2011 - Westfleisch

Transcrição

2011 - Westfleisch

2011
Report
Annual
Improve,
process,
market.
ry
a
m
Sum
Westfleisch
ANNUAL REPORT 2011
Corporation Structure
WEstFlEIsCH eG,
Münster
16.45 %
WEstFlEIsCH FInanZ aG,
Münster
turnover 2011: 1 788.5 m Euro
9.84 %
turnover 2011: 8.5 m Euro
Meat Center
Hamm/Paderborn
100 %
100 %
100 %
Westfleisch Erkenschwick
GmbH,
oer-Erkenschwick
Gustoland GmbH,
oer-Erkenschwick
Meat CenterCoesfeld/lübbecke
100 %
100 %
WEGo Fleischhandels
GmbH, Münster
ooo ”unifood”,
Moskau/Ru
WEnoVa Personal-service
GmbH, Münster
100 %
PIC-WEstFlEIsCH
Vertriebs GmbH,
Münster
51 %
WestPet
Janke GmbH,
Petershagen
Bruns Fleischhandelsund Zerlege GmbH,
oer-Erkenschwick
100 %
100 %
IceHouse
Convenience GmbH,
Münster
100 %
uaB ”Westfleisch
Baltika”
Kaunas/lt
51 %
25.2 %
lPM HEssEnWEG
Immobilien GmbH,
Münster
100 %
WEstFlEIsCH
Romania sRl,
tarnaveni/Ro
25.2 %
lPM logistik Partner
Münsterland GmbH,
Münster
100 %
25.2 %
WEstFlEIsCH
nordic aB,
stockholm/sE
FVZ-WEstFood
Convenience GmbH,
Holzwickede
75 %
WEstFlEIsCH
Magyarország Kft.,
Budapest/Hu
50 %
Han Wei
Frozen Foods Co. ltd.,
shanghai/Cn
49 %
Provianda Fleischvertriebsgesellschaft
mbH, Münster
50 %
Westfalenland
Fleischwaren GmbH,
Münster
WEstFlEIsCH Polska
sp. z o.o., Racibórz/Pl
100 %
dog’s nature GmbH,
oer-Erkenschwick
100 %
WEtRaloG GmbH,
Münster
99.99 %
0.01 %
Holding companies
Meat production
WEtRaloG Romania
sRl, tarnaveni/Ro
Meat processing self-service – meat/convenience/sausage
Export/Import
Processing by-products
25.2 %
Coldstore
Hamm GmbH,
Hamm
Breeding cattle/livestock
Service provider
Marketing company
25.2 %
2
Coldstore Hamm
Besitzgesellschaft
mbH, Hamm
Status: April 2012
Westfleisch
ANNUAL REPORT 2011
Content
The Company
2 4 5 6 9 10 11 12 Corporation Structure
Our sites in Northwest Germany
Executive Board of Westfleisch eG
Our production sites
Our meat processing centers
Our ”Compass 2015” gives the direction
The 12 key facts of the Partnership for Quality 2011/2012
Annual review 2011
Annual Report
Westfleisch eG
14 16 18 22 24 26 30 31 33 36 38 39 Foreword of the Executive Board
Members and Shareholders
Markets for animals for slaughter
”Aktion Tierwohl” Initiative
Markets for Livestock
Markets for fresh meat
Markets for meat and sausage
Export markets
Partnerships and participations
Employees
Group’s Profit and Loss Statement
Key Figures
3
Our sites in Northwest Germany
SCHLESWIGHOLSTEIN
MECKLENBURGWEST-POMERANIA
Hamburg
LOWER SAXONY
km
80
Berlin
km
50
BRANDENBURG
km
25
Münster
SAXONYANHALT
NORTH RHINEWESTPHALIA
SAXONY
HESSE
THURINGIA
Frankfurt
RHINELANDPALATINATE
SAARLAND
BADENWÜRTTEMBERG
0 km
BAVARIA
100 km
Munich
Westfleisch
ANNUAL REPORT 2011
Executive Board of Westfleisch eG
>
From the left:
Carsten Schruck (CFO), Dirk Niederstucke (Chairman of the Executive Board), Josef Lehmenkühler (Member of the Board),
Peter Piekenbrock (Vice Chairman of the Executive Board), Dr. Helfried Giesen (Spokesman of the Executive Board),
Heinz Westkämper (Chairman of the Supervisory Board)
Not on the picture: Gottfried Brentrup (Honory Chairman)
5
Westfleisch
ANNUAL REPORT 2011
Westfleisch Meat Center
Coesfeld
lübbecke
Stockum 2
48653 Coesfeld Telephone +49 (0) 25 41 8 07-0 [email protected]
DE ES-265 EG
DE EZ-320 EG Orgalnvent-Nr. 10009-11
Rote Mühle 54–56 32312 Lübbecke Telephone +49 (0) 57 41 2 78-0
[email protected]
DE ES-46 EG
DE EZ-327 EG
Orgalnvent-Nr. 10009-13
Christian leding
Managing Director
Pork
6
Beef
Sow meat
Christoph Clemens
Managing Director
Piglet trade
Westfleisch
ANNUAL REPORT 2011
sow abattoir and cutting plant
schöppingen
Eggeroder Straße 8 48624 Schöppingen Telephone +49 (0) 25 55) 8 60-1 11 [email protected]
Europa-Zerlegebetrieb:
DE EZ-510 EG
Meat Center
Lübbecke
Meat Center
Schöppingen
Livestock Center
Nienberge
WestfalenLand
Münster
Headquarter
WESTFLEISCH, Münster
Meat Center
Coesfeld
Gustoland/
Westfleisch
Erkenschwick
Meat Center
Paderborn
Meat Center
Hamm
North Rhine-Westphalia
0 km
50 km
Heinrich Blick
Managing Director
7
Westfleisch
ANNUAL REPORT 2011
Hamm
Paderborn
Kranstraße 32 59071 Hamm Telephone +49 (0) 23 88 3 06-0
[email protected]
DE ES-147 EG
DE EZ-119 EG
Halberstädter Straße 40
33106 Paderborn Telephone +49 (0) 52 51 7 03-0
[email protected]
DE ES-215 EG
DE EZ-367 EG
uwe tost
Managing Director
Jens Heldt
Head of Sales Pork
Pork
8
Beef
M.-W. Kriesten
Head of Sales Beef
Veal
Self-service meat/ convenience
Sausage Smoked pork chop
Westfleisch
ANNUAL REPORT 2011
Our meat processing centers
Gustoland GmbH/
Westfleisch Erkenschwick GmbH
Westfalenland
Fleischwaren GmbH
Industriestr. 8–14
45739 Oer-Erkenschwick Telephone +49 (0) 23 68 61-0
[email protected] DE ES-249 EG
DE EZ-206 EG
DE EV-42 EG
Orgalnvent-Nr. 20059
Hessenweg 2
48157 Münster Telephone +49 (0) 2 51 20 83-60
[email protected] DE EZ-1070 EG
DE EV-961 EG
Gustav Kronsbein
Managing Director
Bacon
uwe Klemend
Managing Director
Storage
–28 ºC
Freeze
–44 ºC
Johannes steinhoff
Managing Director
Piglet trade
9
Westfleisch
ANNUAL REPORT 2011
Our ”Compass 2015” gives the direction
In 2011, Westfleisch has accomplished the first stages of its eager development programme ”Compass 2015 – Westfleisch fit for future”. The target achievements expressed therein are to take up the market trends and integrate them in an intelligent concept for improvement and stabilisation of our market position.
Quality and taste provided, the acceptance of meat is increasingly affected by the general debate about appropriate animal husbandry. Therefore, the group’s goals address the issues sustainability, regionality, and animal welfare along the entire value added chain.
Sales growth is consequently pushed. Regarding export – which is a major factor for us – we focus on direct business and establish on-site international cooperation. First successes of the stringent cost management were apparent in 2011 – not only in the energy and water consumption.
Being a farmers’ cooperative, Westfleisch holds an exceptional position among the meat marketers as our farmers are our members. Hence, our corporation is based on a solid owner’s equity structure as well as the contractual agreed cooperation with our farmers. On this background, Westfleisch also copes with the accelerated structural change and globalising business relations.
Westfleisch will further extend the value added chain. Our facilities specialise more and more, giving priority to high quality and safety of our products without compromise.
Legal-
QS-
IFS-
WESTFLEISCH-
requirements
requirements
requirements
principles
Westfleisch
target
achievement
in
%
f
Audit March 2012
Controlled and audited by SGS-Germany GmbH
Controlled and audited by SGS-Germany GmbH
Audit March 2011
1
Employee participation
100 % (100)
Westfleischminimum wage
100 % (100)
QS standards
100 % (100)
12
2
Environmental protection
and sustainability
100 % (96.25)
11
3
Animal welfare
97.22 % (97.84)
Legal- /
QS- / IFSrequirements
10
Freshness
98.47 % (98.47)
4
Regionality
100 % (100)
fulfilled
Special
payments
100 % (100)
9
Cooperation-contracts
with farmers
100 % (100)
5
6
8
7
Pricing
100 % (100)
10
Market value
97.92 % (98.21)
Animal health and
meat-hygiene
95 % (93.75)
Westfleisch
ANNUAL REPORT 2011
The 12 key facts of the Partnership for Quality 2011/2012
1. Quality standards
7. Pricing policies
Audits on a regular basis guarantee safety: We comply with all relevant n
ational and international standards, for third countries as well.
Market relevant and transparent payout prices for producers, contractually agreed. 2. Environmental protection and sustainability
8. Contract farming
Energy balance, energy management, Ökoprofit (Ecoprofit) audit, and CO2 Footprint. Our audited sustainability report with GRI-Status B+ proves p
racticed sustainability.
3. animal protection
At Westfleisch, responsibility has a name: ”Aktion Tierwohl” (extensive company own programme to support animal welfare). Reduced transport times and gentle handling of the a nimals are obliging in our corporation.
About 4 000 farmers cooperate with Westfleisch on the basis of written contracts and they are represented in the ”Cooperation Committee“.
9. Bonuses and special
payments
Based on the volume of livestock supplied, contract farmers receive contractual and quality bonuses as well as special premiums.
