Get a broader view Central Europe Top 500
Transcrição
Get a broader view Central Europe Top 500
Get a broader view Central Europe Top 500 Main Report 2009 Introduction As well as ranking Central Europe’s 500 largest companies, the report includes candid contributions from business leaders and economists, in-depth analysis of key economic trends and issues affecting the region as a whole and its countries. I am delighted to introduce this year’s edition of the Deloitte Central Europe (CE) Top 500 report. As well as ranking Central Europe’s 500 largest companies, the report includes candid contributions from business leaders and economists, in-depth analysis of key economic trends and issues affecting the region as a whole and its countries. These insights provide an excellent opportunity to put the effects of the global economic situation into context for Central Europe, focusing on the strategies companies and countries need to implement in order to pull themselves out of recession towards a sustained recovery. Despite the high level of interdependence between countries in the region and institutions in Western Europe there is certainly not a ‘one size fits all’ approach to recovery. Assistance from the IMF, World Bank and EU has helped to stabilise the economies in the region, and it is fortunate that those countries owing the largest proportion of total debt, such as Poland and the Czech Republic, are some of the stronger markets in Central Europe, thus offsetting, to some extent, the exposure to risk of weaker markets in the region. However, with all economies in Central Europe in 2009 experiencing significant GDP contraction, and only a tentative growth of no more than 2% projected in 2010 for the majority1, the region remains in a delicate balance, and country-specific recovery plans are important for its overall recovery. As well as these strategies, Central Europe’s position as a significant part of the global economy hinges on an improvement in the performance of global financial markets, and on increased cooperation between all countries, regardless of their geography, history and political differences. In the report, we cut through the many column inches which have been written about the global and regional economic situation by providing incisive and accurate information about the performance of companies and the outlook for countries in Central Europe. This year, 1 Global Business Consulting GmbH, August 2009 to reflect the dramatic changes seen in the corporate world over the past 18 months, the report includes a comparison of the Top 500 companies’ financial results in Q1 2008 and Q1 2009 – giving users an at-a-glance overview of the recent challenges faced by companies in the region. We continue to build on our unparalleled knowledge of Central Europe in order to offer the best possible service for our clients – equipping them with the necessary information to understand market challenges and providing the professional support and expertise to assist them in overcoming these. Our aim, as ever, is to help companies operate from a position of renewed strength and confidence on both a regional and global level. Michael Barrington CEO, Deloitte Central Europe Contents 6 Executive Summary: Surveying the landscape By Béla Seres 37 Ukrainian economy’s unrealised potential By Ihor Mitiukov 12 Breadth of vision 38 Making sense of Serbia’s unbalanced economy By Dragan Djuricin 14 The global economy: Contrasting views on recovery By Ian Stewart 39 Romania, out of the crisis: When? By Daniel Dăianu Central Europe: A region-wide perspective By Rafał Antczak 40 The prospects for Slovakian recovery By Elena Kohútiková 42 Get a broader view: CE Top 500 44 The methodology 45 Commentary on the ranking 56 Sectors in the spotlight: Industry analysis Automotive Banking Construction Consumer Business Energy and Resources Insurance Technology, Media and Telecommunications Public Sector 76 Appendix 1: CE Top 500 ranking 102 Appendix 2: Industry rankings 108 Thought leadership 110 Leadership and governance 16 20 The Central European Economic Outlook 2009-2010 By Dr. Daniel Thorniley 24 Finding value in Central Europe By Dr. Elisabeth Denison 26 EU currency conversion: Similar… but different By Luděk Niedermayer 30 Zooming in: Countries in focus 32 Adria local reflections on global economic issues By Žarko Primorac 34 Conservative approach serves the Czech Republic well By Jan Švejnar 35 Stagnation is just one challenge facing Hungary By Péter Duronelly 36 4 Poland’s minor economic miracle By Henryka Bochniarz Get a broader view CE Top 500 5 Executive summary: Surveying the landscape By Béla Seres Managing Partner, Financial Advisory Deloitte Central Europe In last year’s Central Europe Top 500 Executive Summary we wrote that Central Europe was “one of the world’s fastest-growing regions… high growth rates are helping to counter the effects of the economic slowdown in the Eurozone”. At the time, this was true. But despite the impressive economic progress experienced by many Central European (CE) countries during the last two decades, the global economic crisis has brought this to an effective standstill over the last 12 months. The impact of the global economic and financial crisis reached the region late, leading some economists initially to predict that it would be spared the worst of its impact. To date, Poland has been the only local economy to be spared recession. The region’s other 17 have all shrunk between the end of 2008 and mid-2009, immediately following an era between 2005 and 2007 when GDP growth averaged 7.2%. A region on the brink? Writing in this year’s report, Dr. Daniel Thorniley, DT-Global Business Consulting GmbH, remembers the virtual panic of late 2008 and early 2009: “The region got badly knocked by the autumn 2008 global credit crash and then took another hit in February 2009 when the rating agency Moody’s published a negative report on the region’s debt outlook. GDP and industrial output figures were crashing along with currencies. It looked in those weeks as though a systemic economic crash could bring down the whole region or several parts of it.... These were not funny times”. Market panic was soon replaced by a more practical and effective approach as the region’s business leaders and politicians realised that it was possible to work their way through the crisis. As Deloitte’s CE Top 500 Report highlights, the region’s largest companies have survived the crisis, although some industrial sectors have suffered significant decline. 6 The EU factor The key factor that has brought Central Europe to the attention of the world’s business community in recent years has been its integration with the European Union. Of the 18 states in the CE region, 10 (Bulgaria, the Czech Republic, Estonia, Hungary, Latvia, Lithuania, Poland, Romania, Slovakia and Slovenia) are already members of the EU. Two have candidate status (Macedonia and Croatia), and the remainder are moving towards integration (including Ukraine, which is taking a longer-term perspective). With the enlarged European Union channelling funds to candidate and member countries, imposing unified regulations and driving openess in trade and (to a lesser extent) free movement of labour, the CE region has begun its economic consolidation. For many countries, EU membership or candidate status, alongside membership of other international organisations such as the International Monetary Fund, the European Bank for Reconstruction and Development (EBRD) and the World Bank, has enabled access to highly significant support packages that have reintroduced stability to their vulnerable economies. Looking ahead to recovery? Closer ties with the EU have not always delivered exclusively good news in Central Europe. During the last year, the increased regional importance of the EU has also proved to be a contributory factor to Central European economic difficulties. Double-digits declines in exports and drying-up of financing from the EU private entities (banks, funds, or parent-companies) that had supported a boom in consumption and investments across the CE region almost resulted in a balance of payment crisis in late 2008. The domestic currencies of CE countries registered a plunge of 30-50% year-on-year in their value against the Euro at the beginning of 2009. Weak domestic markets in all CE countries still cannot compensate for a decline in external demand, which resulted in a wide-spread recession across the region (except Poland). Now, as Western European economies such as Germany and France appear to be showing signs of recovery, we can expect a gradual improvement in exports to follow. However, at the time of publication, it is too early to plot a time-table for broad-based CE recovery based on economic data from the first two quarters of 2009. Nonetheless, using five indicators (GDP dynamics, levels of unemployment and inflation, trade balances and balances of payments, exchange rate behaviour and public deficits and debt) we have made an attempt to judge the likely future performance of all 18 countries. This exercise resulted in the identification of three groups – first, those that might continue to face particular challenges in combating recession, namely Croatia, Estonia, Lithuania, Latvia, Macedonia, Serbia, Ukraine and Hungary. The second group consists of those countries that are experiencing recession in a relatively improved shape: Albania, BosniaHerzegovina, Bulgaria, Montenegro, the Czech Republic, Moldova, Romania, Slovenia and Slovakia. The third is a group of one – the special case of Poland, which did not experience a recession and has shown year-on-year GDP growth (0.8% and 1.1% respectively) for the first and the second quarters of 2009. The positive growth outcome for Poland is further reflected in Deloitte’s new Business Sentiment Index and its findings. Deloitte Central Europe is taking an innovative approach to regularly gauging business sentiment in the region with the publication of its first survey findings. The survey gauges the thoughts of those with greatest influence on the future direction of the economies and largest companies of Central Europe. Deloitte will be publishing this regular ‘barometer’ that gathers the opinions of top executives across almost 200 of the largest companies within six countries in Central Europe. The index reflects the latest views of some of the most influential corporate leaders in the Czech Republic, Poland, Hungary, Croatia, Romania and Slovakia. Their responses include views about the current and future business environment, ranging from employment prospects and payment trends to new product development and capital expenditure. Findings have been collated into an index which will be an invaluable tool to track changes in their opinions and outlook. It compares the differences and similarities of attitudes across national boundaries and between industrial sectors. On a general outlook, around three quarters of those surveyed felt the economy in the next year was either going to get worse or remain the same – to be expected after such a tumultuous year. Figure 1 within the Executive summary illustrates this caution. This negative outlook is supported by respondents’ opinions on employment levels in their companies. Figure 2 shows that over a third believed their firm’s workforce would reduce. However, these predominantly negative responses are tempered by the fact that on the whole, business leaders are optimistic about the prospects for their individual enterprises, with only around 15% having negative views about the future (Refer to Figures 3 and 4). As the strongest economy interviewed, Poland was the most bullish about its companies’ outlook, followed by Slovakia and Hungary. Get a broader view CE Top 500 7 In 6 months’ time, do you expect the general prospects of your country economy to have… Titulek Figure chybí 1: Percentage Titulek chybí of opinions How do you expect your firm’s total workforce to change in size over the next 12 months? Will it... TitulekFigure chybí 2: Percentage Titulek chybí 4.2% 1.6% 10.5% 4.2% 1.6% 10.5% 0.5% 0.5% 15.8% of opinions 15.8% 26.8% 26.8% 31.6% 31.6% A focus on the region’s largest companies So, what is the financial situation of the 500 largest companies in the region following the turmoil of the last year? 25.8% 25.8% 52.1% 52.1% 31.1% 31.1% Improved somewhat Improved somewhat Stayed the same Stayed the same Deteriorated somewhat Deteriorated somewhat Deteriorated significantly Deteriorated significantly Don’t know Don’t know Increase somewhat Increase somewhat Stay broadly unchanged broadly unchanged Reduce Stay somewhat Reduce somewhat Reduce significantly significantly IncreaseReduce significantly Increase significantly Generally speaking, how do you feel about the financial prospects for your company now? Are they... Figure 3: Predictions on the economy by country (next 6 months) Figure 4: Percentage of opinions 11.1% 11.1% Titulek chybí 100 The risks facing the E&R sector While this is a significant change in fortunes from the same period last year, the essential structure of the CE Top 500 ranking has remained largely unchanged. Titulek chybí Titulek chybí Titulek chybí 4.2% 4.2% 12.6% 12.6% 80 100 60 80 40 60 20 40 33.2% 33.2% 0 20 -200 Total Croatia Czech Hungary Slovakia Poland Romania Republic Total Croatia Czech Hungary Slovakia Poland Romania Republic -40 -20 -40 Positive Negative Positive Negative 8 38.4% 38.4% Definitely positive Definitely positive Fairly positive Fairly positive Balanced, mixed Balanced, mixed Fairly negative Fairly negative Definitely negative Definitely negative In 2008, 388 companies (78% of the top 500) increased their median revenues by 20%. By way of comparison, in 2007 398 enterprises (80%) increased their revenues by 18%. In the first quarter of 2009, 112 (76%) of 148 companies for which we obtained financial information recorded decreased revenues averaging 23% compared to the first quarter of 2008. Only 24% of companies recorded revenue growth and the average change for the companies that managed to increase revenue in the first quarter of 2009 was a more modest 8%. Despite this situation, 45.3% of the business leaders surveyed for the Deloitte Business Sentiment Index expect to see their sales revenue increase over the next 12 months. As in the last several years, the energy and resources (E&R) sector continues to dominate the list, despite two key areas of impact resulting from the economic slowdown in Europe. The first is how market prices for the key outputs of the E&R industry have developed. For example, the future prices of electricity decreased by some 40% year-on-year, with a similar trend underway in the oil and gas industry. This is the result of the second key area of impact – a strong decrease in demand, mainly from industrial customers. The economic situation was only one cause of crisis for the sector. Another was the gas crisis of January 2009, following a dispute between Russia and Ukraine, which revealed serious vulnerability with supply and a high degree of risk exposure in the pan-European natural gas supply system. A challenged automotive sector The automotive industry represents a significant proportion of the CE economy, so declining global car sales have affected businesses and communities across the region. The financial position of several companies worsened during the period. Demand decreased while price fluctuations and the difficulties faced by financial markets posed potentially damaging threats. In the first quarter of 2009, for example, car production decreased year on year by 23% in the Czech Republic and by 16% in Poland. Truck sales, according to available data, decreased by more than 50%. The severe suffering of the automotive sector is reflected across the manufacturing industry as a whole. In fact, during the first quarter of 2009, of the 30 manufacturing companies that provided quarterly data, 28 reported a drop in revenues, while only two generated improved results. Damaged confidence hits construction hard The region’s construction industry has been very hard hit, in vivid contrast with its performance of recent years. Several years of economic boom in the region saw, under certain indicators, CE construction levels exceed those of the EU-15, leading to market saturation in some areas. Combined with the financial crisis, this has served to accelerate the slowdown, resulting in a rapid decrease of development projects and pushing several developers to the brink. In the first half of 2009, there was an 86% year-on-year decrease in investments in commercial real estate. However, recovery in the construction sector is expected during 2011-2012, but the outlook is far from rosy. The first area to begin recovery will probably be the transportation construction sector, while the construction of residential buildings will see the slowest increase, due to the damaged confidence of private investors. Get a broader view CE Top 500 9 High vulnerability of the region’s banks While during 2008 the assets of the top 10 banks increased slightly (by 1.2%) and profitability by almost 17% year-on-year compared to 2007, in the first quarter of 2009 total assets shrank by more than 5% (excluding NLB Group) and profitability by almost 54% (excluding BCR) year-on-year, underlining the true impact of the crisis on the banking sector. There is, however, an important difference between the US and UK banking crises and those of Central Europe; in the first countries, it was the financial institutions that caused the crisis, while in Central Europe enhanced risk in local financial systems was caused by problems with the real economy and heavy investment in the region by Western parent banks. Although the exposure of Central European banks to toxic sub-prime assets was very limited, the sector’s vulnerability has been and still is very high, resulting in a continued scarcity across the region of access to credit for households and businesses, which has contributed to the depth of recession in many countries. However, according to the Deloitte Business Sentiment Index, 57.9% of the business leaders surveyed find that credit is still available to them when needed, with almost a fifth feeling that it is easily available. Potential for re-engineering the insurance sector In the closely aligned insurance sector, the degree to which markets in the region were touched by the crisis during the year differs from country to country, as does the severity of the economic crisis. Currently, opinions vary about where we are in the business cycle: whether we are on the way to recovery or still slowing down. The insurance sector in the CE region is less consolidated by foreign capital than the banks. This might prove to be beneficial, as insurance companies were not as expansionist as the banks and mainly operated locally. On the other 10 hand, in a time of recession insurance costs are second in line to be cut after PR budgets. This means that the performance of the sector is dependent on the financial situation of clients (companies and individuals) and on the duration of the global crisis. We expect to see some significant changes in the near future, as insurers grasp the opportunity to improve efficiency across the sector. Initiatives may vary from cost-optimisation programmes to complete businessmodel redefinition. We also believe that there are a number of M&A opportunities in the region, which may be suitable both for ‘insiders’ and companies which are as yet not present in Central Europe. The next six to 18 months, in fact, may reshape the CE insurance market for the next decade. Battle for customers in TMT An appearance of calm has disguised an ‘under-the-surface’ battle for customers in the region’s telecommunications, media and technology (TMT) sector. Telecoms organisations in particular have fought on price and service innovations, while traditional media have suffered at the hands of online competitors who are effectively driving home their targeting and ROI measurement advantages. It is still unlikely that print media will disappear in the next decade, although it will need to explore more efficient business models and cost structures in order to maintain or return to profitability. In the short term, the greatest winners are set to be the major, diversified groups involved in traditional and emergent technologies and business models. The big picture Overall, the impression that we have taken from this year’s CE Top 500 analysis is one of a region that has teetered on the brink of disaster before drawing back from the edge. Today, the question for the region appears not to be so much whether or when recovery will come, but rather how rapid and sustainable it will be. At Deloitte we believe that those companies and countries which grasp the opportunity that this moment of shared crisis represents to overhaul and reform creaking structures, systems and processes will emerge in the years to come as true regional powerhouses. Such issues remain to be answered – yet, we believe that the new models and approaches that governments and businesses are being forced to adopt as a result of this crisis will have the potential to solve such entrenched, long-term problems across the CE region as a whole. The results of the global crisis are far from the only challenges that face the region. Central Europe has almost 182 million low-income inhabitants, with an average monthly wage of EUR 660 in 2008. Unemployment remains at double-digit levels having shown little significant decline during the years of robust growth, and 31% of business leaders surveyed in the Deloitte Business Sentiment Index expect employment levels to continue their decline. Even worse, the (average) economic activity ratio shows that only half the region’s working-age population is actually working. Get a broader view CE Top 500 11 Breadth of vision Get a broader view CE Top 500 13 The global economy: Contrasting views on recovery By Ian Stewart Chief Economist Deloitte United Kingdom The last six months have seen a dramatic change in expectations for the world economy. The deepest global downturn since the Second World War seems to be drawing to an end. The debate has shifted from whether there will be a recovery to the magnitude of the upswing. This shift in sentiment has been driven by growing evidence that looser fiscal and monetary policy is working. The economic crisis started in the financial sector and, to a large extent, its resolution lies there too. The rally in equity markets, a sharp decline in financial risk aversion and strong banks’ profit numbers all testify to a marked improvement in financial markets. Credit conditions, though still constrained, have improved significantly. Leading economic indicators, such as new orders and business confidence, signal better times ahead. 14 In short the financial and economic data which drive expectations for growth have improved sharply. As a result, economists have started to upgrade their forecasts for growth for the first time in two years. By and large, policy makers and economists agree that global growth will accelerate into the end of 2009 and through 2010. But there is an equally strong consensus that the recovery will be sluggish. The general view is that a reduction in credit supply, coupled with still elevated levels of borrowing, will force many consumers and corporates to focus on paying down debts. As a result the private sector in many countries will be channelling income into debt-reduction rather than spending for some time to come. Consumers face an additional drag from unemployment which, historically, tends to lag somewhat behind the economic cycle. So the recovery is likely to be marked, at least in many Western economies, by anaemic growth in both consumption and investment. Nor, on the consensus view, can government prop up demand indefinitely. On the contrary, excessive levels of public debt in many Western countries are likely to force governments to curb public spending next year, so acting as a drag on the recovery. Government stimuli, from ‘cash for clunkers’ to employment schemes, will lapse at some stage. Finally, the consensus worries that a big chunk of the current impetus to the world economy is coming from restocking. Faced with a deep recession companies reduced stocks or inventories so aggressively that we are now getting a bounce caused, not by stronger demand, but by a near-exhaustion of stocks. So for most observers the recovery faces strong headwinds. But is it possible that the global recovery might, just, turn out stronger than expected? Certainly past US economic upswings have tended to be V-shaped rather than U-shaped. The deeper the downturn, the swifter the upswing, so to this extent expectations for a sluggish recovery are not in line with past experience. It can, of course, be argued that things are different this time. This downturn was caused by a financial and debt crisis, not by high interest rates. On this analysis many economies will need year’s of growth-inhibiting debt reduction to restore balance. However, while the origins of this crisis were different to previous downturns, the policy response has been different this time too. Central banks and governments have demonstrated a willingness to do whatever it takes to kick-start growth, from printing money to buying financial assets. This is an economic experiment without precedent. Economic policy has been likened to pulling a brick on a piece of elastic. You start pulling and the brick does nothing. Pull harder and it still doesn’t budge. You give it a tug and suddenly, unexpectedly, a brick is flying towards you at speed. It could just be that this policy works faster than expected. Ultimately the debate about the pace of the recovery hinges largely on whether you believe that repair of balance sheets and the financial system is the precondition for growth – or whether growth itself causes the necessary repair. My own sense is that while the recovery faces headwinds, forecasters may be underestimating the upside risks to global growth. Whether it is strong or weak, pretty much all commentators expect a global recovery in growth next year. What is clear is that the pattern of the global growth is changing. The only significant growth in the global economy this year has come from China and India. With their rapid growth rates, high levels of savings and low levels of debt, these economies, and other, large emerging economies, are set to be much bigger players on the global stage. Most importantly, considerable uncertainties remain about the strength of the banking sector and in particular, its ability and willingness to provide credit to the private sector. The evidence from the Japanese, Swedish and Finnish banking crises of the 1990s is that such deep crises have a prolonged and severe effect on the supply of credit. Get a broader view CE Top 500 15 Central Europe: A region-wide perspective By Rafał Antczak Vice-president of the Board Deloitte Consulting, Poland This is the first time that the Country-by-Country report, which looks individually at the Central European (CE) states, has also taken a broader perspective over the region as a whole. In recent decades, the CE region has functioned somewhat as a separate geographical area or worse, as the object of a political competition between the East and the West. In those days, this divided region with its complicated historical relationships resulting in tension between its proud nations was hardly a dreamland for foreign investors. What then, has changed in recent years to bring the CE region to the attention of the global business community, consultants and analysts? The change is due to a single external factor – integration with the European Union. Of the 18 states in the CE region, 10 (Bulgaria, the Czech Republic, Estonia, Hungary, Latvia, Lithuania, Poland, Romania, Slovakia and Slovenia) are already members of the EU. Two have candidate status (Macedonia and Croatia), and the remainder are moving towards integration. With the enlarged European Union channelling funds to candidate and member countries, imposing unified regulations and driving openness in trade and (to a lesser extent) free movement of labour, the CE region has begun its economic consolidation. Average GDP growth across the 18 states reached 7.2% in 2005-2007, and even grew by 2% in 2008 when the full power of the global financial crisis started to emerge. 