media kit - MUNICH FABRIC START

Transcrição

MEDIA KIT
2 - 4 September 14
// EXTRAandORDINARY
MUNICH FABRIC START opens a promising season Autumn.Winter 15/16
under the sujet “EXTRAandORDINARY”.
“We’re the ones kicking off the season. No other trade
fair offers such a thoroughly edited and concentrated
overview of the latest developments and trends at such
an early time. Fewer and fewer of the important industry
players are willing to miss out on this informational edge
and the chance for an early exploration of the season’s
options. That leaves only one conclusion: MUNICH
FABRIC START, boasting some 950 international
fabrics and accessories manufacturers, has become
firmly established as a leading international trade fair
for textiles and accessories. For several seasons now,
we’ve seen steady growth in the number of exhibitors –
at a time of increasing international standards, no less”,
states Sebastian Klinder, Managing Director of MUNICH
FABRIC START prior to the fair.
EXTRAandORDINARY – Fashion
In a dance between clarity and
complexity
More than 950 manufacturers of fabrics and
additionals
Completely booked BLUEZONE inspired
by “RACE and ZEN”
Top-class framework program
With more than 950 international exhibitors – the
organisers of MUNICH FABRIC START are counting on
a successful kick-off event for the AUTUMN.WINTER
15/16 season in Munich from 2-4 September 2014.
An excellent exhibitor portfolio of the latest developments
and innovations in fabrics and accessories on over
40,000 square meters of exhibit space will await the
arrival of approximately 20,000 international trade
visitors.
Especially interesting to us as a textile fair remains the
high creativity within the fabrics and findings!
And through those materials even the normality is reset
in a modern and new way. The season Autumn.Winter
15/16 focuses primarily on the connection between the
ordinary and the extraordinary leading to this season’s
title “EXTRAandORDINARY”.
Classic matters are on the rise with slightly minimalist
entries and in technical materials. Romantic themes
are more dry and not as dreamy. High-tech influences
are mixed with the pure and grounded. The dandy is
dandy – only more progressive, and visionary, futuristic
topics are connected to the earthly. Apparent, functional
sportivity remains a major topic replenishing every
collection and making the person look more active. This
is oftentimes achieved by mixing fabrics and designs,
for example barock jacquards for sports, bondings for
classics or fur for casual.
After several extremely versatile and expressive
seasons the creative flood of ideas, styles, colours,
cuts, themes and their combination calms down.
Visions and inspirations lead to the belief of more clarity.
// 3
// BLUEZONE – Inspired
by “RACE AND ZEN“
and flat woven fabrics in AUTUMN.WINTER 15/16. Two
life philosophies collide here to create a composition
of contradictions that will serve as a stage for the
presentation of the stylish and trendy range of denims
and flats for the 2015/2016 Autumn/Winter season. The
tendencies here come from two directions: one is more
technical and functional, featuring jeans with woven-in
Kevlar and integrated protectors, while the other is more
meditative, OM-oriented and peaceful.
the style parameters set by cowboys and work clothing.
In turning jeans traditions upside down and collaborating
with artists and musicians from the street, denim
designs are created that tell stories. Balagans brings
street atmosphere to BLUEZONE, and creates denim
inspirations from art, design and personal handiwork. An
experimentally developed collection is being presented,
with which the hostesses and the Artmosphere Team
will be dressed and styled.
BALAGANS will bring pure denim inspiration to
BLUEZONE. With a passion for denim, a love
for craftsmanship and the courage to experiment,
BALAGANS has developed its own denim design
signature since its founding in 2011 far removed from
With another increase in exhibitors BLUEZONE
takes place on 2 and 3 September in a fully booked
Zenith Hall. Altogether 75 international denim weavers,
finishers and washers, including the who‘s who of the
denim community, show the latest denim innovations,
washes and finishes. Among the roughly 75 international
weaving mills, finishers and laundries, there are several
new participants, such as US Group, Denimco, Sartex
and others. The portfolio is rounded off by established
divisions GREENZONE, R.M.S. Ready made Solutions
and TiST - Tomorrow is Today with the first SPRING.
SUMMER 16 developments.
True to BLUEZONE’s season title “RACE and ZEN“,
two life philosophies collide, forming the fashionable
and trendy field for a play of opposites between denims
// 5
// ECO VILLAGE And
ORGaNICselection
accessories since a few seasons. Since accessories
and findings also require inspection and certification for
confirming the sustainability of the complete finished
product, certified sustainable additionals will be
presented here in a pooled manner. After all, unlike with
textiles there are hardly any independent schemes for
verifying these requirements for accessories.
Added Benefit
The labels of the fabrics presented at organicselection
are additionally tagged with a QR code that directly links
to the product page of the specific fabric. Just scan the
QR code of the required fabric and you will be linked
quick and easily to all technical specifications.
Innovative Online Sourcing Platform
For Eco Fabrics
The complete portfolio organicselection is also
available online – more than 500 certified fabrics are
available on this unique portal. With this move MUNICH
FABRIC START has responded to the need for a
sustainable textiles sourcing platform available long
term and now offers an easy way to source eco fabrics
365 days per year.
www.organic-selection.com
This time on site:
By the Way
Sustainability Expert and
Sourcing Platform
The ECO VILLAGE is MUNICH FABRIC START’s
competence centre for the global sustainability theme
and serves as a platform for certification bodies,
consultants and non-profit organisations dealing with
eco and natural materials as well as ecologically oriented
corporate strategies.
The selection of sustainable and ecologically certified
fabrics out of a portfolio from 900 international fabric
and additionals manufacturers – this is the approach
the organicselection follows every season at MUNICH
FABRIC START. And herewith gives the answer to the
current market needs for information and sourcing
opportunities of modern eco fabrics.
The success of organicselection has proved that
sustainability is essential and gives directions. However,
not only are presented modern eco fabrics but as well
BLUEZONE, the Denim & Sportswear area, also
dedicates a special exhibition area to sustainability
issues in the textile industry. In the GREENZONE you
may find the sustainable innovations of the BLUEZONE
exhibitors.