4. Regionality
10. Freshness
Westfleisch avails of special programmes to foster the regional marketing of livestock and meat solutions, these are the ”Westphalian piglet passport“, ”Iss von hier!“, ”TK-Westfalenschnitzel“.
Westfleisch products are safeguarded to meet with high demand for a maximum microbial bacteria count and make their way to the end consumer within the best-before-date. This is tested and documented.
5. Market value
11. Westfleisch minimum
wage
Westfleisch pays according to documented trade value of the cuts, which is determined in neutral and automatic data collection processes.
6. animal health and meat
hygiene
Healthy animals – healthy food. Piglet passport, risk-based visual meat e
xamination, and multi-serological monitoring provide hygienic safety.
Against wage dumping: Westfleisch complies with tariff agreements and requires also service providers to pay a minimum wage.
12. Employee participation
Westfleisch is attractive for employees, offering shares and profit-sharing schemes, a company pension scheme, career advancement programmes and an internal improvement system.
You can find the detailed version of the key facts of our Partnership for Quality online at: www.westfleisch.com > Company > Mission statement
11
Westfleisch
ANNUAL REPORT 2011
Annual review 2011
JA NuA Ry
F EBRu ARy
MARCH
A PRI L
Expiry of ”Private Storage“ after dioxin crisis
Generation Carsten
change: Carsten comSchruck comvice
mences as vice the
member of the Board
Westfleisch Board
Difficult beginning of the year because of the dioxin crisis in Lower Saxony and North Rhine-Westphalia
Sharpest fall in prices for pork, but short-term recovery
Successful WESTFLEISCH Company Days 2011 with cooperating farmers
Presentation of the ”Aktion Tierwohl“ initiative at the Agrarunternehmer tage (agriculture fair) in Halle Münsterland, Münster
AK
TI
Takeover of D&S by Danish Crown, merger Van Drie/
Alpuro, withdrawal of Van Drie from calf fattening in Germany
T I ON
R
E RW O H
Foundation Unifood Moscow as Westfleisch marketing company in the Russian Federation
Tönnies applies for acquisition of abattoir Tummel at Federal Cartel Office
Exhibition attendance ProdExpo, Moscow
First
case
First case of EHEC infection
infection in France at SB-Fleisch
Good start in the BBQ season
Exhibition attendance Food&Hotel, Seoul – Westfleisch enters new market Korea
Ju
JuN E
Significant recovery of prices for pigs for slaughter
First direct delivery of pork to Korea
Certification of UNIFOOD the 2nd Westfleisch Sustain ability ReDecline in export port according to Compilation of owing to persisting GRI guidelines, Ecobalance and restrictions caused granted by SGS Product Carbon by dioxin crisis
Germany
Footprints for veal
Announcement of EU agreement on Shareholder now in Dog’s Nature, halt to piglet castration in 2018 Erkenschwick, Germany (25.2 %)
12
MAy
Trauerfall FranzJosef Pauck, langjähriger Geschäftsführer des Fleischcenters Hamm
L
Prof. Dr. Heiner David, retired Ministerialdirigent (Assistant Secretary General), becomes ”Ombudsman“ for ”Aktion Tierwohl“ Exhibition attendance Hofex, Hongkong, PLMA Amsterdam
Early May outbreak of the EHEC epidemic in Germany, peak on 22.05.2011
Insolvency of Allgäu-Fleisch and buyout by competitor
Westfleisch
ANNUAL REPORT 2011
Ju Ly
AuGuS T
Establishment of the ”Infopfad Aktion Tierwohl“ (Info path on the Tierwohl initiative) at meat center Coesfeld
Proposal for new AutoFOM mask approved by mutual consent with Foundation of Westfleisch Nordic the cooperation committee as of AB,
04.10.
Stockholm
Retirement of Dr. Cordes after 23 years of successful Caused by the activity in the Westfleisch Board weather, brisk demand inland and abroad for beef and pork
S EPT E MBE R
Since two and a half years for the first time decline of pig slaughter capacity throughout the EU
ANUGA Cologne – Innovation prize ”taste11“ for ”Aktion Tierwohl“ range
Piglet quotations hit a low
Pilot
Pilot project: Online
Online meat origin data
data portal ”trace&face“ (today: ”fTRACE“), initial product: smoked pork chop Exhibition attendance WorldFood, Kiev
trace & face
Exhibition attendance WorldFood, Moscow
EHEC crisis declared terminated on 26.07.2011
O C T OBE R
N OVE MBE R
DE C E M B ER
Cost reduction programme:
”lean & smart 2011“ successfully completed
Grief about FranzJosef Pauck, longlongterm Managing Director of Meat Center Hamm
Certification of all Westfleisch Meat Centers according to DIN EN 16001:2009 (energy management system) obtained
Foundation of AFEX (Working group for meat exports) in collaboration with NWMA (NorthWest Meat Association) for export to Russia
Federal Cartel Office prohibits buyout of Tummel by Tönnies
13
Westfleisch
ANNUAL REPORT 2011
Foreword of the Executive Board
>
Dr. Helfried Giesen
>
Carsten Schruck
Dear Members,
Dear Ladies and Gentlemen,
year 2011 closed with a straight economic result for Westfleisch. We have further grown: Against the sector trend, the corporation’s volume of pig slaughter (incl. sows) increased by 9.1 %, significantly more than in the entire meat industry (+1.4 %). Also the capacity of cattle processing (incl. calves) increased slightly by 0.4 %, whereas the entire sector recorded a minus of 3.2 %.
Ten years already lasts the uptrend, in 2011 the pig production reached a new peak: with 250 m pigs for slaughter in the European Union, 59.3 m pigs in Germany and for the first time 7 m pigs were processed at Westfleisch. The group could sell remarkable 883 300 tons of meat and therefore 6.1 % more than in the previous year. The turnover amounted to a total of 2 206 m Euros, compared to the previous year also a significant plus of 14.3 %.
This trend was characterised by continuous brisk export demand, especially from third countries (tonnage +27.1 %): we were again offered good sales options in the Russian Federation, Singapore as well as particularly in China. Westfleisch could develop new markets in Korea, Japan, and Malaysia. In case of the by-product markets for skin, fat and bones the so-called “fifth quarter” proved its relevance as earnings reserve.
The Westfleisch Board is content with the economic result of 2011 although the value added sectors of the group for self-service fresh meat as well as meat and sausage products in particular had and have considerable concerns: they cannot transfer the increased raw material costs to the retail. The group’s share in the result dropped clearly behind the previous year.
With the project ”lean & smart“ Westfleisch has since Autumn 2010 spotted considerable potentials for cost reduction and added earnings. First positive effects have significantly influenced the economic result of 2011.
In 2011 all Westfleisch locations had to cope with the ISO 16000-Certification according to the Renewable Energy Law. Furthermore, we have rounded off the CO2 profiles: currently the CO2 footprint for beef from Westphalian bull fattening was presented. Following the investigation of pork (3.2 to 4.0 kg 14
Westfleisch
ANNUAL REPORT 2011
CO2-equivalents (CO2e) each kg meat) and veal (as of 8.7 kg CO2e each kg meat) the value for beef lies between 6.6 and 15.3 kg CO2e each kg meat.
The “Aktion Tierwohl” range of presently 17 different products of self-service fresh meat and sausage, offered in retail outlets since mid 2011, is received in the market with great interest, both national and international. Currently 120 audited farms produce an annual volume of more than 400 000 pigs for slaughter.
In the ”Compass 2015“ Westfleisch has laid down individual location development plans over a period of five years. In 2011, the ambitious investment programme of totally 150 m Euro started with the target to establish progressive specialisation and further quality improvement of the production in the individual locations. Westfleisch has backed the required financial framework by a credit volume of 125 m Euros plus bank guarantees. And moreover, the owner’s equity still builds a sound financial basis. Via profit-share schemes Westfleisch has raised funds, a capital of 8.5 m Euros, for the most part from associated investors, mainly of the agriculture sector. Also the capital increase of the Westfleisch Finanz AG of 2.4 m Euros of shares issued within a few weeks accounted for the financial backup.
What will the current year 2012 bring? Westfleisch expects firm producer prices above the previous year’s level for both pigs for slaughter and cattle. With consequent cost management, keeping a watchful eye on the goods and staying close to the customers on the different markets, Westfleisch should be capable to compete again successfully in 2012.
Meat and sausage are sensitive goods. It is our own high demand to supply best quality as a reliable partner and to manufacture our products based on state of the art knowledge in a sustainable and resource-conserving way. That is what we work for. And it can only be done in cooperation with our farmers, our shareholders, the institutions attending us, and our employees. Thank you all for your support to gain our goals, for your commitment and your confidence!
With best regards
Dr. Helfried Giesen Spokesman of the Executive Board Münster, February 2012
Carsten Schruck
CFO, Member of the Executive Board
15
Westfleisch
ANNUAL REPORT 2011
Members and Shareholders
a wide base
Presently the cooperative as type of enterprise is undergoing a noticeable renaissance. Westfleisch has followed this business philosophy for more than 80 years. The farmers are the owners, the suppliers and as contract partners in many respects the beneficiaries of a successful company development. That is evident in the growing number of cooperation contracts and members, as well as in the owner’s equity development.
Pick-up in cooperation contracts
More cooperation contracts and only a few withdrawing farmers reflect the trustful cooperation between contract farmers and Westfleisch eG. By end of 2011 Westfleisch had contracts with 2 225 farmers for the supply of more than 5.4 m pigs for slaughter.
Under contract were also 1 256 cattle farmers with TranspaRind-contracts and a volume of about 103 000 bulls, cows, and heifers. 275 piglet producers delivered over 400 000 piglets in line with their BestFerkel-contracts and more than 17 500 sows for slaughter. In the calf processing segment Westfleisch could fall on 31 BestKalb-contracts with ca. 40 000 calves.
Development of the supply of contract pigs
since 1991
6 000 000
Number of pigs
Along the entire process chain, our cooperation contracts are the basis for the Westfleisch ”Partnership for Quality“. We know every farm production site and can therefore strengthen the consumers‘ confidence into the regional origin of the meat products.
Westfleisch supports the close member loyalty by frequent member information (”Westfleisch Company Days“, Westfleisch ”Info für Landwirte“ – Info for farmers). Our farmers open their yard gate for us on the internet. By this, we prove that “good farming practice”, animal welfare, and sustainability – that means the responsible handling of all resources – can in fact be realised.