16 The CE region’s nominal GDP and its components (including private consumption, investments, exports and imports) already account for 12-15% of their EU-15 counterparts. With 182 million inhabitants (who are younger than the EU-15 average), ready to work hard but set to consume even more the risk of a balance of payments crisis materialised in 2008 as the (average) current account deficit in the region reached 9% of GDP. However, the CE region as a whole is characterised by the low average indebtedness of the public sector, with a total general government debt of under 34% of GDP in 2008, of which just half is accounted for by foreign debt. Foreign exchange reserves (in other words, the most liquid element of a central bank’s foreign reserves) reached almost 18% of GDP (EUR 196 billion) in 2008, enough to cover the general government exposure to foreign debt. Obviously, the foreign debt of private companies (including financial institutions, subsidiaries of international firms or local firms) was several times higher than this. However, because this is strictly private debt, it is neither guaranteed by the CE governments nor supported by the foreign reserves of the region’s central banks. Therefore, any parallels between the CE region and Asia (which experienced a balance of payments crisis in 1997 when it became overburdened by quasi-public or quasi-private foreign debt) were unjustified. It is rather doubtful that foreign banks or parent-companies would wish to bankrupt their CE subsidiaries by not rolling over their debts. Data for the first two quarters of 2009 rather suggest the contrary, and pressure on domestic currencies is easing. The CE region is not, however, without its problems. It is a region of 182 million low-income inhabitants, with an average wage of EUR 660 in 2008 (although this increased by 18% in 2005-2007). Wage growth, based on an increase in labour productivity, is not helping to address the problem of unemployment, which remains at double-digit levels having shown little significant decline during the years of robust growth. Even worse, the (average) economic activity ratio shows that only half the region’s working-age population is actually working. In addition, driven by high inflation, central bank and market interest rates remain relatively high in the CE region, raising the cost of domestic capital and tempting households and companies alike to borrow abroad and in foreign currencies. This is resulting in growing foreign debt of the private sector. It is a vicious circle that may only be resolved by implementing the Euro, which among other benefits removes the risk of a balance of payments crisis. However, meeting the Maastricht criteria became implausible for most during the global financial crisis. The exception was Slovakia, which managed to enter the Eurozone at the very last moment (in late 2008) before the crisis erupted. Its economic performance will be watched intensively by the central banks, governments and populations of the CE countries that still operate their own currencies. Economic data for the first two quarters of 2009 cannot answer questions on the timing of recession in countries across the CE region. However, we have made an attempt to judge the likely performance of all 18 CE countries. The CE region is not however without its problems. It is a region of 182 million inhabitants, with an average wage of EUR 660 in 2008, though it increased by 18% in 2005-2007. Get a broader view CE Top 500 17 To do so, we concentrated on five indicators: • GDP dynamics, retail sales and industrial production data in particular, which may provide clues to the future behaviour of households (whether they maintain consumption levels or cut spending) and companies (whether they forecast good or bad sales levels). • Levels of unemployment and inflation, as companies respond to reduced demand by restructuring their costs and/or reducing prices. • Trade balances and balances of payments, with an emphasis on changing exports and imports. • Exchange rate behaviour, levels of foreign reserves, and interest rates as central banks (and monetary policies) make a short-term response. • General government deficits and levels of public debt as governments (and fiscal policies) respond to the crisis in the long-term. This approach produced three groups of countries. The first group comprises those countries that face particular challenges in combating recession, namely Croatia, Estonia, Lithuania, Latvia, Macedonia, Serbia, Ukraine and Hungary. The second group consists of those countries that are experiencing recession in relatively good shape: Albania, Bosnia-Herzegovina, Bulgaria, Montenegro, the Czech Republic, Moldova, Romania, Slovenia and Slovakia. The third is a group of one – the special case of Poland, which did not experience a recession and has shown year-on-year GDP growth (0.8% and 1.1% respectively) for the first and the second quarters of 2009. The first and the second groups both include successful and sluggish modernisers, large and small economies situated in various areas across the region. But it is possible to see a pattern. Some of the best performers from the past 10 to 15 years (the Baltic countries, Croatia and, to an extent, Hungary) appeared to be overheating in terms of the dynamics of their GDP growth, flow of domestic and foreign credits, high deficits (fiscal, current account, or both) and asset price bubbles. On the other hand, some countries from the second group are among the poorest of the CE states and could have only relied on their own. While their growth was less robust it was also more balanced and their economies were more diversified in terms of structure (e.g. both industry and service sectors in the Czech Republic, Slovenia and Slovakia). Central Europe 2008 Population (millions) 181.6 Average monthly gross wage (€) Finally, Poland is a special case because, as the region’s biggest country (after Ukraine) and the biggest economy, it is much less dependent on foreign trade than the others. In addition, Poles are less burdened with domestic or foreign private or public debt than some other CE economies. In 2009 Poland abolished its high personal income tax rate (40%), thereby increasing the disposable income of households by some 0.5% of GDP which was enough to maintain positive trends of consumption. The result of this simple test might not be conclusive, since we are still in the midst of the crisis and it might yet take some time for the economic situation to change significantly. It is still unknown if the CE region is to emerge as a winner from the global financial crisis, because this depends on many internal and external factors, some of which are specific to each individual CE country. 2008 2005-2007 Change (%) Change (%) -0.3 -0.3 661.2 8.5 18.0 EUR mil. Real change (%) Real change (%) GDP 1,102,378 2.0 7.2 Private consumption 633,849 3.1 7.8 Public consumption 172,101 2.9 4.4 Gross fixed capital investments 272,633 -1.0 12.9 Exports (goods and services) 571,008 3.2 9.7 Imports (goods and services) 628,627 1.8 11.6 EUR mil. Nominal change (EUR mil.) Nominal change (EUR mil.) Trade balance -104,700 -591.6 -823.2 Current account balance - 99,621 -944.4 -867.8 General government balance -32,489 -929.0 129.8 General government gross debt 372,858 1,343.7 1,406.0 External debt 184,314 1,214.1 999.2 Foreign currency reserves 196,410 688.5 2,384.8 % Percentage point change Percentage point change Economic activity rate 57.8 0.3 3.0 Unemployment rate 10.7 -0.3 -1.3 CPI rate 7.2 -1.4 1.2 Central bank interest rate 6.5 0.6 -0.0 1-year yield on Treasury Bill 7.6 1.4 0.4 10-year yield on Treasury Bond 4.4 1.3 0.3 Source: Reuters EcoWin Pro What might be the reason for such a strange diversity among the CE 18 countries? Clearly, there is not a single answer. 18 Get a broader view CE Top 500 19 The Central European Economic Outlook 2009-2010 By Dr. Daniel Thorniley President DT-Global Business Consulting GmbH Growth and Recovery Prospects The Central European (CE) region was the darling of global economies for more than a decade from the late 1990s, with solid macro-economic indicators and strong corporate results for Western companies doing business and investing in the region. The region got badly knocked by the autumn 2008 global credit crash and then took another hit in February 2009 when the rating agency Moody’s published a negative report on the region’s debt outlook. GDP and industrial output figures were crashing along with currencies. It looked in those weeks as though a systemic economic crash could bring down the whole region or several parts of it. The rationale at that time was: CE economies can’t pay back their debts immediately, they will default, and the whole region will collapse. Austrian and Italian banks are also hugely exposed and they will collapse too bringing down their own economies! The European banks were cited as being especially vulnerable since they hold 74% of the world’s USD 5 trillion emerging market debt. The exposure of Austria’s banks to CE debt is worth 80% of the country’s GDP. These were not funny times. While times were (and are) tough, thankfully much of the behaviour in the first weeks of 2009 was driven by extreme financial shifts resulting from market panic. A number of factors quickly lightened the mood somewhat: • Financial markets realised that all the debt would not have to be paid off immediately. • Some/much of the debt could be restructured, rolled over or turned into equity positions. • Importantly the International Monetary Fund (IMF), World Bank and EU made it clear that they would provide financial support to the region. A safety net was put under the debt crisis. This was a major factor in stabilising markets which, in any case, were beginning to pick up globally. • It became apparent that the European banks were not going to desert the CE region and abandon or sell off their local subsidiaries. These branches are too important, and will provide a basis for future growth and profitability. Besides, the reputational damage of any significant withdrawal would have been too serious for the banks to contemplate. That said, the European banks will downsize their operations to focus on priority branches and they may cut headcount. These are steps they are taking globally, however, and are not specific to the CE region. • The increased funding provided to the IMF at the G20 Summit meeting in April 2009 also provided support for the CE markets. • If any default were to occur (which looks even less likely now) it would be carried out in a manageddefault manner in conjunction with the IMF, World Bank and the EU/European Central Bank (ECB). Thus the worst case is not quite worst-case. An orderly default would take place even in the weaker economies. As a result of all this, credit default swap spreads eased and currencies stabilised. 20 The weakest link: corporate and private debt The major factor which undermined the CE regional economy was non-sovereign borrowing. Regional banks pouring money into the regional credit system (money was pumped in from their European central offices to cover any local credit gap), corporate borrowing from CE companies and personal borrowing (most notably mortgages in FX) all exceeded sovereign borrowing by the states themselves. In normal times, most of the CE markets would have been able to manage their finances with the exceptions of the three Baltic states, Romania and Ukraine, which were all building up bubbles with double-digit current account deficits. Even in normal times these markets would have imploded in 2010-2012 and the threat was clear. But the other markets were all caught up in a tidal wave of fear and panic in late 2008 and early 2009. The main figures which spooked the markets were that the CE region needs to pay back USD 400 billion of short-term debt in 2009 and is liable for a further USD 1.5 trillion of longer-term debt. But what are the biggest threats to growth and business trends? There are two major and interrelated issues at work in the CE and globally: Credit Credit is still not flowing properly. Banks are shoring up their balance sheets, building up their capital ratios, cutting costs and not lending much because they fear counter-party risk (ie if they lend money to someone, will they go bust). The trouble in the CE region is that if companies don’t get loans soon, then many good, viable companies may go bust. Large Western and even large local CE companies are able to access credit (at a price), but I am hearing many complaints from medium-sized and small companies in the CE region (and globally) that they are unable to get decent credit at a decent price from their banks. This will entail corporate bankruptcies, more non-performing loans (NPLs), less willingness by banks to lend as their NPLs rise, more job losses and sinking consumer confidence. In core Central Europe, it is estimated that NPLs were at a moderate 2-3% of outstanding loans in autumn 2008, but rose to 4-6% by early 2009; the concern is that these could rise to 8-10% quite quickly – they have already done so in the Baltic states and Ukraine and are approaching these levels in Romania. A 10% figure is often seen as a crucial threshold of pain for banks. Any figure higher than this causes stress. Falling consumer demand This takes us to our second major concern: falling consumer demand. Perhaps retail sales and unemployment are the most important indicators to monitor anywhere in the world today, and it is critical to assess whether the official figures are accurate or whether they hide a worse picture. That said, unemployment figures can be puffed upwards artificially, as people claim benefits but continue to work in the black economies. And retail sales figures reflecting continued (or not) Keynesian smoothening of consumption may be misinterpreted by altering indexes (e.g. excluding cars). As job losses rise, consumers will deleverage (a fancy term meaning “spend less”); many FMCG companies are extremely concerned about what will happen with consumption in the next 3-9 months. The outlook everywhere is likely to be tough. In addition to corporate debt, many markets have seen consumers become highly exposed to mortgage debt denominated in Euros or Swiss Francs. This too has a severe psychological impact on consumer confidence and behaviour. Consumers most hit are in Hungary and the Baltic states. Get a broader view CE Top 500 21 Differentiate markets A key outcome of the crisis is that analysts and corporate executives have to differentiate between markets in the region: some are still very resilient, others not. For example, an important stabilising factor for the region is that the largest proportion of total debt is owed by Poland, the Czech Republic and then by Slovakia. These rate among the stronger markets in the region, and debt problems ought therefore to be mitigated. A rule of thumb for the markets would look like this: Winning and challenged markets in CE Challenged Mid-class/ Possible winners uncertain Ukraine Croatia Poland Estonia Slovenia Slovakia Latvia Czech Republic Lithuania Hungary Romania Bulgaria Serbia The weaker markets are typified by: • Extremely high external debt. • Very highly leveraged financial systems. • Generally low FX reserves. • Now rapidly contracting economies. • Until recently, rapidly depreciating currencies. GDP outlook 2009-2010 The region will be dependent on what happens globally: China will help everyone, the US will come back slowly in 2010, but the Eurozone – the key CE export market – will be weak for 2-3 years. But the CE has become used to this as the Eurozone was sluggish for many years before the global credit crunch. 22 On the plus side, the markets we describe above as winners ought to be among the top 15 global performers as we move out of the crisis; Russia, too, has a lot of potential for bouncing back quickly. There could also be some bounce-back on savings ratios, past real wages, grey market activity and the fact that much debt will be rolled over. But we have to admit (and this applies to most global markets) that it will take several years before these CE markets ever get to their mid-2006/mid-2008 GDP and business growth levels. It will be satisfactory if output and spending and business can return to the levels of 2005-2006, which were good. The boom years of 2007-2008 were built on paper credit and those times will not come back quickly (which is probably a good thing). They will not return because credit will not flow and overall banking business will be down by 15-20%. Most economies will see an improvement in their current-account positions as imports drop. As in the West, most economies will run larger budget deficits to mitigate the collapse in demand; the good news is that most CE markets started with reasonable positions in their budget balance, unlike, say, the United Kingdom. This gives the governments some leeway to spend their way out of trouble, but only at the margins. The downside is that the authorities will be able to take in much less tax revenue this year as corporate profits fall and unemployment rises. Hungary as a model for temporary survival? Hungary has gone through several years of weak growth, but the market may hold some lessons for business trends in this regional downturn. While macroeconomic numbers were bad, many Western companies reported sales and profits better than their GDP figures would suggest. This was the case through 2005-2007. The reasons for this include: • People were supported by decent savings levels and were eating into those savings. • Many people had more than one job and so could top up their incomes. • Many of these jobs, and part-time employment, took place in the grey/black economy and so official figures did not (and do not) capture all economic activity. • EU funds helped support the economy and while these funds rarely impact directly on Western manufacturers, they do stabilise the economy and boost employment. But by early 2008, business trends were worsening as employment trends deteriorated and consumers had finally eaten through most of their savings. In addition, with the currency falling, house owners were exposed to FX loans risk and this hurt confidence and consumption. But it is significant that the market held up for one to three years. This may be a model for other markets in that perhaps the next 15 months may prove not to be as bad as expected. Then again, the cushion of the above factors will also disappear after 15 months and business could get much tougher if the global and European economies do not provide some support. Some reasons for hope The next 9-15 months are going to be very tough for the economies and Western business but there are still some rays of light: • Several of the CE economies are relatively among the top ten in the world for an eventual bounceback, including Poland, the Czech Republic, Slovakia and Slovenia. • The EU acts as a major stabiliser for its member states; markets in Latin America, Africa, the Middle East and South East Asia do not have this benefit. • The tax and legal environment will continue to improve across the region, again driven by the EU. • EU funding, which ought to stay up at pre-crisis commitment levels (depending on ability of co-financing by local economies) will act as a buttress for the macroeconomy and infrastructure spending. • Some Western European companies, in order to cut costs, will revisit off-shoring, and parts of CE could benefit from this. • Political risk in the region has risen, as it has globally, but apart from street demonstrations, the political risk looks manageable, with the highest risk in any further downturn in the Baltic states, Ukraine and parts of former Yugoslavia. GDP trends in CE 2008-10 (annual % change) 2008* 2009** 2010** Albania 6 -3.5 2.0 Bulgaria 3.5 -4.4 1.3 Croatia 0.2 -4.5 0.7 Czech Republic 3.0 -2.8 1.3 Estonia -3.6 -13.0 -1.5 Hungary -2.5 -6.5 0.2 Latvia -10.3 -16.0 -2.5 Lithuania 3.0 -13.0 -2.5 Macedonia 5.0 -3.5 0.7 Montenegro 8.1 -3.5 1 Poland 4.8 0.5/-0.5 1.3 Romania 7.1 -4.9 1.4 Serbia 5.4 -4.2 0.5 Slovakia 2.5 -5.2 1.1 Slovenia -0.5 -4.0 1.2 Ukraine 2.1 -10.3 0.5 * Source: Reuters EcoWin Pro ** Source: Daniel Thorniley, DT-Global Business Consulting GmbH Currency outlook • CE currencies were more fragile at the start of 2008 than they were in the spring and summer of 2008. • Most currencies hit their strongest points in spring/ summer 2008. • CE currencies came under attack through the autumn of 2008 and again in early 2009. • They reached low points at the end of Februarybeginning of March 2009. • Since then they have strengthened against the USD even more than against the Euro. Much will depend on trends with the USD and Euro. The USD ought to weaken in the future given the high deficit, but it may defy logic as there are few attractive alternatives. CE currencies ought to benefit from the relative stability in currency markets and trend up and down marginally. In the medium term they ought to strengthen somewhat as risk appetite returns and convergence with the EU continues and Euro adoption gets closer. Get a broader view CE Top 500 23 Finding value in Central Europe By Dr. Elisabeth Denison Senior Economist Deloitte Germany The financial crisis has disrupted the growth prospects of most economies around the world. It has also halted to the recent upswing in Central Europe. However, there is no doubt that developing and emerging markets will be drivers of global growth again in years to come. In some countries of Central Europe, the crisis has had the positive effect of fostering long-overdue reforms. Recent studies show that European executives remain keen on expanding their reach into the region. Historic ties Central Europe is made up of a number of states sharing some characteristics but diverging greatly in others. Since the break-up of the Soviet Union, the region has developed ever closer links with the economies of Western Europe. In terms of banking and trade, Europe is now one of the most integrated regions in the world. According to the International Monetary Fund (IMF), about a quarter of all trade is within the region – compared with only about 15% in Asia. The financial system of Central Europe is almost entirely in Western European hands. During the boom years, the rapid integration and development of the region attracted a wave of foreign capital seeking to reap the benefits of EU convergence. Unfortunately, this dependency on foreign capital and the close ties with Western Europe are now making the region more vulnerable to the crisis. 24 Financial woes Problems associated with servicing foreign debt have been exacerbated in countries with fixed exchange rate systems, including the Baltic states, Bulgaria and the West Balkans. Latvia, Lithuania and Estonia are facing financing needs in 2009 of over 200% of GDP. Sustaining currency pegs at pre-crisis levels has become prohibitively expensive, with interest rates set at inadequate levels and thereby choking growth. Devaluation, on the other hand, would make servicing foreign debt virtually impossible. A softening of the currency pegs would also erase the Euro-accession aspirations of several countries for the foreseeable future, causing the test period for Maastricht criteria to restart from scratch. The international community appears to be committed to helping affected countries avoid the worst impact of the financial and economic crisis, partly through fear of the domino-effect that a default or devaluation could have on the whole region. As well as the IMF, Western European institutions like the European Bank for Reconstruction and Development (EBRD), the European Investment Bank (EIB) and the European Central Bank (ECB) are offering support. During the boom years, the rapid integration and development of the region attracted a wave of foreign capital seeking to reap the benefits of EU convergence. Next to securing government payments, the recapitalisation of banks is the most pressing issue in the region. For now, levels of Western bank capitalisation and government commitment appear sufficient to deal with the consequences of the crisis. However, there are worries about the stability of the banking system should the recession prove to be longer and more severe than anticipated, due to the likely effect this would have on corporate default rates. Growth prospects and investment opportunities Fortunately, there are indications that the downturn is coming to an end. The region’s strongest economies seem to have the worst behind them. Poland is the star performer, thanks to the fact that it entered the crisis with smaller external and internal imbalances than its neighbours. Some, however, such as Lithuania and Latvia, are expected to contract by almost 20% during 2009 and then take years to recover. For the region overall, the IMF expects 1% growth in 2010, following a 5%-contraction in 2009. The deterioration in the macroeconomic environment will certainly require more thorough commercial and financial due diligence by companies venturing into the region. Apart from dealing with short-term uncertainty stemming from the crisis, investing in Central Europe involves understanding myriad cultures, histories and regulatory environments – and this can be challenging even for the most experienced investors. Nonetheless, the current environment offers interesting opportunities that would only recently have been unimaginable for investors. With credit conditions tightening, some companies are having financial difficulties despite a healthy core business. For others – mainly small, export-oriented firms – the loss of one or two customers might be enough to spell trouble. Such cases can offer good value and the potential for buyers with a bigger customer base or more efficient management structure to develop sustainable long-term success. Other opportunities might arise through consolidation within the region, in the energy sector for example. There also appears to be some potential for investment activity in growth sectors, including insurance and healthcare, which are forecast to gain in importance. For corporations, building successful international business relationships will continue to play a crucial part in their long-term strategy. When executed effectively, M&A remains a powerful means of achieving corporate objectives – even when economic and financial conditions are turbulent. Related Research: • “Finding Value: Navigating M&A Risks in Central & Eastern Europe”, Deloitte Germany, June 2009. • “Central and Eastern Europe: Diverging fortunes”, Deloitte Global Economic Outlook, Q3 2009. Get a broader view CE Top 500 25 EU currency conversion: Similar… but different By Luděk Niedermayer Chief Economist Deloitte Czech Republic Just 20 years of real monetary independence Many countries in the Central European (CE) region have now enjoyed 20 years of freedom in a democratic society. Due to the similar period taken to transform their economies, they have equally had just 20 years of monetary policy. At the end of the 1980s, most of the currencies in the CE region were facing serious problems. Several, such as the Polish Zloty, lacked credibility after a period of high inflation, while many others, including the Czech Crown, were not convertible and were subject to multiple exchange rate systems. Those countries emerging from the dissolution of the Soviet Union, meanwhile, had no currency of their own at all. The early days of these new currencies at the beginning of the 1990s were far from easy. Countries suffered from declining economic activity, financial markets did not function properly, and the credibility of the new economies and their currencies was low. For these reasons, many countries in the region took a gradual approach to liberalising foreign exchange, relying on virtually fixed exchange rates backed in some cases by the financial and analytical support of the International Monetary Fund (IMF). 26 Successful, growing economies and improving credibility have created a pressing dilemma for the region’s policymakers. Should they continue with the fixed exchange rate regimes, supported by strict fiscal and other policies? Or should they now start to gradually ease away from such arrangements before they become unsustainable? Fix or float? Two contrasting solutions have emerged as the primary choices for CE countries. All the Baltic countries have successfully maintained their fixed exchange rate arrangements. Bulgaria, which used a currency board to stabilise the economy after its banking crisis of 1996-1997, has joined them. Slovenia too, has moved towards the same position in opting for a relatively inflexible and closely managed exchange rate regime. Countries choosing a floating exchange rate include the Czech Republic, Hungary, Poland, Romania and Slovakia. It could be assumed, based on this information, that the smaller countries had some concerns about the impact on their economies of the free market setting exchange rates. In addition, they were able to support their fixed exchange regimes with other policies including disciplined fiscal policy. In order to Many countries in the region took a gradual approach to liberalising foreign exchange, relying on virtually fixed exchange rates backed in some cases by the financial and analytical support of the International Monetary Fund (IMF). increase the credibility of their currency pegs, they used so-called currency board arrangements, the strongest version of the fixed exchange rate regime, under which any form of monetary independence is effectively resigned. Larger countries had to give up the peg, and most of them succeeded in setting up reasonably well functioning floating exchange rate regimes alongside monetary policy arrangements. For these countries, the most suitable arrangement for monetary policy proved to be inflation targeting. The Czech National Bank was the first to openly subscribe to this relatively new regime in early 1998. Euro – need for speed? Those countries with a fixed exchange rate regime were well positioned to adopt the Euro following EU accession (in 2004 for most, 2007 for Bulgaria and Romania). The procedures required by the Maastricht treaty include two years’ devaluation-free participation in the ERM II exchange rate mechanism, alongside fulfilment of the Maastricht criteria for controlling inflation, public debt and deficit and long-term interest rates. But it was not just the Baltic states that planned early entry into the Eurozone. (Technically, 1 January 2007 was the first possible date.) Larger countries including Hungary and Poland also expressed their interest in a relatively fast adoption. A few, most notably the Czech Republic, were not so keen, based on a combination of political and economic factors. During the early years after EU entry, although their good GDP growth started to narrow the gap with Western Europe, the new member states began to face a different kind of economic difficulty. The most visible problems to impact on the Euro adoption plans of larger countries were in the area of fiscal policy. Despite rapid economic growth, many countries suffered with high public finance deficits (which, in the case of Hungary, reached nearly 10% of GDP). The smaller countries with fixed exchange rates were more successful in this respect. On the other hand, the combination of very strong economic growth and fixed exchange rates created major inflationary pressures. These countries were unable to balance price rises between the nominal appreciation of their currencies and inflation, so growth in prices started to threaten their Euro-adoption plans. Get a broader view CE Top 500 27 This mechanism did enable countries with floating currencies to control inflation quite successfully. But they also experienced occasional periods when the appreciation of their currencies exceeded the potential of their economies. Such developments cause economies to slow down and decline in competitiveness, as happened in the Czech Republic in both 2002 and 2008. In addition, in some countries the combination of a stable or appreciating domestic currency with relatively high domestic nominal interest rates has stimulated demand for lending in foreign currency. Some success stories Such factors have prevented many countries from achieving the Maastricht criteria, with the fiscal situation slowing the ambitions of those with floating exchange rates and inflation damaging the prospects of the Baltic states. (Lithuania was unfortunate enough to miss its target by some 0.1%). The success of a small country like Slovenia proves, however, that entry into the Eurozone is an entirely feasible project. This was further confirmed in 2008 when, after some debate in the EU, Slovakia gained approval to adopt the Euro on 1 January 2009. Years ago, nobody would have expected this, when it was a relatively poor economy with many problems. The combination of far-reaching economic reforms and a real dedication to meet the Maastricht criteria has brought well deserved success. 