S.A.
• St. John's Presidential Scholarship for academic achievement, leadership and service skills.
• Eldon Siehl Scholarship for academic achievement.
• Charles Merrill Trust Scholarship for academic achievement in Economics (1st Place).
(2003-2005)
(Fall 1995 - Fall 1999)
(Spring 1996 - Fall 1999)
(Spring 1997)
(Fall 2004)
Erasmus University, Rotterdam School of Management, Rotterdam, The Netherlands.
• Winner of International Business Project Competition (1st Place).
OTHER ACADEMIC APPOINTMENTS
The Fox School of Business, Temple University, Philadelphia PA, USA
• Research Assistantship to Prof. Masaaki Kotabe, Strategic Management & International Business Department (3 semesters)
(1 semester)
• Research Assistantship to Prof. Susan Feinberg, Strategic Management & International Business Department
• Research Assistantship to Prof. Robert McNamee, Strategic Management & International Business Department (1 semester)
Center for Research into the Internationalization of the Firm (NUPIN/COPPEAD), Rio de Janeiro, Brazil
• Research Coordinator, Marketing & International Business.
The COPPEAD Graduate School of Business/UFRJ, Rio de Janeiro, Brazil.
• Program Director - Pre-Experience Program in International Business.
• Executive Coordinator - In-Company Program in Advanced Management for Petrobras S.A.
• Executive Coordinator - In-Company Program in Project Management for Carioca Engenharia LTDA.
• Executive Coordinator - COPPEAD Advanced Graduate Programs “Post-MBA”
(2005 - 2009)
(2006 - 2009)
(2007 - 2009)
(2008)
(2005 - 2006)
OTHER RELEVANT CONFERENCES ATTENDED
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Engaging Suppliers in Sustainability Conference, Ethical Corporation, London, England.
Desafios Emergentes (Emerging Challenges), Brazil-China Business Council, São Paulo, Brazil.
O Efeito China (The China Effect), Brazil-China Business Council, São Paulo, Brazil.
Perspectives and Challenges in China-Brasil Commercial Relations, IBEF, Rio de Janeiro, Brazil.
Social Competence Seminar China, University of St. Gallen, St. Gallen, Switzerland.
IV Workshop on Business Internationalization, COPPEAD, Rio de Janeiro, Brazil.
(November 2010)
(April 2007)
(October 2005)
(March 2005)
(December 2004)
(November 2003)
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ACADEMIC SERVICES
Ad Hoc Reviewer:
• Journal of International Management, (7 Full Length Articles).
• Journal of Business Research, (1 Full Length Article).
• Journal of Supply Chain Management, (2 Full Length Articles)
Other Service Activities:
• Assisted in the organization of the Academy of International Business (AIB) Annual Conference, Washington D.C., USA
(2012)
• Assisted in the organization of the 3 Is Conference, Temple University, Philadelphia PA, USA.
(Nov. 2011)
• Assisted in the organization of the Conference on Diaspora Investment (Temple University, Philadelphia PA, USA.
(Oct. 2011)
• Assisted in the organization of the VI Workshop on Business Internationalization, COPPEAD, RJ, Brazil.
(Nov. 2007)
• Assisted in the organization of the International Conference on Science and Mathematics Education, RJ, Brazil.
(Sep. 2002)
• Assisted in the organization of the 27th General Assembly of the Intl. Council for Science (ICSU), RJ, Brazil.
(Sep. 2002)
• Assisted in the organization of the Open Meeting of the Human Dimensions of Global Environmental Change
(Oct. 2001)
Research Community (IHDP/ICSU), Rio de Janeiro, Brazil.
LANGUAGE SKILLS
Portuguese – Native.
French – Proficient written and spoken.
English – Fluent written and spoken.
Spanish – Good working knowledge.
OTHER GRADUATE COURSES AND ACADEMIC TRAINING
Foxcode Inc., Philadelphia PA, U.S.A.
• Director for International Business Development (Academic Training).
(Fall 2012 - Spring 2014)
The COPPEAD Graduate School of Business, Rio de Janeiro, Brazil.
• Teaching with case method (Instructor Training).
(Summer 2008)
The COPPEAD Graduate School of Business, Rio de Janeiro, Brazil.
• Advanced Graduate Programs: Negotiation Strategies; Brazilian Business Scenarios; Marketing Leadership for
Brazilian Companies; Anthropology of Consumption; Business Development and Strategic Selling;
Coaching and High Performance Leadership (in cooperation with the Integrated Coaching Institute).
(2005-2006)
ACADEMIC MEMBERSHIPS
• Academy of Management
(Since 2010)
• Academy of International Business
(Since 2010)
• Strategic Management Society
(Since 2010)
BOARD MEMBERSHIPS
Brazil - Pennsylvania Chamber of Commerce (BRAPACC), Philadelphia, PA, U.S.A.
• Founding Member, Vice-President and Member of the Board of Directors.
(Since 2014)
Marola Empreendimentos e Participações S.A., Rio de Janeiro, Brazil.
• Member of Advisory Board (Privately Held Medium-Size Holding Company).
(Since 2012)
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OTHER PROFESSIONAL EXPERIENCE
Foxcode Inc., Philadelphia PA, U.S.A.
(Nov 2012 - May 2014)
Director of International Business Development.
• Developed project leads in Brazil, India and China.
• Coordinated international projects in the areas of real estate (Brazil), energy generation (India), and higher education (China).
