da apresentação

Transcrição

da apresentação
Optimização de Processos e
Criação de um Portal para os Fornecedores
Apresentado por:
Gilberto Martins, Luís Nogueira
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Agenda
JMD
O Que é o JMD?
Missão do JMD.
Microstrategy no JMD.
Visão e Objectivos.
História dos Dados no JMD.
O que Conseguimos.
MicroStrategy na Mobilidade JMD.
Portal MicroStrategy.
Objectivos.
Características
Navegação
Porquê MicroStrategy?
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O Que é o JMD?
• JMD.
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Any Third Party Or Otherwise Use This Presentation For Any Purpose Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.
O Que é o JMD?
O negócio da JMD, passa pela distribuição em exclusivo
de marcas internacionais, na sua maioria líderes de
mercado.
Estando presente em diversos mercados, tem um
conhecimento profundo da distribuição e do consumidor
português, o que faz com que grandes multinacionais
escolham esta companhia para a distribuição dos seus
produtos no nosso país.
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O Que é o JMD?
Principais marcas:
Kelloggs, Heinz, Sunquick, Mentos, Bahlsen, Buitoni, Droste, Lindt, Canderel
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O Que é o JMD?
Venda Bruta 2007 76,5 M euros
Nº Sku´s 3.500
Toneladas expedidas 20.080
Paletes movimentadas 89.000
Documentos emitidos (FT/NC) 55.000
Linhas na facturação 585.000
Pontos entrega 2.300
95% Encomendas via EDI e Pda’s
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Missão
Construir posições de liderança, no mercado
português, para as marcas representadas,
sustentadas por uma prestação de serviços
de excelência, a um custo muito competitivo.
Identificar, desenvolver e implementar conceitos
de retalho especializado, cujas propostas de
valor cumpram os critérios de rentabilidade
do Grupo Jerónimo Martins
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Microstrategy no JMD
• O MicroStrategy no JMD.
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Microstrategy no JMD
Visão:
Uniformização dos processos de gestão de
informação.
Responder de uma forma mais eficaz a todas as
necessidades de informação interna/externa.
Permitir a flexibilidade analítica dos dados.
Aumento da produtividade no trabalho e focagem no
negócio.
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Microstrategy no JMD
Desafios e Objectivos:
Simplificação de todo o processo de reporting de informação,
Ter informação disponível no menor curto espaço de tempo,
Aumento da produtividade e colocar os trabalhadores focados
no negócio e não a produzir informação,
Redução do custo na produção informação para os utilizadores
( exemplo; gestor de produto passava 35% do seu tempo a
produzir informação para análise, agora perde 2 a 5%, o resto
do tempo permite fazer outras tarefas custo HH +- 20 euros)
Facilidade de acesso informação,
Focar os colaboradores nos objectivos estratégicos através do
BSC, e Dashboards.
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Microstrategy no JMD
História dos Dados no JMD
1998- A Informação é extraída do ERP pelos
elementos do Dep. Informática a pedido dos
Utilizadores.
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Microstrategy no JMD
História dos Dados no JMD
2000- Criada a Aplicação para Análise de
Vendas (SIV), com a possibilidade da extracção
ser efectuada pelo utilizador.
Apenas tinha 3 rubricas de negócio.
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Microstrategy no JMD
História dos Dados no JMD
2002- Upgrade do SIV para toda a companhia com 95
rubricas de negócio.
Preparação do novo ETL com vista a interagir com
uma ferramenta de BI.
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Microstrategy no JMD
História dos Dados no JMD
2005- Implementação do Microstrategy no JMD,
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Microstrategy no JMD
História dos Dados no JMD
2006- MSTR no PDAS via email;
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Microstrategy no JMD
História dos Dados no JMD
2007- Portal para as Representadas;
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Microstrategy no JMD.
História dos Dados no JMD
2008- Desenvolvimento dos primeiros Dashboards
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Microstrategy no JMD.
O Que Conseguimos
Áreas de Actuação:
Logística, Comercial, Vendas, Financeira, Operacional
Utilizadores
Inicialmente 20, agora 120 ( Web + NarrowCast )
Reports
Inicialmente 45 (1 Insígnia), agora 130 x 5 ( 5 Insígnias)
Base de Dados
Inicialmente 40 GB, agora 350 B
Tempo de Implementação
Fase Inicial 3 meses
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Microstrategy no JMD.
O Que Conseguimos
