Untitled - AnaFatia
Transcrição
Untitled - AnaFatia
Mother Mine & All Of Us C o l l e c t i o n Mother Mine & All Of Us is a furniture collection inspired by human anatomy. It drifts from the will to value the reflection of my own identity, represented in the shape of a simple fragment, the most wounded piece of my female architecture. Place where all human beings are engendered and formed. The idea started from the need to materialize a “graffiti”, a hieroglyph, a capricious arabesque that repeatedly fills the blank pages of my notebooks. It is the trace of my identity, the engravement of my youthful female body in a x-ray plate. That sketch reveals itself in the first pieces of the collection, restrained and elegant, occupying the space strongly. The mimesis of my hip lives beyond myself and creates it's own space. The collection was built through a multidisciplinary net of agents from different quadrants and markets. This way the collection is also a means of promotion for the fine work and innovation of the producers, makers and partners of the portuguese industry that worked alongside Ana Fatia to achieve excellence suitable for international markets. Story behind the coleection.name The title 'Mother Mine' was inspired by my grandmother. She passed away 3 years ago at the age of 100. Her life was full and wonderful and she left behind a house with plenty of memories that corroborate all that. This coincided with the time I was starting the final work of my masters degree. I saw my grandmother's house and her objects as an opportunity for personal reflection and research. I realized the origin of all material and cultural knowledge she left to her grandchildren. Her objects were like timestamps, a mark of different decades in her life and in our education. My shared memories in that house gave birth to a strong idea — to create a gift that I could give her and that would convey my appreciation for the education she gave me. I soon discovered that all that was a reflection of my own identity. I decided then that this should be represented in a collection inspired by a part of my anatomy. The female hip, an important structure in the bearing of life was a parallel to my grandmother, the central structure of my family. The title came naturally, my grandmother was a mother of mine and of all our family. Mother Mine & All Of Us I n s p i r a t i o n Bypassing all thought, in constant mutation I assumed the primal sense of my original transcendental inspiration, both as to matter, and thought itself, - vestiges all, or clues, present or future; integral parts all, assuredly eloquent, and precise, of what they might say, could they only have tongue of their own to speak for themselves - thus allowing us to live, recall and retain, the secret depths we all of us possess as living beings with us. Objects that induce, perhaps even create, sentiments: anguish, sadness, smiles, whith a way of bringing to life things from our deepest imaginings and most intimate feelings - and even perhaps, to create them out of nothing… Emotion; Passion; Lightness, Simplicity. Were my "guide lines" to express this reflection on my own identity, by way of simple fragments of myself,wooded, but vital, from my structure as a woman, - unique enclosures wherein are formed and bred all human beings and thought. Eliminate; observe; and observe a new, until, the very mode of creation itself is attained, beyond material things, and thought itself. I n c ó m o d a d e saltos altos MM & AU.Colecction Object name 'Incómoda de Saltos altos' ('Incommode in High Heels' — a word play in portuguese, with the words 'incommode' and 'commode', a chest of drawers or chiffonier of a decorative type popular in the 18th century) Application of the object Thought & Designed for an emerging market, it is an object presence, their organic shape makes the implementation of suggestion to our everyday surrealist. Make a style, is a downtown secrets within our human lives, the only thing ha has not is merrily speech. Places in the context of furniture is a decorative object, thus interfering, in the lives of those who decide inserted in your own life. it is extremely personalized, striking and very strong, ends up disgusting their own environment where it will be inserted, and reflect much his own buyer. Tecnical information __Corian __1200x500x350mm __Furniture.Limited Series of 10 __Public selling price: 10.000 euros (ten thousand euros) __Delivery Time. 3/4 Weeks __Colors in hand - white & black __For delivery - 2/3 objects Custom rodeos of customers of colors avaible in the catalog of Dupont MotherMine MM & AU.Colecction Object name 'Mother Mines' - Maria