Press kit montana:

Transcrição

Press kit montana:

00900_GK_Vorl_PresseE_X01
23.01.2006
14:08 Uhr
Seite 1
Press kit montana:
Trendy themes, spring | summer 2006:
glaskoch | montana:
[email protected]
:mantra a hint of the Far East, Product overview
www.montana.de
Peter Künzel
:happy summer at last, Product overview
+49(0)5253.86 373
:diner the American way, Product overview
PR agency | WörterSee
[email protected]
:streamline simply sophisticated, Product overview
Petra Koslowski
+49(0)521.521 978 27
Basic products
New website for 2006
The montana:HOMESTYLE brand
From the past to the present day
Facts & figures
Fax: Inclusion in mailing distribution list
23.01.2006
14:08 Uhr
Seite 2
montana: trend themes
montana:HOMESTYLE knows what’s hot and closely
monitors markets to identify seasonal trends. Drawing inspiration from the latest design and glassware trends, montana:HOMESTYLE’s new glassware
themes represent completely new trends that will
keep everyone happy. Modern accessories made
of various materials will whet the customer’s appetite for innovative design and will add a certain je
ne sais quoi to any home. Stylishly decorating and
skilfully sprucing up your home has never been easier.
The style for 2006 is all about making changes,
and design-oriented glass products and beautiful
accessories at attractive prices are the focus of
our trends.
montana:HOMESTYLE caters for all tastes, be it harmonious Far Eastern design, light and summery
decor items or a typically American retro look –
these trends will get the imagination running wild
and are great fun to boot. Made to match each other perfectly, the products are incredibly eye-catching both as stand-alone pieces and in combination for unique design highlights.
glaskoch | montana:
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
These latest trends perfectly complement
montana:HOMESTYLE’s popular product range.
Both are available in well-stocked self-service retail
outlets, independent department stores and garden centres.
[email protected]
Petra Koslowski
+49(0)521.521 978 27
23.01.2006
14:09 Uhr
Seite 3
:mantra a hint of the Far East
Feng shui and Oriental style, power yoga and Pilates.
Oriental pearls of wisdom are well established and are
indicative of a yearning for harmony, unity and balance. People’s homes are increasingly becoming oases
of well-being. But there’s no need to completely rearrange your home feng shui-style in order to rustle up
a hint of the Far East within your own four walls –
montana:HOMESTYLE’s carefully selected and beautiful
glassware and accessories are just the ticket if you
want to create an Oriental look for your home.
montana:HOMESTYLE has come up with something
extra special for the trend theme :mantra – Buddha
statues, stackable spherical vases in three different sizes designed exclusively for montana:HOMESTYLE, ball
candles, candleholders and bamboo place mats in
the latest in colours, pink, orange and green. For a
touch of contrast, there is a black candle tray with
white pebbles and a black Buddha too, if desired –
it’s entirely up to you.
glaskoch | montana:
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Petra Koslowski
+49(0)521.521 978 27
23.01.2006
14:09 Uhr
Seite 4
:mantra Product overview
Buddha
These meditating Buddhas come in lush pink, fresh
green and warm orange, and effuse calm and tranquillity.
1/4
Size: 22 cm
glaskoch | montana:
Colours: Green, orange, pink
[email protected]
Material: Ceramic
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Stackable spherical vases
Exclusively designed for montana:HOMESTYLE: stackable
spherical vases with a small solid base. Stacked on top
of each other, all three vases form an orderly and harmonious whole. Also quite a sight on their own, with a choice of three different sizes.
Baskets
These seagrass storage baskets will sort things out and
leave you with a tidy home. They also serve nicely as decor items. They are available in packs of 2 in the trendy
colours pink, green and orange..
Petra Koslowski
Size: Ø 15, 18, 21cm
+49(0)521.521 978 27
Material: Glass
Size: Ø 17 und 15 cm
Height, : 15 und 13 cm
montana:HOMESTYLE is avai-
Material: Seagrass
lable in well-stocked self-service retail outlets, independent department stores and
garden centres.
23.01.2006
14:09 Uhr
Seite 5
Ball candles
Having no sharp edges, these ball candles are all about
true harmony. Regardless of whether you choose just
one colour or a combination of colours, these candles
will light up your life.