Also in year 2011 we look back to a successful cooperation with our members and contract partners. The number of cooperation contracts has increased and with it the cooperativeness of our farmers to provide capital and participate in the group’s growth.
By 31.12.2011 we had 4 539 members supporting the cooperative, therefore 64 more than in the previous year. Due to sustainable structural changes on farms in Westphalia-Lippe, a stagnation of our number of members is to be expected. At the same time the producing farms are growing so that the raw material provision is safe in the long run.
some basic points:
• The business assets amounting to 22.5 m Euro by 31.12.2011 are an important part of our owner’s equity. Our individual members hold approx. 15.1 m Euro. About 3.5 m Euro are held by our cooperatives; the Westfleisch Finanz AG as well as the organ members hold ca. 3.8 m Euro. In the recent eight years the business assets could be doubled.
• T he average business assets are increasing year by year. For each individual member it is now about 3 400 Euro, for each cooperative 116 000 Euro.
5 000 000
4 000 000
3 000 000
2 000 000
0
1991
1992
1993
1994
1995
1996
1997
1998
1999
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
2010
2011
1 000 000
• For year 2011 the gross dividend of the Westfleisch eG for the business assets of the members and shareholders of the Westfleisch Finanz AG will amount to unchanged 4.5 %. Shareholders as well as cooperation farmers participate in the successful corporation’s development with an attractive interest yield on the brought-in capital.
• W
estfleisch attaches great importance to a sound capital endowment: The Westfleisch eG reports by 31.12.2011 an owner equity of about 132 m Euro. Including our net profit of about 3.9 m Euro an equity ratio of ca. 42 % re-
16
Westfleisch
ANNUAL REPORT 2011
sults. The owner’s equity could be increased in absolute terms by about 13 m Euro.
• Owing to the increase in quantity and the development of raw material prices the Westfleisch eG total assets grew strongly to 314 m Euro.
• I n the recent year we aimed on repaying the capital of the silent partners interest (”Mezzanine Capital“) amounting to ca. 24,2 m Euro to our bank partners in year 2013 while at the same time increasing the profit sharing asset to approx. 25 m Euro. We have achieved both targets already early 2012.
The redemption of the silent partners interest will lead to a significant interest relief.
Our ambitious investment plans in context with ”Compass 2015“ are long-term backed by credits and owner’s equity. Also the increase of assets of the Westfleisch Finanz AG with 2.4 m Euros of shares issued within a few weeks contributed to the financial backup.
Development of the Westfleisch eG owner’s
equity from 2009 to 2011
In m Euro Year
2009
2010
2011
Business assets 20.9 22.1 22.4
Reserves 41.8 49.6 55.9
Net profi t 5.3 3.3 3.9
42.9 43.9 49.8
Owner’s equity 111.0 118.9 132.0
Total assets Westfl eisch eG 240.0 261.4 314.0
Equity ratio Silent partners interest/
profi t sharing asset 46.3 % 45.5 % 42.0 %
Development of equity ratio over 10 years
132.0
2002
2003
2004
2005
2006
2008
2009
2010
42.0 %
45.5 %
46.2 %
40.3 %
2007
36.8 %
94.7
89.0
39.9 %
28.9 %
32.6
17.2 %
29.6
24.1 %
22.3 %
57.6
26.6
111.0
Ratio in relation to total assets
81.8
Owner’s equity in m Euro
118.9
2011
17
Westfleisch
ANNUAL REPORT 2011
Pork: Growth declining
2011 was characterised by market fluctuations, caused among others by the dioxin crisis at the begin of the year and by conversion of the calculation basis for the automatic carcass classification. The dioxin was found in the feedstuff, but not in the meat. At no time were consumers endangered. Nevertheless, the prices dropped dramatically but also recovered quickly.
The downturn on the domestic market could be compensated by exports. Moreover Westfleisch, like many other met marketers, used the “private storage” option, offered by the EU to relieve the markets. Possibly this measure prevented a stronger price increase for pigs for slaughter midyear.
However, the leverage of the piglet market hit the slaughter pig market with delay: While in 2011 nationwide still a slight increase of the pig production (+1.1 %) was recorded, an insignificant decline is predicted for 2012.
For pigs for slaughter the year 2011 implicated a clearly higher price level than in 2010. For the first time no so-called ”house price“ was granted, deviating from the recommended price of the German Producer Cooperative (VEZG). The average price (see diagram) of 1.53 € was more than 12 Cent (9 %) higher than in 2010.
Multi-shift work allowed improved deployment of the slaughter capacities at Westfleisch. With a plus of 9 % and 7.04 m processed pigs Westfleisch could grow beyond the sector trend and gain market shares.
Slaughter capacity of pigs in Germany from
1992 to 2011
65 Slaughter capacity in m
60
55
50
45
40
35
Year
>
92 93 94 95 96 97 98 99 00 01 02 03 04 05 06 07 08 09 10 11
In 10 years the pig slaughter capacity increased by 35 %
Another incident last year affected the German pork market. On 4 October 2011 the new mandatory accounting formula for the AutoFOM for automatic classification of carcasses became effective. Aiming on the protection of vested rights for senders, Westfleisch was the first corporation in the meat industry to present a new accounting model in late summer, which now – after some difficulties in the adoption stage – led to a more value-based payment.
less piglets, firm prices
The recovery of prices on the pig markets with uptrend end of the previous year was essential to compensate for the in recent years exploding feed costs and increased investments. The market development had several pig keeper quit production and others will decide similar when in 2013 the EU-wide mandatory group housing of dry sows becomes effective.
18
Slaughter capacity 2008 to 2011
In Germany (source: Fed. Statistical Offi ce) and at Westfl eisch as well as Westfl eisch market shares
2009
2010
2011
Pork
Germany Westfl eisch* Share Westfl eisch 56 169 800 6 221 450 11.10 % 58 138 850 6 580 000 11.3 % 59 470 000
7 160 000
11.8 %
Beef
Germany Westfl eisch Share Westfl eisch 3 750 400 312 190 8.30 % 3 394 520 319 400 9.4 % 3 340 000
317 400
9.5 %
Veal
Germany Westfl eisch Sahre Westfl eisch 302 300 46 435 15.4 % 315 170 48 900 15.5 % 333 400
52 200
15.7 %
* Incl. Sows
Westfleisch
ANNUAL REPORT 2011
less sows
The pig stock has significantly dwindled, in the EU in the last year according to statement of the EU Commission by – 3.5 %, in Germany by – 5.5 %. The group housing of dry sows, mandatory as of 2013 due to animal protection law, acts as a catalyst and is a factor in the structural change and downturn of piglet production. By end of 2011, only half of the piglet producing farms in Germany had established the group housing. Experts expect that 10 % of the farms will cease production.
Average weekly prices for pigs
Westfl eisch basic price Euro/kg slaughter weight,
average price from 2005 to 2010 and average price 2011
1.65 €
1.60
1.55
1.50
1.45
1.40
1.35
Import of living pigs to Germany
1.30
16 m
1.25
14
1.20
12
1.15
10
1.10
8
Week
6
5
10
15
20
25
30
35
40
45
50
2005 – 2010 – Average price: 1.451 E 2011 – Average price: 1.526 E
4
2
0
>
2005
2006
Pigs
>
2007
2008
2009
2010
2011
Piglets
As the piglet production is dwindling in Germany, farmers
here who are in the piglet fattening business are dependent also on imported piglets. 2011 nationwide approx. 10 m
piglets were imported mainly from Denmark and the
Netherlands. Whereas only 4.6 m pigs for slaughter were
imported, that is a decline of almost 12 %.
Westfleisch Programmes
• In the middle of last year, Westfleisch launched the ”Aktion Tierwohl“ on the market in which the pig fattening farms are subject to special audits and critical monitoring. The pig processing has continuously increased during the year to an average of approx. 7 000 ”Aktion Tierwohl“ animals per week. By the end of the year, the meat of a quarter of a million animals out of the programme was available in retail outlets.
The pig price curve shows for Westfleisch in 2011 again a recurring, in early winter counter-cyclical progress, but on a clearly
higher level than in 2010. The collapse in early 2011 is the result
of the dioxin crisis.
contracts. Meanwhile the capacity of boars for slaughter amounts to 5 000 heads per week.
• T he risk oriented visual meat examination, a concept Westfleisch has developed and that the EU permitted as alternative, was introduced in all abattoirs of the Westfleisch eG. Together with the health data of the individual locations, it provides more security in food assessment.
• W
estfleisch takes part in research to obtain recent knowledge regarding species-appropriate pig husbandry and methods to avoid castration and tail docking. Since 2010, Westfleisch processes boars as well, first only from animal welfare production, now also from special boar fattening 19
Westfleisch
ANNUAL REPORT 2011
Cattle: market slightly down
young bull prices
The moderate decline of slaughter figures of the cattle arket continued in 2011.
m
TranspaRind-basic price in Euro/kg dead weight for R3 bulls.
Average price from 2005 to 2010 and average price 2011
4.00 €
Since 2003, the cattle stock in Germany has reduced by 6.7 %, round here 900 000 less bulls and cattle are fattened. In the recent year alone, ca. 2.1 % less male cattle was slaughtered nationwide then in the year before.
3.80
3.60
3.40
3.20
3.00
Slaughter capacity of cattle in Germany
from 2003 to 2011
2.80
2.60
Week
15 m
5
10
15
20
25
2005 – 2010 – Average price: 3.00 E
14
30
35
40
45
50
2011 – Average price: 3.55 E
13
>
12
11
Since mid 2011 the prices for beef are considerably rising. Even
the average price is higher than the regular price in previous
years.
10
Year 2003
2004
2005
2006
2007
2008
2009
2010
2011
At Westfleisch in contrast, the number of cattle processed (incl. calves) remained almost stable with a slight plus of 0.4 %.
for almost half of the processed bulls. The share of cutting increased for the first time to 90.8 %.
Positive as well is the growing percentage of QS cattle: While for bulls the 80 % rate has already been cracked the share of female QS cattle, despite its clear increase in 2010, left something to be desired.
