Mediapack 2016

People | Technology | Economics
Mediapack 2016
The Druck&Medien magazine
Druck&Medien is the printing industry’s leading monthly trade magazine with a
controlled circulation of about 8,500 copies. Druck&Medien adresses entrepreneurs and key personnel in the printing business, but also instructors in vocational schools, liaisons of suppliers, print buyers, and media production staff. As an
authoritative magazine maintaining consistently high standards, Druck&Medien
is well respected for its independent writing and coverage of the industry’s
various sectors.
Menschen | Wirtschaft | Technik
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Druck&Medien digital
The web site www.druck-medien.net independently reports on the latest
developments of the printing industry, having adopted an exciting new look with
its relaunch in the summer of 2014. The druckmedien.net newsletter reports
each business day all the printing industry’s essential news as they have been
breaking over the last 24 hours. It is regularly read by approximately 5,000
subscribers (as of October, 2015).
22
15
8.500
2
Print
Advertising rates schedule no. 17, effective as of 01.01.2016
Center stage is taken by the editorial board of Druck&Medien’s independent reports on, and evaluation of, people, technologies and the economy, together with
commentaries and opinions emanating from the industry. Each print edition features themes from the sectors Premedia, Print, Workflow, Processing and
Materials. For easier recognition, the categories of each print edition are arranged in a recurring pattern. Firm placement guarantees with prior agreement only.
Always in Druck&Medien:
• People/Profiles • Shop floor report Issue
Release date
• People/Interview • market survey Main focus
• Opinion Page • Product of the month
• Case report • Trend analysis
Trade shows
01+02/2016
January+ February
Release date: Copy submission:
Booking deadline:
28.01.16
13.01.16
11.01.16
Focus: Consumables (paper, inks, blankets)
Market Survey survey: LCD-screens
PSI, 13.–15. January 2016
Paperworld, 30. January–02. February 2016
Wetec, 04.–06. February 2016
03/2016
March
Release date:
Copy submission: Booking deadline: 24.02.16
12.02.16
09.02.16
Focus: Digital and Large Format Printing/Fespa Digital
Market Survey: Printing varnishes
Fespa, Amsterdam, 8.–11. March 2016
Online Print Symposium, 17.–18. March 2016
04/2016
April
Release date:: Copy submission: Booking deadline: 23.03.16
11.03.16
08.03.16
Focus: Premedia, CTP and workflow
Market Survey: Proof systems
05/2016
May
Release date: Copy submission:
Booking deadline:
25.04.16
18.04.16
13.04.16
06/2016
June
Release date: Copy submission: Booking deadline: 07+08/2016
July + August
09/2016
September
Focus drupa trends:
European Newspaper Congress, Vienna
Finishing and processing
Market Survey: Lamination Systems
01.–03. May 2016
24.05.16
18.05.16
13.05.16
Focus drupa trends: Digital- web-, and sheetfet offset-
Drupa, Düsseldorf 31. May–10. June 2016
CO-REACH, 29.–30. June 2016
Release date: Copy submission: Booking deadline:
21.07.16
11.07.16
07.07.16
Focus: drupa-report from all industry segments
Market Survey: LFP/WFP
Release date: Copy submission: Booking deadline: 25.08.16
12.08.16
09.08.16
Focus: Sheetfed offset and digital printing
Market Survey: Adhesive binder
FachPack, 27.–29. September 2016
Release date: Copy submission: Booking deadline:
28.09.16
16.09.16
13.09.16
Focus: Newspaper and web offset printing
Market Survey: Digital printing
World Publishing Expo,
11/2016
November
Release date: Copy submission: Booking deadline:
31.10.16
20.10.16
17.10.16
Focus: Production of small circulations with high frequency
Market Survey: CTP
InPrint, 09.–11. November 2016
12/2016
December
Release date: Copy submission:
Booking deadline: 07.12.16
25.11.16
22.11.16
Focus: Outstanding printing products
Market Survey: Sheetfed offset machines
10/2016
October
printing
Market Survey: Workflow systems
Vienna 10.–12. October 2016
Druck+Form, 12.–15. October 2016
Viscom, 02.–04. November 2016
3
Print
Advertising rates schedule no. 17, effective as of 01.01.2016
2/1-page:
T: 392 x 272
B: 420 x 297
1/1-page:
T: 184 x 272
B: 210 x 297
1/2-page:
T: 90 x 272
B: 102 x 297
1/2-page:
T: 184 x 134
B: 210 x 148
9.300,- €
5.280,- €
3.200,- €
3.200,- €
1/3-page:
T: 58 x 272
B: 71 x 297
1/3-page:
T: 184 x 88
B: 210 x 103
1/4-page:
T: 43 x 272
B: 56 x 297
1/4-page:
T: 184 x 65
B: 210 x 83
2.150,- €
2.150,- €
1.720,- €
1.720,- €
1/4-page:
T: 90 x 134
1/8-page:
T: 90 x 65
1/8-page:
T: 184 x 30
1.720,- €
930,- €
930,- €
T = Type Area, B = Bleed (+ 3 mm) / all specifications are width x height in mm.