// 7
// ECO Talk
Trendseminars Room K4 / Foyer Hall 4
Tuesday, 2 September 2014
11 am – 12 pm | Fair Wear Foundation
WellMade – Improving Working Conditions in your
Clothing Supply Chain
The WellMade project is designed to provide people
working in European fashion brands with an understanding
of the most important labour issues in clothing factories.
Highly interactive sessions will give suggestions for a
wide range of employees – from designers to developers
to buyers – on how anyone’s day-to-day work can be
adapted to support better labour conditions. Using sample
problems, and highlighting the impact different kinds of
decisions have on factory conditions, the sessions can
help you take practical steps to help improve working
conditions in your brand’s supply chain.
Tara Scally | Communications Officer
(EN)
12 – 1 pm | GOTS / IVN
Wednesday, 3 September 2014
Claudia Kersten | GOTS Marketing Director and
Representative for D, A, CH
Heike Scheuer | IVN-Headoffice
(DE)
10 – 11 am | OEKO-TEX®
1 – 2 pm | Fair Wear Foundation
Current Developments
WellMade – Improving Working Conditions in Your
Clothing Supply Chain
Jutta Knels | CEO OEKO-TEX®
(DE/EN)
4 – 5 pm | Lenzing
Responsibility in the Textile Suppy Chain
11 am – 12 pm | IMO
Mag. Lorenz Wied | Univ. Lect., MBA Head of Business
Development Apparel
(EN)
Die Handhabung von Schadstoffen in der
globalen Textilproduktion
5 – 6 pm Peclers
Sustainability in Relation to Trendforecasting
Truus Dokter | Business Partner of Peclers Paris for the
Netherlands
(EN)
Dr. Anett Matthäi | Textile Department / Chemical
Evaluation
(DE)
The WellMade project is designed to provide people
working in European fashion brands with an understanding
of the most important labour issues in clothing factories.
Highly interactive sessions will give suggestions for a
wide range of employees – from designers to developers
to buyers – on how anyone’s day-to-day work can be
adapted to support better labour conditions. Using sample
problems, and highlighting the impact different kinds of
decisions have on factory conditions, the sessions can
help you take practical steps to help improve working
conditions in your brand’s supply chain.
(EN)
Ist Nachhaltigkeit zertifizierbar?
Standards aus ökologischer, sozialer und ökonomischer Sicht. Hintergründe und konkrete Beispiele
für Textilunternehmen.
// 9
// ECO Talk
Trendseminars Room K4 / Foyer Hall 4
Eco Talk Speakers
2 – 3 pm | Remei AG & bluesign technologies ag
3 – 4 pm | Systain
BEST PRACTICE WORKSHOP: “Wer Mode trägt,
kann auch Verantwortung tragen“ – Wege zum
verantwortungsvollen Textil-Sourcing
Nachhaltigkeit in der textilen Wertschöpfungskette
Der Einkauf von textilen Produkten wird immer mehr
zur strategierelevanten Herausforderung. Durch wachsendes öffentliches Interesse werden Umwelt- und
Sozialausbeutung in Produktionsländern zu Risiken in
der eigenen Wertschöpfungskette.
Das Thema ist komplex:
Wo liegen die großen Herausforderungen im Sustainability
und Compliance Management der unübersichtlichen
textilen Produktionskette?
Wie kann man als einkaufendes Unternehmen seiner
Verantwortung gerecht werden?
Ist nachhaltiges Sourcing tatsächlich teurer als
konventionelles?
Oder kann es sogar einen Mehrwert für die eigene
Nachhaltigkeitsperformance bedeuten?
Diane Gerth | Head of Sales, Remei AG
Philip Schär | Head Customer Relation Europe, bluesign
technologies ag
(DE)
Die Herstellung von Textilien stellt eine besonders starke
Belastung für die Umwelt dar. Die Hot-Spots liegen
dabei in der Supply Chain. Die Produktionsprozesse
sind wasser- und energieintensiv und es kommen
zahlreiche Chemikalien zum Einsatz. Klimawandel
und Ressourcenknappheit stellen die Textil- und
Bekleidungsindustrie vor eine große Herausforderung
– der Handlungsdruck wächst. Die Branche hat die
Aufgabe,
ihre
Produktionsprozesse
ökologisch
verantwortbar zu gestalten, mit den Ressourcen
effizient umzugehen und Verschmutzung der Umwelt
zu vermeiden. Auch Verbraucher können durch ihr
Kauf- und Nutzenverhalten Einfluss nehmen. Weltweit
verzweigte Supply Chains erschweren die Umsetzung.
Aufgrund komplexer Beschaffungsstrukturen sind
die Einflussmöglichkeiten für Unternehmen auf die
Produktion häufig begrenzt. Verbraucher sind oft
aufgrund mangelnder Textilkennzeichnung nicht in der
Lage, sich bewusst für nachhaltige Textilien zu entscheiden. Trotz der Herausforderungen sind alle Akteure
der textilen Wertschöpfungskette nicht nur in der Pflicht,
sondern auch in der Lage durch gezielte Maßnahmen
die Umweltauswirkungen in der Textilproduktion zu
beeinflussen.