28 The Euro adoption outlook The economic and financial crises have hit the region’s economies hard. They are experiencing a sharp economic decline and have difficulties in accessing funding, leading many to seek support from the IMF and similar institutions. Some too, notably where there has been a large proportion of lending in foreign currencies, are facing problems in the financial sector. Currency volatility has increased and national budgets have fallen into deep deficit, causing the need to increase taxes which in turn will drive up inflation and slow down recovery. While many CE states would choose to be members of the Eurozone, in order to reach more liquid financial markets covering over 300 million inhabitants, fulfilling the entry criteria is now more difficult than ever before. It is realistic to expect, however, that those Baltic states already participating in ERM II will focus on fulfilling the criteria once their economies have stabilised. Depending on their inflation performance, it is possible that some Baltic states might succeed as early as in 2012. In Central Europe, rapid fiscal consolidation is assumed to be the key goal for the Czech Republic, Hungary, Poland and Romania, which would be the case even without Eurozone entry as the objective. Politicians will probably be reluctant to set clear, early Euro target dates, which would tie them to rapidly cutting their budget deficit to at most 3% of GDP. (Poland is currently the closest to achieving this.) However, as the experience of Slovakia shows, it is not easy to reach this goal without a target date and clear dedication to achieving it. Get a broader view CE Top 500 29 Zooming in Countries in focus 1 GetGet a broader a broader view view CE Top CE Top 50050031 2 Adria local reflections on global economic issues The Croatian economy is facing a serious recession. In the first quarter of 2009, its GDP fell by around 6.5%, while industrial production, trade and exports all decreased by over 10%. The recession will probably continue for the rest of the year, and a slow recovery is expected in the first half of 2010. Unlike the ‘real’ economy however, Croatia’s financial sector appears to be in good health; the banking industry in particular. While the overall level of activity in the sector as a whole is lower than in previous years, business results are relatively good. The banking sector is sufficiently capitalised, risks are acceptable, profitability is very good, and the entire sector is stable and reliable. Croatia’s recession is the result of structural problems in the national economy that have caused a high trade deficit, a balance-of-payments deficit and high foreign indebtedness. The global financial crisis has therefore only been a partial cause, although it has had an impact mainly due to reduced exports and more difficult refinancing of external debt. 32 By Žarko Primorac, PhD. Chairman Deloitte Croatia We believe that, with the exception of Slovenia, the recovery of all the region’s countries will be relatively slow, making the high GDP growth rates of the pre-crisis period very difficult to achieve again. Based on our estimates, all countries will see modest positive growth in 2010. We believe that Slovenia will experience a more dynamic recovery thereafter, with Croatia progressing more slowly and BiH following. We believe that the entire recovery process to reach pre-crisis rates of GDP growth will take between three and five years. Since the Croatian government has been making sharp cuts to curb public sector overspending, and has to date regularly settled its foreign debt, we do not expect the recession to deepen further, although it will continue for some time. We expect the first signs of recovery to emerge in the next year, followed by a gradual upward trend. In this context, we expect positive GDP growth in 2010. All the countries are still facing significant risks, not least to the stability of their financial systems. Despite the relative health of their banking sectors, they could face problems in their loan portfolios because retail loans constitute the largest proportion of bank borrowings in these countries, particularly in Croatia. If the recession persists, economic activity will lessen further, causing many people to lose their jobs and throwing into doubt their ability to repay housing and other loans. Illiquidity in the economy, which has been strongly evident over the past few months, also poses a high risk for banking portfolios, particularly in Croatia and BiH. The recession has also hit the other countries in the region hard, but with varying levels of intensity. Slovenia, which is the most developed transition economy in the region, has recorded a sharp drop in exports and GDP. However, as a country already in the Eurozone, with a flexible economy and stable financial system, we expect it to recover relatively quickly. The situation is much more complex in Bosnia and Herzegovina (BiH). Its economy is still suffering from the aftermath of war, making recovery more difficult. In addition, the high level of public spending and widespread social consequences of the war have monopolised resources that could otherwise be used to lead it out of financial crisis and recession. BiH has therefore asked the International Monetary Fund (IMF) to provide help via an appropriate financing arrangement that is already underway. The recovery will first be felt in the service sector. In Croatia, this will be in tourism, which is very important for the overall wellbeing of the country’s economy and is even capable of a good performance before the crisis ends. We then expect to see a gradual recovery in the construction industry, trade, exports and other service industries. The banking sector is sufficiently capitalised, risks are acceptable, profitability is very good, and the entire sector is stable and reliable. The dynamics and the order of those industries coming out of the crisis could be somewhat different in the other two countries. In general, however, we expect those industries that can respond flexibly to market demand and are not capital-intensive in production and investment to make the most rapid recovery. The dynamics of recovery in the region (particularly in Slovenia, which is more involved with the global market place) will also depend on the pace of global and European recovery. Croatia and BiH will need to reduce further their structural imbalances and public spending, implement serious reforms and lessen their external vulnerability. Still, regardless of such internal imbalances, success in combating the crisis globally and in Europe will have a positive impact on the economies of the region’s countries. Get a broader view CE Top 500 33 Conservative approach serves the Czech Republic well Stagnation is just one challenge facing Hungary By Prof. Jan Švejnar, PhD. Professor of Economics CERGE-EI Praha, University of Michigan Although manufacturing is a traditional strength of the Czech Republic, it is difficult to select a particular highlight because the Czech economy is relatively strong across the board. Despite its looming budget deficit, the Czech Republic is known and respected for taking a relatively conservative approach to public finances. This makes it likely to be able to cope with the current budgetary pressures that it is facing. Despite its looming budget deficit, the Czech Republic is known and respected for taking a relatively conservative approach to public finances. The country’s main weakness, however, lies in its inability to form a strong government and consequently to carry out fundamental reforms in the areas of pensions, healthcare, education and science. I believe that this inability to carry out reforms is the main risk to the country’s ability to achieve a positive future scenario, although I do not expect it to prevent the Czech Republic from moving forward into recovery. 34 The Czech Republic was primarily hit indirectly by the financial crisis, through the global recession and its negative effect on those markets that are most important to Czech exports. On much the same basis, I expect the country to emerge from the crisis a quarter or so after Germany and that both the Czech and Slovak economies will recover in advance of Hungary. In fact, except for Hungary. I expect the CE economies to experience a rapid rate of GDP growth during the recovery. In the medium to long term, their competitive position will depend on their ability to carry out the aforementioned reforms and in particular on their investment in human capital, R&D and their approach to FDI. Looking ahead, I do not believe that much can be done in the Czech Republic itself to prevent the occurrence of future crises, as the crisis was an imported one. In order to give itself the best possible protection, however, the Czech Republic should conform to all the financial sector and other regulations to be adopted by advanced economies, so that it may be seen as being part of that safe haven of countries that are reliable partners for trade and investment. By Péter Duronelly Chief Investment Officer Budapest Fund Management Company Hungary has been hit by the recession more seriously than its regional competitors in two ways. First, Hungary’s growth rate, which was already only just above zero when the crisis reached the country, was already perceived as being in decline. Second, the sudden increase of foreign indebtedness by the private sector caused refinancing problems when the international banking system effectively froze. Although international organisations managed to avoid financial disaster, thanks to their surprisingly well-coordinated joint financial risk-management measures, they could not prevent the recession from deepening further. Hungary has other challenges to face as well as global recession. These include the need to reconsider a strategy based on cheap labour and processing industries. A shift towards the export of services is necessary, but this is not easy in a country like Hungary where functional language skills are poor and where study and work gain little social recognition. In addition, investment capital will be scarce during the next few years, meaning that growth will only be achievable with greater levels of self-financing and reduced levels of consumption. Hungary’s economy had always depended on a strong and export-oriented group of multinational businesses, alongside a relatively fragile sector of small and medium-sized enterprises (SMEs). This structure left nothing to fill the gap locally when the most important export markets collapsed. Hungary has an extremely open economy, both on the production side and in terms of financing. An economy that depends so heavily on foreign markets is helpless in the face of an external crisis. An economy that depends so heavily on foreign markets is helpless in the face of an external crisis. The recession is expected to end during the second half of 2009. Rather than growth, however, stagnation is projected for the period to come. Several factors are helping to stabilise the global economy, including co-ordinated monetary and fiscal loosening, the increasing strength of recovering Asian countries and a powerful inventory cycle. Some important factors that caused the recession have not eased, such as over-consumption in North America and the accompanying massive volumes of debt. It is also far from clear how hard the balance of the European banking system has been hit by the risky positions undertaken during the boom. Other countries in the region are facing the future with a number of different perspectives. Poland and the Czech Republic were achieving better balance figures when the crisis set in, meaning the setback to growth has not been as dramatic as in Hungary. Their high budget deficits need to be dealt with, however. Romania, Bulgaria and the Baltic states will need to manage their current account balances, while Ukraine’s main goal will be to maintain unity. The crisis posed questions about a number of areas of the Central European economy, and many of these as yet remain unanswered. Get a broader view CE Top 500 35 Poland’s minor economic miracle Ukrainian economy’s unrealised potential By Dr. Henryka Bochniarz President of the Polish Confederation of Private Employers (PKPP) Lewiatan In September 2008, when PKPP Lewiatan carried out its cyclical analysis of the Polish enterprise sector, 75% of respondents were projecting that their revenues and profits would grow in 2009, over 40% were planning to make investments, and more than 36% were intending to launch new products and services. Export was growing. The financial performance of medium and large enterprises was very good. In the whole of 2008, their revenues increased by over 11% and the net financial result, although lower than in 2007, was still very high. While the rest of the world was talking of worst-case scenarios, Poland remained both calm and optimistic. Our later surveys in December 2008, February and May 2009, and analysis carried out by other organisations, confirmed this general sense of optimism among businesses and lack of significant concerns among households. In the first quarter of 2009, Polish GDP grew by 0.8%, in the second by 1.1% while other CE countries witnessed a severe slump that was projected to continue for the whole of 2009. In my opinion, there are four key reasons why Poland has been able to maintain its GDP growth. First, economic growth during the prosperous years of 2004 to 2008 was built on three stable pillars – internal consumption, investments and net export. Second, Polish enterprises mainly pursued relatively conservative investment and financing strategies, leading to the relatively low levels of debt, which today underpin the safety and stability of the Polish financial sector. Third, we have access to EU funds, which the government is using for infrastructure projects to support the investment component of economic growth. 36 Finally, the price of imported goods rose sharply due to the weakening of Polish Zloty, which caused companies to seek domestic suppliers and partners, so supporting demand on the consumer goods and investment markets. Consequently, any growth in unemployment was relatively insignificant, while the average salary has risen. This, in turn, has encouraged consumption among Polish households, mitigated anxieties about the future economic situation and strengthened the general mood of optimism. I am confident that Polish GDP growth will reach about 1% by the end of 2009. This will be achieved without the spending of billions of Euros on anti-crisis programmes or a single Zloty of public money. Quite simply, Poland did not follow the popular anti-crisis strategies applied in other countries. We should bear in mind, however, that public finance is a weak link within the Polish economy, the area where the greatest risk is involved. This is because we are experiencing an economic downturn, which involves lower budgetary receipts and a higher deficit. Consequently, public debt is going to grow considerably. This may impede our economic growth potential in years to come, as we may be forced to exploit additional sources of financing in the form of increased taxes and employers’ social contributions. The government has implemented an alternative strategy – to reduce administrative costs. These actions, however, will not be enough on their own. Further reductions in spending are inevitable, but this time they will affect social benefits. If Poland manages to reform its public finances, the current crisis will have provided a great opportunity for positive change. By Ihor Mitiukov Managing Director of Morgan Stanley Ukraine Metallurgy, chemistry and machine-manufacture have historically been Ukraine’s primary industries. As well as its large, highly skilled workforce and ample natural resources in the agricultural, energy, mining and smelting sectors, the country’s unique geographic location enables the development of excellent transit capacity for goods, almost regardless of their type. Ukraine’s vast size and large population also provide substantial opportunities for the development of its currently underdeveloped and import-oriented consumer market. The country’s widespread aspiration for a strong national currency makes such development particularly urgent. Currently, the weak points of the Ukrainian economy include: • Inefficient integration with the global economy. While exports account for almost 50% of GDP, most export contracts are restricted to spot markets (in which commodities are bought and sold mainly for cash) so rendering the economy vulnerable to world market fluctuations. • The economy’s slow adaptation to world energy prices, especially in the housing and public utility sectors. • The low levels of technology used by businesses across all sectors of the economy. An inefficient political model, with an imperfect electoral system as its central weakness, is also impeding the structural reforms that are necessary to achieve the nation’s substantial economic potential. Ukraine’s vast territory and large population denote a substantial opportunity for the development of the consumer market. Ukraine is returning to 2005-2006 levels of economic activity, according to most of this year’s macroeconomic indicators and consumption standards, leading me to believe that 2009 will prove to be the toughest year for the Ukrainian economy in the decade to come. The speed of economic recovery will depend on both external and internal factors. The key external factors are the regeneration of traditional Ukrainian export markets, productive co-operation with international financial organisations and, subsequently, the country’s re-entry into international capital markets. However, no recovery should be expected without fundamental structural reforms in the energy, agro-industry and transport sectors. Elimination of fiscal imbalances at all levels and better regulation of the financial sector, based on the early identification and management of risks which have the potential to destabilise the financial system, will allow more efficient management of the public finances. Get a broader view CE Top 500 37 Making sense of Serbia’s unbalanced economy Romania, out of the crisis: When? By Prof. Dragan Djuricin, PhD. Chairman Deloitte Adria The current global downturn has dealt two major blows to the Serbian economy. These are a sudden cessation of capital inflows, driven by global deleveraging as companies seek to reduce their debt burdens, and a collapse in demand for the country’s exports. The negative effects of the current global downturn are serving to amplify a local economic crisis that has existed in Serbia for the last two decades, in a form of ’transitional downflation’. As a result of this, Serbia began 2009 with just 73% of the GDP it achieved in the pre-transitional year of 1989, and with double-digit inflation. The focus of government policy has shifted to encouraging a stable FX rate and maintaining existing levels of economic activity. The key macro-economic indicators demonstrate that there is an imbalance between Serbia’s real economy and its financial sector, with the real sector being greatly more exposed to the crisis and its negative impact. In the current environment, the increased depreciative pressure on the local currency has created uncertainties in the nominal foreign exchange (FX) rate. As a result, the focus of government policy has shifted to encouraging a stable FX rate and maintaining existing levels of economic activity. Proposed measures to be undertaken by the government and the Central Bank of the Republic of Serbia are therefore designed both to bring about a stable FX rate and to maintain levels of private demand and public spending. The only bright (or rather grey) spot in Serbia’s economy is the banking sector. In recent years, most foreign banks operating in Serbia grew by between 20% and 30% each year, and Return on Equity (ROE) ranged between 15% and 20%. Despite its profitable growth, the Serbian banking sector is still smaller than the country’s GDP. This is much less than in more established capitalist economies, where banking assets are commonly between three and four times greater than GDP. Foreign ownership in Serbia’s banking sector is almost 80%. Nevertheless, in a crisis threats may be transformed into advantages. As the old saying goes, “When the wind blows, some people build walls, others build windmills“. In other words, intelligent risk management is one step in the right direction. 38 By Daniel Dăianu Professor of Economics Former Finance Minister of Romania and former MEP Poorly regulated financial markets, the neglect of systemic risks and repetition of quick fixes via cheap money, especially in the US and the UK, have created premises for the current worldwide crisis. The latter has hit the emerging economies of Europe very powerfully, though, ironically, they are not heavily exposed to toxic products but have however relied massively on capital imports and EU markets while their banking sectors are extensively controlled by foreign banks, which makes contagion effects quite significant. Romania has experienced one of the most dramatic turnarounds in its economic dynamics. This is not surprising in view of its large external deficits. Capital flight and a freeze of capital markets have set into motion strong negative multipliers while the floating exchange rate arrangement has not helped much to ease the shocks. The compression of the non governmental sector has been abrupt and intense. The room for using a budget stimulus to combat the crisis was dented by the ballooning short term private debts of recent years. Romania’s total public debt is not large at about 25% of GDP, which is an asset under the circumstances. But a high budget deficit in 2008 – when the economy grew by over 7% – and a sharp rapid rise in salaries in the public sector during 2005-2008 have weakened the capacity to weather this crisis. The conundrum which policy-makers have to deal with is: how can they make sure that external obligations are met in order to avert a fatal run on the national currency and, at the same time, trying to avoid too much procyclicality in budget policy when the economy is falling? Consequently, an IMF and EC supported stabilization program, amounting to some EUR 20 billion, has become inevitable. In the short run it is essential that arrears do not clobber the economy; well calibrated injections of liquidity would be useful in this respect. The economy will probably shrink by around 8% this year and, unless its current expenditure is restrained the budget deficit will go beyond 7.5% of GDP. In the short run it is essential that arrears do not clobber the economy; well calibrated injections of liquidity would be useful in this respect. It is critical that the government succeeds in funding infrastructure programs, which depends on restructuring the budget expenditure and the use of EU funds. The latter would be the best available tool in mitigating the effects of the economic downturn. Over the medium term it is highly important that a reform of the wage and pension schemes is undertaken, as this would help put the public budget on a sound basis and the entry into the Eurozone. Pieces of good news are that the current account deficit will shrink to about 6% of GDP this year (from 13% in 2008) and that Romanians save more. An economic upturn may occur in the second half of 2010 but a lot hinges on the nature of economic recovery in the major EU countries and inward investment going into higher value added sectors. Get a broader view CE Top 500 39 The prospects for Slovakian recovery By Ing. Elena Kohútiková, PhD. Deputy CEO VÚB Bank In the last five years, the Slovak economy has enjoyed the fastest economic growth of any country in the CE region. In 2007, when GDP growth reached 10.4%, Slovakia was the fastest-growing economy in the EU. Joining the EU in 2004 alongside structural reforms (such as the introduction of a 19% flat tax rate, pension system reform and a more flexible labour market) all played significant roles in launching economic growth. Slovakia joined the Economic and Monetary Union (EMU) of the EU, and adopted the Euro in January 2009. Other strengths of the Slovak economy include a relatively cheap labour force and good geographic position. The risks arising from its weaknesses relate in particular to the openness of the country’s economy, which makes it sensitive to changes in the economic cycles of developed EU countries. Another disadvantage is the concentration of procyclical sectors that change in line with the overall state of the economy. From a strategic viewpoint, there is also insufficient focus on sectors that render high added value. 40 The rapidity with which the negative consequences of the crisis struck was surprising, with the level of economic optimism falling almost immediately to a record low. Real GDP, which grew by 2.5% in the fourth quarter of 2008, dropped by 5.5% in the first six months of 2009. Since October 2008 the unemployment rate has increased by 4.3% to reach 11.8%, the highest it has been since the beginning of 2006. Along with the gradual recovery of the European economy, the Slovak economy will start growing again but not before the first quarter of 2010. Nevertheless, labour market conditions will probably remain weak. In my opinion, the Euro will play a significant role in stimulating economic growth in Slovakia. It should provide support for the Slovak export sector, which at the time of the crisis was at a competitive disadvantage when compared to neighbouring countries, in particular due to their weakening currencies. The Euro will play a significant role in stimulating economic growth in Slovakia. It is unlikely that the region’s economies will recapture the GDP growth they achieved before the crisis or regain the competitive position they enjoyed in the coming two or three years. Recapturing economic growth in Eurozone countries will probably be slow and gradual. The close relationships between the economies of developed countries and those of Central Europe, alongside reduced growth potential coming from domestic demand, suggest that local economies will not recapture the positive pre-crisis growth trends in the near future. From a global perspective, the main risks threatening Slovakia’s ability to achieve a positive future scenario are unfulfilled expectations of recovery for the world’s economies and the potential for a second recession, the so-called “W” scenario. From the local perspective, there is a risk that public finances will not be sufficiently recovered to drive a quick reduction in the deficits resulting from the recession. This in turn would create a basis for future economic imbalances. Theoretically, those industries that will recover most quickly will be in procyclical sectors, such as car manufacturing, metal processing and production, machine production, raw materials processing and construction. The most important question, however, is what will be the post-crisis position of the automotive sector, to which many other manufacturing sectors are connected? State aid for the automotive sector and car sales could bring demand forward, but this does not necessarily mean that demand will continue to grow strongly for producers and dealers after the crisis. It is hard to see how lessons learned from this financial crisis could prevent similar problems from arising again, or help mitigate the effects of future crises. The main reason for Slovakia’s economic recession was the interconnection of our economy with global economic development. Due to its extent and structure, the Slovak economy needs to be an open one and measures to change this would be inappropriate. Some positive change could be achieved through greater diversification of sectors in the economy, with a focus on attracting those foreign investments that are not sensitive to the fluctuations of the global economic cycle. Get a broader view CE Top 500 41 Get a broader view CE Top 500 GetGet a broader a broader view view CE Top CE Top 50050043 2 Commentary on the ranking The methodology The Central Europe Top 500 ranking is compiled based on consolidated company revenues for the fiscal year ending 2008. The rankings are based on revenues reported by a particular legal entity operating in Central Europe. The ranking groups companies by industry and country. We also display the ranking of the largest Central European companies by market capitalisation as of 31 December 2008 and a list of the major foreign investors in the region. Deloitte has sourced the information by individually approaching the companies themselves, from publicly available sources and estimates based on a comparison with last years’ results and our research. We have ranked banks and insurance companies by total assets and gross written premium, respectively. The gross written premium of insurance companies includes both premiums from life and non-life operations, despite the fact that in certain areas these companies operate as separate legal entities. The list of major foreign investors in the region is made up of aggregated revenues of those Top 500 companies controlled by particular investors. These figures are only approximate, as they do not include, inter alia, intra-group sales and it is possible that they also do not contain the revenues of all subsidiaries in the region. Missing data In cases where revenue for the fiscal year 2008 was not available, we used the reported 2007 revenue as a proxy for 2008. We have not presented revenues of various subsidiaries of the top capital groups due to lack of data. This concerns in particular MetInvest Holding and Naftogaz of Ukraine and the Ukrainian railway state company, where we presented only consolidated figures representing the whole capital group. 