Successful trading.
Transcrição
Successful trading.
Successful trading. The Bartels-Langness group of companies has been in existence for more than 120 years. Founded in Kiel in 1892, the company is now being managed by the fourth generation of owners. Successful trading. Our successful company history is characterised by healthy growth and a close association with our homeland. The factors contributing to our success are a wide range of products, freshness and quality, individual, intensive customer support and flexible, efficient logistics. Last but least, the company‘s success is based on the expert knowledge and competence, commitment and team spirit of its employees that number over 16,000. Our group of companies has weathered many storms in the business landscape over the last few years. Let us look back together and read what has made us what we are today: Bela – every day everywhere. 3 Positive developments. 4 1892 Hermann D. Langness settles in Kiel as a bakery commission agent and wholesaler for staple goods. 1954 Bela is the founding member of the A & O national voluntary chain. 1926 Hermann T. Langness builds a new storage facility at the port of Kiel (now Satori & Berger storage facility). 1963 Bela opens its own C+C stores in Kiel and Heide. 1928 Hermann Langness merges with the wholesaler Paul Bartels to become Bartels-Langness AG (abbreviated to Bela). 1973 Bela takes a holding in CITTI-Handelsgesellschaft. 1938 Bela builds a new warehouse and administrative building in der Alte Weide in Kiel (now the company‘s headquarters). 1974 famila Schleswig-Holstein is established, the first store is opened in Eutin. 1944 The Bartels family leaves and after the division of property takes over a canning factory in Lübeck. 1990 All the Bela warehouses are amalgamated into a central warehouse in Neumünster. 1950 The wine importing company P. Schneekloth Söhne is taken over. The company founded in 1816 is now the oldest in the Bela group of companies. 1990 Bela takes a holding in the Backring Nord bakery wholesaler from Hamburg. 1991 A new subsidiary is purchased in Wittenhagen near Stralsund with a large central warehouse. 2001 Bela takes a holding in the Logipet wholesale business for pet supplies. 1995 A cold storage warehouse for dairy products and cheese is opened in Gleschendorf near Lübeck (expansion and modernisation 2011 to 15,000 m2). 2008 S. J. Montigny vineyard is founded with vineyards in Bretzenheim/Nahe and Grebin/Ostholstein. 1996 Bela takes a holding in the Steiskal bakery in Kiel. 2010 The purchasing cooperative called PHD – Privates Handelshaus Deutschland – is established. 1997 Bela becomes a shareholder in the MCS Group, which supplies approximately 14,000 petrol stations in Germany. 2010 The first „nah & frisch“ store is opened in Lamstedt with a new local supplies concept and a new design. 1999 Bela takes a holding in the pet food specialist shop Das Futterhaus Franchise GmbH. 2012 120 branches of the Hamburg bakery Dat Backhus are taken over. 2000 25 Magnet stores are taken over from Tengelmann and re-branded as famila and Markant. 2014 28 branches of the Sehestedt bakery „Backeria“ are taken over and re-branded as Steiskal. 5 3.992 billion The business landscape has changed substantially during the last few decades. First-class service. The business landscape has changed substantially over the last few decades. The removal of retail price controls in the 1970s brought structural changes in the retail sector, which led to the establishment of branch systems amongst other things. Since then price wars, an almost unrestrained increase in sales areas and cut-throat competition have dominated the business. Top 15 in 2014 1 Bartels-Langness has always accepted these challenges and re-positioned itself strategically. Through continuous growth the company has now secured itself a place in the top 15 grocery retailers, and even in the top 10 in the food sector. Ranking of grocery retailers according to total turnover (in Euro/gross) 1 | Source: TradeDimensions®, Umsätze teilweise geschätzt 2 | Source: GWI-Institut München, „Die Deutsche Handelskartei 1983“ 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. Edeka-Gruppe . