Hi? \-hv.t 7.th ijtTQQt - JDC

, a.)ra:s
Hi? \-hv.t 7.th ijtTQQt
L'm/
n.'i. ICOO
lijy lii, 1?63
Ili'. I^i.rjoi L. Ilnboi''
lijoc'Utivo Vico Gwln:i-.^in
Jojjat DirjU^ibuUtm Ccasilttoo
00 lUxcii, liZikl Sts-oot
I'icj Xoi-Ic, lla\; 2odc 10017
Tkizv C.:ns
1 cu:; oiiclor;Inci horci;3ith a i-oiioi-t or tlio Dtudy x^liich yai aclwl laa to
r..;uO or -i^io p-ublic voXatkum runotiou^a
your o^pmy* Itw 2X5?ort
coiTUiiiiu IX,' roooi'tEionJtaticsi.'i.
'iji3 a\::;v?rt cowro "tho aotivitica of tho llcj Yoii: bi.'adcjaartos'o. I
iiylo."i'Z to loavu Tor Oi-..sicva on liv 26"Ua to corkjsict Uto oocond pasi; oX
tiw
cloalinc
tho ovoi'ooao
GdixlUU^r,
/
Borlo aftolor
Alv orc-tnisation onc-isetd la i>ublio -iXii';: aivi dq:>on'din0 on public funds
nu;.'t IcapiJ its activitioa conctiintly boroi-o tlio public oyo. Tliio •
policy i'j bolnj^ pui»cuod lyj all ai^or JovLah oitjaalzations. It bao
bccii rolloi;od by tho Joln-t Xdstrlbution Cosciittoo «ver einoo its
ojisbliukaoiit*
rurlo:; tho hmi yoara, tho JDQ hao boon oyorelwdowod in tho fiold
of public s'olatiorio. Oil tho oao k-Ji;: tharo ic tho acca»t on ItJraol ia
Jo'.;lGh £\jiid-rjiDin2 nos/a, wliilo on tho othor hand tho nuiabor of dil3y
iioiAipaiJOrc Ivio Uccroacod in Kov;
ta ti'io point vinoro tho I»ow ''ioii: Tiraos
i:; ?5i'actically tlw oiiiy ir'^rtant nov/opapos* in tlio fiold. ^liis papor,
pi'icJoo itaolf on publiuhii^-j ".-ill tlio nows tlvit'o fit to print" —
iuii uliich, foi' yoarts
votj Si'icndly to tlo JDO — has, Tor ecsw 'uni'aaoisi
vo -.-ono liot co<-a fit to rc^jort ovcs'i t.-uch events as tho JX cinnual iaootini;:o
c^^jcvoloi-iwat:i in tho JX
sxg oS news value hy oq/ joxunollutla
;^i;.::ad.a'do«
It ii obvioua tlut iho /unoi-ic-'in Jot.lah coi'saanity Ruat bo kopt alert to
tho ii.-'i/orlar.t pi\3~nina nihicJi tliO Ji)0 is Civrryinc out in tho fiolds or rolioT
fluid roiubilitatioi'i in nu::»i'oa3 counti*ie:j. Uho JiX! alvsiyc
a tito^v to
vo:.i or ita iiiCo'jTt'j cxid ac'riiovo:ncnt£;.
atoiy rajst bo tol'i oRoi'Cotically,
i.ot noivly as publicity Xor Uni JX, but In tho intoresta of tho noo<)y
Jo;;).! h cur.ixmiti03 ovorr-cao vlAcli bcacTit Si-ou tho JDC. A docliao in tbo
piiajociion or tho JDC's hirimitiiriun ixtionn in Icraol and in oUior coanti'loo#
couploi \/.ith tlio mlicioutj anti-JDC pivi>'i::^ania canloU by Coa'iiaiot covonicjoi.tij, cu.u:i cSo no littlo Ivysa to tl» JxlC
'-''bo iX)putation of tho JDC
.