44 Ukraine The ranking for top Ukrainian companies is based on data from questionnaires filled in by representatives of these companies. The list does not include companies that were invited to participate in the ranking, but who informed us in writing or verbally that they would not be taking part this year. As in previous years, the objective of the ranking is to analyse how individual countries are coping in the current political and economic environment, how particular industries in the region are performing, and what challenges the investors and management of the leading Central European enterprises, banks and insurance companies are currently facing. In some cases, companies’ financial data was gathered from public sources and the alt.com.ua website. These are marked in the table with an asterisk. Previous rankings also sought to establish how the region’s business leaders were pursuing growth strategies and how they were coping with the rising costs of materials, the appreciation of local currencies and an increasingly expensive and hard-to-attract workforce. This year’s edition presents the economic scene during the crisis that erupted in the region at the end of 2008. It shows how Central European enterprises have coped during the economic downturn, particularly in view of the predictions of economists (and the hopes of politicians) from a year ago - that the crisis might not have a severe impact on the region. Data gathered from public sources has not been confirmed by representatives of the companies themselves. Deloitte is not responsible for the accuracy or correction of third party data gathered from public sources or provided by company representatives. Revenue calculation Revenue has been calculated in Euros at the relevant average exchange rates for 2006, 2007, and 2008. The revenue for subsidiaries of large groups has been reported as part of the consolidated revenue and shown separately for those subsidiaries. In our research, we scrutinised also companies from Albania, Bosnia and Herzegovina, Moldova and Kosovo. However they have not entered the Top 500 list due to their relatively low revenues. Russia/Belarus For the purposes of this analysis, our ranking includes companies in Central and Eastern European countries with the exception of Russia and Belarus. In both cases we were unable to find reliable data that could be used in the rankings. The size of the Russian economy and some of its major companies also makes industry and country comparisons difficult. Good year – bad year So, what is the financial situation of the 500 largest companies in the region following the dramatic change that took place last year? In 2008, 388 companies (78% of the top 500) increased their revenues on average by 20%. By way of comparison, in 2007, 398 enterprises (80%) increased their revenues by 18%. In the first quarter of 2009, 112 out of 148 companies (76%) for which we obtained financial information, recorded revenue decrease. On average, revenue decreased by 23% compared to the first quarter of 2008. Only 24% of companies recorded revenue growth and the average change for the companies that managed to increase revenue in the first quarter of 2009 was approximately 8%. The percentage of companies with revenue increase vs. decrease 100% 8% 14% 80% 76% 60% 40% 700 300 400 20% 0% 1500 78% 300 400 800 2007-2008 1000 1300 24% 1900 Q1 2008-Q1 2009 No change Decrease Increase Get a broader view CE Top 500 45 Revenue change in 2008 and Q1 2009 Bulgaria Top 500 industry results Median revenue change (%) Median revenue increase (%) Median revenue decrease (%) Median revenue change (%) Median revenue increase (%) Median revenue decrease (%) 2007-2008* 2007-2008** 2007-2008 Q1 2008-Q1 2009 Q1 2008-Q1 2009 Q1 2008-Q1 2009 22.8 23.2 -1.3 17.8 19.0 -20.3 Industry Median revenue change (%) Median revenue change (%) Number of companies with revenue increase Median revenue increase (%) Q1 2008- Number of companies with revenue decrease Median revenue decrease (%) 2007-2008 Q1 2008-Q1 2009 Q1 2008-Q1 2009 -Q1 2009 Q1 2008-Q1 2009 Q1 2008-Q1 2009 14.8 -12.5 8 2.7 29 -20.1 Croatia 8.3 11.5 -4.7 1.6 3.7 -13.8 Czech Republic 16.6 19.1 -3.5 -29.0 10.4 -31.2 Consumer Business and Transportation Estonia 9.8 9.8 N/A 17.9 39.5 -3.7 Energy and Resources 19.8 -16.5 15 18.9 35 -29.2 Life Sciences and Health Care 18.4 -0.8 3 2.8 5 -10.3 Manufacturing 7.8 -33.2 2 10.3 28 -33.3 Public Sector 8.5 N/A N/A N/A N/A N/A Real Estate 19.2 Hungary 6.2 13.3 -7.5 -29.2 N/A -29.2 Latvia 20.3 20.5 -3.7 -53.5 N/A -53.5 Lithuania 25.7 25.7 N/A -36.8 N/A -36.8 Poland 16.2 23.4 -5.9 -18.5 8.6 -20.8 Macedonia 32.2 32.2 N/A N/A N/A N/A Romania 2.8 12.8 -9.4 -26.8 N/A -26.8 Serbia 19.6 19.6 N/A N/A N/A N/A Slovakia 17.2 22.4 -8.0 -16.9 7.7 -41.1 Slovenia 4.0 14.7 -6.8 -5.5 1.2 -21.8 Ukraine 16.2 20.9 -12.1 N/A N/A -31.6 Total 14.9 19.9 -6.8 -17.4 7.6 -23.4 * Represents the revenue change across the entire sample (2007-2008). ** Represents the median growth of revenue for the companies that recorded growth. 46 While companies from the region’s smaller countries recorded relatively higher revenue increases, they were also more severely impacted by the crisis. Growth rates for Bulgaria and Estonia reflect the increased revenues of the local energy and telecom companies, while the significant presence of the manufacturing sector in the Czech Republic caused the revenues of its largest companies to decrease by 29%. TMT recorded rates similar to those in manufacturing, but only 21% of companies in this sector showed revenue decrease. The energy sector showed the highest growth rate of all industries in 2008 at 20%, with the greatest increases and most dynamic growth among large enterprises taking place in Lithuania (Mažeikių nafta – up by 99%), Ukraine (Naftogaz – 50%), Hungary (MOL – 36%) and Poland (PKN Orlen – 34%, Lotos – 34%). In 2008, all industries performed well. Our data indicates however, that 27% of manufacturing companies recorded lower revenues than in 2007, with an average increase in revenue of just 8% compared to the 15% average achieved in other industries (with the exception of TMT). In 2008, Data available for the first quarter of 2009 indicated a drop in revenues across all industries. The most dramatic decrease was observed in the manufacturing sector (-33%), real estate (-22%) and energy and resources (-17%). -22.4 1 8.6 3 -23.7 Technology, Media 6.8 and Telecommunications -11.3 7 6.8 12 -14.6 Total -17.5 36 7.6 112 -23.4 14.9 In the first quarter of 2009, 28 manufacturing companies (out of 30 that provided quarterly data) reported a fall in revenues (meaning just two generated improved results). In the energy and resources sector, 35 of the 50 companies that provided financial results for the first quarter of 2009 saw revenues decline and only 15 increased revenue. The life sciences and health care industry, where revenues declined by just 1% year-on-year in the first quarter of 2009, is in a relatively good position. The revenues generated by the automotive companies included in our top 500 list increased by 7.2% in 2008 with average company growth of approximately 4.4%, particularly significant considering the scale of the crisis in Western countries. Compared to the first three months of 2008, however, some major CE-based producers, including Škoda Auto and Volkswagen Poland, saw revenues decline by some 30%. Others, including Fiat Poland, saw no decline in the same period. Biggest companies grow most, then shrink most The largest companies gained most from the still good economic climate during 2008. The average revenue increase among the 100 largest companies was 17.5%, compared with just 12% among the 100 smallest. This is due to the fact that some 33% of the smaller companies were from the manufacturing sector, while the largest are dominated by energy and oil companies. In the first quarter of 2009, the top 100 companies saw revenue decrease by an average of 22%, while the 100 smallest recorded an average revenue decline of just 11%. This reflects the impact of the dramatically reduced revenues of some of the oil companies at the top of the list. Get a broader view CE Top 500 47 Top 500 industry breakdown by number of companies 2008 2007 Top 500 sector breakdown by number of companies (last year) Top 500 sector breakdown by number of companies (last year) 9.6% 2.6% 1% 9% 9.6% 2.6% 1% 3.2% 1% 29.8% 29.8% 22.8% 9% 3.2% 1% 27% 27% 27.2% 22.8% 27.2% 4% 4% 3.6% 30.2% 3.6% 30.2% Consumer Business and Transportation Consumer Business and Transportation Energy and Resources 29% 29% Consumer Business and Transportation Consumer Business and Transportation Energy and Resources Energy and Resources Life Sciences and Health Care Energy and Resources Life Sciences and Health Care Life Sciences and Health Care Manufacturing Life Sciences and Health Care Manufacturing Manufacturing Public Sector Manufacturing Public Sector Public Sector Real Estate Public Sector Real Estate RealMedia Estate and Telecommunications Technology, Real Media Estate and Telecommunications Technology, Technology, Media and Telecommunications Technology, Media and Telecommunications Top 500 industry breakdown by revenues 2008 Top 500 sector breakdown by revenues in 2008 Top 500 sector breakdown by revenues in 2008 2007 Top 500 sector breakdown by revenues (last year) Top 500 sector breakdown by revenues (last year) 9.9% 1.6% 0.8% 1.6% 0.8% 10.5% 9.9% 1.9% 0.9% 1.9% 0.9% 23.4% 23.4% 21,5% 21,5% 10.5% 19.8% 19.8% 26.1% 26.1% Changing industry structure Decreased demand for some manufacturing exports and the relatively slower growth of the automotive sector reduced the presence of the manufacturing sector in the list, to the benefit of consumer-focused and energy companies. Compared with last year, the share of manufacturing companies has decreased from 27% to 23%. Companies representing the consumer business and transportation sector grew from 27% to 30%, and the representation of those from the energy sector rose to 30% from 29% last year. PKN still the largest As in previous years, the largest petrochemical companies – PKN and MOL – occupy the two top positions. PKN strengthened its place as the biggest Central European company in terms of revenues. Full consolidation of the results of Mažeikių nafta and high petroleum prices through much of 2008 were among the key factors that allowed the company to increase its Euro revenues by 34%. Admittedly, petroleum prices fell in the fourth quarter of 2008, but this was partly compensated for by the depreciation of the Polish Zloty. The increase in MOL’s revenues was similar in its scale to that of PKN, but the change was primarily due to organic growth. Nonetheless, both petroleum companies were affected by the economic crisis – their revenues in the first quarter of 2009 were lower by almost one third (PKN - 35%, MOL - 29%) than during the corresponding period of 2008. PKN recorded losses throughout 2008 and in the first quarter of 2009. The profit generated by MOL in 2008 was nearly 50% below that for 2007; the company also recorded a loss in the first quarter of 2009. MetInvest Holding ranks 3rd in the CE Top 500 in terms of revenue. The company recorded a 60% increase in revenue compared to the previous year, driven by the consolidation of its subsidiaries and high steel prices in 2008. As might be expected, companies from the fuel and energy sectors occupy the highest places in the list. ČEZ remains the largest power company in terms of revenue. For the past few years this Czech electricity producer and distributor has been strengthening its position in the region by consistently following its acquisition policy, and it has recently acquired the Albanian national electricity production and distribution company (although the results of this deal will not be available until the publication of the 2009 financial statements). ČEZ has also purchased energy assets outside the region, in Germany. In the ranking, ČEZ also kept its position as the company with the highest capitalisation. During the 12 months to 31 July 2009, the stock exchange capitalisation of ČEZ decreased by 34%, while the market values of overall ranking leaders PKN and MOL fell respectively by 26% and 41%, and of the largest banks by nearly 50%. At just 12%, PGNIG and the Czech Telefónica O2 both experienced the smallest decrease in the stock exchange capitalisation. 2.6% 2.6% 38.4% 40.3% 40.3% Consumer Business and Transportation Consumer Business and Transportation Energy and Resources Energy and Resources Life Sciences and Health Care Life Sciences and Health Care Manufacturing Manufacturing Public Sector Public Sector Real Estate Real Estate Technology, Media and Telecommunications Technology, Media and Telecommunications 48 38.4% 2.4% 2.4% Consumer Business and Transportation Consumer Business and Transportation Energy and Resources Energy and Resources Life Sciences and Health Care Life Sciences and Health Care Manufacturing Manufacturing Public Sector Public Sector Real Estate RealMedia Estate and Telecommunications Technology, Technology, Media and Telecommunications Get a broader view CE Top 500 49 Top companies by market capitalisation CE Top 500 - breakdown by ownership Company Country Market Cap. Market Cap. 31. 12. 2008 (EUR mil.) 31. 7. 2009 (EUR mil.) in EUR (%) currency (%) 1 ČEZ Czech Republic 17,709.8 20,795.3 17.4 11.5 Bulgaria 2 PKO BP Poland 8,519.4 8,017.5 -5.9 -6.2 3 Pekao Poland 7,941.9 9,195.3 15.8 15.5 4 TPSA Poland 6,301.8 4,783.5 -24.1 5 PGNiG Poland 5,092.8 6,312.7 24.0 6 Telefónica O2 Czech Republic 5,072.3 6,169.8 7 MOL Hungary 4,535.5 5,836.6 8 Komerční banka Czech Republic 4,234.0 ArcelorMittal Ukraine 3,910.9 9 Change Change in local Foreign Regionally Locally State controlled controlled controlled controlled 9 - 2 3 14 Croatia 3 2 3 3 11 Czech Republic 46 7 7 9 69 -24.3 Estonia - - 1 1 2 23.6 Hungary 47 6 2 5 60 21.6 15.5 Latvia - 6 - 1 7 28.7 29.5 Lithuania 3 1 4 2 10 4,647.9 9.8 4.3 Macedonia - - - 1 1 2,568.7 -34.3 -34.5 Poland 96 8 35 49 188 Romania 24 - 2 8 34 Kryvyj Rih Total 10 PKN Orlen Poland 3,289.1 3,618.8 10.0 9.7 Serbia 2 - 1 3 6 11 OTP Bank Hungary 3,071.0 4,247.0 38.3 38.9 Slovakia 16 3 1 4 24 12 Petrom Romania 2,583.9 3,412.5 32.1 39.6 Slovenia 3 1 11 7 22 13 Magyar Telekom Hungary 2,353.0 2,889.0 22.8 23.5 Ukraine 13 - 25 14 52 14 HT Croatia 2,233.8 2,520.6 12.8 13.0 Total 262 34 94 110 500 15 Pliva Croatia 2,162.2 1,458.9 -32.5 -32.4 16 Richter Gedeon Hungary 2,009.7 2,595.5 29.1 30.0 17 BZ WBK Poland 1,995.0 2,284.3 14.5 14.2 18 Krka Slovenia 1,703.3 2,517.0 47.8 47.8 19 ZABA Croatia 1,677.0 1,783.0 6.3 5.7 20 INA Group Croatia 1,576.5 1,990.3 26.2 26.4 21 Bank Handlowy Poland 1,503.1 1,851.3 23.2 22.8 22 Enea Poland 1,488.7 2,180.7 46.5 46.1 23 BRE Poland 1,434.7 1,416.0 -1.3 -1.6 24 KGHM Poland 1,361.9 4,170.0 206.2 205.3 25 ING Poland 1,341.3 1,548.4 15.4 15.1 50 The number of state-controlled organisations on the CE Top 500 list fell by 11 from 2008 to total 110, 49 of which are Polish enterprises. The revenues of state-owned companies amount to 26% of the revenues of all top 500 firms (as compared to 20% last year). This can be attributed to the revenue growth reported by the energy sector, which is still controlled to a significant degree by the State Treasury. The Metro Group, having observed a 19% rise in revenues, has overtaken ArcelorMittal, while significant increases in power industry revenues have driven the sector’s investors up the ranking. These include OMV (up from 8th to 5th position) and RWE (moving from 14th to 9th). The list of foreign investors present in the region has not changed significantly from last year. The automotive industry, consumer goods’ sector, metalworking, the power industry and the telecommunications sector all continue to display the most significant involvement by foreign investors. Once again, Volkswagen, Metro Group and ArcelorMittal occupy the leading positions. Get a broader view CE Top 500 51 2.2% 10.4% 13.8% 4.4% 4.8% 0.4% 1.2% 6.8% 12% CE Top 500 - largest foreign investors (by revenue) 0.2% Company Revenues 2007 Revenues 2008 (EUR mil.) (EUR mil.) Change (%) 1 Volkswagen 23,523 23,290 -1.0 2 Metro 9,601 11,411 18.8 3 ArcelorMittal 10,743 11,311 5.3 The largest Central European companies 1.4% according to countries (based on the revenue 2% of companies in Top 500) 37.6% 10.4% 2.8% 2.2% 4 Lukoil 8,112 10,210 25.9 5 OMV 7,868 9,957 26.5 6 Deutsche Telekom 8,976 9,651 7.5 7 E.ON 6,981 8,347 19.6 8 Tesco 6,495 7,525 15.9 9 RWE 5,380 7,414 37.8 10 France Telecom 6,780 7,283 7.4 11 Samsung Electronics 5,987 6,656 11.2 12 Nokia 5,531 5,531 0.0 13 Fiat 4,249 5,405 27.2 14 BP 4,168 4,563 9.5 15 Philips 4,536 4,207 -7.2 16 U.S. Steel 3,994 3,880 -2.9 17 Shell 3,267 3,787 15.9 18 Toyota 3,233 3,657 13.1 Bulgaria Bulgaria 1.3 Croatia Croatia Czech Republic Czech Republic Estonia Estonia 19 Philip Morris 3,578 3,624 13.8% 4.4% Croatia 4.8% 5.3% Estonia 0.4% 1.2% Hungary 6.8% 12% 0.2% Lithuania Macedonia Serbia 0.7% 2.3% Slovakia Slovenia Ukraine 35.4% 37.6% CE Top 500 - breakdown by industry and country 21 Carrefour 2,722 3,470 27.5 22 Continental 2,345 3,093 31.9 Latvia Consumer Energy and Life Sciences 23 Kaufland 2,525 2,954 17.0 Lithuania Business Resources and Health 24 PCA 2,761 2,887 4.6 Poland and Transportation Bulgaria Macedonia - 10 - 2 Croatia Serbia 4 3 1 - Czech Republic Slovakia 18 18 3 17 Slovenia Estonia Note: The ranking above was prepared by adding up the interest revenues of the Top 500 companies controlled by entities originating from outside Central Europe. These figures are only approximate, as they do not include, inter alia, intra-group sales and it is possible that they also do not contain the revenues of all subsidiaries in the region. More Polish firms in CE Top 500 Poland has traditionally dominated the list of the Top 500 largest companies in CE. This year, the list includes even more enterprises from Poland (+12 companies), due to consolidation in the energy sector and growth reported by consumer goods manufacturers. However, there is also an increased presence of companies from the south of the region – one more from Bulgaria, four more from Romania and four more from Slovenia. Bulgaria’s move up the list was due to the greater number of companies from the energy sector (from 6 in 2007 to 10 in 2008). Romania increased its number of companies from the consumer business sector (from 9 to 11) and energy (from 13 to 14). Similarly, Slovenia contributes additional companies from the consumer, energy and life and science sectors, but fewer from TMT and manufacturing. The number of Ukrainian companies, however, fell by 23 as a result of mergers and the depreciation of the Ukrainian currency. In particular, Ukrainian representation in the energy and resources sector is significantly lower this year. 13.6% 0.1% Romania 1.4% 2% 10.5 93.3 5.8% Poland 3,584 2,660 0.2% 1.5% Latvia 3,244 1,377 15.5% 3.8% Czech Republic REWE Agip 2.6% 2.3% 11% Bulgaria 20 25 52 The largest Central European companies according to countries (based on the number of companies in Top 500) Hungary Romania Hungary Manufacturing Public Latvia Sector Lithuania Care Real Technology Estate Media and Telecommunication Poland Macedonia - Total - 2 14 - - 3 10 Slovakia 6 7 69 Romania Serbia 1 1 - - Slovenia - - - 2 Hungary 13 16 5 16 Ukraine 1 1 8 60 Latvia 2 4 - - - - 1 7 Lithuania 4 3 - 3 - - - 10 Poland 69 46 6 46 2 6 13 188 Macedonia - 1 - - - - - 1 Romania 11 14 - 6 - - 3 34 Serbia 1 3 - 1 - - 1 6 Slovakia 2 9 1 7 - - 5 24 Slovenia 8 6 4 3 - - 1 22 Ukraine 16 17 - 13 2 - 4 52 Total 149 151 20 114 5 13 48 500 Ukraine Get a broader view CE Top 500 53 Banking and Insurance Central European banks should regard 2008 as a successful year despite the crisis. A year ago, they could boast double-digit increases in assets and only slightly lower growth in net profits. Their assets were still on the increase in the first half of 2008, but that growth ceased towards the end of the year, and assets even showed a decrease as the credit squeeze led to write-downs. Consequently, average asset growth in the 50 largest banks in 2008 amounted to 10% in Euros, and approximately 21% in local currencies. 42 (84%) of the largest Central European banks observed an increase in the balance sheet total in 2008, and just 25 recorded lower net profits than in 2007. However, the situation changed radically in the first quarter of 2009. Results for this period show that banking assets dropped year-on-year by 3% on average, and by 6% in comparison with the end of December 2008. Approximately 29 out of 36 banks that provided quarterly results for 2009 observed a decrease in the balance sheet total compared to the end of 2008. On average, the net result for the first quarter of 2009 was 66% lower than in the corresponding period of 2008. OTP’s leadership position now appears to be under threat. In the first quarter of 2009, third-ranked Česká spořitelna observed only a slight fall in the value of its assets against 2008, narrowing the gap with OTP. Česká spořitelna also overtook PKO BP. Limited credit activity and credit provisions contributed to the losses recorded by Central Europe’s financial institutions. In 2008 not 1 of the 50 largest Central European banks recorded a net loss, but 14% of financial institutions incurred a net loss in the first quarter of 2009. The financial situation of the banking sector seems similar in each country across the region. In the first quarter of 2009, Hungarian banks saw a 6% decrease in their interest profits and an almost 70% decrease in net profit. Polish banks, meanwhile, saw a 24% decrease in their interest profits, a six-fold increase in the cost of provisions and, in effect, a 63% reduction in net profits. The largest Czech banks recorded a nearly three-fold rise in the costs of provisions for non-performing loans and a 14% reduction in their net profit. Judged by the level of its assets, OTP has been the region’s largest bank since our first edition, closely followed by PKO BP and Česká spořitelna. Differences in the assets of these leading banks seem to narrow by the year. OTP saw a 6% increase in its balance sheet total for 2008, and a corresponding 6% decrease in the first quarter of 2009. In the same periods, net profit grew by 16% before dropping by 34%. 54 As in the previous years, the ranking includes a relatively large number of banks originating from the Czech Republic - three Czech banks are listed among the 10 largest, the same as the number from Poland, which is a much larger country. The shift in the rankings of the 4th and 5th largest Central European banks is particularly interesting. At the end of 2008, the balance sheet total of Pekao SA was greater than that of ČSOB; but, based on data for the first quarter of 2009, ČSOB had more assets than either Pekao SA, PKO BP or even Česká spořitelna which was ranked 2nd overall. The Romanian BRD bank (a subsidiary of Société Générale) occupying 14th position achieved a 40% return on equity (ROE), the highest level of all the listed banks. BCR, also from Romania but controlled by Erste Bank, came second by this measure with an ROE of 35%. In the insurance sector, the average increases in gross premiums amounted to 13% in 2008, with 41 of the 50 largest insurance companies increasing their gross written premium levels. In the first quarter of 2009, gross written premium was on average 12% lower than in the first quarter of 2009, and 21 out of 35 insurers that provided financial data recorded lower revenue in the first quarter of 2009. PZU has been the undisputed leader of the Central European insurance companies for some years now, and saw gross written premiums increase by close to 50% in 2008. Česká pojišťovna and Warta were second and third in the ranking, Warta rising from seventh position in 2007 thanks to dynamic life-policy sales in 2008. Conclusion The next edition of our ranking is likely to show precisely the havoc that the crisis has wrought on the region. This year, however, we can conclude that those companies best prepared for the downturn were those from sectors which are traditionally most resilient to financial crisis – those providing energy and resources (oil industry) and those which are flexible enough to respond to new customer needs (automotive sector). The first effects of the crisis can be seen in the very industry that triggered the avalanche – banking. Our region’s banks used to be perceived as a safe haven, due to their low involvement in complicated financial instruments. Now, in a highly untypical trend for the industry, they are showing the first signs of decline. Get a broader view CE Top 500 55 Sectors in the spotlight: Industry analysis GetGet a broader a broader view view CE Top CE Top 50050057 2 Sectors in the spotlight: Industry analysis The Industry Analysis section of the Deloitte CE Top 500 report analyses how recent changes in the Central European economies differ from sector to sector. The Industry Analysis section of the Deloitte CE Top 500 report analyses how recent changes in the Central European economies differ from sector to sector. The strongest influence of the global economic and financial crisis appears to have been felt in the automotive, banking and insurance industries. The automotive industry represents a significant part of the CE economy, meaning that a global decline in car orders and sales has significantly affected the industry across the region, placing pressure on companies to introduce cost-cutting measures and even new business models. The banking industry suffered, because the valuations of the region’s banks decreased to all time lows in relative terms, reflecting investors’ views of the inherent risks in both the region and the banking sector. Furthermore, because Western banks withdrew financing, lending in Central Europe effectively came to a halt as the crisis hit. In the insurance sector, stakeholders showed their concerns regarding factors including investment guarantees, collapsed share prices, increased levels of commercial risks or the financial soundness of the insurance sector as a whole. 