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 51,104 Mrd Rewe-Gruppe.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 37,978 Mrd Schwarz-Gruppe . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33,500 Mrd Metro-Gruppe . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29,456 Mrd Aldi-Gruppe . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 28,100 Mrd Lekkerland.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8,600 Mrd Tengelmann-Gruppe . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7,365 Mrd dm.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6,425 Mrd Rossmann . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5,740 Mrd Globus . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4,739 Mrd Bartels-Langness-Gruppe . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3,992 Mrd Karstadt . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3,230 Mrd Norma . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3,145 Mrd Transgourmet-Gruppe (D) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3,010 Mrd Müller.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2,857 Mrd ... The largest in the sector 1982 2 Ranking of companies in the food and non-food sector by turnover (in DM) 1. 2. 3. 4. 5. 6. 7. 8. 46. 47. 48. 49. 50. Aldi, Essen und Mülheim . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12,00 Mrd Metro, Düsseldorf . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10,00 Mrd Karstadt, Essen . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9,93 Mrd co op AG, Frankfurt . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8,45 Mrd Tengelmann, Mülheim . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7,72 Mrd Kaufhof, Köln. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7,50 Mrd RHG Leibbrand, Bad Homburg. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6,95 Mrd Hertie, Frankfurt. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6,20 Mrd ... Edeka Wuppertal, Wuppertal. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 605 Mio Pfeiffer & Schmidt, Schenefeld. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 590 Mio Kriegbaum, Böblingen. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 550 Mio Edeka Neckar-Bodensee, Balingen. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 546 Mio Bartels-Langness, Kiel. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 530 Mio 7 100.000 m2 warehouse 8 We are proud of our balance sheets: Our company has been expanded by every generation and developed further. Number 1 in the north. Ostsee Kiel Nordsee Regional concentration and healthy growth have always been the focus of all the strategic decisions by the corporate management. The core business of Bela is the grocery wholesale and retail trade. In addition, the company now incorporates various activities in the bakery trade, meat business, pet food sector, bulk consumer business as well as an in-house wine importing business and a vineyard. The Bartels-Langness Group is one of the largest employers in northern Germany with over 16,000 employees. Bela in figures: famila Markant Selbstständiger Einzelhandel MCS/Tankstellen C+C Getränkefachmärkte Futterhäuser • • • • • • • • • • • • • • over 80 famila stores approximately 30 Markant supermarkets supplier to 1,500 independent retailers and petrol stations 4 Bela C+C wholesale stores about 200 branches of Steiskal and Dat Backhus bakeries „Das Futterhaus“ holding in more than 300 pet food specialist shops Backring Nord, bakery wholesalerl P. Schneekloth Söhne winery and wine importer S. J. Montigny vineyard with vineyards in Grebin and Bretzenheim holding in CITTI-Handelsgesellschaft holding in Logipet pet food specialist retailer 100,000 m2 total warehouse storage area for wholesale supplying 1,000,000 m2 sales floor in food retailing 200 lorries owned by the company Status spring 2012 9 10,000,000 kilometres 6 Three warehouses. 200 lorries owned by the company. 