Annual Report - Brot für die Welt

Annual Report
2011
1
In 2011, “Brot für
die Welt” received
56.3 million euros
in donations and
collections­—a fantastic mark of
confidence.
We thank everyone involved!
2
Annual Report 2011
Contents
Cornelia Füllkrug-Weitzel, Director of “Brot für die Welt”
Editorial
Dear Reader,
the year 2011 has seen developments of enormous
impact: in the Arab Spring a whole region demanded
participation. The European debt crisis made us wonder,
if our economic management is done in the proper way.
And due to the nuclear disaster in Japan the call for an
energy turnaround could no longer be ignored. In view
of such epochal events unfortunately the fate of those
faded from the spotlight, who are still enduring persecution and violence, who are still suffering from hunger
or the pandemic HIV/Aids—issues without a news value,
but also without sustainable solutions.
“Brot für die Welt” steadfastly remains with heart and
soul at the side of the people, whose fate does not move
the global public. We continue to ask uncomfortable
questions on fighting poverty and violence, about prevention of violence and non-violent conflict resolution
through participation and justice. We try to provide
short and long-term solutions with words and deeds,
not only by responding immediately in emergencies.
Our long-term planned projects also help small farmers
in permanently yielding better crops. And last but not
least: we demand political answers, for instance, to the
land grabbing in the Global South, where small farmers
increasingly lose their fields to major corporations.
We are all in the same boat. Let us act accordingly!
Editorial 3
Report of the Board of
Directors4
Projects 8
World Map8
Projects according to Countries10
Food Security 12
Health 14
Human Rights and Peace16
HIV/AIDS18
Emergency Aid20
Campaigns and Advocacy22
Climate Policy 22
Public Relations24
Advertising 24
Finances27
Annual Accounts 27
Source of Funds / Income28
Use of Funds / Expenditure 29
Organisation30
About Us 30
Bodies 32
Organisational Chart 33
Co-operation and Network 34
Imprint 35
Reverend Cornelia Füllkrug-Weitzel
Director of “Brot für die Welt”
3
Report of the Board of Directors
In 2011, ten million people
in East Africa were
threatened by famine.
In six countries at once (Ethiopia, Eritrea, Somalia, Kenya, Uganda and
Djibouti) people were suffering from a seemingly endless drought. With
gratitude we have registered the great willingness of our donors not only
to support the emergency aid, but also the sustainable crisis prevention
in the region.
In Somalia, the emergency aid was provided on large-scale by our partner
organisation DBG, one of the few local aid organisations that have worked
successfully and fruitfully in the crisis-stricken country for many years.
The organisation, that is supported by “Brot für die Welt” as well as by its
sister “Diakonie Katastrophenhilfe”, puts into practice what both organisations seek—the connection of humanitarian aid and sustainable development cooperation.
In Ethiopia and Kenya we also succeeded in completing the emergency
aid with long-term measures in areas surrounding the refugee camps, thus
ensuring survival on a sustainable basis: with the expansion of water engineering projects and agricultural adjustment measures development work
has been strengthened in the periphery of the drought zones.
|
In the Mogadishu refugee camp a women hopes for help for her starving child.
5
Report of the Board of Directors
The amount of donations
is proof of the deep trust
in our work
Land for Living In 2011, campaigns and public relations of “Brot für die Welt” focused on conflicts concerning the use of land. Thus the motto of the 53rd
fundraising campaign that started on the first Sunday
Finances Not least thanks to the fantastic spontane-
in Advent 2011 is called “Land for Living—Grounds for
ous support for the distressed people in East Africa
Hope”. The worldwide increasing demand for bioma-
in 2011 “Brot für die Welt” received more than 56 mil-
terials and agricultural products that can be used for
lion euros from donations and collections—an amount
the generation of energy has aggravated the competi-
above the long-time average and a proof of our donors’
tion for agricultural production land in many coun-
deep trust in our work. The fact that all the same the
tries. More and more areas are used for the cultivation
donation result remained considerably behind the one
of fodder and energy crops. As a result, the poor and
of the year before (62,1 million euros) must be mainly
marginalised often suffer from land expropriations,
attributed to the decline in donations through our al-
changes in use and surging food prices.
liance “Development Works”. While in 2010, in the aftermath of the natural disasters in Haiti und Pakistan
altogether 8.2 million euros could be raised via the alliance, in the 2011 East Africa drought donations only
reached just under two million euros. This is the main
reason for the decline in total receipts of “Brot für die
A new climate policy is
indispensable­—on behalf
of the poor
Welt” by approximately eight per cent to 67.0 million
Climate Protection In 2011, the emission of harmful
euros (previous year: 73.1 million euros). Fewer lega-
greenhouse gases has increased more than ever before.
cies also had a part. However donations for our “nor-
Given that climate change aggravates hunger and
mal” work remained at a high level!
produces an ever-growing army of climate refugees,
“Brot für die Welt” advocates systematic climate protec-
Impact Orientation This past year “Brot für die Welt”
tion and financial support for the climate change miti-
had started to analyse its projects even more system-
gation efforts of poor countries and populations. In
atically regarding their impact. By means of the indi-
discussions in the German Bundestag partners from
cators introduced in early 2011 we have provided the
South Africa and the Pacific Rim stated that a more
basis for a forceful comparison between the goals set
decisive climate policy is a matter of life and death
and the actually accomplished, and can thus account
for them. They and other partner organisations from
for success or failure of our projects. In doing so we
countries affected in particular by climate change
pursue the objective to continuously improve our work
moreover participated together with “Brot für die Welt”
as well as the work of our partner organisations. Imple-
in joint ecumenical lobby efforts during the Climate
menting impact orientation in everyday work has been
Summit in Durban, South Africa. The concerns of the
advanced with the development of work tools as well
most affected were emphasised with very professional
as numerous successful measures for partner qualifi-
specific proposals vis-à-vis the conference participants.
cation on all continents.
Anyone who makes demands from others should set
Gender Equality The guidelines and procedures de-
a good example himself: thus “Brot für die Welt” aims
veloped by “Brot für die Welt” to advance gender jus-
to reduce and to offset emissions with harmful effects
tice in the projects actually do contribute to an eco-
to the climate in everyday work as far as possible. Our
nomic, legal, and political empowerment of women.
staff hence makes business trips within Europe in
Men increasingly question their traditional role and
general by train. Inevitable air travel and the result-
look for new ways of cooperation. This is the result of
ing emissions are compensated through the “Klima-
an external assessment of the implementation of gen-
Kollekte”—a carbon offset fund that has been co-
der justice strategies in the work of “Brot für die Welt”
founded by “Brot für die Welt”. Another proof for the
issued in 2o11. However, it likewise shows that there
great efforts of “Brot für die Welt” regarding climate
are still a lot of obstacles to the equal co-existence of
and environmental protection is the EMAS certificate
women and men—not only traditions and culturally
it has received.
rooted practices, but also political crises, armed conflicts, economic decline and corruption. Hence “Brot
6
Refugees At its autumn meeting the superior deci-
für die Welt” emphatically continues to advocate gen-
sion-making body of “Brot für die Welt” and “Dia-
der equality.
konie Katastrophenhilfe”, the “Diakonische Konferenz”
Annual Report 2011
(Diaconical Conference) has looked into the Geneva
and cost savings. Under the umbrella of the new
Convention (United Nations Convention Relating to
agency the two relatively independent constituent
the Status of Refugees) on the occasion of its 60th an-
organisations “Brot für die Welt—Evangelischer Ent-
niversary. Besides the achievements of the convention
wicklungsdienst” (Bread for the World—Evangelical
the Diaconical Conference also pointed to the consid-
Church Development Service) and “Diakonie Deutsch-
erable protection gaps that exist, for instance, for inter-
land—Evangelischer Bundesverband” (Diaconia
nally displaced persons. Moreover it specified current
Germany—Evangelical Federal Association) will join
challenges to the protection of people that emerged
forces in advocating the poor and the marginalised
due to new forms of forced migration, for instance, as a
in Germany and the world. On June 16, 2011, the Dia-
result of climate change. The human rights protection
konische Konferenz and the General Meeting of the
of refugees from and in developing countries is a cen-
EED agreed with no dissentient to the statutes and
tral aim of “Brot für die Welt” and “Diakonie Katastro-
bodywork of the new agency.
phenhilfe”. In addition to a refugee policy in harmony
with the human rights the Conference demanded the
The fusion of “Brot für die Welt” and EED bring about
establishment of a permanent resettlement scheme
a completion of the development cooperation “toolbox”
for refugees. In mid-December 2011 the Conference
and may allow a multiplication of the political impact
of German federal and state Ministers of the Interior
of our work. Both are of enormous advantage in terms
fortunately decided to introduce such a programme in
of supporting our partner organisations. Currently,
Germany.
procedures, standards and courses of action in the
new agency are determined­—in order to create syner-
Ethical Investment The interest investors showed
gies. In the summer of 2012 the legal merger will take
in the “FairWorldFonds” developed with “Brot für die
place, and for October 2012 the move from Stuttgart
Welt” criteria has exceeded expectations by far even
(Brot für die Welt) and Bonn (Church Development
in the first year. In September 2011, the fund volume
Service) to Berlin is planned.
crossed the 75 million euros limit for the first time.