58 Some sectors differ significantly from country to country. One example is the construction industry. While some countries may be forced to decrease their public construction investments, others (such as Poland) are heavily utilising EU funds to drive forward the construction of national infrastructure. Recovery in CE’s construction industry as a whole is expected for 2011-2012, with the transportation construction sector expected to recover first and the residential sector last. It is important to stress that factors other than the global crisis also affected the different industries. For example, while the energy and resources (E&R) and technology, media and telecommunications (TMT) industries felt the impact of the crisis, they also had other challenges to deal with. The gas crisis of January 2009, for example, revealed serious weaknesses and a high degree of risk in the pan-European natural gas supply system. And while it appeared at first glance that 2008 was quite a stable year for the TMT industry, a closer look reveals that the industry experienced an ongoing fight for customers, with continuous price reductions and constant inventions of new products and customer care solutions. GetGet a broader a broader view view CE Top CE Top 50050059 2 Automotive The automotive industry is a vital component of the Central European (CE) economy. Automotive companies and their suppliers are among the region’s most prestigious businesses, and have a significant influence upon the performance of its economies and employment markets. From a technological perspective, Central Europe’s automotive industry is directly comparable to those of the 15 long-established EU countries (the EU-15). A number of major European manufacturers have production plants in the region (including Volkswagen in Slovakia, Audi in Hungary and Fiat in Poland) while several CE automotive companies are owned by traditional foreign manufacturers (such as Škoda’s ownership by Volkswagen). Automotive companies will have to seek new ways to motivate consumers to buy new cars in the years to come. The near future is likely to see technological development principally in regard to alternative power sources. As with the global automotive sector, the CE industry is subject to a high level of regulation through standards and rules. Producers and their suppliers focus on attaining high technological levels; for example, from 2011 all new cars will have to meet the EURO 5 standard, and from 2014 the EURO 6 standard. The requirement to meet ever-higher standards is directly leading to higher levels of technological sophistication, but conversely, also influences production costs. Owing to technological progress and global trends, customers in CE are demanding high levels of quality and reliability in equipment and functionality. Compared to EU-15 customers, however, they generally have lower incomes and, consequently, 60 are more likely to choose less expensive cars. Their purchasing behaviour is typically marked by a careful comparison of cost against economic utility. For these reasons, the cars produced and sold in Central Europe are mainly in the economy and mid-market segments. Fleet cars and those intended for business purposes represent a significant proportion of demand, although many are also used for personal purposes. Cars produced in Central Europe, such as the Škoda Fabia, are often acquired as a family’s only car, while in the EU-15 countries they are often a second vehicle. As a result of the global economic crisis, car orders and sales decreased, which subsequently affected companies linked to the automotive industry. In response to this trend, some EU governments applied measures to provide sales support to the automotive industry. During the past 12 months the following factors particularly influenced demand for new vehicles in CE: • The impact of the global crisis, in the form of consumer pessimism about employment prospects, cost-cutting measures by companies and, in the case of haulage vehicles, decreased transport of consumer goods. • Decreased demand for luxury cars in favour of mid-market cars in Western Europe. • The “scrap” programmes implemented by some European countries, notably Slovakia, Germany and Spain, which stimulated sales to customers who would not otherwise consider buying a new car. • Tax incentives, such as those in the Czech Republic which introduced a VAT allowance for cars for business purposes in April 2009 and an environmental tax in January 2009. The financial position of several companies worsened as a result of the global crisis. Demand decreased while price fluctuations and the difficulties faced by financial markets posed potentially damaging threats. In the first quarter of 2009, car production decreased year on year by 23% in the Czech Republic and by 16% in Poland. Truck sales, according to available data, decreased by more than 50%. As a result of the measures taken, however, demand increased in the second quarter of 2009, especially for small cars. Car manufacturers in CE focused their efforts on mitigating the impacts of the global crisis by: • Reducing prices and special offers. • Temporarily halting production, shortening the working week or making employees redundant. • Increasing pressure on suppliers to reduce material and service prices, so passing the effects of the crisis further down the supply chain. The main exposures resulting from the global crisis, including decreased demand for new cars and pressure on suppliers to reduce prices, should not be expected to subside in the near future. Automotive companies will have to seek new ways to motivate consumers to buy new cars in the years to come. In that respect, companies are being forced to change their business models. Most automotive companies have already started to reduce costs, through organisational improvements as well as exerting strong price pressures on their supply chains. Improvements include reduced use of agency workers and, when resources allow, a cut in the number of activities they outsource. EU grants for personnel training in the Czech Republic have also proved to be a successful means of reducing the impact of the crisis, which has reduced the volume of employee redundancies. One of the challenges for car manufacturers will involve decreasing prices while maintaining quality and user value, as consumers increasingly tend to view purchases of new vehicles in terms of overall acquisition costs rather than only the purchase price. Due to cost-cutting pressures, some CE suppliers are considering or have already undertaken a transfer of production to regions with lower labour costs – for example, the Czech cable producer Alcoa Fujikura Czech has moved to Romania. Some suppliers have also had to reorganise their operations due to insolvency. In the long term, however, an approach based on cost reduction alone will not necessarily be successful. Based on continuous development by all players, the differences between competing brands will become increasingly insubstantial, especially in terms of technology, equipment and driving characteristics. In future, it will also be more difficult to persuade customers to buy a new car. Manufacturers that wish to succeed will therefore have to differentiate themselves from their competitors through advanced design and use of modern technologies. In light of anticipated rising oil prices, increasing consumption in fast growing significant economies and the accompanying more stringent environmental requirements, the near future is likely to see technological development principally in regard to alternative power sources, including primarily electric cars, hybrid and hydrogen drives which compete with conventional models with low emission aggregates. It is unclear which of the concepts will come out on top as the most effective, but it is apparent that certain firms will be able to capitalise on their technological advantage by strengthening their market positions. For the time being, firms operating outside Central Europe, such as Toyota, Honda, Volkswagen or BMW are pursuing initiatives in this field. However, in this context, production with alternative power sources c an also be anticipated in Central Europe in the future. For these reasons, greater market consolidation and strategic alliances are expected to further strengthen co-operation between manufacturers. These initiatives will lead to greater levels of standardisation and costsharing, particularly with research and development costs. One example of this type of co-operation is the Toyota-Peugeot-Citroën Alliance. Wider alliances can be expected, as well as a trend towards forming common platforms and aggregates. Mergers and acquisitions are regular events, and during the past 12 months there have been several transactions particularly influencing suppliers to the automotive industry. Examples include the Canadian company Decoma International, a subsidiary of Magna International, which acquired Cadence Innovation in the Czech Republic, and Poland’s Veno which bought a share in Autogroup. From the CE customers’ point of view, increased purchasing power can be expected in the future as a result of continuous economic development and the subsequent growth of a prosperous middle class. Barring any political interventions such as higher tax rates that negatively influence their net incomes, this trend will certainly enable new customer growth to partially offset a general decrease in demand. Get a broader view CE Top 500 61 Banking The banks’ focus has shifted to the management of existing portfolios, work-out and collection. 2008 is a year that bankers will never forget. This was the year when such leaders of the industry as Lehman Brothers and Bear Stearns disappeared completely, when Merrill Lynch was forced to merge with Bank of America, and when others, like AIG and Citigroup, almost went out of business. In our 2008 commentary, we stated that the former levels of unlimited liquidity in the financial markets were diminished. No one could have realised then, however, that after the shock of Lehman Brothers’ fall and the collapse of AIG in September 2008, inter-bank financing was to cease completely for several weeks. Owing to the rapid state bail-out packages and liquidity measures of the Central Banks, both in the United States and in Europe, the complete collapse of the international financial system was avoided. Although global inter-bank markets revived to some extent some weeks after the initial shock, this was only through national Central Banks and at significantly reduced volumes. With the increased prevalence of risk in the financial system and growing fears of serious economic recession, capital fled from equity securities, most particularly from the developing markets where stock market indexes fell by 30-60%. Central Europe was especially badly hit, due to the countries’ high levels of indebtedness, heavy reliance on exports and excessive foreign exchange currency exposure in countries including the Baltic states, Hungary, Romania, Ukraine and even Poland. After the collapse of the Icelandic economy, the International Monetary Fund (IMF) and the EU immediately decided to provide financial aid to the most vulnerable CE countries in order to ensure the stability of the region. There is an important difference between the US and UK banking crises and those of Central Europe; in the first countries, it was the financial institutions that caused the crisis, while in Central Europe enhanced risk in local financial systems was caused by problems with the real economy and the Western parent banks. Although the exposure of Central European banks to toxic sub-prime assets was very limited, the sector’s vulnerability has been and still is very high for the following reasons: • In most countries, the loan-to-deposit ratio of the banking sector is very high, especially in Hungary, Romania and the Baltics, and also in Ukraine and Russia. The aggressive lending boom in these countries was financed by Western European parent banks. • In most Central European markets, except for Czech Republic, Slovakia and Slovenia, the majority of new lending was placed in foreign currency. With the depreciation of local currencies against the Euro (and especially against the Swiss Franc) and the increased costs of finance, monthly instalments were substantially enlarged to increase the financial burden on borrowers, which resulted in increased defaults. • Defaults are also increasing due to the economic recession in the form of higher unemployment, increased bankruptcy rates and the lack of access to additional financing for companies. • In recent decades, the Central European banking system has only experienced fast and profitable growth, meaning that the banks’ management and governance culture were not prepared for the crisis. The current environment requires a very different approach and culture. An analysis of the actual results of the Central European banks in 2008 might lead one to think that there is no problem at all with the regional bank sector, and that the above issues are overstatements. 62 On the other hand, look at the results from the last quarter of 2008 and the first quarter of 2009 and the effects of the crisis become obvious. While during 2008 the assets of the top 10 banks increased slightly (by 1.2%) and profitability by almost 17% year-onyear compared to 2007, in the first quarter of 2009 total assets shrank by 9% (excluding NLB Group) and profitability by 54% (excluding BCR) year-on-year. This was mainly due to the risk provision charges on growing portfolios of non-performing loans. As a result of the crisis, valuations of Central European banks decreased to all time lows in relative terms, reflecting investors’ views of the inherent risk in the region and the sector itself. Banks with significant exposure to Ukraine, Romania, Russia and the Baltic states were especially badly hit by the stock markets. Their P/TBV (Price to Tangible Book Value of Equity) in December 2008 decreased even below 1.0x in some cases compared to historic figures of 3.0x to 5.0x. On the other hand, banks with balanced loanto-deposit ratios and no goodwill on their balance sheet are still valued at around 1.5x P/TBV. Although valuations have subsequently improved significantly, owing to the stock market rally during the late spring and summer of 2009, they are still substantially below historic levels. Due to the disappearance of finance from Western banks, lending in Central Europe has effectively come to a halt. There are limited (or even no) new investment loan or project finance placements in the region, and debtors are struggling even to renew their working capital financing. This lack of finance has further deepened the recession as a result of reduced investment activity by companies and lower consumption by individuals. The banks’ focus has shifted to the management of existing portfolios, work-out and collection. Most decisions on new lending have been centralised at the headquarters of the parent banks. In addition, reward for local management is now based more on decreasing loanto-deposit or similar ratios than on profitability or growth. As a result, we are seeing unchanged or even decreasing banking assets, growing non-performing loan portfolios, improving loan-to-deposit ratios and higher interest margins and fee income. However, overall profitability will remain reduced, during 2009 and even into 2010, due to increased risk costs. Although the overall composition of the top 10 banks in Central Europe was unchanged in 2008, there was some significant movement among them. Hungarian bank OTP regained its number one slot from ČSOB of the Czech Republic, as ČSOB was forced to restrict lending and decrease its exposure due to the financial health of its parent bank, KBC. Bank Pekao, second last time, fell to fourth due to shrinking assets. Česká spořitelna from the Czech Republic and PKO from Poland moved up to second and third places respectively. The former seventh-placed Komerční banka of the Czech Republic overtook the Swedbank operation in the Baltics to reach sixth position. The former number eight, BRE Bank of Poland, overtook BCR of Romania. In terms of asset growth, BRE Bank was the fastestgrowing of the top 10. Bank Pekao became the most profitable bank in Central Europe, overtaking the previous number one, OTP. BCR was able to increase its profits the most out of the top 10 banks by doubling its results, though its profit is distorted by the sale of its insurance assets. Bank Pekao and Česká spořitelna successfully increased their profits by 76% and 45% respectively, representing an excellent performance in 2008. Central Europe was especially badly hit, due to the countries’ high levels of indebtedness, heavy reliance on exports and excessive foreign exchange currency exposure. Get a broader view CE Top 500 63 Construction The construction industry and its associated investments are pillars of the entire European economy, an important influencer of national economic development and intrinsic to the GDP of individual countries. In Central Europe (CE), the industry has shown solid growth over the last decade, with construction output growing continuously from 1997 to 2007. This was led by building development, mainly in recent times by the construction of flats. This positive trend was interrupted at the end of 2008, when there was a year-on-year decrease of 4.2% in the construction output of EU countries, with building production down by 4.6% and engineering construction by 2.5%. The majority of Central European countries maintained growth throughout 2008, however, with the greatest increases among CE based EU members being in Slovakia (up by 16.5%), Romania (13.8%) and Poland (7%). The greatest decrease was in Slovenia (down by 8.2%). It is expected that there will be continued convergence between the fortunes of the construction industries of the long-established EU members (the EU-15) and the new member states. Figures from the fourth quarter of 2008 suggest that the impact of the financial crisis in CE will be similar to that on the EU, but lagging some 9 to 12 months behind. Similar convergence may also be expected in the increased proportion of renovation and modernisation projects, which at some 43% represents a significant proportion of the construction industry in established EU countries. The first area to begin recovery will likely be the transportation construction sector. In most CE countries, the impact of the global financial crisis only became significant in the fourth quarter of 2008, when the region was struck at the peak of its economic cycle. During 2008, a number of economic analysts thought that the crisis would miss some of the region’s fast-growing economies or that its influence would be minimal. These proved to be wrong, mainly due to the interconnection of CE economies with those of the EU. Eurostat announced, for example, that among the CE countries for which data were available for June 2009, construction output rose in the second quarter of 2009 only in Poland (+0.5%) and in the Czech Republic (+0.2%) compared with the same quarter of previous year. The largest year-on-year decrease were registered in Lithuania (-48%), Romania (-15.5%), Bulgaria (-10.8%) and Slovakia (-5.4%). But the picture is far from uniform, the Czech Republic, for example, saw a year-on-year decrease of 42.6 % in the value of new building construction orders in the second quarter of 2009, but 3.3% year-on-year increase in the value of new civil engineering orders. The impact of the financial crisis is mainly due to difficulties in accessing funding for construction and development projects, the freezing or postponement of investment activities, a drop in consumer and business demand and negative expectations for future development. To date, CE construction companies have profited from completed orders; a change will come in 2009, when historic orders will be completed with few to replace them. Recovery of the CE construction industry is expected during 2011-2012, but the picture is far from uniform. The first area to begin recovery will likely be the transportation construction sector, followed by building, led by the increased proportion of renovations and modernisations and non-residential construction. The construction of residential buildings will see the slowest increase, due to the damaged confidence of private investors. Several years of economic boom, driven by the inflow of foreign investment and the growing buying power of the population, saw the CE construction levels exceed those of the EU-15, leading to market saturation in some areas. Combined with the financial crisis, this accelerated the slowdown, resulting in a rapid decrease of development projects and pushing several developers to the brink of survival. A number of real estate investments were frozen and the yield required from real estate increased, resulting in a decrease in land values. In the first half of 2009, there was an 86% year-on-year decrease in investments in commercial real estate. Mergers and acquisitions, with the aim of market consolidation and risk diversification can be anticipated in more fragmented markets like Romania, Bulgaria and Poland. Money from EU funds has driven some significant infrastructure projects, predominantly in Poland where infrastructure is insufficient. As a result of unfinished social reforms and a significant decrease in the income of public budgets due to reduced tax receipts, a number of CE countries may, however, experience decreased public construction investments as governments elect to focus on mandatory expenditure. The suspension of several significant infrastructure projects was announced in the first half of 2009. For example, the Czech Republic faces a potential shortfall in the construction and maintenance of its transport infrastructure of EUR 2 billion, with a threat to almost 300 construction projects. The Polish company Polimex-Mostostal moved up to second, while the Metrostav group, operating in the Czech Republic and Slovakia, was third. The year-on-year sales increase among the 10 largest CE construction companies was 15.5% in 2008, but their sales decreased year-on-year by 16.9% in the first quarter of 2009. In 2008, their net profits increased year-on-year by 32.4%, followed in the first quarter of 2009, by a year-on-year decrease of 8%. Given first quarter performance, it is evident that CE construction companies have been focused on savings in 2009, with some restructuring to achieve more efficient management structures. The CE construction market has historically been somewhat fragmented. For example, the market share of the top five Romanian and Polish companies is under 5% and 12% respectively. On the other hand, some markets have already experienced consolidation, in Slovakia for example where the top five companies have a market share of over 30%. The situation is similar in Hungary and the Czech Republic, with the top five sharing close to 30% and 23% respectively. Mergers and acquisitions, with the aim of market consolidation and risk diversification can be anticipated in more fragmented markets like Romania, Bulgaria and Poland. The construction industry continues to account for a relatively high proportion of individual countries’ GDP, exceeding 11% in 2008 and 2007. The proportion is highest in the Czech Republic, followed by Slovakia. In 2008, the proportion of the construction industry to GDP increased in all CE countries except for Romania, Bulgaria and Croatia. It is anticipated that this proportion will decrease across the region in 2009 and more notably in 2010. Approximately 2.2 million people were employed in the construction industry in the CE region in 2008, an increase of some 2% from 2007. The continuing impact of the crisis on the construction sector is expected to cause a decrease in employee numbers of between 7% and 10%. In 2007 and 2008, the region’s largest company was the Skanska CS group, operating in the Czech and Slovak construction markets. 64 Get a broader view CE Top 500 65 Consumer Business A look at the largest players in this industry shows that many of the foreign-owned multinationals have subsidiaries operating in Central Europe (CE). At the same time, large, privately-owned local players are emerging to operate outside their home territories. In the current economic downturn, some of the largest players in the retail sector appear to be rethinking their country-level strategies and there have been several exits by retailers from local markets. At the same time several countries have either adopted or are considering new legislation which targets business practices in the retail chain, including payment terms between individual companies. This appears to be an example of the legislative convergence expected in the retail industry. In the short term, consumer business (CB) companies will be focused on market share and positioning to emerge stronger from the downturn. It was relatively easy to do well when the market was growing rapidly but the current environment will determine which companies have the right strategies. The key drivers in the CB industry are defined by the end consumer. Many households, like businesses, will need to rebuild their balance sheets. That means reducing debt and increasing savings. But achieving this in an environment of reduced credit availability and rising unemployment will be challenging and the rebalancing process will take some time. Accordingly, consumer spending is likely to take much of the strain. In particular, big-ticket spending, from home improvements to consumer electronics, is coming under the greatest pressure. Consumers have not stopped spending, but they are spending differently. 66 Consumers will be intensely value-oriented, even more than in the recent past. We are seeing this already with consumers both trading down in what they buy and shifting to more price-focused retailers. Consumers have not stopped spending, but they are spending differently. The result is a focus on cost-cutting on the part of the retailers in order to maintain competitive pricing. A recent Deloitte survey indicated that many businesses will be focusing on cost and price-related factors over the coming year as they face up to the challenges of the economic downturn and changing consumer purchase behaviour. This means that costreduction will be the top priority for a majority of consumer products businesses in 2009 and beyond. At present, a very real gap exists between the increased input costs that companies have faced and the extent to which they have been able to recover them. Pricing strategy is becoming a key area of focus to protect and improve trading performance. Some important questions which consumer products companies are considering today include: • How are shopper and consumer needs changing, both in the short and longer terms? • Is our historical market segmentation still relevant? • What is the most effective way of communicating our brand value proposition given the fragmentation of media and the barrage of messaging that consumers and shoppers receive? • How can we most effectively integrate messaging outside the store with that at the point of purchase? • How can we keep our existing customers and consumers loyal, and win new ones? • What do we need to do to adapt our business model to establish the capabilities needed to compete effectively in today’s marketplace? • Where do opportunities exist to improve operational efficiency and reduce costs? In answering these questions, to claim that there is a ‘one size fits all’ recipe would be a great oversimplification. Different businesses find themselves with differing priorities. For many mid-sized and smaller suppliers, especially those carrying significant debt such as many private equity-owned businesses, cash flow and liquidity are the critical issues, alongside pressure on prices and margins and the need to reduce costs. Larger, better-capitalised businesses, while also focused on costs, are often more focused on tracking and anticipating changes in the market by category and geography, and prioritising investment accordingly to meet the changing consumer and shopper needs. Below we identify three critical areas that all businesses should think about when developing a strategy appropriate to their particular situation: • Strengthen the balance sheet – focus on sources of funding, working capital and cash management. • Optimise trading performance – focus on commercial and operational excellence, how to win in the current market by maintaining/growing market share with reduced resources while carefully managing pricing and costs. • Build confidence among stakeholders – focus on leading and motivating people in a downturn, managing shareholder interactions and expectations and collaborating with suppliers and other business partners. winner exceeding sales of EUR 10 billion in 2008 but the second place would belong to TESCO and third to Phillip Morris. Overall, the top 10 industry ranking did not register any significant movements against 2007, which only goes to prove that key market players in CE have not been affected significantly by the economical slowdown at the end of 2008. In the short term, consumer business companies will be focussed on market share and positioning to emerge stronger from the downturn. For 2009, it can be expected that the growth most likely will not reach similar rates as in the previous years given the rising unemployment and tighter credit availability which is expected to negatively impact the consumer business industry. The fourth quarter of 2009 should paint an interesting picture which will show if the different strategies which the companies are adopting to cope with the current market situation will prove to be successful. A glance at the largest company in the industry shows no surprises, as METRO Group’s (Grupa Metro w Polsce) subsidiary in Poland followed up on its first place in 2007, achieving sales of EUR 5.9 billion which means a spectacular growth of 36.7% compared to 2007 (26.9% in local currency). However, when discussing the CB industry, one should take into consideration the entire CE region as a whole since this can offer a better perspective. The METRO Group which is operating in 9 countries in the CE region including Ukraine would still emerge as the clear Get a broader view CE Top 500 67 Energy and Resources Recent developments in the CE region go to prove the critical importance of energy security in Europe’s energy policy. As with any other sector in Central Europe (CE), the energy and resources (E&R) industry did not go unaffected by the global economic crisis and two key areas of impact can be identified as being of particular significance. The first is the development of the market prices for the industry’s key outputs. For example, by mid-2009, the future prices for electricity had decreased some 40% year-on-year with a similar trend underway in the oil and gas industry. This trend is the result of the second key area of impact, namely the pronounced decrease in demand, mainly by industrial customers. These changes are both temporary and fundamental. The changes in the demand for the industry’s outputs are directly driven by the phase of the economic cycle and could be therefore considered as temporary. The indirect impact of these price reductions is on the stalling of investments in the construction of new production capacities. Such investments have a long-term impact and can therefore be considered as fundamental to the industry. 