2/4
Size: Ø 7,5 cm
glaskoch | montana:
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Candleholder
Three candleholders in frosted matt pink, orange or
green glow on a black wooden stand. The candleholders
are square and the stand is curved. Add the perfect
finishing touch with a matching Buddha.
Candle tray with Buddha
A black Buddha meditates, surrounded by six round tealights on white pebbles. The tray is made of wood.
Petra Koslowski
Size: 28 B x 5 T x 10 H cm
+49(0)521.521 978 27
Material: Glass, wood, 3 tealights
Size: 45 B x 13 T x 13 H cm
Colours: Black
Material: Glass, wood, pebbles, Polyresin, 6 tealights
montana:HOMESTYLE is available in well-stocked self-service retail outlets, independent department stores and
garden centres.
23.01.2006
14:09 Uhr
Seite 6
Candle tray
These four square tealights on white pebbles radiate light
as if they were in a Zen garden. The square tray is made
of wood.
3/4
Size: 22 x 22 x 5 cm
glaskoch | montana:
Colours: Black
[email protected]
Material: Glass, wood, granules,
www.montana.de
pebbles
Peter Künzel
+49(0)5253.86 373
[email protected]
Candleholder
The twisted pink, orange or green paper is wrapped
around a glass candleholder. The candlelight conjures up
a uniquely beautiful atmosphere.
Petra Koslowski
Size: 7,5 cm, Ø 8 cm
+49(0)521.521 978 27
Material: Glass with twisted paper
Table lantern
There is a matching table lantern with twisted paper to
go with the candleholder. Stick to one colour – pink,
orange or green – or create your own colour combinations.
Size: 10 cm, Ø 10 cm
Vase
A vase with twisted paper completes the trio. This could
be just the right setting for flowers or candles.
garden centres.
23.01.2006
14:09 Uhr
Seite 7
Place mats
For the perfect finishing touch to an Oriental-style table
or simply for decoration purposes, montana:HOMESTYLE
has bamboo mats. Use them as place mats or simply for
decoration purposes, and choose from the latest
colours, pink, orange and green.
4/4
Size: 45 x 30 cm
glaskoch | montana:
[email protected]
Material: Bamboo
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Petra Koslowski
+49(0)521.521 978 27
garden centres.
23.01.2006
14:10 Uhr
Seite 8
:happy summer at last
glaskoch | montana:
Time to hit the great outdoors and enjoy life a little.
Bright, cheery colours are what this summer is all about. And gnomes are a definite must-have, albeit not
the fuddy-duddy, drab variety, but the more fashionconscious among them. The :happy gnomes have
given themselves a makeover and, sporting their
smart sky blue, green, orange and pink outfits, they
will be veritable eye-catchers in your garden. Snow
White will be more than :happy to mow the lawn this
summer!
Summertime is the best part of the year. And it’s about to get even better, with our trend theme called
:happy. Jump into your camper van and hit the
countryside. As well as all sorts of delicious treats,
don’t forget to pack your picnic basket with champagne flutes, wine glasses, wine tumblers, ice cream
bowls and matching mini table lanterns, all from the
:happy range. The subtly graduated trendy pastel
shades of sky blue, green, orange and pink start at
the bottom in deep tones, gradually fading on their
way up to the top.
montana:HOMESTYLE recommends glass wasp traps
to catch aggravating wasps. The small party candleholders could be used to light the way to the barbecue in the evening.
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Petra Koslowski
+49(0)521.521 978 27
Or for a touch of romance, there are oil lamps and candleholders, either
with a gnome border made of felt or hand-poured candles in frosted glass.
Fresh colours for the summer: an explosion of colours or just cool greens
and blues or warm reds and oranges – whatever you want and whatever
the occasion, :happy has got it all to mix and match as you wish.
Thank heavens for summer!
23.01.2006
14:10 Uhr
Seite 9
:happy Product overview
1/4
Gnome
The dowdy old gnome outfit has had a smart makeover
and this summer, the gnomes are stepping out in the
stylish colours of sky blue, green, orange and pink.
Looking good!