100,000 m2 warehouse storage area. This is the basic data on which the suc- cessful wholesale development of Bartels-Langness is founded. The independent retailers and petrol station customers above all ap- preciate the punctual, reliable and fast deliveries provided by Bela. Logistics in a nutshell. Orders are dispatched within 24 hours. Bela‘s delivery standard includes daily deliveries of dairy products, fruit and vegetables, meat, dry foodstuffs and toiletries throughout Germany. The main supply areas are the whole of northern Germany, Berlin and Saxony. The three warehouse locations are modern, efficient and have good transport links. All three are certified in accordance with the IFS international standard and are therefore subject to a comprehensive quality management system. Compliance with and the continuous optimisation of procedures such as HACCP, batch tracing, cooling chain and hygiene regulations are a matter of course. The company‘s own fleet of lorries covers approximately 10 million kilometres per annum. As well as the traditional lorries with trailers, four impressive double-decker lorries also travel the roads for Bela. The high distribution density in northern Germany ensures deliveries are made efficiently. 11 165,000,000 brochures ÖFFNUNGSZEITEN: Gültig vom 17.11. bis 22.11.2014 (KW47) ÖFFNUNGSZEITEN: Montag - Freitag von 8 - 19 Uhr • Samstag von 8 - 14 Uhr (in allen Häusern) (in allen Häusern) (Neumünster Samstag von 8 - 13 Uhr) Montag - Freitag von 8 - 19 Uhr • Samstag von 8 - 14 Uhr (Neumünster Samstag von 8 - 13 Uhr) Gültig vom 07.08. müller Joghurt mit der Ecke Gültig vom 07.08. bis 21.08.2014 W32–34 bis 21.08.2014 verschiedene Sorten 115/150-g-Becher je Aus und für Schleswig-Holstein. (100 g = 0.34/0.26) W32–34 Besuchen Sie et: Intern auch im uns Besuchen Sie et: Intern auch im cundc.de unswww .bela c.de www.belacund Aus und für Schleswig-Holstein. Riesen-Garnelen Riesen-Garnelen roh & geschält roh & geschält 31/40er, gefroren 31/40er, gefroren 1000-g-Beutel 0. 39 Ferrero Kinder Schokolade oder Yogurette verschiedene Sorten 100-g-Tafel 1000-g-Beutel 0.79 Exquisa Frischkäse oder Frischkäsezubereitung verschiedene Sorten und Fettanteile 175/200-g-Packung je (100 g = 0.50/0.44) 99.9.988 0.88 Schweine - Nacken Schweine - Nacken ohne Knochen ohne Knochen gefroren, gefroren, per kg Frimax Warsteiner Pilsener oder Warsteiner Pilsener Herb 24 Flaschen à 0,33-Liter-Kiste je zzgl. 3.42 Pfand (1 Liter = 1.39) 10. 99 zzgl. 3.42 Pfand Spanien Roxy Clementinen „Clemenules“, Kl. I, 1,5-kg-Beutel (1 kg = 1.99) Frimax ungehärtetes Pflanzenfett 10-kg-Karton Pflanzenfett ungehärtetes 10.98 10.98 2.99 Preise gelten zuzüglich Mehrwertsteuer, solange der Vorrat reicht. Irrtum vorbehalten. Wir verkaufen nur an Wiederverkäufer und gewerbliche Großverbraucher. Bitte bei Neuanmeldung Gewerbeschein, letzten Umsatzsteuerbescheid und Personalausweis vorlegen. Preise gelten zuzüglich Mehrwertsteuer, solangeHotelder Vorrat reicht. Irrtum vorbehalten. Mitglied des Schleswig-Holsteinischen und Gaststättenverbandes. Wir verkaufen nur an Wiederverkäufer und gewerbliche Großverbraucher. Bitte bei Neuanmeldung Gewerbeschein, letzten Umsatzsteuerbescheid und Personalausweis vorlegen. Mitglied des Schleswig-Holsteinischen Hotel- und Gaststättenverbandes. CuC_W33_34_Seite1.indd 1 NuF_8Seiter_Seite1_Titel_KW47.indd 1 10 per kg 3.28 3.28 10-kg-Karton 05.11.14 18:22 CuC_W33_34_Seite1.indd 1 Spanien Frische Spanien Gemüsezwiebeln Frische 25-kg-Sack Gemüsezwiebeln per kg 25-kg-Sack per kg 0.43 0.43 29.07.14 15:16 29.07.14 15:16 A lot has changed over 100 years of business advertising. What has remained is the belief that only people who understand how to communicate the range they offer and the services they provide convincingly can sell groceries successfully. Successful advertising. The sales lines of Bartels-Langness use a large number of advertising media, which reach consumers‘ sitting rooms on a regular basis. Approximately 165 million brochures and flyers are distributed every year. An in-house customer newspaper, radio advertising, weekly advertisements and regional sponsorship ensure that we are always a positive subject of conversation. In addition to our own high quality brands, fresh products and the diverse services of the individual sales lines, the manufacturers‘ brands are the focus of communication. Gültig von 25.08.