Interim Hotel Survey
Transcrição
Interim Hotel Survey
Interim Hotel Survey January – June 2015 © Hogg Robinson Group 2015 A Hogg Robinson Group Company HRG Interim Hotel Survey January – June 2015 Contents Interim Hotel Survey 4 “It’s been an interesting half year for the hotel business…” Survey Results 6 The Regions 10 About the HRG Interim Hotel Survey 16 hrgworldwide.com © Hogg Robinson Group 2015 3 HRG Interim Hotel Survey January – June 2015 Interim Hotel Survey ■■ January to June 2015 The news that the economy is growing is borne out by the latest HRG Interim Hotel Survey. Now in its 22nd year, the bi-annual survey from ■■ the global travel management company, shows an increase in the number of hotel rooms booked by the company in the period January to June 2015 compared to the same period in 2014. The full effects of the slowdown in the oil ■■ Geneva has dropped one place from third industry can be witnessed in both Aberdeen to fourth due in part to the removal of the and Houston. For the first time in many Swiss Franc cap. This is making travel years hotels in both cities are having more expensive and so demand is slowing. to significantly discount room rates to Corporates are down trading into mid- maintain demand market hotels Convention business continues to have a ■■ Mumbai – India’s financial and positive impact on ARR, with Berlin, Boston, entertainment capital – has seen an Chicago, Frankfurt and San Francisco all increase in corporate demand, resulting posting increases in ARR as a result in a modest increase in ARR. With India forecast to overtake China this year in ■■ The survey also shows that for the twelfth year running Moscow remains the most expensive city for Both Chennai and Tokyo have enjoyed an terms of economic growth, Mumbai along increase in corporate demand resulting in with India’s key cities will be ones to watch rises of 20.9% and 7% respectively this year and next business travel, with a 6.07% increase (GBP) in ARR compared to last year. The findings from the latest HRG Interim Hotel Survey also reported that 31 of the top cities experienced an increase in ARR with only 15 cities falling and five remaining static. “Flexibility is going to remain a key differentiator for hotel programmes moving forward.” ■■ Oversupply remains an issue on ARR in Abu ■■ Influencers on changes in ARR continue Dhabi, Dubai (although to a lesser degree to include oversupply, exchange rate as the city is readying itself for Expo 2020) movements, economic and political and Rome sanctions The HRG View: Margaret Bowler, Director Global Hotel Relations “Our interim hotel survey is a real barometer for economic growth. We have booked more hotel room nights than last year, illustrating an increase in the number of corporates travelling to do business. It’s been an interesting half year for the hotel business.” “Markets globally are becoming even more fragmented and accommodating not only the ongoing stature of the mega city in the face of the diminishing importance of the region, but also different city trends within the same city. This in-city fragmentation is well illustrated if we look at New York. The Times Square area is seeing a lot of new bed stock which has resulted in a stagnation of ARR whereas in other parts of the city, we continue to see Key findings ■■ ARR rising. Clearly this can benefit the corporate client who has flexibility to enable their With 12 years in the top spot, Moscow has benefitted from a modest growth in GBP translating