sport club corinthians paulista

Transcrição

This is
corinthians!!!
sport club corinthians paulista
Sustainability Report 2011
\\our history
1935
1910
September 1 – at 8:30 PM,
under the light of a street lantern,
at the corner of José Paulino and
Cônego Martins Streets, Sport Club
Corinthians Paulista is founded by
Anselmo Corrêa, Antônio Pereira,
Carlos Silva, Joaquim Ambrósio
and Raphael Perrone.
1911
September 17 – first match in
another city. In reality, two: in
the morning in Campinas, the
team defeats Ponte Preta, 1-0.
In the afternoon, 3-1 against
Corinthians Campineiro.
1912
December 29 – Club athletes
Batista Boni, João Collina and
André Lepre win the Club's first
trophy, Unione Viaggiatori Italiani,
in a 10-km hiking competition that
takes place at Parque Antarctica.
1913
March 30 – Corinthians thrashes
F. C. São Paulo 4-0 and qualifies
for its first State Championship,
organized by the São Paulo
Football League, in 1913.
1914
November 8 – the team
beats Campos Elyseos 4-0 and
wins the first State Championship
title in Corinthians's history,
going undefeated, with 10 wins
in 10 matches.
1915
With the promise of a spot in the
championship organized by the
São Paulo State Association of
Athletic Sports (Apea), Corinthians
abandons the São Paulo Football
League, and ends up not playing
in either of the leagues. The team
spends the entire year playing
exhibition matches in the
interior of the State of São Paulo,
going undefeated.
1916
December 3 – the win over
Americano 3-0 guarantees the
second State Championship title,
once again going undefeated
(eight wins in eight matches).
1917
The team plays in the first
unified State Championship,
finishing third.
1918
March 17 – Inauguration of
the Ponte Grande field,
Corinthians’s first stadium,
with a match against Palestra
Itália. The exhibition match
ends in a tie, 3-3.
December 1 – Corinthians’s
first out-of-State match: win over
Flamengo in Rio, 2-1.
1919
January 26 – champion
of the first São Paulo State
Kick-Off Tournament
(Challenge Cup).
1920
July 11 – the team’s highest
score to date, over Santos:
11-0 at Vila Belmiro for the
State Championship.
1921
October 23 – the team
sets its record for the most
goals scored in a match: 12,
crushing Internacional from
São Paulo, 12-2, for the State
Championship.
1922
February 4, 1923 - the
win over Paulistano ensures
the State Championship title
in 1922, Brazil’s first
Independence Centennial.
Corinthians is nicknamed the
“Champion of the Centennial”.
1923
September 2 – the win over
Associação Atlética São Bento
3-0 ensures the first two-time
State championship title in
Corinthians’s history (1922/23).
1924
January 11, 1925 – the
new win over Paulistano 1-0
ensures the title of the 1924
State Championship. This is
the first of three times in which
Corinthians would become a
three-time State Champion.
1925
November 11 – Corinthians
plays an exhibition match against
the Brazilian National Team, which
is training for the South American
Cup, in Buenos Aires. The match
ends in a 1-1 tie.
1926
Club president Ernesto Cassano
buys the land for Parque
São Jorge, the name of a Tatuapé
sub-district in the East side of
São Paulo. This is Corinthians’s
current home.
1927
Two State Championships are
played: one for the Amateur
Football League, which ends
on July 10, and one for the
São Paulo State Association
of Athletic Sports.
1928
July 22 – Parque São
Jorge is inaugurated with a
2-2 tie between Corinthians,
São Paulo’sChampion of the
1922 Centennial, and América,
Rio de Janeiro’s Champion of
the 1922 Centennial.
defeats Portuguesa 3-2
and wins its sixth State
Championship title.
1929
May 1 – the team’s first
international victory (3-1
over Barracas from Argentina)
gives rise to the nickname
“Musketeer”, coined by
journalist Tomás Mazzoni.
December 1 – 4-1 thrashing of
the team’s rival, Palestra Itália,
at its home, Parque Antarctica,
ensures two back-to-back State
Championships; Corinthians is
undefeated (seven wins in
seven matches).
1930
January 4, 1931 – the 5-2
triumph over Santos in Vila
Belmiro ensures the 1930 State
Championship. It is the second
time in its history that the team
has won three consecutive
championship titles.
1931
The top players on the threetime champion team (Del Debbio,
Filó, Rato, and De Maria) leave
for Lazio, Italy.
1932
In the year of the
Constitutionalist Revolution,
the State Championship is
played in a single round.
1933
Professionalism is introduced
in Brazil, and Corinthians signs
its first paid head coach,
Uruguayan Pedro Mazzulo.
May 20 – striker Zuza scores
the most goals for Corinthians
in a single match: six, in the
thrashing of Sírio, 10-1.
1934
Corinthians signs Teleco, who
scores 255 goals in 248 matches
over the ten years wearing a
Corinthians’s jersey.
August 4 – 4-1 rout of Palestra
Itália at Parque São Jorge puts
an end to the five-year no-win
streak against its traditional rival
in the State Championship.
1936
Corinthians becomes one of a
few clubs in the world to have
spent a full year undefeated. From
December 1935 to March 1937, the
team plays 31 undefeated matches,
with 28 wins and three draws.
1937
December 5 – 3-0 win over
Estudantes ensures the first
professional title and the first
of three consecutive State
Championships.
1938
April 25, 1939 – 1-1 tie against
São Paulo ensures the 1938
State Championship. Corinthians
becomes two-time State
Champion, going undefeated, for
the fourth time in its history.
1939
December 31 – 4-1 thrashing
of Santos gives the team another
three-time State championship.
1940
April 28 – the team participates
in the opening ceremony of
the Pacaembu stadium. In the
preliminary match, Palestra
Itália trounces Coritiba 6-2; in
the second match, Corinthians
defeats Atlético Mineiro 4-2.
1941
(Corinthians, Palmeiras, and São
Paulo) and the two major teams in
Rio (Flamengo and Fluminense).
1943
July 1 – Corinthians defeats
Palmeiras 3-1 and becomes
two-time City of São Paulo
Trophy champion.
1944
For 300 contos de réis (a
South American record at
the time), Corinthians signs
Flamengo defender Domingos
da Guia, one of the world’s alltime best defenders.
1945
August 12 – Corinthians
defeats São Paulo 2-1, with an
additional five shots hitting the
goal post, and becomes the
only team to defeat the State
Champion that year.
1946
Corinthians wins 18 out of 20
matches in the State Championship.
Even so, it finishes second.
1947
May 1 – Corinthians defeats
Portuguesa 2-1 and wins the São
Paulo City Trophy once again.
1948
June 21 – Corinthians is the
only Brazilian team to defeat
the powerful Torino squad,
four-time Italian champion, in
its Brazilian tour: 2-1.
1949
September 28 – the win over
Santos 3-2, in Vila Belmiro, ensures
another State Championship title
for Corinthians.
May 8 – in an exhibition match
against Portuguesa, won by
Timão 2-0, the team switches
its traditional uniform for the
red Torino jersey following the
team’s tragic plane accident.
1942
1950
March 28 – Corinthians thrashes
Palestra 4-1 and wins the Quinela
de Ouro Tournament, played by
the three major teams in São Paulo
February 15 – the 1-1 tie
against Botafogo, at Pacaembu,
ensures the title of the Rio-São
Paulo Tournament.
1951
1956
1952
1957
June 30 – in its first match
abroad, Corinthians defeats
a combined Uruguayan
team, 4-1, at Centenário
stadium in Montevideo.
January 13 – the 4-0
crushing of Guarani, at
Pacaembu stadium, gives
Corinthians another State
Championship title after ten
years. The offensive line, with
Cláudio, Luizinho, Baltazar,
Carbone, and Mário, is the first
to score over 100 goals (scoring
103) in the professional era.
August 27 – after pounding
Palmeiras 5-1, Corinthians retains
the City of São Paulo Trophy
indefinitely, now won five times
(1942, 1943, 1947, 1948, and 1952).
1953
January 25 – Corinthians wins
the 1952 State Championship,
the second in a row.
may 31 – Corinthians wins
the Rio-São Paulo Tournament
once again.
Barcelona from Spain, 1-0, and
wins the Little World Cup in
Caracas, Venezuela.
1954
July 10 –the win over Palmeiras
1-0 gives the team back-toback titles in the Rio-São Paulo
Tournament, its third overall.
1955
February 6 – the 1-1 tie
against Palmeiras ensures the
title for the previous year, 1954,
the 4th Centennial of São Paulo.
Corinthians is now called the
“Champion of the Centennials”.
Benfica from Portugal, 2-1,
at Pacaembu, and becomes
champion of the Charles Miller
International Tournament.
December 2 – after a 2-2
tie against São Paulo, the
team reaches a 25-match
undefeated streak, and wins
the Undefeated Trophy for
the first time.
November 3 – with a last
minute equalizer, CorinthiansSantos ends 3-3, with the
team reaching another
25-match undefeated streak
The team retains the
Undefeated Trophy.
1958
Brazil becomes World
Champion for the first time,
in Sweden, with Corinthians
players Gilmar (goalkeeper)
and Oreco (left-winger)
on the team.
1959
Corinthians ends a series of
64 matches against foreign
teams, playing in Brazil and
abroad, with 47 wins, 10
draws, and only 7 losses.
1960
For 8 million cruzeiros,
Corinthians signs Vasco
striker Almir Albuquerque,
nicknamed “White Pelé”.
1961
February 25 – inauguration
of Parque São Jorge’s
lighting, with a 7-2 thrashing
of Flamengo.
1962
June 21 – after a 3-3 tie
against Santos, at Vila
Belmiro, Corinthians wins the
first São Paulo Trophy.
1963
Second place in the Rio-São
Paulo Tournament.
kick-off
SPORT CLUB CORINTHIANS PAULISTA, for the
“All teams have their crowds.
Corinthians is a crowd that has a team.”
José Roberto de Aquino journalist
fourth consecutive year, publishes its sustainability report,
an essential initiative for transparency and accountability
of the current management. Corinthians was the first Club
in the world to publish this kind of report, based on the
guidelines of the Global Reporting Initiative (GRI), a multistakeholder organization that provides global standards for
reporting information that is not exclusively financial.
Although this report was originally intended for
investors, financial institutions, business partners,
trade associations, and other clubs, we have
noticed a growing interest of other audiences in the
publication, which can be explained by the passion
for football and everything that refers to Corinthians.
PERiOD This report covers the period between
BOUNDARIES This report does not contain, in
relation to the previous report, any boundaries,
changes or restatements that might affect its
understanding or comparability of the information.
3.3
3.4
3.5
3.6
3.7
was verified by PricewaterhouseCoopers,
an independent third party, and the
economic-financial statements were
audited by Grant Thornton.
CONTACT For additional information
announced some changes to its Application
Level system, with the publication of the related
icons (A, B and C) no longer being authorized.
Therefore, this and the 2010 edition of the report
do not contain the C-level application icon,
published in the 2008 and 2009 editions.
The 2011 Corinthians Sustainability Report
meets the requirements for GRI Application
Level C, according to the parameters presented
in the Table of Contents (see page 74).
all Club activities, especially in the Football
Department, which includes the Training Centers
(CCT) of Parque Ecológico and Itaquera, districts
in the East side of São Paulo.
3.2
EXTERNAL ASSURANCE This report
APPLICATION LEVEL In early 2011, GRI
SCOPe The information reported covers
3.1
the content of the report and the prioritization
of the topics covered was conducted by
Corinthians’s Presidency and Finance Department.
This process was supported by the other
departments and by a consulting company
specializing in communication and sustainability.
on this report, please contact Raul Corrêa
da Silva, Chief Financial Officer for Corinthians, by
e-mail at [email protected].
January 1st to December 31st, 2011. Published on
an annual basis, three reports have already been
released for 2008, 2009, and 2010.
GRI Indicators:
MATERIALITY The process to define
3.8
3.9
3.10 3.11
sustainability
report 2011
5
summary
Introduction
Message from the president
8
Profile
Organizational profile
Parque São Jorge
Infrastructure
10
16
18
sports
Professional football
Youth football
Other sports
20
26
30
Composition of boards
Organizational chart
Economic performance
Stakeholders
Communication
Marketing
Social and cultural investments
Environment
Playing for the environment
48
49
50
54
56
58
62
Memory
fans
Fiel
Excerpt of the song Corinthian
Nation, by Carlinhos Vergueiro,
Vergueiro
J., J.Petrolino,
Petrolino,and
andFaveco.
Faveco.
64
Financial
statements
Independent auditor’s statement
Financial statements
Assurance report
67
68
73
GRI Table of Contents
74
34
Strategy
New stadium
The Corinthians brand
“Fight, shake
off the dust,
raise your
flag, sovereign
tribe. More than
Brazilians, you
are Corinthian.
You are the most
beautiful among
nations.”
Fountain at Parque São Jorge
38
42
Governance and
management
Management
44
Credits
Editorial council
Andrés Navarro Sanchez
Raul Corrêa da Silva
Marcos Chiarastelli
Research and text
Report Comunicação
Content Consulting
bdo RCS
Coordination
Estevam Pereira
Project
management
sueme matuzawa
Editing
Adriana Braz
Reporting
Mario Rocha
Art direction
mentes design
Infographic
Marcus Penna
Photos
Agência Corinthians
marcelo soubhia
rogério assis
Fábio Castor/FolhaPress (page 24)
Airtom Clerman (logistics coordinator
for aerial photos)
Proofreading
ASSERTIVa PRODUçÕES EDITORIAIS
Graphic
production
Caroline Gonçalves
thais benite
Printing
and finishing
ipsis
Translation
into English
Gotcha Idiomas
Print Runs: 15,000 Copies
Paper: Matte Couche
(pages) and Duodesign (COVER)
Text printed in the Amplitude
and Titling Gothic font families
This work has been entirely
developed by Corinthians fans,
with passion and professionalism.
To minimize the environmental impact of this
publication, all inks used for printing are
vegetable-based, and the laminate on the
cover is biodegradable.
Message from the president//
OUR HOUSE
For the fourth consecutive year, the
Club ended the fiscal year in the black,
spending less than it earned. In 2011 alone,
the positive balance reached R$ 5.3 million
IN ORDER
After four years of the current administration, Timão has once again become
a financially solid Club, as a result of the multiple titles conquered
and the construction of the long-awaited stadium, Arena Corinthians
Our loyal fans tirelessly celebrated Timão’s achievements
in 2011: the professional football team won the 2011
Brazilian Championship for the fifth time, and once again
will play the Libertadores da América Cup. The swim team
also made us proud in 2011, winning six gold medals in
the Pan American Games in Guadalajara, among other
achievements. Since 2007, the main football team has
won four titles for the Club: Brazilian Champion, Series
B (2008), Brazil Cup Champion (2009), São Paulo State
Champion (2009), and Brazilian Champion (2011).
More than four years ago, when I took over the
Presidency of Sport Club Corinthians Paulista, the
financial situation was chaotic. In order to restore
trust, especially in relation to the Corinthians fans, we
implemented a professional, responsible, and transparent
management model. Actions such as the publication of
the Club’s balance sheet, the continuation of sponsorship
agreements, the launch of more affordable products, the
direct communication between the Presidency and fans,
and the retention of the coaching staff made it possible to
restore the Club’s credibility.
In 2008, we democratized management by supporting
the approval of a statute that does not allow reelection
and ensures direct elections. The great advantage is
the fact that it is a ten-year project intended to make
Corinthians the best known and most powerful team in
the world, with skillful players, in addition to the highest
income and revenue, regardless of who takes over the
Presidency. We have already accomplished part of this
project. This includes the construction of the Joaquim
Grava Training Center, which has become one of the most
club
8 sport
corinthians paulista
modern sports centers in the world, and in which we have
invested over R$50 million.
For the fourth consecutive year, the Club ended the
fiscal year in the black, spending less than it earned. In
2011 alone, the positive balance reached R$ 5.3 million.
Global revenue totaled R$290.5 million, 36.6% more than
in 2010 and 147.2% more than in 2008. We recorded, in
2011, the highest revenue among all Brazilian Clubs.
In the last four years, we have also noticed a significant
change in the revenue profiles. In 2007, transfers of
athletes accounted for 53% of resources. In 2011, transfers
accounted for only 21%. The benefits in terms of the
diversification of income sources are evident and ensure
Corinthians’s financial soundness, even with the eventual
decline of a specific source. The increased revenues from
TV and ticket sales result from a policy of appreciation and
respect toward our major asset: the Corinthians fan.
2011 also consolidated the evolution and leadership
of Corinthians’s black-and-white brand among
the 12 major Brazilian teams for
the second consecutive year. A
respectable and detailed survey
has revealed that the value of
the Corinthians brand increased
by 16% compared to 2010,
reaching R$ 867 million
and leading the ranking
of the major Brazilian
football brands. In
addition, over 100
Poderoso Timão stores
gri indicator:
1.1
are present in various cities, with over
2,000 licensed products priced for all social
classes. All this adds to the strengthening of
the Corinthians brand.
We also have the challenge of
strengthening the brand in other sports.
Thus, we have made heavy investments
in futsal, swimming, Formula Truck, Stock
Car Racing, among others. Therefore,
we have tried to meet the expectations
of the Corinthians fans, who support and
are passionate about other sports as well,
while opening new market opportunities to
promote the Club in other types of sports.
The highly anticipated Corinthians
stadium has definitely gotten off the
drawing board, and will be completed
by December 2013. The project for the
construction of the new arena must
comply with sustainability standards, using
solutions and technologies that ensure the
rational use of natural resources, such as
water conservation, rainwater harvesting,
reduction and recycling of the waste
generated, and use of natural ventilation
and lighting. The stadium shall be critical
for the economic and social development
of São Paulo’s East side.
For the Club, the legacy will be the
revenue after the World Cup matches that
will transform Corinthians into one of the
largest Clubs in the world. The revenue
before, during, and after the event will also
come from boxes (rent, via online auction),
permanent seats, restaurant, parking,
cafeteria, and second line of advertising.
Putting an end to problems associated
with the dismissals of coaches and players
is a goal that still has not been reached. The
kids playing in the youth football categories,
who do not have a training center due
gri indicator:
1.1
to the construction of the stadium, must
also receive more investments so that we
are able to develop strong youth football
teams and assign as many players to the
professional team as possible. Undoubtedly,
this practice will continue in the coming
years, since our new youth football Training
Center is already under construction.
Just as the construction of the new
stadium has required the rational use of
resources, sustainability drives our decisions.
Since we took office, we have developed
over ten social activities, most notably
Chute Inicial (Kick-Off) and Time do Povo
(People’s Team), geared towards children,
for whom sports are good socialization
tools. In the environmental area, the project
Jogando pelo Meio Ambiente (Playing for the
Environment) has involved the planting of
approximately 45,000 tree seedlings in its
two years of existence; this initiative has also
contributed to a reduction in greenhouse
gas emissions and consequently the effects
of global warming.
I must say that I leave office knowing that
I have fulfilled my duties – with the precious
help of the entire Renovação e Transparência
(Renewal and Transparency) team – in a
mission that has been very gratifying and
full of accomplishments. This mission started
in October 2007 and ends on February 11th,
2012. In this long journey, we managed
to make Corinthians assume a prominent
place in Brazilian football and transform
the Club into one of the largest in the world.
This has been a work driven by ethical and
professional conduct and strengthened by a
transparent relationship with fans and other
stakeholders. The loyalty of the Corinthians
fan is unparalleled. It is the soul of the Club
and the main reason for Timão’s existence!
The Corinthians
brand is worth
867
million
brazilian reais
Andrés
navarro
sanchez
President,
Corinthians
sustainability
report 2011
9
profile//
the next
10
years
Corinthians excels in 2011, and wants more:
to become the world’s most powerful team
future facilities of the
training center for the
youth football team
club
10 sport
From 2008 to 2011, Corinthians’s road was paved with major achievements,
averaging a championship title a year: Brazilian Champion, Series B, in 2008,
undefeated São Paulo State Champion and Brazil Cup Champion in 2009, and
its fifth Brazilian Champion title in 2011. Timão was also vice champion of the
Brazil Cup and of the State Championship in 2008 and 2011, respectively. In
2012, Timão will play in the Libertadores Cup for the third consecutive year.
This excellent performance has resulted from a project extending through
the next 10 years, which was conceived by the current Board of Directors and
can be carried on by its successors. The conquest of another championship
also reflects the commitment to structuring a competitive team, and to
maintaining and increasing the Club’s assets.
In line with this idea, the Club built CT Joaquim Grava, one of the most
advanced training centers in the world, and implemented a comprehensive
renovation at Parque São Jorge. The amateur football department has been
undergoing a professional renovation, which should yield important results in the
short and medium terms. Financial revenues will only tend to increase with the
marketing and management strategies implemented. The new statute ensures
democratic and political stability within the Club. The future is promising in all
senses because of the construction of Timão’s new stadium, in Itaquera.
gri indicator:
2.2 2.10
sustainability
report 2011
11
profile//
Distinguished supporters
Corporate name
Sport Club Corinthians Paulista
Legal classification
Non-profit sports entity
Headquarters
Rua São Jorge, 777 – Tatuapé
São Paulo – SP – Brazil
Club members
in good standing
Primary:
Dependents:
4,759
9,582
Employees
859
Fans
Over 30 million
Mascot
Musketeer
Patron saint
Saint George
Total assets
R$ 756 million
on December 31st, 2011
Net equity
R$ 67 million
Operating Revenue
Football: R$ 258 million
on December 31st, 2011;
Club: R$ 32 million
club
12 sport
The plans for the future are ambitious
- to become the best known and most
powerful team in the world, with the most
widely recognized brand, the best players,
and the highest income - but feasible
And Fiel’s gang of crazy fans continues
to grow in number and to offer
increasing support.
The plans for the future are ambitious
– to become the best known and most
powerful team in the world, with the
most widely recognized brand, the best
players, and the highest income – but
feasible. The cornerstone to enable this
project has been laid.
Timão’s strength is reflected in the
enormous loyalty of its immense number
of fans, who are present in overwhelming
numbers at the matches and go out on
the streets wearing the Club’s colors.
Throughout its history, this has always
been Corinthians’s main characteristic. The
People’s Team was founded on September
1st, 1910 by five blue collar workers –
Joaquim Ambrósio, Carlos da Silva, Rafael
Perrone, Antônio Pereira, and Anselmo
Correia – by the light of a lantern.
gri indicators:
2.1
During its 101 years of existence, history,
and passion, Corinthians has gone from
an amateur football team, which played in
suburban fields, to a Club with over 22,000
members, owner of an area of more than
500,000 m2 in the East side of São Paulo,
and winner of a FIFA Club World Cup (1),
Brazilian Championship (5), Brazil Cup (3), and
State Championship (26).
With over 30 million fanatical fans, the
largest crowd of supporters in Brazil along
with Flamengo (RJ), Corinthians stands out
for its football team. However, the Club also
provides its members with the opportunity
to practice other sports, such as athletics,
basketball, boxing, handball, judo,
swimming, synchronized swimming, rowing,
taekwondo, table tennis, tennis, volleyball,
futsal, peteca (hand shuttlecock), and bocce,
in addition to football. In competitions,
Corinthians’s presence is increasingly strong
in swimming, tennis, and futsal.
2.2
2.4
2.5
2.6
2.7
2.8
2.9
2.10
main
honors
The Club
• Anderson Silva, MMA (mixed martial
arts) fighter
• Adoniran Barbosa, singer and songwriter
(in memoriam)
• Amácio Mazzaropi, actor, film director
and producer (in memoriam)
• Antonio Ermírio de Moraes, president,
Grupo Votorantim
• Antônio Fagundes, actor
• Ayrton Senna, three-time Formula 1 world champion (in memoriam)
• Cacá Rosset, actor and theater director
• Charles Miller, godfather of football in Brazil
(in memoriam)
• Claudia Raia, actress
• Derico, musician and instrumentalist
• Daiane dos Santos, world champion gymnast
• Dan Stulbach, actor and radio announcer
• Dom Paulo Evaristo Arns, archbishop emeritus of São Paulo
• Elis Regina, singer (in memoriam)
• Emerson Fittipaldi, two-time Formula 1 world champion and two-time Indianapolis 500 winner
• Eva Wilma, actress
• Fábio Assunção, actor
• Fernando Henrique Cardoso, former president of Brazil
• Hortência Marcari, basketball world champion and Olympic silver medalist
• Jânio da Silva Quadros, former president of Brazil (in memoriam)
• Leandro Barbosa, Leandrinho, NBA player
• Luciano Huck, TV host
• Luiza Possi, singer
• Luiz Inácio Lula da Silva, former
president of Brazil
• Maguila, former boxer
• Marcelo Rubens Paiva, writer
• Marília Gabriela, TV host and actress
• Marta, five-time FIFA Women's
Player of the Year
• Padre Marcelo Rossi, priest
• Paulo Betti, actor
• Rappin' Hood, singer and songwriter
• Rita Guedes, actress
• Rita Lee, singer and songwriter
• Rubinho Barrichello, holder of the record for the most Formula 1 Grand Prix starts
• Serginho Groisman, TV host
• Silvio Santos, entrepreneur and TV host
• Sônia Braga, actress
• Toni Garrido, singer and songwriter
• Toquinho, singer and songwriter
• You, another crazy fan
FIFA CLUB WORLD CUP CHAMPION
(2000)
BRAZILIAN CHAMPION – A series
(1990, 1998, 1999, 2005, 2011)
BRAZILIAN CHAMPION – B series
(2008)
“Corinthians
doesn’t have
fans, Corinthians
has militancy.”