That shows the growing sensitivity of investors, who
are no longer willing to put up with any risk for justice
and peace. In 2011, the catalogue was expanded by exclusion and positive criteria for (business) development
banks, which follow the same standards that apply for
companies too. Activities in the areas nuclear power
and genetic engineering result in disqualification as
well as financing projects that involve human rights
violations and ecologic damages. Already in 2010 reports by the Tunisian civil rights movements about the
grievances there led to the exclusion of government
bonds from the dictator-ruled, but yet for many investors economically attractive country—the right decision, as the developments in 2011 have shown.
Fusion between “Brot
für die Welt” and EED
near completion
Fusion and Removal Within the course of 2012 the
Social Service Agency/Diakonische Werk of the EKD,
to which “Brot für die Welt” belongs, and the Church
Development Service (EED) will merge into the
“Evangelisches Werk für Diakonie und Entwicklung”
(Evangelical Agency for Diaconia and Development).
In doing so, they follow the wish of the Evangelical
churches in Germany that expect more political clout
|
A Somali refugee boy waits for his food ration.
7
Projects
968
Projects in
worldwide
73 countries
95
international
Projects
242
Projects in 17 Latin American
countries
an
Latin America and Carribe
le,
Chi
zil,
Bra
via,
Argentina, Boli
a,
Cub
,
Rica
Columbia, Costa
ala,
Ecuador, El Salvador, Guatem
ua,
arag
Nic
Haiti, Honduras, Mexico,
Panama, Paraguay, Peru
8
Annual Report 2011
29
Europe and Central Asia
Armenia, Belarus, Bosnia
and Herzegovina, Georgia,
Kyrgyzstan, Russia, Serbia,
Projects in 8 Europe and
Central Asia countries
Ukraine
Asia and Pacific Rim
Bangladesh, China, India, Ind
onesia,
Israel, Cambodia, Laos, Leb
anon, Nepal,
Pakistan, Palestinian territor
ies, Papua
New Guinea, Pacific Islands
, Philipppines,
Sri Lanka, Thailand, Vietnam
328
274
Projects in 17 Asia and
Pacific Rim countries
Projects in 31 African
countries
Africa
Angola, Benin, Burkina Faso,
Bur undi,
Cameroon, Chad, Dem. Rep
. Congo,
Egy pt, Ethiopia, Ghana, Gui
nea, Kenya,
Lesotho, Madagascar, Malawi
, Mali,
Mosambique, Namibia, Niger,
Nigeria,
Rwanda, Sierra Leone, Somalia
, South
Africa, Sudan, Swasiland, Tan
zania,
Togo, Uganda, Zambia, Zim
babwe
In these countries “Brot für die
Welt” provides aid.
9
Projects
Projects according to Countries
In 2011, “Brot für die Welt” funded 968 projects all over the world with the
total amount of 46.3 million euros. As in previous years the regional focus
was on Africa, where we funded most projects (328) and used most funds
(14.7 million euros). In Asia and the Pacific Rim we funded 274 projects
with 13.8 million euros, in Latin America and the Carribean 242 projects
with 9.2 million euros.
Key issues were ensuring food security (F), promoting education and
health (E), overcoming violence (V) as well as fighting HIV and AIDS (H).
Region
Country
Expenditure Number of Key
in EUR
Projects
Issues
Africa
supranational
Angola
Benin
Burkina Faso
Burundi
Cameroon
1.912.463
34
H, V
Somalia
575.137
7
V, F
South Africa
50.637
2
F
340.669
8
31.763
1
825.793
2
25
Sudan
216.554
6
E, V
F, E, H
Swaziland
190.461
4
V, H, F
H
Tanzania
1.110.616
24
F, E, V, H
28
V, F, E, H
Togo
516.411
14
V, H
15
E, F, V
E, H, V, F
Chad
599.880
14
V, F, E
Uganda
418.023
Dem. Rep. Kongo
889.098
21
F, V, H, E
Zambia
395.123
7
F, H, V
Egypt
228.517
6
E, F
Zimbabwe
229.089
7
E, H, V
1.272.946
27
F, E, V
Total
14.659.739
328
Ghana*
45.000
1
Guinea
39.488
2
1.274.796
17
174.031
3
Madagascar*
28.000
1
Malawi*
97.000
1
Mali
375.916
7
Mosambique
419.428
9
Namibia*
261.956
9
Niger
285.253
8
Nigeria*
78.000
4
Rwanda
131.044
6
F
Ukraine
Sierra Leone
319.589
8
F, E, H
Total
Ethiopia
Kenya
Lesotho
F, E
F, E, H
Europe and Central Asia
F, H
supranational
1.179
1
V
Armenia
60.750
1
H, V
Belarus
11.800
1
E
F, E
Bosnia and Herzegovina
32.009
2
F, E
V, F, H
Georgia
382.029
10
E, V
Kyrgyzstan
125.620
2
E, V
Russia
500.984
9
H, V, E
Serbia
75.971
2
E, V
280
1
H, V, E
1.190.622
29
F, V
* In these countries “Brot für die Welt” only or primarily funds projects spearheaded
by the EED.
10
E, H
306.151
1.020.907
Annual Report 2011
16,2 %
International Projects
19,8 %
2,6 %
Latin America and
Carribean
Europe and
Central Asia
Africa 328
Asia and Pacific Rim 274
Latin America and Carribean 242
International Projects 95
29,7 %
Europe and Central Asia 29
Asia and Pacific Rim
Projects in 2011 according to continents
in absolute numbers
Project funding in 2011 according to continents
in relative numbers
Asia and Pacific Rim
Latin America and Carribean
31,7 %
Africa
V, E
supranational
656.223
18
F, V, E
Argentina
278.997
9
E, F, V
3
Bolivia
374.060
11
F, V, E
316.000
6
Brazil
1.976.629
31
F, V, E
India
3.300.901
68
V, E, F
Chile*
18.000
2
Indonesia
1.196.850
21
V, E, F
Columbia
734.159
21
V
Costa Rica
378.996
8
F, E, V
F, E, V
Cuba
329.563
12
F, E, V
E, V
Ecuador
681.661
18
F, V
El Salvador
140.148
5
V, F
F, V, E
Guatemala
676.187
20
F, V
supranational
Bangladesh
Cambodia*
China*
Israel
250.119
7
1.027.627
27
47.000
V, H
V, E
62.493
3
Laos
320.261
10
Lebanon
111.726
3
56.000
1
956.199
18
Pakistan
2.123.723
8
F, E
Haiti
481.451
13
E, F
Palestinian territories
1.049.579
23
E, V
Honduras
265.891
8
F, E
Papua New Guinea
285.216
6
F, V, E
Mexico
599.988
22
F, V
Philippines
823.669
26
F, V, E
Nicaragua
445.132
12
F, V, E
Sri Lanka
659.085
16
V, F
Panama
178.128
5
F, E
Thailand
200.000
1
V
Paraguay
61.725
4
E
Vietnam
984.063
27
E, F, V, H
Peru
909.729
23
13.770.511
274
9.186.667
242
Nepal*
Pacific Islands
Total
Total
F, V
International Projects
Total
7.520.597
95
E, V
11
Projects
Food Security
More than 900 million people in the
world do not have
enough to eat.
Fighting hunger is the key issue of the work of “Brot für die Welt”. Together
with our partner organisations in the countries of the Global South we
support the families of small farmers in their everyday struggle for survival.
We show them how an adjusted and diversified agriculture allows them
to get more of their soils in the long term, and environmentally compliant
so. We take a stand in the national and international arena for more trade
justice and the right to food. And we vehemently oppose the increasing
“land grabbing” by large corporations and states. In 2011, “Brot für die
Welt” funded altogether 303 food security projects. 10.9 million euros were
earmarked for that.
12
Annual Report 2011
Project Report Ethiopia
Yielding better
crops with water
and assiduity
In Ethiopia the Konso people are known for their
assiduity. And the coarse and rugged hands of Kale
Godana tell a tale of hard work. But in the end all
her pain had been more and more in vain, tells the
mother of nine: “The grains simply withered.”