special placement
2., 3. and 4. coverpage, Editorial and first tight page.
placement Format Rate 4c
U2, U3: U4: Editorial: 1/1 page 1/1 page 1/3 page 5.800,– €
5.900,– €
2.600,– €
Product & Service
Offers from A bis Z
Do you have a product of interest for the printing industry?
You happen to be at the right place to show it off to a highly committed
readership!
Rates 2,70 € per mm/height per col. 4/C
Formats for Product & Service
Format 1-col.: 2-col.: 3-col.: 4-col.: Breite
43 mm
90 mm
137 mm
184 mm
Send artwork to: [email protected]
bound-in inserts, loose inserts
Formats for inserts
trimmed, stitched format:
supplied format (folded): Rate per 1.000:
2-page: 4-page: 6-page: 8-page: others on request
380,– €
420,– €
460,– €
500,– €
210 x 297 mm
216 x 303 mm
Formats for supplements
Minimum format: 105 x 148 mm
Maximum format: 200 x 290 mm
Rate per 1.000:
Up to 25g Above 25g 330,– €
on request
A binding sample has to be sent before our order
confirmation.
Send inserts/supplements to:
Kunst- und Werbedruck GmbH & Co. KG
Wareneingang
Produktion Druck&Medien
Ausgabe Nr. xx/2016
Hinterm Schloss 11
32549 Bad Oeynhausen
Delivery:
10 days before publication
4
Print
Advertising rates schedule no. 17, effective as of 01.01.2016
special forms of advertising
Requirements for advertorial pages
Advertorial in Druck&Medien
The advertiser generally provides the text and line art/photos, the Publisher will
be responsible for the layout. Typographical design of the advertorial is matched
to the magazine’s editorial content, thus enhancing your message’s authenticity.
For legal reasons, the identifier “Advertisement” is included to distinguish, for the
reader’s convenience, the advertorial‘s message from the magazine’s articles.
formats and rates
Format
Keystrokes*
Rate
2/1 page
1/1 page
1/2 page
8.400 Keystrokes
4.200 Keystrokes
2.100 Keystrokes
9.550,– €
5.500,– €
3.300,– €
1. The text‘s language must be German.
2. The prescribed number of keystrokes must not be exceeded.
3. Photos (min. 300 dpi in CMYK) and captions must be included.
4. Text and images must be in receipt 4 business days prior to the printer
files’ closing date.
5. You will receive up to two sample proofs.
6. Minimum format for advertorials is ½ page.
Druck&Medien provides the fixed template. Two sample proofs and/or
copy cuts, photo search etc. are included.
* including word spaces
Recruitment Print
Seek and find highly qualified personnel for both the shop floor and
executive suite in our job postings. Also find out about possible cooperative
ventures by visiting our online job postings.
Formats and rates for job postings
Format
width x height (v)
1/1 page
1/2 page (horizontal)
1/4 page (corner)
184 x 272
184 x 134
90 x 134
width x height (h)
Rate 4/C
–
–
–
2.100,– €
1.050,– €
510,– €
* including word spaces
Special Publications
The Guides and Specials are dedicated to a single subject for your target-specific
advertising (formats and rates upon request). We will gladly compile a special
offer just for you.
Corporate Publishing
drupa daily 2016
Fespa Daily 2016
drupa daily will report comprehensively on technologies and innovations as
well as the industry’s outstanding individuals and daily trade show events.
The reporting is complemented by news of the economy at large, politics
and sports, in addition to tips for places to enjoy in Düsseldorf. drupa daily is
produced by aninternational editorial staff under the aegis of Druck&Medien
and PrintWeek.