Luiz Inácio
Lula da Silva
Former president of Brazil,
for the Book Timão: 100 Years,
100 Matches, 100 Idols, by
journalist Celso Unzelte
our
team
Staff
(By employment type and gender)
Job
BRAZIL CUP
CHAMPION
(1995, 2002, 2009)
SÃO PAULO
STATE CHAMPION
26 times
Directors*
Advisors to the Board*
Managers
Heads/coordinators
Technicians/supervisors
Administrative positions
Operational positions
Professional football players Amateur football players
Physicians, masseurs
and physiotherapists
Interns
Subtotal TOTAL
M
F
14
173
25
8
51
44
150
48
142
0
21
7
1
18
62
66
0
0
13
0
10
6
678 181
859
*Directors and advisors to the Board hold
non-remunerated positions.
gri indicators:
2.2
2.10 LA1
sustainability
report 2011
13
profile//
Gallery
of heros
Great stars have played for
Corinthians. Names such as
Neco, Filó, Luizinho, Cláudio,
Baltazar, Dino Sani, Zé Maria,
Wladimir, Biro-Biro, Ronaldo,
Palhinha, Marcelinho Carioca,
and Neto, among others, have
worn our jersey.
Below a list of
internationally renowned
football players that have
defended our colors.
• Amílcar (Amílcar Barby) –
center forward. He was Timão’s
first star player, along with
Neco. He played for ten years,
between 1913 and 1923.
• Baltazar (Oswaldo Silva)
– nicknamed “Cabecinha de
Ouro”, he scored 267 goals for
Corinthians and played for the
Brazilian national team in the
1950 and 1954 World Cups.
“Playing for Corinthians
is to respect a culture,
a people, a nation. It’s to
take into account that
every second of our lives
shall serve a cause, not
make use of it.”
Sócrates
club
14 sport
• Basílio (João Roberto Basílio)
– in 1977, scored the goal that
ended a dry spell of almost 23
years without championship
titles. He was Timão’s head
coach on four occasions.
• Biro-Biro (Antônio José da
Silva Filho) – Corinthians’s
star player in the 1980s. He
was part of the Corinthian
Democracy, and State
Champion in 1982 and 1983.
• Chicão (Anderson Sebastião
Cardoso) – center back. Joined
Corinthians in early 2008 to
strengthen the defense of
the team that would play in
the B Series of the Brazilian
Championship.
• Cláudio (Cláudio Christovam
de Pinho) – top scorer in the
team’s history, with 303 goals,
he was part of the famous "100goal offensive line" in 1951.
• Deco (Anderson Luis de
Souza) – midfielder for Porto,
Barcelona, Chelsea and the
Portuguese National Team.
• Del Debbio (Armando Del
Debbio) – first star center back
in Corinthians’s history, he was
part of the team that was the
three-time São Paulo State
Champion on two occasions
(1922/23/24 and 1928/29/30).
• Dida (Nelson de Jesus Silva)
– Milan goalkeeper, and World
Cup champion with the Brazilian
National Team in 2002.
• Domingos da Guia
(Domingos Antônio da Guia)
– Brazilian National Team
defender in the 1938 World Cup.
• Dunga (Carlos Caetano Bledorn
Verri) – defensive midfielder
in the 1994 World Cup and
former head coach of the
Brazilian National Team.
• Filó (Anphilóquio Marques)
– right-winger. He joined
Corinthians in 1929 and
became champion in that
year and two-time champion
in the following year. After
the second title, he went to
play for Lazio in Italy. He
played for Italy in the 1934
World Cup and became
the first player from Timão
to win a World Cup. He
returned to Corinthians in
1937 and won another State
Champion title.
• Gamarra (Carlos Alberto
Gamarra Pavón) – defender
for the Paraguayan
National Team.
• Garrincha (Manuel dos
Santos) – striker in the 1958
and 1962 World Cups won
by the Brazilian National
Team and one of the greatest
football players of all time.
• Gilmar (Gilmar dos
Santos Neves) – goalkeeper
in the 1958 and 1962 World
Cups won by the Brazilian
National Team.
• Luizinho (Luís Trochillo)
– nicknamed “Tom Thumb”,
he played for the Club in the
1950s and 1960s, winning
three State Championships
and two Rio-SP Tournaments.
He is the top scorer for
Timão in the derbies against
Palmeiras, with 21 goals.
• Neco (Manuel Nunes) –
Corinthians’s first great star
player, he defended the blackand-white team for 17 years.
Together with Amílcar, he
was also the first Corinthians
player on the Brazilian
National Team.
• Neto (José Ferreira Neto) –
midfielder. He was a decisive
player in the 1990 Brazilian
Championship, scoring freekick goals that were essential
for winning the title and
Fiel’s support.
• Oswaldo Brandão
(Oswaldo Brandão) – the most
charismatic of all Timão’s head
coaches, he won the São Paulo
IV Centennial title in 1954, and
coached the Brazilian National
Team in the qualifiers for the
He returned to Corinthians
in 1977 to put an end to the
dry spell of championship
titles by winning the State
Championship that year.
• Rincón (Freddy Eusébio
Gustavo Rincón Valencia) –
midfielder with the Colombian
National Team.
• Rivaldo (Rivaldo Vitor Borba
Ferreira) – striker in the 2002
World Cup won by the Brazilian
National Team.
• Rivellino (Roberto
Rivellino) – attacking
midfielder during the 1970
World Cup won by the
Brazilian National Team.
• Roberto Carlos (Roberto
Carlos da Silva) – left winger
for the Brazilian National
Team, Internazionale Milano,
Real Madrid,
and Fenerbahçe.
• Ronaldo (Ronaldo Luís
Nazário de Lima) – striker
for the Brazilian National
Team, Real Madrid,
Barcelona, Internazionale
Milano, and Milan.
• Ronaldo (Ronaldo Soares
Giovanelli) – “owner” of
Corinthians’s number 1
jersey for 10 years, he was
the Brazilian Champion in
1990 and the Brazil Cup
Champion in 1995.
• Sócrates (Sócrates
Brasileiro Sampaio de
Souza Vieira de Oliveira) –
attacking midfielder
and captain of the Brazilian
National Team in the 1982
World Cup.
• Teleco (Uriel Fernandes)
– he scored 251 goals in 246
matches for Corinthians,
the Club’s highest all-time
average, and was the
top scorer in the State
Championship for five times.
• Tevez (Carlos Alberto
Tevez) – striker for
Manchester United,
Manchester City, and the
Argentinean National Team.
• Tupãzinho (Pedro
Francisco Garcia) – midfielder.
He was nicknamed Deus
Tupã” (“Tupã, the God”) for
scoring the goal of his lifetime
(and of many people’s), in
the final match of the 1990
Brazilian Championship,
against São Paulo, to become
the hero of the title.
• Vampeta (Marcos André
Batista Santos) – defensive
midfielder in the 2002 World
Cup won by the Brazilian
National Team.
• Viola (Paulo Sérgio Rosa) –
striker in the 1994 World
Cup won by the Brazilian
National Team.
• Wladimir (Wladimir
Rodrigues dos Santos) –
left-winger. He played 806
matches wearing Timão’s
jersey and is the Corinthians
player who took part in most
matches in the Brazilian
Championship (268).
• Zé Elias (José Elias
Moedim Júnior) – he was
defensive midfielder for
Bayern Leverkusen and
Internazionale Milano, among
other teams. He won the
Brazil Cup and the 1995 State
Championship for Timão.
• Zé Maria (José Maria
Rodrigues Alves) –
nicknamed "Super Zé" for his
determination and physical
vigor, he won four State
Championship titles playing
for the Club (1977, 79, 82,
and 83) and played for the
Brazilian National Team in the
sustainability
report 2011
15
Infrastructure//
our home
Parque São Jorge is the largest Club headquarters in Brazil
and provides its users with extensive and diversified infrastructure
Corinthians’s physical
space has grown
immensely in the last
c
few years. Currently,
Club members have
534,170 m2 to call their own.
This area is divided into three
separate locations.
The most traditional and well
known is Parque São Jorge, with
an area of 158,170 m2, including
44,113 m2 of built-up area. Members
who use the Club’s facilities can
easily spot the changes that have
resulted from the renovation of
the facilities. Squares, restrooms,
kitchens, the aquatic complex, the
mini-gymnasium, locker rooms,
the fitness center, food courts,
the playground, sports courts, the
central plaza, and landscaping have
undergone renovation. The Club is
also in compliance with the Brazilian
accessibility norms, providing ramps
for wheelchairs.
The second location is
Parque Ecológico do Tietê, with
200,000 m2 for football. The Joaquim
Grava Training Center is located in
this area, where the future amateur
football Training Center will be
built. Timão’s third site is still under
construction; however, the works are
proceeding at an accelerated pace. This
is a 200,000 m2 area located in the
district of Itaquera, where Corinthians’s
new stadium is being built.
club
16 sport
Parque
São Jorge
A
D
f
g
k
Location: Rua São Jorge,
777 – Tatuapé,East side of
São Paulo (SP)
Area: 158,000 m²
D CHAPEL
Inaugurated on November
26th, 1967 from a project
design dating back to the
1950s, the site has been
open daily for visiting since
the end of 2007, when it
was completely renovated,
allowing the beauty of
the original frescos to be
restored. One of its main
attractions is the handcarved statue of Saint
George, the team’s patron
saint, which was brought
from the Vatican and
blessed by Pope John Paul II.
j
l
b
h
i
e
AFAZENDINHA/STADIUM
Alfredo Schürig Stadium
opened on July 22nd,
1928, with a match
between Corinthians
and América – RJ. The
2-2 score was witnessed
by 2,000 fans, who also
saw, on the same day, the
fastest goal to be scored in
the history of the stadium.
29 seconds into the match,
Corinthians’s left-winger,
De Maria, scored the first
goal of the match and
the first goal to be scored
at Fazendinha.
Throughout its 100-year
history, Timão has played
484 matches at Parque
São Jorge. The team has
had 356 victories, 65
draws, and only 63 losses.
The Corinthians team has
scored 1,345 goals and
allowed only 491.
The stadium’s seating
capacity is 16,000;
however, its record
attendance w as set in a
match against Santos in
1962: 27,384 fans. One
year before, on February
25th, 1961, Corinthians
beat Flamengo 7-2, in
the inauguration of
Fazendinha’s lighting
system.
With the construction
of CT Joaquim Grava
and the new stadium in
Itaquera, Parque São
Jorge can be used as a
space for artistic shows
and other events.
b AMPHITHEATER
With a seating capacity
of 399, Corinthians’s
amphitheater is an
extremely modern and
multimedia-equipped
facility. In 2011, it hosted
a number of events. Since
April 2011, Corinthians
fans have also been able
to enjoy Cine Timão. In
partnership with Cinemagia,
the space features a variety
of programs, including
movies from all countries,
premieres, and classic
films for all ages.
gri indicator:
C SÃO JORGE FOUNTAIN
The historic fountain of
Parque São Jorge was
already there before the
property on the margins
of the Tietê River was
acquired in the 1920s.
Over time, it became a
tradition for parents to
take their children there
to drink its sacred water
and to “baptize” them as
Corinthians fans.
An image of Saint George
has been placed by its side
(read more in Memory).
2.4
provides an intimate and
cozy atmosphere in a
space created exclusively
for them. The place is
well tuned to the needs
of female members and
has been totally renovated
to host courses and
workshops in areas that
are essential to daily
life in the 21st century.
Activities range from
crafts to gourmet cuisine,
and female club members
can also take painting,
sculpture, personal health,
core strengthening, and
dance classes, among
other recent additions.
G GYMNASIUM
Parque São Jorge’s multisports gymnasium is the
largest private indoor
sports arena in Latin
America. In order to adapt
the facilities to the Statute
of the Fan requirements, its
seating capacity, which was
15,000 in the 1960s, has
been reduced to 6,834. It
has hosted official matches
in futsal, youth basketball
and volleyball, among
other types of sports.
E SPORTS COURTS
There are six clay courts,
12 multi-purpose outdoor
sports courts, a minigymnasium that seats 500
people, a beach soccer pitch,
bocce and malha courts, a
peteca (hand shuttlecock)
court, a 7-a-side artificial turf
football field, a game room,
and an official football field
in artificial turf.
F WOMEN’S DEPARTMENT
To cater to female
Corinthians fans, the
Women’s Department
gri indicators:
en3 en8
H MEGASTORE
At the end of 2009,
the Poderoso Timão
megastore was launched
at Parque São Jorge. At
over 400 m2, this is the
largest store in the chain.
I MEMORIAL
Corinthians Memorial,
located at the main entrance
of Parque São Jorge,
represents a journey through
101 years of black-and-white
history. It covers over 1,500
m2, with various resources,
Corinthians memorabilia, and
plenty of emotion.
J WATER PARK
Corinthians also has the
largest water park in
Brazil, with seven pools:
two heated pools, one
wave pool, one half-moon
shaped flume, one wading
pool for children under 5,
one pool with an island,
five body slides, and two
inline tube slides.
K RESTAURANT
With a modern and
hospitable structure,
the restaurant seats 520
people and employs
30 professionals. Fully
computerized, it has four
computers and five video
screens, in addition to an air
conditioning system. Offering
self-service and a la carte
options, the Corinthians
restaurant caters to 1,500
on weekends and hopes to
increase this number.
L GREAT HALL
The Great Hall at Sport
Club Corinthians Paulista
measures 1,356 m2 and
accommodates 2,000
people for auditorium
seating, 1,200 in a cocktail
party configuration and
1,000 for seated dinners.
The Great Hall has air
conditioning, bar, a dance
floor, video screen, dressing
rooms, a fully equipped
kitchen, a cloakroom, a
sound and lighting control
room, marble flooring,
100 four-seat rectangular
tables, 100 eight-seat round
tables, 1,200 upholstered
chairs, and a parking lot
for 800 cars.
At the Club
headquarters,
squares, restrooms,
kitchens, the aquatic
complex, the minigymnasium, locker
rooms, the fitness
center, food courts,
the playground,
sports courts,
the central plaza,
and landscaping
have undergone
renovation
2011
Consumption
figures
DIRECT ENERGY
Parque São Jorge
CT Itaquera
CT Parque Ecológico
Antônio de Macedo
Total
18,607 GJ
362 GJ
858 GJ
22 GJ
19,827 GJ
Water (city supply)
Parque São Jorge
CT Itaquera
CT Parque Ecológico
Antônio de Macedo
Total
32,114 m3
7,762 m3
6,051 m3
175 m3
45,927 m3
sustainability
report 2011
17
Infrastructure//
CT Joaquim Grava
The Club has invested R$ 50 million in its training center, which is
ranked among the four most modern training centers in the world
Corinthians has the most complete training
center in the country, in which it has
invested R$ 50 million. The designation
as “the best” is often heard whenever a
foreign delegation comes to São Paulo to
visit the Dr. Joaquim Grava Football Center
of Excellence and Training. Timão’s CT is a
global reference and is fully able to host a
national team during the 2014 World Cup. It
has 98,000 m2, in a total area of 200,000
m2. The amateur football CT will be built in
the remaining 78,000 m2. The area is flat,
with no terraces, and is located alongside
the Ayrton Senna Highway, on the East side
of the city of São Paulo.
The area includes four official football
fields (105 m by 70 m) and a goalkeeper
practice field (80 m by 55 m). All fields are
surrounded by FIFA-approved synthetic
turf, which prevents contamination of
club
18 sport
grass and can be used for running. Each
field was named after a Corinthian star
player: Rivellino, Neto, Claudio, and Ronaldo
(goalkeeper). An indoor gymnasium was
built for practice sessions held on rainy
days and it can also be transformed into
a stage for major events, such as the
presentation of new players.
Adjacent to one of the fields is the only
biomechanics laboratory in Brazil. Only
three other teams in the world can rely on
this type of equipment: one in Italy, one in
Spain, and one in Portugal. This laboratory
assesses the physical movements of
athletes, enabling a precise diagnosis of
their playing conditions. The CT has a fully
equipped medical area. The rehabilitation
center stands out among others due to
its indoor, heated hydrotherapy facility.
A nutritionist oversees the meals of the
First-class
infrastructure
• Four fields
• One indoor gymnasium
• Biomechanics laboratory
• Bodybuilding gym
• Rehabilitation center
• Cafeteria
• Locker room
• Head coach’s office
• Hotel for 64 athletes
• Visiting room
• Chapel
• Pressroom
gri indicator:
EC8
players, and her office is located a few
steps away from the cafeteria, next to
the bodybuilding gym, which features
state-of-the-art equipment. The athletes
exercise in a glassed-in environment,
which allows the use of natural lighting
and a view of the landscape outside.
The locker room is customized and
players have their pictures on their
lockers. Upon arrival, athletes stop by
the equipment room, where they can
find whatever they need for practice.
The head coach’s office is located next to
it and is equipped with a computer and
other equipment that aid in the tactical
analysis of the team. In the external area,
a large parking lot is exclusively for the
use of all training center employees. The
Training Center's facilities are modern,
with metallic structures, and were
designed by architect Ruy Ohtake. CT
Joaquim Grava is the only training center
in Brazil that was fully planned before its
opening. It was launched in September
2010 and its last facilities were completed
at the end of 2011.
It was during this period that the
construction of the hotel for 64 athletes
was completed. The hotel has sufficient
capacity to host not only Corinthians
players, but also the entire Brazilian
National Team. Near the suites, which
are equipped with TVs and mini-bars,
the players can enjoy a games room,
a swimming and a wading pool, a
barbecue grill, a restaurant, a tennis
court, and 7-a-side football pitch. It is an
all-encompassing Club offering the best
environment for all training camp periods,
whether before matches or pre-season, in
addition to providing a comfortable setting
for players’ families as well.
The CT also includes a visiting room,
facilities for the Football Department’s
administrative staff, a chapel, and a
gri indicator:
EC8
modern press room with a cafeteria, 64
seats for press conferences, and topnotch equipment, such as LED monitors.
For press coverage, there are also six
parking spaces dedicated to OB vans,
enabling live broadcasts.
Concern for the environment and
the local community is also part of CT
Joaquim Grava. All buildings use plenty
of glass, which lets in natural light and
enables energy conservation. The
building where the locker, physiotherapy,
and workout rooms are located is
equipped to harvest solar energy. The
benches next to the practice fields are
made from recycled material. The water
used for irrigating the CT comes from
an artesian well and recyclable waste
collection will begin in 2012.
In the areas surrounding the CT,
Corinthians was responsible for
building 7-a-side fields for the local
community, with locker rooms, security
booths, an amphitheater, lounges,
kiosks, and benches.
In Parque Ecológico do Tietê, 20,000
native tree seedlings were planted.
Within the center, CT employees are
provided with locker rooms equipped
with slip-resistant flooring, keyed lockers,
barbecue grill, flat-screen TVs, and a
kitchen equipped with a refrigerator,
stove, and microwave oven.
With all this, Corinthians’s professional
football organization has the very best to
develop its work. However, the CT project
doesn’t end there. The next step is the
establishment, within the same 180,000
m2 area, of the facilities for the youth
football teams. The construction of three
practice fields, a mini-stadium with a
seating capacity of 2,000, and separate
accommodation for the future stars of
the U15, U17, and U20 football teams will
also get off the drawing board.
More
sustainable
actions
Use of solar energy, planting of
tree seedlings, a football field, and
a recreational area for the local
community are also part of the CT
sustainability
report 2011
19
Sports//
we are
five-time
champions
Timão won the 2011 Brazilian Championship,
having led the tournament for 27 of the 38 rounds
club
20 sport
Campaign
2011 Brazilian
Championship
1st place
38 matches / 21 wins
8 draws / 9 losses
53 goals scored / 36 goals allowed
2011 State
Championship
2nd place
19 matches / 11 wins
5 draws / 3 losses
33 goals scored / 12 goals allowed
The fifth Brazilian Championship title,
won on December 4th, 2011 at Pacaembu
Stadium before a crowd of 36,708, was a
crowning achievement: Corinthians is the
team with the best performance in the
Brazilian Championship since its return to
the A Series. The figures are undisputable
and speak for themselves. In the 2009,
2010, and 2011 championships, Timão
won 54 of the 114 matches it played,
totaling 191 points. The only other team
to come close to these figures was
Internacional, with 183 points, followed
by Fluminense (180 points).
Once again, Corinthians proved itself
deserving of the title “Champion of
Champions”. Corinthians’s trajectory,
from 2008 to 2011, was filled with major
achievements, including an average
of one championship title per year:
Brazilian Champion, B Series, in 2008,
undefeated São Paulo State Champion
and Brazil Cup Champion in 2009, and a
fifth Brazilian Championship title in 2011.
Timão also won the vice-champion title in
the Brazil Cup in 2008, and in the State
Championship in 2011.
In 2012, Timão will play Libertadores
for the third consecutive year. Timão will
have a strong team, showing tenacity,
humbleness, and passion for
the team colors, just like
Fiel likes it. However,
that's not all. Corinthians
athletes will step onto the field in the
best possible physical condition, because
the Club has set up a structure that is
unprecedented in its history.
Currently, Corinthians has one of the
most advanced training centers in the
sports world. The new statute ensures
democratic and stable governance of
the Club. The amateur football team
has been undergoing a professional
updating, which should yield important
results in the short and medium terms.
The future is promising in all senses
because of the construction of Timão’s
new stadium in Itaquera, in addition to its
loyal crowd of fans, which is growing in
numbers and level of support.
The fifth Brazilian Championship title
in 2011 reflected the new era in Parque
São Jorge. In 2011, the Corinthian fans
had a bad start due to the team’s early
elimination from Libertadores. The first
consequence was the retirement of
Ronaldo Fenômeno. The second was the
pressure from fans to dismiss head coach
Adenor Leonardo Bachi, nicknamed Tite.
Corinthians’s Board of Directors heard
the protests from fans, but did not respond
to their requests. They remained firm and
maintained Tite in the position, aware of
the political risk another failure could
cause. The head coach remained in
command because his work had
not yet been completed.
Sports//
“i have never had
anything against
Corinthians.
I just had to shut
that incredible
crowd up fast.
Otherwise, the
crowd would win
the game.”
In the 2011 Brazilian Championship, Timão
played 38 matches, totaling 71 points,
with 21 wins and a 62% success rate
Afterwards, Corinthians became vice
champion of the State Championship,
with 11 wins in 19 matches and only
three losses. Liedson, who wears jersey
number 9, was, along with Santos
player Elano, the top scorer in the State
Championship, scoring 11 goals.
In the Brazilian Championship, Timão
had the best championship start in its
history. In the first ten matches, the team
won nine and tied one. However, a few
negative results followed and, although
holding onto the top positions, Tite's
head coach position was threatened once
more by unsatisfied fans. Once again,
the Board of Directors met with Fiel’s
representatives, but remained consistent
in its policy of providing stability to the
head coach.
Tite stayed and guided Saint George’s
warriors toward another achievement
that pleased Corinthians's supporters.
Of the 38 rounds in the championship,
Corinthians was the leader for 27. In the
38 matches, Timão had six historic comefrom-behind wins, one of which took
place at a packed Pacaembu Stadium.
On that day, the gang of crazy fans saw
Adriano, the Emperor, score a goal in the
43rd minute of the second half, beating
Atlético Mineiro 2-1. The road to the fifth
Brazilian Championship title was paved
with strength, well-judged substitutions,
and support from the fans.
The championship title came in
a scoreless match in the last round
against Palmeiras, the team’s archrival.
Before the match, Corinthians players
and supporters paid appropriate
homage to Doutor Sócrates, the
“Magrão”. The artist in jersey number 8
had passed away on that night, to join
the other “Saint George warriors” in
black and white heaven.
Performance evolution
2004
to 2007
2008
to 2011
2011
titles
1
success rate 50.5%
titles
4
success rate 63%
titles
1
club
22 sport
success rate 62%
In total, Timão played 38 matches,
totaling 71 points, with 21 wins, 8 draws,
and a 62% success rate. Corinthians had
the best defense, the highest number of
wins and the largest goal difference in
the Brazilian Championship, alongside
vice champion, Vasco da Gama. Liedson
was Corinthians’s top scorer in the
championship, with 12 goals. In the
home matches, Timão attracted 557,232
fans to the stadium, an average of
30,000 per match, twice the average of
the Brazilian Championship.
In all, in 2011 Corinthians played 64
matches, with 34 wins, 16 draws, and 14
losses. It scored 92 goals and allowed
54, with a positive goal difference of
38 goals. Timão’s top scorer for the
year was Liedson, wearing the number
9 jersey, who scored 23 times. Below
him were Paulinho, with 11 goals, and
William, with 10.
pelé, King of Football, who
never played for Corinthians
In their hearts, all Corinthians
fans believe that the line-up of the
2011 Brazilian Championship team
should consist of Timão’s 11 firststring players. However, the Brazilian
Football Confederation (CBF) presents
a different picture. Among the 11
players selected by CBF as the best in
the Brazilian Championship, only two
play for Corinthians: midfielders Ralf
and Paulinho. The other nine are great
players as well; however, only the two
Corinthians players are champions.