While during her youth drought years were rath-
| Kale Godana (top) takes pride in her corn crop. Owing to the new irrigation system (bottom) it turns out much higher than before.
er an exception, lately they have become the rule. Thus
farmers get a better price for their products. Together
the people in the village of Geldaha in South Ethio-
they open bank accounts, into which they frequently
pia often only had one meal per day, if at all—until a
deposit money so as to allow maintenance to be
project of the Church Mekane Yesus turned the tables.
carried out at dams and canals.
Despite the still persisting aridity Kale Godana now
yields crops like never before in her life: “Last season
I reaped 32 sacks of corn.” That is more than the big
Likewise irrigation allows small farmers the
important diversification of the farm products:
“Previously people almost exclusively grew corn and
family needs for food: now the small farmer can sell
sorghum,” explains Toraito Kussia. “We want them to
her surpluses at the nearby market. And the beneficia-
expand their production for a healthy alimentation,
ries are her children, for whom Kale Godana buys new
and not to depend on one crop plant.” By now, there
clothing with the profit.
are also growing several fruit varieties besides sesame,
The improved situation is due to a large-scale
beans, yams and pumpkins. In a tree nursery of the
irrigation project organised by the Church Mekane
project Kale Godana has fetched some banana plants.
Yesus, an amalgamation of the Lutheran and reformed
Now she plans to plant fruit trees: “In the past I did
churches in Ethiopia. Traditionally the farmers could
not know mango, papaya and oranges at all, because
use the lowland with the Yanda River just as pasture
it was simply too arid here.”
for their thin cattle, because only in the two annual
Kale Godana admits that she had been sceptical
rainy seasons the riverbed has water—then, however,
when the Church Mekane Yesus initiated the irrigation
quite a lot. Financially funded by “Brot für die Welt”
project. “But now I am happy that our village partici-
engineers measured the valley, planned six concrete
pated. And almost every day I am in the field with my
dams as well as a canal net attached to that—thus the
hoe pulling up weeds. Every time I see the sprouting
water is used in the best way.
The locals did not want anything for free, stresses
corn it gives me joy. Because then I know that my family will have enough to eat.”
project coordinator Toraito Kussia, a native himself:
the farmers dug all in all almost 100 kilometres of
In a nutshell
canal with their hands. By now they can cultivate
Within the scope of the project almost 100 kilometres
corn on 5,850 hectares of land. Owing to the project’s
of irrigation channels were dug. Thus 5,850 hectares
immense success another 1,100 hectares are planned.
of land were made fertile. Now 100,000 people have
“In the end we will secure directly and indirectly the
enough to eat.
food of about 100,000 people,” says the coordinator.
But the project was about more than just irrigation
Project holder technique, Toraito Kussia explains: “We are talking
Ethiopian Evangelical Church Mekane Yesus
about a rural development programme with many
(EECMY)
facets.” Obviously the dams and channel have brought
the biggest short-term changes: now people have
Amount of Funding
enough to eat and can send their children to school.
2011: 62,526 euros
“But even more is going on. For instance, now people
2012: 31,263 euros
start to organise themselves in cooperatives.” Thus the
13
Projects
Health
In the countries
of the Global South
72 in 1,000 children
do not live to see
their fifth birthday.
The death of most of them could be avoided—if only their parents had
access to safe drinking water, sanitary facilities and basic health care. And
if they knew more about hygiene and other prevention options. Hence “Brot
für die Welt” supports projects, in which people are informed about the
causes of diseases and ways of preventing them—especially in rural regions
and urban slums. Because here is the greatest need. Health care projects
are assigned to the key issue “Access to Basic Services,” which also includes
educational projects. In 2011, “Brot für die Welt” supported altogether 288
projects in this sector with 10.1 million euros.
14
Annual Report 2011
Project Report Guatemala
Mother and child are
both doing well
The ancient mobile phone of Thelma Maxlatz rings:
once again she is called to a birth, this time there are
even twins. She arrives just in time: entering the hut
| Thelma Maxlatz is midwife with heart and soul.
the midwife sees that the boy does not breathe. Immediately she gives him rescue breathing and cleans
Before ASECSA handed her over the little bag with
him up. Shortly afterwards the baby starts to cry—and
the tweezers, scissors, muslin bandages, drugs and
Thelma smiles relieved. Then she attends the new-
rubber gloves, Thelma Maxlatz attended school for
born girl and the mother, Josefa Quej, who is fainting
two years, three days the week. She studied with physi-
repeatedly. She brews a basil tea for her, which slowly
cians and experienced midwives. The training had not
brings about the desired effect. The condition of the
been easy for her, she remembers. Six years in primary
mother is stabilising.
school had hardly taught her reading and writing. Plus
“If it had not been for Thelma only the girl would
have survived,” Josefa Quej says some time later in
her husband had often been jealous. Even to this day
he sometimes grumbles when she leaves the house to
Poqomchí, a Mayan language spoken in the central
hurry along narrow paths to a mud hut, where a baby
highland of Guatemala. Josefa Quej is 31 years old and
is born. Because generally it takes many hours until
this has not been her first birth. Three of her children
she returns.
died almost immediately after being born. In part that
She receives no money from the government for
was due to the fact that the traditional midwives, who
her services. “Sometimes the parents give me 25 or 50
assisted Josefa in her homebirths, lacked a working
quetzales,” says Thelma Maxlatz: the equivalent to two
knowledge of medicine.
In Guatemala almost seventy in thousand children
do not live to see their fifth birthday. Above all in the
or four euros. “I am not asking for money. I can see in
how dire conditions they are living.” That also holds
true for Josefa und Mauricio, the parents of the new-
countryside and in the slums in the periphery of the
born twins—they can only offer her a thank-you. But
big cities people are suffering from a chronic under-
Thelma does not mind. To make a living she embroi-
supply in health. “A great part of the population here
ders and sells huipiles, the colourful traditional gar-
has no access at all to the health sector,” says Hugo Icú,
ments worn by Mayan women. She regards her work as
physician and head of the Association of Communal
a midwife as a service to community.
Health Services, ASECSA. “We advocate that even in
the remotest village there is at least one person, who
In a nutshell
can take care of the health issues of the population.”
At the current stage the project provides a vocation-
Nine years ago Thelma Maxlatz trained as a mid-
al midwifery training for 48 women and an advanced
wife with “Brot für die Welt” partner ASECSA in the
training for 72 already practicing midwives. 20 mid-
village of Tamahú, after she herself had lost a child
wives and female health promoters are additional-
during birth. “I thought, if I get a training my own chil-
ly trained as HIV/Aids counsellors. Approximately
dren will survive and the children and mothers in the
20,000 people in 114 communities all across Guate-
neighbourhood too,” she says.
mala benefit from that.
ASECSA is an association of 59 local organisations
all across Guatemala. They train midwives and health
Project holder counsellors; they establish community pharmacies,
Asociación de Servicios Comunitarios de Salud
conduct educational campaigns on HIV and Aids. “We
(ASECSA)
work especially in regions, where no government authorities are present. There we have our health promot-
Amount of Funding
ers, our midwives, and our traditional naturopaths. We
2011: 64,300 euros
attach great importance to adjusting our health service
2012: 48,200 euros
to the ethnic culture,” says head of ASECSA Icú.
15
Projects
Human Rights and Peace
In 2011, 38 extremely violent
conflicts have
shaken the world.
Though religion is often used as a pretext: the main reason for conflict is
access to and control of resources. Moreover social injustice, poverty and
hunger are threatening peace and security, forming the matrix for new
conflicts. It is important to deprive them their breeding-ground by promoting democracy, developing a living civil society and taking a stand against
discrimination. Justice is the key and crucial requirement for peace: in
these terms “Brot für die Welt” promotes in many countries worldwide
people and organisations that stand up against violence and for human
rights—often putting their own life on the line. In 2011, we supported our
courageous partners in altogether 287 projects with funds amounting to
10.2 million euros.