Christian Dietrich
Tara Scally
Jutta Knels
Claudia Kersten
Heike Scheuer
Lorenz Wied
Marijke Schöttmer
Diane Gerth
Philip Schär
Anett Matthäi
Truus Dokter
Christian Dietrich | Director Systain
Marijke Schöttmer | Consultant
(DE)
// 11
// ALL TREND SEMiNARS & WORKSHOPS
9 - 10 am | VDMD
11 am - 12 pm | VDMD
1 - 2 pm | Carlin International
2 - 3 pm | Peclers
Zielgruppenorientierte Funktionsbekleidung H / W
2015 / 16 | Innovative Entwicklungen für zweckmäßige
Bekleidung
TRENDFORECAST H / W 2015 / 16 „Experimente“
– konstruieren – transformieren – implementieren –
faszinieren | Themen, Farben, Formen, Materialien,
Dessinierungen, Architektur, Home und Fashion
Trend-Drivers Herbst / Winter 2015 / 16: Moods,
Farben, Materialien, Formen und alle besten
Inspirationen aus der Fashion & Design Welt
Womenwear Trends Fall /Winter 2015 / 16
Gabriele Jost | Design Works
VDMDesignerforum K1 | Foyer Halle 1 (DE)
10 - 11 am | VDMD
Virtuelle Musterung von Farbe & Gewebe | Stoffe –
Oberflächen – Dessins H / W 2015 / 16
Antoine Doubacis | The Patternclub design source,
General Manager
11 am - 12 pm | Fair Wear Foundation
WellMade: Improving working conditions in
your clothing supply chain
TRENDSEMINARS Room K4 | Foyer Hall 4 (EN)
Mara Michel | Geschäftsführerin des Netzwerks
Deutscher Mode- und Textildesigner,
.futurizedietrendagentur
Mayouri Sengchanh | Geschäftsführerin Exalis
GmbH & Business Development Managerin der
CARLIN INTERNATIONAL Gruppe
TRENDSEMINARS Raum K4 | Foyer Halle 4 (DE)
Ist Nachhaltigkeit zertifizierbar? Standards aus
ökologischer, sozialer und ökonomischer Sicht.
Hintergründe und konkrete Beispiele für Textilunternehmen.
Claudia Kersten | GOTS Marketing Director and
Representative for D, A, CH
Heike Scheuer | IVN-Headoffice
WGSN Trend Seminar Autumn / Winter 15 / 16
A directional forecast for A / W 15 / 16 and beyond.
Discover the essential key looks, textiles, materials and
colour shaping future trends. Plus get your preview of
emerging trends for Spring / Summer 16.
Natalie Singh | Denim Expert
Hall 5 | BLUEZONE - WGSN Cinema (EN)
1 - 2 pm | VDMD
12 - 1 pm | VDMD
HAKA H / W 2015 / 16 | Farben – Styling – Trends
Truus Dokter | Business Partner of Peclers Paris for
the Netherlands
2 - 3 pm | VDMD
STRICK H / W 2015 / 16 | Farben – Styling – Trends
1 - 2 pm | WGSN
12 - 1 pm | GOTS & IVN
DOB H / W 2015 / 16 | Farben – Styling – Trends
Dipl.-Des. Susan Wrschka | Fashion Design
3 - 4 pm | WGSN
emerging trends for Spring/Summer 16.
Jutta Fuhrmann | Fashion Design Consulting
Dipl.-Des. René Lang | Präsident des Verbands
Deutscher Mode- und Textildesigner, designformen
// 13
3 - 4 pm | PANTONE & LECTRA
4 - 5 pm | VDMD
9 - 10 am | VDMD
11 am - 12 pm | WGSN
PANTONE Trend Colours für Herbst / Winter 2015 / 2016 und Tipps für die erfolgreiche Umsetzung dieser
Trendfarben in der Produktion!
LECTRA Farbkontrolle – Darstellung & Kommunikation
im Designprozess – Sie sehen nur noch rot? Wir haben
die Lösung!
KIKO H / W 2015 / 16 | Farben – Styling – Trends
Virtuelle Musterung von Farbe & Gewebe | Stoffe –
Oberflächen – Dessins H / W 2015 / 16
emerging trends for Spring/Summer 16.
Sophia Schneider-Esleben | Fashion Design
Antoine Doubacis | The Patternclub design source,
General Manager
5 - 6 pm | Peclers
Yvonne Jaklitsch | PANTONE Marketing Manager EMEA
Susanne Buss | Fashion Consultant, Lectra
Deutschland GmbH
Sustainability in Relation to Trendforecasting
Truus Dokter | Business Partner of Peclers Paris for
the Netherlands
3 - 4 pm | VDMD
ACCESSOIRES H / W 2015 / 16 | Farben – Styling –
Trends
Claudia Woerner | FashionOffice – die designagentur
Claudia Woerner
4 - 5 pm | Lenzing
Responsibility in the Textile Supply Chain
Mag. Lorenz Wied | Univ. Lect., MBA Head of
Business Development Apparel
10 - 11 am | OEKO-TEX
OEKO -TEX®: Current Developments
Jutta Knels | CEO
TRENDSEMINARS Raum K4 | Foyer Halle 4 (DE / EN)
Die Handhabung von Schadstoffen in der
globalen Textilproduktion
10 - 11 am | VDMD
Dr. Anett Matthäi | Textile Department / Chemical
Evaluation
5 - 6 pm | VDMD
Print & Dessins H / W 2015 / 16 | Farben –
Dessinierungen – Trends
Dipl.-Des. Suzana Wouda | Vize-Präsidentin des
Verbands Deutscher Mode- und Textildesigner,
Styles & Files
11 am - 12 pm | IMO
Print & Dessins H / W 2015 / 16 | Farben –
Dessinierungen – Trends
Dipl.-Des. Suzana Wouda | Vize-Präsidentin des
Verbands Deutscher Mode- und Textildesigner,
Styles & Files
TRENDFOREC AST H / W 2015 / 16 „Experimente“
– konstruieren – transformieren – implementieren –
faszinieren | Themen, Farben, Formen, Materialien,
Dessinierungen, Architektur, Home und Fashion
Deutscher Mode- und Textildesigner, .futurize
dietrendagentur
// 15
12 - 1 pm | NEXT LOOK
1 - 2 pm | VDMD
NEXT LOOK – “MUST HAVE TRENDS “ 15 / 16
FOR WOMEN AND MEN
DOB H / W 2015 / 16 | Farben – Styling – Trends
Volker Orthmann | Fashion-Consultant und Creative
Director; mitverantwortlich für die Trendbuch-Reihe
NEXT LOOK und die Farbforecast-Serie COLOUR
ESSENCE der mode ... information
12 - 1 pm | VDMD
Jutta Fuhrmann | Fashion Design Consulting
2 - 3 pm | VDMD
STRICK H / W 2015 / 16 | Farben – Styling – Trends
2 - 3 pm | WGSN
2 - 3 pm | Remei AG & bluesign
technologies ag
A directional forecast for A / W 15 /16 and beyond.
emerging trends for Spring / Summer 16.