–30.08.2014 | KW 35 für die 8! Leckeres auf Seite Schultüte Katjes Fruchtgummi oder Lakritz verschiedene Sorten 150–200-g-Beutel je (100 g = 0.33–0.44 €) Frisches Hackfleisch gemischt oder Schweinehackfleisch 1 kg 3. 99 Maggi fix & frisch verschiedene Sorten 29–92-g-Beutel je (100 g = 0.53–1.69 €) 0.79 nur -.49 statt Buitoni Italienische Pasta verschiedene Sorten 500-g-Packung je (1 kg = 1.58 €) statt 1.29 nur -.79 statt 0.95 nur -.66 Haben Sie den Willen zum Grillen? Mehr auf den Seiten 6–13! Faber Sekt verschiedene Sorten oder Light Live Knorr Schlemmersauce alkoholfrei verschiedene Sorten 0,75-Liter-Flasche je verschiedene Sorten 250-ml-Flasche je (1 Liter = 3.32 €) statt 3.49 nur 2. 49 (100 ml = 0.28 €) frischer SchweineNacken 1 kg 3. 33 mit Knochen, leicht durchwachsen, im Stück Dr. Oetker Ristorante Pizza, Flammkuchen oder Piccola 32% vol. 0,7-Liter-Flasche je (1 Liter = 7.13 €) Persil Universal- oder Color-Pulver 65 WL XXL-Packung je (1 WL = 0.19 €) 17.59 spar 28% 12. KW 18/Gi Markant_KW35.indb 1 15.08.14 12:32 0.69 Hardenberg Weizenkorn 2.69 nur 1. Spargel weiß Kl. I oder (1 kg = 4.85–7.51 €) 99 6. 99 Strothmann versch. Sorten, gefroren 235–410-g-Packung je statt 0.99 spar 30% 1 kg 01_Titel_Gifhorn_KW18_EL_NEU.indd 1 49 5.99 spar 16% 4.99 Feldschlößchen 30 Flaschen à 0,33 Liter (1 Liter = 0.91 €) zzgl. 3.90 € Pfand Kiste 8.99 Gifhorn • Gültig ab Montag, 28.4. bis Sonnabend, 3.5.2014 16.04.14 13:24 13 1,500 wholesale customers 12 Green fields or city centre, kiosk or petrol station, village store or supermarket – every location has its special features. Our service is as individual as the locations and the retailers we supply. The services provided by Bartels-Langness range from a straightforward delivery to an all-round, problem-free package. Tailor-made service. We offer professional support for location development and planning and help with the profitability calculations and competition analyses. We provide tailor-made advertising with advertisements, leaflets and posters. We offer successful store concepts – the building blocks for this range from attractive store designs, modern external advertising to smart uniforms. We provide support when looking for staff and for training and further training. We give advice when designing a range, positioning shelving and for product presentation. We offer the necessary technical systems (cash desks, mobile data registration, merchandise management, etc.). We are always there when help and advice are required. These services enable our partners to concentrate on the important things: their business and their customers. 15 1,000,000 m2 sales area Statutory provisions, hygiene regulations, consumer protection, changes in consumer behaviour, growth of sales area, price wars –the requirements in food retailing are extremely high. Only people who continually develop further and gain the trust of their consumers with high quality and continuity can enjoy long-term success. The grocery trade at its best. Flexibility and strong concepts have enabled Bartels-Langness to successfully operate various sales forms in the grocery trade. Our famila and Markant sales lines have gained a foothold in the north German business landscape. With over 80 hypermarkets and approximately 30 supermarkets our own sales areas form a solid, continuously growing pillar of the company. The „nah & frisch“ and „IK“ brands enable Bartels-Langness to also offer its independent partners successful concepts for local supplies. The modern store construction, fresh range and personal service are a modern and very successful version of the good old corner shop. Over 1,500 retailers and petrol stations are supported and supplied by Bela. Bulk consumers can find a comprehensive range at the CITTI Handelsgesellschaft and in the Bela C+C stores. As a flexible supplier, these stores offer optimal service for commercial customers, but also for the end-consumer. 