16
Annual Report 2011
Project Report Russia
Giving women
a voice
Rima Scharifullina, 46, has a voice that can hardly be
ignored. A fact the lawyer and economist proves every
time she takes to the streets of Saint Petersburg to
demonstrate. “Russian gas and oil provide us neither
with money nor with bread,” she shouts into the
loudspeaker. “The government will not solve the
| Rima Scharifullina (pictured top right, bottom left) advocates the rights of women in Russia with verve.
problems of the women—we must do it ourselves.”
women who are pregnant or have children under the
Rima enunciates every single word at full volume;
age of three are made redundant, because the employ-
her fist rises to the sky. Merely seconds later 50
ers are not willing to pay the allowances prescribed by
women—and a handful of men—join her chorus.
law. Many women are not even aware that their statu-
Twelve years ago Rima Scharifullina founded the
tory rights have been violated. Or they do not have the
organisation EGIDA, which is supported by “Brot für
money to proceed against employers and authorities.
die Welt” since 2008. The mission: helping women to
Rima Scharifullina and EGIDA provide free legal as-
obtain their rights. That applies in particular to labour
sistance: “So far we have been able to help more than
law. In a black suit Scharifullina represents mothers in
2,000 women to improve their material situation and
court, who were laid off during their pregnancy.
gain some self-confidence.”
Frequently her work has to do with the payment
of social allowances young mothers are entitled to.
Word has gotten out about this option and often
the demand for legal counselling is by far more than
The social fund that manages the money is supposed
Scharifullina and the other three lawyers of the or-
to pay it to the employers. These in turn should give
ganisation can accomplish. But too much work does
the maternity leave payments to the employees. But
not scare away Rima Scharifullina. She says: “I try to
instead they are friskily pointing the finger of blame
help women, who fight for their rights. And it makes
at each other: while the social fund claims that it
me happy, when I succeed to improve their living
has transferred the money to the employers, the lat-
conditions.”
ter maintain that they have never received the money
In February 2011, EGIDA founded the associa-
from them. It must be feared that the young mothers
tion “Women’s Voice,” which organised on March 8 the
will come away empty-handed. “The Russian legis-
rally “Strong Woman—Strong Country”. 200 female
lation is not familiar with the term discrimination,”
executives from various organisations and companies
Rima Scharifullina explains. “That is, discrimination
participated, and demanded something outrageous: a
of women at work is not acknowledged.”
In the aftermath of the Perestroika the tradition-
female quota of 30 per cent in politics and in the top
floors of economy.
al role model experienced a revival. Under President
Vladimir Putin (who re-assumed office on 7 May 2012)
In a nutshell
the slogan ran: women, get back in the kitchen! With
Over 2,000 women in difficult living conditions have
the collapse of public childcare professional life and
already received support. At the current project stage
motherhood have become almost mutually exclusive.
18 self-help groups have been founded, monitored by
Single mothers lose their competitive power and are
trained coaches.
forced to accept non-qualified, bad paid, and often
hard manual, including dangerous work. Not to men-
Project holder tion the many women, who do not find work. The num-
EGIDA
ber of women and mothers afflicted by unemployment
and poverty is correspondingly high—they make up
Amount of Funding
two thirds of all unemployed people in St. Petersburg.
2011: 32,227 euros
With the latest global economic crisis the situation
2012: 22,500 euros
of women has deteriorated even further. Especially
17
Projects
HIV/AIDS
34 million people
are living with
HIV and AIDS
worldwide.
True, in many African countries the number of new infections is declining.
But even so almost three million people are newly infected with the virus
every year. And in other regions, where so far mainly high-risk groups had
been affected, the virus now increasingly spreads among the population as
a whole—for instance in Southeast Asia. “Brot für die Welt” and its partner
organisations raise awareness and help people who are concerned. We take
a stand against exclusion and exchange moral condemnation for acts of
solidarity. As a founder member of “Action against AIDS” we lobby for more
funds in fighting HIV and AIDS—as well as for access for everyone concerned to life-saving drugs. Last year “Brot für die Welt” funded 101 projects
in fighting HIV and Aids. All in all 3.2 million euros have been made available for that.
18
Annual Report 2011
Project Report West-Papua
Educational work
for prostitutes
Tina and Lea, two young prostitutes are sitting on
the mottled mattress of a sordid bordello. They live
and work in a windowless shack. The old newspapers
making up for wallpaper are moulding on the walls.
Do they use condoms at work? “Hardly ever,” Lea
admits shyly. Most of the punters refused to use
them. “Many of them have heard about HIV and
AIDS, but they believe that it will not hit them,”
| Social worker John Maurids Suebu counsels two young prostitutes (top).
Annik Srihartini (bottom) used to be a hooker. Today she works for YPKM.
explains the social worker John Maurids Suebu.
Just a few years ago the 32-year old man from
the remote market town in the Indonesian province
The YPKM health programme addresses specifically women, who earn their living as prostitutes—and
West Papua knew only little about the immunodefi-
their clients. Moreover volunteers, church members
ciency. That changed all of a sudden when he learned
and vicars are trained so that they can inform pupils,
that his nephew Ismail had become infected with
church groups, politicians and council workers about
HIV: “That was a shock for the whole family.”
the distribution of HIV as well as encourage the popu-
Suebu decided to get more information about the
lation to get HIV tested and to use condoms. Tradition-
disease: “I did not want other families to make the
al dances are used to reach those people who cannot
same experience.”
read. In addition to that YPKM also offers intensive
Suebu contacted the local relief organisation
medical and psychosocial care for people living with
“Yayasan Pengembangan Kesehatan Masyarakat”
HIV and AIDS. And in the port of Jayapura the associ-
(YPKM) that conducts outreach work in West Papuan
ation operates a small clinic and a hospice.
towns and rural communities to spread public knowl-
During the hour in which Suebu is talking to the
edge of the immunodeficiency’s risks. He attended
two young prostitutes, five clients drop in, who are
courses and began to make house calls to patients with
shunned by the owner of the brothel—“come back
HIV and Aids. For four years now Suebu is the head of
later,” she tells them. “You can visit me anytime in
an YPKM outpost in Wamena, 40 minutes by air from
my office, when you have questions or need condoms,”
his hometown Sentani. There he counsels prostitutes
Suebu promises the young women. Before leaving
and coaches volunteers, who conduct HIV/AIDS edu-
he gives them some money to compensate the loss of
cation among friends and acquaintances.
YPKM, the “Association for Health and Community Development” was founded in 1996, following
earning due to their talk. “It shall not be to your disadvantage when you inform yourselves,” says Suebu.
“And next week we will make a HIV test, okay?”
a dramatic increase of HIV infections in West Papua, the western peninsula of the island of New Guin-
In a nutshell
ea. In 1992, there were merely six cases and by 2010
With its educational work the project reaches about
already 4,745. Following the detachment from the for-
750 persons from high-risk groups (for instance prosti-
mer Dutch Indies West Papua was assigned in 1969 to
tutes and street children). 75 vicars (women and men)
the Indonesian archipelago. The transmigration pro-
receive further training, and 120 people with AIDS
gramme sponsored by the Indonesian government
are treated as in-patients.
moved about 800,000 Indonesians into the country.
The transmigrants appropriated the land, and inter-
Project holder national companies the substantial natural resources.
YPKM
Many thousands of Papuans were turned off their land.
The work migration, a lack of awareness and the defi-
Amount of Funding
cient health system contributed to the rapid spreading
2011: 27,904 euros
of the lethal virus.
19
Projects
Emergency Aid
Last year, nearly
four million people
in Kenya needed
food aid.
In the countries lying on the Horn of Africa seasonal rains have been interrupted for several consecutive seasons. When in 2011 the rains largely failed
again, the situation aggravated even further. Natural disasters like the East
Africa drought destroy—just like civil wars and armed conflicts—long-term
development efforts, obstructing temporarily regular project work. Hence,
when it is a matter of life and death, the partner organisations of “Brot
für die Welt” also provide emergency aid. They know best which kind of
support people need. In helping to alleviate the most desperate need they
already prepare the ground again for a sustainable improvement of the
living conditions of the population, so that in the long run emergency aid
will not be necessary any more—because development is the best disaster
prevention.
20
Annual Report 2011
Project Report Kenya
Resistant even in
times of drought
Sure, the drought had caused them all great trouble but, all things considered, their living conditions
have improved during these past years—on that the
five men and twelve women agree, who are sitting on
ramshackle chairs under a tree near the mayor’s office in the small Kenyan village of Mukaa. They are
| Members of the self-help group “Gomano” working on the fields.
all representatives of local self-help groups, who have
assembled for their monthly meeting. “Thanks to my
very susceptible to drought damage, so frequently the
chicken farming I now have an income, I sell eggs
whole crop failed. Now the UCCS uses demonstration
and chicks,” Veronica Makenzi, 34, tells. “Hence my
areas to show how to cultivate different leguminous
children did not starve during the drought.” Francis
plants that are better compatible with arid periods, for
Muange, 34, adds: “I have opened my own tree nursery.
instance mungo and other beans.
Soon my family will harvest mangos and papayas in
abundance.”