Jova anl non-Jovra ao "tlio Jowich r.od Cixjcs" built up duilng t^io yuars
of Itr; orcLutcnco l^ouch u rocoiU of umutcliod ochievoaonta in holpin^
cmUono of nooiy Jowa in mn;>'' lauic^uust not dvdndlo>
Into!u;ifiCwtion of its publio rolritlono woi-Ic is, iiioroforo, a laittor of
Croat ir^xji'iat^co to tlio JSC. It io oc:.-ontlal tliat tho JDC iruGo eliO'old find
itj rofluction liot onlj' in tho cojioixil proaa on-i in tho Encliah-Jo'.ri.'-h prooa,
bvit alao on rorlio aitl tolovicicn,
intorvLonjs witJi ita loacloro,
£ilK>rt filrac dopictiJic tiio lifo of ttvjuo liio benefit frosa JDC fiin;l»
onvl tluw^i prooo confoiMncou on KVittoi's xMch tlirow om; lic'Jit on JDO cctivltios.
IJv<uj c<;oiialoo, natioivil ),;.-»iblicatlon;;, colunsiitito tsaat airailfir-ly bo i-eacliod
to iiolp brin;;; tho JSC picturo to t^io i>ublio on tho vLdoot poooiblo ucalo*
In oxvlor to acliiovo thi» objoctivo, tho foll-owinc can bo rocoinaonUodt
!!'[!>
Th:;ro io a diffoi'o;^© boUroon prcpiriix; nouo relo.-\Goa
foi' t!io' p'rocio"" cxix placing iiia novn in tho pi'oaa. In Oi\lor t:) U'lVO tl;o no;;ij
not on]^ \.'ritt«n but aluo pubIi.cho:A|
contacto mut bo n^ntt^inod not
oa:!y with tlx* roporloro afjsictiod to covor JDC ovmts but olco trlth tlva
cCl\ovii civ^ tluj as&i^£3aito*
x^portors is i;i\;)ortant«
(n.iciA3 *^10 iJowa)
i/at it in tiio notra oditor \Ay> !u3 tlio
iwi-cl In dooidinc v«wthor iiio
no',/:^ \,Yltvca by tJio i-op-vrtor ol^uld bo pi-laUid and in wliat loncth. Ito is
ftlco t.io poraon
docidoa oa tlxo *a-tiO oX news roloasoo eont to hla
;xvior *01' publicatloi^.
In tliic ccs^iioct'ton, it ia dociirablo th;it iaflucntial cioa In tlw JDC
icadorc;lvi2? ci-vo a liOlpin.^ hr^nd to the pub?ilc relations doparti'oont or tJao
orraiLt;atioa tIu^3ush liioir Tilowdly coi^iociiono trf.tU neoboro or tl-io ujijar
ocliolc-n:: in n;;-wsp.>.pei'3, r^car-iaoL-; w-nd radio ctatioao- Cuoli approachca av
cA-ca t;-Li"a;ijthcn -Uio Sr.nd of ti'io friendly ro:'>ovtor \iio aiy t;osioUzioa rind Iiio
ropor'vo roclucod oi- ovon vojoctoii b/ il'io ca-.,xi editor*
il;D ::c*vActico in larcQ public rolatlona or^icca — and in nana of t3io na;JoE'
Joiricih or;jCii.U*.at:Ion:? — io Xiri^t to alort tho ncrwa donlc in tho pnblio.:;tiun
cin irpoi*t'int no;.'a roloar;o io on t!io Ui;,'. Latisr tlw no^i'a editor lu ac^•od
ov'or vl:o toioplioiio v;hoth.o2,' tlio i'oloci.vo li-is boon rccoivod iind \iliat Uio cliuicoa
ai'o to f;oo it UJiiod at i'ull length. If tlio c.tory ciooG not iipixjai', an atto.-i^>t
i'j
to rind out
In tlio oc-co or psnoc;; conroixmcoa or iir-nuai r'jcotin;^a,
ilxo r.aw-c editors oi-Na cont;^ctod Ixj lottoj? n uoclc or oo in iulvanca, to inToxra
t^o0.r.i or tho roi'thcoialn^ cvmt »'cid ito ir;portanco> and asking tlm to aaslf?!
a i>o;>or-i.or to covox" it.
no'«:s editor thon putu tho notirioition on hiu
calo;idar Tor covoi-aso.