17 4,400 bakeries and ice cream parlours 16 The Italians have their pasta and the equivalent for the Germans is their bread. The wide range of breads and bread rolls in our country is unique. Who can resist the smell of freshly baked bread? We can‘t! Popular bread time in northern Germany. Backring Nord, the largest private specialist wholesaler for bakeries, pastry shops and ice cream parlours, belongs to our group of companies. Approximately 4,400 customers throughout northern Germany trust our experience in the bakery trade. The right product is always available ranging from flavourings, via spices to baking additives and snacks. A total of 23,000 items are in stock in all four warehouses. The delivery area stretches from the Danish border to Hesse and from Holland to Poland. We have also been baking ourselves since 1996. The Steiskal bakery operates approximately 80 branches in the Kiel-Rendsburg area and has committed itself to traditional baking techniques. Its new production facilities enable Steiskal‘s bakers to set new, high standards for quality and product assortment. In 2012 another traditional artisan bakery became part of the Bela family: Dat Backhus with over 120 branches in the Hamburg area. A piece of Hamburg that tastes good! 19 2,500,000 bottles 18 „Life is too short to drink bad wine“ the great poet Johann Wolfgang von Goethe once said. True to this motto, Bartels-Langness has built up a high level of expertise in the wine trade and winegrowing over many decades. Winegrowers and merchants. P. Schneekloth Söhne GmbH is the most northerly winery and wine importing company in Germany. Founded in 1816, this is the oldest company in the Group. It has belonged 100 % to Bartels-Langness since 1950. Every year approximately 2.5 million bottles are filled in the Schneekloth filling plant in Kiel and delivered to customers. The trend is upwards. Since 2005 Schneekloth has its own online wine shop which can be found at www.schneekloth.de and which is expanding continuously. The S. J. Montigny vineyard was established in 2009 and is the youngest company in the Group. The winegrower Steffen James Montigny is expanding his wine professionally at two locations: in Bretzenheim an der Nahe and in Altmühlen in Schleswig-Holstein. Whilst a traditional vineyard covering 34 ha of cultivated area and with the latest cellar technology has grown up in Bretzenheim, Steffen J. Montigny is undertaking pioneering work in Altmühlen: he is one of Germany‘s first winegrowers to grow wine for a living in Schleswig-Holstein. His rebellious answer to any doubters of this project is: the first harvest „So mookt wi dat“ was awarded 83 points in the well-known Gault & Millau wine guide! 21 45,000 items 20 About 27 million pets live in German households. Whether it‘s a dog, cat, canary, fish or hamster – they all want to be well fed. Extremely good. In 1999 Bartels-Langness took a holding in the pet food chain called DAS FUTTERHAUS. It‘s Germany‘s second-largest franchise system for pet food and accessories. „Das Futterhaus“ currently offers a selection comprising 45,000 items of food and accessories at over 300 sites in Germany and Austria and stands for competent advice on pet issues. The holding in the pet food specialist wholesaler Logipet also led to synergies in this sector in 2001 and a very successful business model. The pet food range available at Logipet includes 2,500 items and comes from all over Europe. It primarily focuses on special ranges, which are provided only to pet shops. The delivery area covers the entire Federal Republic. 23 Good news. 22 Salesmen are known for their confidentiality. They concentrate on doing business – and don‘t talk for a long time. Success stories. Nevertheless the actions of the Bartels-Langness group of companies have already been comprehensively documented in the press in the early days and over the years. The events covered include new openings, collaboration, sponsorship or anniversaries - there was and is a lot to report on about the group of companies. More than 2,000 press publications every year document the committed action of Bartels-Langness. Open communication is unavoidable in the current media landscape – consumers want to be well-informed and would like to know who they are buying from. We will tell you about it. 25 Company details Publisher Bartels-Langness GmbH & Co. KG Alte Weide 7-13, 24116 Kiel 26 24 Bartels-Langness GmbH & Co. KG Alte Weide 7-13, 24116 Kiel