To retain the moisture in the soil terracing the
fields is of vital importance: the protective barriers
But is not Francis Muange’s family alone who will
against erosion help to catch the rainwater and keep
benefit: there is great demand for saplings in the com-
it in the soil. Thus in every self-help group the UCCS
munity. Because trees not only provide shadow for the
trains two of the members in the technique of terrac-
kitchen gardens of the families, but their roots also
ing. These will then pass on their knowledge into their
protect against erosion and help to keep the soil moist.
groups. By the turn of the year the farmers had created
However, the major increase in saplings is no coincidence. In the courses offered by the Kenyan partner Ukamba Christian Community Services (UCCS)
terraces in the project area with a total length of 130
kilometres.
The groups moreover receive free pumps and
people learn, how important trees are for agriculture,
plastic pipes for the irrigation of their kitchen gar-
especially in areas suffering from aridity. The relief or-
dens. In the village of Tabor, for instance, approxi-
ganisation from the Anglican Church of Kenya (ACK)
mately 20 women meet several times a week to till their
is active in the particularly poor districts in the East-
fields near the Kikuu River together. There they grow,
ern Province of Kenya, where two-thirds of the people
among others things, pumpkins, and different kinds of
are living below the poverty line. Since the terrible
cabbage, yams, cassavas, spinach and tomatoes. Part
drought in 2011 further aggravated the pressure on the
of the harvest is offered at producer prices. In doing so
rural population, “Brot für die Welt” extended its fund-
the women also contribute to the food security of the
ing of UCCS.
neighbour families.
During the drought UCCS distributed cooking
oil, corn and beans to the families in desperate need.
In a nutshell
But the majority of the organisation’s measures aim
The project supports over 200 self-help groups in the
beyond mere emergency aid at a sustainable improve-
Eastern Province of Kenya. In doing so it secures the
ment of the circumstances as well as at climate miti-
food of almost 50,000 people.
gation and adaption in these times of change. The
“Brot für die Welt” partner initiates and trains self-help
Project holder groups, and creates the conditions to reorganise agri-
Anglican Church of Kenya, Ukamba Christian
culture with material support.
Community Services (ACKUCCS)
One key measure is the return to rather droughttolerant crops. “Previously the farmers thought: corn
Amount of Funding
is our most important food crop,” explains project
2011: 163,174 euros
manager Urbanus Mutua, “hence they virtually only
2012: 45,000 euros
grew corn.” More than often with fatal effects: corn is
21
Campaigns and Advocacy
Fighting Climate Change
What do a bishop from Cape Town, an Indian social
organisations in their own provinces, countries and in
worker and a disaster manager from Fiji have in com-
the international arena, and helps to forge alliances.
mon? They share the commitment against the climate
cial worker from Delhi and the disaster manager from
their home countries. No matter if frequent droughts
Fiji met with a good dozen of other project partners
in Africa, increasing floods and tropical cyclones in
and “Brot für die Welt” staff at the end of November
Asia or the global sea level rise: everywhere in the
in Durban, South Africa. Together they participated
world the poor are affected most by these disasters.
as observers in the World Climate Change negotia-
Climate change aggravates hunger, threatens liveli-
tions. They had prepared themselves for months; some
hoods and uproots people.
Therefore many of the people working for “Brot
of them had been previously heard in the German
Bundestag as “climate witnesses”. In Durban they met
für die Welt” partner organisations have become cli-
the German MPs again and shared a country outing
mate experts. No matter if disaster control, agricultur-
where they talked to local farming families, whose
al consultancy or drinking water abstraction—climate
food security is affected by climate change. They
change has become an essential factor in their project
attended the negotiations expertly, commented the
practice. At the same time it becomes more and more
drafts of the text of the treaty and contributed propos-
obvious that global warming cannot be addressed by
als that benefit the poor. Day by day they debated with
local work alone. The fact that it jeopardises the long-
many other delegates of worldwide ecumenism and
term project achievements calls for a rather ambi-
synchronised political messages.
tious climate policy and a rapid change into the age
It is exactly this pressure on part of the civil so-
of renewable energy. Hence “Brot für die Welt” sup-
ciety that helps to advance things in the often tough
ports the climate political commitment of the partner
and controversial climate policy. The failure of the
| The rising sea level threatens many costal dwellers in Bangladesh.
22
That is why the bishop from Cape Town, the so-
change, which becomes more and more a threat to
Annual Report 2011
negotiations in Durban was virtually only prevented
a national budget that equals the budget of Hamburg,
at the eleventh hour. Until then the talks had become
can offer little resistance to the sea level rise without
polarised: on one side the small island countries, the
massive international support. These are the necessities
poorest of the developing countries and Europe; and
that “Brot für die Welt” strives to explain to the parlia-
on the other side of the table the majority of the coun-
mentary groups in the German Bundestag and the gov-
tries with high carbon dioxide emissions like the USA,
ernment, but also in Brussels and at the Climate Talks.
Russia, Japan and China as well as the oil-rich coun-
But merely more money for climate protection is
tries. While one side regards climate protection as
not enough. According to Bishop Davies from Cape
both, an existential imperative and an economic op-
Town, “if we want to prevent global apartheid, we will
portunity, the other side dreads economic disadvan-
have to change tack all together.” That not only re-
tages and wishes to put off all decisions. The latest
quires more support in climate adaption measures,
compromise, which has been reached, stipulates that
but also stricter climate protection in the industrial-
the International Community will enact an agreement
ized countries as well as more renewable energy, in-
by 2015 with binding climate goals. The agreement
creased energy efficiency and a different way of keep-
will, however, not come into effect until 2020.
ing house. For this reason “Brot für die Welt” founded
Much as “Brot für die Welt” welcomes this agree-
a proper climate fund together with the Evangelical
ment in principle, it is clear that it will arrive much too
Church and other relief organisations, the “Klima-
late to limit global warming to 2°C. Above all this is
Kollekte”. Thus churches, individuals and companies
fatal to the threatened island nations and millions of
can now compensate inevitable greenhouse gases aris-
other people living in the high-risk areas, who are too
ing, for instance, from events or journeys by support-
poor to protect themselves. A country like Bangladesh
ing projects, which for example introduce solar energy
with a population twice as high as Germany’s, yet with
or wood-saving stoves for the poorest.
| Likewise in the Pacific more and more islands are flooded due to the sea level rise.
23
Public Relations
Advertising for a better World
From the Poster of the Year competition in 2011
our work in the parishes.” Plus the donor market is
emerged three first-place winners: in addition to
getting increasingly competitive: fundraisers and
ads for cashmere clothing and an electronics mar-
friends’ associations for local projects are asking for
ket a “Brot für die Welt” poster won. Set against
support; many celebrities and companies launch
the current high-gloss ads it is virtually un-
non-profit foundations. “We must remain visible
matched in simplicity. The poster displays some
and tell the people: We still need you!” Ingrid Jung-
basketry from straw and spikes accompanied by
hans explains. “And not only your money, but your
the slogan: “Gib dem Hunger einen Korb,” (“Send
input and commitment too.”
hunger packing!”), a German double-entendre,
since Korb means basket.
The market research company IMAS analyses
every year the impact of advertising messages for
for its distribution. That is, advertisements in newspapers and magazines are printed without fees.
the specialist journal “Werben und Verkaufen”
Outstanding is the cooperation with “Wort & Bild”
(Advertising & Selling): subject groups complete
(Word and Picture). The publishing house prints
standardised questionnaires regarding recognition,
in its publications annually “Brot für die Welt”
liking and knowledge transfer. Based on the
advertisements with a sales value in the high six-
out­come IMAS calculates the vigorous effect of
digit range for free. The flagship of the publishing
an ad. According to the creative minds it is no
house is the customer magazine “Apotheken Um-
coincidence that the “Brot für die Welt” poster
schau,” the German publication with the highest
landed on the first place: “The image and the pun
coverage being read by almost a third of the popu­
perplex observers and set the mind spinning,” says
lation. Likewise the private television stations air
Wolfram Heidenreich, managing director of “Gute
the “Brot für die Welt” spots as interludes without
Bot­schafter”(Good Ambassadors), the advertising
any fee.
agency contracted by “Brot für die Welt”. “This
In 2011, “Brot für die Welt” used all in all 8.3
advertisement is intelligent, it appeals to people
per cent of its funds for advertising—an average
with a certain level of awareness, who are not
value for relief organisations. Advertising and
superficial.”
administration together amounted to 12.3 per
The basket poster is not the only outstanding
advertisement by “Brot für die Welt”. Other motifs
cent of the total expenditure. The German Ins­ti­tute for Social Issues (DZI), also known as the
too won prizes for their eye-catching, simple visual
“TÜV (Technical Inspection Association) of
effect and intelligent pun slogans. Hence an almost
Donations”, considers this as “adequate”.
empty rice bowl was combined with the words:
“Weniger ist leer/Less is empty.” (A rhyme playing
However the success of advertising can hardly
be measured in quantity. “Sometimes we get phone
on the original proverb: “Weniger ist mehr/Less
calls by people, who tell us that a poster has
is more.”) And commitment to a fairer world was
impressed them and thus they want to make a
brought home with the neologisms “Fairgeben,
donation,” Ingrid Junghans says. But in general
fairsorgen, fairteilen.” (A phonetic play on “verge-
ads, posters and spots concurred in the context
ben/forgiving, versorgen/supplying and verteilen/
of the public relations of “Brot für die Welt” as a
distributing”.) With this concept “Brot für die Welt”
whole: “Classical advertising, fundraising letters
clearly distinguishes itself from conventional
and activities in the parishes are mutually
advertising.
beneficial.”