1 - 2 pm | Fair Wear Foundation
WellMade: Improving working conditions in
your clothing supply chain
BEST - PRACTICE - WORKSHOP:
„Wer Mode trägt, kann auch Verantwortung
tragen“ – Wege zum verantwortungsvollen
Textil-Sourcing
Das Thema ist komplex: Wo liegen die großen
Herausforderungen im Sustainability und Compliance
Management der unübersichtlichen textilen
Produktionskette? Wie kann man als einkaufendes
Unternehmen seiner Verantwortung gerecht werden?
Ist nachhaltiges Sourcing tatsächlich teurer als
konventionelles?
Aufgrund komplexer Beschaffungsstrukturen sind die
Einflussmöglichkeiten für Unternehmen häufig begrenzt. Trotz zahlreicher Herausforderungen gibt es
jedoch Möglichkeiten, durch gezielte Maßnahmen
die Umweltauswirkungen in der Textilproduktion zu
verbessern.
Diane Gerth | Head of Sales, Remei AG
Philip Schär | Head Customer Relation Europe,
bluesign technologies ag
Dipl.-Des. Susan Wrschka | Fashion Design
HAKA H / W 2015 / 16 | Farben – Styling – Trends
Dipl.-Des. René Lang | Präsident des Verbands
Deutscher Mode- und Textildesigner, designformen
Oder kann es sogar einen Mehrwert für die eigene
Nachhaltigkeitsperformance bedeuten?
Die beiden Unternehmen Remei AG und bluesign
technologies ag geben Antworten auf diese Fragen.
Christian Dietrich | Director Systain
Marijke Schöttmer | Consultant
3 - 4 pm | VDMD
ACCESSORIES H / W 2015 / 16 | Farben – Styling –
Trends
Claudia Woerner | FashionOffice - die designagentur
Claudia Woerner
4 - 5 pm | Lectra
3 - 4 pm | Systain
Nachhaltigkeit in der textilen Wertschöpfungskette
Die Herstellung von Textilien stellt eine starke Belastung für die Umwelt dar. Produktionsprozesse sind
wasser- und energieintensiv und es kommen zahlreiche
Chemikalien zum Einsatz.
LECTRA Farbkontrolle – Darstellung & Kommunikation
im Designprozess - Sie sehen nur
noch rot? Wir haben die Lösung!
Susanne Buss | Fashion Consultant, Lectra
Deutschland GmbH
// 17
Thursday, 4 September 2014
10 - 11 am | VDMD
4 - 5 pm | VDMD
Zielgruppenorientierte Funktionsbekleidung H / W
2015 / 16 | Innovative Entwicklungen für zweckmäßige
Bekleidung
KIKO H / W 2015 / 16 | Farben – Styling – Trends
Sophia Schneider-Esleben | Fashion Design
Gabriele Jost | Design.Works
5 - 6 pm | Nelly Rodi Paris
Extravagance season aw 2015 / 16
Designer/ in gesucht – wie sieht der Arbeitsplatz
der Zukunft aus? | Kreativität im Spannungsfeld
zwischen Individualisierung und digitaler
Unternehmensrealität
5 pm | VDMD
Dipl.-Des. Iris Andre | Vize-Präsidentin des Verbands
Deutscher Mode- und Textildesigner, Andre Consult
Happy Hour VDMD
2 - 3 pm | VDMD
TRENDFOREC AST F / S 2016 „Zeit für Schönes“
– Stabilität – Freiraum – Wärme – Offenheit | Themen,
Farben, Materialien, Dessinierungen
Catherine Basquin | Head of Design fabrics, Nelly
Rodi Paris
Treffen, Reden, Feiern – Relaxen mit allen Freunden
des VDMD
Rolf Simons | Geschäftsführer der 3S Simons
Security System und Gäste
dietrendagentur
3 - 4 pm | VDMD
Preisdesign – Gut kalkuliert und gerechnet | Wie
berechne ich einen Entwurf? Wie kann ich mich
über die Künstlersozialkasse versichern?
12 - 2 pm | VDMD
3 Gründe warum Produktpiraterie auch Sie betrifft
Roundtable mit Podiumsdiskussion
Dipl.-Des. Iris Andre | Vize-Präsidentin des Verbands
Deutscher Mode- und Textildesigner, Andre Consult
dietrendagentur
dietrendagentur
// 19
// PRESS SERVICES
Media representatives are warmly welcome at MUNICH
FABRIC START. To make your stay as convenient and
your work as efficient as possible, we are offering a
variety of services:
MFS Media Relations
We attach great value to good and professional
media relations. MUNICH FABRIC START is therefore
communicated in diverse media, primarily in the trade
press – through advertisement, editorial articles about
every phase of the show, banner placement and the
publication of fair facts on different web portals. In
addition, press representatives receive all relevant
information about the fair – in form of newsletters,
our own publication DAILY NEWS, as well as through
regularly held press conferences.
Press Lounge
In order to make your professional stay at MUNICH
FABRIC START as convenient as possible, we have
created a press lounge in the foyer of hall 1 (room K2B).
There you can easily register as a media representative,
enjoy a small communicative exchange and find a retreat
to work. The room is equipped with WLAN access and
a work station. There will also be a selection of refreshing
drinks and snacks as well as a coffee machine for
self-service. The room is staffed with an experienced
hostess who remains at your disposal at any time for
general questions or in case you wish special interview
arrangements.