Size: 20 cm
glaskoch | montana:
Colours: Sky blue, green, orange, pink
[email protected]
Material: Ceramic
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Red wine glass
The unobtrusive graded pastel shades of the red wine
glasses perfectly complement the lush green of the
trees. The glasses are available in this summer’s in
colours.
Mini table lantern
The mini table lanterns cut a truly fine figure, and go well
with the :happy stemmed glasses in more ways than
one.
Petra Koslowski
Size: 16 cm
+49(0)521.521 978 27
Material: Glass
Material: Glass
garden centres.
23.01.2006
14:10 Uhr
Seite 10
2/4
White wine glass
A well-chilled glass of white wine tastes particularly good
when drunk from a trendy sky blue, green, orange or
pink white wine glass from the :happy range. Not just
for Snow White.
Size: 15 cm
glaskoch | montana:
[email protected]
Material: Glass
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Wasp trap
montana:HOMESTYLE recommends glass wasp traps for
people being pestered by wasps. Simply drop in some
sugary water, hang it up somewhere, for example in a
tree, and those droning insects will soon find their own
way to it!
Ice cream bowl
Who could ever be happy without ice cream? And what
better way to savour a scrumptious scoop (or more) of
ice cream than from a :happy ice cream bowl with a
large base?
Petra Koslowski
+49(0)521.521 978 27
Material: Glass, Metallbügel
Material: Glass
garden centres.
23.01.2006
14:10 Uhr
Seite 11
3/4
Oil lamp
Get in the romantic mood after sunset with a :happy oil
lamp – why wait for a full moon?
glaskoch | montana:
[email protected]
Material: Glass, metal, wick
www.montana.de
Peter Künzel
Candleholder
The candleholder with a gnome border gives the moon a
run for its money in the brightness stakes. These little
chaps are made of felt and round off a summer’s evening
perfectly. Alternatively, when taken off the candleholders,
they more than adequately double up as napkin rings.
Champagne flute
A :happy champagne flute is just the place for a drop of
bubbly. The glass’s subtle colour graduation is the perfect setting for a fresh glass of plonk.
+49(0)5253.86 373
Size: 7 cm, Ø 5 cm
Material: Glass, felt, tealight
[email protected]
Petra Koslowski
+49(0)521.521 978 27
Size: 19 cm
Material: Glass
garden centres.
23.01.2006
14:10 Uhr
Seite 12
4/4
Party candleholder
These small metal party candleholders will show you the
way to the barbecue after sunset. If not the way to
happiness ...
Size: 17 cm
glaskoch | montana:
[email protected]
Material: Metal, 16 tealights
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Set of candleholders
All good things ... Three hand-poured candles in the latest colours of sky blue, green, orange and pink really set
the scene on mild summer nights in their frosted glass
candleholders.
Wine tumbler
The :happy wine tumbler will add a soupçon of Mediterranean flair to the proceedings for perfect summertime
feelings at home.
Petra Koslowski
Size: 6 cm, Ø 5 cm
+49(0)521.521 978 27
Material: frosted glass, candle
Material: Glass
garden centres.
23.01.2006
14:10 Uhr
Seite 13
:diner the American way
The smell of fresh coffee and fried bacon lingers in the
air. The neon advertising flashes, the stainless steel
fittings sparkle and the red imitation leather seats are
incredibly comfy. “I did it my way” croons on the jukebox.
glaskoch | montana:
Glassware in vibrant colours is stood on plastic tables
– what better setting for ice cream, fries and burgers?
The waitress is nice and friendly, and can almost read
your thoughts as you choose from the menu. You can
drink as much coffee as you like, of course. Or how
about a strawberry milkshake? Or a glass of cola followed by a slice of warm apple pie? Feels like home.
:diner – the American way.
The trend theme :diner has what it takes to revive the
style of American diners of the 1920s in an authentic
way. Above and beyond original stainless steel fittings, red imitation leather corner seats and plasticcoated tables, the “American way” is primarily characterised by glassware in vibrant yellow, blue, orange
and pink. So get the bacon sizzling and lay the table
with the bright :diner crockery to liven things up a little! You will, however, have to rustle up a friendly waitress and some burgers yourself.