“However, many donors ask as a matter of prin-
24
It should be emphasised that “Brot für die Welt”
only pays for the production of advertising, but not
In one aspect the advertising is identical to the
ciple: why use advertising at all?” says Ingrid Jung-
project information on the homepage of the relief
hans, who is in charge of advertising at “Brot für die
organisation: “We portray the people in the South
Welt”. But without advertisement the relief agency
just as we get to know them in the projects,” Ingrid
would virtually not work—especially in view of so-
Junghans says. “They are active and have many
cietal developments: “Today many people no longer
potentials that they can develop with some small
go to church, hence we can not reach them through
and basic support.”
Annual Report 2011
Hunger ist keine Naturkatastrophe.
Wir können ihn bekämpfen.
Helfen Sie uns, den Kampf zu gewinnen.
Brot für die Welt · Postfach 10 11 42 · 70010 Stuttgart · Wir danken dem Plakatstelleninhaber für die freundliche Unterstützung
Konzeption und Design: Buttgereit und Heidenreich GmbH, www.gute-botschafter.de
Gib dem Hunger einen Korb.
Postbank Köln 500 500 500 · BLZ 370 100 50
www.brot-fuer-die-welt.de
39662 BfdW GFPlakate.indd 3
06.08.2010 10:56:38 Uhr
25
Finances
26
Annual Report 2011
Annual Accounts
2011
in EUR
Mitte Balance of funds on Jan 1st
%
2010
in EUR
%
The adjacent annual financial
statement has been derived from
the audited annual account of
“Brot für die Welt“ and arrayed in
form of a use of funds statement.
93.723.287,95
90.335.443,55
Source of funds
83,9
62.126.267,72
85,0
Donations and collections
56.265.975,73
thereof donations to the alliance “Development Works”
1.991.972,07
Bequests
2.017.168,52
3,0
4.357.259,45
6,0
Fines
649.179,20
1,0
816.342,10
1,1
Third party contributions
4.618.603,04
6,9
2.627.793,53
3,6
8.229.841,27
Funds of the Church Development Service
2.617.707,74
European Union
1.402.805,49
1.522.624,12
400.119,41
Public funds
340.900,00
543.500,00
MISEREOR
0,00
96.550,00
Other third party contributions
257.189,81
65.000,00
Other revenues
1.171.765,84
1,7
318.235,74
0,4
Financial income
2.317.010,28
3,5
2.877.721,49
3,9
Total receipts
67.039.702,61
100,0
73.123.620,03
100,0
65.037.749,77 €
Project exenditure in 2011
Use of funds
PROJECT EXPENDITURE
65.037.749,77
87,7
67.523.163,62
88,2
Project funding
56.513.096,38
76,2
58.323.440,89
76,2
Project fund payments
46.328.136,02
48.988.785,09
Emergency funds
4.185.013,00
3.551.440,00
Scholarship programme
4.453.808,17
4.113.478,07
Human rights work
1.546.139,19
1.669.737,73
Project support
4.099.308,27
5,5
4.925.695,27
6,4
Campaigns, educational work and advocacy
4.425.345,12
6,0
4.274.027,46
5,6
1.000.000,00
1,3
10,5
Initial capital for the Brot für die Welt Foundation
ADVERTISING AND ADMINISTRATIVE EXPENSES
9.149.774,88
12,3
7.988.300,81
Advertising and public relations
6.169.759,53
8,3
4.795.021,33
6,3
Administration
2.980.015,35
4,0
3.193.279,48
4,2
Total expenditure
74.187.524,65
100
76.511.464,43
100
Balance of funds on Dec 31st
83.187.621,51
90.335.443,55
Approved project funds
70.725.007,24
76.340.319,48
Free reserves
9.283.955,81
9.283.955,81
Disposable funds for short-term use
for future project approvals
6.079.195,72
8.702.762,69
minus advance payments
-2.900.537,26
-3.991.594,43
Over 65 million euros went into the
project work in 2011.
including:
27
Finances
Source of Funds / Income
Total receipts
and reconstruction work in Haiti and Pakistan. In
Compared to the previous year total receipts declined
2011, however, we were only able to raise the much low-
by 8.8 per cent to 67.0 million euros. This decline must
er amount of 2.0 million euros via the alliance, mainly
be principally attributed to lower earmarked donations
for our commitment in support of the people starving
of the alliance “Development Works” (minus 6.2 mil-
in East Africa. Owing to the great helpfulness of our
lion euros) as well as fewer revenues from bequests.
donors the receipts in 2011 were above the long-term
average. The share of earmarked donations in 2011
Donations and collections
amounted to 9.1 per cent of the total income resulting
Donations and collections are by far the most impor-
from donations and collections (previous year: 17.4 per
tant source of income for “Brot für die Welt”. In 2011,
cent).
the receipts from donations and collections amounted
to 56.3 million euros (in 2010: 62.1 million euros). In the
Bequests and fines
year before we were able to raise 8.2 million euros in
The 2.0 million euros from bequests (legacies and in-
earmarked donations through the alliance “Develop-
heritances) fell short of the excellent amount of the pre-
ment Works” especially for the emergency assistance
vious year (4.4 million euros). However, the development of fines allocated by German courts in favour of
“Brot für die Welt” remains positive.
83,9 %
Donations and collections
Third party funds
Third party funds primarily involve funds of the
Church Development Service, serving to finance ecumenical and church projects as well as European
Union contributions to co-finance projects. Depending
16,1 %
on the project progress these funds are retrieved from
Bequests 3,0 %
Fines 1,0 %
Third party funds 6,9 %
Other revenues 1,7 %
Financial income 3,5 %
the granting organisations and may vary accordingly.
In addition to that we received to a minor degree further co-financing funds, for instance from the Federal
Ministry for Economic Cooperation and Development
(BMZ).
Source of funds in 2011
in relative numbers
More than 80 percent of the total income of “Brot für die Welt”
accrue from donations and collections.
Other revenues
Other revenues increased considerably compared to
the previous year. These are predominantly paybacks
from project grants, which may vary from year to year
as well as proceeds from the sale of “Brot für die Welt”
62,1
55,5
49,5
54,1
54,7
51,5
52,8
51,4
54,7
56,3
materials.
Financial income
Interest revenues accrue because the full amount of
donations is not immediately transferred to the project
partners, but depending on the current progress of a
project. Until payment the earmarked and approved
project funds are actively invested according to ethical
criteria. The thus generated interest revenues are
2002
2003 2004 2005 2006 2007 2008
2009 2010 2011
Development of received donations and collections 2002-2011
in million euros
28
Annual Report 2011
earmarked and available for further project funding.
Due to the very low interest level in the year before
the financial income dropped to 2.3 million euros
(previous year: 2.9 million euros).
Use of Funds / Expenditure
Total expenditure
Advertising and administration
With total expenses amounting to 74.2 million
Expenses for advertising and public relations in­
euros in the reporting year “Brot für die Welt”
creased in the reporting year by 28.7 per cent. Since
spent 3.0 per cent less than the year before (76.5
the fiscal year 2011 the proceeds of the sale of the
million euros). This decline mainly results from
“Brot für die Welt” materials were in consultation
lower project expenditures of 2.5 million euros
with the DZI no longer balanced with the expen-
(- 3.7 per cent).
diture involved here, thus leading to an increased
For reasons of comparability the structure of ex-
the introduction of “Brot für die Welt” in Austria
penses is adjusted to the expenditure categories
was supported with 710,000 euros.
expense of about 400.000 euros. In addition to that
given by the German Institute for Social Issues
(DZI).