With a degree of self-sufficiency of 113 %, the export of beef from Germany remains important and necessary, even though the exports have reduced by some 10 % compared to 2010. In 2012, this trend will probably continue on European scale, in Germany the level remains firm with 0.3 %.
Biogas plants and high feeding costs intensify the competition of bull fattening farmers in their rivalry for areas. At the same time, while supply is short on the inland market, the demand for beef is increasing. Higher prices are the logical consequence. Hence the price curve (see chart above) lay significantly above the prices of all years before: During the first four months 2012, bull prices moved with 3.64 € each kg even to a record high.
The prices in 2011 for cows and heifers too ranked clearly above the level of year 2010, in case of heifers by +0.30 € each kg higher (2011: 3.20 €/kg) and in case of cows averagely by almost +0.50 € each kg more (2.79 €/kg). Gratifying are also following Westfleisch figures: 67 % of the cattle slaughtering are bulls. Fleckvieh bulls (Simmentaler) account 20
QS percentage of animals for slaughter
at Westfleisch
Pigs
91.9 %
Sows
81.9 %
Bulls
Female cattle
83.6 %
48.8 %
Westfleisch
ANNUAL REPORT 2011
In the decade between 2002 and 2011 ca. 155 m Euro bonuses, special bonuses and dividends were distributed to members and shareholders.
Percentage of contract animals in total
slaughtering 2002 to 2011
70 %
73 %
60 %
50 %
40 %
43 %
30 %
BestSchwein
Trend line BestSchwein
20 %
TranspaRind
10 %
Trend line TranspaRind
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011
Bonuses, special bonuses, and dividends
from 2002 to 2011
>
Over 2 200 farmers are contract partners for the supply of pigs
for slaughter; more than 1 250 famers have a TranspaRind-contract. For piglets, sows and calves, too, we have regular cooperation partners.
2002
2003
2004
Farmers benefit from contract farming
Nearly three quarter of all pigs slaughtered at Westfleisch come from contract farms. In case of cattle, 43 % are delivered under contract to Westfleisch. 58.3 % of the bonus pigs derive from companies with more than 4 000 head of livestock. 22.5 % maintain this volume as annual supply rate.
The farmers benefit: 2011 bonuses, special bonuses and dividends amounting to ca. 22 m Euro were distributed, a total of 15.5 m Euro bonuses thereof alone for contract pigs (3.38 Euro each BestSchwein). Dependent from the delivery scope, a bonus from 4 to 20 Euro is granted for TranspaRind-contracts as well as a revenue dependent special bonus per animal.
2005
2006
2007
2008
2009
2010
2011
>
8 337 000 €
10 899 000 €
12 501 000 €
13 410 000 €
14 013 000 €
16 813 000 €
18 934 000 €
19 140 000 €
18 960 000 €
21 900 000 €
In ten years approx. 155 m Euro bonuses, special bonuses and
dividends were distributed to members and shareholders.
21
Westfleisch
ANNUAL REPORT 2011
”Aktion Tierwohl” Initiative
Consumers appreciate growing
animal welfare
Consumers attach more and more importance to responsible livestock husbandry. They do want to eat meat – with a good conscience.
For years, Westfleisch has worked on finding answers to critical questions in the production of meat and sought to collect experience. As a meat marketer cooperative with high vertical integration (cooperation contracts with suppliers) and processing companies, we have immediate influence on the way of production and hence the quality of animal source food.
it is now possible to ascertain by means of various test criteria if an animal felt well during its lifetime – on the farm, during transport and in the slaughterhouse. Participating companies need to be a BestSchwein-contract farm and be QS-audited. The “Aktion Tierwohl” standard (see: www.aktion-tierwohl.de) outperforms the statutory provisions of the animal protection livestock husbandry guideline in 15 points. Who fattens pigs for “Aktion Tierwohl” must not castrate piglets. The percentage of boars slaughtered at Westfleisch increased considerably, notably in the second half of 2011.
Westfleisch pioneered the sector with the ”Aktion Tierwohl” and defined its own standards. And this for good reason: Based on QS and Animal Welfare as with Tesco in Great Britain 1 Million animals aspired this year
Since middle of last year the products with the yellow Tierwohl label are available in retail outlets, at present in approx. 1 250 stores of twelve distributors. Salami, bacon, or ham sausage from the „Aktion Tierwohl“ programme meet with good and increasing demand.
„Main focus of the marketing
is the national market. However, ”Aktion Tierwohl” products are requested as export
article as well: Especially in
Scandinavia the “Aktion Tierwohl” is successful as individual brand.”
Christian Leding,
Managing Director
Meat Center Coesfeld
At the Anuga 2011 the ”Aktion Tierwohl“ products were awarded with the innovation prize ”taste11“.
From currently 120 ”Aktion Tierwohl“ farms Westfleisch could market last year about 410 000 pigs for slaughter. The farms are mainly family farms with 1 400 fattening places on average.
Another 80 farms with a volume of 350 000 heads of l ivestock are on stand-by and pre-audited. 2012 the programme shall be extended to 1 m animals per year.
22
In July 2011 an Info Path for realisation of the ”Aktion Tierwohl“ criteria was prepared in Meat Center Coesfeld. More than 40 expert delegations meanwhile gathered information about the ”Aktion Tierwohl”. That confirms the relevance of the subject and the great interest also in the retail sector. With its initiative, Westfleisch is so far the only corporation in Germany offering meat and sausage from an own animal welfare programme in market-relevant quantities.
Scientists estimate the sales potential for this kind of meat consumption on 15 to 30 %. In the other European countries there are comparable market presences for animal welfare product ranges, e.g. in the Netherlands with ”star meat“ concept or the French ”Label Rouge”.
Westfleisch
ANNUAL REPORT 2011
Healthy animals feel well and deliver healthy food. Our farmers have an elementary interest in their livestock being sound. Since 2010, Westfleisch has hence developed a health index for pig breeding and fattening farms in context with the visual meat examination. In addition to the average mortality rate and the daily weight gain Westfleisch included right from the beginning the recording of drug use. According to the individual ”treatment code” reliable conclusions/
statements on animal health and well being can be made.
AK
T
RW O H
Audit / = Bonus
= BestSchwein-contract
incl. QS compliance
Meat Center Coesfeld: Slaughter capacity
2011 Animal Welfare/”Aktion Tierwohl”
Meat Center Coesfeld:
Boar slaughter capacity
Quantity development in year 2011
Quantity development in year 2011
TI
12 000
R
7 000 Head
L
14 000 Head
T I ON
E RW O H
6 000
10 000
5 000
8 000
4 000
6 000
3 000
4 000
2 000
2 000
1 000
Week
5
10
15
20
25
30
35
L
+ ”Animal Welfare”
For two years, Westfleisch contract farms have been assisted and advised by the Westfleisch consulting veterinarian.
AK
R
+ authorized,
risk based meat
examination
+ castration stop
Antibiotics are and remain necessary due to animal protection reasons if an animal is sick. However, the critical general debate on drug use, which needs to be further reduced, is justified. In the framework of the ”Aktion Tierwohl“ Westfleisch will test as of 1 January 2013 to cease antibiotic treatment during fattening of livestock having 40 kg and more weight.
>
IE
T I ON
40
45
50
The percentage of slaughters deriving from Animal Welfare
farms continuously increased in 2011.
Week
>
5
10
15
20
25
30
35
40
45
50
Who fattens pigs for ”Aktion Tierwohl“ must not castrate
male piglets. The percentage of boar slaughter increased
particularly in the second half of year 2011.
23
Westfleisch
ANNUAL REPORT 2011
Markets for Livestock
Quality right from the beginning
The Westfleisch livestock branch cares for the supply of best and healthy animals to pig-, veal-, and bull fattening farms.
• W
ith 16 100 calves Westfleisch was able to sell 2 % more youngs for bull fattening in 2011 than in the previous year. Each week averagely 330 Simmental calves from Bavaria are at first procured to 15 specialised, contract bound and QS certified breeding farms. The Westfleisch livestock center as supplier of 200 kg calves for fattening is the link to the bull fattening farms who order the calves for fattening approx. one week before delivery. In Westphalia bull fattening farmers often prefer ready calves for fattening and leave the breeding to farmers specialised in this business. They can score later with ”4 x D“, i.e. born, bred, fattened and slaughtered in Germany, the D stands for Deutschland.
Bull fattening farms receive groups with defined high health status (BHV1-free; BVD-negative). However, the number of calf births is decreasing in Bavaria by 2 to 3 % year by year owing to stringent health standards, farms giving up, and strong competition between bull fattening farmers and farmers operating biogas plants. Hence, less and less Fleckvieh calves are available for fattening. In addition, the number of bull fattening farms is falling continuously as a result of this development as well as the structural change – the bigger farms are established and will further grow, the smaller ones cease agricultural activity.
2011 the prices for bulls for slaughter have further consolidated to an average of 3.55 € each kg dead weight, becoming more expensive by ca. 100 € compared to the previous year. Even though calves for fattening cost about 50 € more, the outcome is positive. Livestock sales Westfleisch 2010 and 2011
Per head
Calves, Calves for fattening – 7.2 %
45 900
42 600
1 933 750
Piglets
– 0.6 %
1 921 460
2010
24
2011
Westfleisch is nationwide the only livestock broker who xclusively procures calves for white meat (also referred to e
as light meat) fattening, whereas we ourselves do not fatten calves. 2011 the number of calves declined from 29 500 to 26 740. Milk powder being the main feeding basis made the white meat fattening expensive. Some fattening farmers switched to rosé meat fattening (slaughter age > 8 months). • F
or pig keepers and especially for piglet producers 2011 was an unusually difficult year. It seems never before piglet prices dropped so early in spring as last year. They fell to an average price level of 35 € for a 25-kg piglet and did not rise again for about twenty weeks. Only since November 2011 they have recovered. In March 2012, the basic piglet price was 58 € per piglet, in case of certain batch sizes or applied vaccinations, extra pay falls due.
The market volatility is further picking up. Bringing about rapid progress of the structural change and concentration in the sow husbandry sector while the piglet business is getting more and more international. Many farms, whether due to lack of size or reasons of age, completely abandoned piglet production. Furthermore, urgently required reserves are lacking, e.g. for the mandatory conversion to group housing of dry sows in 2013.