PfJIir.'tCI't'r: It cliould bo tlM i^licy oT tho JDC to placo at loact
0"i0 itOxj a finlli in'tl'io £cnci*.il proyr: oiid \fltii tho notw aiioncioa# vailojjo
t!-i,fa\i /wa KK'Jor dovoloi'nuato waivontinij miM thaii routine publicity# Tlio
i-outlno pi'ooij i-aloaccy could bo b;;r:od on JDC a-oi^orta xvcoivod froja orricoa
ab..\jvvi or jv.toriul oriGiiwt-in;:^ wVai tlio l>o;;jbric lioodcparLoro ~ dociuiona,
allocatlona, condlnj nicoiono abroad* tho rotum or JDC loadoro from ovox'oooa
\rith iinporUuit ro^.-orto, otc.
P,.i:cn CCgnT/;o !TCr:.'^; Z'h0:i0 cSwuld bo cal-lol viionovor tlioro aro irportvjit
ajjiiounbixjcrito to'ljoT-iTdo. i'rooo conforoiscos aro
crrootivo tiiaa isr^uins
projo roioaaos, but thoy aliould bo arraixjod only for Irportcait occaoiono.
mtorial, oiipc-oioUy Usrxm intorooi m'itorial, loiido
ltoo?.?l^'i2r>iairmL i'n:)n tino to tli:io aa roaturottou in noinip ipora or ao
Xcatai'o articlos in nAtioival niC''i^ir.oa, OLivwoially v4ion tiioy c-an bo aooo::^>aniQd
by ir\~>->.'o3ulvo photoo iiliuitratin^ t^io ui'itton xoatoriol* For this opouial
conUiot:} Ciluuld bo dovolopod.
F.'iPJ.'IQn ^
t A draraatic stoi'j cablcd by a cori-^rporaiont abroad
r;vn VSo
u;;oi;'c tiio ovoat
iw.o tiaro ch-ico to bo px-iatoi
ia V* no-j;-iX'.po2' li,i:o tl'io I;ow Yoi'Ic
oi* dic^caain'Atod
tljo Asaociatod
ciid
?iX3so Irrtoi-nutioaol
tho ca:a3 iJtoiy Ictwod hy llja JDC
in Kou Yor};. »Jiic ia bocau;;o UiO cablo o'iitoi' in IJou iJVk
it Toi' Gi-aistoa tlxit, ii" tlio Toj-olc'^ ciJi'i'ODiXJi^aiti h:ia cooa Tit to go
Ui oiToi't uiicl o^ixjrwo oi"' cabliai: tin:) otoi7, it ia D\iXficlontly nouc^.-oiiil;/.
JIXJ oj-Tiooc cibi'oad el'iould r.»iat;Un
coatoct ;;ith /jaoricwi cori-osIx>n::on*cc
utiaulato 'diaa to cablo roi'wrta on JJXJ ootivitioa to tiioii;w;v--<yaptii*o or txoxtb accacios.
/.JIGTAO-JajrrJT
An, icfjortrai'w clurmol for JrC iniblicity io tiio
Joulvlx Coio^jl'ciir^ilc /i^;oacyp <iiQ .'"ovon /u-tr. Toataro CoiVico aiid
JCw'ioh uookliou. ruoy clxjuld bo co:vicod \dtla a ncju i'oloaco oach t.xsc':, with
u 'J yj-'.m'd nov.tiiottc;" onco a
a^nth oovar-lni; a din\:3S.*dvt
couH'Lry ;;lioro tt^o JDC opol^vuo
i^iid \itli
plwtoo or n^ta (couo
I'i'CiiiilWo'./ii-h
uco c^c:7 pli5'U>a i;diilo otborc uoo Eiita orUcr)
JiXJ uctivitioa.