into a huge growth locally, due ■■ ■■ This is again witnessed by the regional charts from the survey with only the Americas showing ARR growth (9.89%). to extreme movements in the exchange rate MEWA has seen a dramatic decrease with Mega cities continue to dominate; cities only by the ongoing mega city trend but within a region continue to see a large disparity in terms of ARR movement, showing once again that regional ARR down by 19.47%. This is caused not also by more supply in key cities together with a stalling of key feeder markets such travellers to book in these city areas and benefit from the lower room rates.” “Flexibility is going to remain a key differentiator for hotel programmes moving forward. Not only in terms of being able to benefit from in-city fragmentation as detailed previously but also in terms of the increase in new bed stock in defined tiers - budget/mid-market limited service, mid-market full service etc. This gives the client greater, wider and deeper choice. With new brands and concepts appearing almost daily, we are seeing many legacy hotel chains fighting for the traditional mid-market.” as Russia performance is diminishing compared to mega city performance © Hogg Robinson Group 2015 “The flexible and canny client can really maximise the results of the interim hotel survey to realise even greater savings on their hotel programmes.” hrgworldwide.com 5 HRG Interim Hotel Survey January – June 2015 7 Survey Results Top 50 Cities Ranking Ranking City 2015 2014 Jan-Jun 2015 ARR GBP Jan-Jun 2014 ARR GBP GBP ARR % Var Jan-Jun 2015 ARR Local Jan-Jun 2014 ARR Local Local ARR % Var Exchange Rate % Var 1 1 Moscow £266.22 £250.98 6.07% RUR 23,382.00 RUR 14,646.19 59.65% 50.51% 2 5 New York City £222.79 £206.11 8.09% USD 339.38 USD 343.94 -1.33% -8.71% 3 8 San Francisco £222.09 £189.99 16.90% USD 338.31 USD 317.04 6.71% -8.71% 4 3 Geneva £197.65 £209.95 -5.86% CHF 285.07 CHF 312.07 -8.65% -2.97% 5 6 Zurich £196.86 £201.71 -2.40% CHF 283.93 CHF 299.82 -5.30% -2.97% 6 9 Hong Kong £193.71 £187.04 3.57% HKD 2,287.85 HKD 2,420.62 -5.48% -8.74% 7 2 Lagos £186.43 £220.46 -15.44% NGN 55,474.30 NGN 59,307.27 -6.46% 10.61% 8 14 Sydney £179.57 £166.36 7.94% AUD 349.55 AUD 303.57 15.15% 6.67% 9 4 Paris £177.31 £207.69 -14.63% EUR 241.90 EUR 252.78 -4.30% 12.09% 10 7 Rio De Janeiro £177.00 £201.61 -12.21% BRL 799.16 BRL 770.84 3.67% 18.09% 11 11 Washington £176.20 £178.77 -1.44% USD 268.41 USD 298.31 -10.03% -8.71% 12 17 Tokyo £171.64 £160.41 7.00% JPY 31,442.73 JPY 27,428.51 14.64% 7.13% 13 26 Miami £170.35 £146.92 15.95% USD 259.49 USD 245.17 5.84% -8.71% 14 15 Basel £169.60 £166.06 2.13% CHF 244.61 CHF 246.83 -0.90% -2.97% 15 12 London £169.12 £168.84 0.17% GBP 169.12 GBP 168.84 0.17% 0.00% 16 18 Dubai £165.04 £159.75 3.31% AED 952.56 AED 978.92 -2.69% -5.81% 17 25 Seoul £163.73 £152.67 7.24% KRW 273,856.44 KRW 266,804.57 2.64% -4.29% 18 13 Singapore £163.69 £167.94 -2.53% SGD 336.35 SGD 353.16 -4.76% -2.29% 19 10 Stockholm £155.60 £180.23 -13.67% SEK 1,982.90 SEK 1,964.11 0.96% 16.94% 20 20 Copenhagen £151.57 £156.52 -3.16% DKK 1,541.42 DKK 1,421.59 8.43% 11.97% 21 16 Oslo £150.51 £161.89 -7.03% NOK 1,774.95 NOK 1,630.62 8.85% 17.08% 22 24 Frankfurt £150.26 £152.73 -1.62% EUR 205.00 EUR 185.89 10.28% 12.09% 23 21 Sao Paulo £150.22 £155.49 -3.39% BRL 678.24 BRL 594.50 14.09% 18.09% 24 32 Houston £145.85 £142.66 2.24% USD 222.17 USD 238.06 -6.67% -8.71% 25 30 Nairobi £145.33 £144.34 0.69% KES 20,415.38 KES 20,586.93 -0.83% -1.51% © Hogg Robinson