On this background, the fattening sector remains dependent on import piglets: with about 2 m piglets Westfleisch is still the biggest piglet marketer in Germany. Approx. 40 % derive from the Netherlands or Denmark, tendency increasing.
Bigger capacities of livestock for fattening, fewer housing dates, and larger fattening compartments require ever bigger piglet batch sizes. At the same time, many fattening farmers attach great importance to direct relationship to the supplier – even in case of imported animals. Westfleisch guarantees close contact. Upon request, the piglets always have the same livestock origin and identical health status.
Westfleisch
ANNUAL REPORT 2011
Piglet prices 2010 and 2011
Westfleisch piglet marketing
Last year Westfleisch has marketed about 2 m piglets. Due to the structural change the number of sold piglets in Westphalia and Low Saxony declined by 6.1 % in 2011. With an average of 300 sows per farm, 250 to 300 piglets per batch can be offered. Piglet batches deriving from East German farms are ca. three times larger. In 2011 totally 1 063 900 piglets were sold from there, that is a plus of 4.6 % compared to 2010.
In Euro per head on 25-kg basis, units of 100
55 €
50
45
40
35
30
25
Week
5
10
15
20
25
30
35
40
45
50
German piglets are also sought after abroad: 2011 Westfleisch exported about 400 000 piglets to Russia, Poland, Romania, and other East European countries, but also to neighbouring EU countries. Gratifying was among others the export to Poland and the Ukraine.
All Westfleisch piglets from Germany avail of the ”piglet passport“, certifying the high company health status based on semi annual examinations. Three quarter of the Dutch piglets are meanwhile provided with a hygiene passport as well. Westfleisch is striving to achieve the piglet passport also for all import piglets. The piglet passport, successfully implemented for eight years, is a crucial factor to detect diseases, react with preventive vaccination instead of applying a late treatment, and hence reduce the use of drugs in the long run.
The farmers on their part have contributed a lot in the recent years to less fragile, stress resistant piglets growing up in new stables with good climate and, if possible, going without medication. Westfleisch supports and uses this development: For the “Aktion Tierwohl” antibiotics-free fattening of 40 kg and above animal weight is intended next year.
25
Westfleisch
ANNUAL REPORT 2011
solid consumption
The sector trend was rather moderate, whereas Westfleisch could sell even 6.3 % more products in the market in 2011. 883 000 tons of pork, beef and veal was brought on the markets as much as never before. By this, the cooperative Westphalian group maintained its rank no. 3 among the top German meat marketers.
Statistically each German ate 8.4 kg beef and veal last year. Most consumers see meat still as a component of a balanced diet. The EU predicts therefore for the 27 member countries a fairly stable consumption by 2020. In the East European countries, the consumption will probably rise owing to the growing standard of living.
The export growth, particularly to third countries, accounted to a great deal for this development. However, in Germany and Europe as well the meat consumption is constant on a relatively stable level. Though in the recent twenty years, the per capita consumption in Germany declined from 65.9 kg to 61.2 kg per year from 1990 to 2010, pork remains the no. 1 with ca. 40 kg per capita and year on the Germans’ popularity scale.
Westfleisch: Total turnover and sales – 2002 to 2011
Incl. Export subsidiaries, consolidated without FVZ-WESTFOOD GmbH
In m Euros
In 1 000 tons
2 206.0
950
2 200
2 100
2 000
608.9
1 600
609.8
850
1 930.0
750
1 887.0
700
650
1 684.2
600
1 668.8
550
1 598.8
1 300
500
1 359.9
1 200
26
674.5
570.7
1 400
>
796.9
696.9
1 700
Turnover
450
Sales
1 116.2
1 122.0
2002
2003
2004
900
800
740.5
1 800
1 100
832.0
786.6
1 900
1 500
883.0
2 007.9
2005
2006
2007
2008
2009
400
2010
2011
Solid upward: Since 2002, there is a clear upward trend for Westfleisch in turnover and sales. In year 2011 the turnover amounted to
2.2 bn €, sales to 883 000 tons.
Westfleisch
ANNUAL REPORT 2011
taking up trends
Consumers wish to know how the animals are kept, which criteria are applying, and how animal welfare can be measured. Westfleisch with its “Aktion Tierwohl” did pioneer work in the recent year and presented within very short time a practical and verifiable solution. Midyear 2011 the first products bearing the eye-catching yellow label could be found in retail outlets. Meanwhile the ten meat- and ten sausage and ham products, among them salami, bacon and Westphalian ham, minute steaks and minced meat were listed in ca. 1 250 supermarkets. Consumers accept well the new special segment of the sausage assortment in particular. Sausage specialities are sold with a 10 % mark-up.
Meat consumption in Germany
Regarding meat purchase a clear differentiation between ”Aktion Tierwohl“ premium products and standard goods is required. Also in the fresh meat range Westfleisch received already first orders for self-service products.
30
With ”Aktion Tierwohl“ the farmers document that they are serious about the implementation of animal welfare oriented husbandry. At the same time, food retailers signalise that they recognise consumer expectations and care about the production conditions in the pre-stage.
10
Outside the organic food range, retailers can presently order meat and sausage with an animal welfare label for verifiable improved keeping and breeding conditions solely from Westfleisch.
Kilogramme per capita
70 kg
65
Total meat
60
55
50
45
40
35
Pork
25
20
Poultry
15
5
Beef and veal
1990
>
1995
2000
2005
2010
2011
Meat and sausage are popular in Germany. Owing to population structure and Zeitgeist a slight reduction is to be expected here, while in other countries demand will grow.
Our goal:
Enjoy in
good
conscience!
conscience
NEW
27
Westfleisch
ANNUAL REPORT 2011
anuga 2011 very successful
At the world’s leading trade fair, the Anuga in Cologne, Westfleisch was honoured for ”Aktion Tierwohl“. The corporation was granted – as one of only two enterprises of the meat industry – the ”taste11-Award“, by which particularly innovative products are rewarded.
Quality from the farmer
The Westfleisch Partnership for Quality as quality management system is meanwhile unimaginable to do without for the entire Group. Our accomplishments make a dent in the meat sector:
• C
riteria elaborated by Westfleisch are presently discussed in the QS-System: The Quality Assurance System (QS) is essential for marketing meat in Germany. It guarantees consistent traceability in the production chain. While for pigs (> 90 % QS) and bulls (> 80 % QS) already a high percentage of supplies originate from QS-audited husbandry, the share of cows and heifers with ca. 49 % can still be improved.
• W
estfleisch knows its farmers and is aware how they produce. That provides the marketer with a high creditability. Many of our suppliers present themselves in farm portrayals; they stand for what they do with their good name. The farmers’ portrayals meaningfully supplement the “Aktion Tierwohl”.
• W
hen we are talking with our customers, it is the practiced cooperative notion that counts. At Westfleisch, farmers are not only suppliers but also shareholders and jointly responsible partners.
28
Westfleisch
ANNUAL REPORT 2011
WestfalenLand has direct influence on the raw material quality because the meat is obtained from Westfleisch slaughter facilities. WestfalenLand thereby definitely proves the meat’s regional origin.
Fresh, fast and (almost) ready
Convenience from Westfleisch gets fresh impetus
The Westfleisch subsidiary WestfalenLand GmbH was capable to increase its sales last year to 78 000 tons and continued the upward trend of recent years with a turnover of 356 m €.
Finest relish
For a long time WestfalenLand has considered been as specialist for self-service beef. Product novelties like the “Beef second steak” or the premium brand meat programme “Simmental” catch consumers.
Investment in new building and technology
In the current year, WestfalenLand intends to advance the production by new products and novel cutting techniques. Not only the beef sector but also the pork sector shall expand. For this purpose, WestfalenLand has further intensified the close cooperation with the Meat Center Coesfeld regarding new cutting standards; even more than before the fresh meat specialist will specialise on top level in the current current year, year,
certain product lines. In the extend the the
WestfalenLand will further extend production site in Münster.
• U
sing the latest cutting technology the meat parts are cut clean, uniformly and almost loss-free, placed onto a flat tray and MAP packed. Prepared in a second the beef is a real relish.
• The meat of pedigree Simmental bulls, delivered by Westphalian bull fattening farms, excels in highest quality, a fine fat structure (marbled beef), and good juice retention properties. Best requisites for a special culinary experience.
With an average of 950 employees, the company is very flexible to react quickly on customer desires and seasonal variations, orders are processed highly productive. Orders should be placed 12 to 20 hours in advance, production runs ”just in time“ almost around the clock.
By this, every week about 2.5 m self-service packages of meat reach the consumers, not only in Germany, 12 % go to European countries. The self-service convenience business could be extended by 4 %.
Beef becomes a year-round product
In the previous year, the sales of self-service beef could be increased by more than a quarter (+26 %). Beef turns out to be more and more a year-round product without seasonal peaks.
Ice-cold upward
Within the term of one year, IceHouse Convenience has already well established as supplier for the food processing sector and professional caterers. Up to 100 tons per week are meanwhile produced, tendency further rising. The Westfleisch specialist for frozen convenience products is a serious competitor with its deep-frozen, apportionable minced meat.
The frozen patty (Burger) completely manufactured without additions, only from meat, salt and spices is ordered by various retail chains and so are the frozen Cevapcici, goulash or the ”Steak Haché“. IceHouse can score with traceability and batch integrity, which plays a great role in the meat industry.
Deliveries go to customers nationwide and to European countries.
29
Westfleisch
ANNUAL REPORT 2011
Markets for meat and sausage
Innovative and efficient
The Westfleisch subsidiary Gustoland, specialist for fine ham and sausage products asserted its position well in 2011:
• W
hile the tonnage remained constant, the turnover grew by more than 10 %. Reasons are the price increase for meat and a rising value of certain cuts. Bellies and fat cuts are more and more sold abroad. They improve hence the value added but are lacking on the other hand as raw material in the own sausage production.
• 2011 was a difficult year for sausage production. The purchase prices for meat significantly rose last year, unfortunately with hardly any effect on the market price for sausage. That the Gustoland sausage sales remained stable with a plus of 1 % is a respectable success on this background.
• A
lready in the years before, Gustoland provided an above average increase of its slaughter volume and is presently moving on an absolute stable level. The pig slaughter (1.56 m heads) at location Erkenschwick recorded a slight plus of 1 % in 2011. This moderate growth could be realised despite the corporation’s suspension of deliveries for the Russian sales market as of April 2011.