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Petra Koslowski
+49(0)521.521 978 27
23.01.2006
14:10 Uhr
Seite 14
:diner Product overview
1/4
Ice cream bowl
The vibrant colours yellow, blue, pink and orange will appeal to anyone with a sweet tooth. Boring is out – indulgence is in! And what better way to indulge than with
some delicious ice cream topped with cream?
Size: 10 cm, Ø14 cm
glaskoch | montana:
Colours: Yellow, blue, pink, orange
[email protected]
Material: Glass
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Glass plate
A juicy burger with red tomatoes, yellow cheese and
green lettuce is colourful enough as it is, but would look
even more appetising on a brightly coloured plate. So
tuck in!
Drinking glass
“Milk is your best food”. If you have to drink a glass of
milk every day, you’d be best off with a strawberry milkshake – yummy!
Petra Koslowski
Size: Ø 26 cm
+49(0)521.521 978 27
Material: Glass
Décors: 4
Material: Glass
garden centres.
23.01.2006
14:11 Uhr
Seite 15
2/4
Glass vase
Slim glass vases with a narrow waist and heavy, solid
base all in a row: bright yellow, pink, blue, and orange.
With vases like these, who needs flowers?
Size: 26 cm
glaskoch | montana:
[email protected]
Material: Glass
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Glass bowl
Give your breakfast cereal a stylish setting with these
blue glass bowls. Bold colours are just the ticket for staving off those grey days.
Petra Koslowski
Size: Ø 14 cm
+49(0)521.521 978 27
Colours: Yellow, blue, pink, orange,
inside white
Material: Glass
Drinking glass
“Milk is your best food”. If you have to drink a glass of
milk every day, you’d be best off with a strawberry milkshake – yummy!
Décors: 4
Material: Glass
garden centres.
23.01.2006
14:11 Uhr
Seite 16
3/4
Candleholder
These fun, round candleholders look like colourful islands
scattered across a table. They are a real sensation when
the trendy, vibrant colours of orange, blue, yellow and
pink are stood together, or alternatively, demonstrate
equally good taste by sticking to just one colour.
Size: Ø 10 cm
glaskoch | montana:
[email protected]
Material: Glass, tealight
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Table lanterns
These diner-style table lanterns in yellow, blue, pink and
orange are wider at the top than at the bottom and will
set things off in a good light. Place the candle securely in
sand for it to twinkle behind the colourful glass.
Petra Koslowski
+49(0)521.521 978 27
Material: Glass
garden centres.
23.01.2006
14:11 Uhr
Seite 17
4/4
Revolving ashtray
If you want to smoke in style, a revolving ashtray reminiscent of the cult diner style ashtray is an absolute must.
Simply turn and the ash is gone. In blue or pink.
Size: Ø 11 cm
glaskoch | montana:
Colours: Blue, pink
[email protected]
Material: Metal, plastic
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Table lighter
This round table lighter with a broad base is hot! And to
keep it that way, it is also refillable. What’s more, it goes
excellently with the revolving ashtray or standing ashtray.
Standing ashtray
This is the perfect finishing flourish for an authentic diner
look. Apart from being striking in its design, it also offers
plenty of space for ash, making smoking twice as much
fun.
Petra Koslowski
Size: 10 cm
+49(0)521.521 978 27
Colours: Blue, pink
Material: Metal, plastic, lighter
Size: 24 cm
Colours: Blue, pink
Material: Metal, plastic
garden centres.
23.01.2006
14:11 Uhr
Seite 18
:streamline simply sophisticated
Bold contrasts, clear lines, fresh shapes – :streamline
is montana:HOMESTYLE’s sophisticated range of
black and white decoration with a modern slant.
Black and white are like two sides of the same coin
– although they are opposites, they remain inseparable like day and night, the sun and the moon,
light and shade. Anyone who likes striking highlights will love :streamline – simply sophisticated,
simply contrasting, simply black and white.
glaskoch | montana:
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Petra Koslowski
+49(0)521.521 978 27
Alongside refreshing summer shades, black and
white glass products and accessories embody the
latest stylish and elegant trend. With :streamline,
montana:HOMESTYLE has come up with crystal-clear, striking decoration ideas. How about curved or
linear glass vases used alone or as a matching trio
on a black wooden tray? These vases are so much
more than somewhere to display flowers. Geometric patterns on glasses and novel ideas such as
glass picture frames and metal tealight holders all
express a desire for the unusual. But whatever you
do, don’t forget the two Scottish terriers, “Black &
White”.