is my grandmother she died with 100 aged. She is the extruded eternal of my thoughts, and all our family. The understanding of the when it is necessary for an extruded stay alive. the basic principle of all. Application of the object Thought & Designed for an emerging market, it is an object presence, their organic shape makes the implementation of suggestion to our everyday surrealist. Make a style, is a downtown secrets within our human lives, the only thing ha has not is merrily speech. Places in the context of furniture is a decorative object, thus interfering, in the lives of those who decide inserted in your own life. it is extremely personalized, striking and very strong, ends up disgusting their own environment where it will be inserted, and reflect much his own buyer. Tecnical information __MDF. Laser Cutting __1000x1300x400mm __Furniture.Limited Series of 10 __Public selling price: 20.000 euros (twenty thousand euros) __Delivery Time. 3/4 Weeks __For delivery - 1 objects __For buy only for order MM.DoSitz's MM & AU.Colecction Object name 'MM.DoSitz's' - is an accessible stool for everyone. Its focous is purely the act of sitting. "Sitz" means "to sit" in German and "Do Sitz" means "Sit Here". That why we decided to call it "Do Sitz's" enforcing its purpose as an inevitable action. Application of the object Thought & Designed for an emerging market, it is an object presence, their organic shape makes the implementation of suggestion to our everyday surrealist. Make a style, is a downtown secrets within our human lives, the only thing ha has not is merrily speech. Places in the context of furniture is a decorative object, thus interfering, in the lives of those who decide inserted in your own life. it is extremely personalized, striking and very strong, ends up disgusting their own environment where it will be inserted, and reflect much his own buyer. Tecnical information __Corian __550x350x350mm __Furniture. Industrial manufacturing __Public selling price: 000 euros __Delivery Time. 3/4 Weeks __For delivery - 5 objects __For buy only for order MM.C.bag's MM & AU.Colecction Object name 'MM.Collection bag's' - is a lady's handbag. Inspirated by human anatomy. Is the begenning of all collection, because here we can see the first draft, and as became objects of our everday lives. Application of the object Thought & Designed for an emerging market, it is an object presence, their organic shape makes the implementation of suggestion to our everyday surrealist. Make a style, is a downtown secrets within our human lives, the only thing ha has not is merrily speech. Places in the context of furniture is a decorative object, thus interfering, in the lives of those who decide inserted in your own life. it is extremely personalized, striking and very strong, ends up disgusting their own environment where it will be inserted, and reflect much his own buyer. Tecnical information __DuPont - Tyvek __Material is 100% high - density polyethlene __100% - recyclable - Industrial manufacturing __Delivery Time. 3/4 Weeks __For delivery - 200 objects __For buy only for order Mother Mine & All Of Us Collection by Ana Fatia After Graduated in 2009 in Industrial Design by Escola Superior de Arte e Design at Caldas da Rainha, Ana Fatia started her professional career as a Designer in the same year as her formation ends with the first edition of Action for Age promoted by ExperimentaDesign and the Gulbenkian Program for Human Development. Simultaneously she has worked in ModoDesign, an Industrial Design Studio in Lisbon. Since 2008 has researched about Social Design as a social innovative tool, in which continues to work. From industrial products to services, from communication to typography, she uses her creativity to explore all areas of design. Curiosity is the strongest point to discovery. Mother Mine & All Of Us is her first personale collection, a limited edition produced in partnership with the portuguese industry, apresented for the firt time a Salone Satellite during Milano Design 2012. Mother Mine & All Of Us "How to turn my life upside down?" How did it all start ? My work was selected for Salone Satellite during the Milano Design Week, which left me ecstatic and worried at the same time. To guarantee my presence at the event, I had to fulfill the required payment of 1500 euros and only 3 weeks to do it. Though I didn't had that amount available, I though that money shouldn't be the problem but a solution. I then created the concept "anafatiaGO to Milano" stating that my objective would be to ask people for help funding the project and help spread the word, shouting to the world the reason behind my work concept. This