Gustoland has invested a lot in the development of fresh product ideas during the last two years. The so-called ”CleanLabel“ products are a real innovation. They partly do completely without additives and are refined only with salt and natural spices, like in the traditional butchery. The first product, a thin sliced “roast pork“ sells well and is presently complemented by the ”smoked pork roast“ Further articles of this assortment – roast beef or roast veal – are in planning stage.
30
awarded
All sausage products of ”Aktion Tierwohl“ come from Gustoland production. The meat for it deliveries the company in Coesfeld, specialised in the raw material programme. The new, exclusive product line is market- und image building. At the Anuga 2011 the sausage specialities were honoured with the “taste11” award.
In 2012, Gustoland received another high commendation in context with the ”Anuga FoodTec“, taking place in even years: For the development of an innovative smoke washing system, the company obtained the ”International Food Tec Award” in silver.
Animal protection is not only relevant in the production of sausage: in 2011 Westfleisch Erkenschwick optimised and comprehensively modernised the waiting pens for the animals for slaughter. Broader stunning chutes, more watering places, a better illumination regime with light/dark zones as well as separate compartments and noise protection measurements ensure that the livestock relaxes better after transport and has less stress.
High investment, lower consumption
In the framework of the strategy Charta ”Westfleisch Compass 2015“ Gustoland has moreover invested 7 m € last year, e.g. in a more efficient half pig pre-cooling system. In 2011, the power consumption could be reduced by 7.9 %; gas consumption was 9.5 % lower than in the previous year.
Westfleisch
ANNUAL REPORT 2011
Export markets
Export is the driving engine
The growth markets for Westfleisch are presently located in Far East and Eastern Europe. Last year the Westfleisch export to third countries soared by +56 %. The Westfleisch export of meat and meat products increased again significantly. More than each second pig, namely 51.6 %, out of the Westfleisch catchment area is presently sold abroad after having been processed in cuts and joints. The export share for beef amounted to slightly fallen 32.6 % by the end of the year. The group sold an overall of 42 % of its meat products abroad. This were 335 400 tons in the recent year and therefore ca. 13 % of all German meat exports.
• B
eside Russia, the Ukraine too has grown to a noteworthy and important sales market for Westfleisch. Since end of 2011, next to wholesalers and meat product factories we also supply the first major retailers with fresh meat ”made in Westphalia“.
Eastern Europe: Market well developed
Sales in Eastern Europe turned out very satisfying:
• R
ussia with 15 % Westfleisch market share in the German total export (2011) is one of the most important markets with attractive sales options abroad for our corporation.
The new company-own distribution organisation ”UniFood“ in Moscow will assist us in promoting and stabilising business relations via the Joint Venture with ”Fresh & Frozen”.
Who wants to be busy in export needs to deal in detail with the hygiene and quality guidelines prevailing in the target country. The Westfleisch slaughter facilities comply meticulously with these requirements.
• I n Romania Westfleisch did well in spite of the economic crisis. Westfleisch will invest there in the current year approx. 1 m € and upgrades an own efficient processing and refining company for self-service fresh meat according to our German standards (volume: 600 tons per week).
• L ast year Westfleisch delivered 8 % of the German exports to Poland and 12 % to the Czech Republic.
• I n Hungary we avail of on own distribution office since 2005. The turnover could indeed slightly be improved, but owing to required higher prices, sales dropped in the third year in succession by 4 % compared to the recent Export sales 2010 and 2011
Export turnover 2010 and 2011
Westfl eisch eG in tons
Westfl eisch eG, in t Euros
EU common market
EU common market
402 530
219 720
+ 2.1 %
+ 4.5 %
224 390
Third countries
Third countries
109 500
77 670
+ 27.1 %
420 630
+ 56.1 %
98 700
170 960
Total turnover (rate 26.8 %)
Total export sales (rate 36.6 %)
512 030
297 390
+ 8.6 %
323 100
2010
2011
+ 15.5 %
591 590
2010
2011
31
Westfleisch
ANNUAL REPORT 2011
Export markets
year. However, Hungary remains important because from their neighbour countries like Macedonia, Slovenia and Croatia are served.
• T
he export to the Baltic States has developed very gratifying in the recent three years: With plus 60 % in turnover and plus 40 % in sales the results are impressive. Here the foundation of the Westfleisch subsidiary ”UAB Westfleisch Baltica“ in Kaunas paid off. With Lithuania being the core area, sales distribute relative evenly across all Baltic countries.
The launch into the food retail was successful in 2011, first sausage products were also ordered. Westfleisch maintains here an above average market share of 63 % of all German exports.
• S ingapore and Malaysia are interesting markets as well. In Singapore, each second piece of pork comes meanwhile from the house of Westfleisch. For Malaysia, where most of the population are Muslims, all Westfleisch locations were re-audited last year. Since beginning of the year, we can again supply the whole pork range to the Chinese minority living there.
• Regarding the marketing of individual cuts (especially pork bellies), the Eastern European countries compete directly with Asia. They are strongly demanded in Hungary, Romania, Poland, and Russia. At the same time, South Korea is the worldwide no. 1 importer of pork bellies.
Europe: Exports increased
The European countries are still an important sales market outside Germany. Compared to the previous year, the export to the EU common market grew by 3.6 % in tonnage and 6 % in turnover.
asia: Westfleisch leading
The development on the Asian markets was and is exciting.
• 4
0 % of the Westfleisch exports still make their way in the bordering Benelux countries. The result in sales and turnover could be improved again by about 10 % compared to the year before.
• Exports to China rose more than expected by 104 % in turnover and 60 % in tonnage. Not only pig ears but also meat cuts and bellies are demanded in ever bigger quantities. The Westfleisch office ”Han Wei“ in Shanghai with four native language employees stood the test of time. Westfleisch manages meanwhile 30 % of the German meat export to China.
Export sales Westfleisch Group 2002–2011
400 000
Tons
350 000
300 000
250 000
200 000
150 000
100 000
50 000
0
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011
EU
32
• To Korea Westfleisch could deliver not earlier than May 2011 owing to veterinary reasons in North Rhine-Westphalia. With a sales quantity of 3 300 tons we started on the market with an immediate success. After a collapse of their own production caused by foot and mouth disease, Korea is dependent on imports. Germany serves this market as second largest supplier with 5.4 %, in 2012 one fifth of thereof originates from Westfleisch companies.
Third countries
• B
ased on the good experiences with local country offices Westfleisch has founded last year another branch, the ”Westfleisch Nordic AB“ in Stockholm. The goal is to develop the market in Sweden and Finland with the support of two native language employees. There are already promising successes in the FoodService division and with direct orders from local retailers.
Future prospects
For 2012 with worldwide rising pork prices, a stable export business in the EU-27 is expected. There is above average potential in the third countries, growth market remains Asia. The estimated Russian accession to the World Trade Organisation (WTO) will probably have a positive effect on the German meat export.
Westfleisch
ANNUAL REPORT 2011
FVZ Westfood: for connoisseurs
For years, the market share of ready meals has been growing. They make housekeeping easier, save time and provide a tasty meal. The variety of products also animates customers to rely on this convenient way of cooking when time is short.
From this market development the FVZ-Westfood GmbH, the mutual subsidiary of Westfleisch and the VION Food Group from Holzwickede, benefited with its meat convenience range in the previous year. It is true that the out-ofhome market was highly competitive in the recent business year, but albeit the sales of FVZ-Westfood in the field food service could significantly step up. In spite of slight losses the total turnover in the retail sector lay above 70 m € for the first time. That equals an increase of 7 %.
The Westphalian ”Röstischnitzel“ (hash browns Schnitzel), launched in 2011, is becoming more and more popular with consumers. Originating solely from Westphalian pigs, fattened in Westphalia and slaughtered at Westfleisch the increasing sales reflect the trend for regional products.
Bruns: optimised processes
Bruns Fleischhandels- und Zerlege GmbH (meat trade and cutting) from Erkenschwick is acting in a true special market niche: The company, of which Westfleisch holds the majority stake, deals with pig heads and processes more than 10 tons of raw material per hour. The cutting specialist considerably invested in 2011, about 1.5 m € in a second machine for semi-automatic cutting of pig heads.
The main part of the deboned goods is exported: pig ears go to the Chinese market as delicacy. Beside Asia, also France and the Baltic countries are interested in pig noses. The head meat is a raw material highly demanded in industry for further processing. Bruns extracts the maximum possible of this raw material and supplies it for market conform exploitation.
Much activity was devoted last year to process optimisation and improvement of the company’s internal logistics. A new loading building, allowing continuous loading/unloading and providing further improved hygiene conditions, was commissioned.
However, the consequences of the financial and economic crisis are still present; customers are highly price sensitive. That requires pinpoint adjustment to the market situation, an intensive and fair cooperation with the customer as well as further improvement of efficiency and quality regarding the investment in 2012.
>
Quick, delicious, convenient: Fast moving consumer goods like
the above ”Schnitzel-Wrap” are made from frozen products of
FVZ-Westfood.
33
Westfleisch
ANNUAL REPORT 2011
Coldstore Hamm: the gate to the world
Every day 1 000 tons of meat are handled: in the recent years Coldstore Hamm has evolved from a mere storage location into a multi- functional service centre around frozen goods logistics. From there, Westfleisch forwards cuts and special products to any place in the world.
• L ast year the extension building was completed. Now a total of 10 000 tons can be stored ice-cold. Thereby the overall capacity (17 000 pallet spaces) and storage facilities have been increased by one third.
• In shortest time the orders are picked and the products prepared for shipment: Within one day, 40 tons of goods can be frozen in a plate freezer and 120 tons can be packed in cardboard boxes.
• C
oldstore is a powerful partner of Westfleisch, the increase of the third country export is a main pillar for the corporation’s growth. The company in Hamm, favourably situated with regard to transport facilities, deals with all services from flash freezing to packaging and placing into cardboard boxes to issuing the shipping documents up to customs declaration. All veterinary certifications needed for export are issued in Hamm.
• O
wing to capacity extension Coldstore Hamm could increase the third country exports by more than 50 % to 2 276 orders. The number of employees, who are best skilled for their jobs, has doubled to 33 jobholders within one year.