23.01.2006
14:11 Uhr
Seite 19
:streamline Product overview
Conical vase
A vase for all seasons: tall pillar candles transform the
heavy, conical white vases into glowing table lanterns.
Placed alongside one another – with one upside down –
the black vases merge into a decorative eye-catcher.
1/6
Size: 17 cm, 8 x 8 cm
glaskoch | montana:
Colours: Black and white
[email protected]
Material: Glass
www.montana.de
Peter Künzel
+49(0)5253.86 373
Set of vases
Three clear, rectangular glass vases on an angular black
wooden tray offer plenty of scope for creative decoration. Clear glass marbles and black pencils are just two
of the many options ...
Solifleur vase
Gently curved vases with a heavy, solid base and a slight
waist. With their delicate shape, the slim glass vases
transform any harsh black and white contrast into a harmonious ensemble.
[email protected]
Size: 23 B x 15 H x 8 T cm
Petra Koslowski
Colours: Black
+49(0)521.521 978 27
Material: Glass and wood
Size: 26 cm
Material: Glass
garden centres.
23.01.2006
14:11 Uhr
Seite 20
Opus
These oval vases with their straight necks can also be
used together to create a perfect arrangement even
without flowers. Just arrange the clear, black and white
vases together on a white plate scattered with silver granules. Who says simplicity can’t be sophisticated?
2/6
Size: 9 cm
glaskoch | montana:
Colours: Clear, Black and white
[email protected]
Material: Glass
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Opus
For many people, orchids are the queens of flowers.
What better way to show them off than in this elegant,
gently curved oval glass vase with a narrow neck?
Set of tealight holders
montana:HOMESTYLE recommends complementing the
display with a black wooden tray with four clear glass
tealight holders.
Petra Koslowski
Size: 20 cm, 24 cm
+49(0)521.521 978 27
Colours: White
Material: Glass
Size: 18 x 18 cm
Colours: Black
garden centres.
23.01.2006
14:12 Uhr
Seite 21
Partner vase
This otherwise linear vase widens suddenly and has a
clear, solid base. The two vases complement each other
perfectly, one being wide at the top and the other at the
base. Together, they have a yin and yang look about
them. Pipe cleaners add a playful touch to the classic
pair.
3/6
Size: 30 cm
glaskoch | montana:
[email protected]
Material: Glass
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Petra Koslowski
+49(0)521.521 978 27
Tubular vase
Fine callas demand a fitting setting: the narrow, triangular
solifleur vase with an organically curved base offers the
support the lilies need while looking stylish too. Use
black and white together for a doubly stunning look.
Size: 40 cm
Material: Glass
garden centres.
23.01.2006
14:12 Uhr
Seite 22
Tealight holder
A classic shape to conjure up a classic feel: the square,
slightly conical tealight holders in smoky grey create tasteful decoration in an instant. Just place them together
in a row. The clear glass tealight holders will also add the
perfect finishing touch.
4/6
Size: 9 cm, 5 x 5 cm
glaskoch | montana:
Colours: Smoky grey, white
[email protected]
Material: Glass
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Glass candlesticks
Glass candlesticks are a must for refined table decoration. These three different-sized candlesticks will light up
any table, while black tapered candles add a certain je
ne sais quoi.
Petra Koslowski
Size: 13, 16, 19 cm
+49(0)521.521 978 27
Colours: Clear
Material: Glass
garden centres.
23.01.2006
14:12 Uhr
Seite 23
Metal tealight holder
Whether you choose lightweight cubes or compact sophistication, these metal tealight holders are something
special. They are made of a single piece of metal which
is punched and then gently bent into shape. Whichever
shape you choose, they are a must for the refined black
and white trend.