Over 17,000 visitors from the graphic arts field came to Fespa Digital to stay
abreast of technologies and innovations during the four day trade show;
reliably guided in Print, Online or Mobile by FespaDaily. The official trade
show daily was produced bi-lingually (English/German) by PrintWeek and
Druck&Medien.
Published daily during the course of drupa 2016 (05/31 – 06/10/2016)
11 issues + Review¬ edition (autumn 2016); daily circulation: 10,000 copies
Auf Erkundungstour: unser detaillierter Messeplan
Besondere Effekte:
Zeit für einen
Tapetenwechsel?
Erweiterte Möglichkeiten: Workflow
in neuer Dimension
Get your bearings: our
comprehensive floorplan
is inside page 8
With digitally printed wallpaper
you can revamp your home as
easily as your wardrobe page 12
Extending the parameters of
wide-format workflow to
protect your margins page 16
Deutsch/English
printweek.com
Issue 4
23 May 2014
Digital
HP steigert Umsatz und verkauft erste 15000
HP racks up sales and first 15000
In partnership with
Jenny Roper
HP (B2-210) hat seine erste neue HP
Scitex 15000 Corrugated Press auf
der Fespa verkauft.
Die Anfang Mai auf der Interpack
2014 eingeführte Druckmaschine
wurde an den britischen POS- und
POP-Druckdienstleister Image
Factory verkauft, der seine
Produktion von Wellpappe- und
robusten POS- und Display-Grafiken
steigern möchte, die derzeit auf einer
HP Scitex 10000 gedruckt werden.
„In den letzten drei Jahren haben
wir eine enorme Veränderung vollzogen und unsere Produktion fast vollständig auf die Digitaltechnologie
umgestellt. Die FB 10000 hat uns
den Einstieg in neue Marktsegmente
mit höheren Auflagen, insbesondere
auf dem Wellpappenmarkt, ermöglicht. Mit der 15000 können wir diese
Auflagen noch effizienter verarbeiten“, sagte Terry Smith, Inhaber und
Geschäftsführer von Image Factory.
Inzwischen hat HP auch bekanntgegeben, dass die Berliner Druckerei
Sprintout zu den Beta-Testern der
Latex 360-Drucker gehörte, die letzten Monat als Teil der drei leistungs-
Erstkäufer der Scitex 1500 ist der britische Displaydrucker Imgage Factory
HP sold its first Scitex 15000 Corrugated Press to UK POS specialist Image Factory
starken Latexdrucker der Serie 300
auf den Markt gebracht wurden. Auf
der Fespa hat HP zwei 360 sowie
einen Latexdrucker 3000 an die englische Druckerei RGVA für
Fahrzeuggrafiken verkauft.
Ferner wurden auf der Messe eine
Scitex FB10000 an die englische
Firma Print & Display, eine Indigo
7600 an die Großformatdruckerei
DS Impression in Straßburg und eine
Scitex FB700 an das Digital Printer
Center in Katar verkauft.
HP racks up sales and first 15000
HP (B2-210) has made the first sale
of its new HP Scitex 15000
Corrugated Press at Fespa.
The press was launched earlier this
month at Interpack 2014, and has
been sold to UK POS printer Image
Factory which aims to ramp up production of the corrugated and solid
POS and display graphics it currently
prints on an HP Scitex 10000.
“We have made a huge transformation over the past three years to
become an almost completely digital
house. The FB 10000 has led us into
some new markets with higher volumes, particularly on corrugated.
The 15000 will help us process those
volumes more efficiently,” said Image
Factory owner and managing director Terry Smith .
Meanwhile, HP has also
announced Berlin-based Sprintout
was one of the beta sites for the Latex
360 printer, which was launched as
part of the three-strong, low-volume
Latex 300 series last month. HP sold
two 360s to UK-based vehicle graphics printer RGVA at Fespa, along with
a Latex 3000.
Other show sales include a Scitex
FB10000 to UK-based Print &
Display, an Indigo 7600 to
Strasbourg-based DS Impression
Grand Format, and a Scitex FB700 to
Digital Printer Center in Qatar.
