EXECUTIVE Education program

Executive education program
Université PARIS 1 – Chair of AMERICA
ESCP Europe – CERALE
« Strategic international
business going global »
(forthcoming)
6th – 10th JUNE 2016
PARIS
Paris
Brasil
EXECUTIVE Education program
- (1) Strategic international business .. in SORBONNE
- (2) Going global .. in ESCP
KEY features
EXECUTIVE program
Université PARIS 1 – chaire
CERALE ESCP
Training objectives of EXECUTIVE program
This EXECUTIVE education program is aimed at those from either a
business or scientific background who have a passion for creating
more international, multicultural, competitive and innovative business
models. By the end of this program on « Strategic international
business: going global », participants will be equipped with the
knowledge and skills to operate as international business and
innovative leadership in all sectors.
-
Learn the methodology for conducting international and multicultural
projects
Mastering human management and innovative project teams
Know the phase internationalization management
Mastering the intricacies, challenges and issues of innovative and
competitive sectors
Mastering the strategy and change management including the
international business
Being able to position the strategic challenges of their business in a
globalized world
Understand the European market and cross-countries exchanges
Develop a global vision of the company and to appropriate strategic
management methods
Position yourselves as key players in the business and in a multicultural
management
Spirit of EXECUTIVE Education program:
Thinking Worldwide
Growing business activities in Europe
Internationalization Best Practices
How to be Successful in Europe?
Competitivity and strategic
business implementation
Integration of markets and globalisation,
Locational advantage
Commercial activities in France and Europe
Deployment of strategic plan, Assistance
implantation devices.
Entrepreneurship, innovative compagny
Country risk management, Business intelligence
and lobbying, International standardization
Tools for developing small business
Multicultural management
Culture of innovation, Creation of new business.
STRATEGIC INTERNATIONAL BUSINESS
Day 1
9h - 12h45
(coffee break 15´)
Welcoming breakfast
Program presentation
(in PARIS 1)
BRAZIL: a country
brand
(Trade Service at BRAZIL
Embassy in FRANCE)
Day 2
Conferences of
Foreign Trade Advisors
of France
For an inter-cultural
management in
international affairs:
(Pr. Catherine DE LA
ROBERTIE)
GOING GLOBAL
Day 3
Day 4
Entrepreneurial
strategies and innovation
Best Practices for
Internationalization
(Pr. Marc GIGET
European Institute of
Creative Strategies and
Innovation)
ESCP Europe part
Program presentation
How Brazil and Latin
America are seen from
France and Europe ?
Day 5
Marketing management
in Europe
innovation
(Pr. ESCP Europe)
Experiences from EU
SMEs in Brazil
(Pr. Florence PINOT)
SME in FRANCE:
A strategic view
(Pr. Jean-François SATTIN)
12h45 – 13h30
Lunch
BOUILLON
Lunch
COSI
Lunch
BOUILLON
Lunch
in French Guest restaurant
ESCP
Lunch
in French Guest restaurant
ESCP
14h – 17h
(coffee break 15´)
International
business strategy
(Pr. Florent PRATLONG)
Developing an
operational
international
management
(Pr. Sophie CROS)
Learning exploration
and interactive visit
in the ecosystem of small
business in PARIS
(Pr. Florence PINOT and
PR. Florent PRATLONG)
Business Strategy,
European Best Practices:
how to be successful in
Europe?
(Pr. Jean-Paul LEMAIRE)
Cross-cultural issues
Negotiation in Europe
(Pr. Irène FOGLIERINI)
Visit of SORBONNE
Visit of LOUVRE
-
-
Gala Diner
TRAIN BLEU
17h30 – 20h
(social activities)
Close Connections with the international
business and innovative community
In addition to the fundamental theory,
participants will find a real emphasis on up-todate and innovative practices from experienced
practitioners, such as professional economists
and leading consultancy experts. Then,
participants will be either taught by experts in
their field of international strategic
management.
This EXECUTIVE program includes learning
exploration and interactive visit in the
ecosystem of international and inovation
business (organized in collaboration with the
CCIP ).