Group 2015 Ranking Ranking City 2015 2014 Jan-Jun 2015 ARR GBP Jan-Jun 2014 ARR GBP GBP ARR % Var Jan-Jun 2015 ARR Local Jan-Jun 2014 ARR Local Local ARR % Var Exchange Rate % Var 26 22 Milan £144.93 £153.87 -5.81% EUR 197.73 EUR 187.28 5.58% 12.09% 27 39 Shanghai £137.36 £125.99 9.02% CNY 1,278.99 CNY 1,290.83 -0.92% -9.12% 28 35 Beijing £137.18 £132.65 3.42% CNY 1,277.31 CNY 1,359.07 -6.02% -9.12% 29 23 Amsterdam £135.03 £153.62 -12.10% EUR 184.22 EUR 186.97 -1.47% 12.09% 30 36 New Delhi £134.72 £127.34 5.80% INR 12,878.65 INR 12,878.53 0.00% -5.48% 31 27 Athens £131.33 £145.18 -9.54% EUR 179.17 EUR 176.70 1.40% 12.09% 32 28 Brussels £131.11 £144.85 -9.49% EUR 178.87 EUR 176.30 1.46% 12.09% 33 43 Philadelphia £130.07 £119.92 8.46% USD 198.14 USD 200.11 -0.99% -8.71% 34 38 Toronto £129.60 £127.00 2.05% CAD 243.57 CAD 232.32 4.84% 2.74% 35 31 Barcelona £125.74 £143.05 -12.10% EUR 171.55 EUR 174.11 -1.47% 12.09% 36 34 Istanbul £124.08 £138.05 -10.12% TRL 484.23 TRL 497.86 -2.74% 8.21% 37 29 Aberdeen £123.39 £144.35 -14.52% GBP 123.39 GBP 144.35 -14.52% 0.00% 38 47 Mumbai £123.23 £111.56 10.46% INR 11,780.26 INR 11,282.62 4.41% -5.48% 39 44 Cape Town £122.07 £119.31 2.31% SAR 2,213.85 SAR 2,127.05 4.08% 1.73% 40 19 Rome £120.88 £158.95 -23.95% EUR 164.92 EUR 193.46 -14.75% 12.09% 41 41 Johannesburg £120.71 £122.14 -1.17% SAR 2,189.18 SAR 2,177.50 0.54% 1.73% 42 33 Dusseldorf £120.33 £138.63 -13.20% EUR 164.17 EUR 168.73 -2.70% 12.09% 43 42 Abu Dhabi £117.82 £120.90 -2.55% AED 680.02 AED 740.85 -8.21% -5.81% 44 48 Pittsburgh £117.01 £104.88 11.57% USD 178.24 USD 175.01 1.84% -8.71% 45 37 Hamburg £114.67 £127.32 -9.94% EUR 156.44 EUR 154.96 0.96% 12.09% 46 40 Munich £114.05 £122.38 -6.81% EUR 155.60 EUR 148.95 4.46% 12.09% 47 45 Berlin £111.97 £117.39 -4.62% EUR 152.76 EUR 142.88 6.92% 12.09% 48 46 Madrid £109.34 £113.05 -3.28% EUR 149.17 EUR 137.59 8.42% 12.09% 49 50 Chennai £101.06 £83.59 20.90% INR 9,660.90 INR 8,453.87 14.28% -5.48% 50 49 Bangalore £99.15 £99.35 -0.20% INR 9,478.31 INR 10,047.76 -5.67% -5.48% hrgworldwide.com HRG Interim Hotel Survey January – June 2015 The top 5 biggest rate increases City MOSCOW SYDNEY TOKYO CHENNAI SAO PAULO Jan-Jun 2015 ARR Local The top 5 biggest rate decreases Jan-Jun 2014 ARR Local Local ARR % Var Exchange Rate % Var RUR 23,382.00 RUR 14,646.19 59.65% 50.51% AUD 349.55 AUD 303.57 15.15% 6.67% JPY 31,442.73 JPY 27,428.51 14.64% 7.13% INR 9,660.90 INR 8,453.87 14.28% -5.48% BRL 678.24 BRL 594.50 14.09% 18.09% Moscow stubbornly refuses to relinquish its top Chennai has seen robust growth in average spot, now into its 12th year. A modest growth rate, even with an exchange rate working in GBP has been translated into a huge growth against it. After several tough years, corporate locally due to the significant movement seen in demand is returning, which combined with no exchange rate. significant new hotel openings recently has lead City Jan-Jun 2015 ARR Local Jan-Jun 2014 ARR Local Local ARR % Var Exchange Rate % Var ROME EUR 164.92 EUR 193.46 -14.75% 12.09% ABERDEEN GBP 123.39 GBP 144.35 -14.52% 0.00% GENEVA CHF 285.07 CHF 312.07 -8.65% -2.97% ABU DHABI AED 680.02 AED 740.85 -8.21% -5.81% HOUSTON USD 222.17 USD 238.06 -6.67% -8.71% Rome continues to see the effect of new Geneva is facing a challenge with the removal bedrooms opening on top of a weak economy of the Swiss Franc cap which in turn is making which means falling demand and increased travel more expensive and so demand is slowing supply has resulted in