Companies
Ahlstrom
Azonprinter
Caldera
6
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6
Editorial printweek.newsdesk@
markallengroup.com
Advertising printweek.advertising@
markallengroup.com
Editor and publisher Darryl Danielli
Contributors Jo Francis; Jenny Roper;
Richard Stuart-Turner
Colorific
Contra Vision
D.gen
3
6
3
DGI
Drytac
HP
Production editor Nick Mansley
Associate publisher Dan Rathbone
Commercial manager Jessica Garland
Account manager Kyle Bond
Production manager Jon Redmayne
Group production director Richard Hamshere
Publishing director Sian Harrington
Group production director Richard Hamshere
CEO Ben Allen Chairman Mark Allen
Translation services Sparkling Lengua
Printing G. Peschke Druckerei
4
6
1
Imballaggi Protettivi
Kala
KIP
4
3
6
Matan
RTI Digital
Thieme
4
3
2
In association with
© MA Business & Leisure Ltd, 2014. All rights
reserved. ISSN 1350-9829. MA Business & Leisure
Ltd is part of the Mark Allen Group
Editor in chief
Thomas Fasold
Editor Imke Laurinat
Contributors Angela Starck;
Sandra Küchler
Advertising manager
Kristof Meesenburg
Got a story for the FespaDaily? Come and see us on stand B1-178 or email [email protected]
B)(BB&RYHULQGG
5
Digital
Advertising rates schedule no. 17, effective as of 01.01.2016
Druck-Medien.net – provides daily information
The industry portal druck-medien.net informs their users daily about developments in the industry, much of the time in exclusive and professionally
researched articles.
Visits
Page Impressions
Druck-medien.net is a must for decision-makers and one of the industry’s
farthest reaching portals.
18.877
34.823
Source: Google Analytics (Okt. 2015)
Advert formats and rates
Rotation
The advertising material will be displayed as often as contracted for (number
of booked advert impressions). Other banners may be displayed in the preferred display space, as well.
The thousand contacts rate (TCR or TKP) figures as basis for billing. It reflects
the cost of 1,000 rotating displays (advert impressions) of the advert material.
Display takes place across the entire website (run-on-site).
All images samples
Content Ad (Medium Rectangle)
Pixel: 300 x 250 /400 x 300
Top Banner
TCR*: 79,– €
Skyscraper
Pixel: 160 x 600
* Start page as location. all rates in Euro plus VAT
Pixel: 728 x 90
TCR*: 79,– €
Wallpaper (Hockeys Sick & color background of website)
TCR*: 89,– €
Pixel: 728 x 90 + 160 x 600
TCR*: 129,– €
6
Digital
Advertising rates schedule no. 17, effective as of 01.01.2016
Druck-medien.net Newsletter
The newsletter published on weekdays provides at a single glance the most
newsworthy events of the day and is read by more than 5,000 subscribers (as of
October, 2015).
Take your chance oft he digital media, create your cross-media campaign. Additional banner formats, display opportunities and and special advertising options
like lead generating are available on request.
Newsletter advert formats
all images sample
Content Ad, Content Ad Large
Fullsize
Copy Ad/Online Advertorial
Content Ad is placed directly in the
newsletter´s editorial section. Video clip
advertising is possible.
A fullsize banners positioned above
the newsletter´s masthead.
Limited to 500 characters of copty
(incl. spaces) and company logo.
400 x 300
468 x 60
300 x 250
Pixel: 300 x 250 / 400 x 300
Gewicht GIF/JPG/PNG: 20 K
Newsletter
Pixel: 468 x 60
Gewicht GIF/JPG/PNG: 20 K
Pixel count
rate / week
Pixel: 400 x 300
Gewicht GIF/JPG/PNG: 20 K
rate / month
Content Ad Large
400 x 300
595,-
2.140,-
Content Ad
300 x 250
535,-
1.920,-
Fullsize
468 x 60
495,-
1.780,-
Copy Ad
400 x 300
655,-
2.350,-
all rates in Euro plus VAT
Stand Alone Newsletter / Native Advertising
Help Wanted Online
Stand Alone Newsletter (advertising)
Job opportunities online
Exclusive special newsletter, sporting the look and makeup of an editorial newsletter.
Features your content, pictures and optional advert space.
No more than one Stand Alone Newsletter per week will be distributed to ensure
your advertising message attracts the undivided attention of the more than 5,000
newsletter subscribers.
Native Advertising
Advertorial published with the look and feel of druck¬medien.net and showing similarity with the editorial content of the page (online advertorial/sponsored content).