68 Demand for the sector’s outputs in Central Europe was driven by the impact of the overall economic slowdown in the European Union (EU). However, the key macroeconomic indicators in the second quarter of 2009 for Germany outline an improvement in the economic situation and so provide a glimmer of hope for an increase in demand for the industry’s products and services. The entire industry faced a different type of crisis in January 2009 following a dispute between Russia and Ukraine over gas supplies to a number of Central European countries. The crisis exposed weak spots and risks not only to the CE region’s natural gas market but also to all of Europe in the area of alternatives for gas in the short term. These recent developments in the CE region go to prove the critical importance of energy security in Europe’s energy policy. The energy and resources industry was influenced by price developments for both the outputs and inputs. The lower fuel prices enabled the electricity producers to keep their margins at an acceptable level after a reduction of costs in their main areas. On the other hand, companies from the oil sector suffered substantial reductions in both revenues and net income due to the extremely low prices of oil during the last 12 months. The chance to significantly change business models in the short term is not easy due to the principles of the business itself and the long-term character of investment. The whole energy and resources sector is substantially consolidated and the potential for further mergers is therefore limited. This year’s CE Top 500 results confirm the very strong relations between Central Europe and the EU-15. The energy market is more and more integrated and has an increasingly European dimension. Most of the key European players are influenced by the negative market developments with high pressures on their margins. The energy market is more and more integrated and has an increasingly European dimension. This year’s ranking was led by PKN Orlen and MOL, reflecting the 2007 results. MOL has strengthened its position in Croatian INA and purchased a stake in an Italian refinery in Mantova. The third place for ČEZ illustrates the on-going success of the company on the energy markets in Central Europe. ČEZ continued with building its business across the region including a joint venture with Javys, the Slovak state-owned nuclear and decommissioning company to build a nuclear power plant in Jaslovské Bohunice in Slovakia. Javys owns 51% in the venture. The project is expected to cost between EUR 4 billion and EUR 6 billion. Get a broader view CE Top 500 69 Insurance 2008 was a very challenging year for Central European (CE) insurance markets, marked by the most severe economic crisis. The degree to which insurance markets in the region were touched by the crisis differs from country to country, as does the severity of the economic crisis. Stakeholders of all kinds have concerns: customers worry whether companies can fulfil their promises regarding investment guarantees and insurance benefits; foreign shareholders are concerned by collapsed share prices, exposure to bad assets, reduced returns on equity and increased levels of commercial risk, such as counterparty defaults and borrowing rate spreads; finally, regulatory authorities and governments are uncertain about the financial soundness of the whole insurance sector. As with 2008, the 10 largest companies are based in four countries and it is not expected that this situation will change in the near future. These countries are Poland (five companies), the Czech Republic and Hungary (two each) and Slovenia (with one). The Czech Republic, Hungary and Slovenia are represented by the same companies as in 2008, but there has been a spectacular change in the list for Poland, with AEGON losing its position to be replaced by ING. This change is associated with the strongest trend at play in the Polish life insurance market: a shift in the product mix. The market share of unit-linked products, where the investment risk is borne by the policyholder, dropped significantly. Simultaneously, the share and the nominal written premium of products offering investment guarantees grew significantly. These guaranteed products represent a very wide product portfolio, ranging from quasiinsurance deposit products (with a very small insurance element), through traditional life insurance products such as endowments, to structured bonds 70 with a guaranteed return through paid-premium and investment income that depends on the performance of selected market indices. Despite this change in the product mix, the life insurance market in Poland grew by more than 50% in local currency and remains the largest market in Central Europe. In its growth strategy for 2009-2011, which was announced publicly at the end of 2008, PZU, the leader in the Polish and CE markets, has identified M&A activity as one of the most important growth opportunities in the CE region. At the same time, the company is undertaking a major cost-cutting programme. The Czech insurance market was not seriously affected by the financial turmoil of 2008, showing continuous written-premium growth in both life and non-life business. The Generali PPF Holding and Vienna Insurance Group represent nearly two thirds of the Czech insurance market, where we observed some interesting initiatives aimed at improving market efficiency and competitiveness in 2008. For example, market leader Česká pojišťovna (part of Generali PPF Holding) reshaped the Motor Third Party Liability (MTPL) tariff to include more risk factors which made it more flexible and competitive. Česká pojišťovna has also announced a transformation project focused on a new sales strategy, involving a new organisational structure, a new career plan, an emphasis on appropriate care about customers’ portfolio and a new sales approach based on financial advisory principles. Both Czech insurers in the top 10 list (Kooperativa and Česká pojišťovna) registered healthy growth at 5.6% and 12.3% respectively in local currency. In Hungary, we observed a significant decrease in written premiums from unit-linked products, amounting to 14% in the local currency. Unlike in Poland, however, where the whole market registered growth thanks to increased sales of other life products, here it led to a contraction of the whole life market (9% in the local currency). The non-life market was stable, with a small decline in CASCO written premiums (3% in the local currency). CASCO written premiums are usually strongly associated with sales of new cars, which shrank by around 10% in 2008. We observed a change in the MTPL market. The market leader, Allianz is trying to compete on price in a process of commoditisation that is also underway in Slovakia. The Triglav Group continues to be Slovenia’s leading insurance group. Its strong development has helped Triglav to generate healthy profits, but the company’s life business has been affected by the global financial crisis. This has, however, been offset by higher growth in non-life insurance. Across the whole region, we have observed a rapid growth in direct insurance, especially in the motor sector, although the channel’s overall market share is still very small. We believe that the direct channel may be the right choice for players in markets where insurance is considered to be a commodity, with many customers regarding price as their main priority rather than the quality of cover or service levels. Currently, the growth-leaders within the direct insurance channel are registering double-digit growth in written premiums. Despite the current gloomy outlook, we believe that this once-in-a-generation crisis will trigger some significant transformations in the near future, as insurers grasp the opportunity to improve efficiency across the sector. Initiatives may vary from costoptimisation programmes to complete business-model redefinition. We also believe that there are a number of M&A opportunities in the region, which may be suitable both for ‘insiders’ and companies which are as yet not present in Central Europe. The next 6 to 18 months may reshape the CE insurance market for the next decade. Despite the current gloomy outlook, we believe that this once-in-a-generation crisis will trigger some significant transformations in the near future, as insurers grasp the opportunity to improve efficiency across the sector. In the last year, we have seen several product innovations in both life and non-life insurance, some of which – including unemployment insurance, which complements credit, mortgage or life insurance – have generated successful sales. Others, though, such as variable annuities, have not generated significant premium income, and several such projects across the region have been cancelled or put on hold. Get a broader view CE Top 500 71 Technology, Media and Telecommunications The fact that the technology and telecommunications segments are made up of multinational groups can be simply explained by the level of experience and scale needed to succeed in these businesses. Technology, Media and Telecommunications (TMT) is a dynamic industry that reinvents itself every few years. 2008, though was a relatively stable year, with moderate revenue growth, reasonable margins (although they decreased on average) and no major transactions or eye-catching news. So, was it a dull year? Certainly not. Under this superficial impression of stability, there was an ongoing fight for customers, with continuous reductions in unit prices and constant invention of new products and customer care solutions. This was particularly apparent in the telecommunications sector, which introduced faster broadband internet speeds by utilising new and more efficient technologies. In television broadcasting, growth was largely affected by the pressure of declining income from advertising revenues. This was particularly marked in Ukraine and Romania, as the traditional large spenders reacted quickly to the turbulent economic climate by cutting their marketing budgets. Recent industry estimates show that TV advertising spend is expected to suffer from double digit-decline throughout all Central European markets. Conversely, TV viewing figures, and the average time spent watching, is expected to rise as a result of increased unemployment. 72 It might therefore seem that more advertisers would wish to grasp the opportunity of reaching a larger audience at discounted prices, thereby offsetting the initial drop in demand and stabilising the market. However, this has not happened as advertisers have instead flocked to the Internet which promises new business models that target customers more precisely and provide a more accurate measure of return on investment. The Internet media segment is likely to continue its growth story of 2008 as advertising spend is expected to post double-digit growth in 2009. Increasing broadband penetration and higher speeds should give the Internet a competitive advantage as users are able to access higher quality content. Such an environment should attract major advertisers, due to the better customer targeting and measurement of marketing spend that it allows. Additionally, traditional media outlets such as TV and print are increasingly investing in the Internet to offset their stagnating advertising sales in the increasingly saturated markets of the CE region. That said, it is still unlikely that print media will disappear in the next decade, although it will need to explore more efficient business models and cost structures in order to maintain or return to profitability. The traditional print segment declined globally in 2008, and is expected to decline in 2009 due to reduced income from advertising, caused mainly by the rise of the Internet which has eaten into the audience for print media. However, Central Europe was less affected than other regions due to its strong readership base, as its largest regional publishers proved, including Bauer Media which managed to increase revenues by 52% and more than double its net profit in 2008. The current economic climate is likely to benefit such larger and more diversified players, as they are better equipped to cope with a drop in demand. However, media companies did not top the ranking, these slots being occupied by large telecom operators and high-technology consumer goods companies. Both sectors have experienced some degree of saturation in product demand as compared to previous years and therefore share the need to continue promoting new products and services to maintain growth. In telecoms, broadband Internet access – using both wired and wireless technologies – was the product in highest demand. Broadband is by no means a recent innovation, but 2008 saw it at the top of the industry agenda as growth in voice business is clearly coming to an end as penetration rates of landlines have been consistently decreasing in majority of CE markets. The high-technology consumer goods companies are launching new HD TV-sets, phone handsets, laptops and cameras every week to compensate for the falling prices of products that were bestsellers just a few months earlier. There was a limited amount of significant developments on the M&A front in 2008. The lack of transactions was mainly caused by the unavailability of funds and gap in the valuation expectations of both buyers and sellers. Notable transactions in the media sector throughout 2008 included the acquisition of Nova Televizia by the Modern Times Group, and CME’s acquisition of a majority share in TV2 Channel and Ring-TV. These transactions all took place in Bulgaria, indicating the strategic importance of this market for both these major CE players. Consolidation among IT integrators provided a representative example of M&A activity in the technology sector, as Ness Technologies acquired Logos to strengthen its IT services portfolio in the Czech Republic. In the telecommunication sector, Deutsche Telekom continued to solidify its market presence in the region with the acquisition of a significant stake in Hellenic Telecommunications Organization (OTE), a Greek telecommunications operator which is mainly present in Albania, Bulgaria, Romania and Serbia. Early 2009 brought some significant deals, when in March 2009 Time Warner acquired a 31% interest in CME, the leading regional TV broadcaster. Another notable transaction occurred in April 2009, when cable TV operator UPC Slovenia was acquired by Mid Europa Partners, a private equity firm. The TMT industry in Central Europe has for many years now been dominated by multinationals including Samsung, Nokia, Panasonic, HewlettPackard, IBM, Bauer Media, Deutsche Telekom, France Telecom, Telefónica, Vodafone, and UPC. Of the three segments, only media is to a large extent represented by local companies – or strictly speaking, by groups whose major business is located in Central Europe, such as CME, ITI, Polsat, Agora and Tisak. The fact that the technology and telecommunications segments are made up of multinational groups can be simply explained by the level of experience and scale needed to succeed in these businesses. The exception with the media sector results from the greater ability of local businesses to produce high-quality local content. There are some interesting cases which demonstrate how certain Central European-grown and based companies are increasing in importance in the industry. One example is Asseco, a group formed following the merger of several Polish IT-integration companies and foreign acquisitions from beyond Central Europe, which is now among the largest integrators on the continent. Others include GTS, an integrated Central European B2B telecom operator, and RCS-RDS, a Romanian multi-technology telecom group that is expanding into the neighbouring countries. Increasing broadband penetration and higher speeds should give the Internet a competitive advantage as users are able to access higher quality content. Get a broader view CE Top 500 73 Public Sector In the new economic environment in which the countries of Central Europe (CE) find themselves, the traditional roles of business and government are rapidly being redefined as the private and public sectors become increasingly interdependent. Perhaps this is inevitable in a time of such crisis, following in some cases up to two decades of transformation, during which the economies of CE have been subject to the impact of global capitalism in the form of privatisation of previously state-owned businesses, significant inflows of foreign direct investment and sweeping modernisation. In many instances, this resulted in the partial replacement of centralised government planning with the vagaries of the market place, in which projects are driven as much by profit potential as social, infrastructural or economic need. At the moment that the economic crisis hit the region – dating in the main from mid-to-late 2008 – the rapid ascendancy of business as an increasingly independent force equally came to a rapid halt in many countries. In some instances, governments have had to intervene completely to stave off collapse, while in others governmental stimulus spending has been marshalled to address economic volatility and introduce stability. Stimulus spending of this sort is increasing in areas such as health, infrastructure, energy and education. Commercial sectors will, as a result, face increased accountability for their participation in publicly-funded projects, and will need to navigate new legislative and regulatory frameworks which exercise increased levels of control over their activities. As a result, both sides of the divide have some highly significant questions about their role and their exposure to risk. On the government side, these include the need to understand choices, the risks involved with entering into partnerships, deal structures and best practice. Commercial organisations, meanwhile, want to understand how best to protect their own interests, what stimulus spending they are eligible for, and how they should adhere to related regulatory and governance conditions. This is not to underplay some of the lessons that business can teach government, however, which has the responsibility to look beyond the problems of the moment to focus on the distant horizon. A number of factors are underway in the CE region today, which make meeting this responsibility particularly challenging in the light of such increases in public spending. CE governments will need to address their operational structures, away from a siloed, hierarchical and bureaucratic approach towards one that is driven by the true needs and preferences of their citizens. 74 First, governments need to restrain budget deficitgrowth in the face of the economic crisis and the continually increasing expectations of their citizens for better value, improved service quality and greater accountability for how their taxes are spent. Ageing populations are a common trend throughout the region, placing further pressure on government finances, while the number of workers and taxpayers is in decline. In addition, governments in CE are facing the need to reorganise their development activities to comply with the strict eligibility criteria for EU development funding. Many countries, too, are receiving direct assistance from the International Monetary Fund (IMF), which also imposes its own criteria. Such forces mean that CE governments will need to address their operational structures, away from a siloed, hierarchical and bureaucratic approach towards one that is driven by the true needs and preferences of their citizens. In other words, they will need to undergo a process similar to that which the region’s businesses have undertaken during the last 20 years, which has been driven by their exposure to the power of the marketplace The speed at which the economic crisis hit the countries of Central Europe demonstrates the urgency of this need for change. And it is through a truly bi-partisan, dynamic relationship with business that it can be most effectively achieved. Get a broader view CE Top 500 75 Appendix 1: CE Top 500 ranking Get a broader view CE Top 500 77 78 Get a broader view CE Top 500 79 MVM Skupina Mercator Magyar Telekom Tesco 46 47 48 ArcelorMittal Kryvyj Rih 43 U.S. Steel Košice Vilniaus prekyba 42 44 Petrol Group 41 45 Rompetrol Slovenský plynárenský priemysel 39 Kompania Węglowa 38 40 Panrusgáz Foxconn 36 ČEZ Prodej 35 37 Unipetrol Rafinérie Samsung Electronics Slovakia 33 Lukoil Neftochim 32 34 KGHM Tauron 30 Jeronimo Martins Dystrybucja 29 31 INA Group NIS 27 28 E.ON Földgáz Trade 26 Poland Hungary Slovenia Slovakia Hungary Ukraine Lithuania Slovenia Slovakia Romania Poland Czech Republic Hungary Czech Republic Slovakia Czech Republic Bulgaria Poland Poland Poland Serbia Croatia Hungary Croatia Agrokor 25 Poland Country ArcelorMittal Poland 24 Slovakia Czech Republic Czech Republic Poland Czech Republic Ukraine Ukraine Romania Poland Hungary Lithuania Poland Slovakia Poland Poland Hungary Poland Ukraine Czech Republic Czech Republic Ukraine Rank Company name Unipetrol Slovnaft 22 Agrofert Holding 21 23 RWE Transgas Fiat 19 Ukrainian railway state company 18 20 Petrom Energorynok 16 Lotos 15 17 Mažeikių nafta Nokia 13 14 TPSA 12 PGE 9 PGNiG Audi Hungária 8 Volkswagen Slovakia Grupa Metro w Polsce 7 10 Naftogaz of Ukraine 6 11 Škoda Auto ČEZ 4 5 MetInvest Holding 3 Hungary Poland PKN Orlen MOL 1 2 Country Rank Company name Consumer Business and Transportation Technology, Media and Telecommunications Consumer Business and Transportation Manufacturing Energy and Resources Manufacturing Consumer Business and Transportation Energy and Resources Energy and Resources Energy and Resources Energy and Resources Technology, Media and Telecommunications Energy and Resources Energy and Resources Technology, Media and Telecommunications Energy and Resources Energy and Resources Energy and Resources Energy and Resources Consumer Business and Transportation Energy and Resources Energy and Resources Energy and Resources Consumer Business and Transportation Industry Manufacturing Energy and Resources Energy and Resources Consumer Business and Transportation Manufacturing Energy and Resources Consumer Business and Transportation Energy and Resources Energy and Resources Energy and Resources Technology, Media and Telecommunications Energy and Resources Technology, Media and Telecommunications Manufacturing Energy and Resources Energy and Resources Manufacturing Consumer Business and Transportation Energy and Resources Energy and Resources Manufacturing Manufacturing Energy and Resources Energy and Resources Industry All revenue and net income figures are in EUR million Retail Telecommunications Retail Process Industries Power and Utilities Process Industries Retail Oil and Gas Oil and Gas Oil and Gas Mining Technology Power and Utilities Power and Utilities Technology Oil and Gas Oil and Gas Power and Utilities Mining Retail Oil and Gas Oil and Gas Power and Utilities Wholesale and Distribution Subindustry Process Industries Oil and Gas Oil and Gas Consumer Product Companies Automotive Oil and Gas Transportation Power and Utilities Oil and Gas Oil and Gas Technology Oil and Gas Telecommunications Automotive Oil and Gas Power and Utilities Automotive Retail Oil and Gas Power and Utilities Automotive Process Industries Oil and Gas Oil and Gas Subindustry 2007-2008 2,662.8 2,678.8 2,708.6 2,836.8 2,870.6 2,891.7 2,909.1 2,949.6 3,014.4 3,029.8 3,038.9 3,059.8 3,110.4 3,132.9 3,265.0 3,305.2 3,515.0 3,527.1 3,603.2 3,642.4 3,725.4 3,757.9 3,770.7 10.9 -0.5 10.8 -7.7 14.9 6.0 25.7 39.8 26.6 36.5 39.7 0.6 66.8 24.2 -0.7 29.1 22.2 66.6 1.0 53.1 17.9 14.4 20.9 35.7 2008 3,829.7 Revenue change (%) N/A 15.3 23.5 35.3 40.2 53.8 9.7 N/A 23.5 33.7 N/A 98.6 7.2 -9.6 19.2 -3.9 0.0 36.7 49.7 15.8 2.8 60.5 36.3 Revenue from sales 3,870.1 3,912.9 3,934.5 4,063.6 4,306.3 4,351.0 4,379.6 4,496.8 4,551.3 4,639.5 5,017.7 5,074.1 5,172.0 5,172.9 5,248.1 5,864.7 5,908.4 5,924.0 6,609.9 7,281.7 8,379.0 9,136.1 14,069.6 34.3 2007-2008 2008 22,645.7 Revenue change (%) Revenue from sales 76.6 420.3 40.8 338.2 157.8 611.8 243.0 -54.8 616.8 -196.2 10.8 -44.0 11.3 47.9 -29.5 -29.3 -242.0 -17.1 787.5 N/A -49.4 -152.0 -50.2 33.5 2008 Net income N/A 25.0 2.6 177.6 88.8 402.4 -1.4 N/A 277.8 -111.0 N/A 15.9 623.6 283.2 246.5 760.3 N/A N/A 1,524.4 1,898.3 433.7 1,938.1 562.1 -719.4 2008 Net income 29.3 44.6 -7.0 -16.7 9.2 11.0 122.1 N/A 9.4 -77.2 94.9 N/A N/A -35.0 -128.0 -131.4 N/A -55.5 -24.3 N/A -161.8 N/A -124.9 -46.0 2007-2008 Net income change (%) N/A -88.9 -94.2 32.8 -3.8 -12.7 N/A N/A -47.9 -151.6 N/A -38.6 3.7 25.8 1.8 -39.7 N/A N/A N/A 23.2 -24.7 91.3 -46.2 N/A 2007-2008 Net income change (%) 556.7 541.2 618.0 N/A N/A N/A N/A 555.0 N/A 37.0 605.9 N/A N/A N/A N/A N/A N/A 447.7 582.5 N/A N/A 608.0 N/A 739.2 Q1 2009 Revenue from sales N/A 526.0 525.8 N/A 1,039.5 1,659.7 627.6 N/A 711.9 604.0 N/A 652.3 958.7 N/A 1,418.3 N/A N/A N/A N/A 1,931.2 1,519.0 N/A 2,147.5 3,268.8 Q1 2009 Revenue from sales -12.5 -13.7 1.2 N/A N/A N/A N/A -14.3 N/A -61.7 -15.5 N/A N/A N/A N/A N/A N/A N/A -37.6 N/A N/A -22.2 N/A 3.7 Q1 2008-Q1 2009 Revenue change (%) N/A -40.6 -39.3 N/A -0.4 42.9 -31.6 N/A -29.4 -39.4 N/A -37.7 -24.3 N/A -4.9 N/A N/A N/A N/A 1.6 -33.3 N/A -29.2 -34.8 Q1 2008-Q1 2009 Revenue change (%) 80 Get a broader view CE Top 500 81 Enea Eurocash DTEK Donetskstal 92 93 94 95 Ukrtatnafta ArcelorMittal 88 89 PS Merkator Philip Morris 87 91 Linnik 86 Lasy Państwowe Kyivstar 85 90 Slovenské elektrárne Poczta Polska 83 TNK-BP Commerce 82 84 PSE Operator Toyota Peugeot Citroën Automobile Czech 80 Panasonic AVC Networks Czech 79 81 Automobile Dacia Agip Česká republika 77 78 ArcelorMittal Ostrava Kia Motors Slovakia 73 76 Čepro 72 PGE Górnictwo i Energetyka Makro Cash and Carry 71 OKD Poland Rank Company name 74 Country Lotos Paliwa 70 75 Poland Volkswagen Ukraine Ukraine Poland Poland Slovenia Poland Romania Ukraine Poland Ukraine Ukraine Poland Slovakia Ukraine Czech Republic Poland Czech Republic Czech Republic Romania Czech Republic Czech Republic Poland Slovakia Czech Republic Poland Poland Hungary Poland Poland Hungary Poland 69 Carrefour 63 Ukraine PTC Bogdan 62 Poland 68 Centertel 61 Bulgaria Tesco-Global Áruházak Lukoil Bulgaria 60 Lithuania 67 Maxima 59 Poland Energa PKP 58 Hungary 66 E.ON Hungária Energetikai 57 Hungary Suzuki Philips Magyarország 56 Hungary Polkomtel Samsung Electronics Magyar 55 Slovenia 64 Petrol 54 Bulgaria Czech Republic Poland 65 Moravia Steel BEH BP 51 52 Telefónica O2 50 53 Hungary GE Hungary 49 Czech Republic Country Rank Company name Manufacturing Energy and Resources Consumer Business and Transportation Energy and Resources Consumer Business and Transportation Public Sector Manufacturing Energy and Resources Consumer Business and Transportation Energy and Resources Technology, Media and Telecommunications Public Sector Energy and Resources Energy and Resources Manufacturing Energy and Resources Technology, Media and Telecommunications Energy and Resources Manufacturing Manufacturing Energy and Resources Energy and Resources Manufacturing Energy and Resources Consumer Business and Transportation Industry Energy and Resources Manufacturing Technology, Media and Telecommunications Consumer Business and Transportation Energy and Resources Technology, Media and Telecommunications Manufacturing Consumer Business and Transportation Manufacturing Technology, Media and Telecommunications Energy and Resources Consumer Business and Transportation Consumer Business and Transportation Energy and Resources Manufacturing Technology, Media and Telecommunications Energy and Resources Energy and Resources Manufacturing Energy and Resources Technology, Media and Telecommunications Manufacturing Industry Process Industries Power and Utilities Retail Power and Utilities Retail National Government Process Industries Oil and Gas Consumer Product Companies Oil and Gas Telecommunications Postal services Power and Utilities Oil and Gas Automotive Power and Utilities Technology Oil and Gas Automotive Process Industries Mining Power and Utilities Automotive Oil and Gas Retail Subindustry Oil and Gas Automotive Telecommunications Consumer Services Power and Utilities Telecommunications Automotive Retail Automotive Telecommunications Oil and Gas Retail Transportation Power and Utilities Industrial Products and Services Technology Oil and Gas Power and Utilities Process Industries Oil and Gas Telecommunications Industrial Products and Services Subindustry 1,689.2 1,696.7 1,745.3 1,753.3 1,780.2 1,791.8 1,841.1 1,859.3 1,878.6 1,895.2 1,929.6 1,935.0 1,935.4 1,938.5 1,964.4 1,971.7 2,004.5 2,075.5 2,076.5 2,101.5 2,124.5 2,135.4 2,145.4 2,158.0 20.8 30.4 39.7 21.8 4.6 8.5 -11.7 -23.0 -2.5 -5.9 20.6 12.3 36.3 4.8 6.3 6.8 20.6 103.0 -0.2 18.1 47.3 N/A 33.6 38.5 3.5 2007-2008 2008 2,202.8 Revenue change (%) N/A 6.6 14.9 19.6 26.1 17.1 9.3 26.3 91.1 15.3 32.5 24.8 2.3 11.9 -13.3 27.1 34.7 23.2 17.2 13.2 15.2 Revenue from sales 2,229.2 2,240.6 2,255.0 2,293.2 2,408.1 2,415.1 2,425.5 2,437.1 2,447.4 2,458.3 2,465.4 2,487.0 2,562.5 2,565.2 2,580.8 2,588.0 2,605.4 2,608.7 2,615.4 2,624.4 2,647.8 3.9 2007-2008 2008 2,656.5 Revenue change (%) Revenue from sales -47.1 15.6 22.4 61.3 32.1 65.0 154.2 N/A 46.2 -103.9 N/A -39.7 159.7 -63.3 56.1 32.2 N/A -16.5 60.3 368.1 394.6 N/A 48.1 20.4 N/A 2008 Net income N/A 99.0 N/A 53.0 118.0 387.0 18.4 N/A -142.9 408.3 -0.8 116.0 N/A N/A N/A 22.3 -64.4 43.9 59.7 -29.9 466.2 351.8 2008 Net income -151.9 -91.0 43.5 -55.5 -9.3 -47.2 58.3 N/A -23.4 N/A N/A N/A 49.6 N/A 56.0 -27.0 N/A N/A -54.5 3.1 81.9 N/A 82.9 137.2 N/A 2007-2008 Net income change (%) N/A 1.5 N/A 10.3 75.7 7.9 -56.2 N/A N/A 2.5 -105.1 38.1 N/A N/A N/A -58.8 N/A -55.4 -48.3 -157.9 24.6 -27.5 2007-2008 Net income change (%) N/A 362.4 330.5 419.0 413.0 N/A N/A N/A N/A 237.9 N/A N/A N/A 330.1 N/A N/A N/A N/A N/A N/A 253.2 N/A N/A 308.1 N/A Q1 2009 Revenue from sales N/A 395.7 N/A N/A N/A 449.3 N/A N/A N/A N/A N/A N/A N/A 700.9 N/A N/A 463.0 N/A N/A 406.9 568.2 N/A Q1 2009 Revenue from sales N/A -9.8 -3.6 -4.8 0.8 N/A N/A N/A N/A -45.7 N/A N/A N/A -30.6 N/A N/A N/A N/A N/A N/A -56.0 N/A N/A -29.0 N/A Q1 2008-Q1 2009 Revenue change (%) N/A -37.3 N/A N/A N/A -20.8 N/A N/A N/A N/A N/A N/A N/A -4.1 N/A N/A -17.5 N/A N/A N/A -6.4 N/A Q1 2008-Q1 2009 Revenue change (%) 82 Get a broader view CE Top 500 83 Dunaferr-Csoport Atlant-M Aurubis Petrotel Lukoil 137 138 139 Gorenje Group 134 T-Mobile Czech Republic J&S Energy 133 135 Sony Slovakia 132 136 Interpipe ČEZ Distribuce 130 131 OMV Česká republika 129 Makro Cash & Carry ČR 126 Ukrgaz-Energo PTT 125 České dráhy ZKiP Lewiatan 124 127 Orlen Petrocentrum 123 128 Castorama Kaufland Česká republika 121 PGF 120 122 HEP Group 119 Romania Bulgaria Ukraine Czech Republic Hungary Slovenia Poland Slovakia Czech Republic Ukraine Czech Republic Czech Republic Ukraine Czech Republic Serbia Poland Poland Czech Republic Poland Poland Croatia Hungary Spar Poland 118 Emperia Holding 117 Poland Country Real 116 Czech Republic Bulgaria Romania Czech Republic Czech Republic Romania Czech Republic Poland Poland Croatia Poland Czech Republic Czech Republic Ukraine Serbia Romania Rank Company name NEK Skanska CS 114 115 Rompetrol Downstream 113 Electrica 110 Barum Continental Shell Czech Republic 109 Siemens Group ČR Auchan 108 111 PKP Cargo 107 112 JSW Konzum 105 AHOLD Czech Republic 104 106 Zaporizhstal Tesco Stores ČR 102 103 Delta Maxi 101 Ukraine ZAZ Metro 99 100 Slovakia PCA Slovakia 98 Serbia Czech Republic EPS Třinecké Železárny 96 97 Country Rank Company name Energy and Resources Manufacturing Consumer Business and Transportation Technology, Media and Telecommunications Manufacturing Consumer Business and Transportation Energy and Resources