significant drop in resulting in a modest fall in average rate, ARR locally. intensified by exchange rate movements. to the rate growth seen. Sydney benefitted from increased demand across the peak summer season which, coupled with the world cup cricket, major sporting events and concerts often saw city hotels fully sold out - pushing up average rates. Aberdeen is now feeling the full effects of Abu Dhabi is also feeling the effects of Sao Paulo’s rate raise locally has been driven the slowdown in the oil industry and demand oversupply pulling down the average room rate. by a large exchange rate movement. In GBP significantly less with too many hotel rooms to there is a modest decrease as the city feels the fill. For the first time in many years hotels are Houston like Aberdeen is experiencing the effects of oversupply following the world cup. having to discount rates to maintain demand effects of the turn down in the oil industry with and this is being reflected in the city’s average hotels having to discount rates to maintain room rate and in hotel negotiations demand. However a small increase in GBP for 2015/16. was offset by the backwards movement in Tokyo saw a modest 7% rise in GBP mirrored by a 7%+ movement in exchange rate resulting in a 14.6% rise locally driven by ever increasing corporate demand. exchange rate. Moscow stubbornly refuses to relinquish its top spot, now into its 12th year. © Hogg Robinson Group 2015 hrgworldwide.com 9 HRG Interim Hotel Survey January – June 2015 11 The Regions Chicago has seen a city wide upsurge in convention business. This has enabled hotels to drive rates up, resulting in an increase in ARR. The America’s is the only region to have seen growth during this period, as it was last year as well. Once again cities within each region continue to see a large disparity in terms of ARR movement, further evidence that ‘regional’ performance is becoming less dominant compared to mega city performance. openings again led to a robust growth in average rate. Vancouver has seen a record first half year driven by high demand from all sectors which along with no new openings has seen prices rise substantially. Montreal saw a marginal decline in supply along with extra demand from the FIFA women’s world cup drive a modest increase in average rate. North America City San Francisco continues to be a strong destination for conventions and corporates - no new Europe ARR Local 15 ARR Local 14 Local Var Exc Rate Var NEW YORK CITY USD 339.38 USD 343.94 -1.33% -8.71% WASHINGTON DC USD 268.41 USD 298.31 -10.03% -8.71% HOUSTON USD 222.17 USD 238.06 -6.67% -8.71% BOSTON USD 319.01 USD 297.60 7.20% -8.71% CHICAGO USD 263.55 USD 223.46 17.94% -8.71% SAN FRANCISCO USD 338.31 USD 317.04 6.71% -8.71% PHILADELPHIA USD 198.14 USD 200.11 -0.99% -8.71% LOS ANGELES USD 269.09 USD 271.61 -0.93% -8.71% VANCOUVER CAD 210.25 CAD 189.39 11.02% 2.74% TORONTO CAD 243.57 CAD 232.32 4.84% 2.74% OTTAWA CAD 185.76 CAD 173.53 7.05% 2.74% MONTREAL CAD 207.79 CAD 198.52 4.67% 2.74% New York City saw good growth in average rate in GBP. It will be interesting to see if the new product makes an impact on ARR as we move into the second half of the year. Following a year full of convention business in 2014, Washington DC saw a modest decline in GBP ARR during the period with less convention business to push up rates. However government business is filling the majority of the gap, and the decline in GBP was bought into sharper focus locally due to the movement in