The professional partners of the EXECUTIVE
program are among:
- Chamber of Commerce of BRAZIL FRANCE
- European Institute of Creative Strategies
and Innovation
- State of ILE-DE-FRANCE
- CCIP Chamber of Commerce de PARIS et
ILE DE FRANCE
- CCE French Foreign Trade Advisor
- Consulat de FRANCE in SAO PAULO
- Campus FRANCE
Main features of this Executive education program
« Strategic international business: going global »
• 2 International Academic
Institutions: University PARIS 1
and ESCP EUROPE
• State of arts of best practices and
tools for developping international
strategic business
• Learning exploration Study trip
exploration connected with the
business community and policy
makers.
Academic partners
in Université PARIS 1
PANTHEON SORBONNE
&
in ESCP EUROPE
Academic Partners in EXECUTIVE Education program
Chair of the AMERICAS in UNIVERSITY PARIS 1 PANTHEON-SORBONNE
helps to build new cooperation by leveraging instructional mutual transfers, intellectual and
cultural. The Chair's activities are primarily intended to open the way to new cooperation with
other research centers, chairs or institutions sharing the same goals in FRANCE, EUROPE or the
AMERICAS. To this end, the Chair organize or participate in the realization of conferences,
specialized seminars, study days and round tables devoted to topical issues concerning one or
more countries in the Americas and the bilateral relations of these countries with FRANCE or
EUROPE. www.univ-paris1.fr/chaires/chaire-des-ameriques
CERALE (Centre d’Etudes et de Recherche Amérique latine Europe) in ESCP EUROPE
is a networked research centre with a strong commitment to a bi-continental cooperation
predicated on the academic partnerships formed by ESCP Europe with Latin American
universities. It is dedicated to the development of research applied to the manifold aspects of
management. It thus complements the mobility of postgraduate students and professors as well as
the joint educational engineering and the Latin American programmes operated by ESCP Europe.
Its specificity relies on the systematic involvement of mixed (European and Latin American) teams
and the adoption of a dual perspective in all of its research activities. www.cerale.eu
• Heir to both the SORBONNE and the PANTHEON Faculty of Law, the
University PARIS 1 is one of the leading universities in the field of
humanities and social sciences, as in the law and economics.
• Since its incorporation in 1971, PARIS 1 has consistently expressed
its commitment to a university model that combines open and
pursuit of excellence, with responsibility to host the student
audience the most numerous and diverse among French
universities, but also to position as one of the top research
institutions in its field, as evidenced different indicators. PARIS 1
was constantly present in the development of new industries.
•
It was one of the first to adopt a mission in charge of overall relations
with companies. Strategic directions are intended to strengthen the role
of major player in PARIS 1 in research and teaching in the humanities
and social sciences. For this, the University PARIS 1 intends to structure
and boost its research, enhance the attractiveness of its degrees and
success of its students and its position as an international player.
Chair of the AMERICAS SORBONNE University
Established in October 2006, the CHAIR OF THE
AMERICAS been organizing conferences,
roundtables, workshops, seminars and
symposium in France or abroad in Americas. This
chair is complementary wishes of the international
policy adopted by the International Relations in
University of PARIS 1 PANTHEON-SORBONNE
Objectives:
- Animate a network in which all
disciplines
Paris1 are taken
into account
- Develop communication for
research laboratories, faculty
and students in Paris 1 with
universities, international
organizations and businesses
in Americas
- Identify and leverage the
expertise of different
institutional and professional
partnership in Americas
connected to France and
Europe
Academic Excellence
ESCP Europe ranked 2nd
in Financial Times’ global
Master in Management
league table
European Presence
Executive Programs
Expertise and
sophisticated
learning design
A strong and
top level
network
The World’s First Business School (est. 1819)
Triple accredited: EQUIS, AMBA, AACSB
Regularly ranked among the World’s best business schools
130 research-active professors representing over 20 nationalities
across our 5 campuses
80 affiliate professors, 40 visiting professors, over 700
practitioners and experts
Integrated campuses in 5 European cities
100 academic alliances in Europe and the World
Institutional partners in other European countries
5,000 high-level participants in customized trainings and
executive education
ESCP Europe custom programs division work with a major part
of CAC 40 (40 first French companies), and with international
groups and governments institutions
Main European Companies and institutions relations for lectures,
benchmarking, networking
45,000 active alumni in over 150 countries in the world
Famous French Associated Schools – example : ENA (National
Administration School – French Top Civil Officers are usually graduate
from this school, including the current President of the French Republic)
ESCP world wilde accreditation program
CERALE ESCP Europe
a strong academic cooperation with Latin America
CERALE (Centre d’Etudes et de Recherche Amérique latine Europe) is a networked
research centre with a strong commitment to a bi-continental cooperation predicated on
the academic partnerships formed by ESCP Europe with Latin American universities. It is
dedicated to the development of research applied to the manifold aspects of management.