came up to be because I think creativity is an important factor and it must be valued. I defend that imagination shouldn't have to have limitations and shouldn't be submissive to the existing means, because I think the means can be created. I needed 1000 friends, each one contributing with 1€ in order to not be excluded from the event. «Do you want to be my sponsor?» — the project launched and people were shouting «Fatia, Go! Go! Go!». The spread of the word, that I wished so much, had started. The campaign endured for 3 days on the main streets of downtown Lisbon. Four girls: me and three friends assisting me. A logistics person and 3 photographers to register the moment, were the other end of this perfect venture. We were sporting t-shirts with the saying: «anafatia"gO" + 1€ = Salon Satellite». Believing that this would always be possible, it was out of the question to have any doubts about it.The discourse was something like: — Do you know Ana Fatia? A portuguese designer selected to be among the 150 best young designers in the world, at the Milano Design Week? I myself didn't receive cash in my hand, people would put it in a big pink piggy bank baptized as the 'Pink Floyd'. Everyone could help support the cause with more than one euro, but I always asked for 1€ only. Each time 1€ was deposited in the piggybank, a photo would be taken to make the new supporter an official sponsor. Later, people could go to this event Facebook page and press the 'like' button on their photos. In 3 days, we achieved our goal. First phase was conquered. Why did you decide to go crowdfunding and what inspired you? Inspiration is born from the will to believe that people can achieve anything by sharing. It is necessary to show the world that there are several ways to achieve our goals. This is part of 'integrate' an 'educate'. Believing in the power of creativity, and under time-pressure, and didn't had no other way out. I had to «fazer-me à vida», a portuguese expression roughly translated as «getting it on with life», meaning «get it done»). So I didn't had much choices but to prove that this method was an effective means for self-production projects. Mother Mine & All Of Us p r o d u c e r s Rua do Fojo, 136 Armázem H, 2785-615 São Domingos de Rana 214 453 289 T. / 214 453 295 F. [email protected] Zona Industrial do Cartaxo Lote 19 | Apartado 6 2071-909 Cartaxo +351.243 700 480 T. / +351.243 700 481 F. [email protected] Estrada dos Pinheiros Marrazes 2415-566 Leiria +351.244 850 300 T. www.europac.pt Av. Severiano Falção, 22 E, 2865-378 Pior Velho +351.219 419 952 T. / +351.219 400 184 F. [email protected] www.m-2.pt Mother Mine & All Of Us P a r t n e r s Rua Professor Arlindo Varela n 280 A, 2450-387 Valado dos Frades +351.262 285 937 T. / [email protected] movingsyst.pt Rua Professor Arlindo Varela n 280 A, 2450-387 Valado dos Frades +351.262 285 937 T. / [email protected] mmstudio.pt [email protected] ingrediente-x.com vimeo.com/ingredientex Rua das Olarias, nº51, r/c C e D 1100-378 L +351.213 715 500 T. / +351.213 715 519 F. [email protected] minimaideia.com Mother Mine & All Of Us C o n t a c t Distribution Seek to extend our product all over the world, if you are interested in being part of this big family Mother Mine. Collection, designed by anafatia we appreciate your contact for send us a email __ [email protected] / __ [email protected] / __ +351.961662361 T. __ [email protected] / __ +351. 933258845 T. Mother mine & All of Us Incómoda, Made in Portugal Designed by anafatia Produced / Tampcor & J.Honório Mother Mine, Made in Portugal Designed by anafatia Produced / anafatia with NSFLaser. MM.DoSitz's, Made in Portugal Designed by anafatia Produced / Tampcor MM.Collection Bag's, Made in Portugal Designed by anafatia Produced / M2 Artes Gráficas Best Regard's Mother Mine & All of Us designed by anafatia Produced / with the excellence of Tampcor (portuguese representative of Dupont) & Partners / J.Honório ∙ Europac ∙ Origami-Produções Esad_Cr / Escola Superior de Arte e Design Caldas da Rainha Photography / by Miguel Vigon Contributions from / Hugo Vinagre ∙ André Horta ∙ Claúdio Nicolau Filipe Feijão ∙ Avó Maria ∙ Avó Genoveva Maria Helena da Costa M. Fatia Arq. António Teixeira Guerra Ricardo Cameira Santos ∙ Fernando Horta Luis Rato ∙ Mário Silveira ∙ Marco Sousa Álvaro Cosme ∙ Angela Barroso ∙ Tiago Garnel Pedro Rodrigues ∙ Susana António João Mateus ∙ MínimaIdeia Thank you / Special thanks to the people who contributed essays for this project. I would also like to thanks everbody who has contributed with their time or their ideas. Graphic materials / beautifully printed by M2 Artes Gráficas. © 2012 Ana Fatia