5/6
Size: 8 x 8 x 6 H cm
10 x 10 x 2 H cm
glaskoch | montana:
[email protected]
Colours: Black
www.montana.de
Material: Metal, tealight
Peter Künzel
+49(0)5253.86 373
[email protected]
Glass picture frame
Available in black or white, these glass picture frames are
the perfect setting for your favourite photos. Make those
special moments last a lifetime either in bold black or
subtle white.
Set of tealight holders
These three clear tealight holders on a black wooden
tray make a clear statement and look good wherever you
place them. Candlelight included.
Petra Koslowski
Size: 18 x 23 cm
+49(0)521.521 978 27
(for pictures 13 x 18 cm)
Colours: Black, white
Material: Glass
Size: 23 x 8 cm
Colours: Black
garden centres.
23.01.2006
14:12 Uhr
Seite 24
Long drink glass
Black patterns look all the bolder and more intense on
clear glass. Whether you choose the shepherd’s check
or Vichy checks, these glasses will quench your thirst for
all things unusual.
6/6
glaskoch | montana:
Décors: 3
[email protected]
Material: Glass
www.montana.de
Peter Künzel
+49(0)5253.86 373
Glass plate
The glass plates in black or white have a calming influence on the unusual tumblers and provide everything from
red tomatoes to green salads with a striking backdrop.
Size: Ø 26 cm
[email protected]
Material: Glass
Petra Koslowski
+49(0)521.521 978 27
Black & White
Inquisitive noses, pointed ears and short legs: the two
Scottish terriers, “Black & White”, are this summer’s unbeatable duo. Who can resist their charm?
Size: 15 x 25 cm
Material: Plastic
garden centres.
23.01.2006
14:12 Uhr
Seite 25
Basic products
Everyday glassware
Bowl, cake stand, jug, teapot, plate, cruet set,
warmer, ashtray, mulled wine and tea glass
Drinking glasses
Long drink glass, whisky tumbler, latte macchiato
glass, caipirinha glass, shot glass
Stemmed glasses
Burgundy glass, Bordeaux glass, red wine glass,
white wine glass, champagne flute, beer glass,
cocktail glass, balloon glass, aperitif glass
Customers can choose between basic household perennials such as vases, bowls, table lanterns, candlesticks,
drinking glasses and stemmed glasses, coffee and tea accessories, and stylish trend ranges. montana:HOMESTYLE
has everyday glass objects, drinking glasses for regular
use and stemmed glasses for special occasions. As decoration pieces, montana:HOMESTYLE can offer contemporary
ideas in the form of vases and candlesticks, as well as accessories such as picture frames and candles.
glaskoch | montana:
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Petra Koslowski
+49(0)521.521 978 27
Vases
Tubular vase, spherical vase, horizontal vase,
rectangular vase, solifleur vase
Candle accessories
Table lantern, candelabra, candleholder, decorative
light
Decor accessories
Picture frames, silk flowers, candles, sand, granules, etc.
garden centres.
23.01.2006
14:12 Uhr
Seite 26
New website
The new montana:HOMESTYLE website presents itself in
three languages with even more up-to-date content. As
well as presenting the brand and its image, the focus here is on the functions the website offers, especially for European target groups such as customers, sales partners
and retailers. “This website is an excellent way for us to
keep our customers and partners in the know even
quicker,” says a company spokesperson.
glaskoch | montana:
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Petra Koslowski
Just as important as the new seasonal trend themes is
information on the basic products and on trade fair dates.
montana:HOMESTYLE’s regularly changing trend themes
constantly offer new ideas that are easy for anyone to implement. A comprehensive product catalogue is of interest to customers and retailers alike, giving them an overview of the company’s glassware ranges.
The new and improved press area makes media work
easier, offering all the latest press releases and the press
kit as a download, a press release archive and the option
of being included in the company’s mailing distribution
list.
A password-protected area for retailers and sales partners is currently under construction.
+49(0)521.521 978 27
23.01.2006
14:12 Uhr
Seite 27
The montana: HOMESTYLE brand
Well-designed glassware and gift items at attractive prices – this is the montana:HOMESTYLE
motto. The company’s wide range of glassware
is characterised by trendiness. With its seasonal
trend themes, montana:HOMESTYLE can, from
2006 on, respond to its customers’ requirements even quicker and more directly. In addition to carefully selected glassware, there are
also special accessories made of various materials to round off the seasonal themes.