Press Conference
We organize an own press conference for every MUNICH
FABRIC START to provide you with the most important
und latest news on the fair trade procedure. The press
conference of the 37th MUNICH FARIC START will take
place Wednesday, 3 September, at 12.30 p.m. on the
first FLOOR in room F131. After the press conference we
would like to invite you to a lunch which is exclusively for
press members.
Online Press Area
You may find a summary of the most important information
for the media on our homepage under the menu item
“press”. Next to the media kit we provide you with the
latest press releases as well as an elaborate press gallery
with professional pictures in high resolution for download.
Moreover, as a registered press representative we will
keep you updated by our continuous newsletters as well
as via our MFS mobile services.
Further Information
For further information on our exhibitors´ list or a
specific exhibitor please take a look at our home made
publications. In the exclusive MUNICH FABRIC START
catalogue you can find all exhibitors’ data in detail such
as a list with all participating agencies. You may also
get an overview of the exhibitors including hall maps
from our little brochure called Exhibition Guide. Besides,
our fair trade journal DAILY NEWS will be published at
every fair day. You can get hold of an issue in the Press
Lounge and in all other frequented areas of the trade fair.
Last but not least: In order to guarantee your fast and
save arrival at the fair, we have organized a VIP shuttle
service operating between the airport/central railway
station to Munich Order Center MOC: Please turn to us
a few days before the fair opening to get your shuttle
organized or ask the hostess in the press lounge for this
service.
Current voucher copy naming your editorial function
in the imprint, or assignment from one of the chief
editors naming your department (freelance author or
member of the editing staff)
URL address of published texts with your name
on them
Published articles/excerpts about MUNICH FABRIC
START or related topics
Press Accreditation
For your accreditation as a press representative at
MUNICH FABRIC START we ask for one of the following
verification documents:
Copy of your valid national press ID (VDZ/DJV/
Medien Gewerkschaften: ver.di, Fachbereich 08)
// 21
// TREND AREAS AND SERVICES
Trend Areas
Free Coffee Bars
Oktoberfest
Our Trend Areas show theme-related trend highlights of
the season.
In every hall, we offer you free coffee specialties served
at diverse coffee bars.
On the second evening of the fair, we cordially invite
exhibitors and visitors to our traditional Get Together
– the MUNICH FABRIC NIGHT. Delicious drinks and
snacks are offered to smoothly let the evening finish.
Sample Areas
Free Lunch
The Sample Areas provide information in the respective
halls about the exhibitors’ ranges and are spread across
the entire exhibition area into Hall 5.
We offer you a free and tasty lunch on all three days of
the fair.
Colour Forum
The elaborately staged Colour Forum is located in the
lobby in front of Hall 2 and visualises the selected trend
colours of the season.
Colour Card
Every season is summarized in five to six trend themes for
womenswear and menswear, one theme is dedicated to
denim and sportswear. Each trend theme is composed
of images, moods, catwalks, texts and naturally 10 trend
colours with the corresponding Pantone® references.
Catering
Shuttle Service
On all three fair days, bus shuttles will run between
Munich Airport and MUNICH FABRIC START.
A rickshaw and Tuk Tuk service will run between MOC
and BLUEZONE (Zenith Hall).
Besides free coffee bars and free lunch, MUNICH
FABRIC START features a variety of different culinary
restaurants.
Internet
We offer free WiFi for exhibitors on the fair premises as
well as internet areas with installed computers open to
everyone.
// 23
// International Inspiration
and Information Platform
MUNICH FABRIC START is the first of the leading international trade fairs for fabrics and accessories. Twice a
year exhibitors from all over the world meet in Munich
for the season opening to present the latest fabric and
accessory trends to the fashion industry. With a unique
trade fair format that provides sound trade and trend
information in a productive working atmosphere combined with a personal touch, MUNICH FABRIC START
has meanwhile established as an international sourcing
platform for designers, product managers and buyers.
About 950 exhibitors from 35 countries, around 1,500
collections and a comprehensive range of fabrics, additionals, fabric finishing and full-packaging services
ensure the competence and professionalism required
by 20,000 trade visitors for a perfect season opening.
MUNICH FABRIC START covers the entire area of the
Munich Order Center MOC as well as the neighbouring
Zenith Hall. Top-class trend events, forums, trade publications as well as star-studded panel discussions offer
a substantial information pool to trade visitors.
The early entry in the new fashion season and a comprehensive range from basic to haute couture collections
convince industry professionals from throughout Europe.
“Quality instead of quantity” while still staying close to
the market is and will be the claim for those in charge at
MUNICH FABRIC START.
// 25
// AREAS & EXHIBITORS
COLLECTIONS
The entire product range of fashion fabrics from basic to
haute couture creations for all apparel segments is presented on three exhibition floors. These include woven
and knitted fabrics in wool, cotton, silk, silk-look und
functional fabrics. Also to be found here are relatively
new fibres such as bamboo, polylactic and milk fibres,
high-tech coatings and intelligent fabric systems for
activewear. Highly topical themes and new market
trends such as sustainability, eco-certifications or organic fibres are focussed, – where necessary – especially highlighted and explained by experts. Exhibitors in
this section include: Marzotto, Ratti Donna, Lisa, Sympatex, Avelana, Wolbo-Fashion, Riopele/Bonotto.
ments in linings, lace, embroidery and interlinings will
be presented here as well as full-service solutions for
labelling & branding. Exhibitors in this section include:
Union Knopf, Swarovski, Agentur Fabian, A.M.F., YKK,
Shindo, Knopf Schäfer, Rifi, CadicaGroup, Bodo Jagdberg.
lies in presenting two seasons, the current season but
also initial ideas and developments for the next season.
By this the sourcing is given a new creative dimension
- already today trends are presented that will become
more and more important tomorrow. Exhibitors in this
section include: Orta Anadolu, ISKO, Europa, ITV,
Tejidos Royo, Candiani S.p.A , Bossa, Calik Denim.
Services beyond fabrics! SHOWROOMS is the concrete answer to changing demands on the market.