34
Westpet Janke: More and fresh
Specialised in the processing of slaughter by-products not suitable for human consumption (so-called Cat. 3 products)
is the WestPet Janke GmbH in Petershagen. Westfleisch holds a share of 51 % in this company that exclusively supplies raw material to the pet food industry, the most part to wet food producers. On demand, specialists for dry food are served as well, even though the portion was not so high in the 2011 business.
Recent year turnover and sales developed gratifyingly positive: With about 28 000 tons, sales were 10 % ahead of the previous year. The turnover amounted to 10.5 m € and thereby lay 14.8 % above last year. WestPet Janke sells more and more fresh goods, in the recent year alone plus 35 %, with upward tendency.
WestPet Janke responds to the growing market and the changed business conditions, it recently offers the processing pet food industry custom-made shredded fresh goods up to ready blends. In the next two years, an extension including plate freezers with automatic fill and discharge is scheduled.
Westfleisch
ANNUAL REPORT 2011
dog’s nature growing
Last year Westfleisch has set course for a stronger involvement in the growing pet food market. Since January 2011, our corporation holds a share of 25.2 % in Dog’s Nature. With ca. 60 employees, the specialist for dry dog snacks processes over 6 000 tons raw material annually.
The site in Erkenschwick is the sole production location and issues certificates in compliance with International Food Standard (IFS). The products are subject to the standard for food production. They forgo completely without additives and are gently dried in a patented process. The close cooperation with Westfleisch has already proven successful in the first year. Westfleisch could increase the percentage of raw material delivered from 5 % to 45 %. By this, the meat marketer has immediate access to the pet food market implying good options for the ecological and economical exploitation of slaughter by-products. Dog’s Nature benefits from the reliable raw material supply.
Last year the range was considerably extended. Using innovative procedures new products can be made of alternative raw materials. Owing among others to these new items, the profit of Dog’s Nature quadruplicated in some segments.
Wetralog: new and efficient
Westfleisch is convinced that a competent in-house logistic solution is necessary to serve customers’ desires fast and professional. With the Wetralog Food-Logistik subsidiary, the corporation keeps its independency and flexibility in terms of procurement. That is what also the facts show: While the number of Wetralog employees remained nearly unchanged, sales increased to now 85 m €.
In the previous year, the Westfleisch subsidiary heavily i nvested and has modernised its entire vehicle fleet under the aspect of ”Green Logistics“. In order to keep the rise of freight costs as low as possible, to reduce polluting- and noise emissions and to update the cooling technology, the cooling devices for articulated trailers used so far were replaced by a new system. That offers maximum power while being environmentally sustainable. At the same time, articulated trailers with a high consumption were replaced too. By this, Wetralog was capable to reduce the fuel consumption most efficiently: The use of the new cooling aggregates alone provides a reduction of the fuel consumption of ca. 20 %.
In the audit according to International Food Standard (IFS) Wetralog once more achieved the best mark ”Higher Level“. In terms of quality Wetralog continuous to be en route with top level.
Wetralog facts
2009
Turnover m Euro 80.9 2010
83.1 2011
85.0
Employees 301 285 280
Pulling units 145 133 139
Pulled units 244 174 281
35
Westfleisch
ANNUAL REPORT 2011
Employees
Good employees are the companys’
backbone
We aim to enthuse young people for us, we visit apprenticeship fairs, offer practical experience times, cooperate with schools, high schools and educational institutions. In 2911, 41 young people started an apprenticeship at Westfleisch in eight different occupations. What makes us pride: In examinations, our apprentices rank in the top group.
• T he Westfleisch trainee programme, established three years ago, is very successful. 21 of the so far 24 trainees remained in the company. The trainee programme, scheduled to take max. two years, is individually arranged for the attendees regarding time and content.
• T he Westfleisch qualification programme promotes the social and methodical competence in particular. Employees learn e.g. conversation techniques, moderation, presentation, negotiation techniques. In addition, subjectspecific and juristic issues are addressed, with overly positive effect on everyday practice and understanding of processes as well as interdisciplinary teamwork.
bei Westfleisch
WESTFLEISCH – Wir
d
sel im Vorstan
Personalien:
Personalwech
der VR Unternehder Geschäftsleitung
– einem gemeinletzten Jahres angekünmerberatung GmbH
Wie bereits Ende
WGZgeschäftsführendes
unternehmen der
samen Tochter
digt, wird unser
das
nach
und verantwortete
Dr. Bernd Cordes
und DZ-Bank –
Vorstandsmitglied
und
in
im Agrarbereich
Tätigkeit im Sommer
Beratungsgeschäft
über 22-jähriger
strie.
gehen.
der Nahrungsmittelindu
den Ruhestand
sein
April
1.
Schruck einen guten
dass am
Wir wünschen Herrn
Wir freuen uns,
ensgruppe, viel
Schruck, seine
in der Unternehm
Start
Nachfolger, Carsten
Vorstandfür seine
WESTFLEISCH aufgenom
Geschick und Erfolg
Tätigkeit für die
rlich auch das Quentstätigkeit und natürlich diese Aufgabe
men hat.
man für
chen Glück, das
■
ist 36 Jahre alt, verheirabraucht.
Carsten Schruck
Söhne. Er war Mitglied
tet und hat zwei
• W
estfleisch purposefully attends high-school fairs. The intention behind it is to receive more applications and intensify the cooperation with science institutions.
Pension scheme, minimum wage
Westfleisch invests annually approx. 800 000 € in the company pension scheme. Employees can further supplement the company’s grant by deferred compensation of additional payment like holiday pay or Christmas bonus.
Westfleisch obliges its service providers to pay the ”Westfleisch minimum wage“ of 7.50 €/h. Breach of contract is subject to penalties, the withhold money is donated.
Internal improvement suggestion system
A (my) good idea: Westfleisch staff is actively involved in optimising production and processes or reduce risks. The quality of suggestions improves year by year. In 2011, with 61 of total 71 the rate of ideas realised was as high as never before.
A permanent task remains the improvement of work safety and personal health protection. Though in 2011 no lifethreatening accident happened, the rather low thousandman-rate (subject to registration number of accidents at work per 1 000 employees) of 2010, which was 71.6, could not be sustained and slightly increased to 77.8 (Group without Wenova).
Carsten Schruck,
zvorstand
neuer Westfleisch-Finan
WESTFLEISCH
– Wir bei
Westfleisch
Azubis ges
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ralog
en im Hause Wet
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tionsgesetz (BKrFQG).
hnik
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Wetralog
Lübbecke,
Planungssicherheit
35
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der
Jahre
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13.03.
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zu verzeichnen , Wetralog, 10.03.
15.01.
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nijeweils samszum Kfz-Mecha
• 30
le haben sich die
Sahizer Aktas, Barfuss, 20.01.
Jahre
auffordern
Mittlerwei
im
geben wird.war, wollen wir Sie nun
kaufmann als auch die Spende dieverwendet
(1980)
Barfuss, 22.01.
Schulungen Stepha
Wemhoff
Reinhard
Herr
stattfindenden
n Düttm
tags
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wird:
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ker übernahm
imZiel „100+“.
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Esme Kuruel ann, WF Paderborn,
02.01.
in der seit 3. Geneetablierts,und
WF Paderb
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, Barfuss,
01.02.
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e Spedition Wemhoff
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itz, WF
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Wir glauben fest
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08.02.
April 2012
Eugen Grusch
szeug hat er für ganz
von Pascal Wiesner
ka, Barfus
Modul „Image“ absolviert.
Ausbildungtum.
in Rheda. Sein Handwerk
unterschiedliche
Dinge
Stark begonnen •haben
wieder
die
25 Jahre
Anja Ridder
s, 23.02.
begonnen.
(1985)
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, Barfuss,
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von der „Pike“
01.03.
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al
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d Nun
sich
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18 Verbesseael Stiegel
Detmold und
Wetralog,
n 07.01.
so dass die WetralogKarl-He Lanfer,
präsidente
meyer, WF
17.04.h
Juliin2010 ab,
aufgebaut.
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den
langen
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r 2010 eingereicht
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Hamm, 21.01.
seit dem 15. Septembe
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en, so
Standort
, Barfuss,
bei knapihren Kindern
HierunterMünster
waren am
auch
Verbesserunngen in der
14.02. räume abgenomm
Angelik
• 15tern
als Schulungs
eG
anKolinke
Jahre
rungspräsidenten
Lieblingsbeschäftigu
(1995)
Schulunge
nicht leisten können. Diese
gen im Bereich
Arbeitssicherheit.
wurde,der
Bärbel Speich , Barfus
s, 18.02.an allen Fleischcen
Alexander
zukünftig
dass
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pen Freizeit.
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sich
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uns Berufskraf
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sehr am Herzen
ld, 02.03.
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erung Zuschuss oder die
lichen
liegt haben wir
qualifikation auszuführ
auf die Herausford
einen erfolgreiÜbernachtung
im Elternermittelten Prämien für Verbesserungen und wünscht
■
haus kostenlos. Des Weiterungsvorschläge aus dem Bereich zu
chen Start.
ren werden die Spenden
verdoppeln. Ein weiterer Grund mit zu
Auf Initiative der Coesfelder Azubis nimmt Christel Hütte(Januar bis
• 60 Jahre
April 2010)
auch für neue medizinische
machen bei „(M) Eine gute Idee“.
■
mann, von der Kinderkrebsstation der Uniklinik Münster,
Coesfelder Mitarbeiter
spenden an Kinderkrebshilfe
Betriebsjub
iläen
W
bei Wiesr
tfleisch
• 10 Jahre
(2000)
Andrej Loor,
WF Paderb
Lilli Elkin,
orn, 01.01.
Barfus
Martin Fichtel s, 17.01.
,
Hiltrud Lenort Wetralog, 17.01.
,
Yvonne Pape, Barfuss, 17.01.
WF Zentra
Eugen Ibe,
le, 19.01.
Wetralog,
24.01.
Sergej Michel
, Wetralog,
Thomas Grube,
31.01.
Leonid Belikov Wetralog, 01.02.
, WF Coesfe
Konstantin
Malsam, WF ld, 14.02.
Torsten Hartm
Coesfe
ann, WF Lübbec ld, 14.02.
