City Light Board Network price per week
Transcrição
City Light Board Network price per week
Out of Home Wall Media Your Catwalk in Berlin For cities. For people. Berlin is the place for fashion (1) BREAD & BUTTER 07-09 July at Tempelhof Airport innovative trade fair event for the progressive, contemporary clothing culture 5 elements.berlin 07-09 July at Berlin exhibition grounds all the relevant providers of lingerie, swimwear, spa and wellness clothing together in one location Boudoir – The show for lingerie and luxuries Summer expands what the international shows SIL and Mode City have to offer on a native scale Wall // March/April 2010 // FashionFairs // Seite 2 Berlin is the place for fashion (2) PREMIUM Tradeshow 07-09 July Gleisdreieck visionary concept of selection, high quality and exclusivity in a modern ambient Mercedes Benz Fashion Week tba a mix of established brands and up-and-coming designers BRIGHT 08-10 July Normannenstrasse tradeshow for streetwear, skateboard und sneakers Wall // March/April 2010 // FashionFairs // Seite 3 The Wall Collection: Vintage Budget up to € 5,000 Wall // March/April 2010 // FashionFairs // Seite 4 Pillar Solo artist with creative potential 1,330 contacts per day Source: GfK 2007, G-Value evaluation Wall sites Wall // March/April 2010 // FashionFairs // Seite 5 Billboard Individual target group approach Ø 5 minutes waiting time Source: ma poster 2007 release 2008 Wall // March/April 2010 // FashionFairs // Seite 6 Multi ad pillar The local hero Advertising medium with high popularity Wall // March/April 2010 // FashionFairs // Seite 7 Maximum effect by unique performance Budget up to € 5,000 Poster Media Price per decade Billboard Top Class* € 257.25 Classic € 183.75 Pillar illuminated € 343.88 non-illuminated € 291.38 Multi ad pillar (city-net**) 4/1 format * Stations with over 50,000 passengers daily ** 220 locations at the city center Wall // March/April 2010 // FashionFairs // Seite 8 Network price per week € 5,082.00 The Wall-Collection: Exclusive Budget up to € 35,000 Wall // March/April 2010 // FashionFairs // Seite 9 Airport City Light Board Spot landing to your target group 44.1% advertising recall Source: ADV monthly report Wall // March/April 2010 // FashionFairs // Seite 10 Subway City Light Poster At eye level with your target group 28.6 million contacts per week Source: ma poster 2007 release 2008 Wall // March/April 2010 // FashionFairs // Seite 11 Station Branding Creative performance at Platz der Luftbrücke Wall // March/April 2010 // FashionFairs // Seite 12 Exclusive performance Budget up to € 35,000 AirportNet Network price per week 17 City Light Boards (Tegel & Schönefeld) € 14,042.- Small Station Branding* Mediacosts booking period (short): 2 weeks Platz der Luftbrücke € 25,000.- (additional production costs) Subway City Light Poster Network price per week 250 ad surfaces € 32,375.- * please note 3 weeks production lead time Wall // March/April 2010 // FashionFairs // Seite 13 The Wall-Collection: Haute Couture Budget from € 50,000 Wall // March/April 2010 // FashionFairs // Seite 14 City Light Poster Ubiquitously in the cityscape 96,7% reach within one week Source: ma Plakat 2007 Release 2008 Wall // March/April 2010 // FashionFairs // Seite 15 City Light Board Motion pictures in screen format Ø 227 effective contacts per hour Source: GfK 2007, G-Value evaluation Wall sites Wall // March/April 2010 // FashionFairs // Seite 16 City Light Column In life size 15.55 million contacts an average per week Source: ma poster 2007 release 2008 Wall // March/April 2010 // FashionFairs // Seite 17 Brand world at the subway station Station Branding at Platz der Luftbrücke Wall // March/April 2010 // FashionFairs // Seite 18 Premium performance Budget from € 50,000 City Light Poster Network price per week 1.500 ad surfaces € 215,250.- 1.000 ad surfaces € 161,000.- 750 ad surfaces € 126,000.- City Light Board Network price per week 203 ad surfaces € 95,917.50 City Light Column Network price per week 260 ad surfaces € 76,440.- Big Station Branding* Mediacosts booking period: 4 weeks Platz der Luftbrücke € 50,000.- (additional production costs) * please note 3 weeks production lead time Wall // March/April 2010 // FashionFairs // Seite 19 For cities. For people. For Fashion in Berlin. Wall AG Friedrichstrasse 118 // 10117 Berlin T +49 30 33899-208 www.wall.de