exchange rate. City MOSCOW ARR Local 15 ARR Local 14 Local Var Exc Rate Var RUR 23,382.00 RUR 14,646.19 59.65% 50.51% HAMBURG EUR 156.44 EUR 154.96 0.96% 12.09% GENEVA CHF 285.07 CHF 312.07 -8.65% -2.97% BARCELONA EUR 171.55 EUR 174.11 -1.47% 12.09% FRANKFURT EUR 205.00 EUR 185.89 10.28% 12.09% PARIS EUR 241.90 EUR 252.78 -4.30% 12.09% BRUSSELS EUR 178.87 EUR 176.30 1.46% 12.09% DUBLIN EUR 132.83 EUR 123.50 7.55% 12.09% VIENNA EUR 161.83 EUR 157.35 2.85% 12.09% ATEHNS EUR 179.17 EUR 176.70 1.40% 12.09% MADRID EUR 149.17 EUR 137.59 8.42% 12.09% BERLIN EUR 152.76 EUR 142.88 6.92% 12.09% Moscow continues to be the most expensive city for business travel, and with the sanction regime against it, the city saw a large increase in rate driven mainly by variation in the exchange rate. Frankfurt is now into its busy convention and fair season with this year seeing the return of some big events that take place every two years; demand outstrips supply during these events pushing rates up. Paris has seen new bedrooms opening and a slightly weaker convention season helping to drive the Houston like Aberdeen is feeling the effects of the turn down in the oil industry with hotels having to discount rate to maintain demand. A small increase in GBP was offset by the backwards movement in the exchange rate. modest fall in average room rate. Dublin has seen compression in the market even with many refurbishments back on line driven by the economy getting back on track. Boston has seen a strong first half with a busy graduation season coinciding with city wide convention business. This together with new international flights into Logan, supply has struggled to cope with demand and so there has been high growth in ARR. © Hogg Robinson Group 2015 Madrid is experiencing the economy coming back from a low base with the upscale hotels seeing more demand driven by local business. hrgworldwide.com HRG Interim Hotel Survey January – June 2015 13 Berlin continues to see a lack of supply coupled with high demand driven by a good convention Bangalore was more or less flat as new bed stock fills, the local drop being driven entirely by season as more large events move here from higher priced cities in Germany. exchange rate movements. Geneva saw a modest fall in average rate caused by corporate clients down trading into mid-market Mumbai is India’s financial and entertainment capital and has seen modest average rate growth even hotels, this was exacerbated by the exchange rate movement. with the exchange rate working against it. As corporate demand builds all the new bed stock of the last few years is finally starting to fill, and with India forecast to overtake China this year in terms of economic growth, all the key Indian cities will be ones to watch throughout the remainder of this year Asia Pacific City and into 2016. ARR Local 15 ARR Local 14 Local Var Exc Rate Var HONG KONG HKD 2,287.85 HKD 2,420.62 -5.48% -8.74% SINGAPORE SGD 336.35 SGD 353.16 -4.76% -2.29% TOKYO JPY 31,442.73 JPY 27,428.51 14.64% 7.13% NEW DELHI INR 12,878.65 INR 12,878.53 0.00% -5.48% MUMBAI INR 11,780.26 INR 11,282.62 4.41% -5.48% BANGALORE INR 9,478.31 INR 10,047.76 -5.67% -5.48% HYDERABAD INR 8,714.66 INR 8,616.70 1.14% -5.48% BEIJING CNY 1,277.31 CNY 1,359.07 -6.02% -9.12% SHANGHAI CNY 1,278.99 CNY 1,290.83 -0.92% -9.12% AUD 349.55 AUD 303.57 15.15% 6.67% SYDNEY Sydney benefitted from increased leisure demand across their peak summer season coupled with the world cup cricket and other major sporting events