In September 2009 MUNICH FABRIC START extended its range to include full-packaging suppliers. In the classy surroundings at SHOWROOMS,
selected firms present their entire range of services.
They are taking over where manufacturers and trading firms leave off in terms of sourcing and production.
SHOWROOMS is just a further proof that MUNICH
FABRIC START is right on to the market demands.
It maintains its flexibility while remaining a significant
service partner for the market. Exhibitors in this segment include: Teijin Frontier, Blustar, Tat Fung, H. D. Isler
and Lagoon.
DESIGN STUDIOS
ASIA SALON
In 2006 the ASIA SALON was formed as a stage for selected manufacturers from the Asian region. In addition
to showcasing high-tech systems for outerwear, the
collections in Atrium 3 also focus on trend ranges for
In 2003 the BLUEZONE was launched as a unique
concept for the textile sector and is seen as the key
starting point for all denim fairs. Focused in Hall 5
(Zenith Hall) right next door to the MOC are the fabric
and accessories trends for the denim and sportswear
segment. Meanwhile, approximately 70 of the world’s
leading denim weavers, finishers and washers present
the latest developments for denim-, street- and
sportswear. To the season S/S 12, BLUEZONE has
started into a new era: Under the slogan “Tomorrow
is Today” or shortly “TisT”, the future is taken as
programme. The centrepiece of this visionary concept
2 and 3 September 2014
SHOWROOMS
ADDITIONALS
Trims and accessories form the second focus of the
trade fair. More than two halls feature some 200 of the
world’s leading specialists showcasing both functional
and decorative ideas in this segment. This area offers
the latest trends in buttons, ribbons, ornamentations,
rhinestones, fasteners and labels. The latest develop-
BLUEZONE
lingerie, fashion and sportswear – for both woven and
knitted goods. Exhibitors in this section include: TaeOh,
Concordia, Tex-Link, Everest and Kunshan Huayue.
Another Creative Dimension! Initiated in September
2012, DESIGN STUDIOS is the concrete response
to a growing need for progressive and individual design solutions in the textile industry. The creative platform of MUNICH FABRIC START has established as
independent exhibition format in the firstFLOOR and
opens a new creative dimension to the visitor’s design
process. Textile designers and trend offices from all
over the world present their textile designs and latest
developments thus offering the sourcing process to be
arranged more flexible. Exhibitors in this section include:
Anteprima, Gibson Design Studio, Robert Vernet, Lica
Design, Bernini, Amsterstampa and Tom Cody Design.
// 27
// The Location
MUNICH FABRIC START is held at a modern trade fair
and exhibition centre, the Munich Order Centre (MOC)
in the north of Munich. The unique architecture is bright
and spacious providing different stand and presentation
possibilities. The range of exhibition space spans from
white stands and light-flooded atriums to individual
studios. This creates a comfortable and productive
working atmosphere that is appreciated by both,
exhibitors and visitors time and again.
BLUE ZONE is located in the Zenith Hall (Hall 5) only a
few metres away from the MOC. This old factory building dating from the 20s with the charm of its industrial
past creates an inspiring and product-oriented working
environment for exhibitors and visitors alike.
The exhibition venue of MUNICH FABRIC START consisting of these two locations can easily be reached by
car and public transport and offers sufficient parking facilities.
MOC Foyer
BLUEZONE | Zenith Halle
// 29
// The VISITORS
A top-class business platform in combination with detailed market and trend information - that is the approach
of MUNICH FABRIC START. For this reason, special attention is given to the appropriate visitor profile. Only
professionals are authorised on presentation of their
proof of affiliation to the industry. Visitor groups include:
Manufacturers of clothing and fashion accessories
Agents of retail, wholesale or mail order and purchasing associations that list clothing and/or
textile accessories in their product range
Upstream suppliers to the fashion industry
Distributors and commercial agents of clothing and fashion accessories
For over fifteen years now visitor numbers at MUNICH
FABRIC START have been steadily increasing. In
February 2014 the fair registered an 8% increase
in attendance with some 20,000 more and more
international visitors.
Represented on site were the complete line-up of
German ready-to-wear manufactures as well as top
decision-makers and designers from neighbouring
countries.The proportion of foreign visitors has slightly
increased to 36%; add to this the impressive quality of
visitors including established brands covering the full
bandwith, such as Zara, Gerry Weber, Esprit, s.Oliver,
Mustang, Drykorn, Marc O’Polo, Mac, Max Mara,
Tommy Hilfiger, Hugo Boss, Escada, Jean Paul Gaultier,
Gucci and many others.
Agents of related departments such as
interior/lifestyle
// 31
IMPRESSIONS
Spring.Summer 15
// 33
// FaCTS
Exhibitor and Visitor Profile of the Last Fair at a Glance:
About 900 exhibitors from 35 different countries presented over
1,500 collections in the wool, cotton, silk & silk-like fabrics,
prints, functional materials, denim & sportswear segments in
addition to buttons, zippers, labels, ribbons, buckles, rivers, etc.