Behind the scenes
Supporters who saw Corinthians win
its fifth Brazilian Championship title,
whether at the stadium or on TV, are
not aware of the structure supporting
the 11 warriors that wear Timão’s jersey. In Corinthians, there are at least
44 professionals who work hard to
enable the Club to have a competitive
team that can fight for titles in any
football competition.
The Coaching Staff, composed of a
head coach, three technical assistants, and a goalkeeper coach, is
responsible for planning practices and
for the line-up. A driver drives the
bus that takes the team from
the Training Center to the stadium.
The security of athletes and of
CT Joaquim Grava’s employees is
ensured daily by three professionals,
in addition to those hired specifically
for match days.
A nutritionist prepares the
menus for the training camps and
match days. Meals are prepared by
two cooks, who also serve breakfast and lunch. On match days, the
equipment managers help out in the
distribution of meals. Four employees working in the Equipment Room
prepare all the material used during
practice and matches, such as uniforms, shoes, and balls.
The general health of players is
ensured by three physicians and
three nurses/masseurs. The Medical
Department is responsible for treating
and preventing injuries. During games, there is always a physician and
a masseur or nurse on the bench.
Four fitness coaches, one physiologist, and one scientific consultant
are responsible for maintaining the
the 100
club
Star players who scored over 100 goals
Claudio
(1945/57), winger
305 goals
Baltazar
(1945/57), forward
266 goals
Teleco
(1934/55), forward
251 goals
Neco
(1911/30), forward
235 goals
Marcelinho Carioca
(1994/2001), midfielder 206 goals
Servílio
(1938/49), midfielder
201 goals
Luizinho
(1938/67 and 69), midfielder175 goals
Sócrates
172 goals
Flávio
(1964/69), forward
170 goals
Rivellino
144 goals
Carbone
135 goals
Zague
(1956/61), forward
127 goals
Rafael
111 goals
Vaguinho
(1971/81), winger
110 goals
Viola
(1988/95), forward
105 goals
Casagrande
(1982/86 and 94), forward 103 goals
sustainability
report 2011
23
Sports//
“I have seen Corinthians win, I have
seen Corinthians lose. But I have
never seen Corinthians give up. ”
Mário Sérgio Corinthians head coach, in 1993 and 1995
club
24 sport
physical condition of the athletes.
Corinthians has four physiotherapists who help athletes to recover
and prevent injuries.
These days, no company can be
competitive without taking advantage of technological advances.
Five professionals handle this in
the Sports Technology area. They
analyze the matches played by
Timão and its opponents, evaluate prospective football players,
and operate a software program
containing all data generated by the
Professional Football Department,
providing reports used daily in all
areas, from the Equipment Room to
the Board of Directors.
In addition to the professionals
associated with training and games,
two professionals manage the
registration of athlete contracts, as
well as compliance with the procedures required by the federations,
the Clubs with which Corinthians
negotiates over players, and FIFA,
for international transfers. Regarding the press, three individuals
organize press conferences, coordinate requests from reporters, and
prepare press kits on match days.
Everything is recorded by
a photographer, who also travels
with the team.
The Professional Football Department also has a supervisor who
coordinates the daily routine and
plans the operations during matches
and at training camps. There is also
a manager who is responsible for
strengthening the relationship between the athletes and the Board of
Directors, in addition to helping the
Coaching Staff establish goals for
the Department. The main goal is
always to ensure the best possible
team on the field.
2011 players
The group blends youthful athletes and experienced players
Goalkeepers
Danilo Fernandes (Danilo Fernandes
Batista – 04/03/88). With Corinthians
since: youth football team.
Júlio César (Júlio César de Sousa Santos
– 10/27/84). With Corinthians since: youth
football team.
Renan (Renan Soares Reuter – 12/12/90).
With Corinthians since: 2011.
Defenders
Alessandro (Alessandro Mori Nunes –
01/10/79). With Corinthians since: 2008.
André Vinícius (André Vinícius Lima de
Oliveira – 07/30/91). With Corinthians since:
youth football team.
Bruno Octávio (Bruno Octávio Jovanelli
– 08/02/85). With Corinthians since: youth
football team.
Chicão (Anderson Sebastião Cardoso –
Denner (Denner Paulino Barbosa – 11/21/93).
With Corinthians since: youth football team.
Fábio Santos (Fábio Santos Romeu –
Leandro Castán (Leandro Castán da Silva –
Marquinhos (Marcos Aoas Corrêa –
05/14/94). With Corinthians since:
youth football team.
Moradei (Daniel Moradei de Almeida –
Nenê Bonilha (Luís Otavio Bonilha de Oliveira
– 02/17/92). With Corinthians since: 2011.
Paulinho (José Paulo Bezzera Junior –
Paulo André (Paulo André Cren Benini –
Ralf (Ralf de Souza Teles – 06/09/84).
Ramon (Ramon de Morais Motta – 05/06/88).
Wallace (Wallace Reis da Silva – 12/26/87).
Welder (Welder Silva Marçal – 01/16/91).
Midfielders
Alex (Alex Raphael Meschini – 03/25/82).
Danilo (Danilo Gabriel de Andrade –
Edenílson (Edenílson Andrade dos Santos –
Matheus (Matheus Cotulio Bossa – 02/21/93).
Morais (Manoel Morais Amorim – 07/17/84).
Ramirez (Luis Roberto Ramirez – 11/10/84).
Arrivals
Adriano (Roma-ITA), Alex (Spartak Moscow
-RUS), Denner (youth football), Edenílson
(Caxias), Emerson (Fluminense), Fábio
Santos (Grêmio), Liédson (Sporting-POR),
Moradei (Bragantino), Nenê Bonilha
(Paulista), Ramirez (Universitario-PER),
Ramon (Vasco), Renan (Avaí), Wallace
(Vitória), Welder (Paulista de Jundiaí), and
Willian (Figueirense).
Departures
Strikers
Adriano (Adriano Leite Ribeiro – 02/17/82).
Elias (Elias Fernandes de Oliveira – 05/22/92).
With Corinthians since: youth football team.
Emerson (Márcio Passos de Albuquerque –
Jorge Henrique (Jorge Henrique de Souza –
Liédson (Liédson da Silva Muniz – 12/17/77).
Taubaté (Paulo Sérgio Rodrigues Theodoro –
Willian (Willian Gomes de Siqueira – 11/19/86).
Bobadilla (Olimpia-PAR), Boquita (Bahia
and Portuguesa), Bruno César (BenficaPOR), Diego Sacoman (Ceará), Defederico
(Independiente-ARG), Dentinho (Shakhtar
Donetsk-Ucraine), Dodô (Bahia), Edno
(Portuguesa), Edu Gaspar (retired), Elias
(Atlético Madrid-SPA), Éverton Ribeiro
(Coritiba), Fran (Americana-SP), Iarley
(Ceará), Jucilei (Anzhi-RUS), Marcelo
Oliveira (Atlético-PR), Moacir (Sport),
Rafael Santos (Avaí), Renato (Figueirense
and Portuguesa), Roberto Carlos (AnzhiRUS), Ronaldo (retired), Souza (Bahia),
Thiago Heleno (Palmeiras), William
(retired), and William Morais (deceased).
sustainability
report 2011
25
Sports//
future
stars
Changes are planned so that the youth football
teams will set global standards of excellence
All Corinthians fans are proud of the “homegrown” players. Corinthians has
a tradition of showcasing star players from the youth football leagues, such
as Rivellino, Vladimir, Ronaldo Giovanelli, Casagrande, and the current firststring goalkeeper, Júlio César, among many others. Corinthians has always
valued the development of new talent, and Timão, not by chance, has been
the most successful team in the São Paulo Youth Football Cup, with eight
championship titles between 1969 and 2012. Such success attracts kids from
all over Brazil to come to Corinthians in search of opportunity. Thus, the Club
has to be prepared to receive the young athletes and to provide them with
the best possible conditions for practicing sports.
club
26 sport
Timão has won
the São Paulo Youth
Football Cup the
most times, eight
in total, between
1969 and 2012
In recent years, football has been
undergoing many changes due to
the internationalization of the sport,
with the Pelé Law and the increasing
professionalization of all associated
industries. Corinthians has been involved
in this movement and has promoted a
transformation of its amateur football
program, including the youth football
categories. One of the main changes was
the creation of the Football Coaching
Coordination unit, whose work is
independent from the administrative area.
The aim is to develop activities that yield
results in the medium and long terms, in a
sustainable manner.
The new philosophy includes a
software application that is being
developed exclusively for Corinthians. This
is groundbreaking in Brazilian football.
This software will store all information
pertaining to the Amateur Football
Department, as well as the existing
professional football data, from the
contracting of athletes, including their
physical condition, technical skills, and
progress in practices and matches, to the
history of the young athletes’ managers.
With this equipment, the Coaching
Staff will be able to assess the players
based not only on their football practice
experience, but on technical information
as well.
Concern for the future is also part of
another project under consideration.
Young athletes on the youth football
teams can make three different choices:
stay with Corinthians, play for another
Club, or quit football. In some cases, the
athlete starts playing for Corinthians at
an early age, stays until he turns 18, and
then quits football. Aiming to provide
a future for these kids, Corinthians has
been negotiating with universities located
in São Paulo in search for a partnership
that allows youths to receive partial or full
scholarships. In addition to demonstrating
social responsibility, this initiative will
allow the families of the kids who aspire
to be Corinthians star players to feel more
secure about their children’s future.
Currently, over 170 kids are playing
for Timão’s youth football teams.
Some of them are enrolled in a private
school located in Penha, a district of
São Paulo. In addition to studying, the
young athletes receive psychological
counseling, health insurance, and the
services of a social worker who assesses
their individual needs in terms of financial
international
talents
The following are some of the players
discovered from Corinthians’s youth
football teams, who are currently
playing abroad:
• Betão (Dynamo Kiev-UKR)
• Bobô (Besiktas-TUR)
• Carlão (Sochaux-FRA)
• Cris (Lyon-FRA)
• Dentinho (Shakhtar Donetsk-UKR)
• Edson (Nacional-POR)
• Fernando Baiano (Al Wahda-UAE)
• Ronny (União Leiria-POR)
• Rubinho (Palermo-ITA)
• Willian (Shakhtar Donetsk-UKR)
The main
title won by
Corinthians’s
amateur
football in
2011 was the
second U17
Club World
Cup title,
after a 2-1
win against
Barcelona
sustainability
report 2011
27
Sports//
“I leave
Corinthians
to coach my
country.
I wouldn’t
trade this team
for any other
in the world”
Carlos
Alberto
Parreira
during a press conference, in
2003, when he announced he
was leaving Timão to coach
the Brazilian National Team
club
28 sport
assistance, such as transportation and
food. Corinthians is also considering
the extension of health insurance to
the families of the athletes. The goal is
to create a bond between players and
Timão, enabling the Club to offer more
professional opportunities than their
managers do, and to become a desirable
work environment.
In the coaching area, an important
measure has been implemented. Activities
for kids aged between 11 and 13 currently
take place in a more relaxed environment.
The strictness of the training was reduced
for this age group in order to enable the
young athletes to play football creatively
and to develop their full potential. The
structure of the Assessment Center
(previously known as “peneira”, from
Portuguese – "sieve") has also been
modified, so that newcomers go through
an adjustment period before they start
practicing with more experienced players.
This is facilitated by an intermediate level,
so that newcomers can improve their
athletic condition and technical ability
before being integrated with the “veterans”
of the same age group.
The relationship with the managers is
also part of the restructuring. The Pelé
Law transformed managers into important
stakeholders in the development of
Brazilian players. Nowadays, they work like
old-time “scouts”, who discovered young
talents in areas far from urban centers.
However, their relationship with the Club
requires rules of conduct. In Corinthians,
managers have pre-established times
for visits and meetings and professional
relationships in which each party respects
the role of the other. In addition, the
software being developed will sort
managers through a ranking of those who
have brought players with the greatest
potential to Timão.
The Club is also aware of issues involving
child labor in its activities, thus, all types
of agreements adhere to the resolutions
indicador gri:
hr6
passed in Brazilian and international laws.
The relationship between Corinthians and
athletes follows the guidelines provided
by the Child and Adolescent Statute and
Pelé Law. FIFA and the Brazilian legislation
have also established a series of provisions
protecting young players, according to
which no employment agreements can be
signed by minors under 16 years of age.
At the moment, the activities of youth
football players are divided between Parque
São Jorge and Flamengo, of Guarulhos.
Since the closure of the Itaquera Training
Center due to the construction of Timão’s
new stadium, Corinthians has entered
into a partnership with a club from the
neighboring city, which is located near
the former CT. Flamengo Guarulhos has
made its facilities available in exchange for
renovations to its stadium.
In this stadium future Corinthian stars
play their exhibition and official matches, in
addition to conducting training both on and
off the field. Younger kids, between 11 and
13 years of age, remain at Parque São Jorge,
where they can be close to their families.
The others will stay in the partner Club until
the construction of the new Training Center
for the youth football teams, adjacent to CT
Joaquim Grava, is completed.
Once all works are completed, which
is expected to occur in 2013, Corinthians’s
youth football teams will become a global
reference, similarly to the professional
football team.
Argentinean Timão
In the current globalized world, Corinthians
has also gone beyond Brazilian borders. In
2011, it entered into a partnership with an
Argentinean football team to train prodigies.
This team is the Sport Club Corinthians
Santa Fé, located in the city of Santa Fé. The
club was established by managers in order
to facilitate the discovery of young talent.
indicador gri:
hr6
The “Argentinean Timão” will not enter the
professional football league and currently
has 200 players in the youth football
categories. In this partnership, Corinthians
lends its business model to Santa Fé and,
in exchange, has an ally in the world of
Argentinean football.
Two-time U17 Club
World Cup Champion
The main title won by Corinthians’s
amateur football program in 2011 was the
second U17 Club World Cup title, after a
2-1 win against Barcelona. The World Cup
was held in Spain, and Timão, coached
by Zé Augusto, finished the tournament
undefeated. The championship was widely
covered by TV Corinthians.
On Brazilian fields, the Corinthians
U12 team won the Volkswagen Junior
Masters Tournament. This victory means
that it will represent Brazil in the global
phase of the competition, which will be
held in 2012 in Poland.
Currently,
over 170 kids
are playing
for Timão’s
youth football
teams. some
of them are
enrolled in a
private school
located
in Penha,
a district of
São Paulo
Pro-style football
Corinthians’s youths played like pros, winning
their eighth São Paulo Youth Football Cup
title in 2012. The 2-1 win against
Fluminense pleased the fans:
it was a come-from-behind
win, with its second goal
scored in the 44th minute
of the second half,
before a Pacaembu
Stadium packed
with 37,000 loyal
supporters.
relatório de
sustentabilidade 2011
29
Other Sports//
Timão‘s strengths
in other areas
Corinthian athletes stand out in swimming, futsal, hang gliding,
handball, jiu-jitsu, judo, volleyball, and American football
Corinthians is the second most powerful
Brazilian swim team. It is a serious
candidate to become a major power in
this sport in the next three or four years.
The Club has one of the largest aquatic
centers in Latin America. All facilities
have been modernized. The highlight is
the heated 50-meter Olympic swimming
pool, with 3,000 bleacher seats. There
are also the endless pool, the 25-meter
diving pool, the wave pool, and wading
pools. In addition, two internationally
acclaimed swimmers defend Timão’s
colors. These Brazilian athletes who won
a record-breaking number of medals
during the Pan American Games are
Thiago Pereira and marathon swimmer
Poliana Okimoto.
The swim school has options for all
age groups, from babies to seniors,
including youth swimming, adult
club
30 sport
swimming, synchronized swimming,
water aerobics, and activities for people
with disabilities. In addition to offering
top-notch sports activities to all of its
members, the school aims at training
athletes to take part in the main swim
meets in Brazil and abroad. Corinthians
has 250 athletes who use its pools.
The Club expects this number to
increase due to the achievements of
Corinthian athletes Thiago Pereira
and Poliana Okimoto in 2011. In 2011,
Thiago was one of Brazil’s major
highlights. In the Pan American Games
held in Guadalajara, Mexico, he was
the individual Brazilian athlete to win
the most medals, comprising six gold
medals, one silver, and one bronze.
When he returned from Mexico, he
was honored at Corinthians, where
30 children welcomed him and the
president, Andrés Sanchez, offered
him a team jersey with the inscription
“Mister Pan”.
However, Mister Pan’s strokes
were not limited to the Mexican
swimming pools. Before Guadalajara,
Thiago Pereira was the overall winner
of the 2010 FINA World Swimming
Championship (25 m) and became the
“King of the Cup”. The tournament was
held in seven countries (Brazil, China,
Singapore, Japan, Germany, Russia, and
Sweden). The Corinthians athlete made
it to the podium with 19 gold medals
and three silver medals.
Corinthians also has a spot in the
London 2012 Olympic Games. Swimmer
Poliana Okimoto placed 6th in the 10K
Marathon Swim in the 2011 FINA World
Championship held in Shanghai. This
achievement secured her spot in the
London 2012 Olympic Games. From the
Pan American Games held in Mexico,
Poliana brought home a silver medal
for Marathon Swim, and the same result
from the Pan American Games held in
Rio. Poliana is one of the most important
swimmers in this category.
In addition to Thiago Pereira and
Poliana Okimoto, two representatives of
the Corinthians swimming program were
summoned to the 2011 Pan American
Games in Guadalajara: swimmer Michele
Schimdt and coach Carlos Matheus.
In Brazil, Corinthians’s team also
stood out in multiple tournaments.
Corinthians was the overall winner in
the men's category of the Maria Lenk
Trophy. It was the overall winner in the
women's category of the Jogos Abertos
do Interior, representing the city of São
Bernardo do Campo (SP). The men’s
team placed second in the competition.
Timão’s 11-12-year-old swim team was
the overall champion of the São Paulo
State and Southeastern Championships
for the second consecutive year.
Corinthians athletes also placed second
in Brazil in the 13-14-year-old and
15-16-year-old categories. In Marathon
Swimming, athlete Betina Lorscheitter
placed second in Brazil and was drafted
to compete in the South American
Swimming Championship.
Corinthians's swim team has also
had many accomplishments in terms of
social responsibility, especially due to
the establishment of partnerships with
organizations that provide assistance
to disabled children. In addition to
offering its swimming pools to these
children, the Aquatic Center hosted the
State Championship for the Brazilian
Association for Sports for the Mentally
Handicapped (ABDEM).
Corinthians
is the second
most powerful
Brazilian
swim team. It
is a serious
candidate to
become a major
power in this
sport in the
next three or
four years
In the Ring
He dreamed of playing for Corinthians
as a left-winger. Although he was late
for the football tryouts, he was invited
to start training. He practiced at Timão
for three months, and that is where he
started his career. This is the story of
Anderson Silva, the most famous MMA
(mixed martial arts) fighter.
In September 2011, he opened
Academia Anderson Silva at Parque São
Jorge, where members and non-members
can practice jiu-jitsu (adults and youths),
muay thai, boxing, and general workouts.
This was the first gym to be opened
according to the agreement executed
between Anderson Silva, aka The Spider,
and Corinthians. Others are on the way.
Anderson Silva has held on to the
UFC middleweight championship belt
(Ultimate Fighting Championship) since
2006. At the UFC, fighters employ
different fighting techniques, such
as jiu-jitsu, boxing, wrestling, muay
thai and karate. Since celebrating
a contract with Timão, he has been
wearing the team jersey.
The combined popularity of football
and MMA is another means of adding
value to the Corinthians brand and
improving the quality of life of children
who can become successful in sports
other than football. Such was the
case for Anderson Silva, who almost
became a left-winger.
sustainability
report 2011
31
Other Sports//
7-a-side Football
Timão established a partnership with Big
Preço, which was very successful in its first
year of existence. The Corinthians/Big Preço
team played in the finals of the São Paulo
State 7-a-side Football Championship and
became champion. The members of the Club
also entered the 7-a-side Football Winter Fest,
in which six teams took part.
American Football
2011 was a perfect year for Corinthians
Steamrollers, which won the São Paulo State
and Brazilian Championship titles. Corinthians
was the undefeated Brazilian champion in the
Touchdown Tournament, with the best overall
offense and defense.
Basketball
Corinthians’s priority in basketball is the
development of its youth basketball teams.
Timão has teams in the U13, U14, U15, U16,
U17, and Master categories. In 2011, the U13
team won the vice-championship title in the
State Championship.
Beach Soccer
Corinthians players stood out in the 2011
FIFA Beach Soccer World Cup, held in Italy.
The Brazilian National Team won the vicechampionship title, and Corinthians athlete
André Álvaro Batista do Nascimento, who
scored 14 goals in the tournament, received the
Golden Boot (top scorer) and Silver Ball (second
best overall player in the tournament) awards.
Bocce
The Club also maintains two bocce teams,
women’s and men’s. They take part in
federation championships and in the renowned
Domingueira (Sunday meet), which brings
several bocce teams together.
Canindé
Canindé is a department formed by the
members who play football at the Club. It is
composed of nine groups, with approximately
60 people per group. They meet on weekends
to play football on Parque São Jorge’s fields.
Cifac
The Internal Association Football
Championship (Cifac) offers four categories
to kids: U11, U13, U15, and U17. The finals
take place on Fazendinha’s field, where
various stars have played throughout
Corinthians’s history. In all, there are 31
teams in four categories. In addition to the
club
32 sport
internal championship, there is an official
team for each category, which plays the InterClub Football Tournament against the most
traditional Clubs in São Paulo.
Table Football
The Club maintains a table football school,
which offers weekly classes, and whose
teams compete in tournaments in the
Main, Master, and Aspiring categories. In
2011, Timão placed 3rd among the best
teams in Brazil. In the State of São Paulo
Championship, Corinthians placed 2nd in the
Main and Aspiring categories.
Futsal (Men’s)
Futsal is one of the sports that have brought
the most trophies to be displayed at the
Corinthians Memorial. Timão’s athletes
have played with a lot of heart, always
supported by Fiel. 2011 was filled with major
achievements. The U20 team played with a
lot of flair and won the State Championship,
the Brazil Cup, and the Regional Games. The
team in the main category finished third in the
Futsal League.
Handball
Timão’s handball teams obtained major victories
in 2011. In women’s handball, the girls won the
title in the Gold category of the 10-12-year-old
Circuit. The team in the 12-14-year-old category
finished third in the State Championship. The
teams in the 12-14 and the 10-12-year old
categories won the Pinheiros Cup, which gathers
the main handball teams in the State of São
Paulo. In men’s handball, Corinthians made it
to the finals of the São Paulo State Handball
Championship in the 14-16-year-old category,
placing second. The 12-14, 14-16, and 16-18-yearold categories of the men’s handball teams
went to Denmark to play the Dronninglund Cup
against teams from six countries. Timão brought
back a second-place finish.
Hang Gliding
Corinthians’s hang gliding team was put
together at the end of 2010 and it has
already achieved significant results for
Timão. Three Corinthians athletes take
part in hang gliding tournaments: Michel
Fernandes Louzada, Eduardo Jacinto de
Oliveira, and David de Almeira Brito Filho.
They came to Corinthians with an impressive
track record, which includes the Brazilian
and State of São Paulo Championships, in
addition to the record in distance, set in
the Northeastern region of Brazil. This is
Corinthians, flying high.
run, Corinthians
Corinthians has a team of 70 runners
that take part in road running and hiking
events. They receive training and guidance
from Physical Education teachers
specialized in the sport.
Jiu-Jitsu
Taekwondo
In 2011, Corinthians jiu-jitsu fighters Luanna
and Gabrielle became two-time world
champions in Abu Dhabi. In addition to these
victories, these Corinthians athletes are
contributing to popularizing women’s jiu-jitsu.
In 2010, the Club hosted the Brazil Open
Taekwondo. In 2011, it hosted the Corinthians
Open, in which 60 athletes competed in
the 9-12-year-old, 13-17-year-old, and Adult
categories. Timão’s taekwondo team won
medals in tournaments held in Porto Alegre,
Fortaleza, and Curitiba.
Judo
Corinthians’s judo school has approximately
40 students in a number of categories. Timão
has athletes who compete in state, national,
and international tournaments. The medal
display expands each year.
Tamburello
The Club’s courts hosted male and female
athletes competing in individual and team
tournaments.
Peteca (Hand Shuttlecock) Tennis
Corinthians’s team has over 50 athletes. In 2011,
it finished second in the State Championship.
The remarkable performance of Corinthians’s
tennis team is the result of important
achievements recorded throughout the year
by its players, who took part in tournaments in
all categories. Corinthians ended 2011 ranking
third and fourth in the State of São Paulo
Inter-Club and Supervised Championships,
respectively, and fourth in the State of São
Paulo Trophy. Competitive tennis is a new
sport at Corinthians. The department was
created in July 2010 and 12 professional
athletes now represent Timão on the courts.
Volleyball
In women’s volleyball, the 13-year-old team
was State champion. In the 9-12-year-old
and 15-year-old categories, Timão picked
up a second place finish in the State of São
Paulo SindiClube Championship. In the
women’s Master category, Corinthians won
the Brazilian Championship in Santos, the
Open Championship in Natal, and the US Open
National Volleyball Championships in Phoenix
(USA). In men’s volleyball, the Master team
won APV’s Metropolitan Championship, in
partnership with Voley & Cia.