Technology, Media and Telecommunications Energy and Resources Manufacturing Energy and Resources Consumer Business and Transportation Energy and Resources Consumer Business and Transportation Technology, Media and Telecommunications Consumer Business and Transportation Energy and Resources Consumer Business and Transportation Manufacturing Life Sciences and Health Care Energy and Resources Consumer Business and Transportation Industry Consumer Business and Transportation Consumer Business and Transportation Real Estate Energy and Resources Energy and Resources Technology, Media and Telecommunications Manufacturing Energy and Resources Energy and Resources Consumer Business and Transportation Consumer Business and Transportation Consumer Business and Transportation Energy and Resources Consumer Business and Transportation Consumer Business and Transportation Manufacturing Consumer Business and Transportation Consumer Business and Transportation Manufacturing Manufacturing Manufacturing Energy and Resources Industry Oil and Gas Process Industries Wholesale and Distribution Telecommunications Process Industries Consumer Product Companies Oil and Gas Technology Power and Utilities Process Industries Oil and Gas Transportation Oil and Gas Wholesale and Distribution Telecommunications Wholesale and Distribution Oil and Gas Retail Process Industries Life Sciences Power and Utilities Consumer Services Subindustry Wholesale and Distribution Retail Construction Companies Power and Utilities Oil and Gas Technology Automotive Power and Utilities Oil and Gas Retail Transportation Retail Mining Retail Retail Process Industries Retail Wholesale and Distribution Automotive Automotive Process Industries Power and Utilities Subindustry 1,301.7 1,308.5 1,322.2 1,327.0 1,329.2 1,330.8 1,341.1 1,345.7 1,353.1 1,354.2 1,382.6 1,390.5 1,398.0 1,401.5 1,401.7 1,406.5 1,406.8 1,408.3 1,438.4 1,450.9 1,464.9 21.7 16.0 12.6 16.3 19.8 2.9 N/A 55.8 19.9 4.0 12.6 1.2 -73.1 4.8 20.0 19.1 30.2 26.2 72.0 24.4 14.0 31.6 2007-2008 2008 1,489.2 Revenue change (%) 28.0 9.3 16.6 22.5 25.1 -26.6 -3.7 -15.5 27.9 23.4 4.3 18.8 -2.4 15.1 31.3 16.2 34.8 -3.1 -11.2 8.2 18.0 Revenue from sales 1,496.8 1,501.9 1,507.6 1,514.7 1,528.3 1,535.0 1,548.8 1,557.2 1,559.1 1,566.0 1,569.2 1,609.4 1,627.9 1,629.0 1,642.0 1,642.5 1,649.7 1,658.5 1,668.5 1,670.9 1,673.8 19.8 2007-2008 2008 1,688.9 Revenue change (%) Revenue from sales N/A -100.2 38.8 N/A 90.7 10.2 N/A N/A 151.9 N/A 5.4 83.9 N/A N/A 221.2 N/A 0.1 -0.7 172.5 14.7 4.3 N/A 2008 Net income 16.9 N/A 40.6 25.6 -57.7 -90.4 53.2 N/A 26.0 N/A -51.0 45.6 188.2 -18.6 32.7 -5.3 17.7 N/A -51.1 38.4 56.5 -316.5 2008 Net income N/A N/A 23.0 N/A -31.3 -57.0 N/A N/A 57.1 N/A -7.4 N/A N/A N/A 38.4 N/A -92.2 11.0 N/A -24.8 21.4 N/A 2007-2008 Net income change (%) -27.9 N/A -4.2 26.9 N/A -190.8 -22.8 N/A -14.8 N/A N/A 48.7 N/A -19.2 N/A -106.6 -69.2 N/A -162.4 -35.1 -62.2 74.7 2007-2008 Net income change (%) N/A N/A 137.6 275.4 N/A 287.0 N/A N/A 326.8 N/A 220.2 N/A N/A N/A N/A N/A N/A N/A N/A 304.3 432.6 N/A Q1 2009 Revenue from sales 286.0 N/A N/A 424.4 N/A N/A N/A N/A N/A N/A N/A 324.5 N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A Q1 2009 Revenue from sales N/A N/A -54.8 -11.3 N/A -5.5 N/A N/A -1.7 N/A -31.2 N/A N/A N/A N/A N/A N/A N/A N/A -19.6 19.0 N/A Q1 2008-Q1 2009 Revenue change (%) -20.2 N/A N/A 17.9 N/A N/A N/A N/A N/A N/A N/A 1.6 N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A Q1 2008-Q1 2009 Revenue change (%) 84 Get a broader view CE Top 500 85 Ciech Západoslovenská energetika 179 Fiat-GM Powertrain 175 180 Interagro 174 Volkswagen Motor Polska Chinoin + Sanofi-aventis 173 178 CEDC 172 Metro Cash & Carry Torfarm 171 177 Fozzy 170 Żywiec OWG Group 169 176 Budapesti Elektromos Művek Slovakia Poland Poland Ukraine Poland Poland Romania Hungary Poland Poland Ukraine Ukraine Hungary Poland Czech Republic Poland Ukraine Poland 168 Poland LG Electronics Mława Grupa Saint-Gobain 161 Poland 167 PKE 160 Poland Metrostav Polski Koks 159 Poland 166 Ruch 158 Romania Złomrex Vodafone 157 Poland 165 EnergiaPro Gigawat 156 Poland UMC Farmacol 155 Poland 164 Media-Saturn 154 Czech Republic Statoil E.ON Energie 153 Poland 163 Tele-Fonika Kable 152 Slovenia Ukraine Revoz 151 Czech Republic Nibulon PCA Logistika 150 Croatia 162 HT 149 Hungary Country TIGÁZ Tiszántúli Gázszolgáltató 148 Poland Hungary Poland Romania Slovenia Romania Rank Company name OMV Hungária Ásványolaj Shell 145 Polimex-Mostostal Lukoil 144 146 Merkur Group 143 147 Orange 142 Hungary Poland Vattenfall Poland Tiszai Vegyi Kombinát 140 141 Country Rank Company name Energy and Resources Manufacturing Manufacturing Consumer Business and Transportation Consumer Business and Transportation Manufacturing Consumer Business and Transportation Life Sciences and Health Care Consumer Business and Transportation Life Sciences and Health Care Consumer Business and Transportation Energy and Resources Energy and Resources Consumer Business and Transportation Real Estate Consumer Business and Transportation Technology, Media and Telecommunications Energy and Resources Consumer Business and Transportation Industry Manufacturing Energy and Resources Energy and Resources Consumer Business and Transportation Technology, Media and Telecommunications Energy and Resources Life Sciences and Health Care Consumer Business and Transportation Energy and Resources Manufacturing Manufacturing Manufacturing Technology, Media and Telecommunications Energy and Resources Real Estate Energy and Resources Energy and Resources Energy and Resources Consumer Business and Transportation Technology, Media and Telecommunications Manufacturing Energy and Resources Industry Power and Utilities Process Industries Automotive Wholesale and Distribution Consumer Product Companies Industrial Products and Services Consumer Product Companies Life Sciences Consumer Product Companies Life Sciences Wholesale and Distribution Oil and Gas Power and Utilities Consumer Product Companies Construction Companies Wholesale and Distribution Telecommunications Oil and Gas Consumer Product Companies Subindustry Process Industries Power and Utilities Mining Retail Telecommunications Power and Utilities Life Sciences Retail Power and Utilities Industrial Products and Services Automotive Automotive Telecommunications Power and Utilities Construction Companies Oil and Gas Oil and Gas Oil and Gas Retail Telecommunications Process Industries Power and Utilities Subindustry 1,068.5 1,076.6 1,080.9 1,082.7 1,084.9 1,098.3 1,099.9 1,126.1 1,130.2 1,130.3 1,131.8 1,139.7 1,143.1 1,143.6 1,145.1 1,146.9 1,149.2 1,150.4 24.6 19.3 -6.5 20.1 16.8 -6.8 -9.4 17.0 29.7 30.0 24.4 N/A 3.6 -9.4 14.3 28.9 -1.7 25.7 220.7 2007-2008 2008 1,156.5 Revenue change (%) 13.2 6.4 0.7 8.5 3.2 163.8 24.0 19.6 N/A -11.6 -2.9 N/A 4.1 22.4 24.3 18.2 5.5 2.4 10.0 5.5 -4.4 Revenue from sales 1,167.4 1,175.9 1,181.0 1,187.2 1,188.6 1,195.7 1,199.4 1,201.5 1,203.9 1,208.9 1,211.5 1,216.5 1,217.5 1,218.0 1,224.8 1,230.4 1,249.1 1,255.6 1,266.8 1,280.1 1,287.2 21.7 2007-2008 2008 1,287.6 Revenue change (%) Revenue from sales 121.3 15.6 21.2 N/A 118.4 56.2 N/A 83.8 -11.4 4.1 17.4 N/A 102.0 49.9 30.1 -56.9 182.5 N/A 125.3 2008 Net income N/A 25.6 5.0 -8.1 306.6 9.7 20.2 N/A N/A N/A 18.7 N/A 319.8 -20.9 40.0 -15.1 N/A 2.8 22.2 437.9 -0.6 143.7 2008 Net income -3.0 N/A -25.3 N/A 7.0 21.6 N/A N/A -120.2 2.1 111.9 N/A 10.9 N/A 19.4 N/A -21.3 N/A N/A 2007-2008 Net income change (%) N/A -29.9 N/A N/A 16.0 N/A 4.7 N/A N/A N/A -34.4 N/A -5.1 N/A 29.6 N/A N/A -82.4 -33.4 19.8 -100.6 10.0 2007-2008 Net income change (%) N/A 215.9 N/A N/A 150.4 N/A N/A N/A 167.1 261.0 N/A N/A N/A 257.2 N/A 124.8 187.0 N/A 142.0 Q1 2009 Revenue from sales N/A N/A 87.6 216.8 N/A N/A 297.3 N/A N/A N/A N/A N/A 279.2 N/A 196.1 N/A N/A N/A N/A 264.0 195.5 371.8 Q1 2009 Revenue from sales N/A -25.1 N/A N/A -27.0 N/A N/A N/A -20.3 -10.3 N/A N/A N/A -17.3 N/A -57.9 -31.5 N/A 310.6 Q1 2008-Q1 2009 Revenue change (%) N/A N/A -75.0 -24.4 N/A N/A -0.3 N/A N/A N/A N/A N/A 0.1 N/A -23.7 N/A N/A N/A N/A -14.0 -47.4 2.1 Q1 2008-Q1 2009 Revenue change (%) 86 Get a broader view CE Top 500 87 Poland Kolporter Philips Lighting US Steel Serbia Carrefour PHOENIX lékárenský velkoobchod Lidl Ukrtelecom Flextronics GDF SUEZ Energy Romania Bumar LG Electronics Wroclaw General Motors Southeast Europe Autóforgalmazó 181 182 183 184 185 186 187 188 189 190 191 192 České aerolinie Tesco Stores SR 211 212 Coal of Ukraine Hungaropharma Gyógyszerkereskedelmi KHW Globus ČR Fővárosi Gázművek 216 217 218 219 220 Eurovia CS Richter Gedeon 210 215 Nikopol Ferroalloys Plant 209 Boryszew Krka Group 208 Achemos grupė Lukoil-Odesa petroleum refinery plant 207 213 CMC Zawiercie 206 214 Budimex British American Tobacco 201 205 Totalizator Sportowy 200 Lek Rank Company name 204 HSE group 199 Shell Hungary Kereskedelmi Magneti Marelli 198 BOT Elektrownia Bełchatów Poland Enion Grupa Tauron 197 202 Country GSK 196 203 Slovenia Slovak Telekom 195 Romania Hungary Czech Republic Poland Hungary Ukraine Czech Republic Lithuania Poland Slovakia Czech Republic Hungary Ukraine Slovenia Ukraine Poland Poland Slovenia Poland Hungary Romania Poland Poland Poland Slovakia Romania Porsche Transilvania General Import - Export 193 194 Hungary Poland Poland Romania Hungary Ukraine Poland Czech Republic Romania Serbia Poland Country Rank Company name Energy and Resources Consumer Business and Transportation Energy and Resources Life Sciences and Health Care Energy and Resources Real Estate Manufacturing Manufacturing Consumer Business and Transportation Consumer Business and Transportation Life Sciences and Health Care Manufacturing Life Sciences and Health Care Energy and Resources Manufacturing Real Estate Life Sciences and Health Care Energy and Resources Energy and Resources Consumer Business and Transportation Consumer Business and Transportation Industry Energy and Resources Manufacturing Energy and Resources Life Sciences and Health Care Technology, Media and Telecommunications Consumer Business and Transportation Manufacturing Manufacturing Technology, Media and Telecommunications Consumer Business and Transportation Energy and Resources Technology, Media and Telecommunications Technology, Media and Telecommunications Consumer Business and Transportation Life Sciences and Health Care Consumer Business and Transportation Manufacturing Consumer Business and Transportation Consumer Business and Transportation Industry Power and Utilities Retail Mining Life Sciences Mining Construction Companies Process Industries Process Industries Retail Consumer Services Life Sciences Process Industries Life Sciences Oil and Gas Process Industries Construction Companies Life Sciences Power and Utilities Oil and Gas Consumer Product Companies Tourism, Hospitality and Leisure Subindustry Power and Utilities Automotive Power and Utilities Life Sciences Telecommunications Wholesale and Distribution Automotive Automotive Technology Wholesale and Distribution Oil and Gas Technology Telecommunications Retail Life Sciences Retail Industrial Products and Services Consumer Product Companies Wholesale and Distribution Subindustry 2007-2008 905.6 909.3 912.8 913.8 914.9 922.5 923.3 923.3 926.7 929.8 939.7 948.0 949.9 951.4 952.9 953.8 955.5 968.3 978.6 979.8 19.5 25.5 21.0 18.1 N/A 19.2 37.7 -18.8 N/A 7.0 5.6 42.8 21.6 96.4 55.4 17.3 N/A N/A 13.3 18.9 33.5 2008 982.2 Revenue change (%) N/A 58.4 N/A 38.7 6.3 -9.4 -0.2 -7.5 58.5 25.0 5.3 1.1 3.6 37.8 21.0 30.3 13.2 8.0 Revenue from sales 982.3 984.1 984.2 984.6 990.5 999.9 999.9 1,000.0 1,000.6 1,001.8 1,015.6 1,019.6 1,023.7 1,026.2 1,028.7 1,032.6 1,043.0 1,065.7 31.7 2007-2008 2008 1,066.4 Revenue change (%) Revenue from sales 17.5 16.9 2.2 9.1 N/A 37.1 91.8 -68.0 N/A 6.0 165.5 -0.2 155.9 -167.0 N/A 29.8 N/A N/A 5.3 N/A 74.5 2008 Net income N/A 35.2 N/A N/A 112.8 N/A N/A 4.6 4.7 4.2 34.9 -4.0 N/A 11.4 6.2 20.1 5.4 17.7 0.7 2008 Net income -94.5 32.0 -58.1 1.7 N/A 16.3 68.6 N/A N/A -15.1 22.4 -137.8 17.3 N/A N/A N/A N/A N/A -77.4 N/A 7.8 2007-2008 Net income change (%) N/A 145.2 N/A N/A -38.2 N/A N/A 130.6 N/A 15.9 -36.1 76.2 N/A N/A 29.0 -18.5 -80.8 -76.9 N/A 2007-2008 Net income change (%) N/A N/A 222.0 N/A N/A 68.0 N/A 118.1 N/A N/A N/A N/A 245.0 N/A 116.2 144.0 N/A N/A N/A N/A 182.0 Q1 2009 Revenue from sales N/A N/A N/A N/A 244.0 N/A N/A N/A N/A 147.5 N/A N/A N/A N/A N/A 13.7 N/A 228.6 N/A Q1 2009 Revenue from sales N/A N/A 3.2 N/A N/A -31.3 N/A -55.2 N/A N/A N/A N/A 0.3 N/A 0.7 -21.2 N/A N/A N/A N/A -20.0 Q1 2008-Q1 2009 Revenue change (%) N/A N/A N/A N/A 6.8 N/A N/A N/A N/A -8.2 N/A N/A N/A N/A N/A -20.1 N/A -21.5 N/A Q1 2008-Q1 2009 Revenue change (%) 88 Get a broader view CE Top 500 89 Poland OMV Samsung Electronics Celsa Huta Ostrowiec Vodafone Czech Republic Asseco Poland 260 261 262 E.ON Gaz Phoenix Pharma 256 257 258 PSE-Electra 255 259 Latvenergo Synthos 253 Transelectrica 252 254 HSE Grupa Muszkieterów 250 251 Poland Czech Republic Poland Poland Bulgaria Hungary Romania Poland Poland Latvia Romania Poland Slovenia Poland Poland Poland Slovenia Hungary Poland Hungary Selgros Budimex Dromex 241 Poland 249 Basell Orlen 240 Hungary Michelin Sanmina-SCI Magyarország Elektronikai Gyártó 239 Slovenia 248 Telekom Slovenije Group 238 Romania PLL LOT Romtelecom 237 Poland 247 Unilever 236 Slovenia Krka Merkur 235 Poland 246 Hyundai Motor 234 Romania Continental group Selgros 233 Hungary 245 Metro 232 Hungary PKP PLK Alcoa-Köfém 231 Hungary 244 Electrolux Lehel Hűtőgépgyár 230 Slovakia Michelin Közép-Európa Kereskedelmi Stredoslovenská energetika 229 Hungary 243 Borsodchem 228 Czech Republic Slovakia Ferona 227 Hungary Orange Slovensko Emfesz 226 Poland 242 Energa-Operator 225 Hungary Country Auchan Magyarország 224 Czech Republic Rank Company name Slovnaft Česká republika 223 Slovenia Romania Romgaz OMV Slovenija 221 222 Country Rank Company name Technology, Media and Telecommunications Technology, Media and Telecommunications Manufacturing Technology, Media and Telecommunications Energy and Resources Life Sciences and Health Care Energy and Resources Energy and Resources Manufacturing Energy and Resources Energy and Resources Consumer Business and Transportation Energy and Resources Consumer Business and Transportation Manufacturing Consumer Business and Transportation Life Sciences and Health Care Manufacturing Consumer Business and Transportation Consumer Business and Transportation Technology, Media and Telecommunications Industry Real Estate Manufacturing Manufacturing Technology, Media and Telecommunications Technology, Media and Telecommunications Consumer Business and Transportation Consumer Business and Transportation Manufacturing Consumer Business and Transportation Consumer Business and Transportation Manufacturing Consumer Business and Transportation Energy and Resources Manufacturing Consumer Business and Transportation Energy and Resources Energy and Resources Consumer Business and Transportation Energy and Resources Energy and Resources Energy and Resources Industry Technology Telecommunications Process Industries Technology Oil and Gas Life Sciences Oil and Gas Power and Utilities Process Industries Power and Utilities Power and Utilities Retail Power and Utilities Wholesale and Distribution Automotive Transportation Life Sciences Automotive Transportation Wholesale and Distribution Telecommunications Subindustry Construction Companies Process Industries Industrial Products and Services Telecommunications Telecommunications Consumer Product Companies Retail Automotive Retail Consumer Services Process Industries Consumer Product Companies Power and Utilities Process Industries Wholesale and Distribution Oil and Gas Power and Utilities Consumer Services Oil and Gas Oil and Gas Oil and Gas Subindustry 2007-2008 793.4 795.7 797.8 802.9 805.6 806.1 806.8 808.8 810.2 811.5 811.9 817.2 819.3 824.5 825.0 825.7 826.2 826.2 829.1 830.2 134.0 15.4 18.9 21.0 40.3 2.9 120.9 N/A 64.7 57.7 13.5 21.8 -11.1 13.6 -2.4 4.7 20.3 N/A 7.4 -14.9 11.8 2008 830.8 Revenue change (%) 29.6 N/A -37.3 8.0 -10.0 -1.0 -6.8 47.2 4.4 0.9 -25.3 -2.9 19.0 -15.6 4.5 22.6 -24.3 6.1 13.6 77.9 Revenue from sales 833.4 836.0 838.3 842.4 845.0 850.2 851.7 856.1 858.5 860.2 861.8 867.7 870.9 871.6 874.6 875.4 877.5 881.3 883.3 890.4 -9.2 2007-2008 2008 891.2 Revenue change (%) Revenue from sales 113.7 111.9 N/A 11.0 4.3 10.6 11.9 N/A 26.0 18.5 13.7 N/A 53.8 28.9 -14.3 -170.8 161.1 99.8 27.3 0.3 191.6 2008 Net income 17.1 N/A 7.1 86.0 1.1 33.4 26.5 6.0 N/A 21.8 65.8 29.9 94.0 -35.8 13.1 24.2 N/A -2.9 5.2 13.3 146.0 2008 Net income 125.6 167.1 N/A -18.5 -46.9 -18.9 -47.1 N/A -80.1 37.8 -27.5 N/A N/A -9.6 -127.0 N/A 27.4 N/A N/A -26.3 10.9 2007-2008 Net income change (%) N/A N/A N/A -2.7 -95.4 -40.7 -13.5 -2.4 N/A N/A 89.3 N/A 17.0 N/A -32.0 79.8 N/A 48.2 106.6 12.7 -4.5 2007-2008 Net income change (%) 157.9 N/A N/A 219.7 137.0 N/A N/A N/A 134.6 N/A 162.0 N/A N/A N/A N/A N/A 216.0 N/A N/A N/A N/A Q1 2009 Revenue from sales N/A N/A 22.1 196.0 N/A N/A N/A N/A N/A N/A N/A 144.3 N/A N/A N/A N/A N/A N/A 134.2 N/A 223.1 Q1 2009 Revenue from sales 36.1 N/A N/A 41.5 -20.3 N/A N/A N/A -34.1 N/A -24.2 N/A N/A N/A N/A N/A 2.8 N/A N/A N/A N/A Q1 2008-Q1 2009 Revenue change (%) N/A N/A -93.2 5.3 N/A N/A N/A N/A N/A N/A N/A -30.7 N/A N/A N/A N/A N/A N/A -29.5 N/A -22.5 Q1 2008-Q1 2009 Revenue change (%) 90 Get a broader view CE Top 500 91 Lukoil Baltija Strabag Elko Penny Market TEVA Gyógyszergyár Continental Automotive Czech Republic Kulczyk Tradex Maspex 297 299 300 301 302 303 304 BILLA 296 298 Lek 295 Bulgargaz 291 LEO Jihomoravská plynárenská 290 294 Makeevsky Metallurgical Plant 289 Galnaftogaz Koksownia Przyjaźń 288 Polska Energia Pierwsza Kompania Handlowa SrbijaGas 287 292 Pannon GSM 286 293 Lidl Česká republika 285 Poland Poland Czech Republic Hungary Czech Republic Latvia Czech Republic Lithuania Czech Republic Slovenia Lithuania Poland Ukraine Bulgaria Czech Republic Ukraine Poland Serbia Hungary Czech Republic Poland ISD Huta Częstochowa 284 Poland Country Zaklady Koksownicze Zdzieszowice 283 Slovenia Czech Republic Poland Poland Poland Ukraine Slovakia Hungary Poland Ukraine Romania Hungary Estonia Czech Republic Poland Poland Poland Poland Rank Company name Pražská energetika Kaufland Polska Markety 280 Gorenje BSH 279 281 Lekkerland 278 282 Ferrexpo Group 277 ABC Data 274 Porsche Hungária Kyivenergo 273 Eustream Kaufland 272 275 Magyar Posta 271 276 Bosch Diesel Tallink 269 Anwil 268 270 Węglokoks Kompania Piwowarska Skanska 265 266 Robert Bosch Elektronika Gyártó 264 267 Czech Republic Česká pošta 263 Hungary Country Rank Company name Consumer Business and Transportation Manufacturing Manufacturing Life Sciences and Health Care Consumer Business and Transportation Technology, Media and Telecommunications Real Estate Energy and Resources Consumer Business and Transportation Life Sciences and Health Care Energy and Resources Energy and Resources Energy and Resources Energy and Resources Energy and Resources Manufacturing Energy and Resources Energy and Resources Technology, Media and Telecommunications Consumer Business and Transportation Manufacturing Industry Manufacturing Consumer Business and Transportation Energy and Resources Consumer Business and Transportation Consumer Business and Transportation Consumer Business and Transportation Energy and Resources Energy and Resources Manufacturing Consumer Business and Transportation Energy and Resources Consumer Business and Transportation Public Sector Consumer Business and Transportation Manufacturing Manufacturing Consumer Business and Transportation Energy and Resources Real Estate Technology, Media and Telecommunications Consumer Business and Transportation Industry Consumer Product Companies Automotive Automotive Life Sciences Retail Technology Construction Companies Oil and Gas Retail Life Sciences Power and Utilities Power and Utilities Oil and Gas Oil and Gas Power and Utilities Process Industries Oil and Gas Oil and Gas Telecommunications Retail Process Industries Subindustry Process Industries Consumer Product Companies Power and Utilities Retail Consumer Product Companies Wholesale and Distribution Mining Oil and Gas Automotive Consumer Product Companies Power and Utilities Retail Postal services Transportation Automotive Process Industries Consumer Product Companies Mining Construction Companies Technology Consumer Services Subindustry 2007-2008 715.4 716.4 718.4 718.6 719.0 719.1 719.4 721.2 721.6 729.2 730.0 730.9 731.8 732.7 734.6 734.9 738.6 744.1 749.7 752.4 16.6 N/A -2.5 1.4 14.0 -3.7 2.3 21.5 128.7 -1.2 N/A 260.8 51.4 28.8 32.6 15.8 46.6 19.4 -2.2 45.9 2.7 2008 754.1 Revenue change (%) N/A -8.1 26.8 N/A 7.3 14.8 51.0 9.1 6.2 15.8 15.8 21.2 6.2 3.4 -4.8 5.6 7.7 8.2 -0.7 -5.2 Revenue from sales 760.1 764.1 764.2 766.7 766.8 767.0 772.2 774.0 776.0 776.4 777.6 778.5 786.0 786.6 787.0 788.9 790.8 791.0 791.5 791.6 26.3 2007-2008 2008 792.2 Revenue change (%) Revenue from sales N/A N/A 10.0 N/A 24.3 8.7 8.3 N/A N/A 67.4 N/A 4.6 -48.6 -46.3 29.5 -79.7 12.0 35.6 176.5 -2.1 5.5 2008 Net income N/A 12.0 87.0 N/A 45.6 N/A 216.5 82.1 -10.6 N/A -63.9 3.7 31.2 N/A 50.1 48.0 185.9 13.1 38.3 47.5 11.8 2008 Net income N/A N/A -73.8 N/A -4.3 -62.7 38.3 N/A N/A -15.5 N/A 110.4 N/A N/A -29.7 N/A -71.9 53.1 -5.2 -35.4 -88.6 2007-2008 Net income change (%) N/A -9.4 -1.7 N/A -42.1 N/A 120.5 -11.9 -188.0 N/A N/A -76.4 50.7 N/A -55.0 -13.4 1.5 -53.7 46.5 -46.2 -50.0 2007-2008 Net income change (%) N/A N/A N/A N/A N/A 112.2 N/A 93.4 N/A N/A 228.0 N/A N/A 254.1 N/A N/A N/A N/A 147.2 N/A N/A Q1 2009 Revenue from sales N/A 145.0 211.2 N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A 186.6 99.3 163.2 N/A 142.1 N/A N/A N/A Q1 2009 Revenue from sales N/A N/A N/A N/A N/A -53.5 N/A -36.0 N/A N/A N/A N/A N/A 20.7 N/A N/A N/A N/A -15.1 N/A N/A Q1 2008-Q1 2009 Revenue change (%) N/A -26.1 1.9 N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A -3.7 -54.2 -20.8 N/A -22.8 N/A N/A N/A Q1 2008-Q1 2009 Revenue change (%) 92 Get a broader view CE Top 500 93 Mercedes-Benz IBM Anthousa (Furshet) Johnson Controls Concern "NIKO" Kite Okta Evraz Vítkovice Steel Szerencsejáték 339 340 341 342 343 344 345 346 Engrotus 330 338 Benzina 329 Procter & Gamble Mobiltel 328 337 Action 327 Grupa Empik Rank Company name 336 Eesti Energia 326 Toyota Motor Kronopol 325 335 Everen 324 Rimi AB 323 334 Grupa ITI 322 Démász Police 321 333 Alstom Power 320 Hidroelectrica SF Holding 319 RWE Stoen Poland Vattenfall Distribution Poland 318 331 Country P&G Trading Ukraine 317 332 Estonia Égáz-Dégáz 316 Bulgaria Hungary Czech Republic Republic of Macedonia Hungary Ukraine Czech Republic Ukraine Hungary Poland Poland Poland Poland Latvia Hungary Poland Romania Slovenia Czech Republic Bulgaria Poland Poland Poland Poland Poland Poland Poland Poland Ukraine Hungary Poland Petrol Elektrownia Rybnik Poland 314 Impexmetal 313 Slovenia Poland Poland Czech Republic Hungary Poland 315 Vattenfall Trading Services Swedwood 310 SIJ Česká společnost pro platební karty 309 311 MÁV 308 312 Elektrolux Poland 307 Poland Poland EnergiaPro Puławy 305 306 Country Rank Company name Consumer Business and Transportation Manufacturing Energy and Resources Consumer Business and Transportation Consumer Business and Transportation Manufacturing Consumer Business and Transportation Technology, Media and Telecommunications Manufacturing Consumer Business and Transportation Consumer Business and Transportation Manufacturing Consumer Business and Transportation Energy and Resources Energy and Resources Energy and Resources Consumer Business and Transportation Energy and Resources Technology, Media and Telecommunications Consumer Business and Transportation Industry Energy and Resources Manufacturing Energy and Resources Consumer Business and Transportation Technology, Media and Telecommunications Manufacturing Manufacturing Consumer Business and Transportation Energy and Resources Consumer Business and Transportation Energy and Resources Energy and Resources Energy and Resources Manufacturing Manufacturing Energy and Resources Manufacturing Consumer Business and Transportation Consumer Business and Transportation Consumer Business and Transportation Manufacturing Energy and Resources Industry Tourism, Hospitality and Leisure Process Industries Oil and Gas Consumer Product Companies Wholesale and Distribution Automotive Wholesale and Distribution Technology Automotive Consumer Product Companies Retail Automotive Wholesale and Distribution Power and Utilities Power and Utilities Power and Utilities Retail Oil and Gas Telecommunications Wholesale and Distribution Subindustry Power and Utilities Process Industries Power and Utilities Wholesale and Distribution Media Process Industries Industrial Products and Services Consumer Product Companies Power and Utilities Consumer Product Companies Power and Utilities Power and Utilities Oil and Gas Process Industries Industrial Products and Services Power and Utilities Process Industries Consumer Product Companies Transportation Consumer Product Companies Process Industries Power and Utilities Subindustry 644.9 647.1 648.2 650.2 650.3 654.4 655.4 656.1 656.3 656.5 659.8 661.6 661.6 661.9 662.1 663.9 664.9 666.4 666.7 9.2 N/A 32.2 24.4 40.3 N/A 28.3 -8.6 -2.0 N/A 57.4 27.9 17.1 11.5 36.9 7.4 14.7 19.1 3.8 40.4 2007-2008 2008 667.2 Revenue change (%) 16.2 7.8 83.3 41.1 49.1 41.9 57.9 10.2 N/A 72.8 26.4 83.4 -1.3 -18.2 3.5 91.9 N/A 22.0 -2.9 15.2 22.3 Revenue from sales 667.5 667.6 669.1 672.7 684.2 684.4 686.1 687.0 688.4 689.4 693.6 697.3 698.2 698.8 702.9 705.9 707.4 709.0 710.5 712.1 712.8 N/A 2007-2008 2008 713.2 Revenue change (%) Revenue from sales 24.1 N/A 22.5 7.8 -39.5 N/A 50.2 0.8 -6.0 N/A 34.4 13.6 20.5 47.5 N/A 17.7 8.1 9.2 166.4 10.2 2008 Net income 86.9 24.4 N/A 4.1 N/A 8.2 11.5 -2.4 N/A 520.3 5.7 29.3 -115.6 -47.3 37.9 6.4 N/A 20.5 74.6 -12.7 94.2 N/A 2008 Net income N/A N/A 39.2 -30.2 N/A N/A N/A -98.4 -115.9 N/A 56.6 163.2 N/A 48.5 N/A 12.2 -56.0 99.3 4.5 74.5 2007-2008 Net income change (%) 121.5 -47.8 N/A 9.0 N/A -84.9 -61.8 -180.5 N/A 52.7 -64.3 32.1 N/A N/A -36.7 N/A N/A 105.9 N/A N/A 174.1 N/A 2007-2008 Net income change (%) N/A N/A N/A N/A N/A N/A 121.2 N/A N/A N/A 126.9 N/A N/A N/A N/A N/A N/A N/A N/A 103.7 Q1 2009 Revenue from sales 190.8 N/A N/A 164.6 N/A 115.2 111.3 N/A N/A N/A N/A 114.7 104.3 92.0 109.3 209.8 N/A N/A N/A N/A 143.7 N/A Q1 2009 Revenue from sales N/A N/A N/A N/A N/A N/A -16.3 N/A N/A N/A 6.0 N/A N/A N/A N/A N/A N/A N/A N/A -33.2 Q1 2008-Q1 2009 Revenue change (%) 39.5 N/A N/A -9.4 N/A -41.8 -28.4 N/A N/A N/A N/A 17.5 -31.7 -54.4 -42.1 40.2 N/A N/A N/A N/A -28.5 N/A Q1 2008-Q1 2009 Revenue change (%) 94 Get a broader view CE Top 500 95 Hungary Philip Morris Magyarország PKP Energetyka TRW Poland Grupa Can Pack Pliva Plzeňský Prazdroj Euro-Net Zakhidenergo ACP Pharma Foxtrot Palink Mostostal Warszawa Polomarket Nestle Strabag Železiarne Podbrezová Overgas Agropol Group Slovnaft Petrochemicals 347 348 349 350 351 352 353 354 355 356 357 358 359 360 361 362 363 364 365 PBG Esppol MOL România Salbatring Electrocentrale 382 383 384 385 Achema 380 381 KDWT Vítkovice 375 379 Sitronics IT 374 Indesit Maxima 373 378 Avans International 372 Black Red White Rossmann 371 Cargill Kruszwica 370 376 Centrenergo 369 377 OMV România Dniproenergo 367 Romania Slovenia Romania Poland Poland Lithuania Poland Poland Poland Poland Czech Republic Ukraine Latvia Poland Poland Poland Ukraine Ukraine Romania Croatia T-mobile 366 368 Country Rank Company name Slovakia Czech Republic Bulgaria Slovakia Poland Poland Poland Poland Lithuania Ukraine Poland Ukraine Poland Czech Republic Croatia Poland Poland Poland Country Rank Company name Energy and Resources Consumer Business and Transportation Energy and Resources Consumer Business and Transportation Manufacturing Manufacturing Consumer Business and Transportation Consumer Business and Transportation Consumer Business and Transportation Manufacturing Manufacturing Technology, Media and Telecommunications Consumer Business and Transportation Consumer Business and Transportation Consumer Business and Transportation Consumer Business and Transportation Energy and Resources Energy and Resources Energy and Resources Technology, Media and Telecommunications Industry Energy and Resources Consumer Business and Transportation Energy and Resources Manufacturing Real Estate Consumer Business and Transportation Consumer Business and Transportation Real Estate Consumer Business and Transportation Consumer Business and Transportation Life Sciences and Health Care Energy and Resources Consumer Business and Transportation Consumer Business and Transportation Life Sciences and Health Care Manufacturing Manufacturing Energy and Resources Consumer Business and Transportation Industry Power and Utilities Wholesale and Distribution Oil and Gas Transportation Industrial Products and Services Process Industries Wholesale and Distribution Consumer Product Companies Consumer Product Companies Process Industries Industrial Products and Services Technology Wholesale and Distribution Retail Retail Consumer Product Companies Power and Utilities Power and Utilities Oil and Gas Telecommunications Subindustry Oil and Gas Consumer Product Companies Oil and Gas Industrial Products and Services Construction Companies Consumer Product Companies Retail Construction Companies Retail Retail Life Sciences Power and Utilities Retail Consumer Product Companies Life Sciences Industrial Products and Services Automotive Power and Utilities Consumer Product Companies Subindustry 612.6 587.9 591.0 591.9 593.8 595.5 598.4 599.2 601.0 605.5 605.8 606.1 606.5 606.6 607.8 609.6 610.2 611.3 611.8 -13.2 923.3 12.2 17.1 60.1 43.1 N/A 29.9 14.6 24.2 14.4 8.0 20.3 N/A 47.9 24.4 23.0 10.3 22.3 7.8 2007-2008 2008 613.3 Revenue change (%) -8.4 21.8 56.1 31.4 8.2 29.2 23.3 23.5 15.7 29.6 47.0 20.9 N/A 12.4 -9.2 11.0 0.5 17.4 Revenue from sales 616.1 618.2 620.5 623.4 624.4 624.7 626.4 629.6 630.4 630.8 632.4 634.3 634.5 635.0 635.4 636.8 637.0 642.6 6.1 2007-2008 2008 643.0 Revenue change (%) Revenue from sales -93.9 2.0 12.0 1.6 54.1 32.9 N/A 20.4 12.5 60.3 30.8 N/A 22.7 N/A N/A 37.6 -25.9 -2.1 16.5 171.0 2008 Net income N/A 17.7 8.9 23.8 26.3 53.0 N/A 26.3 N/A 2.0 N/A -11.7 N/A N/A -36.0 61.1 15.9 -3.7 5.4 2008 Net income N/A 47.0 -33.9 4.7 71.0 26.9 N/A 45.3 1.9 14.3 -46.6 N/A 11.3 N/A N/A N/A N/A -111.8 0.7 -16.8 2007-2008 Net income change (%) N/A 21.1 -2.6 -42.5 43.7 45.0 N/A 69.6 N/A -88.7 N/A N/A N/A N/A -136.1 44.5 -60.1 -143.0 -17.7 2007-2008 Net income change (%) N/A 49.4 N/A N/A 77.6 78.8 N/A N/A N/A 102.2 N/A 59.5 N/A N/A N/A 117.2 N/A N/A N/A 133.6 Q1 2009 Revenue from sales N/A N/A 158.0 40.2 N/A N/A N/A 126.9 N/A N/A N/A N/A N/A N/A 164.2 N/A N/A 139.2 N/A Q1 2009 Revenue from sales N/A -32.1 N/A N/A -12.4 -45.8 N/A N/A N/A -21.7 N/A -55.5 N/A N/A N/A -23.1 N/A N/A N/A 4.8 Q1 2008-Q1 2009 Revenue change (%) N/A N/A 23.4 -41.6 N/A N/A N/A 8.6 N/A N/A N/A N/A N/A N/A 6.6 N/A N/A -3.7 N/A Q1 2008-Q1 2009 Revenue change (%) 96 Get a broader view CE Top 500 97 Romania CEZ Electro Mlekpol Mažeikių Nafta 415 416 417 AGC Flat Glass Czech Mobis Slovakia TVN Denso Gyártó Magyarország Lear Corporation 421 422 423 424 425 Philip Morris Coca Cola 414 420 Penny-Market Kereskedelmi 413 Renault Industrie Roumanie Anwim 412 Obolon AT Cargill 411 418 MHP 410 419 Toyota Motor Manufacturing 409 Hungary Hungary Poland Slovakia Czech Republic Romania Ukraine Romania Latvia Poland Bulgaria Romania Hungary Poland Ukraine Ukraine Poland Poland Ukraine BOT Elektrownia Turów Ukraine 408 Alro Concern Stirol 404 405 Poland Philip Morris Ukraine Volvo Polska 403 Poland 407 Kopex 402 Poland Poland Telewizja Polska 401 Hungary Philips Polska Vodafone 400 Poland 406 Avon 399 Slovakia Country T-Mobile Slovensko 398 Poland Bulgaria Hungary Czech Republic Romania Poland Czech Republic Manufacturing Manufacturing Technology, Media and Telecommunications Manufacturing Manufacturing Consumer Business and Transportation Consumer Business and Transportation Manufacturing Energy and Resources Consumer Business and Transportation Energy and Resources Consumer Business and Transportation Consumer Business and Transportation Energy and Resources Consumer Business and Transportation Consumer Business and Transportation Manufacturing Energy and Resources Consumer Business and Transportation Consumer Business and Transportation Industry Manufacturing Manufacturing Manufacturing Manufacturing Technology, Media and Telecommunications Technology, Media and Telecommunications Consumer Business and Transportation Technology, Media and Telecommunications Energy and Resources Manufacturing Energy and Resources Real Estate Consumer Business and Transportation Consumer Business and Transportation Energy and Resources Energy and Resources Consumer Business and Transportation Hungary Consumer Business and Transportation Consumer Business and Transportation Consumer Business and Transportation Industry Hungary Poland Rank Company name Energokrak 397 ŽPSV 394 Paksi Atomerőmű CFR Calatori 393 Stomana Industry Animex 392 395 ČEPS 391 396 Agip Hungária BAT Magyarország Dohány Kereskedelmi + BAT Pécsi Dohánygyár Specjał 388 389 Polski Tytoń 387 390 Ukraine Roshen 386 Poland Country Rank Company name Automotive Automotive Media Automotive Industrial Products and Services Consumer Product Companies Consumer Product Companies Automotive Oil and Gas Consumer Product Companies Power and Utilities Consumer Product Companies Consumer Services Oil and Gas Consumer Product Companies Consumer Product Companies Automotive Power and Utilities Consumer Product Companies Consumer Product Companies Subindustry Process Industries Process Industries Automotive Industrial Products and Services Media Telecommunications Consumer Product Companies Telecommunications Oil and Gas Process Industries Power and Utilities Construction Companies Transportation Consumer Product Companies Power and Utilities Consumer Product Companies Oil and Gas Retail Wholesale and Distribution Consumer Product Companies Subindustry 538.5 538.8 540.2 542.6 543.0 543.4 546.4 546.9 549.0 550.4 550.6 551.2 551.3 551.5 552.9 553.5 556.0 556.9 558.4 19.1 19.9 31.4 22.4 10.8 N/A 8.0 0.5 39.1 15.7 18.3 6.7 5.9 13.7 11.9 59.2 11.3 N/A 11.5 -2.3 2007-2008 2008 560.9 Revenue change (%) 44.0 -9.2 -11.4 65.5 10.3 1.3 26.1 11.8 84.2 28.5 8.1 29.8 -0.9 4.7 12.8 2.5 65.1 49.3 35.5 Revenue from sales 561.2 563.8 563.9 564.5 564.8 568.1 568.9 569.3 573.0 573.3 574.2 575.0 579.2 580.2 582.2 582.3 584.8 586.5 586.5 24.4 2007-2008 2008 587.7 Revenue change (%) Revenue from sales -41.2 30.2 103.5 -19.2 31.6 N/A -59.1 0.0 2.9 1.6 7.3 66.2 14.1 2.3 N/A 3.6 30.5 N/A 115.0 18.4 2008 Net income 77.3 56.2 8.3 25.7 N/A 12.8 109.8 96.9 0.3 48.9 73.2 17.5 -70.7 -0.9 55.6 -16.1 -4.6 1.3 1.3 N/A 2008 Net income N/A 144.7 61.0 -194.0 -74.9 N/A N/A -102.7 21.9 -85.5 1.1 7.6 -3.5 105.9 N/A -89.6 102.7 N/A 24.2 14.9 2007-2008 Net income change (%) 141.5 -50.4 -19.6 -80.6 N/A -67.7 N/A 5.8 110.8 4.4 137.2 2.4 N/A -139.7 -19.0 -1.1 N/A 20.5 N/A N/A 2007-2008 Net income change (%) N/A N/A 96.7 N/A N/A N/A 70.3 N/A N/A 116.2 183.0 N/A N/A 110.0 N/A 103.7 N/A N/A N/A N/A Q1 2009 Revenue from sales N/A 91.2 N/A 131.8 N/A N/A N/A 139.6 N/A N/A N/A N/A N/A N/A 144.1 N/A N/A N/A N/A N/A Q1 2009 Revenue from sales N/A N/A -13.9 N/A N/A N/A -36.0 N/A N/A -3.8 19.0 N/A N/A -10.7 N/A -11.1 N/A N/A N/A N/A Q1 2008-Q1 2009 Revenue change (%) N/A -33.0 N/A 19.8 N/A N/A N/A 8.7 N/A N/A N/A N/A N/A N/A -4.8 N/A N/A N/A N/A N/A Q1 2008-Q1 2009 Revenue change (%) 98 Get a broader view CE Top 500 99 BTC 455 Tech Data ThyssenKrupp Energostal PKP PR Inter Cars Émász 462 463 464 465 Iveco Czech Republic 460 461 Elektrownia Kozienice Oil Logistic 458 459 Rafineria Trzebinia Lifosa 454 HŽ Podravka 453 456 Stalprodukt 452 457 PAK Grupa OBI Centrala Systemowa Import Volkswagen Group 449 450 Impol 448 451 OHL ŽS 447 Hungary Poland Poland Poland Poland Czech Republic Latvia Poland Croatia Poland Bulgaria Lithuania Croatia Poland Poland Poland Czech Republic Slovenia Czech Republic Poland Nokia 446 Poland Croatia Sharp Manufacturing Poland 444 Czech Republic VIPnet Alliance Healthcare 443 Bulgaria 445 EVN Bulgaria Elektrosnabdiavane 442 Czech Republic Country Metalimex 441 Poland Czech Republic Czech Republic Czech Republic Poland Slovakia Poland Croatia Romania Hungary Ukraine Poland Poland Rank Company name Żabka 440 Geco Tabak 437 Synthos Kralupy Prosper 436 Severomoravská plynárenská Phoenix Zdravotnícke zásobovanie 435 438 Ferrero 434 439 Oltchim HEP-proizvodnja 432 Malév 431 433 International Paper-Kwidzyn Ukrposhta Żegluga Polska 428 429 Východoslovenská energetika 427 430 Hungary IKR 426 Slovakia Country Rank Company name Energy and Resources Consumer Business and Transportation Consumer Business and Transportation Manufacturing Technology, Media and Telecommunications Manufacturing Energy and Resources Energy and Resources Consumer Business and Transportation Energy and Resources Technology, Media and Telecommunications Manufacturing Consumer Business and Transportation Manufacturing Consumer Business and Transportation Energy and Resources Manufacturing Manufacturing Real Estate Technology, Media and Telecommunications Technology, Media and Telecommunications Industry Consumer Business and Transportation Life Sciences and Health Care Energy and Resources Consumer Business and Transportation Consumer Business and Transportation Energy and Resources Manufacturing Consumer Business and Transportation Life Sciences and Health Care Life Sciences and Health Care Consumer Business and Transportation Energy and Resources Manufacturing Consumer Business and Transportation Public Sector Manufacturing Consumer Business and Transportation Energy and Resources Manufacturing Industry Power and Utilities Wholesale and Distribution Transportation Process Industries Technology Automotive Oil and Gas Power and Utilities Transportation Oil and Gas Telecommunications Process Industries Consumer Product Companies Process Industries Retail Power and Utilities Automotive Industrial Products and Services Construction Companies Telecommunications Telecommunications Subindustry Consumer Product Companies Life Sciences Power and Utilities Wholesale and Distribution Retail Power and Utilities Process Industries Wholesale and Distribution Life Sciences Life Sciences Consumer Product Companies Power and Utilities Process Industries Transportation Postal services Process Industries Transportation Power and Utilities Consumer Product Companies Subindustry 2007-2008 494.8 494.9 494.9 496.8 498.4 498.4 498.6 500.4 501.2 504.4 504.7 506.5 506.7 507.0 507.2 507.4 508.1 508.3 510.8 513.1 11.2 41.1 7.2 5.0 16.7 20.7 0.0 N/A -0.3 38.0 0.4 89.7 8.3 17.6 29.6 12.2 6.0 -3.7 29.7 N/A 1.0 2008 514.3 Revenue change (%) 624.8 18.7 27.7 -2.0 23.3 27.7 19.4 8.4 4.2 21.5 10.9 11.5 0.8 -0.7 21.7 4.4 N/A 22.6 Revenue from sales 514.7 515.5 516.7 518.6 520.3 523.0 524.4 524.4 525.0 525.1 526.0 528.5 529.0 531.3 532.5 534.0 535.7 536.3 29.1 2007-2008 2008 536.6 Revenue change (%) Revenue from sales 39.1 7.2 -22.4 15.5 3.8 55.2 -97.0 N/A N/A -16.1 18.9 68.7 7.5 99.3 N/A 34.1 7.1 5.5 11.7 N/A 106.8 2008 Net income -9.3 4.9 8.7 7.6 N/A 22.3 6.3 11.3 0.3 7.6 11.9 3.3 -63.6 -60.2 4.2 55.1 N/A 81.0 -0.2 2008 Net income 37.6 -52.8 N/A 23.1 48.8 -1.8 N/A N/A N/A N/A -68.1 7.3 62.8 7.2 N/A 147.9 11.6 22.7 -4.4 N/A -2.9 2007-2008 Net income change (%) -18.7 45.6 -51.0 108.0 N/A -26.6 -78.5 4.3 115.4 28.3 -5.7 121.6 -121.0 N/A -10.1 -48.3 N/A 18.0 -108.6 2007-2008 Net income change (%) N/A 97.3 N/A N/A N/A N/A N/A N/A 104.7 79.0 128.3 80.0 107.7 90.7 N/A N/A 83.3 N/A N/A N/A N/A Q1 2009 Revenue from sales N/A 116.5 173.3 N/A 101.3 207.2 86.8 N/A 119.4 N/A N/A N/A 66.7 N/A N/A 127.9 N/A N/A N/A Q1 2009 Revenue from sales N/A -11.8 N/A N/A N/A N/A N/A N/A -5.3 -37.2 -0.7 -16.5 0.1 -21.7 N/A N/A -33.3 N/A N/A N/A N/A Q1 2008-Q1 2009 Revenue change (%) N/A -1.2 17.7 N/A -6.6 18.9 -31.6 N/A -13.4 N/A N/A N/A -47.4 N/A N/A -8.9 N/A N/A N/A Q1 2008-Q1 2009 Revenue change (%) 100 Get a broader view CE Top 500 101 Flextronics LPP Lietuvos geležinkeliai 498 499 500 Data from 2007 Johnson Controls International 497 Allseeds 494 Eles Colas-Hungária Építőipari 493 Man Bus CFR Marfa 492 495 Zakłady Azotowe Kędzierzyn 491 496 Jabil Circuit Magyarország 490 Lithuania Poland Poland Slovakia Poland Slovenia Ukraine Hungary Romania Poland Hungary Ukraine Epicentr K Ukraine 489 Dneprospetsstal named after A.N.Kuzmin 487 Poland Poland Krajowa Spółka Cukrowa Polski Cukier 486 Poland PGE ZE Warszawa-Teren Toyota Motor Industries 485 Czech Republic 488 Pharmos 484 Ukraine Country Zaporizhyaoblenergo 483 Poland Poland Poland Poland Poland Poland Slovakia Ukraine Rank Company name Górażdże Cement Netto 481 BASF 480 482 BOT Elektrownia Opole Jabil Circuit 477 Sokołów OMV Slovensko 476 478 Metro Cash & Carry Slovakia Slovakia 475 479 AvtoKraz 474 Poland Latvia Petrotank Statoil Poland 472 Gdanska Stocznia Remontowa 471 Poland Ukraine Czech Republic 473 Severodonetsk Azot Sieć Handlowa Delikatesy Centrum 469 Inventec (Czech) 468 470 Paramo 467 Czech Republic Avtomobilni Dorogy Ukrainy Ukraine Country 466 Rank Company name Consumer Business and Transportation Consumer Business and Transportation Technology, Media and Telecommunications Manufacturing Manufacturing Energy and Resources Consumer Business and Transportation Real Estate Consumer Business and Transportation Manufacturing Manufacturing Consumer Business and Transportation Energy and Resources Industry Manufacturing Consumer Business and Transportation Manufacturing Life Sciences and Health Care Energy and Resources Consumer Business and Transportation Manufacturing Manufacturing Consumer Business and Transportation Energy and Resources Manufacturing Energy and Resources Consumer Business and Transportation Manufacturing Energy and Resources Energy and Resources Manufacturing Consumer Business and Transportation Manufacturing Technology, Media and Telecommunications Manufacturing Public Sector Industry Transportation Retail Technology Industrial Products and Services Automotive Power and Utilities Consumer Product Companies Construction Companies Transportation Process Industries Industrial Products and Services Consumer Services Power and Utilities Subindustry Process Industries Consumer Product Companies Automotive Life Sciences Power and Utilities Retail Process Industries Process Industries Consumer Product Companies Power and Utilities Industrial Products and Services Oil and Gas Retail Automotive Oil and Gas Oil and Gas Industrial Products and Services Retail Process Industries Technology Process Industries Local or Municipal Government Subindustry 2007-2008 461.6 462.1 463.2 463.4 464.1 464.8 465.3 467.3 468.2 469.7 471.0 471.5 13.3 37.2 5.9 53.1 34.1 -9.4 25.5 51.2 -15.0 4.9 -56.9 N/A N/A 2008 472.0 Revenue change (%) -13.0 -5.9 28.7 14.5 14.5 35.1 24.0 5.6 9.1 N/A N/A 42.9 4.6 14.8 20.7 39.1 32.9 275.8 20.6 -3.4 24.0 Revenue from sales 472.1 473.6 475.1 475.6 477.1 478.3 480.0 480.6 482.1 482.1 483.5 483.6 484.2 486.6 486.8 487.6 488.3 489.7 489.9 492.5 493.3 1.4 2007-2008 2008 494.0 Revenue change (%) Revenue from sales N/A 47.7 6.6 5.0 67.5 1.5 -19.9 20.3 -46.0 37.8 -2.4 N/A N/A 2008 Net income -21.7 -50.6 21.3 0.5 -3.0 N/A 146.9 N/A 6.9 N/A N/A N/A N/A 13.4 3.1 1.6 12.8 N/A 2.9 1.0 1.5 -2.7 2008 Net income N/A 33.9 264.2 142.4 135.5 -94.0 N/A N/A N/A 16.0 72.6 N/A N/A 2007-2008 Net income change (%) -143.3 N/A N/A -6.1 N/A N/A 52.1 N/A 124.5 N/A N/A N/A N/A -42.5 -73.8 23.1 -6.2 N/A -53.5 N/A -79.7 N/A 2007-2008 Net income change (%) N/A 103.0 N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A Q1 2009 Revenue from sales N/A N/A 18.1 N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A 18.2 N/A N/A N/A N/A N/A N/A N/A N/A Q1 2009 Revenue from sales N/A 8.4 N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A Q1 2008-Q1 2009 Revenue change (%) N/A N/A -18.5 N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A -84.1 N/A N/A N/A N/A N/A N/A N/A N/A Q1 2008-Q1 2009 Revenue change (%) Appendix 2: Industry rankings Get a broader view CE Top 500 103 Banking Consumer Business and Transportation Rank Company name Country Assets Assets change (%) Net income Net income change (%) Assets Assets change (%) ROA (%) 1 OTP Bank Hungary 2008 2007-2008 2008 2007-2008 Q1 2009 Q1 2008-Q1 2009 2008 35,423.5 6.1 959.5 15.8 32,659.1 -6.4 2 PKO BP 2.7 Poland 32,268.2 6.5 893.8 14.9 29,648.9 -22.4 3 2.8 Česká spořitelna Czech Republic 32,017.5 4.7 633.9 44.9 31,947.8 -4.1 2.0 4 Pekao Poland 31,622.3 -8.7 1,008.2 76.4 28,478.1 -18.0 5 ČSOB Czech Republic 30,615.9 -11.9 43.9 -88.8 32,019.3 6 Komerční banka Czech Republic 25,957.8 4.4 530.5 31.2 7 Swedbank Estonia 25,229.3 -2.3 393.8 8 BRE Poland 19,798.0 26.8 244.1 Rank Top 500 Rank Company name Country Revenue from sales Revenue change (%) Net income Net income change (%) Revenue from sales 2008 2007-2008 2008 2007-2008 Q1 2009 Q1 2008-Q1 2009 1 7 Grupa Metro w Polsce Poland 5,924.0 36.7 N/A N/A N/A N/A 2 18 Ukrainian railway state company Ukraine 4,379.6 9.7 -1.4 N/A 627.6 -31.6 3.2 3 21 Agrofert Holding Czech Republic 4,063.6 35.3 177.6 32.8 N/A N/A -3.8 0.1 4 25 Agrokor Croatia 3,829.7 35.7 33.5 -46.0 739.2 3.7 25,038.5 -6.6 2.0 5 29 Poland 3,642.4 53.1 N/A N/A N/A N/A -18.5 24,304.4 -6.2 1.6 Jeronimo Martins Dystrybucja 30.1 17,281.5 0.6 1.2 6 42 Vilniaus prekyba Lithuania 2,909.1 25.7 243.0 122.1 N/A N/A 46 Skupina Mercator Slovenia 2,708.6 10.8 40.8 -7.0 618.0 1.2 N/A N/A 0.1 7 99.1 16,970.1 -2.1 3.2 8 48 Tesco Poland 2,662.8 10.9 76.6 29.3 556.7 -12.5 -24.7 14,507.9 -15.1 0.8 9 58 PKP Poland 2,562.5 2.3 N/A N/A N/A N/A 16.2 N/A N/A 1.5 10 59 Maxima Lithuania 2,487.0 24.8 116.0 38.1 N/A N/A -7.5 12,735.1 0.0 2.0 425.9 39.3 11,957.9 7.9 3.3 136.8 10.9 10,217.0 -14.7 1.1 25.7 103.4 -28.9 N/A N/A 0.9 13.7 112.1 -5.7 10,799.3 N/A 1.0 11,292.0 32.5 117.7 -3.5 10,261.1 -23.2 1.0 Revenue change (%) 11,230.5 32.6 162.7 35.1 9,961.0 18.2 1.4 10,897.4 12.0 28.5 -57.5 N/A N/A 0.3 9 NLB Group Slovenia 10 BCR Romania 17,334.3 -1.2 552.3 11 ING Poland 16,683.6 14.9 126.8 12 ZABA Croatia 14,204.7 8.8 212.6 13 BZWBK Poland 13,862.1 20.2 271.7 14 BRD Romania 12,777.2 15.4 15 Slovenská sporiteľňa Slovakia 12,555.0 38.8 16 K&H Hungary 12,019.4 17 CIB Hungary 11,476.7 18 Millennium Poland 19 VÚB Slovakia 20 MKB Hungary 18,918.2 3.3 22.8 -83.7 Insurance Rank 1 Company name PZU Country Poland Gross written premium Net income change (%) Gross written premium Gross written premium change (%) Energy and Resources Rank Top 500 Rank Company name Country Revenue from sales Revenue change (%) Net income Net income change (%) Revenue from sales 2008 2007-2008 2008 2007-2008 Q1 2009 Q1 2008-Q1 2009 1 1 PKN Orlen Poland 22,645.7 34.3 -719.4 N/A 3,268.8 -34.8 2 2 MOL Hungary 14,069.6 36.3 562.1 -46.2 2,147.5 -29.2 3 5 ČEZ Czech Republic 7,281.7 15.8 1,898.3 23.2 1,931.2 1.6 4 6 Naftogaz of Ukraine Ukraine 6,609.9 49.7 1,524.4 N/A N/A N/A 5 9 PGE Poland 5,864.7 -3.9 760.3 -39.7 N/A N/A 6 10 PGNiG Poland 5,248.1 19.2 246.5 1.8 1,418.3 -4.9 7 13 Mažeikių nafta Lithuania 5,074.1 98.6 15.9 -38.6 652.3 -37.7 8 15 Lotos Poland 4,639.5 33.7 -111.0 -151.6 604.0 -39.4 Gross written premium change (%) Net income 2008 2007-2008 2008 2007-2008 Q1 2009 Q1 2008-Q1 2009 9 16 Petrom Romania 4,551.3 23.5 277.8 -47.9 711.9 -29.4 6,064.6 50.4 666.7 -30.0 989.0 -25.2 10 17 Energorynok Ukraine 4,496.8 N/A N/A N/A N/A N/A 2 Česká pojišťovna Czech Republic 1,905.0 25.0 62.8 -74.1 231.7 -5.6 3 Warta Poland 1,407.8 107.2 25.9 -43.2 N/A N/A 4 Kooperativa pojišťovna Czech Republic 1,231.9 17.5 66.1 36.2 321.9 -4.0 5 Commercial Union Polska Poland 1,161.8 36.6 141.8 14.8 N/A N/A 6 ING Polska Poland 1,103.6 202.1 47.1 8.2 187.2 127.2 7 Allianz Polska Poland 882.7 1.0 N/A N/A N/A N/A 8 Zavarovalnica Triglav Slovenia 753.9 6.5 14.9 -65.3 217.8 2.0 9 Allianz Hungaria Hungary 739.3 1.5 31.6 -51.0 170.7 -26.0 10 Generali-Providencia Hungary 533.8 -3.0 37.1 43.4 120.1 -16.0 11 Uniqa Polska Poland 518.2 209.6 2.2 -36.2 109.4 23.1 12 STU Ergo Hestia Poland 514.0 31.0 32.8 N/A N/A N/A 13 Allianz - Slovenská poisťovňa Slovakia 511.4 9.9 68.2 -34.0 164.5 11.7 14 Croatia osiguranje Croatia 497.6 7.1 9.1 -49.6 N/A N/A 15 AIG Amplico Life Poland 493.7 -1.1 103.4 35.3 92.5 -18.1 16 AXA Życie Poland 457.0 352.2 -13.6 -43.3 21.0 17 Kooperativa Slovakia Slovakia 443.8 18.5 7.7 -73.0 18 Generali Polska Poland 396.3 59.5 7.7 19 Allianz pojišťovna Czech Republic 395.4 14.4 20 Nordea Polska Poland 380.5 63.1 104 Revenue change (%) Life Sciences and Health Care Rank Top 500 Rank Company name Country Revenue from sales Revenue change (%) Net income Net income change (%) Revenue from sales Revenue change (%) 2008 2007-2008 2008 2007-2008 Q1 2009 Q1 2008-Q1 2009 1 120 PGF Poland 1,450.9 24.4 14.7 -24.8 378.3 -19.6 2 155 Farmacol Poland 1,199.4 24.0 20.2 4.7 298.2 -0.3 3 171 Torfarm Poland 1,130.3 30.0 4.1 2.1 291.0 -10.3 4 173 Chinoin + Sanofi-aventis Hungary 1,126.1 17.0 83.8 N/A N/A N/A 5 185 PHOENIX lékárenský velkoobchod Czech Republic 1,028.7 21.0 6.2 29.0 N/A N/A 6 196 GSK Poland 984.6 38.7 N/A N/A N/A N/A 7 204 Lek Slovenia 955.5 N/A N/A N/A N/A N/A 8 208 Krka Group Slovenia 949.9 21.6 155.9 17.3 244.4 0.3 -73.3 9 210 Richter Gedeon Hungary 939.7 5.6 165.5 22.4 N/A N/A 151.0 7.1 10 217 913.8 18.1 9.1 1.7 N/A N/A N/A N/A N/A Hungaropharma Hungary Gyógyszerkereskedelmi 37.7 26.8 119.6 9.3 0.0 -96.5 86.3 -18.8 Get a broader view CE Top 500 105 Manufacturing Rank Top 500 Rank Company name Country Revenue from sales Revenue change (%) Net income Net income change (%) Revenue from sales Revenue change (%) 1 3 MetInvest Holding Ukraine 2008 2007-2008 2008 2007-2008 Q1 2009 Q1 2008-Q1 2009 9,136.1 60.5 1,938.1 91.3 N/A N/A 2 4 Škoda Auto 3 8 Audi Hungária Czech Republic 8,379.0 2.8 433.7 -24.7 1,519.0 -33.3 Hungary 5,908.4 0.0 N/A N/A N/A N/A 4 11 Volkswagen Slovakia Slovakia 5,172.9 -9.6 283.2 25.8 N/A N/A 5 6 20 Fiat Poland 4,306.3 40.2 88.8 -3.8 1,039.5 -0.4 24 ArcelorMittal Poland Poland 3,870.1 N/A 0.0 N/A N/A N/A 7 43 ArcelorMittal Kryvyj Rih Ukraine 2,891.7 6.0 611.8 11.0 N/A N/A 8 45 U.S. Steel Košice Slovakia 2,836.8 -7.7 338.2 -16.7 N/A N/A 9 49 GE Hungary Hungary 2,656.5 3.9 351.8 -27.5 N/A N/A 10 52 Moravia Steel Czech Republic 2,615.4 17.2 59.7 -48.3 N/A N/A Revenue from sales Revenue change (%) Net income Net income change (%) Revenue from sales Revenue change (%) 2008 2007-2008 2008 2007-2008 Q1 2009 Q1 2008-Q1 2009 Technology, Media and Telecommunications Rank Top 500 Rank Company name Country 1 12 TPSA Poland 5,172.0 7.2 623.6 3.7 958.7 -24.3 2 14 Nokia Hungary 5,017.7 N/A N/A N/A N/A N/A 3 34 Samsung Electronics Slovakia Slovakia 3,265.0 -0.7 -29.5 -128.0 N/A N/A 4 37 Foxconn Czech Republic 3,059.8 0.6 -44.0 N/A N/A N/A 5 47 Magyar Telekom Hungary 2,678.8 -0.5 420.3 44.6 541.2 -13.7 6 50 Telefónica O2 Czech Republic 2,647.8 15.2 466.2 24.6 568.2 -6.4 7 55 Samsung Electronics Magyar Hungary 2,588.0 27.1 22.3 -58.8 N/A N/A 8 61 Centertel Poland 2,458.3 15.3 408.3 2.5 N/A N/A 9 65 Polkomtel Poland 2,415.1 17.1 387.0 7.9 449.3 -20.8 10 68 PTC Poland 2,255.0 14.9 N/A N/A N/A N/A Top 500 Rank Company name Country Revenue from sales Revenue change (%) Net income Net income change (%) Revenue from sales Revenue change (%) 2008 2007-2008 2008 2007-2008 Q1 2009 Q1 2008-Q1 2009 1 115 Skanska CS Czech Republic 1,507.6 16.6 40.6 -4.2 N/A N/A 2 147 Polimex-Mostostal Poland 1,224.8 24.3 40.0 29.6 196.1 -23.7 3 166 Metrostav Czech Republic 1,145.1 14.3 30.1 19.4 N/A N/A 4 205 Budimex Poland 953.8 17.3 29.8 N/A 144.0 -21.2 5 215 Eurovia CS Czech Republic 922.5 19.2 37.1 16.3 68.0 -31.3 6 241 Budimex Dromex Poland 833.4 29.6 17.1 N/A N/A N/A 7 265 Skanska Poland 791.5 -0.7 38.3 46.5 N/A N/A 8 298 Strabag Czech Republic 719.4 2.3 8.3 38.3 N/A N/A 9 358 Mostostal Warszawa Poland 629.6 23.5 26.3 69.6 126.9 8.6 10 361 Strabag Poland 624.4 8.2 26.3 43.7 N/A N/A Real Estate Rank Data from 2007 106 Get a broader view CE Top 500 107 Thought leadership Get a broader view CE Top 500 CE Top 500 Country by country report This report, covering 18 states across Central Europe is a vital component of the Deloitte CE Top 500 programme. The report gives the reader a rapid executive overview of the main political, social and economic forces at play in each country and also gives a commentary on the current performance and future prospects of the region as a whole. FSI Magazine The FSI Magazine, a Deloitte periodical is being published in the Netherlands, Belgium, Germany, Denmark, Luxemburg and the Central European region. It is a unique platform, containing high quality editorial and analysis of the key issues facing the financial sector. For more information go to www.deloitte.com/cetop500 Country Reviews Audit: a Strategic Management Tool CFO survey Audit - a strategic enterprise management tool CFO Survey A study among CFOs of top Polish companies. The report presents a summary of the survey findings as well as recommendations addressed to Management Boards on how audit results can and should be used in numerous aspects of enterprise management. Global Economic Outlook A Deloitte Research publication | 3rd Quarter 2009 Light at the end of the tunnel? What to expect from the recovery The nature of the recovery Lessons from the past Global Economic Outlook 3rd Quarter 2009 In past months, pundits worried about when the economy would bottom out, what policies would cause such an event to transpire, and whether government policymakers were up to the task. Today, the zeitgeist has shifted toward a discussion about the shape of the recovery. The outlook for commodities Don’t wait for the bounce The United States Now for the hard part Eurozone Uneven prospects and a slow journey July 2009 Have we reached the bottom? Central European Private Equity confidence survey TMT Predictions The Predictions thought leadership demonstrates our understanding of the critical future trends in the TMT sectors. They are the most widely read pieces of thought leadership produced by Deloitte. Central European Private Equity Confidence Survey This report reflects the expectations of private equity professionals focusing on Central Europe. The survey has been conducted twice a year since March 2003 and the results are based on questionnaires sent to private equity firms around the region. Media Predictions TMT Trends 2009 Private Equity, June 2009 Business at a crossroads The right path ahead The first Romanian CEO Survey The first Romanian CEO Survey Over 300 CEOs participated in this survey, sharing their perspective about the state of the economy, their industry and their companies. We believe that this survey provides an essential overview of the challenges Romania’s business community is facing. Central European Technology Fast 50 This prestigious annual award given by Deloitte honours the fastest growing Central European technology companies, based on percentage operational revenue growth over a five-year period. More information on our recent publications can be found at www.deloitte.com 108 Get a broader view CE Top 500 109 Leadership and governance Client service responsibilities are a key element of our partner’s roles. Their commitment to quality and integrity in leading client service teams, helps deliver excellence to our clients. Office Managing Partners Function Leaders Industry Leaders CE Top 500 Project Team Clients and Markets Maksim Caslli Balkans +40 21 2075 217 [email protected] Gavin Flook Audit +48 22 511 0896 [email protected] Mike Jennings Financial Services +420 246 042 576 [email protected] Tomasz Ochrymowicz +48 22 511 0456 [email protected] Matthew Howell +420 234 078 558 [email protected] Miloš Macura PannonAdria +381 11 3812 111 [email protected] Jaroslav Škvrna Tax +420 246 042 636 [email protected] Vladimír Vaněk Energy & Resources +420 246 042 361 [email protected] Rafał Antczak +48 22 511 0043 [email protected] Anne Charlesworth +420 246 042 195 [email protected] Marek Metrycki Poland & Baltics +48 22 511 0707 [email protected] Petr Kymlička Consulting +420 246 042 480 [email protected] Dariusz Nachyła Technology, Media & Telecommunications +48 22 511 0631 [email protected] Michal Petrman Czech Republic & Slovakia +420 246 042 520 [email protected] Béla Seres Financial Advisory +36 1 428 6936 [email protected] Ranking Analysts Zbigniew Szczerbetka Enterprise Risk Services +48 22 511 0799 [email protected] 110 Diana Rádl Rogerová Real Estate +420 246 042 572 [email protected] Patryk Darowski +48 22 5110411 [email protected] Artur Galbarczyk +48 22 5110526 [email protected] Martin Buranský Public Sector +420 246 042 351 [email protected] Get a broader view CE Top 500 2 Deloitte provides audit, tax, consulting, and financial advisory services to public and private clients spanning multiple industries. With a globally connected network of member firms in 140 countries, Deloitte brings world-class capabilities and deep local expertise to help clients succeed wherever they operate. Deloitte‘s 165,000 professionals are committed to becoming the standard of excellence. Deloitte‘s professionals are unified by a collaborative culture that fosters integrity, outstanding value to markets and clients, commitment to each other, and strength from cultural diversity. They enjoy an environment of continuous learning, challenging experiences, and enriching career opportunities. Deloitte‘s professionals are dedicated to strengthening corporate responsibility, building public trust, and making a positive impact in their communities. www.deloitte.com/cetop500 “Deloitte” is the brand under which tens of thousands of dedicated professionals in independent firms throughout the world collaborate to provide audit, consulting, financial advisory, risk management, and tax services to selected clients. These firms are members of Deloitte Touche Tohmatsu, a Swiss Verein (“DTT”). Each member firm provides services in a particular geographic area and is subject to the laws and professional regulations of the particular country or countries in which it operates. DTT helps coordinate the activities of the member firms but does not itself provide services to clients. DTT and the member firms are separate and distinct legal entities, which cannot obligate the other entities. DTT and each DTT member firm are only liable for their own acts or omissions, and not those of each other. Each DTT member firm is structured differently in accordance with national laws, regulations, customary practice, and other factors, and may secure the provision of professional services in their territories through subsidiaries, affiliates, and/or other entities. Deloitte Central Europe is a regional organization of entities organized under the umbrella of Deloitte Central Europe Holdings Limited, the member firm in Central Europe of Deloitte Touche Tohmatsu. Services are provided by the subsidiaries and affiliates of Deloitte Central Europe Holdings Limited, which are separate and independent legal entities. The subsidiaries and affiliates of Deloitte Central Europe Holdings Limited are among the region’s leading professional services firms, providing services through more than 3800 people in more than 30 offices in 17 countries. For regional projects and projects requiring regional resources, the services are provided by Deloitte Central Europe Limited, which is an affiliate of Deloitte Central Europe Holdings Limited. Deloitte Central Europe Limited is one of the leading professional services organizations in the country providing services in tax, consulting, risk management and financial advisory services. This publication contains general information only, and none of Deloitte Touche Tohmatsu, its member firms, or its and their affiliates are, by means of this publication, rendering accounting, business, financial, investment, legal, tax, or other professional advice or services. This publication is not a substitute for such professional advice or services, nor should it be used as a basis for any decision or action that may affect your finances or your business. Before making any decision or taking any action that may affect your finances or your business, you should consult a qualified professional adviser. None of Deloitte Touche Tohmatsu, its member firms, or its and their respective affiliates shall be responsible for any loss whatsoever sustained by any person who relies on this publication. © 2009 Deloitte Central Europe 1