Glassware from montana:HOMESTYLE has been being
sold successfully for over 30 years now, in cash-and-carry stores, in shops-in-shop in hypermarkets and in furniture stores in
Germany and Austria. The range comprises some 600 products.
The long-standing and successful German company glaskoch is
currently moving into new markets with its montana:HOMESTYLE’s
brand, primarily focusing on France, the UK, Ireland, Austria,
Switzerland and Russia. New collections are showcased every
year at all the major consumer goods fairs around the world,
with international designers turning the latest trends into glassware.
Customers can choose between household basics such as
vases, bowls, table lanterns, candle accessories, tumblers and
stemmed glasses, coffee and tea accessories, and other stylish ranges. As of 2006, there are also seasonal trend themes.
glaskoch | montana:
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
montana:HOMESTYLE’s glassware proves that top design can
win awards but does not have to cost the earth. The Federal
Ministry of Economics and Technology nominated
montana:HOMESTYLE’s :soho whisky tumblers and long drink
glasses to be entered into the 2002 Design Award of the Federal Republic of Germany. Previous to that, the Design Zentrum Nordrhein Westfalen bestowed the company with a red
dot award in the category of “High design quality” for the simple, beautiful design of the same glasses. montana:HOMESTYLE’s
therefore counts as one of the best international product
design companies around.
[email protected]
Petra Koslowski
+49(0)521.521 978 27
23.01.2006
14:12 Uhr
Seite 28
From the past to the present day
1859 Benedikt Koch founds
1963–1970 The company
1998 The montana: brand
2001 montana:HOMESTYLE
From 2003 The successful
glaskoch | montana:
a family company in Bad Dri-
develops from a regional
is given its own logo and
becomes a trendsetter by
German company “glaskoch”
[email protected]
burg, Germany, under the
wholesale glass specialist to
philosophy:
accurately identifying trends
moves into new export mar-
www.montana.de
name B. Koch jr. He sells the
a glass importer.
montana:HOMESTYLE – trendy,
and reproducing them in
kets for its montana:HOMESTYLE
Peter Künzel
linear, purist. The company
glass.
brand, focusing on France,
+49(0)5253.86 373
products manufactured at
the local glassworks throug-
1972 “glaskoch” develops
offers a wide range of pro-
In June, the Design Zentrum
the UK, Ireland, Austria,
hout Europe, from the Ne-
from a glass importer to a re-
ducts under the headings of
Nordrhein Westfalen be-
Switzerland and Russia.
therlands to the Russian bor-
tailer of branded glassware
“basic”, “fun” and “trend”.
stows the company with a
der, and comes back with
with its LEONARDO brand.
Hypermarkets are given an
red dot award for product
2004 A product manage-
Petra Koslowski
optimum sales channel with
design in the category “High
ment team is responsible for
+49(0)521.521 978 27
montana: furniture.
design quality” for its :soho
developing groundbreaking
whisky tumblers and long
glass products for
drink glasses.
montana:HOMESTYLE.
glass products from Silesia
and Holland to be sold on
1973 The “montana:” brand
the domestic market. .
is introduced in cash-andcarry stores.
From 1920 The company
1999 montana: shops-in-
[email protected]
shop are established in lots
adopts its new name on the
1977–1990 The company
of hypermarkets. The first
2002 The Federal Ministry of
basis of its telegram address
develops its own products
montana:STORE opens in
Economics and Technology
basic products are comple-
“glaskoch”.
and innovative design philo-
Vienna, Austria, in Novem-
nominates montana:HOME-
mented by seasonal trend
sophy.
ber.
STYLE’s
founder’s grandson, turns
1991–1997 “glaskoch” de-
entered into the 2002 Design
“glaskoch” into one of the
velops glassware collections
becomes a major glassware
Award of the Federal Repu-
most respected wholesale
and innovative concepts.
supplier and a market leader
blic of Germany.
and long drink glasses to be
1945–1960 Heinz Koch, the
glass specialists around.
:soho whisky tumblers
in Germany.
themes.