Agência Nacional do Cinema (Brazilian National Cinema Agency) – ANCINE, Rio de Janeiro, Brazil.
(2008)
Strategy Consultant
• Worked in a team of consultants from The COPPEAD Graduate School of Business in charge of developing and implementing a
methodology for the development of the Brazilian National Agency for Cinema’s 5 year strategic plan.
Fundação Petrobras de Seguridade Social-PETROS, Rio de Janeiro, Brazil.
(2005 & 2007)
Marketing Consultant
• Worked in of a team of consultants from The COPPEAD Graduate School of Business in charge of developing and implementing
customer satisfaction research and developing the company’s marketing plan.
Public Defenders Office of Rio de Janeiro, Rio de Janeiro, Brazil.
(2005)
Research Consultant
• Coordinated a research project aimed at identifying the characteristics of heavily indebted consumers in the city of Rio de
Janeiro. Results were used to support the formulation of legislation proposals on the matter.
The COPPEAD Graduate School of Business/UFRJ, Rio de Janeiro, Brazil
(2005 - 2006)
Assistant to the Dean and Business Development Associate
• Assisted in the development of institutional mechanisms for rendering “in-company training programs” and “business consulting”
services; sought and developed new clients; personally implemented and coordinated some of the projects.
Cytec Industries Inc., Botlek, The Netherlands.
(2004)
Marketing Consultant
• Worked with a team of business students of different nationalities to implement and analyze a Business to Business Customer
Satisfaction Survey for Cytec Europe. This project was part of the International Business Project Competition held by the the
Rotterdam School of Management, Erasmus University, for which this team was awarded 1st Prize.
El Paso Oleo e Gás do Brasil Ltda., Rio de Janeiro, Brazil.
(2004)
Market Analysis Consultant
• Worked with a group of international MBA students from The COPPEAD Graduate School of Business and the University of San
Diego in developing a strategic plan to commercialize the surplus of purified water generated by El Paso’s thermoelectric power
plant in the area of Macaé, Rio de Janeiro.
Brazilian Academy of Sciences, Rio de Janeiro, Brazil.
(2001 - 2006)
Editing Consultant
• Coordinated a team to edit and translate the Commemorative Year Book of the Brazilian Academy of Sciences 2006.
Assistant Editor and Translator
• Edited and translated the Year Book of the Brazilian Academy of Sciences, 2002-2005.
Assistant for International Affairs
• Organized large national and international scientific conferences; worked as a liaison with international entities such as the
International Council for Science (ICSU) and the Chinese Academy of Sciences, 2001-2004.
Co-Editor and Translator
• Edited and translated the book “Science in Brazil”, a compilation of essays describing the cutting edge research in each one of
the Academy’s ten areas of knowledge, 2002.
Carlson Marketing Group, Plymouth, MN, U.S.A.
(Jan 2000 - Jan 2001)
Travel Coordinator
• Coordinated and supervised incentive and meeting programs in North and Central America and Europe for companies including
Daimler Chrysler, General Motors, Subaru, Saab, Lucent Technologies, IBM Pharmacia, Astra Zeneca, Host Marriott, Morgan
Stanley Dean Witter.
• Ensured accurate logistics for large events (100 to 3,000 people in attendance).
• Negotiated and resolved issues with individuals with diverse cultural and economic backgrounds.
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INTERVIEWS, SPEECHES AND MIDIA APPEARANCES
Interview - Guia 2007 para Educação Corporative e Executiva, Rio de Janeiro, Brazil.
• “2007 Guide to Corporate & Executive Education"
• On the Value of Management Education to small and medium firms wishing to establish
competitive advantage in Brazilian market.
(2007)
Class Orator - COPPEAD Graduate School of Business, Rio de Janeiro, Brazil.
(Dec 2005)
TV Interview - Sistema Brasileiro de Televisão (SBT), São Paulo, Brazil.
• During the second edition of the event “Meeting the Market - COPPEAD".
(Aug 2004)
Spokesman at the event “Meeting with the Market - COPPEAD”, São Paulo, Brazil.
• Representing the graduating class COPPEAD’s M.Sc. in Business Administration on the
institution’s profile and the quality of the professionals there educated to an audience
comprised of large company executives from the São Paulo area.
(Aug 2004)
TV Interview - Globo News, Rio de Janeiro, Brazil.
• Representing the graduating class COPPEAD’s M.Sc. in Business Administration during
“Recruitment Week at COPPEAD”.
(Jul 2004)
TV Interview - Rede Record de Televisão, Rio de Janeiro, Brazil.
• Representing the graduating class COPPEAD’s M.Sc. in Business Administration during the
second edition of the event “Meeting with the Market - COPPEAD”.
(Jul 2004)
OTHER VOLUNTARY ACTIVITES
Doctoral Student Association, Fox School of Business, Temple University, Philadelphia, PA, U.S.A.
• Founding Member, First Elected President.
Projeto Compartilhando (Project Sharing), Rio de Janeiro, Brazil
• English and Mathematics teacher to young disadvantaged children.
CSB/SJU Karate Club, St. John's University, Collegeville, MN, U.S.A.
• Karate Instructor (Black-Belt) and organizer of exams sanctioned by the American Amateur
Karate Federation and Japan Karate Association to university students and residents from
surrounding communities.
(Spring 2010 - Spring 2011)
(Spring 2004)
(Fall 1996 - Fall 1999)
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