Project expenditure
Project expenses serve the immediate implementation of the statutory purposes of “Brot für die Welt”.
87,7 %
Project expenditure
They are subdivided into
Project funding 76,2 %
Project support 5,5 %
Campaigns, educational
work and advocacy 6,0 %
• Project funding
Compared to 2010 project assistance declined
altogether by 1.8 million euros. While allocations
to the “Brot für die Welt” emergency fund of the
sister organisation Diakonie Katastrophenhilfe
12,3 %
were increased by an additional 0.6 million euros,
Advertising and
administration
money transfers to the “Brot für die Welt” partner
Advertising and
public relations 8,3 %
Administration 4,0 %
organisations declined by 2.7 million to 46.3
million. The reason for this decline is the lower
number of cooperation projects (968 project
partnerships).
• Project support
Use of funds 2011
in relative numbers
Almost 90 percent of all funds go into the project work.
Expenses for project support include besides project monitoring pre- and post-promotion activities,
like for instance preparing and selecting suitable
projects, assessing project applications, qualification of partner organisations, controlling, reviewing and evaluation of projects. Expenditure declined by 0.8 million euros compared to the year
before. This is mainly due to a lesser allocation
reserved for provisions for semi-retirement and a
lower employment of staff.
• Campaigns, educational work and advocacy
Expenses for campaigns, educational work and
advocacy slightly increased in comparison to
the previous year by 3.5 per cent to 4.4 million
euros.
Project funding
56,5
58,3
Project support
4,1
4,9
Campaigns, educational work and advocacy
4,4
4,3
6,2
4,8
3,0
3,2
Advertising and public relations
Administration
Use of funds in 2011
(in millions of euros)
and in 2010
With 56.5 million euros the by far biggest sum goes into
project funding.
29
Organisation
| In an Ethiopian tree nursery fruit tree seedlings are cultivated. They contribute to food security.
About Us
Who we are
“Brot für die Welt” was founded in 1959 as a campaign
30
Our guiding principles
God’s taking sides for the poor and excluded as well
of the Evangelical and Free Churches in Germany.
as the Christian mission to create a social reality that
Today the relief organisation provides in more than
does justice to the disadvantaged, the vulnerable and
70 countries help towards self-help, assisted by local
the oppressed, and where the poor come into their
churches, as well as church-related and secular
own spurs us to advocate shoulder to shoulder with the
partner organisations. Key issues of our work are food
poor a just and sustainable development in our One
security, education and health, peace and human
World as well as respect for the human rights. Guided
rights as well as HIV/AIDS. “Brot für die Welt” is
by the Christian commandment, to show mercy to all
part of the Ecumenical Diaconia, a department of
those in need, we support people regardless of their re-
the Social Service Agency (Diakonisches Werk) of
ligion or other affiliations, merely based on their needs
the Evangelical Church in Germany. In the course
and potentials. “Brot für die Welt” is geared to the
of 2012 the Social Service Agency will fusion with
guiding principle, shared by the EKD, of a just peace,
the Church Development Service to “Evangelisches
which aims in equal measure at reducing poverty and
Werk für Diakonie und Entwicklung” (Evangelical
promoting liberty and cultural diversity as well as
Agency for Diaconia and Development).
avoiding the use of violence.
Annual Report 2011
Our Aims
Campaigns and advocacy
Ensuring food security
Based on the experiences from the dialogue with
Especially in times of climate change fighting hunger
partner organisations, “Brot für die Welt” assumes
becomes an increasingly important task. “Brot für
its global responsibility by alerting the general public
die Welt” promotes sustainable agriculture. We sup-
and politicians to grievances, suggesting changes and
port small farmers to realize increased yields using
pushing for their realisation. This includes especially
environmentally friendly and locally adapted cropping
processes and decisions made in the North that have
methods. And together with our partner organisations
negative effects on the poor and disadvantaged in the
we take a stand for more trade justice and the right
South. “Brot für die Welt” uses various instruments
to food.
to bring about social and political changes, including
Promoting education and health
cial decision-makers as well as campaigns, intending
the exchange of ideas with political, economic and so“Brot für die Welt” campaigns for adequate education
to inform the public about a specific issue over a cer-
and health care for everyone, because everybody has a
tain period of time, and thus to mobilise people in that
right to education and health.
respect.
Overcoming violence and advancing democracy
Public relations
Wars, violence and human rights violations impede
Through its public relations “Brot für die Welt” seeks
and destroy development. “Brot für die Welt” and its
to inform people in Germany on the root causes and
partners actively lobby for the protection of human
context of hunger, poverty and violence in the coun-
rights and peacekeeping.
tries of the South. At the same time, it is about raising
funds for the work of “Brot für die Welt”—donations
Fighting HIV/Aids
that are vital for the existence of the organisation. In
HIV and AIDS threaten the life of millions of people
doing so “Brot für die Welt” relies on a multifaceted
and get in the way of any kind of progress. Thus “Brot
network of committed people, groups, parishes and
für die Welt” fights against the further spreading of
schools. Funds are raised with respect for the human
the disease.
dignity of the beneficiaries.
Our Work
Transparency
“Brot für die Welt” is observing the principles of
Supporting projects in the Global South
good stewardship, informing donors and the public
The work of “Brot für die Welt” focuses on the support
about the results of its proper work, and accounting
of projects and programmes in the countries of the
for source and use of the entrusted funds. Not only
South. A close and continuous co-operation with our
do we ourselves continuously assess the impact of
partner organisations is essential for our projects. It
our work, but also we face the external assessment
makes sure that all projects are adapted to the specific
of our objectives, strategies and results.
local social, cultural and economic conditions. Many
partner organisations have a church background. But
Merger with EED
self-help initiatives, human rights groups and other
Within the course of 2012 “Brot für die Welt”
non-governmental organisations advocating social
merges with the Church Development Service
justice are likewise supported. “Brot für die Welt”
(EED). The new agency named “Brot für die
assists all people—regardless of nationality or religion.
Welt—Evangelischer Entwicklungsdienst” (Bread
The first and foremost beneficiaries are the poorest of
for the World—Evangelical Church Development
the poor. Gender is a crosscutting issue in all projects,
Service) will be part of the new Evangelical Agency
providing women as well as men with the opportunity
for Diaconia and Development based in Berlin.
to participate equally in creating their society. “Brot
The merger finalises the reform of the evangelical
für die Welt” provides the projects of its partners with
development aid that has been initiated more than
financial support and expert consultancy. Transpar-
ten years ago. It seeks to combine forces in order
ency, mutual trust as well as regular monitoring are
to develop a bigger impact nationally as well as
essential for a good cooperation.
internationally.
31
Organisation
Board of Directors
Committee for Ecumenical
Diaconia (AÖD)
“Brot für die Welt” is part of the Diakonisches Werk
The Committee for Ecumenical Diaconia (AÖD) decides
of the EKD, the Social Service Agency of the Evan-
on the approval or rejection of projects as well as the po-
gelical Church in Germany. The Diakonische Werk
litical orientation of “Brot für die Welt”. On that behalf
of the EKD is headed by a full-time board of direc-
the AÖD convenes twice a year for several days. 16 mem-
tors appointed by the Diakonische Rat (Council) for a
bers from church, Diaconia and research as well as from
five-year term of office. It is chaired by the president
development policy and humanitarian networks are on
and co-chaired by the vice-president. The board of di-
the Committee. The Conference of the EKD in agree-
rectors heads the organisation, conducts the ongoing
ment with the EKD Council and the leadership of the
operations and implements the decisions of the Dia-
Free Churches appoint them. The members do not re-
konische Konferenz (Conference). It is supervised by
ceive any expense allowance for their honorary work.
the Diakonische Rat. The board members have sole
responsibility for their area of business.
Members of the AÖD in 2011
The Diakonische Werk of the EKD has committed
Ulrich Seelemann, President of the High Consistory, Evangelical Church Berlin-Brandenburg-Silesian Oberlausitz; President
itself to a Corporate Governance Codex. That includes,
for instance, disclosing the gross salaries of the board
of directors.
Reverend Johannes Stockmeier
President Reverend Cornelia Füllkrug-Weitzel, M.A.