The Druck&Medien online job-section combines the advantages of being
scoured by professionals with the long reach of our partners. This one-two punch
guarantees you maximum coverage of your target group and acts as a conduit
to quickly fill your job openings with the right applicants. Your Help Wanted ads
reach job seekers through the following channels:
Druck&Medien online job section
druck-medien.net newsletter
Partner network newsroom.de, kress.de und prreport.de
7
Contacts/Publisher´s data
Your contacts
Advertising rates schedule no. 17, effective as of 01.01.2016
Publishing house
Advertising Manager
Kristof Meesenburg
Tel: +49 40 69206-450
[email protected]
Editor-in-Chief
Thomas Fasold
Tel: +49 6155 667392
[email protected]
Subscription service
Christine Maier
Tel: +43 6225 2700-42
[email protected]
Hotline: 0800/ 2 700 222
Subscription rates
Germany: 100,58 € incl. VAT and shipping
Abroad: 113,– € incl. VAT and shipping
Retail: 12,20 € incl. VAT and shipping
Johann Oberauer GmbH
mailing adress
Postfach 1152
83381 Freilassing
head office
Fliederweg 4
A-5301 Salzburg-Eugendorf
Payment terms
Remittance: 14 days net following receipt of invoice.
Turnover tax-ID-No.: ATU 349 15 900
Banking
Volksbank Freilassing
IBAN: DE91 7109 0000 0100 2515 85
BIC: GENODEF1BGL
Technical Data
Technical Data Online
Booking Deadline: Five days before publication to
[email protected]
Booking term: One week, starting Sunday 12 p.m.
Reservations: Are a free service expiring seven days before publication.
Artwork submission: Three days before publication to
[email protected]
Technical formats: Please send your files in GIF, JPG, Shockwave Flash or HTML. Newsletters in GIF only.
Maximum file size: 35 KB.
Cancellation: due to ToS
Technical Data Print
Artwork submission: Per E-Mail to [email protected]
Technical formats: Please send your PDF-File (min. 400dpi, PDF/x-4 2008)
in high resolution and all fonts embedded.
Colour profile: CoatedFOGRA39 or CoatedFOGRA27 (ISO 12647-2:2004).
other colour profiles (e.g. RGB, Pantone, HKS, etc.) will be converted to CMYK,
which can lead to colour changes.
Colour: Euroscale
Print: Offset
Format: 210 x 297 mm (B x H )
Trim size: 184 x 272 mm (B x H)
Bleed: +3mm (all sides)
Binding: Saddle stitching
Screen: 80
8
ToS
Advertising rates schedule no. 17, effective as of 01.01.2016
Terms of Service
1. An “Ad placement order“ within the meaning of the Terms of Service refers to
12. Publisher is liable for any damage wilfully caused by him, his legal representatives
acontract an advertiser or other interested party enters into for the purpose of bringing
to the public’s awareness—by way of dissemination—one or several advertisements
in a printed publication.
orproxies up to no more than the monetary value of the order. Publisher also is liable
for any damage caused by him, legal representatives or company executives due to
grossly negligent conduct. The Publisher also is liable for threats to life, bodily harm
and health of others caused by him, his legal representatives and proxies.
2. The Terms of Service are applicable to all advertising orders accepted by Johann
12.1. For types of damage other than those enumerated under fig. 12, sent. 3, which
Oberauer Ltd. (the “Publisher” hereafter). Diverging Terms of Service on the part of
Principal are invalid, even though the Publisher may not expressly object to them.
3. If in doubt, adverts must be released for publication within the calendar year
following a contract’s signing. If the right of release of individual adverts is sanctioned,
the publication order must be completed within the calendar year following publication
of the first ad; with the proviso the first ad is being released and published within the
deadline listed in sentence no. 1.
4. After contract signing, Principal is entitled to release within the agreed upon and/or
under fig. 2 named deadline additional ads exceeding the contract’s provisions within
the current calendar year.
5. When an order cannot be completed for reasons beyond the Publishers control,
Principal may not, irrespective of other legal duties, insist on previously agreed-upon
(bulk) discounts but only on those discounts, which would have been granted predicated on an actual purchase.
6. We do not guarantee acceptance of advertisements and outside supplements for
certain editions, or certain sections of the publication, unless Principal has expressly
made his order contingent on such provision. In section-relevant ads, the Publisher guarantees the ad’s insertion in the specific section without requiring express agreement.
7. Adverts bordering editorial content on at least 3 of their sides and stand removed
from other ads, and which for reasons of their design are not recognisable as ads, will
be designated “advertisement” by the Publisher.