2011 achievements
7-a-side football
São Paulo State Championship
American Football
Brazilian Championship
Futsal (Men’s)
U20 Category
Brazil Cup
Regional Games Championship
Metropolitan Championship
Handball
10-12-year-old Circuit
(Gold Category) – women’s
Pinheiros Cup – 12-14-year-old
and 10-12-year-old categories
Hang Gliding
2011 State Championship
David Britto (first place) and
Michel Louzada (second place)
2011 XC Brazil Championship
Michel Louzada (first place)
Cross Country Championship
Eduardo Oliveira (first
place in the 410 km)
2011 Brazilian Championship
gri indicator:
2.10
Michel Louzada (second place)
World Championship, in
Italy, Eduardo Oliveira and
David Britto (8th place, with
the Brazilian National Team)
Jiu-Jitsu
Two-time World
Championship
(Abu Dhabi)
Judo
São Paulo City Championship
(U11, U13, and U17)
(U15 and veterans)
Pan American
Nikkei Championship
(Asunción – Paraguay)
Swimming
11-12-year old Team
Southeast Championship
13-14-year old Category
(second place)
15-16-year-old Category
(second place)
Swimming
Thiago Pereira
Pan American Games
Guadalajara 2011 (Mexico)
six gold medals
2010 FINA World Swimming
Championship (25 m)
19 gold medals and
3 silver medals
Men’s Team
Overall Champion,
Maria Lenk Trophy
Jogos Abertos do Interior
(second place)
Poliana Okimoto
Women’s Team
Taekwondo
America Cup - two gold
medals, three silver medals,
Champion, Jogos
Abertos do Interior
Pan American Games
Guadalajara 2011 (Mexico) one silver medal
and three bronze medals
(1st round) - six gold medals,
four silver medals, and three
bronze medals (2nd round)
- four gold medals, five silver
medals, and four bronze
medals (3rd round) - three gold
medals, five silver medals, and
five bronze medals
Brazilian College
Championship - one gold
medal, one silver medal,
Brazilian Inter-Club
Championship - one gold
medal, two silver medals,
and two bronze medals
Superpaulistão - three gold
medals, five silver medals,
Corinthians Open - 15 gold
medals, eight silver medals,
and five bronze medals
Regional Games - one
bronze medal
Porto Alegre Open - three gold
medals, two silver medals, and
one bronze medal
Brazil Games - three gold
medals, two silver medals,
Brazil Cup - two gold medals,
two silver medals, and one
bronze medal
Brazil Open - one silver medal,
and two bronze medals
3rd Mauá Cup - five gold
medals, and two silver medals
Volleyball
13-year-old Women’s
Category
Women’s Master
Master in Santos (SP)
Open Championship
Master in Natal (RN)
US Open National Volleyball
Championship in Phoenix
Men’s Master
APV’s Metropolitan
Champion – 50+ category
APV’s Metropolitan
Vice-Champion – 45+ category
sustainability
report 2011
33
Fans//
THERE IS NOTHING LIKE
FIEL
Corinthians’s crowd of supporters is arguably the largest in Brazil
Corinthians fans do not live off titles,
Corinthians fans live off Corinthians. This
sentence is part of an advertising campaign
launched after Corinthians won its fifth
Brazilian Championship title, in December
2011. It represents the feelings of over 30
million fans in love with Timão, who, at all
times and in all situations, always support
the black and white colors of the team from
Parque São Jorge.
The biggest sign that being a Corinthians fan
is more important than winning championship
titles came during the 22 years, eight months,
and seven days that Fiel was unable to chant
“we are champions”. Even so, although the
team did not win any major championship titles
between 1954 and 1977, the gang of crazy
fans continued to grow in number and spread
throughout Brazil. In 1976, in the semifinal
against Fluminense, 80,000 Fiel warriors were
present in Maracanã. This is known as the
Corinthian invasion, and it is considered the
largest human movement in times of peace.
Nowadays, the title of largest crowd
of supporters in Brazil is shared between
Corinthians and Flamengo. Until 2010, the
fanbase of the team from Rio de Janeiro was
still bigger. However, a survey conducted by
Ibope whose results were published in October
gri indicator:
pr5
2011 showed a tie between Corinthians and
Flamengo on the list of the teams with the
largest fanbases in Brazil. The survey was
conducted in 12 Brazilian metropolitan areas
and revealed that both Corinthians and
Flamengo are preferred by 13% of fans.
In this survey, 18,000 people were
interviewed, representing 100 million
Brazilian citizens over 10 years of age.
Golden Musketeer
Corinthians fans voted center forward Liedson
as the best player in the team in the 2011
season. He received the Gold Musketeer
Trophy with an average of 8.41 points, beating
midfielder Ralf, who came in a close second
with an average of 8.12 points. Goalkeeper
Júlio César came third with 8.03 points. Scores
are awarded after each match.
Levezinho, the nickname of Timão’s 2011
top scorer, played in 44 of the 56 Corinthians
matches played during the year. He sank the ball
in the opposing net 23 times, with 11 goals in
the State Championship and 12 in the Brazilian
Championship. He averaged 0.5 goals per
match. However, in Corinthians’s 5-0 thrashing
of São Paulo in the first phase of the Brazilian
Championship, Liedson scored three goals, his
best performance in a single game in 2011.
“I will
never
forget this
crowd of
fans. It
can wait
for me,
because
I swear,
I’ll come
back!”
Carlitos
Tevez
striker, currently
playing for
Manchester City
sustainability
report 2011
35
Fans//
People’s
Republic of
Corinthians
In November 2011, one year after its
foundation, the People’s Republic of
Corinthians elected its first president.
In a transparent and democratic
process, Milton Oliveira, who was
born in São Paulo and is 24 years
old, beat 192 candidates and won
by a landslide in the polls. All 12,074
Corinthians citizens were allowed to
vote through the Internet.
The government plan of Milton
Oliveira, the mastermind behind the
social project Sangue Corinthiano
(Corinthian Blood), is to appreciate
Fiel and to hold social activities.
He proposes sending a letter from
Corinthians supporters to the
Club on a regular basis, creating
a Fan Day, and promoting of the
Sangue Corinthiano project. Milton’s
campaign platform comprises some
of the 18 items suggested by the
Corinthian Nation via social networks
and the official channels of the
governors of the Republic.
The presidential election is an
example of engaged citizenship
in the modern world, where the
Internet is increasingly important in
social mobilization.
After the People’s Republic of
Corinthians was born, it proceeded
to set examples and win awards. The
advertising campaign “República
Popular do Corinthians”, created by
the advertising agency F/Nazca S&S,
won the Bronze Lion at the Cannes
International Festival (France), and
two Grand Prix at the International
Festival El Ojo de Iberoamérica in
Buenos Aires (Argentina).
Internally, the Republic launched
the Saint George’s Weapons Award,
which will grant emblems with the
weapons used by Corinthians’s
patron saint to the best online
Corinthian environments in the
following categories: best blog,
community, website, and Twitter
account.
club
36 sport
A stunner
Timão’s and its star players’ major
achievements throughout history.
Products are designed for men,
women, and children. In addition to
T-shirts, the stores offer full uniforms,
tracksuits, jackets, pants, mugs, books,
movies, footballs, posters, key chains,
games, barware, personal care items,
gifts, backpacks, hats, bicycles, clothes,
bed and bath accessories, trays, fine
jewelry, costume jewelry, and many
other products.
Fiel chose the most beautiful of the
53 goals scored by Timão in the 2011
Brazilian Championship. The stunner
was scored by midfielder Alex, who hit a
shot from outside the box into the right
corner of the opposing goalkeeper. The
match was in the 16th round and ended in
a 2-2 draw in Pacaembu Stadium.
Amazing match
To the loyal fans, the most incredible
match in the journey towards the fifth
Brazilian championship title was the
come-from-behind win against AtléticoMG in Pacaembu Stadium. In that
afternoon of November 20th, Atlético-MG
(aka Galo) was leading 1-0 when, in the
32nd minute of the second half, Liedson
scored a header, tying the match. Cheered
on by the Corinthians fans, Adriano, the
Emperor, scored the winning goal in the
43rd minute, which was his one and only
goal for the team in the entire year. The
historical come-from-behind victory was
instrumental in winning the title, and
received 38% of the votes cast by fans.
Loyal Fan (Fiel Torcedor)
The Loyal Fan program was launched in
February 2008 and was widely embraced
by Corinthians supporters. In 2011, the
program had 80,000 users, 45,000
of whom were in good standing. The
program offers three types of plans,
with different prices and benefits: My
History, My Life, My Passion. All plans
offer discounts and give fans preferred
treatment when buying tickets for
home matches; members also receive
customized kits.
Upon registration and payment,
supporters receive the Loyal Fan Card,
which contains the member’s data,
allowing tickets to be purchased from the
Loyal Fan website and facilitating access
to the stadium.
“This is the
best crowd
in the world
for a player.”
Ronaldo
Fenômeno
in an interview with
a Brazilian TV station
ShopTimão
For Corinthians fans who do not have
time to stop by one of the over 100
Todo Poderoso Timão stores, or for
supporters who live in a city that still
doesn’t have a store, there is the Shop
Timão Virtual Store (www.shoptimao.
com.br). In a safe environment and in
compliance with a strict privacy policy,
the store stocks all products licensed by
Corinthians and ships to all regions in
Brazil. The virtual store is a partnership
between Corinthians and Netshoes.
Payment can be made via credit card or
bank payment slip.
In 2012, the scope of the program will
be extended. The Loyal Fan program
will be incorporated into the People’s
Republic of Corinthians and will become
a sort of ID, providing an ID number and
other standard details. This document
will be a debit/credit card issued by any
credit card issuer. The idea is to place
over one million cards in circulation.
Poderoso Timão Stores
All consumers deserve respect. If
consumers are looking for Corinthians
products, they deserve special respect.
This is what happens at Todo Poderoso
Timão Stores, an exclusive network that
sells products catering to the needs of
these loyal fans. In all, there are 113
stores, spread across shopping malls,
kiosks, and streets in five Brazilian
states and in the Federal District.
Most of these stores are in the city of
São Paulo, which hosts 44 of these true
Corinthian temples. Another 56 stores
are scattered throughout 44 cities in the
metropolitan area of São Paulo, in the
interior and coastal cities of the State.
There are three stores in Paraná, two in
Mato Grosso do Sul, one in Minas Gerais,
one in Mato Grosso, and another one
in Distrito Federal. These numbers are
likely to change, since the Todo Poderoso
Timão network continues to grow.
In these stores, Corinthians fans
can find over one hundred licensed
products bearing the Corinthians
brand, from official and practice
jerseys to shirts that pay homage to
Social Networks
Corinthians has the largest official Orkut
community of all Brazilian teams. In 2011,
it reached the record-breaking number
of 500,000 members. However, this is
not the only site used by Corinthians fans.
There are over 2.5 million Corinthians
followers on the most popular social
networks in Brazil. In addition to Orkut,
Timão has 790,000 followers on Twitter
(@SiteCorinthians) and 1.6 million crazy
fans on Facebook.
On Twitter, Timão is the fourth most
followed team in the world, according to
the website Folos.im, trailing only Real
Madrid, Barcelona, and Arsenal. This
means that, in the Americas, Corinthians
is the most popular team.
There are over
2.5 million
corinthians
followers in the
most popular
social networks in
brazil. in addition
to orkut, timão has
790,000 followers
on twitter and
1.6 million crazy
fans on facebook
sustainability
report 2011
37
Strategy//
ON THE
WAY TO THE
world cup
Corinthians Arena will be finished by the end of 2013,
in compliance with sustainability standards
By the end of
2013
the
ultimate
dream
of the Corinthians nation
will come true
Corinthians’s new stadium has become
a reality. An arena with seating capacity
for 48,000 fans is being built in a
200,000 m2 area located in the district of
Itaquera, on the East side of São Paulo.
The construction works will be completed
by December 2013. Six months after, on
June 12th, 2014, Timão’s stadium will host
the World Cup opening match. For the
most important global event in football,
the stadium will rely on an additional
20,000 temporary seats, which will be
removed after the end of the World Cup.
FIFA requires a 65,000 seating capacity
for the opening match.
The estimated cost of the project is
R$ 820 million. Of this total, R$ 400 million
will be funded by Corinthians, which has
a period of ten years, plus a three-year
grace period, to pay back Construtora
Odebrecht, the contractor responsible for
the work. The remaining resources will
come from tax incentives from the São
Paulo Municipal Government, which will be
granted after the opening of Corinthians’s
arena. The property belongs to the City
Council, which has granted Corinthians the
use of the land for 99 years. The stadium
will be totally managed by Corinthians.
gri indicator:
ec8
The district of Itaquera will also profit
from the new stadium. The East side of
São Paulo is an area that lacks urban
infrastructure. For the operation of the
stadium, improvements in the district’s
transportation system will be required.
The Corinthians/Itaquera subway
station, for example, will be expanded.
A railway line will connect the Brás
district, also located on the East side, to
Guarulhos Airport, benefiting the area
as a whole. Five roadway projects are
planned for the vicinity of the stadium,
with an estimated investment of R$ 478
million, which will be funded by the City
Council and by the Government of the
State of São Paulo.
Earthworks services and preparation
of the stadium site started on May 30th,
2011. In November, a group of FIFA
representatives and members of the
Local Organizing Committee visited the
construction site. They observed that
68% of the earthworks had already been
completed, 1,910 piles had been driven
into the ground, 330 concrete blocks
had been cast, and 30 pillars had been
installed – that is, 19% of the construction
works had been completed and 800
workers were working at the site. During
the most work-intensive period, over
2,000 direct jobs will be generated.
The parking lot will have a capacity
for 3,700 vehicles, with enough space
for 59 business establishments, such
as restaurants, cafeterias, stores,
and bars. Most seats will be located
in a roof-covered area. For the 2014
World Cup, the stadium will be ready to
welcome the 32 heads of state who will
represent the countries competing in the
tournament. The project also includes
the provision of infrastructure for the
simultaneous work of 5,000 journalists
from all around the world.
The project was designed by
architect Aníbal Coutinho, and
incorporates the traditions and history
of Timão. The turf, for example, will
be located 777 meters above mean
sea level, a tribute to Fazendinha’s
address, which is located at 777 Rua
São Jorge. This number also refers to
1977, when Corinthians became São
Paulo State Champion and put an end
to the dry spell without any traditional
championship titles that had lasted 22
years, eight months, and seven days.
sustainability
report 2011
39
Strategy//
guaranteed
future
earnings
apreciation of the east side region
The construction of the stadium will adhere
to the sustainability standards set forth
by FIFA. In order to do so, the solutions
and technologies must ensure the rational
use of natural resources, such as water
conservation, rainwater harvesting, waste
reduction and recycling, and sustainability in
energy conservation, in addition to natural
ventilation and lighting.
In order to obtain the construction permit,
a study on the impacts on the environment
and surrounding community was conducted.
Accenture, a consulting company for the
global management of technology and
outsourcing services, prepared an analysis of
the benefits that the 2014 World Cup opening
ceremony to be held in Itaquera will generate
for the City of São Paulo. Accenture identified
potential for approximately R$ 30.7 billion in
economic benefits for the city, most notably
for the East side region, in a ten-year period.
Corinthians’s new home will bring
benefits in all senses, including
financial benefits. In addition to
not having to rent a stadium for
its home games, the Corinthians
arena will generate total revenues
of approximately R$ 600 million
per year from ticket sales,
merchandising, sponsorships,
box rentals, licensed product sales,
and other sources of revenue still
under consideration.
Benefits
Construction
2010-2014
- Creation of 1,500 and 4,500 direct
and indirect jobs, respectively;
- Increase of R$ 73 million in direct
consumption in the area;
- Training and development of local
staff for employment during the
construction phase;
- Better quality of life for the
population of the region as a result
of increased economic activities.
Additional taxes collected
throughout the system
• ISS: between R$ 11 million
and R$ 14 million;
• ICMS: R$ 30 million;
• PIS/COFINS: between R$ 24
million and R$ 30 million;
• IRPJ: between R$ 25 million
and R$ 27 million.
Creation of new jobs and increased economic activity and tax collection 1 are only a few of the
many benefits that the construction of the stadium and the 2014 World Cup opening ceremony
will bring to the East side of the city, according to the study conducted by Accenture.
World Cup
june-july 2014
- Increased tourism – 190,000
foreign tourists are expected,
spending approximately
R$ 1.2 billion, in addition to
270,000 Brazilian tourists,
adding approximately
R$ 481 million to the economy;
- Creation of over 39,500
temporary jobs.
and R$ 91 million;
• ICMS: N/A;
• PIS/COFINS: between R$ 96
million and R$ 175 million;
• IRPJ: between R$ 48 million
and R$ 88 million.
ISS – Services Taxes; ICMS, Sales tax; PIS/COFINS, Profit Sharing and
Social Security Financing Contributions; and IRPJ, Corporate Income Tax
1
club
40 sport
The stadium’s construction site is
located in one of the São Paulo Municipal
Government’s most important intervention
project areas for the East side region,
generating synergies with public investments,
such as road infrastructure work, enhancing
social mobility in the region and benefiting its
inhabitants with increased real estate values,
generation of new businesses and jobs, and
increased economic productivity, among
other advantages.
The project in Itaquera will bring benefits
to the Municipality of São Paulo in the
construction phase, in the 2014 World Cup
opening ceremony, throughout the lifecycle
of the stadium, and through the legacy
it establishes. The tourism activities
associated with the World Cup will generate
R$ 1.7 billion in financial transactions for São
Paulo, approximately seven times more than
the volume generated by Formula 1.
Operation
2014-2020
- Revenue generation:
R$ 442 million from sports
events and R$ 511 million from
non-sports events;
- Creation of approximately
700 jobs, 200 of which will be
permanent and 500 on match
and event days;
- Savings of R$ 50 million for the São
Paulo Municipal Government, due
to not having to build a Convention
Center in the East side of the city.
and R$ 53 million;
• ICMS: R$ 2.7 million
(municipality’s share);
• PIS/COFINS: between
R$ 85 million and R$ 97 million.
Legacy
2014-2020
- Stimulus in the form of
necessary infrastructure with
direct effects worth R$ 15.5 billion;
- Creation of over 34,000
jobs as well as new sources of
economic activities arising from
improvements in infrastructure;
- Increase in post-World Cup tourism
activity of approximately R$ 1 billion;
Real estate market appreciation
(IPTU and ITBI).
and R$ 756 million;
• ICMS: between R$ 1.7 million
and R$ 1.8 million;
• PIS/COFINS: between R$ 1.7
million and R$ 2.2 million;
• IRPJ: between R$ 888,000
and R$ 1.1 million;
• IPTU: R$ 325 million.
gri indicator:
en8
winning tactic
The Board of Directors, which took over
the management of the Club in 2007, has
actively worked to turn Corinthians into
a modern and efficient company. Since
then, the goal of regaining the Club’s
credibility with its major stakeholders
- supporters, athletes, employees,
sponsors, media, banks, members, and
vendors - has been attained.
In order to face the challenges, as
of 2007, the Board of Directors has
adopted a renovation strategy (see
the Seven Pillars). A professional
management structure has been put in
place, involving corporate governance,
enforcement of accountability and
transparency, a presidential system,
and the development of a collaborative
style of work, with constant exchange
of information (read more in
Management and Governance). The
tactical actions taken were dramatic:
orthodox treatment, spending analysis
aiming at reductions, analysis of all
services agreements, assessment of
departmental budget adequacy, regular
meetings with vice-presidents and
boards of directors to discuss figures,
and the hiring of market professionals
for key areas.
At the same time, management
actions were adopted that included
strategic planning preparation, cash
flow implementation with a 60-day fixed
cost horizon, and very detailed budget
planning. In order to do so, the Club was
divided into three business units: Football,
Land and Water Sports, and Social Club.
Managerial accounting with monthly
follow-ups was also implemented. The
activities and results are now disclosed
monthly and the control and process
structure has been improved.
Focusing on the fans and on the
football team, which are Corinthians’s
main reason for existence, the current
management has developed specific
strategic actions regarding Corinthians’s
image/brand, professional football,
supporters, and Club. This management
model has proven to be efficient, as
reflected in the good financial results
obtained in the last few years (read
more in Economic Performance).
the seven
pillars
1
Absolute respect for our identity
2Respect for our culture
3Respect for our differences
4 Respect for our traditions
5 Dissemination of the values
of our nation
6 Involvement of the fans
with the team
7 Involvement of the fans
with the Club
sustainability
report 2011
41
Brand//
the most valuable
brand
Timão stays on top in the ranking of
the biggest brazilian football brands
Multimillion
deals
Largest sponsorship agreements
in 2011 (in R$ million*)
• Liverpool (ENG)
• Manchester United (ENG)
• Real Madrid (SPA) • Bayern Munich (GER) • Corinthians (BRA) 53.6**
53.5
52.1
49.9
45.8
Source: Sport + Market Survey,
German sports marketing magazine.
* Values converted into BRL according to
the exchange rate on April 8th, 2011.
(1 euro = R$ 2.2663).
** Liverpool only received part of this
sponsorship fee in 2010. The remaining
amount was paid in mid-2011.
expanding
network
Growth of Poderoso Timão stores
(2008/2011)
• 2008
• 2009 • 2010 • 2011 12 stores
57 stores
100 stores
113 stores
club
42 sport
In 2011, Corinthians consolidated the
evolution of its brand’s value as well as
its leading position among the 12 largest
football Clubs in Brazil. A study conducted
by Consultoria BDO RCS shows that the
Corinthians brand was the brand with the
highest increase in value in 2011, growing
by 16% in relation to 2010 to reach R$
867 million. For the second consecutive
year, Timão has led the ranking of
the biggest Brazilian football brands.
Flamengo comes in second, with R$ 689.5
million, followed by São Paulo (R$ 664.2
million), Palmeiras (R$ 452.9 million), and
Internacional (R$ 277.9 million).
The figures for Corinthians reveal not
only its place at the top of the pyramid,
but also a continuous evolution. In 2004,
Timão’s brand was worth R$ 286 million
and placed third in the ranking, falling
behind São Paulo (R$ 339.8 million) and
Flamengo (R$ 322.8 million). Five years
later, in 2009, Flamengo had placed
first, followed by Corinthians and São
Paulo. In 2010, Corinthians took over
the first place, with a brand worth R$
749.8 million. São Paulo was second (R$
659.8 million) and Flamengo was third
(R$ 625.3 million). These figures reveal
the speed with which Corinthians has
overcome its main competitors. From
2004 to 2011, the Corinthians brand
grew by 203%, while the Flamengo and
São Paulo brands grew by 113% and
95%, respectively.
The consolidation of the leadership
in 2011 was a direct result of the growth
of marketing revenues, TV rights related
to the broadcasting of Corinthians’s
matches, and the social Club. According
to the assessment included in BDO RCS’s
study, the future potential for revenue
generation will depend on how the Club
maximizes its relationship with over
30 million fans and how Corinthians
responds to the economic and social
characteristics of its target audience.
The work of strengthening the
Corinthians brand has been constant. With
a comprehensive and ambitious action
plan, a number of initiatives have been
created, developed and reinforced in the
last four years. Notable among these
initiatives are the establishment of a new
business standard and the relationships
with sponsors, which have served as
models for other Brazilian Clubs.
The Loyal Fan program, which offers
discounts on tickets and exclusive kits to its
members, also showed significant growth
in 2011, reinforcing the strategy of serving
supporters. Launched in December 2008,
the program is constantly evolving and
currently has over 80,000 registered fans,
with approximately 45,000 members in
good standing.
gri indicator:
2.2
The Corinthians brand
was the brand with the highest
increase in value in 2011,
growing by 16% in relation
to 2010, reaching R$ 867 million
The Poderoso Timão store chain followed the
same growth pattern. In 2008, there were only 12
units, and this number soared to 100 by 2010. This
expansion continued in 2011 with the inauguration
of new stores, totaling 113 units, arriving in the
states of Paraná and Mato Grosso do Sul and in
Distrito Federal, in addition to cities in the interior
of São Paulo State. Since its creation in October
2008, the Poderoso Timão chain has recorded
sales in excess of R$ 178 million. The virtual store
(www.shoptimao.com.br) has not fallen short
either. In 2011, it sold more than R$ 9 million worth
of products and earned R$ 1 million in royalties.
The Club considerably expanded its brandrelated revenue, with a significant increase
in ticket sales from R$ 5.5 million in 2003 to
R$ 27 million in 2011, a significant expansion of
391%. In turn, revenue from TV rights reached
R$ 79 million in 2011, an increase of 210%
over 2008. Among so many achievements
and initiatives, the most important ones were
the sponsorship agreements executed with
Hypermarcas, Fisk, and TIM2.
Aiming at strengthening its brand, in December
2010, Corinthians partnered with PoupaFarma, a
pharmacy chain that offers medication and other
products at reduced prices, to create FarmaTimão - its
first franchise. Thus, the Club opened the world’s first
pharmacy owned by a football team at Parque São
Jorge. In 2011, franchised units earned R$ 516,000.
Hypermarcas, Brazil’s largest consumer
goods company. Fisk, a major language
school chain, TIM, mobile phone carrier.