Spread of Exhibitors by Continent,
MUNICH FABRIC START February 2014 :
Europe: 72 %
Africa + USA : 1 %
Asia: 27 %
Spread of Exhibitors within Europe:
Italy 35 %
Germany 39 %
Austria 5 %
Others 6%
France 4 %
Netherlands 2 %
Portugal 4 %
Great Britain 2 %
Spain 3 %
Land
Anzahl Aussteller
Exhibitor Growth at MUNICH FABRIC START
2000 – 2014
Germany
267
Italy
239
Turkey
140
Korea
41
Austria
31
France
30
China
29
Portugal
27
Hong Kong
21
Spain
21
Great Britain
16
Netherlands
15
Switzerland
10
Pakistan
8
Japan
8
Taiwan
7
Belgium
6
Denmark
6
Greece
6
Bulgaria
3
Ribbons, Strings, Laces
India
3
Applications
Czech Republic
2
Egypt
2
Lithuania
2
Tunisia
2
Linings, Pocket Lining,
Nonwovens, Interlinings
Thailand
2
Laces, Embroideries
Iran
1
Sweden
1
Ireland
1
Packaging, Hangers
Liechtenstein
1
Yarns
Poland
1
Romania
1
Brazil
1
Bangladesh
1
Total
Total number of countries
900
800
700
600
500
400
300
200
100
0
2002
2003
2004
2005
2006
2007
2008
2009
February
282
496
580
637
648
668
728
762
September
381
541
639
650
706
755
745
765
2010
2011
2012
2013
727
768
792
847
897
775
823
857
952
952
Collections by Product Categories
MUNICH
FABRIC START AUTUMN.WINTER 15/16: Collections by product ategories
Top Cloth
Additionals . Accessories
Additionals . Accessories
No. of Products
0
50 100 150
0
50 100 150 200 250 300 350 400 450 500
Buttons, Clasps, Buckles
Labels
Zipper
Belts
Shoulder Pads
952
34
2014
No. of Products
Cotton Fabrics,Cotton Mixtures
// 35
Applications
Buttons, Clasps, Buckles
Labels
Linings, Pocket Lining,
Nonwovens, Interlinings
Laces, Embroideries
// FaCTS
Zipper
Packaging, Hangers
Yarns
Shoulder Pads
MUNICH FABRIC START AUTUMN.WINTER 15/16: Collections by product ategories
No. of Products
2011
September
2011
February
2012
September
2012
February
2013
September 2013
organicselection by MUNICH FABRIC
START
AUTUMN.WINTER 15/16
February 2014
exhibitor structure
Belts
Top Cloth
February
0
September
2014
Qualified
Fabrics and Accessories
of organicselection
Exhibitors of organicselction
MUNICH FABRIC START
Exhibitors 93%
50 100 150 200 250 300 350 400 450 500
Accessories
Fabrics
Cotton Fabrics,Cotton Mixtures
Jacquards
0 100 200 300 400 500 600
Woolen Fabrics
Colour Wovens
Prints
40%
35%
30%
25%
20%
15%
10%
5%
0%
Polyester Fabrics
Knitwear Fabrics
Viscose, Modal Lyocel Fabrics
Linen Fabrics
Silk Fabrics, Silk Aspects
organicselection
Participants 7%
Distribution of organic icons
Coatings
Shirtings
Accessories
Functional Fabrics
Fabrics
September
2009
February
2010
September
2010
February
2011
September
2011
February
2012
September
2012
February
2013
September
2013
February
2014
September
2014
Fleece Fabrics
Corduroy
Loden, Boiled Wool
Velvets
Bodywear Fabrics
Denim
Leather, Imitation Leather
Cord
40%
35%
30%
25%
20%
15%
10%
5%
0%
Accessories
Plush
Fur, Fake Fur
Quilted Fabrics
Accessories
Fabrics
Fabrics
Membranes
Swimwear Fabrics
// 37
// NEW EXHIBITORS
AT THE 37TH MUNICH FABRIC START
Almost 80 new exhibitors from 17 countries are
presenting their autumn.winter 15/16 collections at
MUNICH FABRIC START
Firma
Adlico Aps
Land
Halle
Stand
Firma
Land
Denmark
S1
F 124
Hisar Tekstil
Turkey
Huzhou Nanxun Be-Most Textile
Co., Ltd.
China
Albano Morgado s.a.
Portugal
H3
F 10
A-QUER GbR
Germany
S1
E 103
Arbeso Tekstil
Turkey
S1
F 124
Taiwan
A3
Aurotex
Bosung Textile Co., Ltd.
South Korea
A3
C 121
C 120
Hwasoo Textile Co., Ltd.
Mavitex Italia SRL
Mode.Tex
China
A3
D 111
A3
D 111
S2
E 220
Suzhou Tianzhuo Textile
Science&Technology Co., Ltd.
China
Italy
Naveena Exports Ltd.
Pakistan
H5
C 16
T.G. Tekstil
Turkey
S1
F 119
NEXT organics
Germany
S1
F 117
Texmoda Tessuti srl
Italy
S2
F 203-204
E 116
Texta S.R.L.
Italy
S1
E 119
Italy
S1
E 119
My Way International S.p.a.
ISA Industrial Ltd.
China
A3
C 113
Jiangsu James Textile Co., Ltd.
China
A3
C 112
Jiangsu Jujie Microfibers Textile &
Tech Group
China
A3
D 111
Jiangyin Zhongrun Textile Co., Ltd.
China
A3
C 112
Hong Kong
A3
C 122
Ratti S.p.a. - Div. Setamarina
Turkey
S1
E 118
SEAB S.R.L.
Iran
H3
D 15
Serya Tekstil San Tic. Ltd. Sti.
Germany
S2
E 224
Shanghai Jibo Textile Co., Ltd.
Austria
H1
D 15
D 107
Germany
A4
29
Denimco Tekstil Pazarlma A.S.
Turkey
H5
B 09
Kasar&Dual Textile
Dilek Tekstil
Turkey
H4
G 25
Khoi Textiles
Dogi International Fabrics s.a.
Spain
S2
E 215
Ladylike Spitzen-Textilien GmbH
Jing Cheung Industrial Co., Ltd.
Nil Örme A.S
Turkey
S1
Passamaneria Italiana Srl
Italy
S2
E 221
TGM International s.r.l.
Petri & Grossi Srl
Italy
H1
D 11
Twill-Dimi Dokuma
Turkey
S1
E 124
Universal Textile Co., Ltd.
Taiwan
A3
D 108
B 06
Qingdao Associated Textile Group
I/E Co., Ltd.
China
A3
C 112
US Group
Pakistan
H5
Qingdao Lirui (S+S) Zipper Co., Ltd.
China
A3
D 111
Utenos trikotazas AB
Lithuania
S1
F 117
Italy
H4
D 01
Vialegeno Disegni
Italy
S1
E 104
Italy
H2
A 03
Vitale Barberis Canonico S.p.A.