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Arquitectura Aplicacional
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Microstrategy no JMD.
MicroStrategy na Mobilidade JMD
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Microstrategy no JMD
• Portal MicroStrategy.
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Any Third Party Or Otherwise Use This Presentation For Any Purpose Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.
Portal Microstrategy.
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Portal Microstrategy.
Objectivos
• Sendo as representadas Fornecedores” um
parceiro do negócio, o JMD pretendia
simplificar todos os seus processos de
reporting de informação.
• Tornar informação on line e completamente
transparente.
• O desafio foi desenvolver através do
MicroStrategy este acesso às
representadas.
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Portal Microstrategy.
Objectivos
O que as Representadas têm
antes MicroStrategy
- Dependência total do gestor de
produto e da sua presença física no
escritório
- Recepção de Reports pré-definidos
em datas pré-definidas
- Possibilidade de fazer análises
estáticas
O que o Portal oferece: Benefícios e
Funcionalidades
- Acesso remoto à informação JMD e partilhado por
vários utilizadores
- Garantia de bons Níveis de Serviço a partir de
ambiente web
- Disponibilidade constante da informação, sem
dependência de interlocutores e timings
- Recepção esporádica de informação
adicional limitada quando solicitado
- Disponibilidade de informação muito detalhada,
com possibilidade de trabalhar e desagregar
dados, chegando a análises com muito maior nível
de detalhe
- Incapacidade de aprofundar pelos
próprios meios as análises, que leva
ao não conhecimento detalhado do
Negócio e Clientes
- Acesso a Mapas pré-definidos que dão uma
“fotografia” dos principais indicadores em qualquer
momento
- Possibilidade de customização dos Mapas
OS BENEFÍCIOS ADICIONAIS DE ACESSO CONSTANTE, MAIS
INFORMAÇÃO E CUSTOMIZAÇÃO VALEM O INVESTIMENTO!
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Portal Microstrategy.
Características
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Exemplo de Atributos
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Exemplo de Metricas
Portal Microstrategy.
Características
Hierarquia de Clientes
O conceito de hierarquia traduz a relação
de “parentesco” entre atributos.
Este esquema, é uma parte da definição
da hierarquia de Clientes.
Esta definição a nível do modelo de
dados permite-nos na prática a
“navegação na informação”, de dados
resumo para dados mais detalhados,
através da função “drill” disponível em
todos os mapas.
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Any Third Party Or Otherwise Use This Presentation For Any Purpose Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.
Portal Microstrategy.
Caracteristicas
Hierarquia de Produtos
Este esquema, é uma parte da definição
da hierarquia de Produtos.
Esta definição a nível do modelo de
dados permite-nos na prática a
“navegação na informação”, de dados
resumo para dados mais detalhados,
através da função “drill” disponível em
todos os mapas.
Por exemplo, com base no atributo
marca, fazer “drill” para nível Produto e
obter maior detalhe dos dados
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Portal Microstrategy.
Mapas e Navegação
Acesso ao portal das Representadas
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Any Third Party Or Otherwise Use This Presentation For Any Purpose Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.
Portal Microstrategy.
Mapas e Navegação
1.- Exemplo da função “drill”
2.- Resultado do Drill Cliente
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Any Third Party Or Otherwise Use This Presentation For Any Purpose Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.
Microstrategy no JMD
• Porquê MicroStrategy?
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Any Third Party Or Otherwise Use This Presentation For Any Purpose Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.
Porquê MicroStrategy?
Razões que levaram à escolha do MicroStrategy
Tecnologia ROLAP.
Evolução constante das versões.
Equipa dinâmica.
“Best in Business Intelligence”
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Obrigado.
Contactos:
Luís Nogueira
Gilberto Martins
[email protected]
[email protected]
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The Information Contained In This Presentation Is Confidential And Proprietary To MicroStrategy. The Recipient Of This Document Agrees That They Will Not Disclose Its Contents To
Any Third Party Or Otherwise Use This Presentation For Any Purpose Other Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

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