2
gri indicator:
2.2
High values
Revenue from Marketing (in R$ million)
Product
TV/Print advertising
Nike
Uniform
Loyal Fan
Licensing
Ticket sales
Grand Total
2007
25.2
5.0
12.3
0
0.3
7.4
50.2
2008
25.6
5.0
16.0
0.1
7.3
16.6
70.6
2009
40.4
16.3
21.3
4.9
7.8
27.6
118.3
2010
55.0
13.9
25.0
1.5
21.0
29.4
145.8
2011
112.5
10.9
33.5
0.5
14.0
27.1
198.5
Leader in the Ranking
MOST VALUABLE BRANDS IN BRAZILIAN FOOTBALL (in R$ million)
club
Corinthians
Flamengo São Paulo Palmeiras Internacional Santos Grêmio
Vasco da Gama
Cruzeiro Atlético Mineiro
Fluminense Botafogo 2004
286.0
322.7 339.8
208.4 82.1 105.3 67.2
78.8 70.9 59.0 53.5 41.1 2009
562.5
568.1 551.9 419.5 230.8 135.1 213.6
121.8 138.9 91.8 108.5 97.0 2010
749.7
652.4
710.2
497.2
268.6
171.4
222.8
195.4
157.7
124.2
104.7
82.6
2011
867.0
689.5
664.2
452.9
277.9
227.9
224.6
162.5
151.3
150.5
135.7
90.7
sustainability
report 2011
43
Management //
speaking OPENLY
with the fans
Over the course of four years, the current
Board of Directors has promoted changes in
the management of the Club by focusing on
transparency, efficiency, and democratization
Upon taking office in October 2007,
the current Board committed itself to
efficient and transparent management,
with permanent accountability – the
financial statements are available on
the Internet – and involvement of the
members in the daily activities of the Club.
In order to fulfill this mission, profound
administrative change was instituted and
new governance rules were put in place.
club
44 sport
Corinthians's statute was reformulated
and has been in effect since September
2008, ensuring Club members the right to
vote directly for president and establishing
a three-year term with no right to
reelection, among other modernization
measures. The changes made to the
statute, one of the most modern and
democratic in the world, marked a
milestone in the history of the Club.
The document provided a legal basis for
strengthening the process of professionalizing
management, making it more transparent
and efficient. In this period, important results
were achieved, and past errors corrected.
Another significant aspect of the current
governance model at Corinthians is the fact
that the Board and executive committees are
formed of independent, non-remunerated
members. Management is divided into five
levels, which are structured according to
the parameters set forth in the Club’s Social
Powers (see box on page 51).
The statute promotes permanent
accountability and the involvement of fans
with the team and the Club. These values
are also enshrined in the seven pillars
established by the current Board since the
start of its term in 2007 (read more in the
Strategy chapter). These intentions led to the
creation in 2009 of a Cultural Management
Department, with the aim of gathering the
memorable facts of the Club’s 100-year
history and promoting events relevant to
Club members and non-members alike.
The Deliberative Council consists of both
life members and members elected for threeyear terms. The Council is in charge of electing
the effective members and their stand-ins
for the Orientation Council (CORI), for the
Fiscal Council, for the Ethics and Discipline
Committee and the permanent councilors, in
addition to voting on the annual budget.
Consisting of ten members, the
Orientation Council has the following
responsibilities, among others: assisting
the president and supervising the
administration; approving and issuing the
Internal Rules and Regulations, with the right
to review their texts in the first quarter of
the year; issuing opinions to the Deliberative
Council on the Board’s report on the budget
and supplementary funds for each fiscal
year; authorizing the Chairman of the Board–
ad referendum of the Deliberative Council
– to sign contracts; examining monthly trial
balances and recommending any measures
for organizing them more efficiently.
The main duties of the Fiscal Council's
three effective members and their stand-
As part of the
Club’s transparent
management,
Corinthians has
published
its Sustainability
Report since 2009.
In 2010, the Report
was a finalist for the
Abrasca Award, being
nominated for Best
Annual Report
sustainability
report 2011
45
Management //
President and Directors
President
Finance
Legal Affairs
Marketing
ANDRÉS NAVARRO SANCHEZ
Club member since 1969
RAUL CORRÊA DA SILVA
LUIS PAULO ROSENBERG
1st Vice-President of the
Board of Directors
Professional Football
SÉRGIO EDUARDO
MENDONÇA DE ALVARENGA
Water Sports
ELIE WERDO
ROBERTO DE ANDRADE SOUZA
2nd Vice-President of the
Board of Directors
ROBERTO DE ANDRADE SOUZA
Youth Football
OLDANO GONÇALVES
DE CARVALHO
FERNANDO ALBA BRAGHIROLI
Property
MANOEL FELIX CINTRA NETO
Land Sports
JORGE ALBERTO AUN
Administrative
FAUSTO BITTAR FILHO
ANDRÉ LUIZ DE OLIVEIRA
The Board of
Directors and
the executive
committees
are formed of
independent
non-remunerated
members.
Management is
divided into five
levels, which
are structured
according to the
parameters set
forth in the Club’s
Social Powers.
club
46 sport
Secretary General
Cultural
DUILIO NOCCIOLI
MONTEIRO ALVES
Social
disseminating the Corinthians way of thinking,
or delegating this authority to the Board of
Directors; appointing directors; respecting and
enforcing the statute and other internal rules
of the Club, as well as the deliberations of the
Public Authority or other high-ranking sports
entities; signing players and coaching staff
members; hiring, dismissing and punishing
employees, determining salaries and wages,
granting licenses and performing all legal
actions required of an employer.
corinthians constitution
WALDIR ROZANTE
ins include verifying the Club’s general
bookkeeping by examining the relevant
documents at least once a month; reviewing
the monthly trial balance of the Treasury
Department; informing the Chairman of the
Board of possible irregularities; representing
CORI on financial matters; giving an annual
opinion to the Deliberative Council on
the Balance Sheet and the Statement of
Revenues and Expenses of the Club, which
must be attached to the annual report of the
Board; giving opinions on the budget and
issue an opinion on the coverage of additions
to the budget, in view of the available
funds; monitoring compliance with the
sports legislation in effect. The Club has 177
councilors for life, 171 men and six women,
and 193 quadrennial councilors, 185 men and
eight women.
Among many duties, the Board of Directors
is responsible for the following activities:
managing Corinthians; resolving issues
regarding admission, transfer, licensing,
dismissal and readmission of members; dealing
with sports competitions to be officially held
outside Corinthians’s facilities; providing
CORI and the Deliberative Council with all
the information and documents they might
require. The Ethics and Discipline Commission,
meanwhile, has the following duties: learning,
instructing and reporting on disciplinary
Court; annually submitting to the Deliberative
Council the budget for the subsequent fiscal
period, the Balance Sheet and Statement
of Revenues and Expenses of the previous
year, and the annual General Report on
the Club’s activities, with the opinions of
the Fiscal Council and CORI; reviewing bills
before payment, or delegating this authority
to the Finance Director; reporting to CORI
on the development of the Club’s social life,
providing accounts of the measures adopted;
proceedings regarding members of the
Deliberative Council, the Board, CORI, and the
Fiscal Council, which may involve collecting
evidence, taking testimony and requesting
information from all Corinthians officials;
gathering new evidence, taking new testimony,
adding documents, and requesting information
from the Board for the reliable accomplishment
of its duties. The final opinion of the Ethics
and Discipline Commission is submitted to the
Deliberative Council for ruling.
The president is in charge of the following
activities, among others: conducting social
administration, with ample powers to oversee
the organization of services; appointing
permanent or temporary commissions
required for the maintenance and development
of social activities; constituting a commission
to investigate violations; summoning the
Deliberative Council, CORI, the Board of
Directors and the Fiscal Council; authorizing
the use of budget additions granted by the
Deliberative Council and carrying out the
financial operations, in view of relevant
administrative requirements and statutory
provisions; authenticating documents
pertaining to social responsibility and signing
papers; managing the social interests, as
well as demand, compromise, hire, renew or
rescind obligations, in consultation with the
Board; representing Corinthians in and out of
gri indicator:
4.2
The statute of a Club is like the Constitution
of a country. It determines the internal
rules and policies and the rights and
duties of its members and directors. The
statute is the most important law of a
Club, and in a democratic organization,
should be developed with the participation
of all stakeholders. In September 2008,
Corinthians's statute was approved by a
general assembly of all members who are
entitled to vote, that is, by supporters who
have been members of the Club for at least
five years, are over 18, and are in good
standing with their monthly fees.
The black-and-white “constitution” is
the result of a revolution in Parque São
Jorge. With these new rules, the future of
Corinthians has been placed in the hands of
its members. Six words encapsulate what is
most important in these statutory changes.
They are: the club belongs to its members.
The power structure was completely
modified. Formerly, Corinthians had
400 councilors. With the new statute,
the total number of councilors was reduced
to 300, 100 of whom are for life while
the remaining 200 are chosen by members
through direct vote. It is important to
point out that there are currently 177
councilors for life in the Club. Since the
new rules stipulate that the Club must
have 100 councilors for life, changes to
this Board will only start when the number
eventually drops to 99.
This statute has also given members
the right to directly vote for president. The
president and both vice-presidents are
currently chosen in direct elections by the
members for three-year terms, without
being entitled to reelection.
Any member that fills all the prerequisites specified in the statute may
run for councilor or president. In order
to be elected councilor, it is necessary
to have been a member for a minimum
of five years. In order to be elected
president or vice-president, the candidate
must have been part of the Counseling
Board for at least two management terms,
and have been an active member of the
Club for at least 11 years.
The directors are appointed by the
president in the same way ministers are
appointed in a democratic government;
these jobs require technical experience
and alignment with the guidelines of
the new administration, as well as the
president's trust.
This democratic and participatory
statute was very positive for Corinthians.
When rules are crystal clear, members
feel reassured because they know they
can have an influence on the future of the
Club. Corinthians also gains credibility
from the general public. The outcomes are
profitable commercial agreements and the
fact that the Club has set a good example of
The new statute,
in effect since
September 2008,
gave members
the right to
directly vote for
president, with a
three-year term,
and eliminated
the option of
reelection
sustainability
report 2011
47
Management //
Composition of the Councils
Directors 2009-2012
Andrés Navarro Sanches
President
Roberto de Andrade Souza
1stVice-President
Manoel Felix Cintra Neto
2nd Vice-President
Director of Professional Football
Director of Finance
Jorge Alberto Aun
Director of Property and Works
Fausto Bittar Filho
Director of Land Sports
André Luiz de Oliveira
Administrative Director
Fernando Alba Braghiroli
Director of Amateur Football
Sérgio Eduardo Mendonça de
Alvarenga
Director of Legal Affairs
Orlando Gonçalves de Carvalho
Director of Water Sports
Waldir Rozante
Director of Social Department
Luis Paulo Rosenberg
Director of Marketing
Duilio Noccioli Monteiro Alves
Director of Culture
Elie Werdo
Secretary-General
Deliberative
Council
Carlos João Eduardo Senger
President
Alexandre Husni
Vice-president
Coryntho Baldoino Costa Neto
1st Secretary
Luiz Gonçalves Neto
Ad-Hoc Secretary
Fiscal Council
Francisco Bontempi
President
Antonio Abdo
Corinto Baldoino Parreira Costa
Members
Luiz Carlos Rosa
Munir Abdo Baarini
Stand-ins
Orientation
Council (CORI)
Antonio Roque Citadini
President
José Alves dos Santos Filho
Vice-President
José Campizzi Busico
Secretary
Ademir de Carvalho
Benedito Alexandre Husni
André Luiz Barone
Clodomil Antonio Orsi
Eduardo Nesi Curi
Guilherme Gonçalves Strenger
Heleno Haddad Maluf
club
48 sport
Marco Aurélio Repetto
Myryam Athiê
Oswaldo Abrão
José Rubens Elias
Rubens Gomes da Silva Júnior
Wagner Caetano Acedo
Wilson Bento
Wilson Bento Júnior
Effective Members
Marlene Matheus
Mauro de Mello O. Gasparian
Wadih Helu Waldemar Pires
Legacy Members
Angel Lopez Abad
Carlos Pereira da Silva
Dalton Gióia
Delphino Russo
Hélio Nasri Abou Madi
José Muradian
Osmar Toso
Osnaide Jorge
Rubens Diniz
Willian Sesso
Stand-ins
Councilors for Life
Abdo Antonio Hadade
Ademir de Carvalho Benedito
Adib Geraldo Jabur
Alcindo Ornelas
Alenio Calil Mathias
Alessio Calil Mathias
Alex Calil Mathias
Alexandre Husni
Álvaro Vaseli
Amado Tatari
André Luiz Barone
Angel Lopez Abad
Antoine Gebran
Antonio Abrão Haj
Antonio Alarcon Ramon
Antonio Arenas
Antonio Carlos Soveral
Antonio de Paiva Monteiro Filho
Antonio Ermírio de Moraes
Antonio Gimenez Lopes
Antonio Goulart dos Reis
Antonio Jorge Rachid Junior
Antonio Vicente Estorino da Silva
Ariovaldo Freire
Armando Samaritano
Aurélio de Paula
Bento da Cunha
Calil Leôncio Mathias
Carla Dualib S. Serra
Carlos Alberto de Sousa
Carlos Alberto Klocke
Carlos Borges Cano
Carlos Nujud Nakhoul
Carlos Pereira da Silva
Carlos Roberto de Mello
Célia Laura Monti de Castro Bigi
Celso Luiz Limongi
César Romeu Gonçalves da Silva
Cláudio Marcon
Cláudio Vieira Campos Helou
Clodomil Antonio Orsi
Coryntho Baldoino Costa Neto
Cyro Dualib Sonnewend
Dalton Gioia
Damião Garcia
Daniel Espindola da Cunha
Décio Damásio
Delphino Russo
Deovaldo do Amaral Carvalho
Edson Aparecido Geanelli
Edson Médici Dualib
Edson Real Dualib
Eduardo Bittencourt Carvalho
Eduardo Nesi Curi
Elie Werdo
Emerson Piovesan
Emilio Françolin Junior
Eugênio Barganhão
Fábio Nesi Curi
Fernando Capez
Flávio Adauto Iório Lopes
Flávio Faloppa
Flávio Ferrari
Florindo Barban
Francis Selwyn Davis
Francisco Alfredo Trindade
Francisco Cuano Filho
Francisco Teocharis Papaiordanou Jr.
Geraldo Euclides Araújo Xavier
Germano Augusto
Guido Aquino
Guilherme Gonçalves Strenger
Hagop Chamlian
Heleno Haddad Maluf
Henrique Aldrighi
Henrique Aparecido Alves
Henrique Navajas Godoy
Hermenegildo Matheus Pernias
Idel Aronis
Ilmar Schiavenato
Irineu Ramos Moreno
Isac Waynszteyn
Ivaney Cayres de Souza
Ivo de Almeida
Jacinto Antonio Ribeiro
Jamil Helu
João Antonio Helou
João Paulo Brazil Menezes Garcia
João Serino
Jorge Agle Kalil
Jorge Carduz Junior
José Augusto Cardoso Mendes
José Carlos Carnevale
José Edgard Soares Moreira
José Fernandes Cabrera
José Gianoccaro
José Lucas de Oliveira
José Machado Carqueijo
José Mansur Farhat
José Muradian
José Onofre de Souza Almeida
José Roberto Menezes Garcia
José Romão Sampere
Julio Moura
Leonardo Romanholi Filho
Luciano Ferreira Leite
Luis Antonio Vasconcelos Boselli
Luiz Antonio Fleury Filho
Luiz Cezar Leão Granieri
Luiz Fernando Menezes Garcia
Luiz Inácio Lula da Silva
Luiz Paulo Teixeira Ferreira
Luiz Sergio Scarpelli Esteban
Manoel Felix Cintra Neto
Manoel Ramos Evangelista
Manrico de Camilo
Marcelo Ackel Dualib
Marcelo Fernandes Atala
Marco Aurélio Reppeto
Marcos Surjan Trofo Filho
Maria Aparecida Gomes Filippini
Mario Cardoso Xavier
Mário Gobbi Filho
Mario Mendes da Silva
Marlene Colla Matheus
Mauro de Mello de Oliveira Gasparian
Michel Helu
Miguel de Jesus Guerrero
Miguel La Motta
Miguel Marques e Silva
Miriam Athie
Moacir Sebastião de Oliveira
Nelson Luiz da Silva
Nelson Real Dualib
Nelson Sacho
Newton David Ferrari
Octavio Godoy
Osmar Stábile
Osnaide Jorge
Oswaldo Jorge
Paschoal Nobis
Paulino Tritapepe Neto
Paulo Sergio Mendes Pinhal
Paulo Sergio Menezes Garcia
Pedro Antonio Fabiano
Pedro Brazil Garcia
Pedro Mudrey Basan
Raif Kurban
Renato Camargo
Ricardo Chialastri
Romeu Tuma
Romeu Tuma Jr.
Rubens Approbato Machado
Rubens Diniz
Rubens Gomes da Silva Junior
Rubens Tavares Aidar
Ruy Marco Antonio Filho
Sergio Panes Rodrigues
Silvio dos Santos Amaral
Toufic Jamil Akari
Tufi Jubran
Vicente Torralba
Wagner Caetano Acedo
Waldemar Nascimento Cepeda
Waldemar Pires
Waldir Vieira de Campos Helu
Walter Costa Junior
Wanda Gomes Carneiro
Wanderlei Wagner Bonfanti
Wanderley Correa Raymundo
William Sesso
Wilson Abussamra Bugarib
Wilson Bento
Wilson Canhedo
Quadrennial Councilors
Airton Luiz da Silva
Alcir José Teodoro
Alexandre de Souza
Alexandre Vivanco Blanco
Antonio Carlos Cedenho
Antonio Carlos Cruz
Antonio Chamorro Filho
Antonio Craveiro Silva
Armando da Costa Pacheco
Antonio Fairo Musketo Filho
Antonio Paulo de Souza
Antonio Roberto Maia Simões
Antonio Rodrigues de Oliveira Neto
Antonio Sérgio Albino
Ariovaldo Brandespim
Ariovaldo Carrera Dias
Augusto da Silva Junior
Caio Cotait Maluf
Carlos Donoso Vidal
Carlos Eduardo Bittencourt Carvalho
Carlos Magno de Souza Guedes
Carlos Roberto Auricchio
Carlos Roberto de Sillos
Carlos Roberto Elias
Celso Michel Jorge
Celso Tiuzzi
Claudemir Barcellos
Claudio Mozas Olivares
Cleber Metta
Cristiane Gambaré Franco
Daniel Ziron Gomes
Darci Pannocchia Filho
David Pedro Najar
Dawilson Everaldo de Branco
Denis Nieto Piovezan
Denise Laís Lopes
Domenico Carnevalli
Domingos Gonçalves Perrotti
Douglas Fernando Gomes
Edeiner Pezzuol
Edgard Alcides Ortiz
Edmilson Parra Navarro
Edna Murad Hadlik
Edson Sydney Tritapepe
Eduardo Almeida Losi
Eduardo da Rocha Azevedo
Elisabeth Fonseca
Emerito Ângulo
Eneas Julio Massaglia
Erasto Oliva
Eudes Paschoal Trimboli
Fausto Di Toti Garcia
Farid Zablith Filho
Felipe Legrazie Ezabella
Gilmar Lopes
Helenio Marchelli Nunes
Helio Nasri Abou Madi
Hortência de Fátima Marcari
Humberto Primo Garbin Neto
Izaki Abdo Neto
Jair Celso Calvo
James de Oliveira Lima
Jamil Padui
João Carlos da Costa Pacheco
João Matheus
João Nastari Sobrinho
João Romer
João Waldyr Molter
Jonas Rabelo dos Santos
Jorge Neme Neto
José Antonio Aguilla Barreiras
José Antonio Avenia Neri
José Antonio Tucci
José Augusto Monteiro
José Carlos Chibily
José Carlos de Mattos
José Carlos Pozo
José Chaves de Andrade
José Maria da Silva
José Domingos
José Edgard Soares Moreira Filho
José Joaquim de Carvalho Pinto Jr.
José Luiz Pereira Bouços
José Maria Pereira Rio
José Matheus
José Oliva
José Percival A. Nogueira Jr.
José Ricardo Gazzanel
José Roberto Siman
Lamartine Zanzini
Laudecir Carlos da Silveira
Leonel Valdir de Oliveira
Luiz Antonio Achoa Mezher
Luiz Augusto San Juan França
Luiz Barban
Luiz Carlos Lopes de Almeida
Luiz Carlos da Silva Bezerra
Luiz Gonçalves Neto
Marcelo Bastos de Melo
Marcelo Gama Peinado
Marcelo Mariano dos Santos
Marcilio Dias
Marcio Paulo Troise
Marcio Roberto Camarotto
Marco Antonio de Mattos
Marco Meserlian
Marcos Antonio Calif
Marcos Evangelista dos Santos
Marcos Ribeiro Caldeirinha
Maria de Lourdes Jacob Mattaro
Maria Regina Ferrer Cano
Maria Tereza do Amaral
Mario Hernandes Rodrigues
Mario Iório Lopes
Mauricio Antonio Haj
Mauricio Kuhn
Mauricio Soares de Siqueira
Mauro Tadeu Silva
Miguel de Deus Rodrigues
Milton Andreoti
Milton dos Santos
Milton José Barban
Milton José Ribas
Milton Santander Santiago
Nelson Barba
Nildo Masini
Oldano Gonçalves de Carvalho
Osmar Basílio
Osmar Abrão José
Osmar Toso
Osvaldo Paloma
Paulo Marcelo Vélez
Paulo Roberto dos Santos
Paulo Roberto Martinez Gonzalez
Pedro Fiúza Fabiano
Pedro Wilson Bugarib
Reginaldo Monteiro Valério
Ricardo de Mattos
Roberto Augusto Felix
Roberto de Cerqueira César
Roberto de Lima
Roberto Garcia Parisi
Roberto Teixeira de Almeida
Rogério Cione
Rogério Mollica
Romildo Monteiro Alves
Ronie Nieto Piovezan
Rubens Elias Salvary
Fernandes Rocha
Sérgio Coelho Montes
Sérgio Siqueira Palomares
Silvestre Fabri
Sulivan João Correia
Tales Baptista Manchon
Valdevino Bispo Santos
Valmir Arlete Gonçalves
Wagner Luiz de Paula
Waldemar Pereira da Costa
Waldir Luiz dos Santos
Waldomiro Bochichi
Walter Eugenio de Campos
Walter Jorge
Walter Richi de Castro
Willian Cardoso
Wilson Bento Junior
organizational chart
President
1 VicePresident
st
2nd VicePresident
Deliberative
Council
SecretaryGeneral
Orientation
Council (CORI)
Fiscal
Council
Directors
Finance
Property
MARKETING
Land
Sports
Water
Sports
Administrative
Legal
Affairs
Cultural
Professional
Football
Youth
Football
SOCIAL
International
Relations
SOCIAL powers
General Assembly (GA)
Orientation Council (CORI)
This consists of all Club members over 18,
with more than five years of membership
and in good standing with statutory
obligations. The GA elects the president,
vice-president, and two-thirds of the
Deliberative Council.
This consists of 10 members elected by
the DC – among their own members –,
the last two presidents and those who
have the status of “legacy members”.
Councilors have three-year terms, with
no right to consecutive reelection, and
cannot simultaneously hold the position
of director. The councilors supervise the
Club’s management and accounts, including
preparing opinions for the DC on the Board
of Directors’ budget proposal, in addition to
following up on the execution of the budget.
Deliberative Council (DC)
Consisting of 300 councilors, 200 elected
by the GA for triennial terms and 100 with
terms for life, the DC supervises the accounts
and actions of the Board. The DC is in charge
of electing the members of CORI, the Fiscal
Council, the Ethics and Discipline Committee,
and their councilors for life. The DC must
ensure ethical behavior in the Club, vote on
the budget, supervise the annual accounts
of the Board of Directors and the opinions of
the Fiscal Council and of CORI, and assess the
Chairman of the Board's general report.
gri indicators:
2.3
4.1
4.2
Fiscal Council
The Fiscal Council consists of three
effective members and three stand-ins,
who are elected by the DC for three-year
terms. Its members cannot be part of the
DC, CORI, or Board of Directors, and cannot
be related to the directors. In addition to
assessing and preparing opinions on the
budget for the fiscal year, the Fiscal Council
supervises the budget’s execution and
examines monthly trial balances to advise
the President on possible irregularities.
Directors
This is an administrative body consisting of
the president, Andrés Navarro Sanchez, 1st
vice-president, Roberto de Andrade Souza,
and 2nd vice-president, Manoel Felix Cintra
Neto, who were elected for three-year terms
with no right to reelection in the General
Assembly held in February 2009. They were
all elected by direct secret vote, for the first
time in the Club’s history, using electronic
polling. The president, vice-presidents
and directors are not remunerated. The
president is entitled to appoint and dismiss,
at his/her own discretion, the secretarygeneral and the 12 directors.
sustainability
report 2011
49
Economic
Performance//
gri indicators:
en28 pr9 so8
club
50 sport
44.4
47.3
37.6
24.7
19.1
35.0
26.8
The Club’s growth in revenue in 2011 is
directly associated with the increase in
all sources of revenues, especially from
broadcast rights, sponsorships, ticket
sales, the social club and amateur sports.
29.9
59.7
71.4
sources
of revenues
Brazilian Championship, the Club had the
highest revenue from ticket sales, totaling
R$ 192.2 million in 2011.