23.01.2006
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Seite 29
Facts & figures
Company trading name
glaskoch B. Koch jr.
GmbH+Co. KG
Founded
1859 in Bad Driburg, Germany, current
headquarters
Address
Industriegebiet-Herste
33014 Bad Driburg
Germany
Tel. +49 (0)5253 860
Fax +49 (0)5253 86270
The brand
The montana:HOMESTYLE brand has
been around for more than 30 years
now, offering some 600 products in
well-stocked self-service retail outlets
and furniture stores.
www.montana.de
[email protected]
Motto
Well-designed glassware and gift items
at attractive prices.
Managing Directors
Oliver Kleine
Patrick Freiherr von Nolcken
Export
montana:HOMESTYLE glassware is on sale
in France, the UK, Ireland, Austria, Switzerland and Russia. The first montana:STORE
is opened in Vienna, Austria, in 1999.
Awards
In June 2001, montana:HOMESTYLE receives a red dot award from the Design
Zentrum Nordrhein Westfalen for the design of its :soho whisky tumblers and
long drink glasses in the category “High
design quality”. These two designs
fought off stiff competition, with 1,523
entries to the competition in total,
making them examples of some of the
best product design around in the
world.
Since February 2000, glaskoch has
been a member of the German Design
Council.
glaskoch | montana:
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Petra Koslowski
+49(0)521.521 978 27
23.01.2006
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Seite 30
Fax reply form
montana:HOMESTYLE
WörterSee – Agentur für Text und PR
Petra Koslowski M.A.
Publisher _______________________________________________________
Fax +49 (0)521. 5219 7828
Tel. +49 (0)521. 5219 7827
Dept
Medium _______________________________________________________
_______________________________________________________
Surname, first name _____________________________________________
Please include me in your mailing
distribution list.
Street _________________________________________________________
Postcode, town/city _____________________________________________
Tel.
_________________________________________________________
Fax
_________________________________________________________
E-mail _________________________________________________________
23.01.2006
14:12 Uhr
Seite 31
glaskoch | montana:
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Petra Koslowski
+49(0)521.521 978 27
23.01.2006
14:12 Uhr
Seite 32
glaskoch | montana:
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Petra Koslowski
+49(0)521.521 978 27
23.01.2006
14:12 Uhr
Seite 33
glaskoch | montana:
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Petra Koslowski
+49(0)521.521 978 27
23.01.2006
14:12 Uhr
Seite 34
glaskoch | montana:
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Petra Koslowski
+49(0)521.521 978 27
23.01.2006
14:12 Uhr
Seite 35
glaskoch | montana:
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Petra Koslowski
+49(0)521.521 978 27
23.01.2006
14:12 Uhr
Seite 36
glaskoch | montana:
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Petra Koslowski
+49(0)521.521 978 27
23.01.2006
14:12 Uhr
Seite 37
glaskoch | montana:
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Petra Koslowski
+49(0)521.521 978 27
23.01.2006
14:12 Uhr
Seite 38
glaskoch | montana:
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Petra Koslowski
+49(0)521.521 978 27
23.01.2006
14:12 Uhr
Seite 39
glaskoch | montana:
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Petra Koslowski
+49(0)521.521 978 27
23.01.2006
14:12 Uhr
Seite 40
glaskoch | montana:
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Petra Koslowski
+49(0)521.521 978 27
23.01.2006
14:12 Uhr
Seite 41
glaskoch | montana:
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Petra Koslowski
+49(0)521.521 978 27
23.01.2006
14:12 Uhr
Seite 42
glaskoch | montana:
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Petra Koslowski
+49(0)521.521 978 27
23.01.2006
14:12 Uhr
Seite 43
glaskoch | montana:
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Petra Koslowski
+49(0)521.521 978 27
23.01.2006
14:12 Uhr
Seite 44
glaskoch | montana:
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Petra Koslowski
+49(0)521.521 978 27
23.01.2006
14:12 Uhr
Seite 45
glaskoch | montana:
[email protected]
www.montana.de
Peter Künzel
+49(0)5253.86 373
[email protected]
Petra Koslowski
+49(0)521.521 978 27

Press kit montana:

Transcrição

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