and concerts that often saw the city full, so pushing up ARR. Beijing saw a modest increase in rate in GBP but again this was reversed due to exchange rate movements locally. Shanghai like Beijing saw a good growth in rate in GBP due to increased corporate demand from both international and domestic markets, but again this was reversed due to exchange rate movements locally. Middle East, West Africa City ARR Local 13 ARR Local 14 Local Var Exc Rate Var DUBAI AED 952.56 AED 978.92 -2.69% -5.81% ABU DHABI AED 680.02 AED 740.85 -8.21% -5.81% MANAMA BHD 96.27 BHD 102.43 -6.01% -8.66% ISTANBUL TRL 484.23 TRL 497.86 -2.74% 8.21% CAIRO EGP 1,442.62 EGP 1,131.72 27.47% -1.55% DOHA QAR 989.86 QAR 967.43 2.32% -8.62% Tokyo saw a modest 7% rise in GBP couple with a 7%+ movement in exchange rate resulting in a 14.6% rise locally driven by ever increasing corporate demand. Dubai has seen a small fall in average rate as more supply comes online in readiness for the world expo in 2020. In addition the traditional role for the city as a hub in the region is lessening as travellers now ideally travel point to point direct to their final destination. Abu Dhabi is experiencing the effects of oversupply pulling down ARR. Manama has seen government intervention in the hotel industry with rates being set at a national level and hotels having no or little room to negotiate. Cairo has seen rates rise albeit from a very low base last year as the city recovers from the political turmoil and as business demand grows. © Hogg Robinson Group 2015 hrgworldwide.com HRG Interim Hotel Survey January – June 2015 15 The UK City ARR GBP 15 ARR GBP 14 GBP Variance LONDON GBP 169.12 GBP 168.84 0.17% ABERDEEN GBP 123.39 GBP 144.35 -14.52% HEATHROW GBP 99.45 GBP 93.96 5.84% MANCHESTER GBP 99.00 GBP 92.03 7.57% NEWCASTLE GBP 89.44 GBP 89.38 0.07% EDINBURGH GBP 89.83 GBP 91.04 -1.33% GLASGOW GBP 91.47 GBP 88.25 3.65% BELFAST GBP 92.65 GBP 90.68 2.17% LIVERPOOL GBP 87.36 GBP 84.36 3.56% CARDIFF GBP 78.50 GBP 78.97 -0.60% “The flexible and canny client can really maximise the results of the interim hotel survey to realise even greater savings on their hotel programmes.” Aberdeen is now feeling the full effects of the slowdown in the oil industry – demand has dropped while supply remains at high levels. For the first time in many years hotels are having to significantly discount rates to maintain demand. This is being reflected in the city’s average room rate and in hotel negotiations for 2015/16. London on the face of it remains fairly flat for the first six months. However, when looking in more detail we can see that the high end properties have taken a larger decrease in ARR, as the budget and mid-market hotels see modest increase in their average rates. Manchester has seen a combination of growing corporate demand and few new rooms opening which has helped drive a modest growth in average rate across the city. London by region Hammersmith & Kensington £164 –0.7% West End & Central £180 +0.7% City £182 –0.4% Docklands £167 +1% © Hogg Robinson Group 2015 hrgworldwide.com HRG Interim Hotel Survey January – June 2015 17 About the HRG Interim Hotel Survey Now in its 22nd year, HRG’s biannual hotel survey looks at hotel room rates for key business destinations across the world to provide a dynamic insight into global business travel behaviours. For more information please contact: Margaret Bowler E [email protected] T +44 (0)1252 881000 © Hogg Robinson Group 2015 hrgworldwide.com hrgworldwide.com