Therefore, an increase in debt is not
surprising or concerning; after all, the return
on these investments is on the way. For
example, with the Joaquim Grava Training
Center, Corinthians will no longer spend
money on accommodation. The Training
Center may also be rented to local and
foreign teams and during the Confederations
Cup and World Cup. The Itaquera stadium,
according to initial forecasts, should bring
Corinthians an average of R$ 600 million
a year. With the reformulation of the youth
football program, Corinthians will become a
center for discovering new talent; the number
of discoveries should be greater than any in
its history. In addition, the renovation of the
social facilities has allowed the preservation of
the Club’s property.
The surplus in the Club’s accounts is a
major highlight. In 2011 alone, the positive
balance reached R$ 5.3 million. There was
a very different number in 2007, when the
deficit of the Club was R$ 23.2 million. In 2011,
the total revenue reached R$ 290.5 million,
up 117% when compared to 2007. Since 2008,
the Club has balanced its debt and increased
investments (read more on pages 56 and 57).
112.5
Television
Social and Amateur
27.2
29.4
16.6
7.5
27.6
Sponsorship and Advertising
32.0
31.6
21.1
39.0
Negotiation of Athletes
12.0
In 2011, Corinthians did not have
any incidents that resulted in
significant fines or sanctions from the
São Paulo State Football Federation,
Brazilian Football Federation (CBF)
or FIFA. The Club did not receive any
significant fines or non-monetary
sanctions related to noncompliance
with the Statute of the Fan, supply of
products and services at odds with
environmental laws and regulations,
or noncompliance with labor
laws and regulations.
the Club from paying off its debts in full.
However, with the increase in revenues and
administrative reorganization, indebtedness
is being addressed. In addition, both the
Training Center and the new stadium are
guarantees of new revenue for Corinthians
in the near future. In the meantime,
however, Corinthians already boasts the
highest revenue amongst all football clubs
in Brazil and has the most valuable football
brand in the country. The transparency of
its administration and the democratization
of its internal decisions have restored the
team’s tainted credibility and the trust of
the Public Authorities.
In 2008, Corinthians inherited major
financial liabilities because of contracts
with former players, such as center forward
Nilmar and former coach Daniel Passarella.
The Club was also being sued by FIFA and
by CBF. A wide-ranging administrative
reorganization made it possible for
Corinthians to settle agreements that were
favorable to the Club, which was able to
resolve old issues without any contract
breaches or fines. The old practice of solving
disputes and controversies in courtrooms
gave way to conciliatory solutions and
negotiation. As a consequence, taxes were
55.0
No fines
or sanctions
In four years, Corinthians has undergone
unprecedented transformations, on and
off the field. At the beginning of 2008,
Corinthians was relegated to the B Series
of the Brazilian Championship. The fans
were in very poor spirits then. Corinthians
was constantly in the newspapers due to
investigations carried out by the Public
Ministry and the Federal Police. In the
books, the expenses were accumulating,
debt was growing by the minute and
revenues were insignificant. The result:
general losses for Corinthians.
However, 2012 started very positively.
The team was very motivated due to
becoming fifth-time champion in the
2011 Brazilian Championship; Corinthians
is now getting ready to take part in the
Libertadores Cup and the State and Brazilian
Championships with a very competitive
team. The press has recently announced
the completion of the construction of the Dr.
Joaquim Grava Training Center, one of the
most modern in the world, and the ongoing
construction in Corinthians’s new stadium,
in Itaquera, where the opening ceremony of
the 2014 World Cup will be held.
The construction and assembly of a
very competitive team have prevented
40.4
The responsible and efficient management is reflected
in the good results presented in the last four years
25.6
FIGURE$
For Corinthians, 2011 was marked by sowing. It
was a year of reformulations in youth football,
of heavy investments in infrastructure for
professional football and of renovation of the
social facilities. The seeds were planted to
ensure a good harvest in the near future.
The Club's revenue has grown substantially
to record levels. As of September 2011,
Corinthians had already earned the equivalent
of the entire previous year. However, expenses
also increased due to resources invested
in fixed assets. The final destination of the
resources is evident: renovation of the
property in Parque São Jorge, completion of
the construction of the Joaquim Grava Training
Center and kick-off of the construction works
of the new stadium in Itaquera.
Corinthians had a very good year in terms
of professional football. It was runner up in
the State Championship and champion in the
Brazilian Championship for the fifth time. A
competitive and victorious team drove sales
of licensed products bearing the Corinthians
brand, in addition to increasing the Club’s
value in negotiations with sponsors and the
image quotas in the broadcast of matches
on TV. When the team is competing for titles,
fans go to the stadium even more. In the
State Championship, Corinthians had the
most supporters on average (17,000). In the
23.4
RECORD BREAKING
Results in 2011
divided into installments and there was a
reduction in the amounts due.
At the same time, the revenues
earned from the broadcasting of
matches on TV have increased, and
the income from sponsorships and the
amounts made through ticket sales
in stadiums have grown. Corinthians
invested in improving the social club,
and the result was the increase in
contributions made by members.
Another source of income was Club
advertising, as well as the launch of
licensed products with the Corinthians
brand targeting the tastes and
resources of the more than 30 million
fans. The reward for earned titles
(the professional football program
was named champion four times in
four years) and the implementation
of the “Loyal Fan” program expanded
Corinthians’s revenues even further.
The extensive changes in the
last four years have also given the
Club a long-term project. This type
of initiative adds credibility and
expands business opportunities.
Corinthians’s goal is to be the most
valuable club in the world.
Ticket Sales
sustainability
report 2011
51
Economic
Performance//
2011
2007
2009
2010
2011
The Club has been posting positive and increasing cash flow
generation. This indicator, usually used in the corporate sector, is
known as EBITDA, and refers to earnings before financial expenses,
taxes, depreciation and amortization. In 2010, Corinthians’s EBITDA
was R$ 41.1 million, reaching R$ 73.7 million in 2011, up 79%. When
compared to the total revenue produced, known as the EBITDA
margin, the indicator has shown positive results for four consecutive
years. In 2011 alone, it reached 25%.
TOTAL REVENUE
250,000
fluminense
14%
200,000
vasco
19%
100,000
EBITDA MARGIN
(50,000)
212.6
134.3
-5.1
2007
.9
.4
.8
95
.0
.9
38
.1
2008
2009
2010
2011
The investment plan was very positive for the Club.
Overall, in 2011, the Club’s indebtedness increased by
R$ 56.8 million, while the investment in fixed and intangible
assets grew by R$ 62.1 million.
Analyzing data from December 2007 to December 2011,
it can be seen that indebtedness increased by R$ 77.3 million,
while the increase in fixed/intangible assets was of R$ 103
million. Therefore, in this period, Corinthians’s assets grew
by a significant R$ 25.7 million.
EVOLUTION OF INDEBTEDNESS X INVESTMENTS IN FIXED OR
INTANGIBLE ASSETS (IN MILLIONS OF BRAZILIAN REAIS)
117.5
22.8%
-3.8%
2007
INDEBTEDNESS
FIXED/INTANGIBLE
181.0
150,000
50,000
290.5
ebitda
300,000
178
.1
12 2
100
46
2011
99
2010
2
2009
97.
2008
10 1
2007
EBITDA EVOLUTION X TOTAL REVENUE
(IN MILLIONS OF BRAZILIAN REAIS, EXCEPT line)
são paulo
28%
corinthians
47%
150
.6
290.5
194.9
212.6
153.4
181.0
-
palmeiras
15%
flamengo
20%
club
52 sport
50
50
santos
9%
corinthians
48%
INDEBTEDNESS
INVESTMENTS MADE
200
100
Cash flow Generation
Record Ticket Sales
Corinthians fans were present in large numbers in Pacaembu
Stadium in 2011, with record-breaking attendance during the
Brazilian Championship. The average turnout was of 29,329
supporters per match, which resulted in a total of 557,200
supporters. The attendees generated R$ 192.2 million in the
A Series, higher than the figures registered by clubs SPFC and
Bahia, ranked second and third, respectively.
When comparing Corinthians's ticket sales to those of the three
other clubs from São Paulo and the teams from Rio de Janeiro
with the largest ticket sales in the A Series in 2011, the difference
in numbers is clear: the combined revenue originating from ticket
sales of the four teams from São Paulo totaled R$40.4 million.
A comparison with clubs from Rio de Janeiro produces a
similar result. Together, the three teams from Rio de Janeiro with
greatest ticket sales generated revenues of R$ 40.7 million.
67.1%
177.7
90.7
2008
72.1%
26.8
2008
21.4%
38.7
2009
19.3%
73.6 25.4%
41.1
2010
2011
178.9
246.2
2010
150
73.8%
122.1
184.1
2009
69.1%
99.8
158.1
117.5
2008
200
25
151.1
62.3
2007
250
230.8
212.6
EVOLUTION OF INDEBTEDNESS X INVESTMENTS MADE
(IN MILLIONS OF BRAZILIAN REAIS)
85.1%
133.6
Evolution of revenues from sources other than
transfers of athletes (in millions of Brazilian Reais)
COSTs OF THE FOOTBALL DEPARTMENT
300
97.2
149.7
133.7
The evolution of revenue, not considering the transfer of
athletes, can be considered a true business model in the Brazilian
and global football segment. The Club made R$ 230.8 million
in revenue from sources other than the transfer of athletes, up
270% when compared to 2007 (R$ 62.3 million).
EVOLUTION OF INVESTMENTS IN THE FOOTBALL
DEPARTMENT AS A PROPORTION OF TOTAL REVENUE
(IN MILLIONS OF BRAZILIAN REAIS, EXCEPT LINE)
12.
7
181.0
Revenues from
sources other than
transfers of athletes
101.6
143.2
290.5
In 2007, the Club’s net debt was R$ 101.6 million, but there was a
low level of investment, both in players and in fixed assets. The
current administration reversed this situation, keeping the Club’s
indebtednesses at a balanced level and considerably increasing the
level of investment. Between 2007 and 2011, investments grew by
651%, while indebtedness increased by 76% in the same period.
Investments made in 2011 increased by 107% when compared
to 2010, while indebtedness increased by 47%, thus proving
that the current administration’s finances remain balanced. The
Club also presented a significant improvement in its fixed assets,
due to heavy investments in the Joaquim Grava Training Center,
in addition to investments in high-level players, wich will allow
Corinthians to form very competitive teams.
117.5
Evolution of Revenues
(In millions of Brazilian Reais)
The Club’s financial management in the past five years has been
marked by balance, along with ample generation of revenues. This
more responsible attitude allowed a permanent investment in the
football department, without the irresponsibility seen in the past
or negative effects on the Club’s finances. An example of this is the
evolution of investment related to the total revenue generated. In 2007,
investments in the football department accounted for 85.1% of the
total revenues; this figure dropped to 67.1% in 2011.
81.2
Corinthians ended 2011 with excellent results, both on the
field and in its administration. The positive performance
is reflected in the Club’s total revenue, which reached
R$ 290.5 million in 2011, up 37% when compared to 2010.
Since 2008, revenues have increased by 147%. When
compared to 2007, this increase was 117%.
Time to Invest
114.6
Total Revenue
Club Management
133.7
2011 was marked by sowing. It was a year of reformulations
in youth football, of heavy investments in infrastructure
for and of renovation of the social facilities. The seeds
were planted to ensure a good harvest in the near future
2007
2008
2009
2010
2011
sustainability
report 2011
53
Stakeholders//
network of
RELATIONSHIPS
Learn about Corinthians’s Strategic Stakeholders
Corinthians’s communication with its various stakeholders has
intensified over the past years. A broad and well-structured
communication network was established in order to talk to
the various stakeholders. We maintain specific relationship
channels with each type of stakeholders – fans, employees,
Club members, suppliers, the media, banks, TV stations,
internet
figures
Our Internet portal gathers all relevant
information for communication with the
entire black-and-white fan base. The portal
gives users and fans easy access to the most
convenient and transparent channels for
communicating with directors. The website
gathers relevant institutional information,
the latest news on sports, promotions and
online shopping through the virtual store.
The complete and diversified website is
now one of the best structured and most
accessed portals amongst all Brazilian
sports clubs. The portal provides many
interactive solutions and fully incorporates
the Internet 2.0 concept. The portal is also
available in Spanish and English, with static
versions – another way to promote the
internationalization of the Corinthians brand.
• 24,925,022 hits
• 85,004,040 page views
• 10,456,164 visitors
• 790,000 followers on Twitter
• 1,600,000 friends on Facebook
club
54 sport
professional staff, and players’ agents.
The most recent initiative was the launch of TV
Corinthians (read more in Communication). A priority
in the Marketing Department, the project is aimed at
strengthening relationships with our loyal fans by using the
Internet as a major tool.
sport
social
BUSINESS
Entities
Club Members
in Good Standing
Sponsorship
Brazilian Football Confederation,
South American Football Confederation,
São Paulo State Football Federation, FIFA,
and amateur sports entities.
Relationship Channels:
Institutional contacts are made by
Directors and the President.
Fans
Over 30 million Corinthians fans.
Website and Ombudsman.
Organized
Fan Groups
There are dozens of organized fan groups,
among the best known: Camisa 12,
Coringão Chopp, Corinthianos Obsessivos,
Estopim da Fiel, Garra Corinthiana,
Gaviões da Fiel and Pavilhão 9.
Directors and the President.
Professional
Team
10 coaching staff members and 48
professional athletes.
Direct access to the Director of
Football and the President.
22,700 members
Official website, monthly
magazine, and O Fiel newsletter.
The president is also the major
spokesperson for the Board
in its relationship with Club
members, through personal
contact, messages in the
suggestion boxes distributed
throughout the Club, or
e-mails via the website. On
the administrative agenda,
the President reserves a time
slot for meetings with Club
members.
Employees
859 in total
Specific and Administrative
Departments.
Suppliers
7,982 in total
Specific and Finance Departments.
Neo Química, Coca-Cola, Nike,
Scania, Fisk, Pepsi and TIM.
Marketing Department and
the President.
TVs
Broadcasting rights are
negotiated directly by
the Club.
Marketing Department and
the President.
Media
Dozens of journalists from
newspapers, magazines, radio,
TV and the Internet are registered
with the Club, but Corinthians’s
presence in the media goes
beyond their daily coverage.
Relationship Channel:
Press Agency.
Banks
Bradesco, Bic Banco, Caixa
Econômica Federal (CEF)
and BMG.
Finance Department and
the President.
Players’
Agents
The list of players’ agents is published
on our website.
Director of Football and the President.
gri indicator:
4.4
sustainability
report 2011
55
marketing//
TV worthY of
a nation
Another means of communicating with the fans is on the air: TV Corinthians
The first television channel exclusively
devoted to a sports club and fan
group in Brazil was launched in March
2011. TV Corinthians (TVC) was the
result of a partnership between TV+
and Corinthians. Its head office is
in Parque São Jorge, where it also
has a 250-square-meter studio. The
professionals work hard in order to
provide fans with new programs every
day. The channel also offers six hours
of live broadcasts daily, with the rest
of the programming consisting of
previously recorded coverage.
On the channel, the Club's social
and cultural activities, in addition to the
sports in which Timão takes part, can
be seen daily. However, TVC’s focus is
on professional football, news reports
on games, training activities, stories on
the team and interviews with current
and former players. The content is
created by Casa de Vídeo.
The U17 World Cup, won by
Corinthians in 2011 in Spain, merited
full coverage by TV Corinthians. The
broadcasting of Corinthians’s matches
in the São Paulo Youth Football Cup
2012 by TV Corinthians was also
club
56 sport
authorized by the São Paulo
State Football Federation.
The success of TV Corinthians is
measured by the growth in ratings,
which attract a growing number of
sponsors, such as Capemisa, Banco
Cruzeiro do Sul and different types
of retail stores. TVC programming
can be seen on channel 20 on TVZ,
channel 530 on OiTV, channel 467 on
Telefônica, or even online, through
Ustream at www.ustream.tv/
tvcorinthians-international and on
Corinthians’s Facebook page.
rules of conduct
Article 1 First and foremost, always
tune your TV to TV Corinthians.
Article 2 Never exchange TV Corinthians
for the 6, 7 or 8 o’clock soap opera. In the
case of spouse blackmail, refer to article 6.
Article 3 You are allowed to switch
channels only when a live match is broadcast
by a channel other than TV Corinthians.
Article 4 Demand TV Corinthians from as
many cable TV operators as possible. This is
the famous reverse telemarketing.
Article 5 You have to know everything
going on with Corinthians, in all categories,
from kids to seniors.
Article 6 In case of spouse blackmail, refer
to article 1.
Article 7 Find at least one Corinthians fan
who is not familiar with TV Corinthians and
enthusiastically introduce it to him/her.
Article 8 Understand that, during matches
not broadcast by TV Corinthians, the screen
will remain entirely black. At this moment,
nothing is more important than supporting
Corinthians.
Article 9 Also watch futsal, swimming,
basketball, etc. anything that involves
our beloved Club. Football is good, but
Corinthians is more than that.
Article 10 Be more than a crazy group of
fans. Be a crazy group of TV viewers.
Article 11 Never lose your temper with
another supposedly impartial football
commentator again. Don't worry, everyone
here is a Corinthians fan, bro.
the most
beautiful
jersey in
the world
Coringão Radio
The Corinthian nation has a radio program
that talks only about Corinthians. This is
Apenas Corinthians (Corinthians Only).
People who wish to know what is going
on before matches, learn more about the
next opponent, and listen to interviews
and testimonials of personalities who
were and are part of the History of All
Powerful Corinthians should access the
programming through the Club’s official
portal, www.corinthians.com.br, or
the website www.radiocoringao.com.
br. In addition to information on matches,
the section Momento Estádio (Stadium
Moment) informs listeners of the ongoing
construction in the new Corinthians
stadium and the benefits it will bring to
the city's East side.
Maroon Jersey
In May, Corinthians’s players started
wearing their new jersey, the third
Corinthians uniform. Maroon in color and
with a printed image of Saint George,
the jersey is a tribute to the Italian team
Torino. In 1949, all Torino players died
in a plane crash, causing a commotion
in the football world. In that year, in a
match against Portuguesa de Desportos,
Corinthians players stepped on the field
wearing the maroon-colored uniforms. In
2011, Corinthians once again paid tribute.
Corinthians Land
The history of Corinthians is full of myths.
In 2011, another one was created: the
sacred soil where the new Corinthians
stadium is being erected, in Itaquera, has
now become a pilgrimage destination.
Everybody wants to see the place where
Corinthians will play its matches. In this
context, Corinthians launched a kit that
contains a bit of soil that was taken from
Voters selected Corinthians’s
maroon jersey, Timão's third
uniform in 2011, as the most
beautiful jersey in the world
on the British website Subsite
Sports, which promoted a contest
for the Football Jersey of the Year.
Among the 10 most voted-for
jerseys, Corinthians’s maroon had
32% of all votes, way ahead of the
derby jersey (15%) of German’s
Borussia Dortmund.
the area. The “sacred soil” kit is sold
with seeds of yellow elders, which are 6
meter-tall trees.
Corinthians
without stars
Corinthians's history is marked by
infinite glories, by heroic conquests,
by dedication and by passion for its
colors. The titles are the result of this
endless struggle. Fans have their own
preferences: the 1954 Centennial, the
2000 FIFA Club World Cup, the historic
1977, the first Brazilian Championship in
1990, the first three consecutive State
championships in the first half of the
20th century. It is impossible to represent
each of them with a star on Corinthians's
sacred jersey. Thus, the stars on the
team's uniform have been removed.
Consequently, Timão’s crest may become
even larger, right beside the heart. And in
the heart of each fan a different star will
shine, or even the whole black-and-white
constellation, which is ever-growing.
TV Corinthians
(TVC), launched in
March 2011, is the
first television
channel in Brazil
exclusively
focused on
a football team
and its fans
sustainability
report 2011
57
a complete
club
Corinthians goes beyond sports and invests in culture and social actions
Football is the greatest passion of
Corinthians fans. However, the Club goes
beyond professional football, the practice
of sports and the healthy lifestyles in
its facilities. With the aim of offering
cultural resources and information to
its members, Corinthians created the
Department of Culture. In a short time, it
achieved remarkable results.
The Corinthians family is now able to
go to 777 Rua São Jorge to attend plays
and music and dance performances,
always at reasonable prices. Watching
movies in Cine Timão is free. Fans can
take part in theater workshops. They
can watch concerts of famous artists
and shows for children.
Members of the Club can also follow
what is going on through TV Corinthians,
whose programs are shown on twelve
monitors spread throughout Parque São
Jorge's facilities. They air interviews,
stories on Timão, old traditions, pictures
and coverage of events. Everything is
produced by the in-house team.
Important information relating
to Corinthians can also be seen in
club
58 sport
the magazine Nação Corinthians, a
colorful publication on par with the top
magazines produced in the country.
Nação Corinthians is a bimonthly
publication, with free distribution to club
members. In it, fans will find stories on
Timão’s great names, significant facts in
Corinthians’s history, personalities, trivia
and celebrities who support Parque
São Jorge’s black-and-white uniform.
The magazine is filled with old and new
photos and entertaining text.
Social Cause
Corinthians is aware of its social
responsibility and its important role
in the shaping of a new generation
of fans, who are part of the most
passionate football club in the world:
Corinthian Nation. Chute Inicial (Kickoff) and Time do Povo (People's
Team) are among the social projects
implemented by the club.
Chute Inicial is the largest chain of
licensed football schools in Brazil. In
these schools, Corinthians can teach
kids the values of sports, such as
socializing, learning to win and lose, a
sense of community, character building
and the value of friendship. In São
Paulo alone, there are 35 schools. In
other cities of the State of São Paulo,
there are an additional 27. The project
has extended beyond São Paulo to
reach five other Brazilian states, now
totaling 13 schools. Overall, Chute Inicial
encompasses 76 units and over 13,000
students. In 2011, it recorded revenue
of R$ 1.243 million, higher than the R$
1.067 million revenue recorded in 2010.
In 2011, Corinthians opened three
schools in underprivileged communities,
in partnership with local entities.
Corinthians waived royalties and other
fees for these schools. The school in
the Heliópolis community in São Paulo
reaches 120 boys between the ages of
10 and 15. In Jacuí, also in São Paulo,
over 220 boys between the ages of
5 and 17 take part in activities. In the
interior of the State of São Paulo, in
Pindamonhangaba, there are over 140
boys between the ages of 8 and 15
from needy communities who can use
Social and Cultural
Investments//
all of the sports equipment for health and
educational purposes.
Time do Povo is a groundbreaking social
project that brings Corinthians closer to kids
with special needs from underprivileged
communities. To offer these kids an
opportunity to experience something
different, the project Um dia de Corinthians
(One Corinthian day) was launched in May
2011. These boys and girls visit the Club's
social facilities, tour the Memorial, take
part in events and cheer for Timão in the
Pacaembu Stadium.
In 2011, many activities took place and
over 1,000 children took part. Requests
from children who want to participate come
not only from the city of São Paulo, but also
from daycare centers in other cities and
states. Corinthians offers the participants
round-trip transportation in buses rented
by the Club, lunch, afternoon snacks, tickets
for the match and a support team formed of
volunteers and Corinthians’s staff. Visits are
monitored, and the kids receive presents,
food to take home and project T-shirts.
Time do Povo has help from strategic
partners and sponsors, such as Poderoso
Timão stores. The chain gives children
T-shirts with the project’s logo, which are
autographed when kids meet up with
players. In addition to the autographs, kids
also take home a kilo of rice and a kilo
of beans with Corinthians's brand, which
are provided by Broto Legal, a company
that controls levels of pesticides through
analysis by the Biological Institute of São
Paulo. Kids who go to Pacaembu Stadium
receive snacks and sodas that are provided
by Pop Ice, a company that specializes in
food concessions at stadiums.
The project also develops special
actions throughout the year. In 2011,
Corinthians provided help and support to
several different social campaigns aimed
at improving people’s social well-being.
In addition to events on holidays, such as
Christmas and Children’s Day, the project
Time do Povo supported other events,
always with the presence of stars from the
professional football team:
• donation of a check by President Andrés
Sanchez, in the amount equivalent to 10%
of the net revenue of the match between
Corinthians and Botafogo (October 12th), to
Teleton, in addition to a jersey
Chute Inicial is
the largest chain
of licensed football
schools in Brazil.
There are 70 schools
throughout the
country, 29 of which
are in the city of
São Paulo alone
In 2011, 29 actions were
organized and over
1,569
children
assisted
sustainability
report 2011
59
Social and Cultural
Investments//
Corinthians shows that it is more than
a Club and a football team. It is also a
responsible member of society.
Actions that took
place in the stadium
on Corinthians
game days
autographed by all Corinthians players,
to be auctioned;
• donation to the Sou da Paz Institute
and support to Espaço Criança
Esperança in Vila Brasilândia, with
the opening of the doors to the
Joaquim Grava Training Center and
Parque São Jorge to over 30 kids;
•participation on McHappy Day,
with over 20 kids from the Support
Group for Children and Adolescents
with Cancer (Graacc) visiting Parque
São Jorge;
•open doors to Parque São Jorge
and Joaquim Grava Training Center
to kids from the Association for
Assistance to Disabled Children;
•a visit to Timão’s Memorial during
the campaign of the Lojas
Pernambucanas store chain,
which decorated the home of
a needy family;
club
60 sport
•a visit made to the Club by the NGO
Gotas de Flor, and the opportunity
to watch the Imperial Circus at
Credicard Hall. Tickets were donated
by Time for Fun;
•participation in Polícia Amiga da
Criança III, promoted by the East side
Police Precinct.