It thus complements the mobility of postgraduate students and professors as well as the
joint educational engineering and the Latin American programmes operated by ESCP
Europe.
Its specificity relies on the systematic involvement of mixed (European and Latin
American) teams and the adoption of a dual perspective in all of its research activities.
Twelve academic partners in Latin America
A strong partnership with the Institut des Amériques and
the IHEAL Institut des Hautes Etudes d’Amérique latine
Study trips in Brazil, Argentina, Mexico
Teacher Mobility
Joint Research
Double Degrees
Student Mobility
16
CERALE mission are defined as follows:
ESCP-Europe
-PARIS
-LONDON
-MADRID
-BERLIN
-TORINO
IHEAL
Paris 3 Sorbonne
Paris 1
Chaire des
Amériques
México
TEC de Monterrey
México
ITAM
Costa Rica
INCAE
Brasil
Colombia
Univ de los Andes
Fundação Getulio Vargas
EBAPE
Perú
INSPER
Universidad
Pacífico Lima
São Paulo
São Paulo
Chile
Argentina
Pontificia Universidad
Catolica
Universidad
de San Andrés
Chile
Universidad de Chile
FEN & DII
USP
Argentina
ITBA
- To contribute to the development of
knowledge of Latin America and Europe
by consolidating and disseminating the
expertise which lies within partner
institutions;
- To facilitate the understanding of major
macroeconomic issues and to analyse
their impact on the management of the
companies operating in both parts of the
world;
- To understand managerial practices in
Europe and Latin America by choosing an
approach which relies upon their historic,
social and cultural specificities.
ESCP International Executives programs
with academic partners:
Paris Business Week in partnership with Chatham University
Fashion & Cosmetics
Some programmes with
USA
Paris Business Week in partnership with USP
Working of the most successful health care system -> Focus on the French
system & the French Pharmaceutical Industry
MBA Study Tour in Paris in partnership with Lignan MBA Center and Sun Yatsen University
European Business (cross-disciplinary) lectures + company visits
Focus on Fashion & Luxury
Some programmes with
China
Main Chinese Government Financial Authority Board members, in partnership
with Tsinghua University (school of economics)
Focus on Governance and organization excellence
Visits and meeting with Top management from banks and insurance
companies, and financial institutions
Professors workshops, and professor conference at Louvre Museum
EU-China Manager Exchange Training programme (5 consecutive years)
Cooperation project between the EU and China in the field of HR development
Enhance business expertise by developing European and Chinese HR
Promote mutual understanding between China and the EU through the
development of human resources.
Meet the demand for EU-China cooperation in the profit and non-profit sectors
towards improved management and intercultural exchange capacity for key
players.