8. Principal affirms that the content and appearance of his ads will not be in violation
of any law, ordinances or other official directives.
9. Publisher reserves the right to reconsider and reject orders and individual releases
due to content, providence or technical form in conformity with consistent, objectively
justifiable principles when sufficient grounds exist to assume their content to be in
violation of the law or official directives or when their publication is unacceptable to
thePublisher, even though aforesaid orders or releases had earlier been legally approved. The same extends to orders placed with branch offices, agencies or representatives. Orders for supplements shall be approved only following submission of a sample
of the supplement. Supplements easily confused with being an integral part of the
publication owing to their design and presentation or which contain ads by third party
will be rejected. The Principal shall be promptly notified of such rejection.
10. Timely furnishing of an ad’s content together with proper printer files/templates
orthe supplements is the Principal’s responsibility. Publisher will immediately call
for replacement of obviously corrupted or damaged files/templates or supplements.
Publisher represents and warrants the quality of reproduction commensurate with the
publication’s specific section and the quality standards of the files/templates provided.
11. Principal shall notify Publisher immediately of any shortcomings concerning the
published advertisement.
11.1. Unless stipulated otherwise, Publisher will warrant the print quality of all adver-
was caused by the Publisher, his legal representatives or company executives and
resulting from only marginally negligent conduct, Publisher shall be held liable only
for the violation of duties crucial for the consummation of contract (cardinal duties).
Liability of the Publisher in this instance is limited to typically foreseeable contractual
damages.
12.2. In reference to the provisions of fig. 12. sent. 1 and 3, Publisher is liable for
assistants not acting as proxies or company executives only when the afore mentioned individuals wilfully violate a contractually essential duty (cardinal duty). Again,
Publisher’s liability is limited to typically foreseeable contractual damages.
12.3. All else considered, liability of the Publisher—for whatever legal reason—is
excluded. Exempted is any liability stemming from the product liability act and/or other
mandated legal fundamentals.
13. Sample proofs are provided only on specific request. Ensuing costs shall be borne
by Principal. Principal vouches for the correctness of the returned and revised sample
proofs. Publisher will perform all corrections indicated on the sample proof within the
set deadline.
14. If no specific instructions as to size were provided, the actual standard, printedheight customary for the type of ad will be used as basis for billing.
15. In the event of late payments and deferrals, interest and late charges will become
due. Principal reserves the right to cite mitigating circumstances in opposing the level
of charges. The Publisher may in case of deferred payment discontinue processing the
order until payment is received and demand cash upfront for the balance of adverts. If
Principal’s credit worthiness is in doubt Publisher may, even during the contractually
assured runtime, block the publication of additional ads without regard to an originally
agreed payment arrangement and to make any advance payment contingent on
settlement of earlier, still outstanding invoices.
16. Accepted and hence legally binding orders are subject to the following cancellati-
on deadlines and monetary charges:1 week prior to closing date for advertisements =
25% of total amount of order 1 week following closing date for advertisements = 50%
of total amount of order. At time of closing date for printer files = 75% of total amount
of order.
17. On request, the Publisher will furnish a sample of the ad together with the invoice.
Depending on order size and type, clippings, individual pages or entire magazines
will be made available. If an ad’s sample can no longer be found, a legally valid
certification by the Publisher concerning publication and dissemination of the ad will
be furnished.
18. Printer files will be returned to Principal upon request only. The obligation of safe
keeping old files ceases three months following the expiration of contract.
19. The city of Salzburg shall be place of performance. The city of Salzburg shall be
legal venue for any and all disputes and procedures that may arise from the advertising contract, including it´s effectiveness.
tising appearing in its publication and will republish at no cost the upgraded ad if its
effectiveness had been impaired or jeopardised owing to insufficient quality.
20. Changes and/or additions to the contract must be in writing to become valid. This
11.2. In case of a failed upgrade or improvement, Principal may demand a reduction
20.1. The eventuality of some provisions in the contract being redundant or unenfor-
inprice or cancellation of the contract. The Principal may also demand damages inaccordance with the below-referenced paragraph if the fault lies with the Publisher.
11.3. Additional warranty claims by Principal are excluded, unless compulsory liability
applies due to a failure of execution previously guaranteed or an artful hiding of the
shortcoming by the Publisher.
11.4. The warranty period extends over three months from the day of publication.
also pertains to a change in the aforesaid clause.
ceable will not affect the balance of the contract and leave it undisturbed.