Vice-President (since 1.5.2011), Ecumenical Diaconia
Dr. Wolfgang Teske
Vice-President (till 30.04.2011), Economy & Administration
Maria Loheide
Social Policy (since 01.10.2011)
Bettina Hildebrand, Press Officer of the German Institute for
Human Rights; Vice-President
Dietmar Arends, Reverend, President of the Social Service
Agency (Diakonisches Werk) of the Evangelical Reformed
Church; Vice-President
Barbara Bauer, High Consistory Management and Finances,
Evangelical Church in Baden
Dr. Gyburg Beschnidt, Director of the Working Group
Diaconia of the Evangelical Church in Germany
Prof. Dr. Lothar Brock, President of the Department of
Development and Environment of the Evangelical Church in
Germany
Prof. Dr. Eugen Buß, University Hohenheim, Department of
Social Sciences
Prof. Dr. Stephan Dabbert, University Hohenheim, Department
of Agricultural Management
Rüdiger Heining, President of the Working Group Church
Development Service of the Independent Evangelical Lutheran
Church (SELK)
Susanne Hesemann, Head of the Ecumenical Diaconia
Department of the Social Service Agency (Diakonisches Werk)
Hamburg
Dr. Monika Lengelsen, University of Wuppertal, President of
the Committee for Diaconia, Mission and Ecumenism of the
Synod of the Evangelical Church in Germany
Dr. Ludwig Markert, President of the Social Service Agency
(Diakonisches Werk) of the Evangelical Lutheran Church in
Bavaria
Kathrin Schick, Director, VOICE Brussels
Dr. Gisela Schneider, Director of the German Institute for
Medical Mission (DIFÄM)
Christian Schönfeld, Director of the Social Service Agency (Diakonisches Werk) of the Evangelical Lutheran Church of Saxony
Gerhard Ulrich, Bishop of the Lutheran Church in Nordelbien
32
Annual Report 2011
Organisational Chart
Committee for Ecumenical
Diaconia (AÖD)
Diakonische Konferenz / Conference
Diakonischer Rat / Council
Board of Directors
Diakonisches Werk of the EKD
Berlin
Office of the President
President
Johannes Stockmeier
Stuttgart
Social Policy
Economy &
Administration
Dr. Jörg A. Kruttschnitt
Maria Loheide
Financial
Coordination
Gerhard Lämmle
Ecumenical
Diaconia
Cornelia Füllkrug-Weitzel
Quality and Change Management
and Controlling
Dr. Wolfgang Zeese
Brot für die Welt
Diakonie Katastrophenhilfe
Projects and Programme
Policy and Campaigns
Public Relations
Emergency Aid
Head of Department
Ulrich Gundert
Head of Department
Dr.Klaus Seitz
Head of Department
Dieter Pool
Head of Department
Martin Kessler
Continental Group Africa
· Liaison Office
Horn of Africa (Addis Ababa)
Food Security
· Nutrition, agriculture and
environment
· Climate change
· Food campaign
Service
· Fundraising
· Donor communication
· Parish communication
· Education
· Media
Continental Group Asia /
Pacific Rim
· Liaison Office
Vietnam/Laos (Hanoi)
· Liaison Office
Pacific Rim (Madang)
Development Policy
· Basic issues
· Global poverty
· Fair trade & development
· Ethically oriented investment
funds
· Gender coordination
· HIV/AID
· Berlin Office
Text & Design
· Editing
· Advertising
· Events
· Project communication
Programme Coordination
Continental Group Africa
· Regional offices in Kenya,
Sudan, Congo and Chad
Continental Group Asia
and Europe
· Regional offices in Western
Asia (Turkey), Pakistan,
and Indonesia
Continental Group Latin
America and Carribbean
· Regional offices in
Columbia and Haiti
Continental Group Latin
America and Caribbean
· Liaison Office Andes (Lima)
Human Rights
· Protection of human rights
defenders
· Overcoming violence
· Protecting human rights and
fighting poverty
· Fighting impunity
· Migration and development
Implementation
· Picture archive
· Production
· Merchandising
· Controlling
Continental Group Europe
Scholarships
· Ecumenical scholarship
programme
· In-study programme
· Ecumenical emergency fund
· Church exchange programme
Coordination of Finances,
Administration and Operative
Controlling
International Programmes
and Projects
EU Office Brussels
33
Organisation
Co-operation and Network
“Brot für die Welt” is member of several national
and international networks and cooperates closely
with other relief organisations.
VENRO
“Brot für die Welt” is member of VENRO, the
association of approximately 120 German
non-governmental development organisations.
Diakonie Katastrophenhilfe
VENRO members are private and church agencies
“Diakonie Katastrophenhilfe” is the sister organi­
working in the fields of development cooperation,
sation of “Brot für die Welt” under the umbrella
emergency relief, development education, public
of the Ecumenical Diaconia in the Diakonische
relations and advocacy. Together they campaign
Werk of the EKD, the Social Service Agency of the
for more justice in our One World as well as
Evangelical Church in Germany (DW EKD). For
fighting poverty, the implementation of human
almost 60 years now it has been providing world-
rights and preser­vation of the natural resource
wide humanitarian aid in response to the most
base. VENRO joins the forces and experiences
desperate need. Thus “Diakonie Katastrophen-
of its member organisations; lobbies mutual
hilfe” supports people who fell victims to natural
concerns in the public and with government
disasters, wars and displacement. It helps people
agencies, and cultivates links with other societal
regardless of their colour, religion and national-
circles.
ity. For its work it also receives resources from
the “Brot für die Welt” emergency relief fund, in
Alliance “Development Works”
the reporting year 4.2 million euros. Locally, the
Together with the Welthungerhilfe, MISEREOR,
sister organisations cooperate particularly close
terre des hommes and medico international “Brot
in regions where people are threatened by climate
für die Welt” has formed the alliance “Develop-
change-induced natural disasters. With joint pilot
ment Works—Together for People in Need”.
projects and in cooperation with their partner or-
The alliance provides immediate and long-term
ganisations they strive to assist the poor and dis-
aid in the aftermath of major disasters and in
advantaged in especially vulnerable regions to ad-
emergencies. The aim is to fight the causes of
just to the effects of climate change, and to claim
misery and conflicts. Alliance members closely
their rights from the governments in question.
cooperate with local partners.
Church Development Service (EED)
ACT Alliance
“Brot für die Welt” and the Church Development
With currently 125 member organisations and
Service (EED) have been closely cooperating
a staff of more than 33,000 the international
since 2002. Within this scope “Brot für die Welt”
church network ACT Alliance is worldwide one
provides so-called co-financing funds enabling
of the biggest alliances for humanitarian and
the EED to raise the own resources required for
development aid. ACT is short for “Action by
project funding by the Federal Ministry for
Churches Together” and offers people affected
Economic Cooperation and Development
by poverty and injustice both, immediate as well
(BMZ). In 2011, the EED used 5 million euros
as sustainable assistance. The vision of ACT
supplied by “Brot für die Welt” as supplementary
Alliance is to coordinate worldwide the work
funding to BMZ grants amounting to 22,5 million
of church organisations and structure their
euros. In addition to that “Brot für die Welt”
work even more effectively with mutual quality
provided 2.8 million euros for the placement
standards.
of development experts by “Dienste in Übersee”
(Services Overseas, DÜ), an expert organisation
34
ACT Alliance emerged in early 2010 as a result
integrated into the EED. Within the course of
of amalgamating the global humanitarian relief
2012 “Brot für die Welt” and EED will fusion.
alliance ACT International with the develop-
The new organisation based in Berlin will bear
ment cooperation network ACT Development.
the name “Brot für die Welt—Evangelischer
Alongside “Brot für die Welt” “Diakonie Katas­
Entwicklungsdienst” (Bread for the World—
trophenhilfe” is one founder member of ACT
Evangelical Church Development Service).
Alliance.
Annual Report 2011
Imprint
Photography
Publisher
Diakonisches Werk der EKD e.V.
on behalf of “Brot für die Welt”
Bendl, Helge: p. 13
Böthling, Jörg: title (bottom left), p. 35,
back (top left and bottom right)
EGIDA: p. 17
Krackhardt, Christof: title (top left),
pp. 26, 30
Lohnes, Thomas: titel (top right und
bottom right), back (bottom left and
top right)
Püschner, Christoph: pp. 3, 4, 7, 21
Schultze, Frank: pp. 15, 22
Stormer, Carsten: pp. 19, 23
Editors
Thorsten Lichtblau, Thomas Sandner
(V.i.S.d.P.)
Texteditor
Bernd Hauser, AGENTUR.ZS
Graphic Design
FactorDesign AG, Hamburg
Layout
Jutta Herden, Stuttgart
Art.-Nr. 119 102 222
July 2012
Lithography
Baun PrePress, Fellbach
Print
Henzler, Nürtingen
Paper
Circle matt White, recycled paper
made from 100% recovered paper,
certified with the “Blue angel”
35
Projektarbeit
36
Jahresbericht 2010