ir..!r7J.X'.L
'J«J.*
coriti-ct nhoulct iJo u-int;.vIncU
bat\^oon o7rj"7uU~UJA x.'itTa" i-o^-uxi to irubiicity a-torial. On t!io cuxicutivo lovol,
t);;^c^ivivo vioo-ch-ii2.T.v-n or tho Ji;C dixad noot tritli tlw c:rocutlvo
vico«cin-lrr».;ai oC iho UJA and prov.ldo tha lattor -with iaTonaatioa on JDC dovoloplunlu xoi* inc'lUiiiori in IiIg vopovta, Oti tlw piX)roarjion:il lovol tlio hoa^to or
tlw public
uopci-tiiKiritcs or tho Ujo ii^or:oies cliauld Jiwot at loajt
o;*;:© a riontli to o;a)Iv^o oplnlono on uioir vorldai; proG^-a^a, ia.iimch act JX
i::; a part o£ tixo UJA>
tJ£C rpoalcora cMuld bo includoa la CJA cpoa)»>ra
I..:
?.r''i.C'r:r;:]-''f CO'^r-.TIIIlY
'ilio rcachinii of loadoi^ o' Jov-lch coiiraaiitica
Uu'-jiu'5riuu*i''l^i6 oouiVviv io c;oli.v.;:-)Oi''"l.':.rit for JDC ao ia ti» I'oacliinj or tiio
public. ConUot
"dio 10,rxx> ji2,';;boro or tho JDC llaticsial Couaoil tlio biC b^iiio or tlio JDQ - ic oacontUil, ir tho;:;o mnboro ofo to bo u'^do au-oro
or <-!•) r^iow thnt tlioy a?o ixun. aixl p.iixol or tlio JIXJ. TiOQihiv cow-ainicatloa
w.Lt'a tIior.i on JX uotivitica io ir^wi-i/T-nt.
' '
TJio "Ci."V3ido r^ttor" tont rccis.'ai'ly to tlwQO rnoniboro in on ortcolloJit
ncAl'ui to Idoop
iaCoitvod on
lu coins on in tho JX vxii boixUri tI\o
cicyiiOG or Ji^G t.xt.'lc In Viriouu .VdKJo. Bccaujso or tiio pos-onal cli:u'."u5tai' \jUlch
I'.iijj noi.v;lottoi' rrw:a t5io JIJG clvii;-:.v;!; c.u*rioa, oach ixioipiont roola tlxit bo
coto all tlio inr.ido inroiT.iitlon v;hich iii not avfiiXabio to anjr'ono v»l2o i:5 not cloco
Io Cxo JijC. 2M3 jxCroo bin rool a bottor inl' wxd mn viio co^o cxxtluaivo
£^::^xix-ws wlilcli in tui'a oti-'onjU'icais lUo tiow -with tha JDC and Zds rooUn^s Tor
Uio JX)w p.oci'tut'S*
lliiio 1^:0
lotioi* congaina r^atly cor^ldoatial itiComiUoa, it io
tlr.t -Iho JDC alco iac-uo:; cii oi'ij^ia Tor tho iM-iborj:: of iti*
Cc-UiicU, cont-aiain;:^ ivulcu-a cnil roports on JDC activities Tor
iniblio
Oacli cn
— to 'oo liraiod "JX liDWriTSv" — cculd
CvAVU'aln a'al^jToviatod i'oijoi-l.fi i'lua tlio i'iolc2,f.'ari'M.i*lsod i'cnorte rroi'a tlio
n-.tioail
aiui vico-c!iaIiTKin, pliOt;>i;
rjos'-toVs
tlio HatLon-xl
Co-'i::o-1i
oijoui:.! activity, i'yhoioc of JSC ixtliof oHd ro!iabllit;ition
r.ct -vxticij i;i varioua couoitrico,
•••olnta in JX /Jainlctritivo Ca.irittoo
uoalj-.lon, liitjcaaoioa:; or JDG prolila:ij, jji-oiwoiilo tj loadoro ol" tiw Ilaticaial
Gj'uaoily otc*
^I:o JDC raj?3r.iHi rejct bo ouitod to
tlio na^iboro of tliO Katlon.^:! Ccwncil
that tJili; io t h o i r oi'i/Ji arU tlia;j lD5cp tlicca oiocor to JX iuto;iX):.t«.