Italy
S2
E 220
Turkey
S1
E 119
Waltex Tricot Manufacture Srl
Italy
S2
F 224
China
A3
C 114
WashingNara (Chelem B&F)
South Korea
A3
C 119
Shaoxing Green World Textile and
Garment Co., Ltd.
China
A3
C 114
Wujiang Kingcolor Material Co., Ltd.
China
A3
C 112
China
A3
C 114
Eton Textile SPA
Italy
S2
F 225
Lenz Textil
Fanfei Textile
China
A3
D 111
Lior S.r.l.
Italy
H4
G 22
Feka Tekstil
Turkey
S1
F 118
LIZYBIZ
France
S2
E 223
Shaoxing New Wuhuan Textiles
Co., Ltd.
FIERATEX SA
Greece
S1
E 119
Luckytex
Hong Kong
A3
D 109
H4
C 18
SK Knit Co., Ltd.
South Korea
A3
C 115
Italy
China
A3
C 112
SM TEX Co., Ltd.
South Korea
A3
C 119
Gi.tessil foderami srl
Hangzhou Creso Textile and Technology Co., Ltd.
LunLun Textile Co., Ltd.
China
A3
D 111
LYMA International SRL
Italy
H4
F 26
Stand
Snow (Beijing)
E 223
A3
Halle
C 04
S2
Hong Kong
Land
D 111
Turkey
B 02
Firma
A3
Innovatex In-Nova
H3
Stand
H5
E 101
Japan
Halle
Italy
C 118
Chikuma & Co., Ltd.
Land
China
A3
A3
Corporate Fabrics GmbH
F 119
C 112
S1
China
Clotex-Labelon
S1
A3v
Italy
Changzhou Vango International
Co., Ltd.
C 113
Firma
South Korea
S2
E 215
Stand
Imago Studio SAS
Spain
Centro Comercial de Tejidos S.A.
Halle
Wujiang Sunplus Textile Co., Ltd.
Yulim Textile Co., Ltd.
Zibo Pengfeng Textile Co., Ltd.
China
A3
C 113
South Korea
A3
C 117
China
A3
06
// 39
// Testimonials
Exhibitor Testimonials at MUNICH FABRIC START in a Nutshell:
Roland Oberstein,
N.I. Teijin Shoji Europe:
Andreas Faerber,
CEO of A.M.F. spa:
Barbara Gnutti,
ITV Industria Tessile del Vomano (I):
Marco Lucietti,
Global Brand Manager of ISKO:
“The discontinuation of Interstoff years ago made room
for a new fair and new concept in Germany. Thanks
to its early date each season MUNICH FABRIC START
managed to make itself indispensable to the German
market in a very short time. Anyone wanting to sell today in Germany has to exhibit here. Munich is the most
important date for the entire German fashion sector –
today already more important than Texworld and PV in
Paris.”
“AMF is one of the pioneers at MUNICH FABRIC START
and was already presented at the fair when it was still
an event for Bavarian trade representatives. The fair particularly makes sense because of its early date – we
would even prefer mid-July. Though the date in February is perfect. We use the fair not only to maintain customer contacts but also as a real “working fair“ where
new developments are suggested and discussed. Milan or Paris are not options for us (AMF does not exhibit
there) as these fairs are too late and too dispersed – we
want to work with our customers in a targeted manner.”
“First of all we are extremely intrigued with the way that
Munich Fabric Start has arranged BlueZone. It
is a very beautiful presentation area for the collections
now. Music and lighting were excellent and the support
through the new Trend Book is also perfect. Furthermore, I would like to thank you for the wonderful Oktoberfest where we had a fantastic time. For us, however,
two days are very tight.”
“The new BlueZone concept has convinced ISKO
and we are delighted that we saw more than 50 customers over the two days of the trade fair including such
key accounts as Hugo Boss, Mac Jeans, Gardeur, Zerres, Gerry Weber, Esprit and Brax.
Munich Fabric Start is for us an opportunity to
maintain contacts and conclude and fine-tune deals
that have been in the pipeline. For this we feel two days
makes sense. The mood was generally good at the
BlueZone, as I also learnt from other exhibitors and
customers.”
Kevin Lobo, Creative Director of Boss
Black:
“I am a big fan of MUNICH FABRIC START.
We are represented with over 50 teamsters here.”
Norbert Hinderberger,
Orta Anadolu (TR):
“BLUEZONE by MUNICH FABRIC START will be an
even more substantial platform for us in the future. The
concept completely matches with our company’s presence that we already redesigned last season.The fair
has become more and more important for Orta, so we
were encouraged to add another extra for September –
with a central and extended stand. Our customers are
excited.”
Reiner Knochel,
Product/Channel Marketing Manager
of the yarn factory Madeira Garnfabrik
(DE):
“Already after two days we reached the customer numbers this time that we normally reach after three. We are
really enthusiastic. Organisation is so helpful, exhibitors’
needs are always catered for and everything runs so
smoothly. Plus all the service and atmosphere – just
great”.
Panos Sofianos, Royo:
“For Royo and Denim Valley, BLUEZONE is the absolutely perfect platform! We have joined it right from the
beginning and never missed a season because we like
the style and ambiance of MFS very much. The trade
fairs are well-organized with functional stands and equipment as basis for exhibitors to be optimally presented. A
variety of services is offered and the enjoyable but productive working atmosphere is appreciated by our customers. This multinational platform offers sound trend
information at an ideal timing for the denim community
to be informed about the latest market developments.
That is why BLUEZONE for us is the perfect place to do
business with pleasure.”
// 41
CONTACT
Press
Isabel Mühlbauer
Phone: +49 (0)89 45 22 47 10
Fax: +49 (0)89 45 22 47 22
E-Mail: [email protected]
Marketing & Communications
Claudia Goßen
Phone: +49 (0)221 965 7673
Fax: +49 (0)221 965 7648
E-Mail: [email protected]

media kit - MUNICH FABRIC START

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