18
Indian Oil Corporation, partnership with IMI Delhi and IIM Calcutta
Advanced Management Program
Lectures and company conference (Total, GDF Suez…) about European
Context and Strategy of International Energy Firms
Some
programmes
with India
Reserve Bank of India & Indian Commercial Banks, partnership with IMI Delhi
“Leading Change” Program
Lectures and company conference (Local Central Banks + Main Private
Banks) about banks practices, European culture, economical and financial
systems, strategy, marketing and change management
Context and Strategy of International Energy Firms
European program (2 to 3 campuses : Berlin, London, Madrid and Paris
according to years)
Indian Economical Service and Statistical Services Officers, partnership with IIM
Lucknow
Lectures about European economical and cultural context
Visit to official institutions such as OECD, INSEE …
Indian Telecom and Post Service Officers, partnership with MDI Gurgaon
European business context, change management, meeting with France
Telecom managers
2 campuses : Paris, Torino
Top Public Sector Executives, partnership with IIM Calcutta
To improve understanding of Europe and think about main State
companies/institutions best practices
European context, company cases, meeting with RATP and Chamber of
Commerce, Senior Officials, French and Indian embassies
MBA Study Tour in Paris in partnership with IIM Ahmedabad
European Business (cross-disciplinary) lectures + company visits
19
ESCP International Executives programs
customised programs for EU and French compagnies:
And many others customers and executive open programs …
20
PARIS 1 and ESCP EUROPE :
Members of HESAM network
« heSam université » : a community of 12 higher education and research institutions
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Conservatoire National des Arts et Métiers (CNAM)
École française d’extrême orient (EFEO)
École nationale des chartes (ENC)
École nationale supérieure de création industrielle
(ENSCI – Les Ateliers)
École nationale supérieure d’arts et métiers (ENSAM)
École supérieure de commerce de Paris (ESCP Europe)
Université Paris 1 Panthéon-Sorbonne (UP1)
École du Louvre (EDL)
École nationale d’administration (ENA)
Institut national d’études démographiques (INED)
Institut national d’histoire de l’art (INHA)
Institut national du patrimoine (INP)
a unheard of alliance between
social sciences
engineering
public and private governance
design and heritage
During your stay
in PARIS
PARIS highlights by yourself: There are many
important buildings, religious monuments, museums
and regions of Paris for you to explore as well as the
most famous sights mentioned above, according to
your time available:
• Notre-Dame Cathedral
• The Latin Quarter and the Pantheon
• Montparnasse and Saint-Germain
• The Louvre and the Royal Palace
• Champs-Elysées and the Arc de Triomphe
• Montmartre and the Basilica of the Sacre-Coeur
• Les Invalides and the Eiffel Tower
• River Seine
Visiting the
SORBONNE
• Since the 13th century, the name “SORBONNE” has been considered worldwide as one of the most
prestigious centres of intelligence and culture, of science and of the arts, representing an age-old
knowledge that spans the centuries and one that resounds to this day with the promise of
excellence. You can visit this symbol of all French universities and academies!
Visiting the
LOUVRE
The EXECUTIVE education program includes some optional social events and cultural visits
among the SORBONNE University and the LOUVRE Museum. A gala diner will be held in one of the
beautiful places in the capital of PARIS in TRAIN BLEU.
GALA DINNER in TRAIN BLEU
• Listed as a National Heritage Site and
recently renovated in full, Le Train Bleu
was inaugurated in 1901 and the greatest
painters of the time contributed to the
magnificent setting of this Gare de Lyon
train station buffet. The golden panelling,
the paintings, the brass luggage racks and
settees recreate the very ornate
atmosphere of the early 20th century.
People come here to admire the majesty
of the place and enjoy excellent pub grub.
All dishes are made from fresh produce.
Financial Proposal
Fees of the EXECUTIVE
education program
« Strategic international
business: going global »
Number of hours:
7 hours x 5 days
TARIF per participant:
1750€ TTC
1600€ TTC (early registration)
Number of participants:
25 (minimum)
WEB SITE for inscription (on line):
forthcoming
• Please note these figures include :
• Design and organization of the academic program
• Use of Université PARIS 1 and ESCP equipped class
rooms in PARIS campus
• Regular pedagogical supports, business cases,
experience and tutorial visit.
• Social events and cultural visits in the EXECUTIVE
Education program (Visit of SORBONNE and
LOUVRE)
• Breakfast welcome in SORBONNE
• Gala Diner to TRAIN BLEU (at night)
• Possibility of translation in Portuguese
• They do not include :
• Travel organization for participants, such as
flights, hotel booking and travel expenditures.
• Lunches fees = 32 € per person and per day
Lunches are designed in order to fit specific
requests of customers (veg., world fusion etc.)
As part of the Paris Ile de France Regional Chamber of Commerce and
Industry, ESCP EUROPE does not charge VAT for its training activities.
Therefore, no tax will be added to the prices quoted above.
Pre-registration FORM Executive Program
Please complete the information below.
Early registration (before 4th APRIL 2016)
REGISTRATION FEES : 1600 EUR
First Name *
Late registration (until 16th MAY 2016)
REGISTRATION FEES : 1750 EUR
Last Name *
Middle Initial
Organization *
Title *
Email Address *
Telephone *
For further inquiries (food restrictions, order,
accompanying persons...), please contact
Contact
www.univ-paris1.fr/chaires/chaire-des-ameriques
www.cerale.eu