Reinhard
ke, 15.02.
Rickert, WF
Zentra
Sengül Ayas,
Barfuss, 06.03. le, 01.03.
Meinhard
Born,
Marcel Stock, WF Zentrale, 13.03.
WF Coesfe
Franz-Josef
ld,
Köhler, Wetral 03.04.
Waldemar
og, 12.04.
Enns, WF
Lübbecke,
Anita Rahe,
16.04.
WF
Joachim Rieckh Lübbecke, 17.04.
Anatolij Kaljuzn off, Wetralog, 17.04.
ij, Westfalenland
, 27.04.
our staff
In 2011, the number of employees slightly fell to 1,861 (– 3.3 %). In the Westfleisch eG the number of employees remained almost constant with 779 (reporting date 31.12.2011). The subsidiaries employed 1,078 staff members.
Runde Geb
urtstage
April 2011
einen Spendenscheck in Höhe von 1.400 Euro
2 entgegen.
700 Euro spendeten die Coesfelder Mitarbeiter, um weitere
700 Euro erhöhte der Betriebsrat. (v. l.: Tobias Wiesweg;
Christina Niemeier; Christel Hüttemann, Vorsitzende
Geräte, Spielsachen für die
Kinder oder in der Weihnachtszeit für gesellige Adventsnachmittage und auch
für kleinere Weihnachtsgeschenke verwendet.
Franciscus
Engwerda,
Wetralog,
Ulrich Meier,
08.01.
WF Paderb
orn, 10.01.
Heinric
h Uphoff,
eBarfusWF NVZ, 15.01.
Radisa Lazic,
)EinKlein,
18.01.
Hermann
„(M
Ides,e!“
gute Wetralo
Wir bilden aus !
Karrieremacher
gesucht
Mehr Infos unter:
www.westfleisch.de
Werner Buss,
Wetralog, P E R S O N A L - S E R V I
CE G
Karl Henjes
08.02.
MBH
, WF
Albina Hamm Lübbecke, 08.02.
erschmidt,
Martin Schram
Westfalenland
m,
, 17.02.
17.02
Andreas Nowak Barfuss, 17.02.
Hartmut Wellma, Barfuss, 21.02.
nn, Barfus
Olaf Loch,
Barfuss, 08.03. s, 03.03.
Fredi Konwic
ka, Barfus
s, 15.03.
Wolfgang
Schmidt,
Barfuss, 15.03.
Eugen Koleso
v,
Andreas Janke, Wetralog, 16.03.
Westpet,
Alexander
19.03.
Michel, Westfa
Georg Baack,
lenland, 20.03.
WF
Wilhelm Huchze Hamm, 22.03.
Gisela Jänicke rmeier, WF Lübbec
ke, 28.03.
, Barfuss,
28.03.
Nikolay Chepki
y,
Lothar Brune, Westfalenland, 31.03.
Wenova, 04.04.
Cornelia Bußma
Impressum
nn, Barfus
Margarethe
s, 15.04.
Christine
Westfleisch
Kaminski,
Udo Daniels
Barfuss, 18.04.
, WF Paderb
Tel. 02 51 eG · Brockhoffstraße
/ 4 93-0
orn, 29.04.
11
Sehr g
eehrte
Mitarb
sehr g
eiterin
eehrte
nen,
Mitarb
eiter,
g,
Antonius
Bertels, Westfa 08.03.
Kinderkrebshilfe Münster e. V.; Pascal Sperber.
Karl-Heinz
lenland, 15.03.
Lehninger,
Wetralo
Franz-Josef
Hüsken, Barfus g, 17.03.
Doris Nieme
s, 22.03.
yer, Wenov
a, 23.04.
Josef Nienha
Weitere Aktivitäten der Kinderkrebshilfe
Weihnachten 2010 haben sich die Auszuus, Wetralo
g, 26.04.
Münster werden ausführlich unter
bildenden überlegt, dass mit dem Geld
• 50 Jahre
….d
www.kinderkrebshilfe-muenster.de
einmal etwas Anderes gemacht werden
er Wint
Ayse Bulut,
er ist vorb
Westfalenland
beschrieben. die Zeitu
■
soll und haben der Kinderkrebshilfe in
ei, so
Fritz-Peter
, 01.01.
ngen.
schr
Menne
eiben
Welcher
nasskalte
ken, WF Paderb
Münster eine Spende zukommen lassen!
Sergej Moskal
es
Winter?
orn, 13.01
und trüb
Hierzu
ev, Westfa
Schnee,
Dieses
ist es
lenland, 15.01. 13.01.
Wilhelm
e Wet
mir
Sträter
kaum
der
,
wich
Barfus
ter,
sonnige
aufzugre
kalten
s, 16.01.
tig,
Teodor
ein Them
Dylong
Tempera
Tage mit kaum
ifen, ,Barfus
baufWilli
a wiedas s,
turen,
21.01.
ähigBürth,
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April
3 eUmg
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die körp
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Wir möc
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Jahr 2012 en Sie uns
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Sie den
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über Ihre Ben An-
· 48143 Münster
www.westfleisch · Fax 02 51 /
.de · eMail: 4 93-12 89
Redaktion:
Personalabteilun info@westfleisch
Für den Inhalt
gen der Standor .de
verantwortlich:
Oliver Reich te
Ihr Oliver Reich
April 2012
>
36
1
The employee newsletter ”Wir bei Westfleisch“
(We at Westfleisch) is published on a regular basis.
Most part of the personnel (1,667) works full-time, 77 work part-time and 117 are apprentices. Times of absence involving continued remuneration developed very gratifying in 2011: The rate was 0.36 % lower than in the previous year, now 4.59 %.
Westfleisch
ANNuAL REPORT 2011
Operating Figures
38
39
Group’s Profit and loss statement
Key Figures
Westfleisch
ANNUAL REPORT 2011
Group’s Profit and Loss Statement
for the period from 01.01. to 31.12.
1. 2. 3. 4. 2011
2010
e
e
e
e
Revenues 2 206 904 082.61 1 930 422 878.96
Inventory variance of finished and half-finished products 7 870 491.16 12 303 385.56
Other operating income 26 907 499.82 2 241 718 073.59 15 304 328.58 1 958 030 593.10
Purchases
a) Expenses for raw material, auxiliaries, and consumables for purchased goods 1 800 942 981.32 1 553 878 507.68
b) Expenses for third party services 187 243 947.92 1 988 186 929.24 176 090 785.74 1 729 969 293.42 253 531 144.35 228 061 299.68
5. Personnel expenses
a) Wages and salaries 73 224 205.74 71 799 943.15
b) Social security contributions and expenses for pensions E 821 123.82 14 234 097.81 14 127 522.14
(prior year E 1 116 594.06) x 87 458 303.55 X 85 927 465.29
6. Depreciation and amortisation of assets 22 174 933.46 19 041 880.18
7. Other operational depreciations 128 264 533.21 150 439 466.67 110 342 651.50 129 384 531.68
8. Revenues from participations and business assets 9 881.48 8 950.40
9. Revenues from associated enterprises 1 127 735.98 2 786 086.87
10. Earnings from other securities and asset exposure 14 882.90 7 621.66
11. Other interest and similar income from 930 448.97 935 613.39 discounting E 46 496.10 (prior year E 52 462.10) x 2 082 949.33 X 3 738 272.32
12. Depreciation of financial assets and securities of the circulating assets 5 120.00 15 245.09
13. Interest and similar expenses from 9 136 124.46 7 845 101.24
accumulation E 566 433.00 (prior year E 564 869.00) x 9 141 244.46 X 7 860 346.33 14. E
arning of ordinary business 8 575 079.00 8 627 228.70
15. Extraordinary expenses 125 000.00 289 615.96
16. T ax on income and profit, deferred taxes 3 515 085.92 2 032 738.94 thereon E 260 294.20 (prior year E 63 041.18)
17. Other taxes 417 204.57 3 932 290.49 407 197.52 2 439 936.46 18. Annual profit 4 517 788.51 5 897 676.28
19. Minority annual profit 18 958.26 23 456.38 20. Group annual profit 4 498 830.25 5 874 219.90
21. Accumulated profit 7 888 160.78 8 575 823.23
22. Allocation to reserves 3 975 847.14 3 283 820.08 11 166 223.05 23. Net profit 8 411 143.89 38
Westfleisch
ANNUAL REPORT 2011
Key Figures
Group balance: turnover and sales
Group balance: members and employees
2007 to 2011, incl. pet food
2007 to 2011
In m Euros
2 206 m €
2 200
Turn over
2 100
2 009 m €
2 000
1 900
1 800
883 000 t
857 300 t
764 100 t
820 600 t 812 900 t
Sales
1 700
1 600
1 930 m €
1 887 m €
1 684 m €
2007
2008
2009
2010
2011
In tons
1 000 000
4 600
950 000
4 500
900 000
4 400
850 000
4 300
800 000
4 200
750 000
4 100
700 000
4 608
4 591
Members
2 050
4 499
4 374
4 475
2 000
1 940
1 950
1 953
1 860
Employees
1 881
2007
2 100
1 925
1 900
1 850
2008
2009
2010
2011
Group status
2007 to 2011, incl. Westfl eisch Finanz AG
In t Euros
420 000
410 000
400 000
390 000
380 000
370 000
360 000
350 000
340 000
330 000
320 000
180 000
170 000
160 000
150 000
140 000
130 000
120 000
35 000
30 000
25 000
20 000
15 000
10 000
5 000
0
Equity
ratio
413 293 T€
Total assets
348 645 T€
361 563 T€
325 350 T€
326 562 T€
175 740 T€
Owner’s
equity
128 309 T€
121 090 T€
161 275 T€
149 380 T€
Investments
Depreciation
and
amortisation
Annual
profit
2007
2008
2009
2010
2011
37.22 %
35.49 %
45.74 %
46.26 %
42.50 %
39
WEstFlEIsCH eG
48143 Münster · Brockhoffstraße 11 · Germany
48047 Münster · Postfach 8844 · Germany
Telephone +49 (0) 2 51 4 93-0
Telefax +49 (0) 2 51 4 93-12 89
eMail: [email protected]
www.westfleisch.com
08/2012
Amtsgericht/Local court Münster
GnR 307

2011 - Westfleisch

Transcrição

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