For 2012, the objective is to go
beyond these activities by increasing
the number of children assisted to
2,000, in addition to seeking new
partnerships, further improving the
structure of the project, addressing even
more individual requests in customized
ways, and promoting activities that
involve amateur sports. The success
of this initiative is seen in thousands
of children’s smiles, as well as in the
positive response from the media and
social networks. With Time do Povo,
Timão’s matches always receive
visibility, not only in stadiums, but also
on TV screens throughout the country.
Corinthians uses this opportunity
to deliver educational messages on
relevant social issues. The players take
banners onto the field or wear jerseys
with relevant messages.
In 2011, Corinthians used this kind of
media to support the State Program for
Awareness of Alcohol Consumption by
Teenagers, the International Day for the
Elimination of Violence against Women
and World Diabetes Day. Corinthians
also showed its support to former
President Luiz Inácio Lula da Silva in his
fight against a serious disease.
Library
On Children’s Day, Corinthians
established a partnership with the
São Paulo Library and the Instituto
Ecofuturo for the campaign Todo dia é
Dia de Ler (Every Day Is Reading Day).
The players stepped on the field in
Pacaembu wearing jerseys with the Dia
de Ler hashtag #. Sports and books
combined contribute to a cultured,
healthy and civically engaged society.
A Second Chance
The rehabilitation of young offenders
and their reintegration into society
is one of Corinthians’s concerns. In
partnership with the National Justice
Council, the Club promotes monitored
visits to its social facilities by
kids over 12 years of age who are
detainees in Fundação Casa (Juvenile
Hall). The goal is to reintegrate these
youths into society through sports
and good examples of athletes who
also had difficult childhoods, but
succeeded in life through sports.
In addition to visits to Corinthians
Memorial, these kids use the Club's
facilities to practice volleyball,
basketball, futsal, handball and
swimming. The activities are run
by Physical Education teachers and
followed closely by former Corinthians
and Brazilian player Zé Maria, also
known as Super Zé.
In two years, 1,900 kids from
ten units of Fundação Casa were
assisted by the project, 644 in 2011
alone. When these boys and girls visit
Corinthians, they also receive lunch
and fruit juice.
Children
On Children’s Day, midfielder Alex
showed that good examples must
go beyond the field. He used his
day off to visit and entertain kids
who are undergoing physiotherapy
at the Association for Assistance to
Disabled Children (AACD). Alex gave
away toys, took pictures and played
with the kids. Apart from being
an athlete, the Timão player is a
responsible and conscientious citizen.
The toys were given away with the
support of the company Plastbrinq.
Diabetes
Brazil has over 10 million people who
suffer from diabetes, according to
an estimate from the World Health
Organization. Corinthians is not
oblivious to his problem, which can
lead to severe consequences, such
as the amputation of lower limbs
and blindness. In the match against
Atlético Paranaense, on November
13th, Corinthians players walked on the
field with a banner showing support
for the campaign: “Diabetes: Educate
to Prevent”. In addition
to the banner, tents were set up in
front of Pacaembu’s main entrance
for supporters to check their blood
sugar levels and learn about ways
to prevent the disease.
Donations
In the last two years, Corinthians
has made donations to social
projects of great importance to
the public. A major portion of
these resources comes from
revenues from Timão’s matches.
Criança Esperança is one of the
campaigns supported by Corinthians,
which has been promoted by Globo
TV network in partnership with
UNICEF. The resources received
are allocated to programs that
invest in education, health, cultural
activities and sports. Teleton, the
campaign that Sistema Brasileiro
de Televisão (SBT TV network) has
been organizing for 14 years in
partnership with the Association
for Assistance to Disabled Children
(AACD), has also received support
and donations from Corinthians in
the last two years. In November
2011, the Club held a football
match in its main gymnasium with
its professional futsal players.
Admission was through the donation
of one kilo of food. Approximately
1 ton of food was acquired and given
to the existing social projects of the
Evangelical Church Bola de Neve.
Corinthians Blood
In another action carried out
in partnership with its fans,
Corinthians gives its official support
to the Corinthians Blood Campaign, an
initiative conducted by Corinthians’s
organized fan groups from all over
the country. This is the second largest
blood-donation campaign in the State
of São Paulo and the first among
clubs. The goal is to promote, three
times a year, the “Corinthians BloodDonation Day”. Brazilian blood
centers need 5,500 blood pouches
per day. Therefore, it is important
to raise awareness of this issue
among the population. The main
activity of this campaign is to open
collection centers all over the country,
always in partnership with local blood
banks. Osmar Oliveira, a Corinthians
doctor, was chosen to be the patron
of this campaign.
Relation to
the community
in São Paulo
Corinthians is not oblivious to its
social responsibilities. The Club has
partnerships with the military police,
firefighters and the JR Ferraz Disabled
Athletes Sports Association, allowing
athletes from these organizations to
train in Parque São Jorge's facilities.
In 2011, the technical staff of the JR
Ferraz/Corinthians Paralympics futsal
team was invited to Chile to present
the work done by Corinthians. Coach
Cleiton and assistant coach Cícero
Cazu were awarded the Order of
Chile's Medal of Honor.
sustainability
report 2011
61
Environment //
a goal
worth
hundreds
This projects aims to contribute to the reduction of global warming
and to RAISE AWARENESS ABOUT CLIMATE CHANGE AMONG CORINTHIANS FANS
club
62 sport
Each goal scored by Timão is not only
an explosion of joy in the stands. It is
also a reason for nature to celebrate. In
partnership with Banco Cruzeiro do Sul
and Instituto Ecoar, Corinthians has its
team playing against global warming.
People who watch the news have probably
noticed the increasing number of floods,
droughts, hurricanes and other natural
disasters happening on the planet. The
search for solutions to these problems lies
in actions on the part of citizens, and the
black-and-white team is doing its part.
Whenever Timão sets foot on the field,
100 native trees are planted in Salto de
Pirapora, in the interior of São Paulo.
That's the location of the Corinthians Banco
Cruzeiro do Sul Forest Reserve, in an area
of 103,000 m2 used for this project. For
each goal scored by the team, 100 new
trees are planted. Another 100 trees are
planted when we do not allow any goals.
For each penalty kick defended by the
goalkeeper, 200 trees are planted. As a
matter of fact, goalkeeper Júlio César, who
started at Corinthians in the youth category,
is the sponsor of the project.
Planting trees is very important
because they capture CO2 from the
atmosphere and give back oxygen. The
carbon taken from the air accumulates in
the trunks. According to environmentalists,
five adult trees can neutralize one ton of
carbon monoxide emissions, depending on
the species and local biome.
The Project Jogando pelo Meio
Ambiente (Playing for the Environment) is
only two years old, and 44,700 seedlings
have already been planted through the
Corinthians initiative alone. Of this total,
23,000 seedlings arrived at the Forest
Reserve in 2010. In 2011, over 21,700 new
seedlings were planted. But the project is
not limited to the field. It is necessary to
change the behavior of society to achieve
a better, more eco-friendly world. This is
a matter of awareness. During matches,
flyers promoting the project's website
(www.jogandopelomeioambiente.
com.br) are distributed. This site allows
fans to obtain information in the form
of videos, articles, and news reports
relating to environmental education.
Social networks also play an important
part by providing a space for the project
to showcase its ideas and actions related
to environmental sustainability.
The actions taken by this project are
paying off. In addition to the planted
trees, a survey conducted by the
company Perfil Urbano, with 400 fans
who were at Pacaembu on August 31st
(Corinthians 3-2 over Grêmio) showed
that, over the course of one year, the
level of knowledge about the project had
increased from 31% to 58%. Of this total,
90% totally or partially agreed that the
project contributes to the fight against
global warming, and 88% said that the
project has a lot to do with Corinthians.
The credibility of this initiative is attested
by the 61% of the people interviewed
who said that this project is not a
marketing tool, but an effective action.
In two years, 44,700 seedlings
have been planted through the
Corinthians initiative alone
Trees Planted
100
Every time the team
steps onto the field
100
For each goal
scored by the allpowerful team
100
When the team does
not allow any goals
200
When Timão defends
a penalty kick
sustainability
report 2011
63
Memory//
Corinthians's fans maintain the tradition
of taking their children to drink water
from Corinthians’s fountain
sacred
fountain
The passage of Halley's Comet in 1910 made superstitious
people think that the world was coming to an end. In May of
that year the light of that star shone even brighter. However,
nothing happened; 101 years later, we're still here, and the
earth is still spinning around the sun. The truth is that 1910
did not bring the end but the creation of a new world. Four
months after the visit of the comet, under the light of a
lantern (and not of a comet's tail) Sport Club Corinthians
Paulista, a universe that currently holds over 30 million
Corinthians fans, was born.
Founded by five laborers, Corinthians came into the world
to be the People’s Team. In its early years, the team played on
Lenheiro, a football field near the district of Bom Retiro, where
it was founded. The team also played a few matches in Parque
Antarctica, which back then was the official pitch for São
Paulo’s Football League. The Club grew and won titles, and its
players started playing on the Ponte Grande field (now named
Ponte das Bandeiras). Players and directors eventually joined
forces to erect their stadium on a piece of land donated by
the City, on the banks of Tietê River. In that period, Timão won
the first of its its three consecutive state championships (1922,
club
64 sport
1923 and 1924); the first title won in 1922 was
“Champion of the Centennial”.
São Jorge had already blessed the
People’s Team and its loyal fans, a bunch
of crazy people who have multiplied since
those days of glory. In 1918, the first match in
Ponte Grande Stadium was seen by 10,000
Corinthians fans. However, it was in 1926 that
the Warrior Saint completed his blessing by
illuminating the path of former Corinthians
president Ernesto Cassano toward the
purchase of land in Parque São Jorge, on
São Paulo's East side. Two years later, on July
22nd, 1928, Alfredo Schürig Stadium would
have its opening day. The name was in honor
of Corinthians's president between 1930 and
1933, who was one of the main financiers of
the construction of the stadium.
The nickname Fazendinha (Small Farm)
soon caught on because of a small farm
property that used to sit on the land that
would become the ultimate home of the
Corinthians Club members. It was there, in
that place held sacred by all Corinthians's
fans, that Saint George had stored his
biggest surprise, which not even President
Cassano suspected: the holy water that
comes out of a small fountain, known today
as Saint George's Fountain.
Adjacent to the stadium, near the
Rowing Department, a stairway leads
visitors to the fountain. The water is
clean, clear and odorless, as all drinking
water should be. It pours from a
structure made of tiles, which has been
completely renovated. People who walk
by feel inevitably drawn to quench their
thirst, and its effects are extremely
beneficial. Apart from being healthy, its
effects are inevitable, since those who
drink from the fountains are immediately
converted into Corinthians's fans.
One of the most common scenes
in all of Parque São Jorge’s history
is to see parents take their still very
young children to drink water from that
fountain. This tradition is passed from
one generation to the next. The older
members tell stories of supporters
from other teams, even archrivals,
who have drunk the water and become
Corinthians's fans. Even though the water
from the fountain is colorless, its effects
are black-and-white.
Above the fountain, there is an image of
the Warrior Saint fighting a dragon. Parque
São Jorge’s soil is sacred, and also performs
miracles, because if someone was
unfortunate enough to not be a Corinthian
by birth, there is still the hope of drinking
the water from the fountain and receiving
Saint George's blessings.
With Saint
George's
blessings
Even though the water
from the fountain is
colorless, its effects
are black-and-white
“This has
become my
second skin.
I couldn't shed
it even if I tried.”
Marcelinho
Carioca
After winning the Brazil
Cup in 1995
sustainability
report 2011
65
SPORT CLUB
CORINTHIANS
PAULISTA
Financial Statements followed
by the Independent Auditors
Report – 31st of December 2011
FS//
Independent auditor’s
report on financial statements
The Management, Counselors and Members of Sport Club Corinthians Paulista - SCCP
We have audited the accompanying
financial statements of Sport Club
Corinthians Paulista – SCCP (“the Club”),
which comprise the balance sheet as
at December 31, 2011, and the related
income statement, statement of changes
in equity and cash flow statement for
the year then ended, and a summary of
significant accounting practices and other
explanatory information.
Management's responsibility
for the financial statements
The Club’s Management is responsible
for the preparation and fair presentation
of these financial statements in
accordance with accounting practices
adopted in Brazil, and for such internal
control as management determines is
necessary to enable the preparation
of financial statements that are free
from material misstatement, whether
due to fraud or error.
Auditor's responsibility
CONTENTs
Opinion of Independent Auditors
Chart 1 – Balance Sheet
Chart 2 – Income Statement
Chart 3 – Cash Flow Statement
Chart 4 – Value Added Statement
Chart 5 – Statement of Changes in Net Equity
Assurance Report
Our responsibility is to express an
opinion on these financial statements
based on our audit. We conducted
our audit in accordance with Brazilian
and International Standards on Auditing.
Those standards require that we
comply with ethical requirements and
plan and perform the audit to obtain
reasonable assurance about whether
the financial statements are free from
material misstatement.
An audit involves performing procedures
to obtain audit evidence about the
amounts and disclosures in the financial
statements. The procedures selected
depend on the auditor's judgment,
including the assessment of the risks of
material misstatement of the financial
statements, whether due to fraud or error.
In making those risk assessments, the
auditor considers internal control relevant
to the Company's preparation and fair
presentation of the Company’s financial
statements in order to design audit
procedures that are appropriate in the
circumstances, but not for the purpose of
expressing an opinion on the effectiveness
of the Company's internal control.
An audit also includes evaluating the
appropriateness of accounting practices
used and the reasonableness of accounting
estimates made by management, as well
as evaluating the overall presentation of
the financial statements.
We believe that the audit evidence
we have obtained is sufficient and
appropriate to provide a basis for our
audit opinion.
Opinion
In our opinion, the financial statements
referred to above present fairly, in all
material respects, the financial position
of Sport Club Corinthians Paulista - SCCP
as of December 31, 2011, and its financial
performance and its cash flows for the
year then ended in accordance with
accounting practices adopted in Brazil.
definitive homologation of the request to
adhere to the Timemania lottery is under
the process of being approved by the
respective managing body.
Other matters
Statement of Value Added (SVA) - We
have also audited the Statement of Value
Added for the year ended December
31, 2011, the presentation of which is
required by Brazilian corporation law for
publicly held companies and is optionally
disclosed by the Club. The Statement of
Value Added has been subject to the same
auditing procedures described above
and, in our opinion, are presented fairly,
in all material respects, in relation to the
overall financial statements.
Audit of prior year corresponding
figures - The financial statements of
Sport Club Corinthians Paulista - SCCP
for the year ended December 31, 2010,
presented for comparison purposes, were
audited by another independent auditor,
the report of which, issued on January 31,
2011, contained an emphasis of a matter
similar to the paragraph above.
Emphasis of a matter
As described in Note 10, the Club filed
its request to adhere to the rules of the
lottery named “Timemania” under Laws
No. 11.345/06 and 11.505/07 and Decree
No, 6.187/07, which provide that the
remuneration of the Clubs that adhere to
the lottery should compulsorily be used
for paying the tax liabilities owed to the
Brazilian Internal Revenue Offices and
Social Security. Despite the understanding
of the Club’s Management and of their
legal advisors concerning the adhesion of
the Club to such lottery, the formal and
São Paulo, the 27th of January of 2012
David Elias Fernandes Marinho
Assurance Partner CRC 1SP-245.857/O-3
Grant Thornton Auditores Independentes
CRC 2SP-025.583/O-1
relatório de
sustentabilidade 2011
67
FS//
BALANCE SHEET
INCOME STATEMENT
ON DECEMBER 31, 2011 AND 2010
FOR FISCAL YEARS ENDED DECEMBER 31, 2011 AND 2010
(Values in thousands of Brazilian Reais)
ASSETS
2011
2010
CURRENT
CASH AND CASH EQUIVALENTS
ACCOUNTS RECEIVABLE IMAGE RIGHTS
OTHER ACCOUNTS RECEIVABLE
INVENTORY
FOLLOWING YEAR EXPENSES
LIABILITIES AND NET EQUITY
4,003
1,145
2010
169,496
115,274
8,390
15,625
5,313
2,425
300
428
1,029
1,116
188,531
136,013
NON-CURRENT
28,959
TV BROADCASTING RIGHTS
112,486
54,969
SUPPLIERS
39,832
19,779
SPONSORSHIPS AND ADVERTISING
44,382
47,315
9,635
17,453
IMAGE RIGHTS PAYABLE
OBLIGATIONS AND PAYROLL TAXES
42,954
4,910
4,974
CHAMPIONSHIPS PRIZES, LOYAL FAN PROGRAM
AND LOTTERIES
TAXES IN INSTALLMENTS
3,913
4,279
SUBTOTAL
121,673
70,041
TOTAL CURRENT LIABILITIES
LOANS
289,310
188,439
34,461
5,473
2,474
308,162
99,603
53,636
52,509
IMAGE RIGHTS
6,403
5,072
DEFERRED INCOME
312,310
83,457
NEGOTIATION RIGHTS
2,796
3,135
PROVISION FOR CONTINGENCIES
6,937
7,238
110,497
PERMANENT ASSETS
NET FIXED ASSETS
INTANGIBLE ASSETS
TOTAL NON-CURRENT LIABILITIES
53,130
167,710
16,370
EQUITY
OTHER COMPREHENSIVE RESULTS
CAPITAL RESERVE
TOTAL PERMANENT ASSETS
245,825
184,081
ACCUMULATED DEFICIT
TOTAL NON-CURRENT ASSETS
567,308
294,578
TOTAL NET EQUITY
TOTAL ASSETS
399,196
180,138
NET EQUITY
192,695
755,839
430,591
TOTAL LIABILITIES
14,700
6,934
198,739
138,652
INCOME FROM FEDERATIVE
RIGHTS TRANSFER
59,706
34,963
TOTAL OPERATING REVENUE
258,445
173,615
1
1
93,158
95,822
31
31
(25,857)
(33,840)
67,333
62,014
755,839
430,591
2011
2010
MEMBERSHIP FEES
8,628
8,249
COMMERCIAL EXPLORATION
8,486
9,719
LICENSING AND FRANCHISES
14,038
20,709
892
341
32,044
39,018
(478)
(416)
31,566
38,602
(18,361)
(14,927)
GROSS REVENUE
OTHER REVENUES
DEDUCTIONS FROM GROSS REVENUE
TAXES AND CONTRIBUTIONS
NET OPERATING REVENUE – FOOTBALL
(9,455)
(7,385)
248,990
166,230
TAXES AND CONTRIBUTIONS
NET OPERATING REVENUE
SOCIAL CLUB AND AMATEUR SPORTS
OPERATING REVENUE (EXPENSES)
OPERATING REVENUE (EXPENSES)
EMPLOYEES
(73,308)
(79,624)
THIRD-PARTY SERVICES
(26,444)
(21,526)
GENERAL AND ADMINISTRATIVE
(4,744)
(6,791)
COST OF TRANSFER AND SIGNING OF ATHLETES
(43,784)
(11,255)
DEPRECIATION AND AMORTIZATION OF RIGHTS
(27,266)
(14,156)
FOOTBALL
(15,132)
(16,168)
ASSESSMENT OF ADMINISTRATIVE COSTS
(6,708)
(3,879)
(197,386)
(153,399)
TOTAL OPERATING EXPENSES
OPERATING SURPLUS BEFORE
FINANCIAL EXPENSES
AND NON-OPERATING EARNINGS
51,604
NET FINANCIAL EXPENSES
12,831
(9,817)
(2,882)
FOOTBALL SURPLUS FOR THE FISCAL YEAR
club
68 sport
SOCIAL CLUB AND
AMATEUR SPORTS
TOTAL OPERATING REVENUE
OTHER REVENUES
The Accompanying Notes are part of the financial statements
Access them at www.corinthians.com.br/upload/site/balanco-corinthians.pdf
29,434
DEDUCTIONS FROM GROSS REVENUES
20,840
321,483
27,171
76,519
TOTAL LONG-TERM RECEIVABLES
TICKET SALES
TAX OBLIGATIONS
2,688
ACCOUNTS RECEIVABLE
(reclassified)
32,828
4,122
JUDICIAL DEPOSITS
2010
2011
GROSS REVENUES
NON-CURRENT
LONG-TERM RECEIVABLES
FOOTBALL
LOANS AND FINANCING
DEFERRED INCOME
TOTAL CURRENT ASSETS
2011
CURRENT
16,636
463
3,477
EMPLOYEES
THIRD-PARTY SERVICES
GENERAL AND ADMINISTRATIVE
DEPRECIATION AND AMORTIZATION OF RIGHTS
AMATEUR SPORTS
COST RECOVERY
(9,450)
(6,382)
(14,872)
(12,450)
(4,976)
(5,331)
(770)
(640)
4
1
6,708
3,879
TOTAL OPERATING EXPENSES
(41,717)
(35,850)
OPERATING SURPLUS (DEFICIT) – SOCIAL CLUB
AND AMATEUR SPORTS BEFORE FINANCIAL
EXPENSES IN NON-OPERATING EARNINGS
(10,151)
2,752
NET FINANCIAL EXPENSES
(1,762)
(2,994)
597
458
(11,316)
215
5,320
3,692
ASSESSMENT OF ADMINISTRATIVE COSTS
OTHER REVENUES
(DEFICIT) SURPLUS OF SOCIAL CLUB
AND AMATEUR SPORTS
SURPLUS FOR THE FISCAL YEAR
sustainability
report 2011
69
FS//
VALUE ADDED STATEMENTS
CASH FLOW STATEMENT
2011
2010
FOOTBALL
2011
2010
(reclassified)
2011
2010
REVENUES
REVENUES
CASH FLOWS from OPERATING ACTIVITIES
CLUB AND AMATEUR SPORTS PARTICIPATION IN TOURNAMENTS
112,486
54,969
BRAND EXPLORATION AND USE
8,486
9,719
ADJUSTMENTS FOR THE RECONCILIATION OF NET SURPLUS TO CASH GENERATED BY:
BRAND EXPLORATION AND USE
44,382
47,315
MEMBERSHIP
8,628
8,249
OPERATING ACTIVITIES
TRANSFER OF FEDERATIVE RIGHTS
59,706
34,963
OTHER REVENUES
14,930
21,050
27,171
29,434
32,044
39,018
14,700
6,934
258,445
173,615
(39,833)
(28,874)
5,320
DEPRECIATION OF FIXED ASSETS
AMORTIZATION OF INTANGIBLE ASSETS
CHARGES ON LOANS
WRITE-OFF OF FIXED ASSETS
3,692
5,525
5,709
26,462
19,838
14,151
10,873
163
178
INPUTS ACQUIRED FROM THIRD-PARTIES
(INCREASE) REDUCTION IN CURRENT AND NON-CURRENT ASSETS
ACCOUNTS RECEIVABLE
IMAGE RIGHTS
OTHER ACCOUNTS RECEIVABLE
INVENTORY
FOLLOWING YEAR EXPENSES
JUDICIAL DEPOSITS
(262,781)
(55,880)
5,904
286
(2,887)
3,340
128
(70)
87
1,322
(1,434)
203
INCREASE (REDUCTION) IN CURRENT AND NON-CURRENT ASSETS
SUPPLIERS
TICKET SALES
CHAMPIONSHIP PRIZES, LOYAL FAN PROGRAM,
LOTTERIES AND OTHERS
CONTRACTED SERVICES
GENERAL AND ADMINISTRATIVE EXPENSES
COST OF DISPOSAL AND SIGNING OF ATHLETES
(2,985)
441
ASSESSMENT OF ADMINISTRATIVE EXPENSES
(6,708)
(3,879)
(97,817)
(50,280)
GROSS ADDED VALUE
160,628
123,335
DEPRECIATION AND AMORTIZATION
(27,266)
(20,329)
133,362
103,007
2,729
(63)
2,889
(1,383)
(1,277)
OBLIGATIONS AND PAYROLL TAXES
33,564
19,627
AGREEMENTS AND COURT RULINGS
-
(2,229)
761
2,268
FINANCIAL REVENUES
(301)
(138)
TOTAL ADDED VALUE FOR DISTRIBUTION
PROVISION FOR CONTINGENCIES
DEFERRED INCOME
280,485
19,500
NET CASH PROVIDED BY OPERATING ACTIVITIES
120,319
32,861
CASH FLOWS FROM INVESTMENTS
ADDITIONS TO FIXED ASSETS
(20,901)
(3,892)
INTANGIBLE - NET
(63,222)
(18,475)
NEGOTIATION RIGHTS
ATHLETE DEVELOPMENT
NET CASH USED IN INVESTMENTS
338
5.661
(9,773)
(29,296)
(93,558)
(46,002)
34,381
67,180
(58,285)
(53,703)
(23,904)
13,477
2,858
336
(6,713)
(11,255)
RECOVERY OF EXPENSES
16,618
TAXES PAYABLE
(4,507)
(43,784)
INPUTS ACQUIRED FROM THIRD-PARTIES
CONTRACTED SERVICES
(10,220)
(7,022)
GENERAL AND ADMINISTRATIVE EXPENSES
(14,608)
(12,115)
RECOVERY OF EXPENSES
ASSESSMENT OF EXPENSES
GROSS ADDED VALUE
DEPRECIATION AND AMORTIZATION
NET ADDED VALUE PRODUCED BY THE ACTIVITY
NET ADDED VALUE
PRODUCED BY THE ACTIVITY
8,497
2,934
141,859
105,941
FINANCIAL REVENUES
TOTAL ADDED VALUE FOR DISTRIBUTION
DISTRIBUTION OF ADDED VALUE
DISTRIBUTION OF ADDED VALUE
PERSONNEL
PERSONNEL
73,308
79,625
(18,116)
(15,257)
13,928
23,762
(4,976)
(5,401)
8,952
18,361
ADMINISTRATIVE, SOCIAL CLUB
AND AMATEUR SPORTS
1,191
953
10,143
19,314
18,361
14,927
2,356
3,490
742
681
REMUNERATION OF THIRD-PARTY CAPITAL
REMUNERATION OF THIRD-PARTY CAPITAL
INTEREST
LEASES
1
3,879
ADDED VALUE RECEIVED FROM TRANSFER
ADDED VALUE RECEIVED FROM TRANSFER
ADMINISTRATIVE AND ATHLETES
4
6,708
12,730
1,856
2,670
9,580
7,439
16,636
3,477
INTEREST
CASH FLOWS from FINANCING ACTIVITIES
LOANS AND FINANCING
PAYMENTS ON LOANS AND FINANCING
NET CASH GENERATED (USED) IN FINANCING ACTIVITIES
INCREASE IN CASH AND CASH EQUIVALENTS
CASH AND CASH EQUIVALENTS
1,145
809
END OF THE FISCAL PERIOD
4,003
1,145
INCREASE IN CASH AND CASH EQUIVALENTS
2,858
336
club
70 sport
(FEDERAL, STATE AND MUNICIPAL)
NET EQUITY
NET EQUITY
SURPLUS
BEGINNING OF THE FISCAL PERIOD
GOVERNMENT TAXES
GOVERNMENT TAXES
(FEDERAL, STATE AND MUNICIPAL)
141,859
(DEFICIT) SURPLUS
105,941
(11,316)
215
10,143
19,314
sustainability
report 2011
71
Assurance
Report//
STATEMENTS OF CHANGES IN NET EQUITY
Independent Auditor’s Limited
Assurance Report on the
Sustainability Report for 2011
EQUITY
CAPITAL
RESERVE/
DONATIONS
1
31
REALIZATION OF REVALUATION RESERVE
-
-
ON DECEMBER 31, 2010 1
ON DECEMBER 31, 2009 OTHER
ACCUMULATED COMPREHENSIVE
DEFICIT
RESULTS
total
(40,263)
98,553
58,323
-
2,731
(2,731)
-
-
3,692
-
3,692
31
(33,840)
95,822
62,014
REALIZATION OF REVALUATION RESERVE
-
-
2,664
(2,664)
-
-
-
5,320
-
5,320
ON DECEMBER 31, 2011 1
31
(25,857)
93,158
67,333
To the Managers,
Councilors and Members
of Sport Club Corinthians
Paulista – SCCP
Corinthians Paulista - SCCP is not in accordance
with the criteria and guidelines for sustainability
reports of the Global Reporting Initiative
(GRI-G3), in all material respects.