It i.act bo do:ia tittractivc};!;,^, l;at <1:^00 rut viot^oac^arily Iicivo to bo cm c;";>oacivo
:-u'.rjLuv.;. It
uvpaor oa a iiraltod buuj'-t oaco cvoiy tv» raoat:io, loavlir;
oii'v til.! rcii:::;!' tXfViiliiij ia a poc!:ot
CKtltioa of 16 or laoz-o
xiilii mi
att'^.'.iatlva covoi' paj^o. /iltlsou^h lrx'<,i;\ydcd pririiiHy Tor tlio tioirLoit.liln oC
*iiio
C.>u'n'.:ii, it aloo »wr^lu cc-'vo
pulXlic rolationo puiixjeoo 'in
Liuiy otliJi* ciii'oc'lioua.
p^DXO >yiO Z7LVTJ:1(1'!: SsKio oi* llio xx^or Jcrsdxih or:;aniaationc
r^O'.;
't;ioii'ih^'Ta^Uo iuil toloviaton, not on u oocr.wi"cial b.a;:io
U;t iia a publia cosvico.
in C*.iy dlroction sjtould bo rudo Irj tlw
JX ol.t';or tIi::NauC" Jc;adi orc/^iisatlon::
onjo:^-inc tlio jirlviloco or
Ji\;o tjx» fjn r.ia;lo
T7 arjd r.h;;rinc tlioir tino \;itJi othor Joirich civjupa or
by tVl^.'oot
ao a p'-iil/ritiv^'c-riio :ir,"or.c/. Itoixj, too, £pod c.jUtc.otc5 ai"0
.U.v/irl-iRt coivl chauld bo cjtablitl^cxj wltli tlw aid oT laTluontial jaaiibo«j in
tJio JDG loodoi'tiiip.
jit: rtltp^a In
or <i\i>\n'.Iin:: .;AU;.ii.o--viaual todmiquoo In
r/ablic
it \;c«id bo tvuvlooblo Toi* tlio JDC to o-poriixsit in
L.ii.v^'t ;i5-ir^5Uito Xliruj Tor tho crarpp-i;,?! or tl'.o i'oii<I)ca:iinG Vo-.iT, chowlix; Uio
o" tliO JX on tr.o i:vK)t in Go;.-iO Cjuntrioo. Cudi riJjTui can bo iiocxi in
t!;o cjri'raa-Itioa uMi-in'; f.io c-^^'jui'jji njntJ;^; caii coino could ovon bo u^od on
I on told tliat tiio prov-..jc-iioa oT lucIi i'iina io )Wt o:i3ca'^ivo .-.-nd
'u-i.^t t^io JDC coult; Ivivo a X5i'-r.d;7ato ril:3 oi" Ito activitioo piXKlucod at a C'>r.t
or cibjut CCJO-'X}, Ijii)as'ii:w5;vtvvi0n in -wiis i'iold foi' public roiutiona iyui^joaoo
I'Viy bo twrUaJldlo.
'TZ',
TX^^'^-7]7t 'Aio u-n^.c o." tSw Ylddiah coctlni in tlio Ji)C
piiblioity ^^~A'Uiorit lu XiiU'lS'd Uit u;;oral. I found tho ono-;:iai coctl-ita
pc;.i'A>r:.iln,'j tlw i'ollo^iinj ranctloii;:5 1. *Y.in3.Ir/ui;2 Into liiclicih all tlio
c().ri'oa:>anil;noc tlut ca:ica to tlia JDO o^JTico in 21udiali, Ibbsx^w, Polluh and
o'ux)r
2. Ii;suoo ovKUArioo in ::njIi(3U iQH tho J£C Xcxklor^liip
-5-
cuj;l
of articlos conoor.iln^ JDC xhUilx ^Ai'pooi' ia tiw
avjd
Ij.:'aita:UiG coatx-i
tlio ^dillcih nc'isc^XiporGs
cjl'z:iilvlz crxl i'oa'luro v/ritoi'ij; lu
JuZ publicity Tixo r.'icjiisjii
inLo
iiil p7«c.coi5 it ia tlw Yi-.Tdi.
v.'£!i.toa tipooiul
r..vUlc.?.o;i 0:5 JDC Toi"' tho Zividicih nQ;;.v;>:t:-30i'a uoijar uiiTOi'ont
aoction uli;>uld bo
cri; lilrLhoi-tOj
oliGtit
ivi U-j ao^rj raa;i;-.uxV' ^AJic]i i t lCiA^c:i aal ;;ith plaoii'iiij artioico In tlw
!u'idi.:iL.*a na.r-.>::.:>Oi'u oixc a riO;iu!i.