Introduction
The procedures to obtain evidence in a limited
assurance engagement are more limited
than in a reasonable assurance engagement;
accordingly, the assurance level is lower than
that which would be obtained in a reasonable
assurance engagement. The procedures
selected depend on the independent auditor’s
judgment, including the evaluation of risks
that the Sustainability Report does not
significantly meet the criteria and guidelines for
sustainability reports of the Global Reporting
Initiative (GRI-G3.). Within the scope of our
work, the procedures conducted included
the following, among others: (i) planning the
work, taking into consideration the relevance
and the volume of information presented in
the Sustainability Report; (ii) obtaining an
understanding of the internal controls; (iii)
examining, on a test basis, evidence that
supports the quantitative and qualitative data in
the Sustainability Report; and (iv) interviewing
the members of management responsible for
the information. Therefore, the procedures
applied were deemed sufficient to allow a level
of limited assurance and, consequently, do not
include all those required for issuing a broader
assurance report, as set forth in said standard.
We have been engaged to provide limited
assurance on the Sustainability Report for
2011 of Sport Club Corinthians Paulista –
SCCP (“Corinthians”) for the year ended
December 31, 2011.
Management’s responsibility
for the Sustainability Report
President
Director of Finance
Marcos Chiarastelli
Mauro Túlio Garcia
Superintendent of Finance
Accountant – CRC 1SP132.860/0-9
The management of Corinthians is responsible
for the preparation and presentation of the
Sustainability Report. This responsibility includes
designing, implementing and maintaining
internal control over the proper preparation and
presentation of the Sustainability Report.
Responsibility of
the professional
Our responsibility is to provide a limited
assurance report on the information disclosed
in the Sustainability Report of Corinthians
for the year ended December 31, 2011, based
on the work performed.
Criteria and guidelines
adopted in preparing
the Sustainability Report
The Sustainability Report for 2011 was prepared
in accordance with the criteria and guidelines
for sustainability reports of the Global Reporting
Initiative (GRI-G3) for Application Level C+.
Following these criteria and guidelines,
Corinthians has reported 11 essential and
additional performance indicators.
Procedures Applied
club
72 sport
Our limited assurance engagement was
performed in accordance with the Brazilian
Accounting Standard NBC TO 3000, "Assurance
Engagements Other than Audit and Review",
issued by the Federal Accounting Council (CFC).
This standard requires that we comply with
ethical requirements and plan and perform
the assurance engagement to obtain limited
assurance that no matter has come to our
attention that leads us to believe that the
Sustainability Report for 2011 of Sport Club
ended December 31, 2011, were audited by
other independent auditors, who issued
their unqualified audit opinion on January
27, 2012, but with the following matter of
emphasis paragraph: “As described in note
10 to the financial statements, on December
26, 2007, the Club filed a request to adhere to
the rules of the lottery named “Timemania”,
as provided by Laws 11345/06 and 11505/07
and Decree 6187/07, which prescribes that
the remuneration of the Clubs that join the
lottery be compulsorily used for the payment
of tax obligations to the Social Security and the
Brazilian Federal Revenue. Although the Club's
Management and legal advisors understand the
adherence of the Club to that lottery, the formal
and definitive approval of the request to adhere
to Timemania is in the process of approval by
the respective management body."
Conclusion
Based on our limited assurance engagement,
nothing has come to our attention that causes us
to believe that the Sustainability Report for 2011
of Sport Club Corinthians Paulista – SCCP, for the
year ended December 31, 2011, does not meet, in
all material respects, the criteria and guidelines
of the Global Reporting Initiative (GRI-G3) for
Application Level C+.
Scope and limitations
The objective of our work was to evaluate
whether the data included in the Sustainability
Report for 2011 of Sport Club Corinthians
Paulista - SCCP, with respect to obtaining
qualitative information and measuring and
calculating quantitative information, are
presented in accordance with the criteria and
guidelines for sustainability reports of the
Global Reporting Initiative (GRI-G3). Opinions,
historical information, descriptive information
and information resulting from subjective
evaluations and evaluation of legal compliance
of the information included in the Sustainability
Report for 2011 were not included in the scope
of the work performed.
São Paulo, January 30, 2012
The financial statements of Sport Club
Corinthians Paulista – SCCP, for the year
Manuel Luiz da Silva Araújo
Contador CRC 1RJ039600/O-7 “S” SP
PricewaterhouseCoopers
Auditores Independentes
CRC 2SP000160/O-5
sustainability
report 2011
73
gri//
gri table
OF CONTENTS
Report at least
10 Performance
Indicators, including at
least one in each area:
social, economic and
environmental
Information on
Management Approach for
each Indicator Category
Report at least 20
Performance Indicators,
including at least one
in each area: economic,
environmental, human
rights, labor, society,
product responsibility
A
A+
 Total
12 and 75
As a Club, there have been no
operating changes. Its operating
unit still remains the Club’s office.
2.10
Awards received in the reporting period
 Total
11, 12,
13 and 33
5
3
Report Parameters
Reported
Page
3.1
Reporting period for the
information provided
 Total
5
3.2
Date of the most recent previous report
 Total
5
3.3
Reporting cycle
 Total
5
3.4
Contact point for questions regarding
the report or its contents
 Total
5
3.5
Process for defining report content
 Total
5
3.6
Boundary of the report
 Total
5
Same requirement
Level B
Disclosure of
Management Approach
for each Indicator
Category
3.7
Statement of any specific limitations on the scope
or boundary of the report
 Total
5
3.8
Basis for the development of the report 6
 Total
5
3.10
Reformulations of information provided in previous reports
 Total
5
Respond on each
core G3 and Sector
Supplement indicator
with due regard to the
materiality Principle by
either: (a) responding in
relation to the indicator
or (b) explaining
its omission
3.11
Significant changes from previous reporting periods in the scope,
boundary, or measurement methods applied in the report
 Total
5
3.12
Table identifying the location of the standard disclosures in the report
 Total
74 to 76
4
Governance, Commitments and Engagement
Reported
Page
4.1
Governance structure of the organization, including
committees under the highest governance body 7
 Total
75
4.2
Chair of the highest governance body
 Total
46
4.3
Independent or non-executive members
of the highest governance body 8
 Total
75
4.4
Mechanisms for shareholders and employees to provide
recommendations 9
 Total
75
4.14
List of stakeholder groups engaged by the organization 10
 Total
75
4.15
Basis for identification and selection of stakeholders
with whom to engage 11
 Total
75
5
The awards received are championship
titles that bear no relation to sustainable
management. More information
on pages 10 and 11.
The Club does not have joint
ventures, subsidiaries, leased facilities,
outsourced operations or other
organizations that may significantly
affect the comparability between
periods and/or between organizations.
6
The administration is divided into
five levels, structured according
to parameters set forth in the
Club’s Social Powers. The executive
committees, formed of independent
and non-remunerated members, are
only responsible for the economic
performance. More information on
pages 43 to 48.
7
With External Assurance
G3
Performance
Indicators
& Sector
Supplement
Indicators
Respond to items:
1.1; 2.1- 2.10;3.1 - 3.8,
3.10 - 3.12;
4.1 - 4.4, 4.14 - 4.15;
Not required
B+
G3
Management
Approach
B
Report all items Level
C plus:
1.2; 3.9, 3.13;
4.5 - 4.13, 4.16 - 4.17
Report Content
G3 Profile
C+
Significant changes in the reporting period 4
4
Sport Club Corinthians Paulista’s Sustainability Report
meets the requirements for GRI 3.1 Application Level C+,
according to the parameters presented in the table below:
C
2.9
There is no Administrative Council.
More information on pages 43 to 46.
8
9
As a non-profit association, the
Club has no shareholders. Employees
can make their recommendations
directly to specific and administrative
departments.
In 2011, there was no engagement
with stakeholders.
10
In 2011, there was no engagement
with stakeholders.
11
1
Strategy and Analysis
Reported
Page
1.1
Message from the President
 Total
8 and 9
2
Organizational Profile
Reportad
Page
2.1
Name of the organization
 Total
12
2.2
Primary brands, products and/or services
 Total
11, 12, 13,
42 and 43
2.3
Operational structure of the organization
 Total
49
2.4
Location of the organization’s headquarters
 Total
12 and 16
2.5
Countries where the organization operates and where its
main operations are located
 Total
12
2.6
Nature of ownership and legal form
 Total
12 and 74
2
1
The Club is a non-profit association,
with a legal form distinct from that of its
members, who will not be held liable,
jointly or separately, for obligations
undertaken by the association. More
information on page 11.
2
Formal practice of sports in all forms,
especially football. It also fosters
and develops social, educational,
recreational, cultural, civic and welfare
activities, out of goodwill.
3
2.7
Markets served 3
 Total
12 and 74
2.8
Scale of the organization
 Total
12
club
74 sport
1
The Club outsources only security and
cleaning services. 116 people work in
this area, which accounts for 13.5% of
workers. More information on pages 11,
12 and 13.
PERFORMANCE INDICATORS
ECONOMIC PERFORMANCE
Indicator
Indirect Economic Impacts
Reported
Page
ec8
Impact of infrastructure investments
for public benefit
 Total
18, 19
39 and
40
sustainability
report 2011
75
\\gri
Power consumed by the Club comes
from a utilities provider. The company
does not make use of renewable and
non-renewable power sources, and it
does not acquire energy by extracting,
cultivating, harvesting or converting
from other energy sources. More
information on page 17.
12
ENVIRONMENTAL PERFORMANCE
Indicator
Energy
Reported
Page
EN3
Direct energy consumption by primary energy source 12
 Total
17 and 76
Indicator
Water
Reported
Page
EN8
Total water withdrawal by source 13
 Total
17, 40
and 76
Indicator
Compliance
Reported
Page
EN28
Monetary value of significant fines and total number of non-monetary
sanctions for noncompliance with environmental laws and regulations
 Total
50
13
The Club makes use of water from the
municipal water supplier and from an
artesian well. When the new stadium
starts its operations in 2014, rainwater
will be harvested and reused. More
information on pages 17 and 40.
SOCIAL PERFORMANCE
Indicator
Employment
Reported
Page
LA1
Total workforce by employment type, employment
contract, and region 14
 Total
76
LA3
Benefits provided to full-time employees that are not provided to
temporary or part-time employees 15
 Total
76
Indicator
Occupational Health and Safety
Reported
Page
LA9
Health and safety topics covered in formal agreements
with trade unions 16
 Total
76
Indicator
Child Labor
Reported
Page
HR6
Measures taken to contribute to the elimination of child labor
 Total
28 and 29
Indicator
Compliance
Reported
Page
SO8
Monetary value of significant fines and total number
of non-monetary sanctions
 Total
50
14
The Club is located in São Paulo,
and all its employees are formally
registered, except the director and
assistants to the Board of Directors, who
are not remunerated. More information
on pages 12 and 13.
The Club does not employ
temporary workers. It employs interns
who are entitled to transportation
vouchers and paid vacations.
However, all the remaining employees
receive several benefits, such as
life and health insurance, food
and transportation vouchers, and
maternity and paternity leave, in
compliance with labor laws in effect.
15
SOCIETY
PRODUCT RESPONSIBILITY
Indicator
Product and Service Labeling
Reported
Page
PR5
Practices related to customer satisfaction, including results of surveys
measuring customer satisfaction
 Total
35
Indicator
Compliance
Reported
Page
PR9
Monetary value of significant fines for noncompliance with laws and
regulations concerning the provision and use of products and services
 Total
50
The Club deals with issues regarding
occupational health and safety through
the Internal Commission for the
Prevention of Accidents (CIPA), but
these topics have not been established
in formal agreements with unions.
16
In the last 15 minutes of the classic match between
Palmeiras and São Paulo last Sunday at Morumbi
stadium, an unbelievable phenomenon took place:
Along with booing the players, Palmeiras
and São Paulo fans started chanting:
‘Corinthians!
Corinthians!
Corinthians!’
Historic archenemies, this example reveals (...)
the exact amount of respect, hatred, and fear
they feel for their great rival.
Those who do not
root for Corinthians,
root against Corinthians
This is one of the greatest truths about
the behavior of our football fans.
Excerpt from news article published
in Jornal da Tarde, on July 21 st, 1987
club
76 sport
1964
Corinthians wins the State
Championship in the aspirant
category (it would win again
in 1965 and 1966) and reveals
one of best players in the world:
Roberto Rivellino.
1965
becomes the first team to
represent the Brazilian National
Team abroad, against Arsenal
in London. In basketball,
Corinthians, with the players
Amaury, Wlamir, René,
Ubiratan, and Rosa Branca, is
the undefeated Metropolitan
Champion and winner of the State
Championship, Brazil Cup, and
South American Championship. In
July 1965, it defeats Real Madrid
from Spain, 118-109, at Parque
São Jorge.
1966
Rio-São Paulo Tournament
Champion, shared with Botafogo,
Santos, and Vasco, due to the
lack of dates for a tiebreaker.
The Corinthians basketball
team is two-time Metropolitan
Champion and South American
Champion, and places second
in the World Club Cup.
1967
Corinthians places first in the
first round of the first Roberto
Gomes Pedrosa (Robertão)
Tournament. In the quarterfinals,
with Palmeiras, Inter, and Grêmio,
it finishes third.
1968
March 6 – the team ends
a ten-year, 22-match no-win
streak against Pelé-led Santos:
Corinthians wins 2-0 at the
Pacaembu Stadium, with
goals scored by Paulo Borges
and Flávio.
1969
The deaths of right-winger Lidu
and left-winger Eduardo in a car
accident shock the team, which
at the time is leading the State
Championship.
August 17 – another win
over Barcelona from Spain,
this time 2-1, in the second
30-minute overtime, ensures
the Costa del Sol Tournament
win in Malaga, Spain.
1970
In the Mexico World Cup, Brazil
becomes three-time champion,
with Rivellino. Corinthians
goalkeeper Ado, a substitute for
Félix, is also on the team.
1971
February 19 – in a match
played at Mineirão stadium
in Belo Horizonte, Corinthians
defeats Internacional (RS) 1-0,
with a free-kick goal by Rivellino.
The team becomes champion
in the People’s Tournament,
played by the most popular
teams in Brazil (Corinthians,
Flamengo, Atlético-MG, and
Internacional-RS).
1972
Corinthians reaches the
semifinals in the Brazilian
Championship.
1973
March 3 – champion in the
Laudo Natel Tournament, a
single-elimination tournament
that precedes the State
Championship, defeating
Palmeiras 2-1 in the final.
1974
October 9 – Corinthians defeats
São Paulo 1-0 and wins the first
round of the State Championship,
qualifying for the final match for
the first time in 17 years. In the
final, it is defeated by Palmeiras.
1975
February 2 – after a 2-2 tie at
the end of the normal playing time,
Corinthians defeats São Paulo
4-3 in a penalty shootout. This
clinches the São Paulo Futebol
Clube Trophy, an international
tournament promoted by São
Paulo, with the presence of
Peñarol from Uruguay and San
Lorenzo from Argentina.
1976
December 12 – approximately
80,000 fans travel to Rio de
Janeiro to attend the Brazilian
Championship semifinal match
against Fluminense (1-1 draw, 4-1
penalty shootout), which allows
Corinthians to advance to the
final match against Internacional.
It is considered one of the
largest movements of people
in times of peace.
1977
October 13 – after 22 years,
eight months and seven days,
Corinthians wins the State
Championship by defeating
Ponte Preta 1-0, with a goal
scored by Basílio.
1978
wins the City of São Paulo Trophy,
which is equivalent to the first
round of the State Championship,
by defeating Santos 1- 0. The
match features a goal scored
by Palhinha and a remarkable
performance by Sócrates.
1979
February 10, 1980 – the
2-0 win over Ponte Preta after
the third match of the finals
gives Corinthians another State
Championship title, valid for
the 1979 tournament, the 16th
won by the Club in its history.
Many were still to come.
1980
The Club places fourth in the
State Championship and fifth in
the Brazilian Championship.
1981
The eighth place in the State
Championship relegates
Corinthians to the Silver Trophy
(Brazilian Championship 2nd
Division) in the next year.
Start of the so-called Corinthians
Democracy, a movement that
aimed at ensuring greater
participation of players and
other Club employees in the
decisions made by the
Football Department.
our history//
1982
December 12 – the 3-1
win over São Paulo ensures
another State Championship
title, the 18th in its history.
1983
December 9 – the team
becomes two-time State
champion, again over São
Paulo, after a 1-1 tie. This
follows a win in the first
match of the finals 1-0.
1984
May 6 – After a defeat in the
first game of the quarterfinals
for the Brazilian championship
in Rio, by a score of 2-0,
Corinthians needs a victory
by a two-goal difference
against the two-time Brazilian
Champion, Flamengo. The
team pounds Flamengo 4-1
at Morumbi stadium and
qualifies for the semifinals
against Fluminense.
1985
Corinthians puts together a
super team, with players that
have played for National Teams
in every position: Carlos, Édson,
Juninho, De León and Wladimir;
Dunga, Casagrande and Zenon;
and Paulo César, Serginho,
and João Paulo.
1986
Three Corinthians players
are summoned to the Brazilian
National Team competing
in the Mexico World Cup:
Carlos (goalkeeper),
Édson (right-winger) and
Casagrande (striker).
1987
The Club finishes 19th, secondto-last, in the first round of
the State Championship.
However, in an incredible
comeback, the Club wins 13
matches, ties five and loses
only one match in the second
round. It defeats Santos in
the semifinals, plays the finals
against São Paulo, and wins an
honorable second place.
1988
July 31 – the 1-0 win over Guarani
in Campinas, with a goal scored in
overtime by young Viola, only 19,
ensures Corinthians’s 20th State
Championship title.
1989
In an unprecedented deal with
Palmeiras, Corinthians trades
midfielder Ribamar, and allows
the arrival at Parque São Jorge
of one of the greatest idols in
the Club’s recent history: José
Ferreira Neto, midfielder Neto.
1990
December 16 – the 1-0 victory
over São Paulo, with a goal
scored by Tupãzinho, ensures
Corinthians’s first Brazilian
Championship title.
1991
January 27 – Corinthians
becomes champion of the Brazil
Supercup by defeating Flamengo,
Brazil Cup Champion, 1-0.
The goal is scored by Neto.
1992
May 1 – Parque São Jorge
reopens with its present-day
capacity in a match between
Corinthians’s Masters team and
the 1992 professional team,
which wins by a score of 12-0.
1993
Corinthians picks up a secondplace finish in both the State
Championship and the RioSão Paulo Tournament. The
Club is third in the Brazilian
Championship, despite losing
only a single match in the
entire competition, to Vitória,
2-1, in Salvador (Bahia).
1994
August 9 – Corinthians
conquers Santos 6-3 and wins the
Bandeirantes Cup, qualifying for
the next year’s Brazil Cup.
1995
June 21 – Corinthians wins
its first Brazil Cup title by
defeating Grêmio 1-0 in
Porto Alegre, and qualifies
for Copa Libertadores
in the following year.
August 6 – Corinthians wins
another State Championship
title by defeating Palmeiras
for the first time in a final
match, 2-1, with a goal scored
by Elivélton in overtime.
1996
August 24 – the 2-0 win
over Bétis in Cadiz, Spain,
ensures the Ramón de
Carranza international
tournament title.
1997
June 5 – the 1-1 tie against
São Paulo ensures the
State Championship title
in 1997, the year of the
Club’s first ever partnership,
with Banco Excel.
1998
December 23 – the win
over Cruzeiro 2-0, at
Morumbi Stadium, ensures
the second Brazilian
Championship title.
1999
June 20 – State Champion
once again, over Palmeiras.
This comes after a 2-2 tie
in the second game of the
finals, with Edílson juggling
the ball several times at the
end of the match. The first
match was won by
Corinthians 3-0.
December 22 – the 0-0
tie against Atlético-MG, at
Morumbi stadium, ensures
the Brazilian Championship
for the second consecutive
year (1998/99) – the third
title in its history (the first
title was won in 1990).
2000
January 14 – Corinthians
defeats Vasco 4-3 in a
penalty shootout, after
a 0-0 tie in normal playing
time and overtime. This
makes the team the first
FIFA Club World Cup
champion, in a tournament
held in Brazil.
2001
May 27 – after winning
the first match of the finals
3-0 in Ribeirão Preto, the
0-0 tie against Botafogo
from Ribeirão Preto, at
Morumbi stadium, ensures
the 24th State Championship
title in the team’s history.
2002
Two achievements in
three days: on May 12,
the Corinthians-São Paulo
match ends 1-1, securing the
Rio-São Paulo Tournament
title for Corinthians. On May
15, another tie, 1-1 against
Brasiliense in Taguatinga
(Federal District), ensures
the title of the Brazil Cup.
The team thus qualifies
for the Libertadores Cup.
2003
March 22 – State Champion
for the 25th time, by defeating
São Paulo 3-2.
2004
2006
In the World Cup, held in
Germany, Corinthians is
represented in the
Brazilian National Team
by midfielder Ricardinho.
2007
Corinthians is relegated to
the B Series of the Brazilian
Championship, and starts its
administrative restructuring.
2008
October 25 – the 2-0 win
over Ceará at Pacaembu
ensures a spot in the A Series
of the Brazilian Championship
in the following year. At the end
of the year, Corinthians signs
Ronaldo, the Phenomenon.
2009
May 3 – the 1-1 tie against
Santos at Pacaembu, after
winning the first match 3-1 at
Vila Belmiro, gives Corinthians
its 26th State Championship title.
It is undefeated for the fifth
time in its history.
July 1 – the 2-2 tie against
Internacional in Porto Alegre,
after winning the first match
2-0 at Pacaembu, ensures
Corinthians’s third Brazil Cup
and a spot in Copa Libertadores.
2010
January 25 – winner of the
São Paulo Youth Football Cup.
The Club holds an extensive
program to celebrate the Club’s
Centennial, and wins a number
of titles in different sports.
2005
2011
December 4 – even
after being defeated by
Goiás, 3-2, in Goiânia in the
last round, Corinthians wins
the Brazilian Championship
title for the fourth time.
In this year Argentinean star
Carlitos Tevez plays for the
team and the partnership with
MSI Group is established.
Corinthians wins the Brazilian
Championship and places second
2012
The team plays in three
championships: State
Championship, Libertadores Cup,
and Brazilian Championship.
Corinthiano, rowdy and sufferer
Thank God!

sport club corinthians paulista

Transcrição

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